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Canada’s Streaming Battle Escalates | Toronto News
Canada’s fight to protect its cultural identity in the streaming age is heating up as the U.S. government pressures Canada to scrap rules forcing American platforms to promote Canadian content—especially French-language shows. While Canada stands firm, citing decades of cultural policy rooted in the Broadcasting Act and reinforced by the 2022 Online Streaming Act, streaming giants fiercely resisted. Initially requiring big players to invest 5% (later 15%) of Canadian earnings into local content, the CRTC faced backlash from both the U.S. over trade concerns and Canadian consumers worried…
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