2422: Certinia: The Tech Behind the Single Source of Certainty for Services Businesses
Deb Ashton joins me on the Tech Talks Daily Podcast. .With over 25 years of experience in ERP and digital transformation, Deb has cultivated an impressive reputation in the industry and has now directed her focus towards connecting business systems, enhancing data analysis, and promoting intelligent business decision-making with Certinia. In this insightful discussion, Deb sheds light on the evolution of FinancialForce into Certinia, revealing the vision and strategy behind the rebranding. We delve into the heart of Certinia's mission to provide certainty in data, highlighting its unique…
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