Latest / Morning Joe with Gibrón / Suited & Booted Look Sharp, Stay Sharp: Why Image is Everything"
Transcript
- 0:00Speaker 1: Okay, mor Than Joe with Jabron Roadside Episode Special Edition Episode.
- 0:07I should say, uh, we're coming upon a new year
- 0:13and people make resolutions, new Year's resolutions for the new year,
- 0:20and uh, I'm gonna do this. I'm gonna do that.
- 0:23I'm gonna do this. I'm gonna do that. I'm gonna
- 0:26do this. We all know. Ah, I'm gonna give it
- 0:33my best shot. I'm puffing myself up. I'm gonna give
- 0:36it my best shot. Or uh, you know sounds good.
- 0:42You know you're gonna make some New Year's resolutions about
- 0:47your business. And one thing tip for the morning and
- 0:52to really really really think about you think about Larry Bird,
- 1:01Michael Jordan, uh Allen Iverson. You know, any sport, Andre Agassi,
- 1:16any sport, you have to be properly suited up. You
- 1:24wouldn't dare go out on the court holding your shorts,
- 1:29holding your socks. Uh a baseball cap ripped in their back. Yeah.
- 1:37There are some high what do they call it, uh, superstitions.
- 1:43You know you're superstitious about their superstitious. Everybody's got a
- 1:48little something mane. But when you go out on the court.
- 1:53I'm using basketball as an illustration because you dust off
- 2:00your shoes on the side, you know, one, two, three, four,
- 2:04five steps, you know, dust your shoes off, Make sure
- 2:06your socks are up, make sure your your shorts and
- 2:09your band around your waist looks nice, you know. You
- 2:12you make sure you got enough room under your arms,
- 2:15your shirt's not touched in too much. You know, wave
- 2:19your neck a little bit, you know, do your shoulders.
- 2:21You're about to go into the game. You wanna look nice.
- 2:25You come to reprice it. For those that are in
- 2:31the choir, they would probably say, amen, what are you
- 2:36representing for your business? Your brand? What do you look
- 2:42like going out on the court. One sock looks like this?
- 2:49One sock looks like that. Eh, are you criss cross? No,
- 2:56you're not criss cross? You You forgot your new socks.
- 3:00And this sock was close enough, red and blue. It
- 3:05was close enough. Nobody could really tell, you know, Uh,
- 3:10waistband was stretched out, but you had a pen in it.
- 3:14You know, it would stay up, you know, collar a
- 3:18little ripped. Okay, it's all right, I'll get another one. Yeah, true,
- 3:24But you never do you never do. You don't brush up,
- 3:30you know, look around your competition. Huh, huh. Your own teammates, Uh, huh. Wow,
- 3:39people I deal with to help me run my business.
- 3:43They look really professional, but yet I lack this professional
- 3:48Look why your brand, your image speaks for you even
- 3:55before you open your mouth. You're going to be judged.
- 4:01You're going to be judged in milliseconds. Scrollers, commercials, at
- 4:11the gas station, billboards, you name it, ads everywhere. What
- 4:20are you gonna look like? Is it gonna be the same? Oh? Yeah,
- 4:23I recognize that. Look at that, Mary, I recognize that.
- 4:29Or will it be Uh, I'm not sure if that's
- 4:31them or not. It kind of looks like, well, yeah,
- 4:34that's them. You know. Oh you held their attention? Yeah, okay,
- 4:40a little sloppy though? Why so sloppy? Why? Why? Why? Why?
- 4:46Off center? Wow? This yeah, it catches my attention. Will
- 4:50they be like that with the products they sell? Huh?
- 4:56When you go out on the court for your business,
- 5:00when you go into your market and you line up
- 5:06your pears and your oranges, your celery, your radishes, your potatoes,
- 5:15you line it up for the consumer to be presentable, attractable.
- 5:24You want your business to attract without you having to
- 5:29lift a finger, if you will in the words of
- 5:35late Chanel Williams my mom. If you will make sure
- 5:45you're properly suited when you go out on the court,
- 5:50look good, then you'll have followers because people want to
- 5:58be associated, for the most part, with good, with prosperity,
- 6:08Rob Report, Pink Newspapers. If you understand what I'm saying,
- 6:16this is Jiicasso. This has been another episode of Morning
- 6:20Joe with Jabron. Next time, I'm bringing some financial information
- 6:28for the small business owner. Stay tuned. I'll be back
- 6:33you take care, breathe