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Businessing - 2/10/26 | 59% of Small Businesses Got Hacked Last Year (Here's How to Protect Yourself) · Businessing with Pat Miller

0:00
Speaker: And
0:00
Speaker: good
0:00
Speaker: morning.
0:00
Speaker: It
0:01
Speaker: is
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Speaker: Tuesday,
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Speaker: February
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Speaker: 10th
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Speaker: and
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Speaker: we
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Speaker: are
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Speaker: Businessing.
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Speaker: This
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Speaker: is
0:05
Speaker: Small
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Speaker: Businesses'
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Speaker: Daily
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Speaker: Live
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Speaker: Show.
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Speaker: I'm
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Speaker: your
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Speaker: host
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Speaker: Pat
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Speaker: Miller,
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Speaker: the
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Speaker: Friday's
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Speaker: off
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Speaker: guy
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Speaker: founder
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Speaker: of
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Speaker: the
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Speaker: small
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Speaker: business
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Speaker: owners
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Speaker: community.
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Speaker: And
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Speaker: our
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Speaker: show
0:12
Speaker: today
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Speaker: is
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Speaker: sponsored
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Speaker: by
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Speaker: our
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Speaker: good
0:14
Speaker: friends
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Speaker: at
0:15
Speaker: Gen
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Speaker: Head
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Speaker: and
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Speaker: ng.
0:17
Speaker: So
0:17
Speaker: on
0:17
Speaker: today's
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Speaker: show,
0:18
Speaker: small
0:19
Speaker: businesses
0:20
Speaker: are
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Speaker: a
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Speaker: huge
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Speaker: target
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Speaker: for
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Speaker: cyber
0:23
Speaker: attacks.
0:24
Speaker: Now
0:24
Speaker: if
0:24
Speaker: you
0:25
Speaker: think,
0:25
Speaker: come
0:25
Speaker: on,
0:25
Speaker: cyber
0:26
Speaker: attacks,
0:26
Speaker: no
0:26
Speaker: way.
0:27
Speaker: There's
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Speaker: no
0:28
Speaker: chance.
0:29
Speaker: I'm
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Speaker: too
0:29
Speaker: small.
0:30
Speaker: Uh,
0:31
Speaker: I
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Speaker: hate
0:31
Speaker: to
0:31
Speaker: break
0:31
Speaker: it
0:31
Speaker: to
0:32
Speaker: you.
0:32
Speaker: You
0:32
Speaker: are
0:33
Speaker: one
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Speaker: of
0:33
Speaker: the
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Speaker: main
0:34
Speaker: targets
0:34
Speaker: right
0:34
Speaker: now.
0:34
Speaker: So
0:35
Speaker: we
0:35
Speaker: will
0:35
Speaker: talk
0:35
Speaker: about
0:36
Speaker: the
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Speaker: risk
0:37
Speaker: of
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Speaker: cyber
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Speaker: attack
0:38
Speaker: and
0:38
Speaker: exactly
0:39
Speaker: what
0:39
Speaker: to
0:39
Speaker: do
0:40
Speaker: to
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Speaker: protect
0:40
Speaker: yourself.
0:41
Speaker: After
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Speaker: 100
0:42
Speaker: years,
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Speaker: a
0:42
Speaker: familiar
0:43
Speaker: retailer
0:44
Speaker: is
0:44
Speaker: closing
0:45
Speaker: and
0:45
Speaker: making
0:46
Speaker: ridiculous
0:46
Speaker: claims
0:47
Speaker: as
0:47
Speaker: to
0:47
Speaker: why
0:48
Speaker: they're
0:48
Speaker: closing.
0:49
Speaker: And
0:50
Speaker: heads
0:51
Speaker: up,
0:52
Speaker: Valentine's
0:53
Speaker: Day
0:53
Speaker: is
0:53
Speaker: Saturday.
0:55
Speaker: You're
0:55
Speaker: ready?
0:56
Speaker: Right.
0:58
Speaker: We're
0:58
Speaker: gonna
0:58
Speaker: have
0:58
Speaker: a
0:58
Speaker: discussion
0:59
Speaker: about
0:59
Speaker: what
0:59
Speaker: Valentine's
1:00
Speaker: Day
1:00
Speaker: can
1:00
Speaker: teach
1:00
Speaker: us
1:01
Speaker: to
1:01
Speaker: be
1:01
Speaker: a
1:02
Speaker: better
1:02
Speaker: small
1:03
Speaker: business
1:03
Speaker: owner.
1:03
Speaker: Also
1:04
Speaker: today
1:04
Speaker: I'm
1:04
Speaker: super
1:05
Speaker: excited
1:06
Speaker: 'cause
1:06
Speaker: we
1:06
Speaker: have
1:06
Speaker: an
1:06
Speaker: in-person
1:07
Speaker: idea
1:07
Speaker: Slam
1:08
Speaker: Paul
1:09
Speaker: Waki
1:09
Speaker: from
1:10
Speaker: Simple
1:10
Speaker: Endurance
1:11
Speaker: Coaching.
1:11
Speaker: He's
1:12
Speaker: currently
1:13
Speaker: focused
1:13
Speaker: on
1:14
Speaker: the
1:14
Speaker: gravel
1:14
Speaker: bike
1:15
Speaker: market.
1:15
Speaker: He's
1:16
Speaker: an
1:16
Speaker: endurance
1:16
Speaker: coach.
1:16
Speaker: He
1:17
Speaker: helps
1:17
Speaker: people
1:17
Speaker: ride
1:18
Speaker: their
1:18
Speaker: bike
1:19
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1:19
Speaker: gravel
1:19
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1:19
Speaker: competitions
1:20
Speaker: and
1:20
Speaker: get
1:20
Speaker: better
1:21
Speaker: at
1:21
Speaker: it.
1:21
Speaker: But
1:21
Speaker: he
1:22
Speaker: is
1:22
Speaker: wondering,
1:22
Speaker: am
1:22
Speaker: I
1:22
Speaker: niched
1:23
Speaker: down
1:23
Speaker: too
1:23
Speaker: far?
1:24
Speaker: So
1:24
Speaker: we'll
1:24
Speaker: talk
1:24
Speaker: about
1:25
Speaker: that
1:25
Speaker: and
1:25
Speaker: maybe
1:25
Speaker: there's
1:26
Speaker: something
1:26
Speaker: you
1:26
Speaker: can
1:26
Speaker: help
1:26
Speaker: us
1:26
Speaker: with
1:27
Speaker: as
1:27
Speaker: well.
1:27
Speaker: So
1:28
Speaker: get
1:28
Speaker: your
1:28
Speaker: creativity
1:29
Speaker: muscles
1:29
Speaker: loosened
1:30
Speaker: up,
1:30
Speaker: and
1:31
Speaker: then
1:31
Speaker: later
1:31
Speaker: today
1:31
Speaker: I'm
1:32
Speaker: heading
1:32
Speaker: to
1:32
Speaker: Madison
1:33
Speaker: Heck
1:33
Speaker: yeah,
1:34
Speaker: small
1:34
Speaker: business
1:34
Speaker: owners
1:35
Speaker: community
1:35
Speaker: in
1:36
Speaker: Person
1:36
Speaker: Meetup
1:36
Speaker: and
1:36
Speaker: new
1:37
Speaker: member
1:37
Speaker: Welcome
1:37
Speaker: Event.
1:38
Speaker: We
1:38
Speaker: do
1:38
Speaker: it
1:38
Speaker: every
1:39
Speaker: quarter
1:39
Speaker: and
1:39
Speaker: I
1:39
Speaker: get
1:39
Speaker: to
1:39
Speaker: go
1:40
Speaker: over
1:40
Speaker: to
1:40
Speaker: Madison
1:40
Speaker: today
1:41
Speaker: at
1:41
Speaker: the
1:41
Speaker: American
1:42
Speaker: Family
1:42
Speaker: Dream
1:42
Speaker: Bank,
1:43
Speaker: meet
1:43
Speaker: some
1:43
Speaker: of
1:44
Speaker: our
1:44
Speaker: members,
1:45
Speaker: do
1:45
Speaker: another
1:46
Speaker: in-person
1:46
Speaker: idea
1:47
Speaker: slam
1:48
Speaker: and
1:48
Speaker: um.
1:49
Speaker: Yeah,
1:49
Speaker: shenanigans
1:50
Speaker: will
1:51
Speaker: take
1:51
Speaker: place.
1:51
Speaker: So
1:51
Speaker: if
1:51
Speaker: you're
1:51
Speaker: in
1:52
Speaker: the
1:52
Speaker: Madison
1:52
Speaker: area,
1:52
Speaker: make
1:52
Speaker: plans
1:53
Speaker: to
1:53
Speaker: join
1:53
Speaker: us
1:54
Speaker: at
1:54
Speaker: two
1:54
Speaker: o'clock.
1:55
Speaker: And
1:55
Speaker: you
1:56
Speaker: need
1:56
Speaker: to
1:56
Speaker: be
1:56
Speaker: more
1:56
Speaker: like
1:56
Speaker: Michael,
1:58
Speaker: let's
1:58
Speaker: just
1:58
Speaker: talk
1:58
Speaker: about
1:58
Speaker: this,
1:58
Speaker: right?
1:59
Speaker: You
1:59
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1:59
Speaker: to
1:59
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1:59
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2:00
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2:00
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2:01
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2:01
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2:01
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2:01
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2:01
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2:02
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2:02
Speaker: be
2:02
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2:02
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2:02
Speaker: Michael?
2:03
Speaker: No,
2:03
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2:04
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2:04
Speaker: and
2:04
Speaker: funny.
2:05
Speaker: No,
2:06
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2:06
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2:06
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2:06
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2:06
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2:06
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2:06
Speaker: Michael.
2:07
Speaker: 'cause
2:07
Speaker: Michael
2:07
Speaker: said
2:08
Speaker: good
2:08
Speaker: morning
2:08
Speaker: and
2:08
Speaker: he
2:09
Speaker: makes
2:09
Speaker: me
2:09
Speaker: feel
2:09
Speaker: all
2:09
Speaker: warm
2:09
Speaker: and
2:10
Speaker: fuzzy
2:10
Speaker: inside.
2:10
Speaker: Now,
2:11
Speaker: if
2:11
Speaker: Michael
2:11
Speaker: were
2:11
Speaker: doing
2:12
Speaker: it
2:12
Speaker: right,
2:13
Speaker: the
2:13
Speaker: next
2:13
Speaker: thing
2:13
Speaker: he
2:13
Speaker: would
2:13
Speaker: put
2:14
Speaker: into
2:14
Speaker: the
2:14
Speaker: chat
2:14
Speaker: would
2:15
Speaker: be
2:15
Speaker: his
2:15
Speaker: business
2:16
Speaker: link.
2:16
Speaker: So
2:16
Speaker: that
2:16
Speaker: way
2:16
Speaker: we
2:17
Speaker: can
2:17
Speaker: all
2:17
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2:17
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2:18
Speaker: him
2:18
Speaker: as
2:18
Speaker: well.
2:19
Speaker: So
2:19
Speaker: if
2:19
Speaker: you're
2:19
Speaker: watching
2:20
Speaker: the
2:20
Speaker: show,
2:20
Speaker: no
2:20
Speaker: matter
2:20
Speaker: what
2:21
Speaker: platform
2:21
Speaker: you
2:21
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2:22
Speaker: us
2:22
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2:22
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2:22
Speaker: you
2:22
Speaker: put
2:23
Speaker: it
2:23
Speaker: in
2:23
Speaker: the
2:23
Speaker: chat,
2:24
Speaker: I'm
2:24
Speaker: going
2:24
Speaker: to
2:24
Speaker: see
2:24
Speaker: it.
2:24
Speaker: And
2:25
Speaker: uh,
2:25
Speaker: we'll
2:25
Speaker: do
2:25
Speaker: our
2:25
Speaker: best
2:26
Speaker: to
2:26
Speaker: welcome
2:26
Speaker: you
2:26
Speaker: to
2:27
Speaker: the
2:27
Speaker: show
2:27
Speaker: and
2:27
Speaker: feature
2:28
Speaker: as
2:28
Speaker: many
2:28
Speaker: of
2:28
Speaker: you
2:29
Speaker: as
2:29
Speaker: possible.
2:30
Speaker: Oh,
2:30
Speaker: and
2:30
Speaker: hey,
2:31
Speaker: Michael's
2:31
Speaker: coming
2:31
Speaker: to
2:31
Speaker: Madison.
2:32
Speaker: Heck
2:32
Speaker: yeah.
2:33
Speaker: We'll
2:33
Speaker: see
2:34
Speaker: you
2:34
Speaker: there
2:34
Speaker: Michael.
2:34
Speaker: Now
2:35
Speaker: Business
2:35
Speaker: link.
2:35
Speaker: Come
2:35
Speaker: on,
2:36
Speaker: get
2:36
Speaker: to
2:36
Speaker: it.
2:36
Speaker: Share
2:37
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2:37
Speaker: Will
2:37
Speaker: you,
2:37
Speaker: so
2:38
Speaker: when
2:38
Speaker: you
2:38
Speaker: comment,
2:39
Speaker: share
2:39
Speaker: your
2:39
Speaker: business
2:39
Speaker: link
2:40
Speaker: and
2:40
Speaker: we
2:40
Speaker: would
2:40
Speaker: love
2:40
Speaker: to
2:40
Speaker: showcase
2:41
Speaker: you
2:41
Speaker: and
2:42
Speaker: what
2:42
Speaker: you
2:42
Speaker: do.
2:43
Speaker: Let's
2:43
Speaker: check
2:43
Speaker: in
2:44
Speaker: on
2:44
Speaker: the
2:44
Speaker: news,
2:44
Speaker: shall
2:45
Speaker: we?
2:46
Speaker: Okay,
2:47
Speaker: Eddie
2:47
Speaker: Bauer.
2:49
Speaker: Eddie
2:49
Speaker: Bauer
2:49
Speaker: is
2:49
Speaker: closing,
2:51
Speaker: and
2:51
Speaker: when
2:51
Speaker: you
2:51
Speaker: hear,
2:52
Speaker: oh,
2:52
Speaker: Eddie
2:52
Speaker: Bauer
2:53
Speaker: is
2:53
Speaker: closing
2:53
Speaker: their
2:53
Speaker: stores,
2:54
Speaker: that
2:54
Speaker: seems
2:54
Speaker: to
2:54
Speaker: be
2:54
Speaker: one
2:55
Speaker: of
2:55
Speaker: those
2:55
Speaker: businesses
2:56
Speaker: that,
2:56
Speaker: yeah,
2:56
Speaker: I
2:57
Speaker: remember
2:57
Speaker: ordering
2:58
Speaker: from
2:58
Speaker: Eddie
2:59
Speaker: Bauer.
2:59
Speaker: Be
3:00
Speaker: I
3:00
Speaker: certainly
3:00
Speaker: something
3:01
Speaker: I
3:01
Speaker: have
3:01
Speaker: in
3:01
Speaker: my
3:02
Speaker: clo.
3:03
Speaker: I
3:03
Speaker: got
3:03
Speaker: some
3:03
Speaker: Eddie
3:04
Speaker: Bauer.
3:04
Speaker: That
3:05
Speaker: means
3:05
Speaker: they're
3:05
Speaker: closing,
3:06
Speaker: not,
3:07
Speaker: I
3:07
Speaker: can't
3:07
Speaker: believe
3:08
Speaker: Eddie
3:08
Speaker: Bauer
3:08
Speaker: is
3:08
Speaker: closing.
3:10
Speaker: You
3:10
Speaker: kind
3:11
Speaker: of
3:11
Speaker: know
3:11
Speaker: that
3:11
Speaker: they're
3:11
Speaker: at
3:11
Speaker: risk,
3:12
Speaker: so
3:12
Speaker: it
3:12
Speaker: isn't
3:13
Speaker: super,
3:14
Speaker: um,
3:15
Speaker: surprising
3:16
Speaker: to
3:16
Speaker: me
3:17
Speaker: that
3:17
Speaker: Eddie
3:17
Speaker: Bauer
3:17
Speaker: is
3:17
Speaker: closing.
3:18
Speaker: Good
3:18
Speaker: morning,
3:18
Speaker: Theresa.
3:19
Speaker: Thanks
3:19
Speaker: for
3:19
Speaker: tuning
3:19
Speaker: in.
3:19
Speaker: Drop
3:19
Speaker: your
3:20
Speaker: link.
3:21
Speaker: They're
3:21
Speaker: closing
3:22
Speaker: 300
3:23
Speaker: retail
3:23
Speaker: locations.
3:25
Speaker: That's
3:25
Speaker: a
3:25
Speaker: lot
3:25
Speaker: of
3:25
Speaker: retail
3:26
Speaker: locations.
3:26
Speaker: That's
3:27
Speaker: a
3:27
Speaker: lot
3:27
Speaker: of
3:27
Speaker: close.
3:29
Speaker: And
3:29
Speaker: this
3:29
Speaker: brand
3:29
Speaker: did
3:30
Speaker: not
3:30
Speaker: get
3:30
Speaker: started
3:31
Speaker: in
3:31
Speaker: the
3:31
Speaker: eighties
3:31
Speaker: or
3:32
Speaker: something.
3:32
Speaker: It's
3:32
Speaker: 104
3:33
Speaker: year
3:33
Speaker: old
3:33
Speaker: brand
3:35
Speaker: that
3:35
Speaker: struggled
3:36
Speaker: to
3:36
Speaker: compete
3:37
Speaker: with
3:37
Speaker: on
3:37
Speaker: online
3:38
Speaker: retailers.
3:38
Speaker: That's
3:38
Speaker: what
3:39
Speaker: they're
3:39
Speaker: saying.
3:39
Speaker: They're
3:40
Speaker: saying
3:40
Speaker: we
3:40
Speaker: couldn't
3:40
Speaker: compete
3:41
Speaker: online
3:42
Speaker: and.
3:43
Speaker: That's
3:43
Speaker: why
3:44
Speaker: we're
3:44
Speaker: closing.
3:45
Speaker: Thank
3:45
Speaker: you.
3:45
Speaker: Theresa
3:46
Speaker: follows
3:46
Speaker: the
3:46
Speaker: instructions.
3:47
Speaker: Gets
3:47
Speaker: her
3:47
Speaker: link
3:47
Speaker: in
3:47
Speaker: there.
3:48
Speaker: Absolutely.
3:48
Speaker: And
3:49
Speaker: Michael
3:49
Speaker: Ramola
3:49
Speaker: does
3:49
Speaker: the
3:50
Speaker: same.
3:50
Speaker: Fantastic.
3:52
Speaker: So
3:52
Speaker: they're
3:52
Speaker: saying
3:53
Speaker: we
3:53
Speaker: couldn't
3:53
Speaker: compete
3:53
Speaker: online.
3:54
Speaker: Okay.
3:55
Speaker: I
3:55
Speaker: get
3:55
Speaker: it.
3:56
Speaker: That's
3:56
Speaker: hard.
3:56
Speaker: But
3:57
Speaker: then
3:57
Speaker: they
3:57
Speaker: just
3:58
Speaker: can't
3:58
Speaker: help
3:59
Speaker: themselves.
4:00
Speaker: They
4:00
Speaker: just
4:00
Speaker: can't
4:01
Speaker: help
4:01
Speaker: themselves.
4:02
Speaker: They're
4:02
Speaker: not
4:02
Speaker: just
4:03
Speaker: saying
4:03
Speaker: they
4:03
Speaker: can't
4:04
Speaker: compete
4:04
Speaker: online.
4:06
Speaker: They're
4:06
Speaker: also
4:06
Speaker: saying,
4:06
Speaker: and
4:07
Speaker: this
4:07
Speaker: is
4:07
Speaker: a
4:07
Speaker: direct
4:07
Speaker: quote,
4:08
Speaker: they're
4:09
Speaker: blaming
4:10
Speaker: the
4:10
Speaker: pandemic
4:11
Speaker: era
4:12
Speaker: changes
4:13
Speaker: in
4:13
Speaker: consumer
4:14
Speaker: behavior.
4:15
Speaker: That's
4:16
Speaker: what
4:16
Speaker: they're
4:16
Speaker: blaming.
4:17
Speaker: The
4:17
Speaker: Pandemic
4:18
Speaker: Pandemic.
4:19
Speaker: Six
4:19
Speaker: years
4:19
Speaker: ago.
4:20
Speaker: Six
4:20
Speaker: years
4:20
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4:20
Speaker: Next,
4:21
Speaker: uh,
4:21
Speaker: week
4:22
Speaker: or
4:22
Speaker: something
4:22
Speaker: like
4:23
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4:23
Speaker: is
4:23
Speaker: when
4:23
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4:23
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4:23
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4:24
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4:24
Speaker: about
4:24
Speaker: the
4:24
Speaker: pandemic.
4:25
Speaker: You
4:26
Speaker: shouldn't
4:26
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4:26
Speaker: blaming
4:27
Speaker: the
4:27
Speaker: Pandemic
4:27
Speaker: Bauer
4:28
Speaker: Eddie
4:28
Speaker: Bauer.
4:28
Speaker: You
4:29
Speaker: know
4:29
Speaker: what
4:29
Speaker: you
4:29
Speaker: should
4:29
Speaker: be
4:29
Speaker: blaming?
4:30
Speaker: You
4:31
Speaker: should
4:31
Speaker: be
4:31
Speaker: blaming
4:32
Speaker: $28
4:33
Speaker: plain
4:34
Speaker: white
4:34
Speaker: t-shirts
4:35
Speaker: on
4:36
Speaker: your
4:36
Speaker: online
4:36
Speaker: website.
4:37
Speaker: I
4:37
Speaker: pulled
4:37
Speaker: that
4:37
Speaker: this
4:38
Speaker: morning.
4:39
Speaker: 100%
4:40
Speaker: cotton
4:41
Speaker: short
4:41
Speaker: sleeve
4:42
Speaker: classic
4:43
Speaker: T-shirt.
4:44
Speaker: $28,
4:47
Speaker: $28
4:50
Speaker: for
4:50
Speaker: a
4:50
Speaker: t-shirt
4:51
Speaker: with
4:51
Speaker: nothing
4:52
Speaker: on
4:52
Speaker: it.
4:54
Speaker: I'm
4:54
Speaker: shocked
4:55
Speaker: you
4:55
Speaker: couldn't
4:55
Speaker: compete
4:56
Speaker: online
4:56
Speaker: and
4:56
Speaker: I'm
4:57
Speaker: shocked
4:57
Speaker: that
4:57
Speaker: that
4:57
Speaker: nasty
4:58
Speaker: Coronavirus
4:59
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4:59
Speaker: you.
5:00
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5:01
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5:01
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5:02
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5:02
Speaker: virus
5:03
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5:03
Speaker: us,
5:04
Speaker: uh,
5:06
Speaker: $28
5:07
Speaker: t-shirts.
5:09
Speaker: I
5:09
Speaker: have
5:09
Speaker: a
5:09
Speaker: feeling
5:09
Speaker: that
5:10
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5:10
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5:10
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5:10
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5:10
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5:10
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5:10
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5:12
Speaker: So
5:12
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5:12
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5:12
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5:12
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5:13
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5:13
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5:13
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5:14
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5:14
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5:14
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5:14
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5:15
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5:15
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5:16
Speaker: nobody
5:17
Speaker: cares
5:17
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5:17
Speaker: your
5:18
Speaker: history.
5:19
Speaker: Nobody
5:19
Speaker: cares.
5:20
Speaker: You
5:21
Speaker: could
5:21
Speaker: have
5:21
Speaker: had
5:21
Speaker: a
5:21
Speaker: corporate
5:22
Speaker: job
5:22
Speaker: being
5:22
Speaker: the
5:23
Speaker: president
5:23
Speaker: of
5:23
Speaker: the
5:23
Speaker: free
5:24
Speaker: world
5:24
Speaker: for
5:24
Speaker: 110
5:25
Speaker: years
5:25
Speaker: and
5:26
Speaker: then
5:26
Speaker: open
5:26
Speaker: your
5:26
Speaker: small
5:27
Speaker: business.
5:27
Speaker: Really,
5:27
Speaker: nobody
5:28
Speaker: cares
5:29
Speaker: about
5:29
Speaker: how
5:29
Speaker: long
5:29
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5:30
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5:30
Speaker: something.
5:31
Speaker: Nobody
5:32
Speaker: really
5:32
Speaker: cares
5:32
Speaker: about
5:32
Speaker: your
5:33
Speaker: client
5:33
Speaker: list.
5:34
Speaker: It
5:34
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5:34
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5:34
Speaker: to
5:35
Speaker: say,
5:35
Speaker: yeah,
5:35
Speaker: I
5:35
Speaker: work
5:35
Speaker: with
5:35
Speaker: Fortune
5:36
Speaker: 500
5:36
Speaker: brands.
5:37
Speaker: Cool.
5:38
Speaker: I
5:38
Speaker: work
5:39
Speaker: with
5:39
Speaker: brands
5:39
Speaker: from
5:39
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5:40
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5:40
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5:40
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5:41
Speaker: Also.
5:41
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5:43
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5:43
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5:43
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5:43
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5:43
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5:44
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5:44
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5:45
Speaker: but
5:46
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5:46
Speaker: a
5:46
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5:46
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5:46
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5:47
Speaker: choice,
5:48
Speaker: the
5:48
Speaker: only
5:48
Speaker: thing
5:48
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5:48
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5:49
Speaker: is
5:49
Speaker: a
5:49
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5:50
Speaker: specific
5:50
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5:52
Speaker: What
5:53
Speaker: do
5:53
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5:53
Speaker: stand
5:53
Speaker: for?
5:54
Speaker: What's
5:54
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5:55
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5:55
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5:55
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5:55
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5:55
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5:56
Speaker: than
5:56
Speaker: anybody
5:57
Speaker: else
5:57
Speaker: in
5:57
Speaker: your
5:57
Speaker: space?
5:58
Speaker: And
5:58
Speaker: can
5:58
Speaker: you
5:59
Speaker: prove
5:59
Speaker: it?
6:02
Speaker: Generalists
6:02
Speaker: are
6:02
Speaker: going
6:03
Speaker: away
6:03
Speaker: and
6:03
Speaker: it's
6:03
Speaker: fun.
6:04
Speaker: On
6:04
Speaker: this
6:04
Speaker: particular
6:05
Speaker: show,
6:05
Speaker: we're
6:05
Speaker: gonna
6:05
Speaker: talk
6:06
Speaker: in
6:06
Speaker: the
6:06
Speaker: idea
6:07
Speaker: Slam
6:07
Speaker: Did
6:07
Speaker: Paul
6:08
Speaker: Niche
6:08
Speaker: down
6:08
Speaker: too
6:09
Speaker: much?
6:10
Speaker: That
6:11
Speaker: is
6:11
Speaker: gonna
6:11
Speaker: be
6:12
Speaker: a
6:12
Speaker: lot
6:12
Speaker: of
6:12
Speaker: fun
6:12
Speaker: to
6:13
Speaker: have
6:13
Speaker: a
6:13
Speaker: conversation
6:14
Speaker: on
6:14
Speaker: because
6:14
Speaker: it's
6:14
Speaker: kind
6:14
Speaker: of
6:15
Speaker: what
6:15
Speaker: I'm
6:15
Speaker: pointing
6:16
Speaker: at
6:16
Speaker: here
6:17
Speaker: is
6:17
Speaker: that
6:17
Speaker: you
6:17
Speaker: need
6:17
Speaker: to
6:17
Speaker: niche
6:18
Speaker: a
6:18
Speaker: little
6:18
Speaker: bit,
6:19
Speaker: and
6:21
Speaker: I'm
6:21
Speaker: suggesting
6:22
Speaker: that
6:22
Speaker: maybe
6:25
Speaker: you're
6:26
Speaker: not
6:26
Speaker: niching
6:26
Speaker: enough.
6:28
Speaker: 'cause
6:28
Speaker: general
6:28
Speaker: generalists
6:29
Speaker: are
6:30
Speaker: kind
6:30
Speaker: of
6:30
Speaker: going
6:30
Speaker: away
6:30
Speaker: and
6:30
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6:30
Speaker: you
6:31
Speaker: go
6:31
Speaker: to
6:31
Speaker: the
6:31
Speaker: Eddie
6:31
Speaker: Bauer
6:31
Speaker: website,
6:33
Speaker: they've
6:33
Speaker: got
6:33
Speaker: a
6:33
Speaker: little
6:34
Speaker: bit
6:34
Speaker: of
6:34
Speaker: everything.
6:36
Speaker: When
6:36
Speaker: you
6:36
Speaker: are
6:37
Speaker: thinking
6:37
Speaker: about
6:37
Speaker: what
6:37
Speaker: do
6:37
Speaker: you
6:38
Speaker: do
6:38
Speaker: for
6:38
Speaker: people,
6:38
Speaker: you
6:38
Speaker: gotta
6:38
Speaker: get
6:39
Speaker: clear
6:39
Speaker: on
6:39
Speaker: that
6:39
Speaker: transformation.
6:41
Speaker: You've
6:41
Speaker: gotta
6:41
Speaker: provide
6:42
Speaker: it
6:42
Speaker: right
6:42
Speaker: up
6:42
Speaker: front.
6:43
Speaker: And
6:43
Speaker: remember
6:43
Speaker: that
6:44
Speaker: nobody
6:44
Speaker: cares
6:44
Speaker: about
6:44
Speaker: you
6:45
Speaker: and
6:45
Speaker: your
6:45
Speaker: story.
6:46
Speaker: They
6:46
Speaker: only
6:46
Speaker: care
6:47
Speaker: about
6:47
Speaker: what's
6:48
Speaker: in
6:48
Speaker: it
6:48
Speaker: for
6:49
Speaker: them.
6:49
Speaker: That's
6:50
Speaker: it.
6:51
Speaker: Comments
6:51
Speaker: going
6:51
Speaker: on
6:51
Speaker: in
6:52
Speaker: the
6:52
Speaker: chat
6:52
Speaker: as
6:52
Speaker: well.
6:53
Speaker: Rebecca,
6:53
Speaker: Brian,
6:53
Speaker: good
6:53
Speaker: morning
6:54
Speaker: friend.
6:54
Speaker: Speaking
6:55
Speaker: of
6:55
Speaker: T-shirts,
6:56
Speaker: hi
6:56
Speaker: from
6:57
Speaker: your
6:57
Speaker: favorite
6:57
Speaker: personal
6:57
Speaker: stylist
6:58
Speaker: at
6:58
Speaker: styled
6:58
Speaker: with
6:58
Speaker: a
6:58
Speaker: twist.com.
6:59
Speaker: That
7:00
Speaker: is
7:00
Speaker: how
7:00
Speaker: you
7:00
Speaker: check
7:00
Speaker: into
7:01
Speaker: the
7:01
Speaker: chat.
7:02
Speaker: Be
7:02
Speaker: more
7:03
Speaker: like
7:03
Speaker: Rebecca.
7:04
Speaker: Now,
7:04
Speaker: Rebecca,
7:04
Speaker: you're
7:04
Speaker: in
7:05
Speaker: this
7:05
Speaker: space.
7:06
Speaker: I
7:06
Speaker: know
7:06
Speaker: $28
7:07
Speaker: t-shirts
7:07
Speaker: are
7:07
Speaker: not
7:08
Speaker: uncommon,
7:09
Speaker: but
7:09
Speaker: do
7:10
Speaker: you
7:10
Speaker: see
7:10
Speaker: what
7:10
Speaker: I'm
7:10
Speaker: getting
7:10
Speaker: at?
7:11
Speaker: Am
7:11
Speaker: I
7:11
Speaker: crazy
7:12
Speaker: here
7:12
Speaker: that
7:13
Speaker: that's
7:13
Speaker: kind
7:13
Speaker: of
7:13
Speaker: extreme
7:14
Speaker: for
7:14
Speaker: an
7:14
Speaker: Eddie
7:14
Speaker: Bauer
7:15
Speaker: t-shirt?
7:16
Speaker: I'd
7:16
Speaker: love
7:17
Speaker: to
7:17
Speaker: hear
7:17
Speaker: your
7:17
Speaker: perspective
7:17
Speaker: seeing
7:18
Speaker: how
7:18
Speaker: you
7:18
Speaker: are
7:18
Speaker: a
7:18
Speaker: stylist.
7:19
Speaker: And
7:19
Speaker: speaking
7:20
Speaker: of
7:20
Speaker: stylish
7:20
Speaker: dudes,
7:21
Speaker: come
7:21
Speaker: on,
7:21
Speaker: Steve.
7:22
Speaker: Glenn's
7:22
Speaker: here.
7:23
Speaker: Good
7:23
Speaker: morning,
7:23
Speaker: Steve.
7:24
Speaker: Thanks
7:24
Speaker: for
7:24
Speaker: tuning
7:24
Speaker: in.
7:25
Speaker: Appreciate
7:25
Speaker: it.
7:25
Speaker: Drop
7:25
Speaker: your
7:25
Speaker: links
7:26
Speaker: so
7:26
Speaker: we
7:26
Speaker: can
7:26
Speaker: get
7:26
Speaker: a
7:27
Speaker: chance
7:27
Speaker: to
7:27
Speaker: give
7:27
Speaker: you
7:27
Speaker: some
7:28
Speaker: publicity
7:29
Speaker: as
7:29
Speaker: well.
7:30
Speaker: So
7:30
Speaker: Eddie
7:30
Speaker: Bauer,
7:31
Speaker: belly
7:31
Speaker: up
7:32
Speaker: sucks
7:32
Speaker: to
7:32
Speaker: be
7:32
Speaker: them.
7:33
Speaker: Make
7:33
Speaker: sure
7:33
Speaker: that
7:33
Speaker: you're
7:33
Speaker: clear
7:34
Speaker: about
7:34
Speaker: your
7:34
Speaker: transformation
7:36
Speaker: or
7:36
Speaker: you
7:36
Speaker: might
7:36
Speaker: end
7:36
Speaker: up
7:37
Speaker: following
7:37
Speaker: them.
7:39
Speaker: Second
7:39
Speaker: story
7:39
Speaker: in
7:39
Speaker: the
7:39
Speaker: news,
7:40
Speaker: we
7:40
Speaker: need
7:40
Speaker: to
7:40
Speaker: talk
7:40
Speaker: about
7:41
Speaker: it.
7:41
Speaker: Is
7:42
Speaker: Valentine's
7:42
Speaker: Day
7:42
Speaker: weekend
7:44
Speaker: a
7:44
Speaker: closed
7:45
Speaker: circuit
7:45
Speaker: to
7:45
Speaker: all
7:46
Speaker: the
7:46
Speaker: partners
7:46
Speaker: in
7:46
Speaker: the
7:46
Speaker: room?
7:48
Speaker: You
7:48
Speaker: know,
7:48
Speaker: Valentine's
7:49
Speaker: Day
7:49
Speaker: is
7:49
Speaker: Saturday,
7:50
Speaker: right?
7:51
Speaker: Like,
7:51
Speaker: I'm
7:51
Speaker: just,
7:52
Speaker: just
7:53
Speaker: kind
7:53
Speaker: of
7:53
Speaker: looking
7:53
Speaker: out
7:53
Speaker: for
7:54
Speaker: you.
7:55
Speaker: Okay?
7:55
Speaker: Little
7:55
Speaker: birdie,
7:56
Speaker: actually,
7:57
Speaker: kind
7:57
Speaker: of
7:57
Speaker: a
7:57
Speaker: tall,
7:58
Speaker: bald
7:58
Speaker: birdie
7:59
Speaker: is
7:59
Speaker: saying,
7:59
Speaker: Hey
8:00
Speaker: bro,
8:01
Speaker: Valentine's
8:02
Speaker: Day
8:02
Speaker: is
8:02
Speaker: Saturday.
8:04
Speaker: Don't
8:04
Speaker: screw
8:04
Speaker: it
8:04
Speaker: up.
8:07
Speaker: There's
8:07
Speaker: a
8:07
Speaker: report
8:07
Speaker: out
8:07
Speaker: today
8:08
Speaker: from
8:08
Speaker: some
8:09
Speaker: industry,
8:09
Speaker: the
8:09
Speaker: industry
8:10
Speaker: that
8:10
Speaker: tracks
8:10
Speaker: Valentine's
8:11
Speaker: Day
8:11
Speaker: spending.
8:12
Speaker: Talk
8:12
Speaker: about
8:12
Speaker: niche,
8:13
Speaker: talk
8:13
Speaker: about
8:13
Speaker: narrowing
8:14
Speaker: your
8:14
Speaker: audience.
8:14
Speaker: What
8:15
Speaker: do
8:15
Speaker: you
8:15
Speaker: do?
8:15
Speaker: I
8:15
Speaker: track
8:15
Speaker: Valentine's
8:16
Speaker: Day
8:16
Speaker: spending.
8:17
Speaker: Know
8:17
Speaker: what
8:17
Speaker: you
8:17
Speaker: do.
8:18
Speaker: About
8:18
Speaker: $28
8:19
Speaker: t-shirts
8:20
Speaker: and
8:20
Speaker: they
8:20
Speaker: tracked
8:21
Speaker: the
8:21
Speaker: spending.
8:21
Speaker: This
8:21
Speaker: year
8:22
Speaker: they're
8:22
Speaker: predicting
8:23
Speaker: a
8:23
Speaker: $29.1
8:24
Speaker: billion
8:26
Speaker: spend
8:28
Speaker: on
8:28
Speaker: Valentine's
8:29
Speaker: Day.
8:30
Speaker: Currently
8:31
Speaker: they
8:31
Speaker: have
8:31
Speaker: the
8:31
Speaker: total
8:31
Speaker: at
8:32
Speaker: guys
8:32
Speaker: spending
8:33
Speaker: $0.1
8:33
Speaker: billion.
8:35
Speaker: So
8:35
Speaker: in
8:35
Speaker: the
8:35
Speaker: next
8:35
Speaker: four
8:35
Speaker: days,
8:36
Speaker: we're
8:36
Speaker: gonna
8:36
Speaker: spend
8:37
Speaker: 20.
8:37
Speaker: That's
8:37
Speaker: a
8:37
Speaker: joke,
8:38
Speaker: but
8:39
Speaker: is
8:39
Speaker: it
8:40
Speaker: We're
8:40
Speaker: gonna
8:40
Speaker: spend
8:41
Speaker: $29
8:41
Speaker: billion
8:42
Speaker: in
8:42
Speaker: the
8:42
Speaker: next
8:42
Speaker: four
8:42
Speaker: days.
8:43
Speaker: And
8:44
Speaker: one
8:44
Speaker: of
8:44
Speaker: the
8:44
Speaker: things
8:44
Speaker: that
8:44
Speaker: they
8:44
Speaker: say
8:45
Speaker: in
8:45
Speaker: the
8:45
Speaker: report,
8:46
Speaker: I
8:46
Speaker: think
8:46
Speaker: is
8:46
Speaker: kind
8:46
Speaker: of
8:46
Speaker: instructional
8:47
Speaker: for
8:47
Speaker: us,
8:48
Speaker: so
8:48
Speaker: I
8:48
Speaker: want
8:48
Speaker: to
8:48
Speaker: dig
8:48
Speaker: into
8:49
Speaker: it.
8:49
Speaker: In
8:50
Speaker: the
8:50
Speaker: report,
8:50
Speaker: they
8:50
Speaker: say
8:51
Speaker: for
8:52
Speaker: those
8:52
Speaker: in
8:52
Speaker: retail,
8:53
Speaker: the
8:53
Speaker: average
8:54
Speaker: spending
8:54
Speaker: is
8:54
Speaker: up.
8:55
Speaker: And
8:56
Speaker: the
8:56
Speaker: trend
8:56
Speaker: is
8:57
Speaker: for
8:57
Speaker: experiences,
8:58
Speaker: not
8:59
Speaker: gifts.
9:01
Speaker: And
9:01
Speaker: I
9:01
Speaker: think
9:01
Speaker: we
9:01
Speaker: could
9:02
Speaker: probably
9:02
Speaker: draw
9:02
Speaker: this
9:02
Speaker: out
9:03
Speaker: to
9:03
Speaker: what
9:03
Speaker: you
9:04
Speaker: do,
9:05
Speaker: even
9:05
Speaker: if
9:05
Speaker: you're
9:06
Speaker: not
9:06
Speaker: a
9:06
Speaker: retailer.
9:08
Speaker: Let's
9:08
Speaker: think
9:08
Speaker: about
9:08
Speaker: what
9:08
Speaker: you
9:08
Speaker: offer
9:09
Speaker: your
9:09
Speaker: clients
9:09
Speaker: and
9:09
Speaker: how
9:10
Speaker: might
9:10
Speaker: we,
9:11
Speaker: that's
9:11
Speaker: the
9:11
Speaker: classic
9:12
Speaker: brainstorming
9:12
Speaker: line.
9:13
Speaker: How
9:14
Speaker: might
9:14
Speaker: we
9:14
Speaker: turn
9:15
Speaker: what
9:15
Speaker: you
9:15
Speaker: do
9:15
Speaker: into
9:16
Speaker: an
9:16
Speaker: experience?
9:18
Speaker: How
9:18
Speaker: might
9:19
Speaker: we
9:19
Speaker: do
9:19
Speaker: that?
9:20
Speaker: So
9:20
Speaker: let's
9:20
Speaker: brainstorm
9:21
Speaker: on
9:21
Speaker: that
9:21
Speaker: just
9:21
Speaker: for
9:21
Speaker: a
9:21
Speaker: second.
9:22
Speaker: 'cause
9:22
Speaker: I
9:22
Speaker: have
9:23
Speaker: some
9:23
Speaker: ideas.
9:24
Speaker: Okay.
9:24
Speaker: I
9:24
Speaker: wanna
9:24
Speaker: show
9:25
Speaker: the
9:25
Speaker: chat.
9:25
Speaker: Why
9:25
Speaker: won't
9:26
Speaker: you
9:26
Speaker: show
9:26
Speaker: the
9:26
Speaker: chat?
9:27
Speaker: The
9:27
Speaker: chat
9:27
Speaker: is
9:28
Speaker: being
9:28
Speaker: finicky
9:29
Speaker: and
9:29
Speaker: I'm
9:29
Speaker: trying
9:30
Speaker: to
9:30
Speaker: show
9:30
Speaker: the
9:30
Speaker: chat
9:30
Speaker: and
9:30
Speaker: it
9:30
Speaker: won't
9:31
Speaker: do
9:31
Speaker: it.
9:32
Speaker: Sorry.
9:32
Speaker: Chat.
9:32
Speaker: I'll
9:33
Speaker: come
9:33
Speaker: to
9:33
Speaker: you
9:33
Speaker: in
9:33
Speaker: a
9:33
Speaker: minute.
9:34
Speaker: So
9:35
Speaker: how
9:35
Speaker: might
9:35
Speaker: you
9:35
Speaker: think
9:35
Speaker: about
9:36
Speaker: an
9:36
Speaker: experience
9:36
Speaker: in
9:36
Speaker: what
9:36
Speaker: you
9:37
Speaker: do?
9:37
Speaker: Here's
9:37
Speaker: a
9:37
Speaker: couple
9:38
Speaker: ideas
9:38
Speaker: to
9:38
Speaker: get
9:39
Speaker: you
9:39
Speaker: thinking.
9:40
Speaker: The
9:40
Speaker: classic
9:41
Speaker: one
9:41
Speaker: is
9:41
Speaker: to
9:41
Speaker: think
9:41
Speaker: about
9:42
Speaker: a
9:42
Speaker: restaurant.
9:42
Speaker: So
9:42
Speaker: instead
9:43
Speaker: of
9:43
Speaker: having
9:43
Speaker: a
9:43
Speaker: dinner
9:43
Speaker: reservation,
9:44
Speaker: which
9:44
Speaker: I'm
9:44
Speaker: begging
9:45
Speaker: to
9:45
Speaker: get
9:45
Speaker: one
9:45
Speaker: as
9:45
Speaker: we
9:45
Speaker: speak,
9:47
Speaker: 'cause
9:47
Speaker: I
9:47
Speaker: didn't
9:47
Speaker: do
9:48
Speaker: it
9:48
Speaker: early
9:48
Speaker: enough,
9:49
Speaker: Friday
9:50
Speaker: or
9:50
Speaker: Saturday
9:50
Speaker: night.
9:51
Speaker: Instead
9:51
Speaker: of
9:51
Speaker: doing
9:51
Speaker: that
9:52
Speaker: on
9:53
Speaker: Sunday,
9:53
Speaker: when
9:53
Speaker: maybe
9:54
Speaker: you're
9:54
Speaker: normally
9:54
Speaker: closed,
9:55
Speaker: host
9:55
Speaker: an
9:55
Speaker: afternoon
9:56
Speaker: cooking
9:56
Speaker: class
9:57
Speaker: where
9:58
Speaker: couples
9:58
Speaker: can
9:58
Speaker: come
9:58
Speaker: be
9:59
Speaker: the
9:59
Speaker: sous
9:59
Speaker: chef.
10:00
Speaker: You
10:00
Speaker: know
10:00
Speaker: the
10:00
Speaker: whole
10:00
Speaker: yes
10:01
Speaker: chef
10:01
Speaker: bear
10:02
Speaker: kind
10:02
Speaker: of
10:02
Speaker: thing.
10:03
Speaker: Bears
10:04
Speaker: and
10:04
Speaker: prepare
10:05
Speaker: your
10:05
Speaker: own
10:05
Speaker: Italian
10:06
Speaker: meal
10:06
Speaker: with
10:06
Speaker: the
10:06
Speaker: chef
10:07
Speaker: and
10:07
Speaker: you
10:07
Speaker: could
10:07
Speaker: probably
10:07
Speaker: have
10:07
Speaker: six
10:08
Speaker: or
10:08
Speaker: eight
10:08
Speaker: couples
10:08
Speaker: in
10:08
Speaker: a
10:08
Speaker: cooking
10:09
Speaker: class
10:09
Speaker: charge
10:10
Speaker: out
10:10
Speaker: the
10:10
Speaker: wazoo
10:11
Speaker: for
10:11
Speaker: it
10:12
Speaker: and
10:12
Speaker: let
10:12
Speaker: them
10:12
Speaker: pretend
10:13
Speaker: to
10:13
Speaker: be
10:13
Speaker: chefs
10:14
Speaker: on
10:14
Speaker: Sunday.
10:16
Speaker: Totally
10:16
Speaker: awesome.
10:17
Speaker: How
10:17
Speaker: about,
10:18
Speaker: uh,
10:19
Speaker: for
10:19
Speaker: our
10:19
Speaker: friend
10:19
Speaker: Mitch
10:20
Speaker: at
10:20
Speaker: Paul's
10:20
Speaker: Jewelers
10:20
Speaker: and
10:21
Speaker: other
10:21
Speaker: jewelers
10:21
Speaker: that
10:21
Speaker: are
10:21
Speaker: out
10:22
Speaker: there?
10:22
Speaker: Instead
10:22
Speaker: of
10:22
Speaker: buying
10:23
Speaker: a
10:23
Speaker: ring,
10:24
Speaker: have
10:24
Speaker: a,
10:25
Speaker: an
10:25
Speaker: evening
10:25
Speaker: with
10:25
Speaker: a
10:26
Speaker: gemologist
10:28
Speaker: bottle
10:28
Speaker: of
10:28
Speaker: wine
10:29
Speaker: gemologist
10:30
Speaker: and
10:31
Speaker: educate
10:32
Speaker: them
10:33
Speaker: on
10:33
Speaker: the
10:33
Speaker: different
10:34
Speaker: types
10:34
Speaker: of
10:34
Speaker: precious
10:35
Speaker: metals.
10:36
Speaker: Doesn't
10:36
Speaker: have
10:36
Speaker: to
10:36
Speaker: be
10:36
Speaker: gold,
10:37
Speaker: doesn't
10:37
Speaker: have
10:37
Speaker: to
10:37
Speaker: be
10:37
Speaker: platinum.
10:38
Speaker: Maybe
10:38
Speaker: it's
10:38
Speaker: gonna
10:39
Speaker: be
10:39
Speaker: this
10:39
Speaker: kind
10:39
Speaker: of
10:39
Speaker: metal
10:39
Speaker: or
10:39
Speaker: that
10:40
Speaker: kind
10:40
Speaker: of
10:40
Speaker: metal,
10:40
Speaker: and
10:40
Speaker: this
10:40
Speaker: is
10:40
Speaker: why.
10:42
Speaker: And
10:42
Speaker: help
10:42
Speaker: them
10:42
Speaker: build
10:43
Speaker: a
10:43
Speaker: ring
10:44
Speaker: that
10:44
Speaker: has
10:44
Speaker: a
10:44
Speaker: story
10:46
Speaker: that's
10:47
Speaker: hand
10:47
Speaker: designed
10:48
Speaker: that
10:48
Speaker: evening.
10:49
Speaker: Pick
10:49
Speaker: out
10:49
Speaker: the
10:50
Speaker: cut,
10:50
Speaker: pick
10:50
Speaker: out
10:50
Speaker: the
10:50
Speaker: jewel,
10:51
Speaker: pick
10:51
Speaker: out
10:51
Speaker: the
10:52
Speaker: the
10:52
Speaker: metal,
10:53
Speaker: kind
10:53
Speaker: of
10:53
Speaker: draw
10:53
Speaker: out
10:53
Speaker: what
10:54
Speaker: you
10:54
Speaker: want.
10:55
Speaker: Have
10:55
Speaker: this
10:56
Speaker: chocolate
10:56
Speaker: and
10:57
Speaker: wine
10:57
Speaker: kind
10:57
Speaker: of
10:57
Speaker: romantic,
10:59
Speaker: heirloom
11:00
Speaker: craftsmanship,
11:02
Speaker: evening.
11:04
Speaker: Speaking
11:05
Speaker: of
11:05
Speaker: wine,
11:06
Speaker: if
11:06
Speaker: you
11:06
Speaker: sell
11:07
Speaker: wine
11:07
Speaker: or
11:07
Speaker: you're
11:07
Speaker: a
11:08
Speaker: wine
11:08
Speaker: bar,
11:09
Speaker: instead
11:09
Speaker: of
11:09
Speaker: selling
11:09
Speaker: just
11:09
Speaker: a
11:10
Speaker: bottle
11:10
Speaker: of
11:10
Speaker: wine
11:10
Speaker: or
11:10
Speaker: having
11:11
Speaker: a
11:11
Speaker: class.
11:12
Speaker: Maybe
11:13
Speaker: create
11:13
Speaker: a
11:13
Speaker: wine
11:13
Speaker: club
11:14
Speaker: with
11:14
Speaker: monthly
11:15
Speaker: tastings
11:16
Speaker: and
11:16
Speaker: each
11:17
Speaker: month
11:18
Speaker: is
11:18
Speaker: read
11:18
Speaker: by
11:18
Speaker: or
11:18
Speaker: led
11:19
Speaker: by
11:19
Speaker: a
11:19
Speaker: sommelier
11:20
Speaker: and
11:20
Speaker: maybe
11:21
Speaker: a
11:21
Speaker: native
11:21
Speaker: of
11:21
Speaker: that
11:22
Speaker: region.
11:22
Speaker: So
11:22
Speaker: you
11:22
Speaker: learn
11:23
Speaker: a
11:23
Speaker: little
11:23
Speaker: bit
11:23
Speaker: of
11:23
Speaker: the
11:23
Speaker: language,
11:24
Speaker: a
11:24
Speaker: little
11:24
Speaker: bit
11:24
Speaker: of
11:25
Speaker: French
11:25
Speaker: sommelier,
11:26
Speaker: taste
11:27
Speaker: the
11:27
Speaker: French
11:27
Speaker: wine,
11:27
Speaker: go
11:28
Speaker: home
11:28
Speaker: with
11:28
Speaker: four
11:28
Speaker: or
11:28
Speaker: five
11:28
Speaker: bottles,
11:29
Speaker: and
11:29
Speaker: now
11:29
Speaker: you've
11:30
Speaker: got
11:30
Speaker: date
11:30
Speaker: night.
11:30
Speaker: You've
11:31
Speaker: got
11:31
Speaker: an
11:31
Speaker: experience.
11:32
Speaker: You
11:32
Speaker: see
11:32
Speaker: what
11:32
Speaker: I'm
11:33
Speaker: going
11:33
Speaker: for
11:33
Speaker: here?
11:33
Speaker: An
11:33
Speaker: experience
11:34
Speaker: in
11:35
Speaker: what
11:35
Speaker: you
11:35
Speaker: do,
11:35
Speaker: and
11:35
Speaker: these
11:35
Speaker: are
11:35
Speaker: all
11:36
Speaker: customer
11:37
Speaker: retail
11:37
Speaker: ideas.
11:39
Speaker: I
11:39
Speaker: still
11:39
Speaker: think
11:39
Speaker: even
11:40
Speaker: if
11:40
Speaker: you're
11:40
Speaker: a
11:40
Speaker: service
11:40
Speaker: business,
11:41
Speaker: you
11:41
Speaker: could
11:41
Speaker: offer
11:42
Speaker: some
11:42
Speaker: of
11:42
Speaker: this,
11:43
Speaker: and
11:43
Speaker: it
11:43
Speaker: might
11:43
Speaker: not
11:43
Speaker: be
11:43
Speaker: romantic,
11:44
Speaker: but
11:45
Speaker: it
11:45
Speaker: could
11:45
Speaker: be
11:45
Speaker: really
11:45
Speaker: thoughtful.
11:48
Speaker: Let's
11:48
Speaker: say
11:48
Speaker: you're
11:48
Speaker: a
11:48
Speaker: copywriter.
11:50
Speaker: You
11:50
Speaker: write
11:51
Speaker: websites
11:51
Speaker: for
11:51
Speaker: a
11:51
Speaker: living
11:52
Speaker: or
11:52
Speaker: social
11:52
Speaker: media
11:52
Speaker: for
11:53
Speaker: a
11:53
Speaker: living.
11:54
Speaker: What
11:54
Speaker: if
11:54
Speaker: you
11:54
Speaker: were
11:54
Speaker: to
11:54
Speaker: offer
11:55
Speaker: a
11:55
Speaker: co-creation
11:56
Speaker: package
11:57
Speaker: where
11:57
Speaker: the
11:57
Speaker: person
11:58
Speaker: you
11:58
Speaker: love
11:58
Speaker: finally
11:59
Speaker: gets
11:59
Speaker: the
11:59
Speaker: novel
12:00
Speaker: out
12:00
Speaker: of
12:00
Speaker: their
12:01
Speaker: head
12:01
Speaker: and
12:01
Speaker: onto
12:01
Speaker: paper?
12:02
Speaker: It's
12:03
Speaker: a
12:03
Speaker: workshop.
12:03
Speaker: It's
12:03
Speaker: a
12:03
Speaker: novel
12:04
Speaker: workshop
12:06
Speaker: where
12:06
Speaker: you
12:06
Speaker: say
12:06
Speaker: to
12:07
Speaker: your
12:07
Speaker: wife
12:07
Speaker: or
12:07
Speaker: husband,
12:08
Speaker: you've
12:09
Speaker: been
12:09
Speaker: talking
12:09
Speaker: forever.
12:10
Speaker: That's
12:10
Speaker: someday.
12:11
Speaker: You're
12:11
Speaker: gonna
12:11
Speaker: write
12:12
Speaker: that
12:12
Speaker: book.
12:13
Speaker: Well
12:13
Speaker: now
12:13
Speaker: I've
12:13
Speaker: got
12:14
Speaker: your
12:14
Speaker: writing
12:14
Speaker: partner
12:14
Speaker: and
12:15
Speaker: your
12:15
Speaker: Someday
12:15
Speaker: is
12:15
Speaker: today
12:16
Speaker: because
12:16
Speaker: I
12:16
Speaker: love
12:16
Speaker: you
12:16
Speaker: and
12:17
Speaker: the
12:17
Speaker: world
12:17
Speaker: needs
12:17
Speaker: to
12:17
Speaker: hear
12:17
Speaker: what
12:18
Speaker: you
12:18
Speaker: think
12:18
Speaker: because
12:18
Speaker: you're
12:18
Speaker: fabulous
12:19
Speaker: and
12:19
Speaker: great
12:20
Speaker: like
12:20
Speaker: heartstrings.
12:22
Speaker: Perfect.
12:23
Speaker: What
12:23
Speaker: are
12:23
Speaker: you
12:23
Speaker: doing?
12:24
Speaker: You're
12:24
Speaker: writing,
12:25
Speaker: how
12:25
Speaker: are
12:25
Speaker: you
12:25
Speaker: packaging
12:26
Speaker: it
12:26
Speaker: in
12:26
Speaker: a
12:26
Speaker: different
12:27
Speaker: way
12:29
Speaker: to
12:29
Speaker: turn
12:29
Speaker: it
12:29
Speaker: into
12:29
Speaker: an
12:30
Speaker: experience?
12:30
Speaker: To
12:30
Speaker: make
12:30
Speaker: it
12:30
Speaker: a
12:30
Speaker: gift?
12:32
Speaker: We
12:33
Speaker: could
12:33
Speaker: do
12:33
Speaker: this
12:33
Speaker: all
12:33
Speaker: day.
12:34
Speaker: We
12:34
Speaker: can
12:34
Speaker: share
12:34
Speaker: what
12:35
Speaker: you
12:35
Speaker: do
12:36
Speaker: and
12:36
Speaker: we
12:36
Speaker: can
12:37
Speaker: talk
12:37
Speaker: about
12:38
Speaker: how
12:38
Speaker: we're
12:38
Speaker: craving
12:39
Speaker: connection
12:39
Speaker: right
12:39
Speaker: now.
12:40
Speaker: People
12:41
Speaker: are
12:41
Speaker: dying
12:42
Speaker: to
12:42
Speaker: showcase
12:43
Speaker: their
12:43
Speaker: talents
12:44
Speaker: to
12:44
Speaker: be
12:44
Speaker: a
12:44
Speaker: real
12:45
Speaker: person.
12:47
Speaker: How
12:47
Speaker: can
12:48
Speaker: your
12:48
Speaker: product
12:49
Speaker: become
12:49
Speaker: a
12:49
Speaker: gift
12:50
Speaker: that
12:50
Speaker: showcases
12:51
Speaker: someone's
12:51
Speaker: talent,
12:52
Speaker: passions,
12:53
Speaker: connection,
12:55
Speaker: and
12:55
Speaker: experiences?
12:57
Speaker: I
12:57
Speaker: bet
12:57
Speaker: we
12:57
Speaker: could
12:57
Speaker: do
12:58
Speaker: that
12:58
Speaker: for
12:58
Speaker: everybody.
12:59
Speaker: Everybody
13:00
Speaker: on
13:00
Speaker: this
13:00
Speaker: call.
13:00
Speaker: We
13:01
Speaker: could
13:01
Speaker: figure
13:01
Speaker: out
13:01
Speaker: a
13:01
Speaker: way
13:01
Speaker: to
13:01
Speaker: do
13:02
Speaker: it
13:02
Speaker: and
13:03
Speaker: maybe
13:03
Speaker: we'll
13:03
Speaker: do
13:03
Speaker: that
13:03
Speaker: in
13:04
Speaker: an
13:04
Speaker: upcoming
13:04
Speaker: idea
13:04
Speaker: Slam.
13:05
Speaker: So
13:06
Speaker: that
13:06
Speaker: is.
13:07
Speaker: Coming
13:07
Speaker: soon
13:08
Speaker: here
13:08
Speaker: on
13:08
Speaker: the
13:08
Speaker: show.
13:09
Speaker: Why
13:09
Speaker: not?
13:10
Speaker: Okay.
13:11
Speaker: I
13:12
Speaker: am
13:12
Speaker: very
13:13
Speaker: fortunate
13:14
Speaker: that
13:15
Speaker: I
13:16
Speaker: already
13:16
Speaker: have
13:17
Speaker: my
13:17
Speaker: Valentine
13:18
Speaker: Day,
13:18
Speaker: Valentine's
13:19
Speaker: Day
13:19
Speaker: shopping
13:20
Speaker: all
13:20
Speaker: done.
13:21
Speaker: My,
13:21
Speaker: my
13:22
Speaker: gift
13:23
Speaker: is
13:23
Speaker: even,
13:25
Speaker: it's
13:25
Speaker: already
13:25
Speaker: downstairs
13:26
Speaker: and
13:26
Speaker: it's
13:26
Speaker: wrapped.
13:28
Speaker: It's,
13:28
Speaker: it's
13:29
Speaker: beautiful.
13:29
Speaker: I
13:29
Speaker: really
13:29
Speaker: shouldn't
13:30
Speaker: have
13:30
Speaker: spent
13:30
Speaker: as
13:30
Speaker: b
13:31
Speaker: as
13:32
Speaker: much
13:32
Speaker: money
13:32
Speaker: as
13:32
Speaker: I
13:32
Speaker: did
13:33
Speaker: on
13:33
Speaker: a
13:34
Speaker: boop.
13:34
Speaker: My
13:35
Speaker: arm
13:35
Speaker: doesn't
13:35
Speaker: go
13:35
Speaker: any
13:35
Speaker: further.
13:39
Speaker: Yeah.
13:40
Speaker: Uh,
13:40
Speaker: that
13:40
Speaker: was
13:40
Speaker: Pinocchios
13:41
Speaker: nose,
13:41
Speaker: by
13:41
Speaker: the
13:41
Speaker: way.
13:42
Speaker: Uh,
13:44
Speaker: I,
13:44
Speaker: I
13:44
Speaker: didn't
13:44
Speaker: do
13:45
Speaker: my
13:45
Speaker: Valentine's
13:46
Speaker: Day,
13:46
Speaker: but
13:46
Speaker: I
13:46
Speaker: love
13:46
Speaker: you
13:47
Speaker: honey.
13:47
Speaker: And
13:48
Speaker: I
13:48
Speaker: will,
13:48
Speaker: we
13:49
Speaker: all
13:49
Speaker: will.
13:50
Speaker: Isn't
13:50
Speaker: that
13:50
Speaker: right?
13:51
Speaker: Barbara
13:51
Speaker: Meyer.
13:52
Speaker: Good
13:52
Speaker: morning.
13:52
Speaker: Welcome
13:52
Speaker: to
13:52
Speaker: the
13:53
Speaker: show.
13:53
Speaker: Let's
13:53
Speaker: see.
13:54
Speaker: Your
13:54
Speaker: Someday
13:54
Speaker: is
13:55
Speaker: today.
13:55
Speaker: That
13:55
Speaker: is
13:55
Speaker: correct.
13:55
Speaker: Michael.
13:56
Speaker: How
13:56
Speaker: can
13:57
Speaker: we
13:57
Speaker: make
13:57
Speaker: our
13:57
Speaker: Someday
13:58
Speaker: today?
14:00
Speaker: Barbara
14:00
Speaker: Meyer,
14:01
Speaker: let's
14:01
Speaker: talk
14:01
Speaker: about
14:01
Speaker: you.
14:02
Speaker: Friends
14:03
Speaker: of
14:03
Speaker: mine
14:03
Speaker: went
14:03
Speaker: on
14:03
Speaker: an
14:03
Speaker: adventure
14:04
Speaker: vacation
14:04
Speaker: in
14:05
Speaker: Montana
14:06
Speaker: and
14:06
Speaker: mined
14:06
Speaker: the
14:06
Speaker: gems
14:07
Speaker: they
14:07
Speaker: used
14:07
Speaker: in
14:07
Speaker: the
14:07
Speaker: engagement
14:08
Speaker: ring
14:08
Speaker: in
14:08
Speaker: their
14:08
Speaker: wedding
14:09
Speaker: rings.
14:09
Speaker: Now,
14:09
Speaker: isn't
14:09
Speaker: that
14:09
Speaker: incredible?
14:11
Speaker: Every
14:12
Speaker: single
14:12
Speaker: time
14:13
Speaker: she
14:13
Speaker: goes
14:13
Speaker: like
14:13
Speaker: this,
14:15
Speaker: that
14:15
Speaker: story
14:16
Speaker: is
14:16
Speaker: going
14:16
Speaker: to
14:16
Speaker: come
14:17
Speaker: out
14:18
Speaker: every
14:18
Speaker: single
14:18
Speaker: time.
14:21
Speaker: Absolutely
14:22
Speaker: Beautiful.
14:23
Speaker: I
14:23
Speaker: love
14:23
Speaker: that,
14:24
Speaker: Barbara.
14:25
Speaker: And
14:25
Speaker: yes,
14:25
Speaker: Theresa,
14:27
Speaker: I
14:27
Speaker: need
14:27
Speaker: to
14:27
Speaker: come
14:28
Speaker: on
14:28
Speaker: the
14:28
Speaker: idea
14:28
Speaker: slam.
14:29
Speaker: I'm
14:29
Speaker: making
14:30
Speaker: your
14:30
Speaker: wheels
14:30
Speaker: turn.
14:31
Speaker: Cool.
14:33
Speaker: You
14:33
Speaker: should.
14:34
Speaker: I
14:34
Speaker: just
14:34
Speaker: changed
14:34
Speaker: the
14:34
Speaker: QR
14:35
Speaker: code
14:35
Speaker: in
14:35
Speaker: the
14:35
Speaker: top
14:36
Speaker: left
14:36
Speaker: corner
14:37
Speaker: of
14:37
Speaker: the
14:37
Speaker: screen.
14:38
Speaker: Snap
14:38
Speaker: that
14:38
Speaker: QR
14:39
Speaker: code
14:39
Speaker: and
14:39
Speaker: reserve
14:40
Speaker: your
14:40
Speaker: time.
14:40
Speaker: And
14:40
Speaker: the
14:40
Speaker: way
14:40
Speaker: that
14:41
Speaker: it
14:41
Speaker: works,
14:41
Speaker: which
14:41
Speaker: is
14:41
Speaker: so
14:41
Speaker: fun,
14:43
Speaker: is
14:44
Speaker: you
14:44
Speaker: get
14:44
Speaker: to
14:44
Speaker: snap
14:44
Speaker: that
14:45
Speaker: QR
14:45
Speaker: code
14:46
Speaker: and
14:46
Speaker: pick
14:46
Speaker: a
14:46
Speaker: day
14:46
Speaker: in
14:47
Speaker: time
14:47
Speaker: that
14:47
Speaker: works
14:47
Speaker: for
14:47
Speaker: you.
14:48
Speaker: And
14:48
Speaker: then
14:48
Speaker: it's
14:49
Speaker: a
14:49
Speaker: reserved
14:50
Speaker: experience
14:51
Speaker: to
14:51
Speaker: come
14:51
Speaker: on
14:52
Speaker: the
14:52
Speaker: air
14:52
Speaker: and
14:52
Speaker: be
14:52
Speaker: a
14:52
Speaker: part
14:53
Speaker: of
14:53
Speaker: the
14:53
Speaker: show.
14:54
Speaker: In
14:54
Speaker: fact,
14:55
Speaker: our
14:55
Speaker: guest
14:55
Speaker: today,
14:56
Speaker: Paul
14:56
Speaker: Orlowski
14:57
Speaker: hasn't
14:57
Speaker: logged
14:57
Speaker: in
14:57
Speaker: yet.
14:58
Speaker: So
14:58
Speaker: you
14:58
Speaker: know
14:58
Speaker: what,
14:58
Speaker: Theresa,
14:59
Speaker: you
14:59
Speaker: may
14:59
Speaker: get
14:59
Speaker: an
14:59
Speaker: opportunity
15:00
Speaker: sooner
15:00
Speaker: than
15:00
Speaker: you
15:00
Speaker: think.
15:01
Speaker: How
15:01
Speaker: about
15:01
Speaker: that?
15:03
Speaker: Let's
15:03
Speaker: go
15:03
Speaker: into
15:03
Speaker: our
15:03
Speaker: lead
15:03
Speaker: story
15:04
Speaker: today.
15:04
Speaker: Cybersecurity.
15:07
Speaker: Cybersecurity
15:07
Speaker: sounds
15:08
Speaker: like
15:08
Speaker: one
15:08
Speaker: of
15:08
Speaker: those
15:08
Speaker: things
15:09
Speaker: that
15:09
Speaker: people
15:09
Speaker: our
15:09
Speaker: size
15:10
Speaker: should
15:10
Speaker: not
15:11
Speaker: have
15:11
Speaker: to
15:11
Speaker: worry
15:11
Speaker: about.
15:11
Speaker: I
15:12
Speaker: mean,
15:12
Speaker: it's
15:12
Speaker: me
15:13
Speaker: in
15:13
Speaker: a
15:14
Speaker: bedroom
15:15
Speaker: doing
15:15
Speaker: okay,
15:17
Speaker: got
15:17
Speaker: some
15:17
Speaker: revenue
15:18
Speaker: coming
15:18
Speaker: in,
15:19
Speaker: right?
15:19
Speaker: We're
15:19
Speaker: making,
15:19
Speaker: okay,
15:19
Speaker: we're
15:20
Speaker: making
15:20
Speaker: the
15:20
Speaker: mortgage.
15:21
Speaker: But
15:22
Speaker: when
15:22
Speaker: we
15:22
Speaker: think
15:22
Speaker: about
15:22
Speaker: cybersecurity,
15:23
Speaker: don't
15:23
Speaker: you
15:23
Speaker: think
15:24
Speaker: about
15:24
Speaker: Visa
15:26
Speaker: and
15:27
Speaker: IBM
15:28
Speaker: and
15:28
Speaker: these
15:28
Speaker: massive
15:29
Speaker: companies
15:29
Speaker: with
15:29
Speaker: thousands
15:30
Speaker: of
15:30
Speaker: employees,
15:31
Speaker: but
15:33
Speaker: that's
15:33
Speaker: not
15:34
Speaker: really
15:35
Speaker: what
15:36
Speaker: it
15:36
Speaker: is.
15:38
Speaker: We
15:38
Speaker: don't
15:38
Speaker: talk
15:39
Speaker: about.
15:40
Speaker: How
15:40
Speaker: things
15:40
Speaker: could
15:40
Speaker: go
15:40
Speaker: sideways
15:41
Speaker: in
15:41
Speaker: our
15:41
Speaker: business
15:42
Speaker: enough.
15:42
Speaker: Traditionally,
15:43
Speaker: our
15:43
Speaker: business
15:44
Speaker: going
15:44
Speaker: sideways
15:45
Speaker: is
15:45
Speaker: because
15:45
Speaker: a
15:45
Speaker: new
15:46
Speaker: competitor
15:46
Speaker: shows
15:46
Speaker: up
15:47
Speaker: or
15:47
Speaker: the
15:47
Speaker: economy
15:48
Speaker: goes
15:48
Speaker: to
15:48
Speaker: hell
15:49
Speaker: or
15:49
Speaker: the
15:50
Speaker: health
15:50
Speaker: of
15:50
Speaker: the
15:50
Speaker: key
15:51
Speaker: man,
15:51
Speaker: not
15:52
Speaker: gendering,
15:52
Speaker: just
15:52
Speaker: the
15:52
Speaker: key
15:53
Speaker: man.
15:53
Speaker: The
15:53
Speaker: important
15:53
Speaker: person
15:54
Speaker: in
15:54
Speaker: the
15:54
Speaker: business
15:55
Speaker: gets
15:55
Speaker: sick.
15:56
Speaker: So
15:56
Speaker: Michael
15:57
Speaker: is
15:57
Speaker: a
15:57
Speaker: one
15:57
Speaker: person
15:57
Speaker: business.
15:58
Speaker: If
15:58
Speaker: Michael
15:58
Speaker: gets
15:58
Speaker: sick,
15:59
Speaker: his
15:59
Speaker: business
15:59
Speaker: is
15:59
Speaker: in
16:00
Speaker: trouble.
16:01
Speaker: Same
16:01
Speaker: with
16:01
Speaker: me
16:02
Speaker: and
16:02
Speaker: same
16:02
Speaker: with
16:02
Speaker: Theresa.
16:03
Speaker: See,
16:03
Speaker: it's
16:03
Speaker: not
16:03
Speaker: a
16:03
Speaker: man
16:03
Speaker: thing,
16:04
Speaker: it's
16:04
Speaker: a
16:04
Speaker: person
16:04
Speaker: thing.
16:05
Speaker: So
16:05
Speaker: like
16:05
Speaker: if
16:06
Speaker: the
16:06
Speaker: key
16:06
Speaker: person
16:06
Speaker: in
16:06
Speaker: the
16:07
Speaker: business
16:07
Speaker: gets
16:07
Speaker: sick,
16:07
Speaker: your,
16:08
Speaker: your
16:08
Speaker: business
16:08
Speaker: could
16:08
Speaker: be
16:08
Speaker: in
16:08
Speaker: trouble.
16:10
Speaker: But
16:10
Speaker: one
16:10
Speaker: of
16:10
Speaker: the
16:10
Speaker: other
16:10
Speaker: risks
16:11
Speaker: that
16:11
Speaker: we
16:11
Speaker: have
16:11
Speaker: to
16:11
Speaker: elevate
16:12
Speaker: to
16:12
Speaker: the
16:12
Speaker: top
16:12
Speaker: is
16:12
Speaker: cybersecurity.
16:13
Speaker: Because
16:14
Speaker: a
16:14
Speaker: new
16:14
Speaker: study
16:15
Speaker: says
16:16
Speaker: 60%,
16:17
Speaker: 59%,
16:18
Speaker: I'm
16:18
Speaker: rounding
16:18
Speaker: Sumi.
16:20
Speaker: 59%
16:21
Speaker: of
16:21
Speaker: small
16:21
Speaker: businesses
16:22
Speaker: experienced
16:23
Speaker: a
16:23
Speaker: cyber
16:23
Speaker: attack
16:24
Speaker: last
16:25
Speaker: year
16:25
Speaker: alone.
16:28
Speaker: That's
16:28
Speaker: a
16:28
Speaker: lot
16:28
Speaker: of
16:28
Speaker: percent.
16:31
Speaker: And
16:31
Speaker: they
16:31
Speaker: didn't
16:31
Speaker: like
16:32
Speaker: survey
16:33
Speaker: 10
16:33
Speaker: businesses
16:34
Speaker: and
16:34
Speaker: happen
16:34
Speaker: to
16:34
Speaker: find
16:35
Speaker: the
16:35
Speaker: six
16:35
Speaker: that
16:35
Speaker: got
16:35
Speaker: attacked.
16:37
Speaker: They
16:37
Speaker: surveyed
16:38
Speaker: 6,000
16:38
Speaker: businesses.
16:40
Speaker: So
16:40
Speaker: this
16:40
Speaker: is
16:40
Speaker: a
16:40
Speaker: real
16:41
Speaker: survey
16:42
Speaker: of
16:42
Speaker: a
16:42
Speaker: real
16:43
Speaker: allotment
16:44
Speaker: of
16:44
Speaker: small
16:44
Speaker: businesses
16:45
Speaker: and
16:46
Speaker: it's
16:46
Speaker: a
16:46
Speaker: real
16:46
Speaker: risk.
16:47
Speaker: So
16:47
Speaker: if
16:47
Speaker: you're
16:47
Speaker: saying
16:48
Speaker: Uhoh,
16:49
Speaker: um,
16:51
Speaker: I
16:51
Speaker: might
16:51
Speaker: be
16:51
Speaker: in
16:52
Speaker: trouble,
16:52
Speaker: but
16:52
Speaker: they
16:52
Speaker: won't
16:53
Speaker: get
16:53
Speaker: me
16:53
Speaker: 'cause
16:53
Speaker: I'm
16:53
Speaker: too
16:53
Speaker: small.
16:54
Speaker: You,
16:54
Speaker: you're
16:54
Speaker: wrong.
16:56
Speaker: And
16:56
Speaker: if
16:56
Speaker: you're
16:56
Speaker: saying,
16:57
Speaker 2: Hmm,
16:58
Speaker: but
16:59
Speaker: what
16:59
Speaker: do
16:59
Speaker: I
16:59
Speaker: have
16:59
Speaker: that
16:59
Speaker: they
16:59
Speaker: would
17:00
Speaker: want?
17:01
Speaker: What
17:01
Speaker: I
17:01
Speaker: have
17:01
Speaker: isn't
17:02
Speaker: that
17:02
Speaker: valuable?
17:03
Speaker: No,
17:04
Speaker: you're
17:04
Speaker: wrong.
17:04
Speaker: And
17:04
Speaker: I'll
17:05
Speaker: explain.
17:07
Speaker: They
17:07
Speaker: could
17:07
Speaker: have
17:07
Speaker: access
17:07
Speaker: to
17:07
Speaker: all
17:08
Speaker: of
17:08
Speaker: your
17:08
Speaker: accounts.
17:09
Speaker: Think
17:10
Speaker: about
17:10
Speaker: if
17:10
Speaker: they
17:10
Speaker: got
17:10
Speaker: your
17:10
Speaker: bank
17:10
Speaker: accounts.
17:11
Speaker: They
17:11
Speaker: the
17:12
Speaker: bad
17:12
Speaker: guys,
17:12
Speaker: just
17:12
Speaker: whoever
17:13
Speaker: they
17:13
Speaker: is,
17:15
Speaker: think
17:15
Speaker: if
17:15
Speaker: they
17:15
Speaker: could
17:15
Speaker: apply
17:16
Speaker: for
17:16
Speaker: credit
17:16
Speaker: cards
17:17
Speaker: in
17:17
Speaker: your
17:17
Speaker: name.
17:18
Speaker: 'cause
17:18
Speaker: they
17:18
Speaker: have
17:18
Speaker: all
17:18
Speaker: of
17:18
Speaker: your
17:19
Speaker: information.
17:20
Speaker: Think
17:20
Speaker: about
17:20
Speaker: if
17:20
Speaker: they
17:20
Speaker: could
17:20
Speaker: apply
17:21
Speaker: for
17:21
Speaker: loans
17:22
Speaker: in
17:22
Speaker: your
17:22
Speaker: name
17:23
Speaker: if
17:23
Speaker: they
17:23
Speaker: had
17:23
Speaker: all
17:23
Speaker: of
17:23
Speaker: your
17:23
Speaker: information.
17:24
Speaker: That's
17:25
Speaker: pretty
17:25
Speaker: scary.
17:26
Speaker: But
17:26
Speaker: that's
17:26
Speaker: not
17:26
Speaker: even
17:27
Speaker: the
17:27
Speaker: scariest
17:27
Speaker: part.
17:29
Speaker: Think
17:29
Speaker: about
17:29
Speaker: if
17:29
Speaker: they
17:29
Speaker: had
17:30
Speaker: access
17:30
Speaker: to
17:30
Speaker: your
17:30
Speaker: CRM.
17:31
Speaker: Now
17:32
Speaker: they
17:32
Speaker: have
17:32
Speaker: the
17:32
Speaker: names,
17:33
Speaker: emails,
17:34
Speaker: addresses,
17:36
Speaker: phone
17:36
Speaker: numbers,
17:37
Speaker: credit
17:37
Speaker: cards.
17:39
Speaker: Of
17:40
Speaker: all
17:40
Speaker: your
17:40
Speaker: clients.
17:42
Speaker: Now
17:42
Speaker: that
17:42
Speaker: is
17:43
Speaker: scary.
17:43
Speaker: And
17:43
Speaker: let's
17:43
Speaker: just
17:44
Speaker: make
17:44
Speaker: this
17:44
Speaker: nightmare
17:44
Speaker: even
17:45
Speaker: scarier.
17:46
Speaker: Let's
17:46
Speaker: pretend
17:46
Speaker: Steve
17:46
Speaker: Glenn
17:47
Speaker: is
17:47
Speaker: my
17:47
Speaker: client,
17:48
Speaker: and
17:48
Speaker: I
17:48
Speaker: send
17:48
Speaker: an
17:48
Speaker: email.
17:49
Speaker: I
17:50
Speaker: send
17:50
Speaker: an
17:50
Speaker: email
17:50
Speaker: to
17:50
Speaker: Steve,
17:51
Speaker: Hey
17:51
Speaker: Steve,
17:52
Speaker: that
17:52
Speaker: $1,500
17:53
Speaker: you
17:53
Speaker: owe
17:53
Speaker: me.
17:53
Speaker: Can
17:53
Speaker: you,
17:54
Speaker: can
17:54
Speaker: you
17:54
Speaker: click
17:54
Speaker: here
17:55
Speaker: to
17:55
Speaker: pay
17:55
Speaker: it?
17:55
Speaker: And
17:56
Speaker: Steve
17:56
Speaker: does.
17:56
Speaker: And
17:56
Speaker: where
17:56
Speaker: does
17:57
Speaker: the
17:57
Speaker: money
17:57
Speaker: go
17:57
Speaker: to
17:57
Speaker: the
17:57
Speaker: bad
17:58
Speaker: guys?
17:59
Speaker: How
17:59
Speaker: do
17:59
Speaker: you
17:59
Speaker: explain
18:00
Speaker: that
18:00
Speaker: to
18:00
Speaker: your
18:00
Speaker: client?
18:01
Speaker: How
18:01
Speaker: do
18:01
Speaker: you
18:01
Speaker: repair
18:02
Speaker: the
18:02
Speaker: trust
18:03
Speaker: even
18:03
Speaker: though
18:03
Speaker: it's
18:03
Speaker: not
18:04
Speaker: your
18:04
Speaker: fault?
18:06
Speaker: Yeah.
18:06
Speaker: You
18:06
Speaker: might
18:06
Speaker: be
18:07
Speaker: able
18:07
Speaker: to
18:07
Speaker: refund
18:07
Speaker: them.
18:07
Speaker: Yeah.
18:08
Speaker: You
18:08
Speaker: might
18:08
Speaker: be
18:08
Speaker: able
18:08
Speaker: to
18:09
Speaker: explain
18:09
Speaker: it
18:09
Speaker: away
18:09
Speaker: and
18:10
Speaker: maybe
18:10
Speaker: they're
18:10
Speaker: really
18:10
Speaker: cool
18:11
Speaker: and
18:11
Speaker: they
18:11
Speaker: understand,
18:12
Speaker: but
18:12
Speaker: what
18:12
Speaker: happened
18:13
Speaker: to
18:13
Speaker: your
18:13
Speaker: relationship?
18:14
Speaker: What
18:15
Speaker: happened
18:15
Speaker: to
18:15
Speaker: your
18:15
Speaker: trust
18:17
Speaker: if
18:17
Speaker: that
18:17
Speaker: happened?
18:19
Speaker: It's
18:19
Speaker: nightmare
18:20
Speaker: juice.
18:21
Speaker: It's
18:21
Speaker: terrifying
18:25
Speaker: and
18:25
Speaker: it
18:25
Speaker: gets
18:25
Speaker: even
18:25
Speaker: worse.
18:26
Speaker: Sorry.
18:27
Speaker: It
18:27
Speaker: does.
18:29
Speaker: Not
18:29
Speaker: only
18:29
Speaker: are
18:29
Speaker: your
18:30
Speaker: relationships
18:31
Speaker: hosed.
18:33
Speaker: Then
18:34
Speaker: you
18:34
Speaker: get
18:34
Speaker: an
18:34
Speaker: email.
18:35
Speaker: 'cause
18:35
Speaker: all
18:35
Speaker: of
18:35
Speaker: this
18:36
Speaker: stuff
18:36
Speaker: might
18:36
Speaker: be
18:36
Speaker: happening
18:37
Speaker: before
18:37
Speaker: you
18:37
Speaker: even
18:37
Speaker: realize
18:38
Speaker: that
18:38
Speaker: you've
18:38
Speaker: been
18:38
Speaker: compromised.
18:41
Speaker: Then
18:41
Speaker: you
18:41
Speaker: get
18:42
Speaker: an
18:42
Speaker: email
18:43
Speaker: that
18:43
Speaker: you've
18:43
Speaker: been
18:44
Speaker: locked
18:44
Speaker: out
18:44
Speaker: of
18:44
Speaker: everything
18:46
Speaker: and
18:46
Speaker: the
18:47
Speaker: email's
18:48
Speaker: clear,
18:49
Speaker: Hey,
18:49
Speaker: guess
18:49
Speaker: what?
18:50
Speaker: Gimme
18:51
Speaker: 10
18:51
Speaker: grand.
18:51
Speaker: Or
18:52
Speaker: you
18:52
Speaker: can't
18:52
Speaker: come
18:52
Speaker: back
18:53
Speaker: into
18:53
Speaker: all
18:54
Speaker: of
18:54
Speaker: your
18:54
Speaker: things
18:55
Speaker: and
18:55
Speaker: 10
18:56
Speaker: grand,
18:56
Speaker: a
18:56
Speaker: $10,000
18:57
Speaker: ransom.
18:58
Speaker: It's
18:58
Speaker: kind
18:58
Speaker: of
18:58
Speaker: getting
18:58
Speaker: off
18:58
Speaker: easy.
18:59
Speaker: What
18:59
Speaker: if
18:59
Speaker: the
19:00
Speaker: number
19:00
Speaker: was
19:00
Speaker: 25,000?
19:02
Speaker: What
19:02
Speaker: if
19:02
Speaker: the
19:02
Speaker: number
19:02
Speaker: was
19:03
Speaker: 50,000?
19:05
Speaker: What
19:05
Speaker: would
19:06
Speaker: you
19:06
Speaker: do?
19:07
Speaker: This
19:08
Speaker: is
19:08
Speaker: happening.
19:09
Speaker: 59%
19:09
Speaker: of
19:09
Speaker: small
19:10
Speaker: businesses
19:10
Speaker: are
19:10
Speaker: getting
19:10
Speaker: this.
19:12
Speaker: So
19:13
Speaker: what
19:13
Speaker: would
19:13
Speaker: you
19:13
Speaker: do?
19:15
Speaker: Be
19:15
Speaker: a
19:15
Speaker: really
19:15
Speaker: tough
19:15
Speaker: choice.
19:18
Speaker: So
19:18
Speaker: Pat,
19:18
Speaker: what
19:19
Speaker: can
19:19
Speaker: we
19:19
Speaker: do
19:19
Speaker: about
19:19
Speaker: it?
19:20
Speaker: I'm
19:20
Speaker: glad
19:20
Speaker: you
19:20
Speaker: asked.
19:21
Speaker: You're,
19:21
Speaker: you're
19:22
Speaker: really
19:22
Speaker: insightful.
19:23
Speaker: I
19:23
Speaker: needed
19:23
Speaker: someone
19:23
Speaker: to
19:23
Speaker: ask
19:24
Speaker: that
19:24
Speaker: question.
19:24
Speaker: You're
19:24
Speaker: welcome.
19:25
Speaker: Thank
19:26
Speaker: you.
19:28
Speaker: Thank
19:28
Speaker: you.
19:30
Speaker: You
19:30
Speaker: gotta
19:30
Speaker: back
19:31
Speaker: up
19:31
Speaker: everything
19:31
Speaker: immediately.
19:32
Speaker: First
19:32
Speaker: of
19:32
Speaker: all,
19:33
Speaker: you
19:33
Speaker: have
19:33
Speaker: a
19:33
Speaker: backup
19:34
Speaker: of
19:34
Speaker: all
19:34
Speaker: your
19:34
Speaker: stuff.
19:35
Speaker: And
19:35
Speaker: if
19:35
Speaker: you
19:35
Speaker: say,
19:36
Speaker: well,
19:36
Speaker: I'm
19:36
Speaker: on
19:37
Speaker: Google
19:37
Speaker: Cloud,
19:37
Speaker: that's
19:37
Speaker: good
19:38
Speaker: enough,
19:38
Speaker: right?
19:38
Speaker: Hmm,
19:39
Speaker: no,
19:40
Speaker: it
19:40
Speaker: might
19:40
Speaker: be
19:40
Speaker: backed
19:40
Speaker: up
19:40
Speaker: on
19:40
Speaker: Google
19:41
Speaker: Cloud,
19:41
Speaker: but
19:41
Speaker: if
19:41
Speaker: your
19:41
Speaker: Google
19:42
Speaker: count
19:42
Speaker: is
19:43
Speaker: compromised
19:44
Speaker: and
19:44
Speaker: you
19:44
Speaker: can't
19:45
Speaker: get
19:45
Speaker: in,
19:46
Speaker: you
19:46
Speaker: could
19:47
Speaker: be
19:47
Speaker: in
19:47
Speaker: trouble.
19:49
Speaker: They
19:50
Speaker: always
19:50
Speaker: used
19:50
Speaker: to
19:50
Speaker: tell
19:51
Speaker: me
19:51
Speaker: two
19:51
Speaker: backups,
19:52
Speaker: one
19:53
Speaker: in
19:53
Speaker: the
19:53
Speaker: cloud,
19:54
Speaker: one
19:54
Speaker: in
19:55
Speaker: a
19:55
Speaker: physical
19:55
Speaker: location
19:56
Speaker: offline.
19:56
Speaker: Now
19:56
Speaker: the
19:56
Speaker: physical
19:57
Speaker: lo
19:57
Speaker: location
19:57
Speaker: offline,
19:59
Speaker: that's
19:59
Speaker: not
19:59
Speaker: as
20:00
Speaker: trendy
20:00
Speaker: as
20:00
Speaker: it
20:00
Speaker: used
20:01
Speaker: to
20:01
Speaker: be
20:01
Speaker: used
20:01
Speaker: to
20:01
Speaker: be,
20:01
Speaker: but
20:01
Speaker: it
20:02
Speaker: is
20:02
Speaker: still
20:02
Speaker: pretty
20:02
Speaker: smart.
20:03
Speaker: So
20:03
Speaker: Backblaze
20:04
Speaker: or
20:04
Speaker: some
20:04
Speaker: other
20:05
Speaker: backup
20:05
Speaker: source,
20:05
Speaker: you
20:06
Speaker: gotta
20:06
Speaker: have
20:06
Speaker: another
20:06
Speaker: copy
20:07
Speaker: of
20:07
Speaker: all
20:07
Speaker: of
20:07
Speaker: your
20:07
Speaker: data.
20:08
Speaker: The
20:08
Speaker: other
20:08
Speaker: thing
20:09
Speaker: that's
20:09
Speaker: recommended,
20:09
Speaker: two,
20:10
Speaker: two-factor
20:10
Speaker: author
20:11
Speaker: authorization,
20:12
Speaker: two
20:13
Speaker: FA,
20:14
Speaker: you
20:14
Speaker: gotta
20:14
Speaker: have
20:14
Speaker: two-factor
20:15
Speaker: authorization
20:15
Speaker: on
20:15
Speaker: everything.
20:16
Speaker: Someone
20:16
Speaker: wants
20:16
Speaker: to
20:17
Speaker: change
20:17
Speaker: your
20:17
Speaker: password,
20:18
Speaker: someone
20:18
Speaker: wants
20:18
Speaker: to
20:18
Speaker: log
20:18
Speaker: into
20:19
Speaker: your
20:19
Speaker: bank
20:19
Speaker: account,
20:19
Speaker: someone
20:20
Speaker: wants
20:20
Speaker: to
20:20
Speaker: get
20:20
Speaker: into
20:20
Speaker: your
20:20
Speaker: stripe,
20:21
Speaker: someone
20:22
Speaker: wants
20:22
Speaker: to
20:22
Speaker: get
20:22
Speaker: into
20:22
Speaker: your
20:22
Speaker: CRM
20:23
Speaker: like
20:23
Speaker: gen
20:23
Speaker: head.
20:24
Speaker: Terrific.
20:25
Speaker: CRM.
20:26
Speaker: You
20:26
Speaker: need
20:26
Speaker: to
20:26
Speaker: have
20:26
Speaker: two
20:27
Speaker: FA
20:27
Speaker: on
20:27
Speaker: everything.
20:28
Speaker: You
20:29
Speaker: should
20:29
Speaker: be
20:29
Speaker: using
20:29
Speaker: a
20:29
Speaker: password
20:30
Speaker: manager
20:31
Speaker: that
20:31
Speaker: gives
20:31
Speaker: you
20:31
Speaker: those
20:31
Speaker: crazy
20:32
Speaker: pants
20:33
Speaker: passwords,
20:34
Speaker: the
20:34
Speaker: one
20:34
Speaker: with
20:34
Speaker: all
20:34
Speaker: the
20:34
Speaker: letters
20:35
Speaker: and
20:35
Speaker: numbers
20:35
Speaker: and
20:35
Speaker: symbols
20:36
Speaker: and
20:36
Speaker: things
20:36
Speaker: you'll
20:37
Speaker: never
20:37
Speaker: remember,
20:37
Speaker: which
20:38
Speaker: is
20:38
Speaker: good.
20:38
Speaker: You
20:38
Speaker: shouldn't
20:39
Speaker: be
20:39
Speaker: able
20:39
Speaker: to
20:39
Speaker: remember
20:40
Speaker: your
20:40
Speaker: password.
20:42
Speaker: These
20:42
Speaker: password
20:44
Speaker: managers
20:45
Speaker: are
20:45
Speaker: supposed
20:46
Speaker: to
20:46
Speaker: make
20:46
Speaker: it
20:46
Speaker: difficult.
20:48
Speaker: All
20:48
Speaker: of
20:48
Speaker: this
20:48
Speaker: cyber
20:49
Speaker: hygiene
20:50
Speaker: is
20:50
Speaker: really
20:50
Speaker: kind
20:50
Speaker: of
20:51
Speaker: important,
20:51
Speaker: so
20:52
Speaker: you
20:52
Speaker: gotta
20:52
Speaker: take
20:52
Speaker: it
20:52
Speaker: seriously.
20:53
Speaker: And
20:53
Speaker: the
20:53
Speaker: last
20:53
Speaker: thing
20:53
Speaker: I
20:53
Speaker: would
20:53
Speaker: recommend
20:54
Speaker: is
20:55
Speaker: cyber
20:55
Speaker: insurance.
20:56
Speaker: You've
20:57
Speaker: already
20:57
Speaker: got
20:57
Speaker: business
20:57
Speaker: insurance.
20:58
Speaker: If
20:58
Speaker: you're
20:58
Speaker: a
20:59
Speaker: consultant
20:59
Speaker: or
20:59
Speaker: a
20:59
Speaker: coach
20:59
Speaker: like
21:00
Speaker: me,
21:00
Speaker: you've
21:00
Speaker: probably
21:00
Speaker: got
21:01
Speaker: errors
21:01
Speaker: and
21:01
Speaker: omissions
21:02
Speaker: already.
21:03
Speaker: That's
21:03
Speaker: awesome.
21:04
Speaker: You
21:04
Speaker: should
21:05
Speaker: also
21:05
Speaker: carry
21:05
Speaker: a
21:05
Speaker: cyber
21:06
Speaker: policy,
21:07
Speaker: especially
21:08
Speaker: if
21:08
Speaker: you
21:08
Speaker: have
21:08
Speaker: credit
21:08
Speaker: cards,
21:09
Speaker: customer
21:09
Speaker: information,
21:11
Speaker: anything
21:11
Speaker: sensitive
21:12
Speaker: from
21:12
Speaker: people
21:12
Speaker: collected
21:13
Speaker: into
21:13
Speaker: A
21:13
Speaker: CRM.
21:14
Speaker: It's
21:15
Speaker: not
21:15
Speaker: fun
21:15
Speaker: to
21:15
Speaker: pay.
21:16
Speaker: It's
21:16
Speaker: not
21:16
Speaker: super
21:16
Speaker: expensive,
21:17
Speaker: but
21:17
Speaker: it's
21:17
Speaker: way
21:18
Speaker: better
21:18
Speaker: than
21:19
Speaker: getting
21:19
Speaker: zapped.
21:21
Speaker: So
21:21
Speaker: your
21:21
Speaker: friend,
21:21
Speaker: hi,
21:22
Speaker: I'm
21:22
Speaker: here,
21:23
Speaker: is
21:23
Speaker: telling
21:23
Speaker: you.
21:24
Speaker: Do
21:24
Speaker: this
21:25
Speaker: before
21:25
Speaker: it
21:25
Speaker: happens
21:26
Speaker: to
21:26
Speaker: you
21:26
Speaker: because
21:26
Speaker: it's
21:27
Speaker: happening
21:27
Speaker: to
21:27
Speaker: 59%
21:28
Speaker: of
21:28
Speaker: small
21:29
Speaker: business
21:29
Speaker: owners
21:29
Speaker: in
21:30
Speaker: the
21:30
Speaker: last
21:31
Speaker: year
21:31
Speaker: alone.
21:32
Speaker: Take
21:33
Speaker: it
21:33
Speaker: seriously,
21:34
Speaker: get
21:34
Speaker: busy
21:35
Speaker: and
21:36
Speaker: act
21:36
Speaker: now
21:36
Speaker: before
21:36
Speaker: it's
21:37
Speaker: too
21:37
Speaker: late.
21:38
Speaker: It
21:38
Speaker: sounded
21:39
Speaker: like
21:39
Speaker: one
21:39
Speaker: of
21:39
Speaker: those
21:39
Speaker: late
21:39
Speaker: night
21:39
Speaker: commercials
21:40
Speaker: act
21:40
Speaker: now
21:41
Speaker: before
21:41
Speaker: it's
21:41
Speaker: too
21:41
Speaker: late.
21:41
Speaker: Cyber
21:42
Speaker: stuff.
21:44
Speaker: I
21:44
Speaker: wasn't
21:44
Speaker: doing
21:44
Speaker: that,
21:45
Speaker: but
21:45
Speaker: it
21:45
Speaker: just
21:45
Speaker: came
21:45
Speaker: out
21:45
Speaker: that
21:45
Speaker: way.
21:46
Speaker: Oh,
21:46
Speaker: hey,
21:46
Speaker: cool.
21:47
Speaker: And
21:47
Speaker: Steve
21:48
Speaker: says
21:48
Speaker: he
21:48
Speaker: just
21:48
Speaker: paid
21:48
Speaker: that
21:48
Speaker: $1,500
21:49
Speaker: invoice.
21:50
Speaker: Thanks,
21:50
Speaker: Steve.
21:51
Speaker: I
21:51
Speaker: appreciate
21:51
Speaker: that.
21:51
Speaker: I
21:52
Speaker: hope
21:52
Speaker: that
21:52
Speaker: money
21:52
Speaker: shows
21:52
Speaker: up
21:52
Speaker: in
21:53
Speaker: my
21:53
Speaker: account
21:53
Speaker: and
21:53
Speaker: not
21:53
Speaker: the
21:53
Speaker: hackers.
21:55
Speaker: We'll
21:55
Speaker: find
21:55
Speaker: out
21:55
Speaker: together.
21:56
Speaker: But
21:56
Speaker: Steve,
21:56
Speaker: you're
21:57
Speaker: a
21:57
Speaker: good
21:57
Speaker: dude.
21:57
Speaker: Thank
21:57
Speaker: you
21:57
Speaker: for
21:58
Speaker: that.
21:58
Speaker: Appreciate
21:58
Speaker: it.
22:00
Speaker: Coming
22:00
Speaker: up,
22:00
Speaker: we're
22:00
Speaker: gonna
22:00
Speaker: do
22:01
Speaker: something
22:01
Speaker: special
22:01
Speaker: because
22:02
Speaker: we
22:02
Speaker: have
22:02
Speaker: an
22:02
Speaker: idea
22:03
Speaker: Slam
22:03
Speaker: Standing
22:04
Speaker: by
22:04
Speaker: Paul
22:05
Speaker: Moki,
22:06
Speaker: simple
22:06
Speaker: Endurance
22:06
Speaker: coaching.
22:07
Speaker: Great
22:07
Speaker: guy.
22:08
Speaker: He's
22:08
Speaker: on
22:09
Speaker: the
22:09
Speaker: air
22:09
Speaker: with
22:09
Speaker: us.
22:09
Speaker: And
22:10
Speaker: the
22:10
Speaker: idea
22:10
Speaker: Slam
22:10
Speaker: is
22:10
Speaker: gonna
22:10
Speaker: be
22:11
Speaker: fun
22:11
Speaker: 'cause
22:11
Speaker: we've
22:11
Speaker: got
22:11
Speaker: folks
22:12
Speaker: tuned
22:12
Speaker: in
22:13
Speaker: and
22:13
Speaker: we're
22:13
Speaker: chatting
22:13
Speaker: up
22:13
Speaker: a
22:13
Speaker: storm
22:14
Speaker: in
22:14
Speaker: the
22:14
Speaker: chat
22:14
Speaker: and
22:15
Speaker: we're
22:15
Speaker: gonna
22:15
Speaker: be
22:15
Speaker: able
22:15
Speaker: to
22:15
Speaker: collaborate
22:16
Speaker: with
22:16
Speaker: one
22:16
Speaker: another
22:17
Speaker: on
22:17
Speaker: Paul's
22:18
Speaker: behalf.
22:18
Speaker: If
22:19
Speaker: you
22:19
Speaker: want
22:19
Speaker: to
22:19
Speaker: come
22:19
Speaker: on
22:19
Speaker: the
22:20
Speaker: idea
22:20
Speaker: slam,
22:20
Speaker: click
22:21
Speaker: on
22:21
Speaker: the
22:21
Speaker: QR
22:21
Speaker: code.
22:21
Speaker: Reserve
22:22
Speaker: your
22:22
Speaker: time
22:23
Speaker: and
22:23
Speaker: we'd
22:23
Speaker: love
22:23
Speaker: to
22:23
Speaker: have
22:23
Speaker: you
22:24
Speaker: on
22:24
Speaker: the
22:24
Speaker: show.
22:25
Speaker: Before
22:25
Speaker: we
22:25
Speaker: get
22:25
Speaker: to
22:25
Speaker: Paul,
22:26
Speaker: let's
22:26
Speaker: talk
22:26
Speaker: about
22:26
Speaker: Gen
22:27
Speaker: Head.
22:27
Speaker: Businessing
22:28
Speaker: is
22:28
Speaker: sponsored
22:28
Speaker: by
22:28
Speaker: Gen
22:29
Speaker: Head
22:29
Speaker: Scale
22:30
Speaker: Systems,
22:30
Speaker: not
22:30
Speaker: Chaos.
22:32
Speaker: They
22:32
Speaker: are
22:32
Speaker: built
22:32
Speaker: for
22:32
Speaker: early
22:33
Speaker: stage
22:33
Speaker: businesses.
22:34
Speaker: Gen
22:34
Speaker: Head
22:34
Speaker: systems
22:34
Speaker: are
22:35
Speaker: designed
22:35
Speaker: for
22:35
Speaker: founders
22:36
Speaker: and
22:36
Speaker: solopreneurs
22:37
Speaker: and
22:37
Speaker: lean
22:37
Speaker: teams
22:38
Speaker: like
22:38
Speaker: you
22:39
Speaker: who
22:39
Speaker: need
22:39
Speaker: real
22:40
Speaker: momentum,
22:40
Speaker: not
22:40
Speaker: complex
22:41
Speaker: tools
22:41
Speaker: that
22:42
Speaker: require
22:42
Speaker: a
22:43
Speaker: full-time
22:43
Speaker: operator.
22:45
Speaker: Everything
22:46
Speaker: is
22:46
Speaker: streamlined,
22:47
Speaker: practical,
22:48
Speaker: and
22:48
Speaker: easy
22:48
Speaker: to
22:48
Speaker: act
22:49
Speaker: on
22:49
Speaker: immediately.
22:50
Speaker: One
22:51
Speaker: system
22:51
Speaker: replaces
22:52
Speaker: 10
22:52
Speaker: disconnected
22:53
Speaker: tools
22:54
Speaker: instead
22:54
Speaker: of
22:54
Speaker: juggling
22:55
Speaker: CRMs
22:55
Speaker: and
22:55
Speaker: automations
22:56
Speaker: and
22:56
Speaker: content
22:57
Speaker: tools
22:57
Speaker: and
22:57
Speaker: follow-ups
22:58
Speaker: and
22:58
Speaker: reporting
22:59
Speaker: in
22:59
Speaker: all
22:59
Speaker: these
22:59
Speaker: other
22:59
Speaker: places.
23:00
Speaker: Gen
23:00
Speaker: Head
23:00
Speaker: just
23:00
Speaker: makes
23:01
Speaker: it
23:01
Speaker: clear
23:01
Speaker: and
23:02
Speaker: easy.
23:02
Speaker: It's
23:04
Speaker: it's
23:04
Speaker: just
23:04
Speaker: one
23:04
Speaker: system,
23:05
Speaker: so
23:06
Speaker: there's
23:06
Speaker: less
23:06
Speaker: chaos,
23:07
Speaker: clearer
23:08
Speaker: data,
23:08
Speaker: and
23:09
Speaker: better
23:09
Speaker: execution.
23:10
Speaker: Learn
23:10
Speaker: more
23:11
Speaker: about
23:11
Speaker: Gen
23:11
Speaker: Head
23:12
Speaker: right
23:12
Speaker: now.
23:12
Speaker: Visit
23:13
Speaker: them@genhead.com,
23:15
Speaker: gen
23:16
Speaker: head.com.
23:16
Speaker: Their
23:17
Speaker: logo
23:17
Speaker: is
23:17
Speaker: on
23:17
Speaker: the
23:17
Speaker: screen.
23:18
Speaker: Nikki's
23:18
Speaker: with
23:18
Speaker: us
23:18
Speaker: this
23:19
Speaker: morning.
23:19
Speaker: She's
23:19
Speaker: the
23:19
Speaker: president
23:20
Speaker: of
23:20
Speaker: the
23:20
Speaker: company.
23:21
Speaker: Thanks
23:21
Speaker: for
23:21
Speaker: coming
23:22
Speaker: by
23:22
Speaker: Nikki,
23:22
Speaker: and
23:22
Speaker: for
23:23
Speaker: scanning
23:23
Speaker: that
23:23
Speaker: code.
23:24
Speaker: To
23:24
Speaker: learn
23:24
Speaker: more
23:24
Speaker: about
23:24
Speaker: Gen
23:25
Speaker: Head,
23:25
Speaker: they're
23:25
Speaker: a
23:25
Speaker: fantastic
23:26
Speaker: partner
23:26
Speaker: and
23:27
Speaker: producer
23:28
Speaker: of
23:28
Speaker: Businessing
23:29
Speaker: with
23:29
Speaker: Pat
23:29
Speaker: Miller.
23:31
Speaker: Okay,
23:31
Speaker: it
23:31
Speaker: is
23:32
Speaker: Idea
23:32
Speaker: slam
23:32
Speaker: time.
23:33
Speaker: Can
23:33
Speaker: you
23:33
Speaker: feel
23:33
Speaker: it?
23:34
Speaker: Be
23:34
Speaker: excited.
23:35
Speaker: This
23:35
Speaker: is
23:36
Speaker: the
23:36
Speaker: interactive
23:36
Speaker: portion
23:37
Speaker: of
23:37
Speaker: the
23:37
Speaker: show
23:37
Speaker: and
23:38
Speaker: what's
23:38
Speaker: fun
23:38
Speaker: about
23:38
Speaker: it
23:39
Speaker: is
23:39
Speaker: that
23:39
Speaker: in
23:40
Speaker: an
23:40
Speaker: idea
23:40
Speaker: Slam.
23:42
Speaker: You
23:42
Speaker: get
23:43
Speaker: a
23:43
Speaker: chance
23:43
Speaker: to
23:43
Speaker: get
23:43
Speaker: something
23:43
Speaker: that's
23:43
Speaker: just
23:44
Speaker: so
23:44
Speaker: rare,
23:46
Speaker: objective
23:46
Speaker: feedback.
23:48
Speaker: I
23:48
Speaker: can't
23:48
Speaker: tell
23:48
Speaker: you
23:48
Speaker: how
23:49
Speaker: many
23:49
Speaker: people
23:50
Speaker: try
23:50
Speaker: and
23:50
Speaker: run
23:50
Speaker: their
23:51
Speaker: business
23:51
Speaker: without
23:52
Speaker: ever
23:52
Speaker: asking
23:52
Speaker: anyone
23:54
Speaker: except
23:54
Speaker: chat,
23:54
Speaker: GPT
23:56
Speaker: for
23:56
Speaker: their
23:56
Speaker: opinion.
23:58
Speaker: And
23:58
Speaker: spoiler.
23:58
Speaker: If
23:58
Speaker: you
23:58
Speaker: ask
23:59
Speaker: chat
23:59
Speaker: GPT
24:00
Speaker: for
24:00
Speaker: its
24:00
Speaker: opinion,
24:00
Speaker: it's
24:01
Speaker: gonna
24:01
Speaker: tell
24:01
Speaker: you
24:01
Speaker: it's
24:01
Speaker: a
24:01
Speaker: good
24:02
Speaker: idea.
24:03
Speaker: Should
24:03
Speaker: I
24:03
Speaker: jump
24:03
Speaker: off
24:04
Speaker: this
24:04
Speaker: bridge?
24:04
Speaker: Hell
24:04
Speaker: yeah,
24:05
Speaker: bro.
24:05
Speaker: Thanks.
24:06
Speaker: Chat,
24:06
Speaker: GBT.
24:07
Speaker: So
24:08
Speaker: when
24:08
Speaker: you
24:08
Speaker: have
24:08
Speaker: a
24:08
Speaker: big
24:08
Speaker: business
24:09
Speaker: decision
24:09
Speaker: to
24:09
Speaker: make
24:10
Speaker: or
24:10
Speaker: something
24:10
Speaker: that's
24:10
Speaker: going
24:11
Speaker: on
24:11
Speaker: in
24:11
Speaker: the
24:11
Speaker: business
24:11
Speaker: and
24:12
Speaker: you're
24:12
Speaker: wondering,
24:12
Speaker: huh,
24:13
Speaker: should
24:13
Speaker: I
24:13
Speaker: do
24:14
Speaker: this?
24:14
Speaker: Where
24:14
Speaker: do
24:15
Speaker: you
24:15
Speaker: turn
24:17
Speaker: Tough
24:17
Speaker: to
24:17
Speaker: know
24:17
Speaker: where
24:17
Speaker: to
24:18
Speaker: go.
24:19
Speaker: That's
24:19
Speaker: why
24:19
Speaker: the
24:19
Speaker: idea
24:20
Speaker: Slam
24:20
Speaker: is
24:20
Speaker: here.
24:21
Speaker: The
24:21
Speaker: QR
24:21
Speaker: code
24:22
Speaker: is
24:22
Speaker: on
24:22
Speaker: the
24:22
Speaker: screen.
24:22
Speaker: We
24:22
Speaker: would
24:23
Speaker: love
24:23
Speaker: to
24:23
Speaker: have
24:23
Speaker: you
24:24
Speaker: come
24:24
Speaker: on
24:24
Speaker: the
24:24
Speaker: show
24:25
Speaker: and
24:25
Speaker: say
24:25
Speaker: hello.
24:26
Speaker: We're
24:26
Speaker: gonna
24:26
Speaker: welcome
24:27
Speaker: our
24:27
Speaker: guest
24:28
Speaker: today,
24:28
Speaker: Paul
24:29
Speaker: Ky
24:30
Speaker: Paul.
24:30
Speaker: Hello
24:31
Speaker: sir.
24:31
Speaker: How
24:31
Speaker: are
24:31
Speaker: you
24:31
Speaker: friend?
24:32
Speaker 2: Hey
24:32
Speaker 2: Pat,
24:33
Speaker 2: I
24:33
Speaker 2: am
24:33
Speaker 2: doing
24:33
Speaker 2: well
24:34
Speaker 2: and
24:34
Speaker 2: yourself?
24:35
Speaker: I'm
24:35
Speaker: great.
24:35
Speaker: Thanks
24:35
Speaker: for
24:35
Speaker: coming
24:36
Speaker: on
24:36
Speaker: today.
24:36
Speaker: I
24:36
Speaker: really
24:36
Speaker: appreciate
24:37
Speaker: it.
24:37
Speaker: I
24:37
Speaker: always
24:38
Speaker: wanna
24:38
Speaker: start
24:38
Speaker: with
24:38
Speaker: telling
24:38
Speaker: people
24:39
Speaker: who
24:39
Speaker: you
24:39
Speaker: are
24:40
Speaker: and
24:40
Speaker: what
24:40
Speaker: you
24:40
Speaker: do,
24:40
Speaker: and
24:40
Speaker: then
24:40
Speaker: we'll
24:40
Speaker: get
24:41
Speaker: to
24:41
Speaker: the
24:41
Speaker: slam
24:41
Speaker: image.
24:42
Speaker 2: Well,
24:42
Speaker 2: my
24:42
Speaker 2: name's
24:43
Speaker 2: Paul
24:43
Speaker 2: Wolski.
24:43
Speaker 2: I
24:44
Speaker 2: run
24:44
Speaker 2: symbol
24:44
Speaker 2: endurance
24:45
Speaker 2: coaching.
24:45
Speaker 2: I
24:46
Speaker 2: am
24:46
Speaker 2: a
24:46
Speaker 2: coach,
24:47
Speaker 2: endurance
24:47
Speaker 2: sport
24:48
Speaker 2: coach
24:48
Speaker 2: for
24:49
Speaker 2: cyclists,
24:49
Speaker 2: runners,
24:50
Speaker 2: and
24:51
Speaker 2: triathletes
24:52
Speaker 2: who
24:52
Speaker 2: are,
24:53
Speaker 2: um,
24:54
Speaker 2: who
24:55
Speaker 2: have
24:55
Speaker 2: goals
24:56
Speaker 2: of
24:56
Speaker 2: some
24:57
Speaker 2: kind,
24:57
Speaker 2: um,
24:57
Speaker 2: bucket
24:58
Speaker 2: list
24:58
Speaker 2: goals,
24:58
Speaker 2: adventure
24:59
Speaker 2: goals,
24:59
Speaker 2: something
25:00
Speaker 2: they
25:00
Speaker 2: they
25:00
Speaker 2: want
25:00
Speaker 2: to
25:01
Speaker 2: accomplish,
25:01
Speaker 2: and
25:01
Speaker 2: we
25:02
Speaker 2: help
25:02
Speaker 2: them
25:02
Speaker 2: accomplish
25:03
Speaker 2: those
25:03
Speaker 2: goals
25:03
Speaker 2: through
25:04
Speaker 2: training
25:04
Speaker 2: plans,
25:04
Speaker 2: yoga
25:05
Speaker 2: and
25:05
Speaker 2: strength
25:05
Speaker 2: training.
25:06
Speaker: Very
25:07
Speaker: cool.
25:07
Speaker: And
25:07
Speaker: how
25:07
Speaker: long
25:07
Speaker: have
25:07
Speaker: you
25:07
Speaker: been
25:08
Speaker: doing
25:08
Speaker: it?
25:08
Speaker 2: Um,
25:09
Speaker 2: full-time
25:09
Speaker 2: for
25:09
Speaker 2: six
25:10
Speaker 2: years.
25:10
Speaker 2: Um,
25:11
Speaker 2: part-time
25:11
Speaker 2: for
25:12
Speaker 2: a
25:12
Speaker 2: lot
25:12
Speaker 2: more
25:12
Speaker 2: than
25:12
Speaker 2: that.
25:13
Speaker: Very
25:13
Speaker: cool.
25:13
Speaker: And
25:14
Speaker: you're
25:14
Speaker: a
25:14
Speaker: rider
25:14
Speaker: yourself,
25:15
Speaker: you're
25:15
Speaker: an
25:15
Speaker: athlete
25:15
Speaker: yourself?
25:15
Speaker 2: I,
25:16
Speaker 2: I
25:16
Speaker 2: am
25:16
Speaker 2: a
25:16
Speaker 2: cyclist
25:16
Speaker 2: myself.
25:17
Speaker 2: I
25:17
Speaker 2: do
25:17
Speaker 2: a
25:17
Speaker 2: lot
25:18
Speaker 2: of
25:18
Speaker 2: gravel
25:18
Speaker 2: racing
25:19
Speaker 2: and,
25:19
Speaker 2: um,
25:20
Speaker 2: get
25:20
Speaker 2: out
25:20
Speaker 2: there
25:21
Speaker 2: quite
25:21
Speaker 2: a
25:21
Speaker 2: bit.
25:21
Speaker 2: I
25:22
Speaker 2: am,
25:22
Speaker 2: you
25:22
Speaker 2: know,
25:22
Speaker 2: a
25:22
Speaker 2: trainer,
25:23
Speaker 2: trainer
25:23
Speaker 2: in
25:23
Speaker 2: the,
25:23
Speaker 2: in
25:24
Speaker 2: the
25:24
Speaker 2: wintertime
25:24
Speaker 2: when
25:24
Speaker 2: it's
25:25
Speaker 2: cold
25:25
Speaker 2: and
25:25
Speaker 2: snowing
25:25
Speaker 2: or
25:26
Speaker 2: cross
25:26
Speaker 2: country
25:26
Speaker 2: skiing.
25:27
Speaker: Very
25:27
Speaker: cool.
25:28
Speaker: Alright,
25:28
Speaker: well
25:28
Speaker: you're
25:28
Speaker: here
25:28
Speaker: for
25:29
Speaker: a
25:29
Speaker: reason.
25:29
Speaker: There's
25:29
Speaker: something
25:29
Speaker: that
25:29
Speaker: we
25:29
Speaker: get
25:30
Speaker: to
25:30
Speaker: dig
25:30
Speaker: on.
25:31
Speaker: Tell
25:31
Speaker: us
25:31
Speaker: the
25:31
Speaker: challenge
25:32
Speaker: or
25:32
Speaker: the
25:32
Speaker: opportunity,
25:32
Speaker: something
25:33
Speaker: that
25:33
Speaker: you're
25:33
Speaker: building.
25:33
Speaker: How
25:33
Speaker: can
25:34
Speaker: we
25:34
Speaker: help
25:34
Speaker: you
25:34
Speaker: today?
25:35
Speaker 2: Yeah,
25:35
Speaker 2: pat,
25:36
Speaker 2: um,
25:37
Speaker 2: ever
25:37
Speaker 2: since,
25:38
Speaker 2: you
25:38
Speaker 2: know,
25:38
Speaker 2: I
25:39
Speaker 2: got
25:39
Speaker 2: started,
25:39
Speaker 2: I
25:40
Speaker 2: have
25:40
Speaker 2: been
25:40
Speaker 2: focusing
25:40
Speaker 2: on
25:41
Speaker 2: niching
25:41
Speaker 2: down,
25:42
Speaker 2: um,
25:43
Speaker 2: my,
25:44
Speaker 2: my
25:44
Speaker 2: appeal
25:45
Speaker 2: to
25:46
Speaker 2: other
25:46
Speaker 2: cyclists
25:47
Speaker 2: and
25:47
Speaker 2: or
25:48
Speaker 2: runners
25:48
Speaker 2: or
25:48
Speaker 2: triathletes
25:50
Speaker 2: and
25:50
Speaker 2: I
25:50
Speaker 2: have
25:50
Speaker 2: focused
25:51
Speaker 2: on
25:51
Speaker 2: kind
25:52
Speaker 2: of
25:52
Speaker 2: the,
25:52
Speaker 2: the
25:53
Speaker 2: everyday
25:54
Speaker 2: cyclists
25:54
Speaker 2: and,
25:55
Speaker 2: and
25:55
Speaker 2: runners
25:55
Speaker 2: and
25:56
Speaker 2: triathletes
25:57
Speaker 2: and
25:58
Speaker 2: trying
25:58
Speaker 2: to
25:58
Speaker 2: help
26:00
Speaker 2: those
26:00
Speaker 2: people
26:01
Speaker 2: accomplish
26:01
Speaker 2: their
26:02
Speaker 2: goals.
26:03
Speaker 2: I
26:04
Speaker 2: did
26:04
Speaker 2: as
26:04
Speaker 2: you
26:05
Speaker 2: just
26:05
Speaker 2: talked
26:05
Speaker 2: about,
26:05
Speaker 2: talk,
26:06
Speaker 2: talk
26:06
Speaker 2: with
26:06
Speaker 2: my
26:07
Speaker 2: chat,
26:07
Speaker 2: GBT
26:07
Speaker 2: and
26:07
Speaker 2: I,
26:08
Speaker 2: I
26:08
Speaker 2: actually
26:08
Speaker 2: used
26:08
Speaker 2: Gen
26:09
Speaker 2: Head
26:09
Speaker 2: as
26:09
Speaker 2: well
26:09
Speaker 2: and,
26:10
Speaker 2: and
26:10
Speaker 2: loved
26:10
Speaker 2: the
26:10
Speaker 2: product.
26:11
Speaker 2: Um,
26:12
Speaker 2: and
26:12
Speaker 2: we
26:13
Speaker 2: had
26:13
Speaker 2: a
26:13
Speaker 2: long
26:13
Speaker 2: conversation
26:14
Speaker 2: about
26:14
Speaker 2: my
26:15
Speaker 2: marketing
26:16
Speaker 2: and
26:16
Speaker 2: one
26:16
Speaker 2: of
26:16
Speaker 2: the
26:16
Speaker 2: things
26:17
Speaker 2: it
26:17
Speaker 2: suggested
26:17
Speaker 2: was
26:18
Speaker 2: to,
26:19
Speaker 2: um,
26:19
Speaker 2: niche
26:20
Speaker 2: down
26:20
Speaker 2: even
26:20
Speaker 2: further
26:21
Speaker 2: to
26:21
Speaker 2: simply
26:22
Speaker 2: gravel
26:22
Speaker 2: racing.
26:23
Speaker 2: Mm-hmm.
26:24
Speaker 2: And
26:24
Speaker 2: because
26:24
Speaker 2: that's
26:24
Speaker 2: what
26:25
Speaker 2: I
26:25
Speaker 2: do
26:25
Speaker 2: a
26:25
Speaker 2: lot
26:25
Speaker 2: of,
26:26
Speaker 2: that's
26:26
Speaker 2: where
26:26
Speaker 2: I
26:26
Speaker 2: travel
26:26
Speaker 2: a
26:27
Speaker 2: lot
26:27
Speaker 2: to,
26:27
Speaker 2: I
26:27
Speaker 2: talk
26:28
Speaker 2: to
26:28
Speaker 2: a
26:28
Speaker 2: lot
26:28
Speaker 2: of
26:28
Speaker 2: people
26:29
Speaker 2: and
26:29
Speaker 2: it's
26:29
Speaker 2: a
26:29
Speaker 2: very
26:30
Speaker 2: small
26:30
Speaker 2: niche.
26:32
Speaker 2: Um,
26:32
Speaker 2: I
26:32
Speaker 2: did
26:33
Speaker 2: get
26:33
Speaker 2: a,
26:34
Speaker 2: uh,
26:34
Speaker 2: an
26:34
Speaker 2: email
26:35
Speaker 2: from
26:35
Speaker 2: my
26:36
Speaker 2: web
26:36
Speaker 2: developer
26:36
Speaker 2: saying
26:37
Speaker 2: that
26:37
Speaker 2: maybe
26:37
Speaker 2: that
26:37
Speaker 2: was
26:37
Speaker 2: too
26:38
Speaker 2: small
26:38
Speaker 2: of
26:38
Speaker 2: a
26:38
Speaker 2: niche
26:39
Speaker 2: because
26:40
Speaker 2: Google
26:41
Speaker 2: looks
26:42
Speaker 2: at
26:42
Speaker 2: the
26:42
Speaker 2: title
26:42
Speaker 2: of
26:42
Speaker 2: your
26:43
Speaker 2: website.
26:43
Speaker 2: So
26:45
Speaker 2: my
26:45
Speaker 2: question
26:46
Speaker 2: is,
26:46
Speaker 2: how
26:47
Speaker 2: best
26:48
Speaker 2: do
26:48
Speaker 2: I
26:48
Speaker 2: position
26:49
Speaker 2: myself
26:50
Speaker 2: to
26:50
Speaker 2: bring
26:51
Speaker 2: more
26:52
Speaker 2: people
26:52
Speaker 2: into
26:52
Speaker 2: my
26:53
Speaker 2: pipeline?
26:54
Speaker 2: Should
26:55
Speaker 2: I
26:55
Speaker 2: drill
26:56
Speaker 2: down
26:57
Speaker 2: very
26:58
Speaker 2: specifically,
26:59
Speaker 2: you
26:59
Speaker 2: know,
26:59
Speaker 2: 40
26:59
Speaker 2: to
27:00
Speaker 2: 50-year-old
27:00
Speaker 2: gravel
27:00
Speaker 2: racers?
27:02
Speaker 2: Um,
27:03
Speaker 2: should
27:03
Speaker 2: I
27:03
Speaker 2: focus
27:04
Speaker 2: on,
27:05
Speaker 2: continue
27:05
Speaker 2: to
27:05
Speaker 2: focus
27:05
Speaker 2: on
27:06
Speaker 2: everyday
27:06
Speaker 2: athletes?
27:07
Speaker 2: Should
27:07
Speaker 2: I
27:07
Speaker 2: broaden
27:08
Speaker 2: it
27:08
Speaker 2: simply
27:08
Speaker 2: to
27:08
Speaker 2: endurance
27:09
Speaker 2: athletes?
27:10
Speaker 2: So
27:10
Speaker 2: I'm
27:10
Speaker 2: looking
27:11
Speaker 2: for
27:11
Speaker 2: some
27:11
Speaker 2: feedback
27:12
Speaker 2: from
27:12
Speaker 2: you
27:12
Speaker 2: on
27:12
Speaker 2: that.
27:13
Speaker: Great
27:13
Speaker: question.
27:14
Speaker: And
27:14
Speaker: those
27:14
Speaker: of
27:14
Speaker: you
27:14
Speaker: in
27:14
Speaker: the
27:15
Speaker: chat,
27:15
Speaker: we'd
27:15
Speaker: love
27:15
Speaker: to
27:15
Speaker: have
27:15
Speaker: your
27:15
Speaker: feedback
27:16
Speaker: as
27:16
Speaker: well.
27:16
Speaker: So
27:16
Speaker: drop
27:17
Speaker: any
27:17
Speaker: ideas
27:17
Speaker: you
27:17
Speaker: might
27:17
Speaker: have
27:18
Speaker: for
27:18
Speaker: Paul
27:18
Speaker: in
27:18
Speaker: the
27:18
Speaker: chat.
27:19
Speaker: Let's
27:19
Speaker: start
27:19
Speaker: with
27:20
Speaker: what
27:20
Speaker: does
27:20
Speaker: success
27:21
Speaker: look
27:21
Speaker: like?
27:21
Speaker: How
27:21
Speaker: many
27:21
Speaker: athletes
27:22
Speaker: do
27:22
Speaker: you
27:22
Speaker: need
27:23
Speaker: to
27:23
Speaker: have
27:23
Speaker: a
27:23
Speaker: thriving
27:24
Speaker: coaching
27:24
Speaker: business?
27:25
Speaker: What
27:25
Speaker: does
27:25
Speaker: success
27:25
Speaker: look
27:26
Speaker: like
27:27
Speaker 2: between
27:27
Speaker 2: 30
27:27
Speaker 2: and
27:27
Speaker 2: 40
27:28
Speaker 2: athletes?
27:29
Speaker: 30
27:29
Speaker: and
27:29
Speaker: 40
27:30
Speaker: athletes.
27:31
Speaker 2: Mm-hmm.
27:31
Speaker: Got
27:31
Speaker: it.
27:32
Speaker: And
27:32
Speaker: are
27:32
Speaker: there
27:33
Speaker: enough
27:33
Speaker: gravel
27:34
Speaker: racers
27:34
Speaker: that
27:35
Speaker: see
27:35
Speaker: you
27:35
Speaker: as
27:35
Speaker: a
27:35
Speaker: trusted
27:36
Speaker: authority
27:36
Speaker: for
27:36
Speaker: them
27:37
Speaker: all
27:37
Speaker: to
27:37
Speaker: be
27:38
Speaker: that
27:38
Speaker: 30
27:38
Speaker: to
27:38
Speaker: 40
27:39
Speaker: clients?
27:40
Speaker 2: I,
27:40
Speaker 2: I
27:40
Speaker 2: would
27:41
Speaker 2: say
27:41
Speaker 2: yes.
27:42
Speaker 2: I'm,
27:42
Speaker 2: I'm
27:42
Speaker 2: working
27:43
Speaker 2: on
27:43
Speaker 2: that
27:43
Speaker 2: becoming
27:44
Speaker 2: the
27:44
Speaker 2: authority.
27:45
Speaker: Mm-hmm.
27:46
Speaker: Okay.
27:47
Speaker: How
27:47
Speaker: many
27:47
Speaker: other
27:48
Speaker: gravel
27:48
Speaker: racing
27:48
Speaker: coaches
27:49
Speaker: are
27:49
Speaker: there?
27:49
Speaker: That
27:50
Speaker: we
27:50
Speaker: are
27:50
Speaker: getting
27:50
Speaker: Pretty
27:50
Speaker: narrow
27:51
Speaker: there.
27:52
Speaker 2: Yeah.
27:52
Speaker 2: There.
27:54
Speaker 2: There
27:54
Speaker 2: are
27:54
Speaker 2: a
27:54
Speaker 2: lot
27:54
Speaker 2: of
27:55
Speaker 2: endurance
27:55
Speaker 2: sport
27:55
Speaker 2: coaches.
27:56
Speaker 2: Whether
27:56
Speaker 2: there's
27:57
Speaker 2: specific
27:57
Speaker 2: gravel
27:58
Speaker 2: coaches,
27:59
Speaker 2: I
27:59
Speaker 2: don't
28:00
Speaker 2: know.
28:00
Speaker 2: But
28:00
Speaker 2: gravel
28:01
Speaker 2: in
28:01
Speaker 2: terms
28:01
Speaker 2: of
28:02
Speaker 2: growth
28:02
Speaker 2: in
28:02
Speaker 2: the
28:03
Speaker 2: cycling
28:03
Speaker 2: scene
28:03
Speaker 2: has,
28:04
Speaker 2: has
28:05
Speaker 2: just
28:05
Speaker 2: exploded
28:06
Speaker 2: because
28:06
Speaker 2: that's
28:07
Speaker 2: what
28:07
Speaker 2: many
28:09
Speaker 2: people
28:09
Speaker 2: are
28:09
Speaker 2: doing
28:09
Speaker 2: right
28:10
Speaker 2: now.
28:10
Speaker 2: Okay.
28:10
Speaker 2: So
28:10
Speaker 2: there's
28:11
Speaker 2: definitely
28:11
Speaker 2: a
28:11
Speaker 2: market
28:12
Speaker 2: for
28:12
Speaker 2: that.
28:13
Speaker: Alright.
28:13
Speaker: So
28:13
Speaker: there's
28:13
Speaker: a
28:13
Speaker: market.
28:14
Speaker: You've
28:15
Speaker: got
28:15
Speaker: the
28:15
Speaker: available
28:16
Speaker: inventory
28:16
Speaker: to
28:16
Speaker: serve
28:16
Speaker: these
28:17
Speaker: people.
28:18
Speaker: What
28:18
Speaker: does
28:18
Speaker: a
28:18
Speaker: gravel
28:19
Speaker: coach
28:19
Speaker: teach
28:20
Speaker: you
28:21
Speaker: that
28:21
Speaker: a
28:21
Speaker: normal
28:22
Speaker: coach
28:22
Speaker: doesn't?
28:23
Speaker: Mm-hmm.
28:23
Speaker: Why
28:24
Speaker: would
28:24
Speaker: someone
28:24
Speaker: wanna
28:24
Speaker: work
28:25
Speaker: only
28:25
Speaker: with
28:25
Speaker: a
28:25
Speaker: gravel
28:26
Speaker: coach?
28:26
Speaker: What's
28:26
Speaker: the
28:26
Speaker: transformation
28:27
Speaker: you
28:27
Speaker: hear
28:27
Speaker: me
28:27
Speaker: say
28:27
Speaker: all
28:27
Speaker: the
28:28
Speaker: time?
28:28
Speaker: What's
28:28
Speaker: the
28:28
Speaker: transformation
28:29
Speaker: you
28:29
Speaker: provide?
28:30
Speaker: What's
28:30
Speaker: the
28:30
Speaker: transformation
28:31
Speaker: of
28:31
Speaker: working
28:31
Speaker: with
28:31
Speaker: a
28:32
Speaker: gravel
28:32
Speaker: specialist
28:33
Speaker: that
28:33
Speaker: just
28:33
Speaker: a
28:33
Speaker: regular
28:33
Speaker: old
28:33
Speaker: endurance
28:34
Speaker: coach
28:34
Speaker: wouldn't
28:35
Speaker: know?
28:36
Speaker 2: I
28:36
Speaker 2: think
28:36
Speaker 2: between
28:37
Speaker 2: fueling
28:38
Speaker 2: and
28:39
Speaker 2: strength
28:39
Speaker 2: training
28:40
Speaker 2: and
28:41
Speaker 2: learning
28:42
Speaker 2: the
28:42
Speaker 2: nutritional.
28:43
Speaker 2: And
28:44
Speaker 2: equipment.
28:45
Speaker 2: And
28:46
Speaker 2: you
28:46
Speaker 2: know,
28:46
Speaker 2: gravel
28:47
Speaker 2: races
28:47
Speaker 2: tend
28:47
Speaker 2: to
28:47
Speaker 2: be
28:48
Speaker 2: three
28:49
Speaker 2: to
28:49
Speaker 2: 12
28:50
Speaker 2: hours
28:50
Speaker 2: long.
28:51
Speaker 2: And
28:51
Speaker 2: so
28:51
Speaker 2: they
28:51
Speaker 2: require
28:52
Speaker 2: a
28:52
Speaker 2: different
28:53
Speaker 2: set
28:53
Speaker 2: of
28:53
Speaker 2: skills
28:54
Speaker 2: and
28:55
Speaker 2: fitness
28:56
Speaker 2: requirements
28:57
Speaker 2: for
28:57
Speaker 2: the,
28:58
Speaker 2: um,
28:58
Speaker 2: for
28:59
Speaker 2: the
28:59
Speaker 2: individual.
29:00
Speaker: Okay.
29:01
Speaker: I
29:01
Speaker: wanna
29:02
Speaker: ask
29:02
Speaker: a
29:04
Speaker: kind
29:04
Speaker: of
29:04
Speaker: probing
29:05
Speaker: question.
29:05
Speaker: And
29:05
Speaker: you
29:05
Speaker: don't
29:05
Speaker: have
29:06
Speaker: to
29:06
Speaker: use
29:06
Speaker: real
29:06
Speaker: numbers
29:06
Speaker: if
29:06
Speaker: you
29:06
Speaker: don't
29:07
Speaker: want
29:07
Speaker: to,
29:09
Speaker: but
29:09
Speaker: are
29:09
Speaker: you
29:09
Speaker: charging
29:09
Speaker: enough
29:10
Speaker: if
29:10
Speaker: you
29:10
Speaker: need
29:10
Speaker: 40
29:10
Speaker: of
29:11
Speaker: these
29:11
Speaker: people
29:11
Speaker: to
29:11
Speaker: be
29:11
Speaker: happy?
29:12
Speaker: Yeah.
29:12
Speaker: That's
29:12
Speaker: a
29:12
Speaker: good,
29:13
Speaker: you
29:13
Speaker: really
29:13
Speaker: need,
29:14
Speaker: 'cause
29:14
Speaker: this
29:14
Speaker: is
29:14
Speaker: a
29:14
Speaker: very
29:15
Speaker: specialized
29:15
Speaker: area.
29:16
Speaker: Yeah.
29:16
Speaker: And
29:16
Speaker: if
29:16
Speaker: you
29:16
Speaker: tell
29:17
Speaker: someone
29:17
Speaker: that
29:18
Speaker: I'm
29:18
Speaker: the
29:18
Speaker: world's
29:19
Speaker: greatest,
29:20
Speaker: uh,
29:20
Speaker: I'm
29:21
Speaker: a
29:21
Speaker: golfer,
29:22
Speaker: I
29:22
Speaker: specialize
29:23
Speaker: in
29:23
Speaker: teaching
29:23
Speaker: you
29:23
Speaker: how
29:23
Speaker: to
29:24
Speaker: hit
29:24
Speaker: the
29:24
Speaker: driver.
29:25
Speaker: So
29:25
Speaker: the
29:25
Speaker: people
29:25
Speaker: that
29:26
Speaker: have
29:26
Speaker: a
29:26
Speaker: problem
29:26
Speaker: hitting
29:26
Speaker: the
29:26
Speaker: driver
29:27
Speaker: would
29:27
Speaker: go
29:27
Speaker: to
29:27
Speaker: a
29:27
Speaker: coach
29:28
Speaker: that's
29:28
Speaker: a
29:28
Speaker: specialist
29:28
Speaker: in
29:28
Speaker: hitting
29:29
Speaker: the
29:29
Speaker: driver,
29:29
Speaker: because
29:29
Speaker: that's
29:30
Speaker: a
29:30
Speaker: very
29:30
Speaker: specialized
29:31
Speaker: area
29:31
Speaker: and
29:31
Speaker: I
29:31
Speaker: would
29:32
Speaker: pay
29:32
Speaker: great
29:32
Speaker: money
29:32
Speaker: to
29:33
Speaker: have
29:33
Speaker: someone
29:33
Speaker: help
29:33
Speaker: me
29:33
Speaker: with
29:33
Speaker: that.
29:34
Speaker: So
29:34
Speaker: if
29:34
Speaker: someone's,
29:35
Speaker: uh,
29:35
Speaker: uh,
29:35
Speaker: specifically
29:36
Speaker: a
29:36
Speaker: gravel
29:36
Speaker: coach.
29:38
Speaker: Are
29:38
Speaker: you
29:38
Speaker: charging
29:38
Speaker: enough
29:39
Speaker: to
29:39
Speaker: be
29:39
Speaker: in
29:39
Speaker: that
29:40
Speaker: special
29:41
Speaker: little
29:41
Speaker: area?
29:42
Speaker: Because
29:42
Speaker: Michael
29:43
Speaker: asked
29:43
Speaker: a
29:43
Speaker: question
29:43
Speaker: in
29:43
Speaker: the
29:43
Speaker: chat,
29:44
Speaker: do
29:44
Speaker: we
29:44
Speaker: know
29:44
Speaker: how
29:44
Speaker: many
29:44
Speaker: gravel
29:45
Speaker: rider
29:45
Speaker: want
29:45
Speaker: to
29:45
Speaker: get
29:46
Speaker: better?
29:46
Speaker: We
29:46
Speaker: know
29:47
Speaker: there
29:47
Speaker: are
29:47
Speaker: millions
29:48
Speaker: of
29:48
Speaker: endurance
29:48
Speaker: athletes
29:49
Speaker: that
29:49
Speaker: wanna
29:49
Speaker: get
29:49
Speaker: better.
29:51
Speaker: So
29:51
Speaker: are
29:51
Speaker: you
29:51
Speaker: charging
29:52
Speaker: enough
29:52
Speaker: that
29:52
Speaker: you
29:52
Speaker: need
29:52
Speaker: 30
29:53
Speaker: of
29:53
Speaker: them
29:53
Speaker: to
29:53
Speaker: be
29:53
Speaker: happy?
29:54
Speaker 2: Hmm.
29:55
Speaker 2: Yeah.
29:55
Speaker 2: That's
29:55
Speaker 2: a
29:56
Speaker 2: good
29:56
Speaker 2: question.
29:56
Speaker 2: I
29:56
Speaker 2: raised
29:57
Speaker 2: my
29:57
Speaker 2: rates,
29:58
Speaker 2: you
29:58
Speaker 2: know,
29:58
Speaker 2: last
29:58
Speaker 2: year
29:58
Speaker 2: you
29:59
Speaker 2: had
29:59
Speaker 2: the
29:59
Speaker 2: challenge
30:00
Speaker 2: of,
30:00
Speaker 2: of
30:00
Speaker 2: raising
30:01
Speaker 2: our
30:01
Speaker 2: rates
30:01
Speaker 2: to
30:01
Speaker 2: make
30:01
Speaker 2: sure
30:01
Speaker 2: that
30:02
Speaker 2: we
30:02
Speaker 2: were
30:02
Speaker 2: charging
30:02
Speaker 2: enough.
30:03
Speaker: Mm-hmm.
30:03
Speaker 2: And
30:04
Speaker 2: I
30:04
Speaker 2: raised
30:04
Speaker 2: them
30:05
Speaker 2: to
30:05
Speaker 2: a
30:05
Speaker 2: level
30:06
Speaker 2: that
30:07
Speaker 2: I
30:07
Speaker 2: thought
30:07
Speaker 2: was
30:07
Speaker 2: commiserate
30:08
Speaker 2: with
30:08
Speaker 2: my,
30:09
Speaker 2: um,
30:10
Speaker 2: commensurate
30:10
Speaker 2: rather,
30:10
Speaker 2: that's
30:11
Speaker 2: the
30:11
Speaker 2: better
30:11
Speaker 2: word,
30:11
Speaker 2: commensurate
30:12
Speaker 2: with
30:12
Speaker 2: my,
30:13
Speaker 2: um,
30:14
Speaker 2: experience
30:15
Speaker 2: and
30:15
Speaker 2: my
30:15
Speaker 2: education.
30:16
Speaker 2: Um,
30:17
Speaker 2: and
30:17
Speaker 2: I
30:17
Speaker 2: thought
30:18
Speaker 2: that
30:18
Speaker 2: it
30:19
Speaker 2: was
30:19
Speaker 2: pretty
30:20
Speaker 2: good.
30:21
Speaker 2: Um,
30:22
Speaker 2: so
30:22
Speaker 2: I
30:22
Speaker 2: think
30:24
Speaker 2: I'm
30:24
Speaker 2: getting
30:25
Speaker 2: to
30:25
Speaker 2: that
30:25
Speaker 2: point
30:25
Speaker 2: where
30:25
Speaker 2: I
30:25
Speaker 2: could
30:25
Speaker 2: charge
30:26
Speaker 2: more,
30:27
Speaker 2: but
30:27
Speaker 2: I
30:27
Speaker 2: think
30:27
Speaker 2: that
30:28
Speaker 2: that's
30:28
Speaker 2: a
30:28
Speaker 2: valid
30:28
Speaker 2: point
30:29
Speaker 2: that
30:29
Speaker 2: I
30:29
Speaker 2: might
30:29
Speaker 2: be
30:29
Speaker 2: looking
30:30
Speaker 2: at
30:30
Speaker 2: raising
30:30
Speaker 2: my
30:30
Speaker 2: rates.
30:32
Speaker: You
30:32
Speaker: said
30:32
Speaker: something
30:33
Speaker: and
30:33
Speaker: I
30:33
Speaker: share
30:33
Speaker: this
30:34
Speaker: only
30:34
Speaker: because
30:34
Speaker: I
30:34
Speaker: heard
30:34
Speaker: it,
30:34
Speaker: not
30:35
Speaker: 'cause
30:35
Speaker: I'm
30:35
Speaker: picking
30:35
Speaker: on
30:35
Speaker: you.
30:36
Speaker: You
30:37
Speaker: set
30:37
Speaker: your
30:37
Speaker: rates
30:37
Speaker: based
30:38
Speaker: on
30:38
Speaker: your
30:38
Speaker: experience.
30:39
Speaker 2: Mm-hmm.
30:40
Speaker: Not
30:40
Speaker: the
30:41
Speaker: way
30:41
Speaker: to
30:41
Speaker: set
30:41
Speaker: your
30:41
Speaker: rates.
30:42
Speaker 2: Okay.
30:43
Speaker: Set
30:43
Speaker: your
30:43
Speaker: rates
30:44
Speaker: based
30:44
Speaker: on
30:44
Speaker: the
30:44
Speaker: value
30:44
Speaker: of
30:45
Speaker: the
30:45
Speaker: transformation
30:45
Speaker: you
30:45
Speaker: provide.
30:47
Speaker: If
30:47
Speaker: you
30:47
Speaker: have
30:47
Speaker: the
30:48
Speaker: experience
30:48
Speaker: to
30:48
Speaker: have
30:48
Speaker: someone
30:49
Speaker: go
30:49
Speaker: from
30:49
Speaker: fifth
30:49
Speaker: place
30:50
Speaker: to
30:50
Speaker: first
30:50
Speaker: place,
30:51
Speaker: if
30:51
Speaker: you
30:51
Speaker: have
30:51
Speaker: the
30:51
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30:52
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30:52
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30:52
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30:52
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30:53
Speaker: personal
30:53
Speaker: bests
30:54
Speaker: this
30:54
Speaker: season,
30:55
Speaker: what
30:56
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30:56
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30:56
Speaker: value
30:56
Speaker: that
30:56
Speaker: transformation
30:57
Speaker: as
30:58
Speaker: the
30:58
Speaker: conversation
30:58
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30:59
Speaker: go?
30:59
Speaker: Paul,
31:00
Speaker: I
31:00
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31:00
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31:00
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31:00
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31:01
Speaker: your
31:01
Speaker: bike
31:01
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31:01
Speaker: gravel.
31:02
Speaker: I
31:02
Speaker: love
31:02
Speaker: it
31:03
Speaker: just
31:03
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31:03
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31:03
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31:03
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31:03
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31:04
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31:04
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31:05
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31:05
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31:05
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31:06
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31:06
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31:06
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31:06
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31:07
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31:07
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31:07
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31:07
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31:07
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31:07
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31:08
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31:08
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31:08
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31:10
Speaker: What
31:10
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31:10
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31:11
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31:12
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31:12
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31:12
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31:12
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31:13
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31:13
Speaker: What
31:13
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31:13
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31:13
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31:14
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31:14
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31:14
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31:14
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31:15
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31:16
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31:16
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31:16
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31:16
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31:16
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31:16
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31:16
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31:17
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31:17
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31:17
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31:18
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31:18
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31:18
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31:18
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31:19
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31:19
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31:19
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31:19
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31:20
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31:20
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31:20
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31:21
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31:21
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31:21
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31:21
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31:22
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31:22
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31:22
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31:23
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31:23
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31:23
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31:23
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31:23
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31:24
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31:24
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31:25
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31:25
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31:25
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31:25
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31:25
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31:26
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31:27
Speaker: or
31:27
Speaker: are
31:27
Speaker: they
31:27
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31:27
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31:27
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31:27
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31:28
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31:28
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31:30
Speaker 2: I
31:30
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31:31
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31:31
Speaker 2: a
31:31
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31:31
Speaker 2: of
31:31
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31:33
Speaker 2: Um,
31:33
Speaker 2: but
31:34
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31:34
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31:34
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31:35
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31:35
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31:36
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31:36
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31:37
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31:38
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31:38
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31:38
Speaker 2: more
31:38
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31:40
Speaker 2: Absolutely.
31:41
Speaker: Something
31:41
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31:41
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31:42
Speaker: Mm-hmm.
31:42
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31:42
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31:42
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31:43
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31:43
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31:44
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31:44
Speaker: questions
31:44
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31:44
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31:45
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31:45
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31:45
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31:46
Speaker: Uh,
31:46
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31:47
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31:47
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31:48
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31:48
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31:48
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31:48
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31:49
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31:49
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31:49
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31:49
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31:50
Speaker: Barbara
31:50
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31:51
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31:51
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31:51
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31:51
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31:52
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31:52
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31:53
Speaker: younger
31:53
Speaker: writers,
31:54
Speaker: which
31:54
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31:54
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31:54
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31:54
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31:54
Speaker: the
31:55
Speaker: same
31:56
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31:57
Speaker: of
31:57
Speaker: gravel
31:58
Speaker: riders,
31:58
Speaker: but
31:58
Speaker: now
31:58
Speaker: you're
31:59
Speaker: talking
31:59
Speaker: to
31:59
Speaker: adults
32:00
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32:01
Speaker: kids
32:01
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32:01
Speaker: are
32:01
Speaker: aspiring
32:02
Speaker: in
32:02
Speaker: gravel?
32:02
Speaker: Is
32:02
Speaker: that
32:03
Speaker: a
32:03
Speaker: thing?
32:04
Speaker 2: Yes.
32:04
Speaker 2: Um,
32:05
Speaker 2: I
32:05
Speaker 2: am
32:06
Speaker 2: coaching
32:06
Speaker 2: right
32:07
Speaker 2: now,
32:07
Speaker 2: um,
32:08
Speaker 2: probably
32:08
Speaker 2: half
32:09
Speaker 2: a
32:09
Speaker 2: dozen,
32:09
Speaker 2: well,
32:10
Speaker 2: probably
32:10
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32:10
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32:11
Speaker 2: different
32:12
Speaker 2: junior
32:12
Speaker 2: riders
32:13
Speaker 2: who
32:14
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32:14
Speaker 2: you
32:14
Speaker 2: know,
32:15
Speaker 2: who
32:15
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32:15
Speaker 2: plus
32:16
Speaker 2: some
32:16
Speaker 2: riders
32:17
Speaker 2: who
32:17
Speaker 2: are
32:17
Speaker 2: in
32:17
Speaker 2: their
32:17
Speaker 2: twenties.
32:18
Speaker 2: Um,
32:18
Speaker 2: junior
32:19
Speaker 2: riders
32:19
Speaker 2: being
32:20
Speaker 2: typically
32:20
Speaker 2: under
32:20
Speaker 2: 18.
32:21
Speaker: Mm-hmm.
32:22
Speaker 2: Um,
32:23
Speaker 2: some
32:23
Speaker 2: of
32:23
Speaker 2: whom
32:23
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32:23
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32:24
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32:24
Speaker 2: gravel
32:24
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32:24
Speaker 2: well.
32:26
Speaker 2: So
32:26
Speaker 2: yes,
32:26
Speaker 2: I
32:27
Speaker 2: can
32:27
Speaker 2: expand
32:27
Speaker 2: that.
32:28
Speaker 2: Um,
32:29
Speaker 2: and
32:30
Speaker 2: not
32:30
Speaker 2: just
32:31
Speaker 2: masters
32:31
Speaker 2: riders,
32:32
Speaker 2: but
32:32
Speaker 2: junior
32:32
Speaker 2: riders
32:33
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32:33
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32:34
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32:34
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32:34
Speaker: wonder
32:34
Speaker: if
32:34
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32:35
Speaker: that
32:35
Speaker: team
32:35
Speaker: concept.
32:36
Speaker 2: Yeah.
32:37
Speaker: Team,
32:37
Speaker: team
32:37
Speaker: Paul
32:38
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32:38
Speaker: masters
32:38
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32:39
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32:39
Speaker: for
32:39
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32:40
Speaker: or
32:40
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32:40
Speaker: they
32:40
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32:41
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32:41
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32:41
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32:42
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32:42
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32:42
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32:42
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32:43
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32:43
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32:43
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32:44
Speaker: you
32:44
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32:44
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32:45
Speaker: endurance
32:45
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32:46
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32:46
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32:47
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32:47
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32:47
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32:47
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32:47
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32:47
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32:48
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32:48
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32:48
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32:48
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32:48
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32:48
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32:49
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32:49
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32:49
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32:49
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32:49
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32:50
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32:50
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32:51
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32:51
Speaker: it's
32:52
Speaker: all
32:52
Speaker: the
32:52
Speaker: same
32:53
Speaker: team
32:54
Speaker: feel,
32:55
Speaker: uh,
32:55
Speaker: both
32:56
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32:56
Speaker: kids
32:57
Speaker: that
32:57
Speaker: are
32:57
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32:58
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32:58
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32:58
Speaker: twenties
32:59
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32:59
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32:59
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33:00
Speaker: that
33:00
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33:01
Speaker: you
33:01
Speaker: are
33:01
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33:01
Speaker: gravel
33:02
Speaker: guy,
33:02
Speaker: but
33:03
Speaker: you
33:03
Speaker: have
33:03
Speaker: different
33:03
Speaker: audiences
33:04
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33:05
Speaker: younger,
33:06
Speaker: middle
33:06
Speaker: aged,
33:07
Speaker: older,
33:08
Speaker: but
33:08
Speaker: you
33:08
Speaker: never
33:08
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33:08
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33:08
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33:09
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33:09
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33:10
Speaker: um,
33:11
Speaker: the
33:11
Speaker: dot
33:12
Speaker: of
33:12
Speaker: being
33:12
Speaker: a
33:12
Speaker: gravel
33:12
Speaker: person.
33:13
Speaker: Nikki
33:13
Speaker: asked
33:13
Speaker: a
33:13
Speaker: great
33:13
Speaker: question.
33:14
Speaker: What's
33:15
Speaker: working
33:15
Speaker: for
33:15
Speaker: you
33:15
Speaker: currently?
33:16
Speaker: Are
33:16
Speaker: you
33:16
Speaker: getting
33:16
Speaker: most
33:17
Speaker: of
33:17
Speaker: your
33:17
Speaker: leads
33:17
Speaker: from
33:17
Speaker: your
33:17
Speaker: newsletter,
33:18
Speaker: your
33:18
Speaker: referrals?
33:19
Speaker: Where
33:20
Speaker: are
33:20
Speaker: the
33:20
Speaker: leads
33:20
Speaker: coming
33:20
Speaker: from
33:21
Speaker: at
33:21
Speaker: the
33:21
Speaker: moment?
33:22
Speaker 2: Yeah.
33:22
Speaker 2: You
33:23
Speaker 2: know,
33:23
Speaker 2: that's
33:24
Speaker 2: one
33:24
Speaker 2: of
33:24
Speaker 2: the
33:24
Speaker 2: questions
33:24
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33:24
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33:24
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33:25
Speaker 2: for
33:25
Speaker 2: you
33:26
Speaker 2: is,
33:27
Speaker 2: you
33:27
Speaker 2: know,
33:27
Speaker 2: I
33:27
Speaker 2: have
33:27
Speaker 2: a
33:27
Speaker 2: newsletter
33:28
Speaker 2: that
33:28
Speaker 2: I'm
33:28
Speaker 2: working
33:28
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33:29
Speaker 2: growing
33:29
Speaker 2: and
33:30
Speaker 2: that
33:30
Speaker 2: has
33:30
Speaker 2: been
33:30
Speaker 2: a
33:30
Speaker 2: priority.
33:31
Speaker 2: I've
33:31
Speaker 2: been,
33:32
Speaker 2: I
33:32
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33:32
Speaker 2: a
33:32
Speaker 2: gravel,
33:34
Speaker 2: um,
33:35
Speaker 2: guy,
33:35
Speaker 2: a
33:36
Speaker 2: gravel
33:36
Speaker 2: guide
33:36
Speaker 2: that
33:36
Speaker 2: I
33:37
Speaker 2: use
33:37
Speaker 2: as
33:37
Speaker 2: a
33:37
Speaker 2: lead
33:37
Speaker 2: magnet.
33:38
Speaker 2: Mm-hmm.
33:38
Speaker 2: And
33:39
Speaker 2: that
33:40
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33:40
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33:40
Speaker 2: and,
33:40
Speaker 2: and
33:41
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33:41
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33:41
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33:41
Speaker 2: some
33:41
Speaker 2: Facebook
33:42
Speaker 2: ads
33:42
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33:42
Speaker 2: try
33:42
Speaker 2: to,
33:44
Speaker 2: you
33:44
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33:44
Speaker 2: uh,
33:45
Speaker 2: improve
33:46
Speaker 2: the
33:46
Speaker 2: number
33:46
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33:47
Speaker 2: of,
33:48
Speaker 2: uh,
33:48
Speaker 2: or
33:48
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33:49
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33:49
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33:49
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33:49
Speaker 2: of
33:50
Speaker 2: people
33:50
Speaker 2: in
33:50
Speaker 2: my
33:50
Speaker 2: newsletter.
33:51
Speaker 2: Um,
33:53
Speaker 2: most
33:54
Speaker 2: of
33:54
Speaker 2: my,
33:54
Speaker 2: of
33:55
Speaker 2: my
33:55
Speaker 2: leads
33:56
Speaker 2: now,
33:57
Speaker 2: I
33:57
Speaker 2: wouldn't
33:57
Speaker 2: say
33:57
Speaker 2: most,
33:58
Speaker 2: I
33:58
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33:58
Speaker 2: say
33:58
Speaker 2: half
33:58
Speaker 2: come
33:59
Speaker 2: from
34:00
Speaker 2: advertising
34:00
Speaker 2: and
34:00
Speaker 2: newsletter,
34:01
Speaker 2: and
34:01
Speaker 2: half
34:01
Speaker 2: come
34:02
Speaker 2: from
34:02
Speaker 2: referrals.
34:04
Speaker: Okay.
34:05
Speaker: So
34:05
Speaker: the
34:05
Speaker: newsletter
34:06
Speaker: is
34:06
Speaker: great
34:06
Speaker: because
34:06
Speaker: that's
34:06
Speaker: an
34:07
Speaker: owned
34:07
Speaker: audience.
34:07
Speaker: Mm-hmm.
34:07
Speaker: Every
34:08
Speaker: time
34:08
Speaker: you
34:08
Speaker: get
34:08
Speaker: someone
34:08
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34:08
Speaker: the
34:08
Speaker: newsletter,
34:09
Speaker: you
34:09
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34:09
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34:09
Speaker: keep
34:09
Speaker: on
34:10
Speaker: hitting
34:10
Speaker: them
34:11
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34:11
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34:11
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34:12
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34:12
Speaker: And
34:12
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34:12
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34:12
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34:12
Speaker: open
34:13
Speaker: rate
34:13
Speaker: is
34:13
Speaker: 30
34:13
Speaker: or
34:13
Speaker: 40%.
34:15
Speaker: That's
34:15
Speaker: free
34:16
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34:16
Speaker: that
34:16
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34:17
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34:17
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34:17
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34:17
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34:17
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34:17
Speaker: go
34:18
Speaker: out
34:18
Speaker: there
34:18
Speaker: and
34:18
Speaker: share
34:18
Speaker: that
34:19
Speaker: transformation
34:20
Speaker: week
34:20
Speaker: after
34:20
Speaker: week.
34:21
Speaker: Michael
34:21
Speaker: asked
34:21
Speaker: a
34:21
Speaker: question
34:21
Speaker: in
34:22
Speaker: the
34:22
Speaker: chat,
34:22
Speaker: which
34:22
Speaker: is
34:22
Speaker: a
34:22
Speaker: good
34:22
Speaker: one.
34:23
Speaker: What
34:23
Speaker: is
34:23
Speaker: the
34:23
Speaker: general
34:24
Speaker: percentage
34:24
Speaker: of
34:24
Speaker: endurance
34:25
Speaker: racers
34:25
Speaker: who
34:25
Speaker: invest
34:26
Speaker: in
34:26
Speaker: coaching?
34:26
Speaker: There's
34:27
Speaker: a
34:27
Speaker: hundred
34:27
Speaker: people
34:27
Speaker: in
34:27
Speaker: a
34:27
Speaker: race,
34:28
Speaker: how
34:28
Speaker: many
34:28
Speaker: of
34:28
Speaker: them
34:28
Speaker: have
34:28
Speaker: a
34:28
Speaker: coach?
34:29
Speaker 2: Yeah,
34:30
Speaker 2: that's,
34:30
Speaker 2: that
34:30
Speaker 2: is
34:31
Speaker 2: a
34:31
Speaker 2: really
34:31
Speaker 2: interesting
34:31
Speaker 2: question
34:32
Speaker 2: and
34:32
Speaker 2: one
34:32
Speaker 2: that
34:32
Speaker 2: goes,
34:33
Speaker 2: I
34:33
Speaker 2: think
34:33
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34:34
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34:34
Speaker 2: the
34:34
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34:35
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34:35
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34:35
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34:37
Speaker 2: Excuse
34:37
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34:38
Speaker 2: Um,
34:40
Speaker 2: you
34:40
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34:40
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34:40
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34:40
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34:41
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34:41
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34:41
Speaker 2: and
34:42
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34:42
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34:42
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34:42
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34:42
Speaker 2: a
34:42
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34:43
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34:43
Speaker 2: that
34:44
Speaker 2: we're
34:44
Speaker 2: trying
34:44
Speaker 2: to
34:45
Speaker 2: learn
34:45
Speaker 2: more
34:45
Speaker 2: about
34:46
Speaker 2: and
34:46
Speaker 2: trying
34:46
Speaker 2: to
34:46
Speaker 2: figure
34:47
Speaker 2: out,
34:48
Speaker 2: you
34:48
Speaker 2: know.
34:49
Speaker 2: Are
34:49
Speaker 2: there
34:50
Speaker 2: different
34:50
Speaker 2: tiers
34:51
Speaker 2: of
34:51
Speaker 2: coaching
34:52
Speaker 2: that
34:52
Speaker 2: can
34:52
Speaker 2: be
34:52
Speaker 2: offered
34:53
Speaker 2: to
34:53
Speaker 2: different
34:54
Speaker 2: gravel
34:54
Speaker 2: racers?
34:55
Speaker 2: Can
34:55
Speaker 2: I
34:55
Speaker 2: offer
34:55
Speaker 2: a,
34:56
Speaker 2: a
34:56
Speaker 2: full
34:57
Speaker 2: custom
34:57
Speaker 2: package
34:57
Speaker 2: to
34:58
Speaker 2: one?
34:58
Speaker 2: Can
34:58
Speaker 2: I
34:58
Speaker 2: offer
34:59
Speaker 2: an
34:59
Speaker 2: AI
35:00
Speaker 2: driven
35:01
Speaker 2: platform
35:01
Speaker 2: to
35:02
Speaker 2: another?
35:03
Speaker 2: Mm-hmm.
35:03
Speaker 2: Is
35:03
Speaker 2: there,
35:04
Speaker 2: are
35:04
Speaker 2: there
35:04
Speaker 2: different
35:05
Speaker 2: levels?
35:05
Speaker 2: You
35:05
Speaker 2: know,
35:06
Speaker 2: are
35:06
Speaker 2: there
35:06
Speaker 2: simply
35:06
Speaker 2: training
35:07
Speaker 2: plans?
35:07
Speaker 2: And
35:08
Speaker 2: what
35:08
Speaker 2: I'm
35:08
Speaker 2: trying
35:09
Speaker 2: to
35:09
Speaker 2: do
35:09
Speaker 2: in
35:09
Speaker 2: my
35:09
Speaker 2: newsletter
35:10
Speaker 2: is
35:11
Speaker 2: offer
35:11
Speaker 2: those
35:12
Speaker 2: three,
35:13
Speaker 2: plat
35:13
Speaker 2: three,
35:14
Speaker 2: um,
35:15
Speaker 2: different
35:16
Speaker 2: ways
35:16
Speaker 2: of,
35:16
Speaker 2: of
35:17
Speaker 2: coming
35:17
Speaker 2: into
35:18
Speaker 2: the
35:18
Speaker 2: system
35:18
Speaker 2: so
35:19
Speaker 2: that
35:19
Speaker 2: there's,
35:20
Speaker 2: you
35:20
Speaker 2: know,
35:20
Speaker 2: a
35:20
Speaker 2: simple
35:20
Speaker 2: training
35:21
Speaker 2: plan
35:21
Speaker 2: here.
35:21
Speaker 2: You
35:21
Speaker 2: can
35:22
Speaker 2: buy
35:22
Speaker 2: the
35:22
Speaker 2: training
35:22
Speaker 2: plan
35:22
Speaker 2: and
35:22
Speaker 2: go
35:22
Speaker 2: from
35:23
Speaker 2: there.
35:23
Speaker: And
35:23
Speaker: I
35:24
Speaker: think
35:25
Speaker: the
35:25
Speaker: visual,
35:26
Speaker: and
35:26
Speaker: if
35:26
Speaker: I
35:26
Speaker: had
35:26
Speaker: my
35:26
Speaker: whiteboard
35:27
Speaker: here,
35:27
Speaker: I'd
35:27
Speaker: show
35:28
Speaker: it.
35:28
Speaker: All
35:28
Speaker: of
35:28
Speaker: those
35:29
Speaker: things
35:29
Speaker: can
35:29
Speaker: be
35:29
Speaker: aligned.
35:30
Speaker: So
35:30
Speaker: let's,
35:30
Speaker: let's
35:30
Speaker: give
35:31
Speaker: you
35:31
Speaker: back
35:31
Speaker: to
35:31
Speaker: what
35:31
Speaker: I'm
35:31
Speaker: thinking
35:31
Speaker: here.
35:32
Speaker: Can
35:33
Speaker: you
35:33
Speaker: go
35:33
Speaker: that
35:33
Speaker: narrow?
35:34
Speaker: Yes.
35:34
Speaker: Do
35:34
Speaker: you
35:34
Speaker: need
35:35
Speaker: to
35:35
Speaker: broaden?
35:35
Speaker: No.
35:36
Speaker: And
35:36
Speaker: success
35:37
Speaker: may
35:37
Speaker: be
35:37
Speaker: go
35:38
Speaker: going
35:38
Speaker: even
35:38
Speaker: more
35:38
Speaker: narrow.
35:39
Speaker: You're
35:39
Speaker: not
35:40
Speaker: simple
35:40
Speaker: endurance
35:40
Speaker: coaching.
35:41
Speaker: You're
35:41
Speaker: simply
35:41
Speaker: gravel
35:42
Speaker: coaching.
35:44
Speaker: You
35:44
Speaker: are
35:44
Speaker: not
35:44
Speaker: talking
35:45
Speaker: about
35:45
Speaker: helping
35:45
Speaker: you.
35:46
Speaker: Uh,
35:47
Speaker: you
35:47
Speaker: know,
35:47
Speaker: with
35:47
Speaker: all
35:47
Speaker: of
35:48
Speaker: your
35:48
Speaker: diet
35:48
Speaker: and
35:48
Speaker: sleep,
35:49
Speaker: all
35:49
Speaker: you're
35:49
Speaker: saying
35:49
Speaker: is
35:49
Speaker: go
35:50
Speaker: fast
35:50
Speaker: on
35:50
Speaker: gravel.
35:51
Speaker: That's
35:51
Speaker: what
35:51
Speaker: I
35:51
Speaker: do.
35:52
Speaker: Hi,
35:53
Speaker: I'm
35:53
Speaker: Paul.
35:53
Speaker: I
35:53
Speaker: help
35:53
Speaker: you
35:53
Speaker: go
35:53
Speaker: fast
35:54
Speaker: on
35:54
Speaker: gravel.
35:54
Speaker: That's
35:55
Speaker: it.
35:56
Speaker: And
35:56
Speaker: if
35:56
Speaker: you
35:56
Speaker: wanna
35:56
Speaker: go
35:57
Speaker: fast
35:57
Speaker: on
35:57
Speaker: gravel,
35:57
Speaker: click
35:58
Speaker: here.
35:58
Speaker: How
35:59
Speaker: do
35:59
Speaker: you
35:59
Speaker: go
35:59
Speaker: fast
35:59
Speaker: on
35:59
Speaker: Gravel?
36:00
Speaker: The
36:00
Speaker: things
36:01
Speaker: you
36:01
Speaker: just
36:01
Speaker: mentioned,
36:01
Speaker: that's
36:02
Speaker: the
36:03
Speaker: funnel.
36:04
Speaker: At
36:04
Speaker: the
36:04
Speaker: very
36:04
Speaker: top
36:04
Speaker: of
36:04
Speaker: the
36:04
Speaker: funnel
36:05
Speaker: is
36:05
Speaker: what
36:05
Speaker: you
36:05
Speaker: give
36:05
Speaker: away
36:05
Speaker: for
36:06
Speaker: free
36:06
Speaker: to
36:06
Speaker: prove
36:07
Speaker: that
36:07
Speaker: you're
36:07
Speaker: a
36:07
Speaker: guy
36:07
Speaker: that
36:07
Speaker: knows
36:08
Speaker: how
36:08
Speaker: to
36:08
Speaker: go
36:08
Speaker: fast
36:08
Speaker: on
36:08
Speaker: gravel.
36:10
Speaker: Every
36:10
Speaker: week
36:11
Speaker: I
36:11
Speaker: share
36:11
Speaker: two
36:12
Speaker: tips
36:12
Speaker: to
36:12
Speaker: help
36:12
Speaker: you
36:12
Speaker: go
36:12
Speaker: fast
36:13
Speaker: on
36:13
Speaker: gravel
36:13
Speaker: and
36:13
Speaker: achieve
36:14
Speaker: your
36:14
Speaker: personal
36:14
Speaker: best.
36:16
Speaker: Oh,
36:16
Speaker: you
36:16
Speaker: like
36:17
Speaker: me,
36:17
Speaker: you
36:18
Speaker: want
36:18
Speaker: a
36:18
Speaker: little
36:18
Speaker: more?
36:19
Speaker: Now
36:19
Speaker: we
36:19
Speaker: start
36:19
Speaker: building
36:20
Speaker: the
36:20
Speaker: trust
36:20
Speaker: through
36:20
Speaker: the
36:21
Speaker: funnel.
36:21
Speaker: So
36:21
Speaker: we're,
36:21
Speaker: we've
36:22
Speaker: got
36:22
Speaker: a
36:22
Speaker: funnel
36:23
Speaker: at
36:23
Speaker: the
36:23
Speaker: top
36:23
Speaker: is
36:23
Speaker: the
36:23
Speaker: free
36:24
Speaker: stuff,
36:25
Speaker: and
36:25
Speaker: the
36:25
Speaker: middle
36:25
Speaker: is
36:25
Speaker: the
36:26
Speaker: paid.
36:26
Speaker: A
36:26
Speaker: little
36:27
Speaker: at
36:27
Speaker: the
36:27
Speaker: bottom
36:28
Speaker: is
36:28
Speaker: the
36:28
Speaker: real
36:29
Speaker: stuff.
36:30
Speaker: So
36:30
Speaker: at
36:30
Speaker: the
36:30
Speaker: top,
36:31
Speaker: you've
36:31
Speaker: got
36:31
Speaker: that
36:31
Speaker: newsletter
36:32
Speaker: Go
36:32
Speaker: fast
36:32
Speaker: on
36:32
Speaker: gravel.
36:34
Speaker: The
36:34
Speaker: next
36:34
Speaker: layer
36:34
Speaker: down
36:35
Speaker: maybe
36:35
Speaker: is
36:35
Speaker: the
36:35
Speaker: AI
36:36
Speaker: powered
36:36
Speaker: coaching
36:37
Speaker: or.
36:38
Speaker: A
36:38
Speaker: little
36:39
Speaker: bit
36:39
Speaker: more,
36:39
Speaker: or
36:40
Speaker: you
36:40
Speaker: do
36:40
Speaker: group
36:40
Speaker: calls
36:41
Speaker: once
36:41
Speaker: a
36:41
Speaker: month
36:42
Speaker: so
36:42
Speaker: you
36:42
Speaker: can
36:42
Speaker: start
36:42
Speaker: building
36:42
Speaker: that
36:42
Speaker: trust.
36:44
Speaker: But
36:44
Speaker: then
36:44
Speaker: once
36:44
Speaker: they
36:45
Speaker: know,
36:45
Speaker: once
36:46
Speaker: they've
36:46
Speaker: proven,
36:47
Speaker: oh
36:47
Speaker: my
36:47
Speaker: gosh,
36:48
Speaker: Paul
36:48
Speaker: is
36:48
Speaker: my
36:49
Speaker: secret
36:49
Speaker: to
36:49
Speaker: a
36:49
Speaker: personal
36:50
Speaker: best,
36:51
Speaker: Paul
36:51
Speaker: is
36:51
Speaker: my
36:51
Speaker: guy
36:52
Speaker: that's
36:52
Speaker: gonna
36:52
Speaker: help
36:52
Speaker: me
36:52
Speaker: go
36:52
Speaker: fast
36:53
Speaker: on
36:53
Speaker: gravel
36:54
Speaker: at
36:54
Speaker: the
36:55
Speaker: bottom.
36:55
Speaker: That's
36:55
Speaker: where
36:55
Speaker: the
36:56
Speaker: one-on-one
36:56
Speaker: coaching
36:57
Speaker: is.
36:58
Speaker: And
36:58
Speaker: then
36:58
Speaker: your
36:58
Speaker: job,
36:59
Speaker: through
36:59
Speaker: your
36:59
Speaker: advertising,
37:00
Speaker: through
37:01
Speaker: your
37:01
Speaker: newsletters,
37:02
Speaker: through
37:02
Speaker: all
37:02
Speaker: of
37:02
Speaker: your
37:02
Speaker: outreach,
37:03
Speaker: is
37:03
Speaker: to
37:03
Speaker: get
37:04
Speaker: as
37:04
Speaker: many
37:04
Speaker: people
37:05
Speaker: on
37:05
Speaker: the
37:05
Speaker: top
37:05
Speaker: of
37:05
Speaker: the
37:05
Speaker: funnel
37:05
Speaker: as
37:06
Speaker: possible.
37:07
Speaker: Thousand
37:07
Speaker: people
37:08
Speaker: going
37:08
Speaker: to
37:08
Speaker: the
37:08
Speaker: top
37:09
Speaker: 10
37:09
Speaker: come
37:10
Speaker: out
37:10
Speaker: the
37:10
Speaker: bottom.
37:11
Speaker: I
37:11
Speaker: dunno
37:11
Speaker: what
37:11
Speaker: the
37:11
Speaker: numbers
37:11
Speaker: are.
37:11
Speaker: Nikki's
37:12
Speaker: the
37:12
Speaker: marketing
37:12
Speaker: goddess,
37:13
Speaker: she
37:13
Speaker: would
37:13
Speaker: be
37:13
Speaker: able
37:13
Speaker: to
37:13
Speaker: tell
37:14
Speaker: us.
37:14
Speaker: But
37:15
Speaker: you
37:16
Speaker: need
37:16
Speaker: a
37:16
Speaker: lot
37:16
Speaker: at
37:16
Speaker: the
37:16
Speaker: top
37:16
Speaker: to
37:17
Speaker: have
37:17
Speaker: a
37:17
Speaker: lot
37:17
Speaker: come
37:17
Speaker: out
37:17
Speaker: the
37:17
Speaker: bottom.
37:18
Speaker: But
37:18
Speaker: by
37:18
Speaker: the
37:18
Speaker: time
37:18
Speaker: they
37:18
Speaker: get
37:18
Speaker: to
37:18
Speaker: the
37:19
Speaker: bottom,
37:20
Speaker: they've
37:20
Speaker: been
37:20
Speaker: reading,
37:20
Speaker: reading
37:21
Speaker: your
37:21
Speaker: newsletter,
37:21
Speaker: they've
37:21
Speaker: been
37:21
Speaker: seeing
37:22
Speaker: you
37:22
Speaker: at
37:22
Speaker: races,
37:23
Speaker: they've
37:23
Speaker: been
37:24
Speaker: getting
37:24
Speaker: your
37:24
Speaker: AI
37:25
Speaker: powered,
37:26
Speaker: you
37:26
Speaker: know,
37:27
Speaker: virtual
37:27
Speaker: Paul.
37:29
Speaker: Now
37:29
Speaker: they're
37:29
Speaker: ready
37:29
Speaker: for
37:29
Speaker: the
37:29
Speaker: real
37:30
Speaker: thing.
37:31
Speaker: Whew.
37:32
Speaker: That's
37:33
Speaker: where
37:33
Speaker: you've
37:33
Speaker: got
37:33
Speaker: 10
37:33
Speaker: clients,
37:34
Speaker: you're
37:34
Speaker: charging
37:34
Speaker: them
37:35
Speaker: team
37:35
Speaker: Paul
37:35
Speaker: rates,
37:36
Speaker: but
37:36
Speaker: they
37:36
Speaker: are,
37:37
Speaker: you're
37:37
Speaker: training
37:37
Speaker: with
37:38
Speaker: them
37:38
Speaker: every
37:38
Speaker: day.
37:39
Speaker: You're
37:39
Speaker: doing
37:39
Speaker: virtual
37:39
Speaker: rides
37:40
Speaker: with
37:40
Speaker: them.
37:40
Speaker: They've
37:40
Speaker: got
37:40
Speaker: text
37:41
Speaker: access
37:41
Speaker: to
37:41
Speaker: you
37:42
Speaker: like
37:42
Speaker: you
37:42
Speaker: are
37:42
Speaker: doing
37:43
Speaker: the
37:43
Speaker: stuff
37:45
Speaker: that
37:45
Speaker: really
37:45
Speaker: helps
37:45
Speaker: them
37:46
Speaker: feel
37:46
Speaker: like
37:46
Speaker: you
37:46
Speaker: know
37:47
Speaker: what
37:47
Speaker: it
37:47
Speaker: takes
37:47
Speaker: to
37:47
Speaker: get
37:48
Speaker: them
37:48
Speaker: to
37:48
Speaker: where
37:48
Speaker: they
37:48
Speaker: need
37:48
Speaker: to
37:48
Speaker: go.
37:50
Speaker: So
37:50
Speaker: that's
37:50
Speaker: how
37:51
Speaker: I
37:51
Speaker: would
37:51
Speaker: align
37:51
Speaker: it
37:51
Speaker: is,
37:52
Speaker: and
37:53
Speaker: again,
37:53
Speaker: you
37:54
Speaker: are
37:54
Speaker: the
37:54
Speaker: expert
37:54
Speaker: in
37:54
Speaker: the
37:54
Speaker: space,
37:55
Speaker: so
37:55
Speaker: I'm
37:55
Speaker: not
37:55
Speaker: trying
37:55
Speaker: to
37:55
Speaker: over
37:56
Speaker: niche
37:56
Speaker: you
37:57
Speaker: if
37:57
Speaker: it
37:57
Speaker: doesn't
37:58
Speaker: feel
37:58
Speaker: comfortable,
37:59
Speaker: but
38:00
Speaker: if
38:00
Speaker: you're
38:00
Speaker: gonna
38:00
Speaker: go
38:00
Speaker: for
38:00
Speaker: it,
38:01
Speaker: go
38:01
Speaker: for
38:01
Speaker: it.
38:02
Speaker: Don't
38:03
Speaker: say
38:03
Speaker: you
38:03
Speaker: are
38:03
Speaker: the
38:03
Speaker: endurance
38:04
Speaker: coach
38:04
Speaker: for
38:04
Speaker: all
38:05
Speaker: racers
38:05
Speaker: and
38:05
Speaker: do
38:05
Speaker: nothing
38:06
Speaker: but
38:06
Speaker: talk
38:06
Speaker: about
38:06
Speaker: gravel.
38:07
Speaker: If
38:07
Speaker: you're
38:07
Speaker: gonna
38:07
Speaker: talk
38:07
Speaker: about
38:07
Speaker: gravel,
38:08
Speaker: be
38:08
Speaker: the
38:08
Speaker: gravel
38:08
Speaker: guy.
38:08
Speaker: And
38:09
Speaker: if
38:09
Speaker: it
38:09
Speaker: doesn't
38:09
Speaker: work,
38:10
Speaker: you
38:10
Speaker: can
38:10
Speaker: always
38:10
Speaker: come
38:10
Speaker: back
38:11
Speaker: out
38:11
Speaker: of
38:11
Speaker: it.
38:12
Speaker: So
38:12
Speaker: that's
38:13
Speaker: like
38:14
Speaker: hearing
38:14
Speaker: what
38:14
Speaker: everyone's
38:14
Speaker: saying,
38:15
Speaker: hearing
38:15
Speaker: what
38:15
Speaker: you
38:15
Speaker: are
38:15
Speaker: saying
38:16
Speaker: and
38:16
Speaker: not
38:16
Speaker: saying.
38:17
Speaker: That's
38:18
Speaker: what
38:18
Speaker: I
38:18
Speaker: think.
38:18
Speaker: Okay.
38:18
Speaker: So
38:19
Speaker: I
38:19
Speaker: just
38:19
Speaker: talk
38:19
Speaker: for
38:19
Speaker: like
38:19
Speaker: three
38:20
Speaker: minutes
38:20
Speaker: straight.
38:21
Speaker: Got
38:21
Speaker: really
38:22
Speaker: excited.
38:22
Speaker: I'm
38:22
Speaker: gonna
38:22
Speaker: shut
38:23
Speaker: up
38:23
Speaker: now.
38:23
Speaker: Does
38:23
Speaker: that
38:24
Speaker: land,
38:24
Speaker: do
38:24
Speaker: you
38:24
Speaker: have
38:24
Speaker: questions
38:25
Speaker: about
38:25
Speaker: that?
38:26
Speaker: Tell
38:26
Speaker: me
38:26
Speaker: about
38:26
Speaker: it.
38:27
Speaker 2: It
38:27
Speaker 2: lands
38:27
Speaker 2: and
38:27
Speaker 2: here's,
38:28
Speaker 2: here's
38:28
Speaker 2: a,
38:28
Speaker 2: a
38:28
Speaker 2: wrinkle
38:29
Speaker 2: to
38:29
Speaker 2: throw
38:29
Speaker 2: into
38:29
Speaker 2: the
38:29
Speaker 2: mix.
38:30
Speaker 2: Okay.
38:30
Speaker 2: And
38:31
Speaker 2: I'd
38:31
Speaker 2: like
38:31
Speaker 2: your
38:31
Speaker 2: opinion
38:32
Speaker 2: on
38:32
Speaker 2: this.
38:33
Speaker 2: I
38:33
Speaker 2: do
38:33
Speaker 2: have
38:34
Speaker 2: associate
38:35
Speaker 2: coaches.
38:35
Speaker 2: I
38:35
Speaker 2: have
38:36
Speaker 2: three
38:36
Speaker 2: other
38:36
Speaker 2: coaches
38:37
Speaker 2: that
38:37
Speaker 2: I
38:37
Speaker 2: work
38:37
Speaker 2: with.
38:38
Speaker 2: One
38:38
Speaker 2: who
38:39
Speaker 2: does
38:39
Speaker 2: trail
38:39
Speaker 2: running,
38:40
Speaker 2: one
38:40
Speaker 2: who
38:40
Speaker 2: does
38:40
Speaker 2: mo
38:41
Speaker 2: two
38:41
Speaker 2: who
38:41
Speaker 2: do
38:41
Speaker 2: mountain
38:42
Speaker 2: biking.
38:43
Speaker 2: So
38:44
Speaker 2: the
38:44
Speaker 2: comment
38:45
Speaker 2: was
38:45
Speaker 2: made
38:45
Speaker 2: from,
38:46
Speaker 2: um,
38:46
Speaker 2: Alexander
38:47
Speaker 2: at,
38:48
Speaker 2: um,
38:48
Speaker 2: layer
38:48
Speaker 2: league
38:49
Speaker 2: computers,
38:50
Speaker 2: uh,
38:51
Speaker 2: the
38:51
Speaker 2: layer
38:51
Speaker 2: Lee,
38:52
Speaker 2: um,
38:52
Speaker 2: site
38:52
Speaker 2: who
38:52
Speaker 2: does
38:53
Speaker 2: my
38:53
Speaker 2: site.
38:53
Speaker 2: It's
38:53
Speaker 2: like
38:54
Speaker 2: if
38:55
Speaker 2: I
38:55
Speaker 2: narrow
38:56
Speaker 2: it
38:56
Speaker 2: down
38:56
Speaker 2: to
38:56
Speaker 2: just
38:57
Speaker 2: gravel
38:57
Speaker 2: racing,
39:00
Speaker 2: I
39:00
Speaker 2: may
39:00
Speaker 2: exclude
39:01
Speaker 2: the
39:01
Speaker 2: trail
39:02
Speaker 2: running
39:02
Speaker 2: and
39:02
Speaker 2: the
39:02
Speaker 2: mountain
39:03
Speaker 2: biking.
39:05
Speaker 2: And
39:05
Speaker 2: that's
39:05
Speaker 2: where
39:05
Speaker 2: I
39:06
Speaker 2: start
39:06
Speaker 2: getting
39:06
Speaker 2: myself
39:06
Speaker 2: all
39:07
Speaker 2: confused.
39:07
Speaker 2: If
39:07
Speaker 2: this
39:07
Speaker 2: was
39:07
Speaker 2: just
39:08
Speaker 2: myself,
39:09
Speaker 2: I
39:09
Speaker 2: can
39:09
Speaker 2: see
39:09
Speaker 2: narrowing
39:10
Speaker 2: down
39:10
Speaker 2: even
39:10
Speaker 2: further
39:11
Speaker 2: to,
39:11
Speaker 2: as
39:11
Speaker 2: you're
39:12
Speaker 2: talking
39:12
Speaker 2: about.
39:13
Speaker 2: What
39:13
Speaker 2: do
39:13
Speaker 2: you
39:13
Speaker 2: think
39:14
Speaker 2: about
39:14
Speaker 2: that?
39:15
Speaker: My
39:15
Speaker: business
39:16
Speaker: is
39:16
Speaker: technically
39:16
Speaker: called
39:17
Speaker: small
39:17
Speaker: step
39:17
Speaker: solutions.
39:18
Speaker: That's
39:19
Speaker: my
39:19
Speaker: parent
39:19
Speaker: company.
39:20
Speaker: I,
39:21
Speaker: my
39:21
Speaker: doing
39:21
Speaker: business
39:22
Speaker: as
39:22
Speaker: is
39:22
Speaker: the
39:22
Speaker: small
39:22
Speaker: business
39:23
Speaker: owners
39:23
Speaker: community.
39:25
Speaker: Your
39:25
Speaker: company
39:25
Speaker: could
39:26
Speaker: be
39:26
Speaker: simple
39:26
Speaker: endurance
39:26
Speaker: coaching,
39:28
Speaker: and
39:28
Speaker: now
39:28
Speaker: you've
39:28
Speaker: got
39:28
Speaker: three
39:29
Speaker: domains,
39:30
Speaker: simply
39:31
Speaker: gravel,
39:31
Speaker: simply
39:32
Speaker: Mountain,
39:32
Speaker: simply
39:33
Speaker: Trail.
39:34
Speaker: And
39:34
Speaker: you
39:35
Speaker: have
39:35
Speaker: these
39:35
Speaker: people
39:35
Speaker: who
39:35
Speaker: are
39:36
Speaker: your
39:36
Speaker: junior
39:36
Speaker: coaches.
39:37
Speaker: They
39:37
Speaker: could
39:37
Speaker: run
39:37
Speaker: the
39:37
Speaker: same
39:38
Speaker: program
39:38
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39:38
Speaker: you're
39:38
Speaker: doing.
39:39
Speaker: And
39:39
Speaker: especially
39:39
Speaker: right
39:39
Speaker: now
39:40
Speaker: as
39:40
Speaker: you've
39:40
Speaker: been
39:40
Speaker: playing
39:40
Speaker: with
39:41
Speaker: small
39:41
Speaker: business
39:42
Speaker: GPT
39:43
Speaker: mm-hmm.
39:43
Speaker: You
39:43
Speaker: can
39:43
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39:43
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39:44
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39:44
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39:44
Speaker: those
39:44
Speaker: coaches
39:44
Speaker: their
39:45
Speaker: own
39:45
Speaker: ecosystem
39:46
Speaker: of
39:46
Speaker: newsletter,
39:47
Speaker: AI
39:48
Speaker: powered
39:48
Speaker: coaching,
39:48
Speaker: full
39:49
Speaker: blown
39:49
Speaker: coaching
39:50
Speaker: so
39:51
Speaker: that
39:52
Speaker: every
39:52
Speaker: time
39:52
Speaker: Paul
39:52
Speaker: shows
39:53
Speaker: up,
39:53
Speaker: he's
39:54
Speaker: the
39:54
Speaker: gravel
39:54
Speaker: guy.
39:55
Speaker: Every
39:56
Speaker: time
39:56
Speaker: she
39:56
Speaker: shows
39:57
Speaker: up,
39:57
Speaker: she's
39:57
Speaker: the
39:57
Speaker: trail
39:58
Speaker: riding
39:58
Speaker: person.
39:59
Speaker: This
39:59
Speaker: is
39:59
Speaker: the
40:00
Speaker: mountain
40:00
Speaker: bike,
40:00
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40:00
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40:00
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40:00
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40:01
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40:03
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40:03
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40:03
Speaker: it,
40:03
Speaker: it
40:04
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40:04
Speaker: counterintuitive.
40:05
Speaker: Should
40:05
Speaker: I
40:05
Speaker: niche
40:05
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40:06
Speaker: much?
40:06
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40:06
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40:07
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40:07
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40:07
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40:07
Speaker: crazy.
40:08
Speaker 2: Yeah.
40:09
Speaker: But
40:09
Speaker: think
40:09
Speaker: about
40:10
Speaker: a
40:10
Speaker: Google
40:10
Speaker: search
40:11
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40:12
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40:12
Speaker: You
40:12
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40:12
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40:12
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40:13
Speaker: someone
40:13
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40:13
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40:13
Speaker: ride
40:13
Speaker: the
40:14
Speaker: big
40:14
Speaker: race
40:14
Speaker: in
40:14
Speaker: April,
40:15
Speaker: I'm
40:15
Speaker: just
40:15
Speaker: making
40:16
Speaker: this
40:16
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40:17
Speaker: They're
40:17
Speaker: thinking,
40:17
Speaker: damn,
40:18
Speaker: I've
40:18
Speaker: got
40:18
Speaker: two
40:18
Speaker: months
40:19
Speaker: to
40:19
Speaker: get
40:19
Speaker: fast.
40:20
Speaker: I'm
40:20
Speaker: gonna
40:20
Speaker: put
40:21
Speaker: into
40:22
Speaker: the
40:22
Speaker: Google
40:22
Speaker: search
40:24
Speaker: endurance
40:25
Speaker: coach
40:25
Speaker: for
40:26
Speaker: biking.
40:27
Speaker: Or
40:27
Speaker: are
40:27
Speaker: they
40:27
Speaker: gonna
40:27
Speaker: say
40:29
Speaker: gravel
40:29
Speaker: bike
40:30
Speaker: coach?
40:30
Speaker: Like
40:31
Speaker: which
40:31
Speaker: one
40:31
Speaker: are
40:31
Speaker: they
40:31
Speaker: gonna
40:31
Speaker: search?
40:32
Speaker 2: Yeah,
40:34
Speaker: and
40:34
Speaker: the
40:34
Speaker: more
40:34
Speaker: narrow
40:35
Speaker: you
40:35
Speaker: can
40:35
Speaker: get,
40:36
Speaker: I'm
40:36
Speaker: a
40:36
Speaker: big
40:36
Speaker: fan
40:37
Speaker: of
40:37
Speaker: going
40:38
Speaker: narrow
40:38
Speaker: for
40:39
Speaker: sure.
40:40
Speaker: Okay.
40:40
Speaker: We've
40:40
Speaker: got
40:40
Speaker: a
40:40
Speaker: lot
40:41
Speaker: of
40:41
Speaker: comments
40:41
Speaker: in
40:42
Speaker: the
40:42
Speaker: chat
40:42
Speaker: here.
40:43
Speaker: Nikki
40:43
Speaker: taught
40:43
Speaker: me
40:43
Speaker: this,
40:44
Speaker: so
40:44
Speaker: let's
40:44
Speaker: have
40:44
Speaker: her
40:44
Speaker: share
40:45
Speaker: it
40:45
Speaker: with
40:45
Speaker: everybody.
40:46
Speaker: Are
40:46
Speaker: the
40:46
Speaker: leads
40:46
Speaker: coming
40:47
Speaker: in
40:47
Speaker: gravel
40:47
Speaker: related
40:48
Speaker: from
40:48
Speaker: your
40:48
Speaker: ads?
40:48
Speaker: If
40:48
Speaker: you're
40:49
Speaker: doing
40:49
Speaker: meta
40:49
Speaker: campaigns,
40:50
Speaker: I
40:50
Speaker: would
40:50
Speaker: priorit
40:50
Speaker: prioritize
40:51
Speaker: and
40:51
Speaker: capturing
40:51
Speaker: as
40:52
Speaker: much
40:52
Speaker: attention
40:52
Speaker: as
40:52
Speaker: possible
40:53
Speaker: through
40:53
Speaker: your
40:53
Speaker: organic
40:53
Speaker: socials.
40:54
Speaker: Cool.
40:56
Speaker: Entertain
40:56
Speaker: the
40:56
Speaker: masses.
40:57
Speaker: This
40:57
Speaker: is
40:57
Speaker: the
40:57
Speaker: thing.
40:58
Speaker: Entertain
40:58
Speaker: the
40:58
Speaker: masses,
41:00
Speaker: educate
41:00
Speaker: the
41:00
Speaker: interest,
41:01
Speaker: sell
41:02
Speaker: to
41:02
Speaker: the
41:02
Speaker: committed.
41:03
Speaker: She
41:03
Speaker: left
41:03
Speaker: that
41:03
Speaker: part
41:03
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41:03
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41:04
Speaker: the
41:04
Speaker: end.
41:05
Speaker: So
41:05
Speaker: by
41:05
Speaker: entertaining
41:05
Speaker: the
41:06
Speaker: masses,
41:07
Speaker: you're
41:07
Speaker: talking
41:08
Speaker: about
41:09
Speaker: the
41:09
Speaker: newsletter.
41:10
Speaker: Here's
41:10
Speaker: what
41:10
Speaker: you
41:10
Speaker: can
41:10
Speaker: learn
41:11
Speaker: about
41:11
Speaker: being
41:11
Speaker: faster
41:11
Speaker: on
41:12
Speaker: gravel.
41:13
Speaker: When
41:13
Speaker: they're
41:13
Speaker: interested,
41:14
Speaker: you
41:14
Speaker: sell
41:15
Speaker: them
41:15
Speaker: a
41:15
Speaker: low
41:15
Speaker: dollar
41:16
Speaker: product.
41:16
Speaker: Like
41:17
Speaker: the
41:17
Speaker: AI
41:17
Speaker: tool
41:17
Speaker: or
41:18
Speaker: something
41:18
Speaker: that's
41:18
Speaker: a
41:18
Speaker: little
41:18
Speaker: bit
41:19
Speaker: of
41:19
Speaker: you.
41:20
Speaker: Then
41:20
Speaker: the
41:20
Speaker: committed,
41:21
Speaker: those
41:21
Speaker: are
41:21
Speaker: the
41:21
Speaker: ones
41:21
Speaker: that
41:21
Speaker: are
41:21
Speaker: on
41:22
Speaker: team
41:22
Speaker: Paul
41:23
Speaker: or,
41:24
Speaker: or
41:24
Speaker: whatever
41:24
Speaker: you
41:24
Speaker: might
41:25
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41:25
Speaker: position
41:25
Speaker: it
41:25
Speaker: as.
41:28
Speaker: So
41:28
Speaker: I
41:28
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41:28
Speaker: you
41:28
Speaker: could
41:28
Speaker: go
41:28
Speaker: a
41:28
Speaker: lot
41:29
Speaker: of
41:29
Speaker: different
41:29
Speaker: ways
41:29
Speaker: with
41:29
Speaker: it.
41:30
Speaker: And
41:30
Speaker: then
41:30
Speaker: Michael's
41:30
Speaker: asking,
41:31
Speaker: what
41:31
Speaker: is
41:31
Speaker: the
41:31
Speaker: compelling
41:32
Speaker: why
41:32
Speaker: of
41:32
Speaker: being
41:32
Speaker: the
41:32
Speaker: gravel
41:33
Speaker: guy?
41:34
Speaker: So
41:34
Speaker: there
41:34
Speaker: you
41:35
Speaker: go.
41:35
Speaker: Michael's
41:35
Speaker: a
41:36
Speaker: a
41:36
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41:37
Speaker: Michael's
41:37
Speaker: a
41:37
Speaker: gravel
41:38
Speaker: writer
41:39
Speaker: and
41:39
Speaker: he
41:39
Speaker: is
41:39
Speaker: like,
41:40
Speaker: alright
41:40
Speaker: Paul,
41:41
Speaker: I
41:42
Speaker: love
41:42
Speaker: being
41:42
Speaker: a
41:42
Speaker: gravel
41:43
Speaker: writer.
41:44
Speaker: Why
41:44
Speaker: are
41:44
Speaker: you
41:45
Speaker: a
41:45
Speaker: gravel
41:45
Speaker: coach?
41:46
Speaker: Give
41:46
Speaker: us
41:47
Speaker: the
41:47
Speaker: 30
41:47
Speaker: seconds.
41:47
Speaker: Why
41:47
Speaker: do
41:48
Speaker: you
41:48
Speaker: coach
41:48
Speaker: gravel
41:48
Speaker: out
41:48
Speaker: of
41:48
Speaker: everything?
41:51
Speaker 2: I
41:51
Speaker 2: have
41:51
Speaker 2: a
41:52
Speaker 2: lot
41:52
Speaker 2: of
41:52
Speaker 2: experience
41:53
Speaker 2: with
41:53
Speaker 2: gravel.
41:55
Speaker 2: I'm
41:55
Speaker 2: reasonably
41:55
Speaker 2: good
41:56
Speaker 2: at
41:56
Speaker 2: it,
41:57
Speaker 2: you
41:57
Speaker 2: know,
41:57
Speaker 2: personally.
41:58
Speaker 2: Um,
42:00
Speaker 2: but
42:00
Speaker 2: I
42:00
Speaker 2: know
42:01
Speaker 2: how
42:02
Speaker 2: to
42:02
Speaker 2: get
42:02
Speaker 2: you
42:03
Speaker 2: faster
42:04
Speaker 2: and
42:04
Speaker 2: more
42:04
Speaker 2: comfortable
42:05
Speaker 2: racing
42:06
Speaker 2: gravel
42:07
Speaker 2: for
42:07
Speaker 2: anywhere
42:08
Speaker 2: from
42:08
Speaker 2: three
42:08
Speaker 2: to
42:08
Speaker 2: 12
42:09
Speaker 2: hours.
42:10
Speaker: Hmm.
42:11
Speaker: Is
42:11
Speaker: there
42:11
Speaker: an
42:11
Speaker: insight
42:12
Speaker: that
42:12
Speaker: you
42:12
Speaker: have
42:12
Speaker: that
42:12
Speaker: others
42:13
Speaker: don't?
42:13
Speaker: Is
42:13
Speaker: there
42:13
Speaker: an
42:14
Speaker: angle
42:14
Speaker: that
42:14
Speaker: you
42:14
Speaker: bring
42:15
Speaker: everyone
42:16
Speaker: trains
42:16
Speaker: in
42:17
Speaker: this
42:17
Speaker: way,
42:17
Speaker: but
42:17
Speaker: my
42:17
Speaker: writers
42:18
Speaker: trade
42:18
Speaker: this
42:18
Speaker: way
42:19
Speaker: and
42:19
Speaker: on
42:19
Speaker: gravel,
42:19
Speaker: that's
42:20
Speaker: what
42:20
Speaker: works
42:20
Speaker: do.
42:20
Speaker: Do
42:20
Speaker: you
42:20
Speaker: have
42:21
Speaker: a,
42:21
Speaker: is
42:21
Speaker: there
42:22
Speaker: an
42:22
Speaker: angle
42:22
Speaker: that
42:22
Speaker: you
42:22
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42:23
Speaker: to
42:23
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42:23
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42:23
Speaker: different
42:24
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42:24
Speaker: eat
42:24
Speaker: your
42:24
Speaker: broccoli?
42:26
Speaker 2: No,
42:27
Speaker 2: I
42:27
Speaker 2: don't
42:27
Speaker 2: think
42:27
Speaker 2: so.
42:28
Speaker 2: I
42:28
Speaker 2: think
42:28
Speaker 2: my
42:28
Speaker 2: angle
42:29
Speaker 2: is
42:29
Speaker 2: more
42:30
Speaker 2: my
42:30
Speaker 2: background
42:31
Speaker 2: as
42:31
Speaker 2: a,
42:31
Speaker 2: as
42:31
Speaker 2: a
42:31
Speaker 2: teacher
42:32
Speaker 2: and
42:32
Speaker 2: as
42:32
Speaker 2: a
42:32
Speaker 2: psych,
42:33
Speaker 2: you
42:33
Speaker 2: know,
42:33
Speaker 2: doing
42:34
Speaker 2: cycling
42:34
Speaker 2: for
42:34
Speaker 2: 40
42:35
Speaker 2: years.
42:35
Speaker 2: I
42:35
Speaker 2: think
42:36
Speaker 2: there's
42:36
Speaker 2: a
42:36
Speaker 2: different
42:37
Speaker 2: angle
42:37
Speaker 2: of,
42:38
Speaker 2: of,
42:39
Speaker 2: um,
42:39
Speaker 2: how
42:40
Speaker 2: I
42:40
Speaker 2: go
42:40
Speaker 2: about
42:41
Speaker 2: the
42:41
Speaker 2: coaching
42:41
Speaker 2: and
42:41
Speaker 2: how
42:42
Speaker 2: I
42:42
Speaker 2: go
42:42
Speaker 2: about
42:42
Speaker 2: programming
42:43
Speaker 2: and
42:43
Speaker 2: the
42:44
Speaker 2: relationship
42:45
Speaker 2: that
42:45
Speaker 2: I
42:45
Speaker 2: build
42:46
Speaker 2: with
42:46
Speaker 2: my
42:46
Speaker 2: athletes.
42:48
Speaker: Okay.
42:48
Speaker: I'm
42:49
Speaker: the
42:49
Speaker: guy
42:49
Speaker: that
42:49
Speaker: it's,
42:49
Speaker: I'm
42:50
Speaker: the
42:50
Speaker: guy
42:50
Speaker: that's
42:50
Speaker: gonna
42:50
Speaker: get
42:51
Speaker: you
42:51
Speaker: to
42:51
Speaker: get
42:51
Speaker: on
42:51
Speaker: the
42:51
Speaker: bike.
42:53
Speaker: I'm
42:53
Speaker: the
42:53
Speaker: guy
42:53
Speaker: that
42:53
Speaker: can
42:54
Speaker: communicate
42:54
Speaker: tough
42:55
Speaker: conversations
42:55
Speaker: and
42:56
Speaker: hard
42:56
Speaker: to
42:56
Speaker: understand
42:58
Speaker: concepts
42:58
Speaker: simply
42:59
Speaker: because
42:59
Speaker: I
42:59
Speaker: used
42:59
Speaker: to
43:00
Speaker: be
43:00
Speaker: a
43:00
Speaker: teacher.
43:01
Speaker: I'm
43:01
Speaker: the
43:01
Speaker: guy
43:02
Speaker: that
43:02
Speaker: can
43:02
Speaker: be
43:02
Speaker: the
43:02
Speaker: voice
43:02
Speaker: in
43:02
Speaker: your
43:03
Speaker: head
43:03
Speaker: that
43:03
Speaker: makes
43:03
Speaker: you
43:03
Speaker: want
43:03
Speaker: to
43:04
Speaker: keep
43:04
Speaker: riding
43:04
Speaker: and
43:04
Speaker: push
43:04
Speaker: faster.
43:06
Speaker: I'm
43:06
Speaker: the
43:06
Speaker: guy
43:07
Speaker: that
43:07
Speaker: loves
43:07
Speaker: it
43:07
Speaker: as
43:07
Speaker: much
43:07
Speaker: as
43:07
Speaker: you
43:08
Speaker: do.
43:09
Speaker: So
43:09
Speaker: we
43:09
Speaker: can
43:10
Speaker: share
43:10
Speaker: this
43:10
Speaker: experience
43:11
Speaker: together.
43:12
Speaker: The
43:12
Speaker: last
43:13
Speaker: thing
43:13
Speaker: we'll
43:13
Speaker: share,
43:13
Speaker: and
43:13
Speaker: we
43:13
Speaker: can't
43:14
Speaker: hatch
43:15
Speaker: this
43:15
Speaker: all
43:15
Speaker: today.
43:15
Speaker: I
43:16
Speaker: hope
43:16
Speaker: this
43:16
Speaker: is
43:16
Speaker: helping.
43:17
Speaker 2: Oh
43:17
Speaker 2: yeah.
43:17
Speaker: The,
43:18
Speaker: the
43:18
Speaker: last
43:18
Speaker: thing
43:18
Speaker: that
43:19
Speaker: we
43:19
Speaker: need
43:19
Speaker: to
43:20
Speaker: get
43:20
Speaker: in
43:20
Speaker: your
43:20
Speaker: business.
43:20
Speaker: I
43:21
Speaker: think
43:22
Speaker: you
43:22
Speaker: need
43:23
Speaker: the
43:23
Speaker: ownable
43:23
Speaker: idea.
43:26
Speaker 2: What
43:26
Speaker: do
43:26
Speaker: you
43:26
Speaker: mean
43:27
Speaker: by
43:27
Speaker: that?
43:27
Speaker: Ownable
43:28
Speaker: idea
43:28
Speaker: is
43:29
Speaker: I
43:30
Speaker: believe
43:31
Speaker: that
43:32
Speaker: small
43:32
Speaker: businesses,
43:33
Speaker: lonely
43:33
Speaker: and
43:33
Speaker: hard.
43:34
Speaker: You've
43:34
Speaker: heard
43:34
Speaker: me
43:34
Speaker: say
43:34
Speaker: that.
43:35
Speaker: I
43:36
Speaker: believe
43:37
Speaker: that
43:37
Speaker: we
43:37
Speaker: can
43:37
Speaker: all
43:37
Speaker: work
43:37
Speaker: better
43:38
Speaker: and
43:38
Speaker: faster,
43:39
Speaker: and
43:39
Speaker: I
43:40
Speaker: believe
43:41
Speaker: that
43:41
Speaker: we
43:41
Speaker: shouldn't
43:41
Speaker: have
43:41
Speaker: to
43:41
Speaker: work
43:42
Speaker: five
43:42
Speaker: days
43:42
Speaker: a
43:42
Speaker: week.
43:43
Speaker: It's
43:43
Speaker: a
43:43
Speaker: relic.
43:44
Speaker: It's
43:44
Speaker: a
43:44
Speaker: bad
43:44
Speaker: habit,
43:45
Speaker: and
43:45
Speaker: it's
43:45
Speaker: something
43:46
Speaker: we're
43:46
Speaker: doing
43:46
Speaker: out
43:46
Speaker: of
43:46
Speaker: obligation,
43:47
Speaker: not
43:47
Speaker: out
43:47
Speaker: of
43:48
Speaker: reason.
43:49
Speaker: So
43:49
Speaker: my
43:49
Speaker: ownable
43:50
Speaker: idea
43:50
Speaker: is,
43:50
Speaker: hi,
43:51
Speaker: I'm
43:51
Speaker: Pat
43:51
Speaker: Miller.
43:51
Speaker: The
43:51
Speaker: Fridays
43:52
Speaker: off
43:52
Speaker: guy,
43:53
Speaker: you
43:54
Speaker: should
43:54
Speaker: only
43:54
Speaker: work
43:54
Speaker: four
43:55
Speaker: days
43:55
Speaker: a
43:55
Speaker: week.
43:55
Speaker: Why?
43:55
Speaker: Because
43:56
Speaker: we
43:56
Speaker: can.
43:56
Speaker: Why?
43:57
Speaker: Because
43:57
Speaker: time
43:57
Speaker: is
43:57
Speaker: compensation.
43:59
Speaker: Why?
43:59
Speaker: When
43:59
Speaker: we
43:59
Speaker: started
44:00
Speaker: our
44:00
Speaker: business,
44:00
Speaker: we
44:00
Speaker: didn't
44:01
Speaker: wanna
44:01
Speaker: work
44:01
Speaker: 60
44:01
Speaker: hours
44:01
Speaker: a
44:02
Speaker: week.
44:03
Speaker: Why?
44:03
Speaker: Because
44:04
Speaker: AI
44:04
Speaker: agents
44:04
Speaker: and
44:05
Speaker: smart
44:05
Speaker: behavioral
44:06
Speaker: choices
44:07
Speaker: will
44:07
Speaker: allow
44:07
Speaker: you
44:08
Speaker: to
44:08
Speaker: only
44:08
Speaker: work
44:08
Speaker: four
44:09
Speaker: days
44:09
Speaker: a
44:09
Speaker: week.
44:09
Speaker: Why
44:10
Speaker: every
44:10
Speaker: small
44:11
Speaker: business
44:11
Speaker: owner
44:11
Speaker: would
44:12
Speaker: kill
44:12
Speaker: to
44:12
Speaker: be
44:12
Speaker: able
44:12
Speaker: to
44:12
Speaker: do
44:12
Speaker: that.
44:13
Speaker: That's
44:14
Speaker: my
44:14
Speaker: ownable
44:14
Speaker: idea.
44:16
Speaker: So
44:16
Speaker: you
44:16
Speaker: need
44:16
Speaker: to
44:17
Speaker: reflect
44:17
Speaker: on
44:17
Speaker: what
44:18
Speaker: do
44:18
Speaker: you
44:18
Speaker: teach?
44:18
Speaker: How
44:18
Speaker: do
44:18
Speaker: you
44:18
Speaker: teach?
44:19
Speaker: Why
44:19
Speaker: do
44:19
Speaker: you
44:19
Speaker: teach?
44:19
Speaker: What
44:20
Speaker: pisses
44:20
Speaker: you
44:20
Speaker: off?
44:21
Speaker: What
44:21
Speaker: do
44:21
Speaker: people
44:21
Speaker: do
44:22
Speaker: that
44:22
Speaker: you
44:22
Speaker: think
44:22
Speaker: is
44:22
Speaker: wrong?
44:23
Speaker: What
44:23
Speaker: do
44:24
Speaker: writers
44:24
Speaker: go,
44:24
Speaker: oh
44:24
Speaker: my
44:25
Speaker: gosh,
44:25
Speaker: I've
44:25
Speaker: never
44:25
Speaker: heard
44:26
Speaker: that
44:26
Speaker: before.
44:26
Speaker: What's
44:27
Speaker: the
44:27
Speaker: thing
44:27
Speaker: that
44:27
Speaker: you
44:27
Speaker: share
44:28
Speaker: with
44:28
Speaker: someone
44:28
Speaker: that
44:28
Speaker: makes
44:28
Speaker: them
44:28
Speaker: go
44:29
Speaker: literally
44:29
Speaker: faster?
44:31
Speaker: Reflect
44:32
Speaker: on
44:32
Speaker: all
44:32
Speaker: that.
44:32
Speaker: Chew
44:33
Speaker: on
44:33
Speaker: all
44:33
Speaker: that.
44:34
Speaker: Because
44:35
Speaker: when
44:35
Speaker: I
44:35
Speaker: said
44:35
Speaker: to
44:35
Speaker: you,
44:36
Speaker: why
44:37
Speaker: do
44:37
Speaker: you
44:37
Speaker: teach
44:37
Speaker: gravel?
44:38
Speaker 2: Mm-hmm.
44:39
Speaker: You
44:40
Speaker: need
44:40
Speaker: to
44:40
Speaker: have
44:40
Speaker: something
44:40
Speaker: similar
44:41
Speaker: explode
44:42
Speaker: out
44:42
Speaker: of
44:42
Speaker: you.
44:42
Speaker: We
44:43
Speaker: just
44:43
Speaker: talked
44:43
Speaker: about
44:43
Speaker: it
44:43
Speaker: with
44:43
Speaker: Eddie
44:44
Speaker: Bauer.
44:44
Speaker: I
44:45
Speaker: used
44:45
Speaker: to
44:45
Speaker: be
44:45
Speaker: a
44:45
Speaker: teacher.
44:46
Speaker: Cool.
44:46
Speaker: That's
44:46
Speaker: not
44:47
Speaker: what
44:47
Speaker: I'm
44:47
Speaker: buying
44:48
Speaker: and
44:48
Speaker: I'm
44:48
Speaker: not
44:48
Speaker: being
44:48
Speaker: disrespectful.
44:49
Speaker: It's
44:49
Speaker: very
44:49
Speaker: helpful.
44:49
Speaker: You
44:49
Speaker: used
44:50
Speaker: to
44:50
Speaker: be
44:50
Speaker: a
44:50
Speaker: teacher.
44:50
Speaker: No,
44:50
Speaker: but
44:51
Speaker: that's
44:51
Speaker: not
44:51
Speaker: a,
44:51
Speaker: that's
44:51
Speaker: not
44:51
Speaker: a
44:52
Speaker: purchase
44:52
Speaker: point.
44:53
Speaker: Why
44:54
Speaker: gravel?
44:55
Speaker: Because
44:55
Speaker: I've
44:55
Speaker: been
44:56
Speaker: studying
44:56
Speaker: the
44:56
Speaker: difference
44:57
Speaker: between
44:57
Speaker: trail
44:57
Speaker: and
44:57
Speaker: gravel
44:58
Speaker: and
44:59
Speaker: I,
44:59
Speaker: I
44:59
Speaker: modified
44:59
Speaker: my
44:59
Speaker: training
45:00
Speaker: to
45:00
Speaker: make
45:00
Speaker: you
45:00
Speaker: go
45:00
Speaker: faster
45:01
Speaker: on
45:01
Speaker: gravel.
45:02
Speaker: And
45:02
Speaker: there's
45:03
Speaker: a
45:03
Speaker: different
45:03
Speaker: type
45:03
Speaker: of
45:04
Speaker: diet
45:04
Speaker: you
45:04
Speaker: have
45:04
Speaker: to
45:05
Speaker: have
45:05
Speaker: to
45:05
Speaker: race
45:05
Speaker: for
45:05
Speaker: 12
45:06
Speaker: hours.
45:07
Speaker: And
45:07
Speaker: I've
45:07
Speaker: done
45:08
Speaker: everything
45:08
Speaker: tuned
45:08
Speaker: just
45:09
Speaker: for
45:09
Speaker: the
45:09
Speaker: gravel
45:09
Speaker: rider.
45:10
Speaker: 'cause
45:10
Speaker: it's
45:10
Speaker: different
45:10
Speaker: than
45:10
Speaker: mountain,
45:11
Speaker: it's
45:12
Speaker: different
45:12
Speaker: than
45:12
Speaker: trail
45:13
Speaker: and
45:13
Speaker: ev.
45:13
Speaker: You
45:14
Speaker: see
45:14
Speaker: what
45:14
Speaker: I
45:14
Speaker: mean?
45:14
Speaker: You
45:14
Speaker: gotta
45:14
Speaker: have
45:14
Speaker: an
45:15
Speaker: ownable
45:15
Speaker: idea.
45:15
Speaker: Mm-hmm.
45:16
Speaker: Angle
45:16
Speaker: and
45:16
Speaker: what
45:16
Speaker: you're
45:16
Speaker: doing
45:17
Speaker: and
45:17
Speaker: that.
45:17
Speaker: I
45:18
Speaker: think
45:18
Speaker: it
45:18
Speaker: all
45:18
Speaker: comes
45:18
Speaker: together.
45:21
Speaker 2: That
45:22
Speaker 2: makes
45:22
Speaker 2: a
45:22
Speaker 2: lot
45:22
Speaker 2: of
45:22
Speaker 2: sense.
45:25
Speaker 2: And
45:25
Speaker 2: I
45:25
Speaker 2: will
45:26
Speaker 2: have
45:26
Speaker 2: I,
45:26
Speaker 2: I
45:26
Speaker 2: will
45:26
Speaker 2: have
45:26
Speaker 2: to
45:27
Speaker 2: do
45:27
Speaker 2: some
45:27
Speaker 2: thinking
45:27
Speaker 2: on
45:27
Speaker 2: that.
45:27
Speaker 2: 'cause
45:28
Speaker 2: I
45:28
Speaker 2: don't
45:28
Speaker 2: know
45:28
Speaker 2: what
45:29
Speaker 2: my
45:29
Speaker 2: ownable
45:29
Speaker 2: idea
45:30
Speaker 2: is
45:30
Speaker 2: right
45:30
Speaker 2: now.
45:31
Speaker: I
45:31
Speaker: think
45:31
Speaker: you
45:31
Speaker: need
45:32
Speaker: to
45:32
Speaker: articulate
45:32
Speaker: it.
45:33
Speaker: But
45:33
Speaker: I
45:33
Speaker: bet
45:33
Speaker: if
45:33
Speaker: we
45:34
Speaker: got
45:34
Speaker: a
45:34
Speaker: whiteboard
45:34
Speaker: out
45:35
Speaker: and
45:36
Speaker: really
45:36
Speaker: started
45:37
Speaker: going
45:37
Speaker: through
45:37
Speaker: the
45:37
Speaker: questions,
45:38
Speaker: it
45:38
Speaker: would
45:38
Speaker: be
45:38
Speaker: something
45:38
Speaker: that
45:38
Speaker: surfaces
45:40
Speaker: and
45:41
Speaker: it
45:42
Speaker: will
45:42
Speaker: become
45:42
Speaker: your
45:42
Speaker: ownable
45:43
Speaker: idea
45:43
Speaker: when
45:43
Speaker: you
45:43
Speaker: can
45:44
Speaker: just
45:44
Speaker: let
45:45
Speaker: it
45:45
Speaker: explode
45:45
Speaker: out
45:45
Speaker: of
45:45
Speaker: you
45:46
Speaker: when
45:46
Speaker: it's
45:46
Speaker: something
45:46
Speaker: you
45:46
Speaker: really,
45:47
Speaker: really
45:47
Speaker: believe
45:48
Speaker: in
45:49
Speaker: and
45:49
Speaker: then
45:49
Speaker: it's
45:49
Speaker: a
45:49
Speaker: real
45:49
Speaker: differentiator.
45:51
Speaker: So
45:51
Speaker: we
45:51
Speaker: covered
45:52
Speaker: a
45:52
Speaker: lot
45:52
Speaker: of
45:52
Speaker: ground
45:52
Speaker: here.
45:52
Speaker: Is
45:53
Speaker: there
45:53
Speaker: anything
45:54
Speaker: left
45:54
Speaker: that
45:54
Speaker: you
45:54
Speaker: want
45:54
Speaker: to
45:55
Speaker: ask
45:55
Speaker: about?
45:55
Speaker: I
45:55
Speaker: know
45:55
Speaker: that
45:55
Speaker: we
45:56
Speaker: threw
45:56
Speaker: a
45:56
Speaker: bunch
45:56
Speaker: of
45:56
Speaker: stuff
45:56
Speaker: at
45:57
Speaker: you,
45:58
Speaker: but
45:58
Speaker: I
45:58
Speaker: think
45:58
Speaker: your
45:58
Speaker: question
45:59
Speaker: of.
46:00
Speaker: Did
46:01
Speaker: I
46:01
Speaker: niche
46:01
Speaker: too
46:01
Speaker: much?
46:02
Speaker: No,
46:03
Speaker: I
46:03
Speaker: don't
46:03
Speaker: think
46:03
Speaker: so.
46:04
Speaker: And
46:04
Speaker: you
46:04
Speaker: may
46:04
Speaker: be
46:05
Speaker: able
46:05
Speaker: to
46:05
Speaker: go
46:05
Speaker: further.
46:06
Speaker: Yeah,
46:06
Speaker: that's,
46:06
Speaker: that's
46:07
Speaker: my
46:07
Speaker: answer.
46:07
Speaker: Any
46:07
Speaker: other
46:08
Speaker: questions
46:08
Speaker: or
46:08
Speaker: comments
46:09
Speaker: or
46:09
Speaker: sarcastic
46:10
Speaker: remarks
46:10
Speaker: you
46:10
Speaker: wanna
46:10
Speaker: share?
46:11
Speaker 2: No.
46:11
Speaker 2: Thank
46:12
Speaker 2: you
46:12
Speaker 2: Pat.
46:12
Speaker 2: I
46:12
Speaker 2: really
46:13
Speaker 2: appreciate
46:13
Speaker 2: your
46:13
Speaker 2: time.
46:13
Speaker 2: I
46:14
Speaker 2: have
46:14
Speaker 2: a
46:14
Speaker 2: lot
46:14
Speaker 2: of
46:14
Speaker 2: good
46:14
Speaker 2: notes
46:15
Speaker 2: here
46:15
Speaker 2: and,
46:15
Speaker 2: uh,
46:16
Speaker 2: um,
46:17
Speaker 2: I
46:17
Speaker 2: look
46:18
Speaker 2: forward
46:18
Speaker 2: to
46:18
Speaker 2: pursuing
46:19
Speaker 2: this.
46:19
Speaker: Oh,
46:19
Speaker: heck
46:20
Speaker: yeah.
46:20
Speaker: And
46:20
Speaker: let's
46:20
Speaker: not
46:21
Speaker: forget
46:21
Speaker: our
46:21
Speaker: MVPs
46:22
Speaker: in
46:22
Speaker: the
46:22
Speaker: chat
46:23
Speaker: as
46:23
Speaker: well.
46:23
Speaker: Yeah.
46:23
Speaker: Gave
46:24
Speaker: some
46:24
Speaker: really
46:24
Speaker: great
46:24
Speaker: feedback
46:25
Speaker: and
46:25
Speaker: Michael
46:26
Speaker: adds
46:26
Speaker: a
46:26
Speaker: really
46:27
Speaker: great
46:27
Speaker: touchpoint,
46:28
Speaker: uh,
46:28
Speaker: in
46:29
Speaker: our
46:29
Speaker: network.
46:29
Speaker: There's
46:30
Speaker: a
46:30
Speaker: guy
46:30
Speaker: named
46:30
Speaker: Eric
46:30
Speaker: Clark,
46:31
Speaker: and
46:31
Speaker: I
46:31
Speaker: can
46:31
Speaker: introduce
46:32
Speaker: you
46:32
Speaker: if
46:32
Speaker: you
46:32
Speaker: don't
46:32
Speaker: know
46:32
Speaker: him,
46:33
Speaker: but
46:33
Speaker: Eric
46:33
Speaker: started
46:34
Speaker: podcasting
46:35
Speaker: and
46:35
Speaker: he
46:35
Speaker: started
46:36
Speaker: with
46:36
Speaker: the
46:36
Speaker: okays
46:37
Speaker: hunter.
46:37
Speaker: His
46:38
Speaker: whole
46:38
Speaker: concept
46:38
Speaker: is
46:39
Speaker: go
46:39
Speaker: out
46:39
Speaker: and
46:40
Speaker: hunt
46:40
Speaker: because
46:40
Speaker: it's
46:40
Speaker: fun.
46:41
Speaker: Don't
46:41
Speaker: go
46:41
Speaker: out
46:41
Speaker: and
46:42
Speaker: hunt
46:42
Speaker: because
46:43
Speaker: it's
46:43
Speaker: a
46:43
Speaker: competition.
46:44
Speaker: You
46:44
Speaker: can
46:44
Speaker: just
46:44
Speaker: be
46:44
Speaker: the
46:44
Speaker: okayest
46:45
Speaker: hunter
46:45
Speaker: and
46:45
Speaker: it's
46:45
Speaker: great.
46:46
Speaker: That's
46:46
Speaker: his
46:46
Speaker: ownable
46:46
Speaker: idea.
46:48
Speaker: Then
46:48
Speaker: he
46:49
Speaker: made
46:49
Speaker: the
46:49
Speaker: Okayest
46:50
Speaker: Fisher
46:50
Speaker: and
46:50
Speaker: he
46:50
Speaker: has
46:51
Speaker: the
46:51
Speaker: okay
46:51
Speaker: as
46:51
Speaker: to
46:51
Speaker: a
46:51
Speaker: whole
46:52
Speaker: bunch
46:52
Speaker: of
46:52
Speaker: different
46:52
Speaker: stuff.
46:52
Speaker: I
46:52
Speaker: think
46:53
Speaker: he
46:53
Speaker: has
46:53
Speaker: Okayest
46:53
Speaker: golfer
46:54
Speaker: now
46:54
Speaker: or
46:54
Speaker: whatever,
46:55
Speaker: but
46:55
Speaker: he
46:55
Speaker: is
46:55
Speaker: got
46:55
Speaker: a
46:55
Speaker: bunch
46:56
Speaker: of
46:56
Speaker: ideas
46:56
Speaker: around
46:56
Speaker: that
46:57
Speaker: ownable
46:57
Speaker: idea.
46:58
Speaker: We're
46:58
Speaker: doing
46:58
Speaker: this
46:58
Speaker: for
46:59
Speaker: fun,
46:59
Speaker: it's
46:59
Speaker: not
46:59
Speaker: a
46:59
Speaker: competition.
47:01
Speaker: So
47:02
Speaker: if
47:02
Speaker: your
47:02
Speaker: ownable
47:03
Speaker: idea
47:03
Speaker: is
47:03
Speaker: something
47:04
Speaker: that
47:04
Speaker: springs
47:04
Speaker: from,
47:05
Speaker: I'm
47:06
Speaker: Paul
47:06
Speaker: and
47:06
Speaker: I
47:06
Speaker: hope
47:06
Speaker: you
47:06
Speaker: go
47:06
Speaker: fast
47:07
Speaker: on
47:07
Speaker: gravel.
47:08
Speaker: How?
47:09
Speaker: Like
47:09
Speaker: what's
47:10
Speaker: the
47:10
Speaker: point
47:10
Speaker: of
47:10
Speaker: view,
47:10
Speaker: what's
47:10
Speaker: the
47:10
Speaker: angle?
47:12
Speaker: And
47:12
Speaker: I
47:12
Speaker: think
47:12
Speaker: if
47:12
Speaker: you
47:12
Speaker: nail
47:13
Speaker: that
47:13
Speaker: down,
47:14
Speaker: uh,
47:14
Speaker: you're
47:14
Speaker: gonna
47:14
Speaker: be
47:15
Speaker: in
47:15
Speaker: really
47:15
Speaker: good
47:15
Speaker: shape.
47:17
Speaker: So
47:17
Speaker: thanks
47:18
Speaker: for
47:18
Speaker: coming
47:18
Speaker: on
47:18
Speaker: Paul.
47:18
Speaker: I
47:18
Speaker: really
47:18
Speaker: appreciate
47:19
Speaker: it.
47:19
Speaker 2: Thank
47:19
Speaker 2: you
47:20
Speaker 2: Pat.
47:20
Speaker 2: I
47:20
Speaker 2: appreciate
47:20
Speaker 2: your
47:20
Speaker 2: time.
47:21
Speaker: Awesome.
47:21
Speaker: Paul
47:22
Speaker: Orlowski,
47:22
Speaker: simple
47:22
Speaker: endurance
47:23
Speaker: coaching
47:23
Speaker: or
47:23
Speaker: will
47:24
Speaker: he
47:24
Speaker: be
47:24
Speaker: simple
47:24
Speaker: endurance
47:24
Speaker: coaching
47:25
Speaker: by
47:25
Speaker: the
47:25
Speaker: next
47:25
Speaker: time
47:25
Speaker: we
47:26
Speaker: talk
47:26
Speaker: with
47:26
Speaker: him,
47:27
Speaker: we'll
47:27
Speaker: find
47:27
Speaker: out.
47:27
Speaker: Okay.
47:28
Speaker: So
47:28
Speaker: was
47:28
Speaker: that
47:28
Speaker: fun?
47:29
Speaker: Is
47:29
Speaker: it
47:29
Speaker: only
47:29
Speaker: me
47:30
Speaker: that
47:30
Speaker: finds
47:30
Speaker: that
47:30
Speaker: incredibly
47:31
Speaker: fun?
47:31
Speaker: I
47:31
Speaker: find
47:32
Speaker: I
47:32
Speaker: love
47:33
Speaker: doing
47:33
Speaker: that.
47:34
Speaker: So
47:35
Speaker: thank
47:35
Speaker: you
47:35
Speaker: everyone
47:35
Speaker: in
47:36
Speaker: the
47:36
Speaker: chat
47:36
Speaker: that
47:36
Speaker: wanted
47:36
Speaker: to
47:36
Speaker: participate
47:37
Speaker: and
47:37
Speaker: gave
47:37
Speaker: us
47:37
Speaker: some
47:38
Speaker: great
47:38
Speaker: ideas.
47:38
Speaker: I
47:39
Speaker: really
47:39
Speaker: appreciate
47:39
Speaker: you
47:40
Speaker: and
47:40
Speaker: if
47:40
Speaker: you're
47:40
Speaker: sitting
47:41
Speaker: there
47:41
Speaker: thinking,
47:41
Speaker: Hmm,
47:42
Speaker: I
47:42
Speaker: wonder
47:43
Speaker: if
47:43
Speaker: Pat
47:43
Speaker: could
47:43
Speaker: help
47:43
Speaker: me,
47:44
Speaker: I
47:44
Speaker: wonder
47:44
Speaker: if
47:44
Speaker: I
47:44
Speaker: should
47:45
Speaker: go
47:45
Speaker: on
47:45
Speaker: the
47:45
Speaker: show.
47:45
Speaker: Yes.
47:46
Speaker: Yes,
47:48
Speaker: the
47:48
Speaker: QR
47:48
Speaker: code
47:48
Speaker: is
47:48
Speaker: now
47:49
Speaker: on
47:49
Speaker: the
47:49
Speaker: screen.
47:49
Speaker: Click
47:50
Speaker: it
47:50
Speaker: and
47:50
Speaker: when
47:51
Speaker: you
47:51
Speaker: do,
47:52
Speaker: you
47:52
Speaker: can
47:52
Speaker: pick
47:52
Speaker: the
47:52
Speaker: day
47:53
Speaker: and
47:53
Speaker: time
47:53
Speaker: that
47:53
Speaker: you
47:53
Speaker: wanna
47:53
Speaker: come
47:54
Speaker: on
47:54
Speaker: the
47:54
Speaker: air
47:55
Speaker: and
47:55
Speaker: we
47:55
Speaker: can
47:55
Speaker: jam
47:55
Speaker: on
47:56
Speaker: your
47:56
Speaker: business
47:56
Speaker: at
47:56
Speaker: the
47:56
Speaker: same
47:57
Speaker: time.
47:57
Speaker: And
47:57
Speaker: here's
47:57
Speaker: a
47:57
Speaker: little
47:58
Speaker: bit
47:58
Speaker: of
47:58
Speaker: a
47:58
Speaker: secret
47:59
Speaker: you
47:59
Speaker: all
47:59
Speaker: know
48:00
Speaker: about
48:00
Speaker: Paul's
48:00
Speaker: business
48:01
Speaker: now,
48:01
Speaker: so
48:01
Speaker: it's
48:02
Speaker: kind
48:02
Speaker: of
48:02
Speaker: free
48:02
Speaker: advertising
48:03
Speaker: while
48:03
Speaker: we
48:03
Speaker: work
48:03
Speaker: on
48:03
Speaker: on
48:04
Speaker: your
48:04
Speaker: business
48:04
Speaker: as
48:04
Speaker: well.
48:05
Speaker: So
48:05
Speaker: snip
48:06
Speaker: the
48:06
Speaker: code
48:07
Speaker: and
48:07
Speaker: come
48:07
Speaker: on
48:08
Speaker: the
48:08
Speaker: show.
48:08
Speaker: I
48:09
Speaker: would
48:09
Speaker: love
48:09
Speaker: to
48:09
Speaker: participate
48:10
Speaker: and
48:10
Speaker: brainstorm
48:11
Speaker: on
48:11
Speaker: your
48:11
Speaker: behalf
48:12
Speaker: in
48:13
Speaker: just
48:13
Speaker: a
48:13
Speaker: little
48:13
Speaker: bit.
48:13
Speaker: I
48:14
Speaker: gotta
48:14
Speaker: hop
48:14
Speaker: in
48:14
Speaker: the
48:14
Speaker: car
48:15
Speaker: and
48:15
Speaker: get
48:15
Speaker: over
48:15
Speaker: to
48:15
Speaker: Madison.
48:16
Speaker: We're
48:16
Speaker: going
48:16
Speaker: over
48:17
Speaker: to
48:17
Speaker: do
48:17
Speaker: our
48:17
Speaker: small
48:18
Speaker: business
48:18
Speaker: owners
48:18
Speaker: community
48:19
Speaker: Meetup
48:19
Speaker: in
48:19
Speaker: Madison
48:20
Speaker: at
48:20
Speaker: the
48:20
Speaker: Am
48:20
Speaker: Fam
48:21
Speaker: Dream
48:21
Speaker: Bank,
48:21
Speaker: two
48:22
Speaker: to
48:22
Speaker: four
48:22
Speaker: this
48:22
Speaker: afternoon.
48:23
Speaker: We'll
48:23
Speaker: talk
48:23
Speaker: more
48:24
Speaker: about
48:24
Speaker: that
48:25
Speaker: in
48:25
Speaker: just
48:25
Speaker: one
48:25
Speaker: moment.
48:26
Speaker: Businessing
48:27
Speaker: is
48:27
Speaker: sponsored
48:27
Speaker: by
48:27
Speaker: ENG
48:28
Speaker: G
48:28
Speaker: oh,
48:28
Speaker: they're
48:28
Speaker: so
48:29
Speaker: cool.
48:30
Speaker: Eng
48:30
Speaker: G
48:30
Speaker: is
48:30
Speaker: the
48:30
Speaker: marketing
48:31
Speaker: engine
48:32
Speaker: for
48:32
Speaker: your
48:32
Speaker: small
48:32
Speaker: business.
48:33
Speaker: They
48:33
Speaker: make
48:33
Speaker: it
48:33
Speaker: so
48:34
Speaker: easy
48:34
Speaker: to
48:34
Speaker: tell
48:34
Speaker: your
48:35
Speaker: business
48:35
Speaker: story
48:35
Speaker: even
48:36
Speaker: when
48:36
Speaker: things
48:36
Speaker: feel
48:36
Speaker: uncertain
48:37
Speaker: or
48:37
Speaker: busy
48:37
Speaker: or
48:38
Speaker: overwhelming
48:38
Speaker: or
48:39
Speaker: annoying.
48:40
Speaker: Eng
48:40
Speaker: G's
48:40
Speaker: gonna
48:40
Speaker: help
48:41
Speaker: you
48:41
Speaker: get
48:41
Speaker: it
48:41
Speaker: done.
48:42
Speaker: It's
48:42
Speaker: an
48:42
Speaker: AI
48:42
Speaker: powered
48:43
Speaker: marketing
48:43
Speaker: engine.
48:44
Speaker: Get
48:44
Speaker: it.
48:45
Speaker: Eng
48:45
Speaker: engine
48:46
Speaker: that
48:46
Speaker: learns
48:46
Speaker: all
48:47
Speaker: about
48:47
Speaker: your
48:47
Speaker: business,
48:48
Speaker: plugs
48:48
Speaker: into
48:48
Speaker: all
48:49
Speaker: of
48:49
Speaker: your
48:49
Speaker: tools,
48:50
Speaker: and
48:50
Speaker: then
48:50
Speaker: puts
48:50
Speaker: your
48:50
Speaker: marketing
48:51
Speaker: almost
48:52
Speaker: on
48:52
Speaker: autopilot.
48:54
Speaker: Imagine
48:54
Speaker: having
48:54
Speaker: help
48:55
Speaker: telling
48:55
Speaker: your
48:55
Speaker: story.
48:56
Speaker: Imagine
48:56
Speaker: if
48:56
Speaker: Paul
48:56
Speaker: could
48:57
Speaker: go
48:57
Speaker: to
48:57
Speaker: Engie
48:57
Speaker: and
48:58
Speaker: say,
48:58
Speaker: okay,
48:58
Speaker: I'm
48:58
Speaker: the
48:58
Speaker: gravel
48:59
Speaker: guy.
48:59
Speaker: Help
49:00
Speaker: me
49:00
Speaker: make
49:00
Speaker: this
49:00
Speaker: social
49:00
Speaker: media.
49:01
Speaker: And
49:01
Speaker: it
49:01
Speaker: helps
49:02
Speaker: you
49:02
Speaker: tell
49:02
Speaker: your
49:02
Speaker: story
49:03
Speaker: at
49:03
Speaker: scale.
49:03
Speaker: It
49:03
Speaker: schedules
49:04
Speaker: everything
49:04
Speaker: for
49:05
Speaker: you.
49:05
Speaker: It's
49:05
Speaker: got
49:05
Speaker: a
49:05
Speaker: Canva
49:06
Speaker: plugin.
49:08
Speaker: It's
49:08
Speaker: awesome.
49:09
Speaker: We're
49:09
Speaker: using
49:09
Speaker: it
49:09
Speaker: here
49:09
Speaker: at
49:09
Speaker: the
49:10
Speaker: small
49:10
Speaker: business
49:10
Speaker: owners
49:10
Speaker: community.
49:11
Speaker: I
49:11
Speaker: encourage
49:11
Speaker: you
49:11
Speaker: to
49:12
Speaker: use
49:12
Speaker: it
49:12
Speaker: as
49:12
Speaker: well.
49:13
Speaker: Engie
49:13
Speaker: gave
49:13
Speaker: us
49:13
Speaker: a
49:13
Speaker: screaming
49:14
Speaker: deal
49:15
Speaker: for
49:15
Speaker: you
49:15
Speaker: to
49:15
Speaker: try
49:15
Speaker: it
49:15
Speaker: out
49:16
Speaker: too.
49:16
Speaker: A
49:16
Speaker: hundred
49:16
Speaker: percent
49:16
Speaker: risk
49:17
Speaker: free.
49:18
Speaker: Two
49:18
Speaker: weeks
49:18
Speaker: free.
49:19
Speaker: Try
49:19
Speaker: out
49:19
Speaker: NG
49:20
Speaker: using
49:20
Speaker: the
49:20
Speaker: link
49:21
Speaker: that's
49:21
Speaker: on
49:21
Speaker: your
49:21
Speaker: screen
49:22
Speaker: so
49:22
Speaker: you
49:22
Speaker: think
49:23
Speaker: I'm
49:23
Speaker: full
49:23
Speaker: of
49:23
Speaker: it.
49:23
Speaker: You,
49:23
Speaker: you
49:23
Speaker: think
49:24
Speaker: it
49:24
Speaker: won't
49:24
Speaker: work
49:24
Speaker: for
49:24
Speaker: you.
49:24
Speaker: Try
49:25
Speaker: it.
49:26
Speaker: And
49:26
Speaker: if
49:26
Speaker: it's
49:26
Speaker: wrong,
49:27
Speaker: you
49:27
Speaker: can
49:27
Speaker: cancel
49:28
Speaker: after
49:28
Speaker: two
49:28
Speaker: weeks,
49:28
Speaker: not
49:28
Speaker: get
49:29
Speaker: charged
49:29
Speaker: anything
49:29
Speaker: and,
49:30
Speaker: and
49:30
Speaker: yell
49:30
Speaker: at
49:30
Speaker: me.
49:31
Speaker: I
49:31
Speaker: don't
49:31
Speaker: think
49:31
Speaker: that's
49:31
Speaker: gonna
49:31
Speaker: happen.
49:32
Speaker: Then
49:32
Speaker: they'll
49:33
Speaker: give
49:33
Speaker: you
49:33
Speaker: two
49:33
Speaker: months
49:34
Speaker: with
49:34
Speaker: a
49:34
Speaker: discount,
49:35
Speaker: and
49:35
Speaker: then
49:36
Speaker: it's
49:36
Speaker: a
49:36
Speaker: whopping
49:37
Speaker: $29
49:38
Speaker: a
49:38
Speaker: month
49:38
Speaker: to
49:38
Speaker: make
49:38
Speaker: your
49:38
Speaker: social
49:39
Speaker: media
49:39
Speaker: headache
49:40
Speaker: go
49:40
Speaker: away.
49:41
Speaker: The
49:41
Speaker: software.
49:42
Speaker: It
49:42
Speaker: is
49:42
Speaker: awesome.
49:43
Speaker: Use
49:44
Speaker: the
49:44
Speaker: QR
49:44
Speaker: code
49:44
Speaker: that's
49:45
Speaker: on
49:45
Speaker: the
49:45
Speaker: screen
49:45
Speaker: or
49:45
Speaker: in
49:45
Speaker: the
49:45
Speaker: chat.
49:46
Speaker: ng.co/sbo
49:49
Speaker: ng.co/s
49:52
Speaker: boc.
49:53
Speaker: NG
49:54
Speaker: is
49:54
Speaker: solving
49:55
Speaker: the
49:55
Speaker: I
49:55
Speaker: do
49:55
Speaker: my
49:56
Speaker: own
49:56
Speaker: marketing
49:56
Speaker: problem.
49:57
Speaker: Thank
49:57
Speaker: you
49:57
Speaker: Ng,
49:57
Speaker: for
49:57
Speaker: being
49:58
Speaker: a
49:58
Speaker: part
49:58
Speaker: of
49:58
Speaker: the
49:58
Speaker: show.
49:59
Speaker: Okay.
50:00
Speaker: It's
50:01
Speaker: almost
50:01
Speaker: time
50:01
Speaker: to
50:01
Speaker: go.
50:02
Speaker: We
50:02
Speaker: get
50:03
Speaker: to
50:03
Speaker: go
50:03
Speaker: to
50:03
Speaker: Madison
50:03
Speaker: today,
50:04
Speaker: super
50:04
Speaker: great
50:05
Speaker: Madison,
50:05
Speaker: Wisconsin,
50:06
Speaker: small
50:06
Speaker: Business
50:07
Speaker: Owners
50:07
Speaker: Community
50:07
Speaker: Meetup
50:09
Speaker: from
50:09
Speaker: two
50:09
Speaker: to
50:09
Speaker: 4:00
50:09
Speaker: AM
50:10
Speaker: Fam
50:10
Speaker: Dream
50:10
Speaker: Bank.
50:11
Speaker: And
50:11
Speaker: by
50:11
Speaker: the
50:11
Speaker: way,
50:11
Speaker: there's
50:11
Speaker: something
50:12
Speaker: really
50:12
Speaker: exciting
50:12
Speaker: I
50:12
Speaker: need
50:12
Speaker: to
50:12
Speaker: tell
50:13
Speaker: you.
50:13
Speaker: And
50:13
Speaker: oh,
50:13
Speaker: don't
50:13
Speaker: let
50:14
Speaker: me
50:14
Speaker: forget
50:14
Speaker: to
50:14
Speaker: tell
50:14
Speaker: you
50:14
Speaker: about
50:14
Speaker: the
50:14
Speaker: domain
50:15
Speaker: name
50:15
Speaker: that
50:15
Speaker: I
50:15
Speaker: got.
50:16
Speaker: Two
50:16
Speaker: things
50:17
Speaker: do
50:17
Speaker: not.
50:17
Speaker: Let
50:17
Speaker: me
50:17
Speaker: forget
50:17
Speaker: those
50:18
Speaker: two
50:18
Speaker: things.
50:18
Speaker: The
50:18
Speaker: email
50:18
Speaker: that
50:18
Speaker: I
50:18
Speaker: got
50:19
Speaker: and
50:20
Speaker: the
50:20
Speaker: domain
50:20
Speaker: name
50:20
Speaker: that
50:20
Speaker: I
50:20
Speaker: got.
50:21
Speaker: Okay.
50:21
Speaker: Just
50:22
Speaker: let
50:22
Speaker: me
50:22
Speaker: finish
50:22
Speaker: telling
50:22
Speaker: you
50:23
Speaker: about
50:23
Speaker: Madison
50:24
Speaker: two
50:24
Speaker: to
50:24
Speaker: 4:00
50:25
Speaker: AM
50:25
Speaker: Fam
50:26
Speaker: Dream
50:26
Speaker: Bank.
50:27
Speaker: Networking
50:28
Speaker: event
50:28
Speaker: for
50:28
Speaker: owners.
50:29
Speaker: Only
50:29
Speaker: small
50:29
Speaker: business
50:30
Speaker: owners
50:30
Speaker: are
50:30
Speaker: getting
50:30
Speaker: together.
50:31
Speaker: Then
50:32
Speaker: an
50:32
Speaker: in-person
50:32
Speaker: idea
50:33
Speaker: slam.
50:33
Speaker: So
50:33
Speaker: if
50:33
Speaker: you
50:33
Speaker: enjoyed
50:34
Speaker: what
50:34
Speaker: we
50:34
Speaker: did,
50:34
Speaker: we're
50:34
Speaker: doing
50:35
Speaker: it
50:35
Speaker: again
50:35
Speaker: today,
50:36
Speaker: two
50:36
Speaker: to
50:36
Speaker: four
50:37
Speaker: and
50:37
Speaker: I'll
50:37
Speaker: be
50:37
Speaker: all
50:37
Speaker: warmed
50:38
Speaker: up,
50:38
Speaker: so
50:39
Speaker: we'll
50:39
Speaker: be
50:39
Speaker: good
50:39
Speaker: to
50:40
Speaker: go.
50:40
Speaker: It's
50:40
Speaker: your
50:40
Speaker: chance
50:41
Speaker: to
50:41
Speaker: join
50:41
Speaker: the
50:41
Speaker: small
50:41
Speaker: business
50:42
Speaker: owners
50:42
Speaker: community.
50:43
Speaker: And
50:43
Speaker: what's
50:43
Speaker: so
50:43
Speaker: great
50:43
Speaker: about
50:44
Speaker: the
50:44
Speaker: SBOC,
50:45
Speaker: it
50:45
Speaker: is
50:45
Speaker: $9
50:46
Speaker: a
50:46
Speaker: month
50:46
Speaker: and
50:47
Speaker: inside
50:47
Speaker: this
50:48
Speaker: owner's
50:48
Speaker: only
50:48
Speaker: community,
50:49
Speaker: we've
50:50
Speaker: got
50:50
Speaker: our
50:50
Speaker: tech
50:50
Speaker: hotline,
50:51
Speaker: our
50:51
Speaker: legal
50:52
Speaker: hotline
50:53
Speaker: idea
50:53
Speaker: slams
50:53
Speaker: couple
50:54
Speaker: of
50:54
Speaker: times
50:54
Speaker: a
50:54
Speaker: month,
50:54
Speaker: coworking
50:55
Speaker: couple
50:55
Speaker: of
50:55
Speaker: times
50:56
Speaker: a
50:56
Speaker: week.
50:57
Speaker: And
50:57
Speaker: a
50:57
Speaker: supportive
50:57
Speaker: community
50:58
Speaker: of
50:58
Speaker: small
50:59
Speaker: business
50:59
Speaker: owners
50:59
Speaker: that
50:59
Speaker: understand
51:00
Speaker: what
51:01
Speaker: you
51:01
Speaker: are
51:01
Speaker: going
51:02
Speaker: through.
51:03
Speaker: They're
51:03
Speaker: here
51:03
Speaker: to
51:03
Speaker: give
51:03
Speaker: you
51:03
Speaker: trusted
51:04
Speaker: feedback.
51:04
Speaker: They're
51:04
Speaker: here
51:04
Speaker: to
51:05
Speaker: tell
51:05
Speaker: you
51:05
Speaker: the
51:05
Speaker: truth
51:06
Speaker: 'cause
51:06
Speaker: they
51:06
Speaker: lived
51:06
Speaker: it.
51:08
Speaker: Links
51:08
Speaker: on
51:08
Speaker: the
51:08
Speaker: screen.
51:09
Speaker: Join
51:09
Speaker: the
51:09
Speaker: community.
51:09
Speaker: It's
51:10
Speaker: $9
51:10
Speaker: a
51:10
Speaker: month.
51:10
Speaker: Okay,
51:11
Speaker: before
51:11
Speaker: we
51:11
Speaker: leave
51:11
Speaker: these
51:11
Speaker: two
51:12
Speaker: things
51:12
Speaker: I
51:12
Speaker: gotta
51:12
Speaker: share,
51:12
Speaker: I
51:13
Speaker: gotta
51:13
Speaker: share
51:14
Speaker: first
51:17
Speaker: I
51:17
Speaker: got
51:18
Speaker: a
51:18
Speaker: domain
51:18
Speaker: name.
51:19
Speaker: I
51:19
Speaker: got
51:19
Speaker: a
51:19
Speaker: domain
51:20
Speaker: name,
51:21
Speaker: alright.
51:22
Speaker: Four
51:23
Speaker: years
51:23
Speaker: ago,
51:24
Speaker: I
51:24
Speaker: think
51:25
Speaker: it
51:25
Speaker: was
51:25
Speaker: four
51:25
Speaker: years
51:25
Speaker: ago.
51:27
Speaker: I
51:27
Speaker: don't
51:27
Speaker: remember
51:28
Speaker: who
51:28
Speaker: did
51:28
Speaker: it.
51:28
Speaker: So
51:28
Speaker: if
51:28
Speaker: it's
51:29
Speaker: you,
51:29
Speaker: I'm
51:29
Speaker: trying
51:30
Speaker: to
51:30
Speaker: remember.
51:30
Speaker: It's
51:30
Speaker: you
51:31
Speaker: someone
51:32
Speaker: uttered
51:32
Speaker: the
51:33
Speaker: word
51:34
Speaker: words.
51:35
Speaker: Don't
51:36
Speaker: grow
51:36
Speaker: it
51:36
Speaker: alone.
51:38
Speaker: And
51:38
Speaker: it
51:38
Speaker: has
51:39
Speaker: been,
51:39
Speaker: if
51:39
Speaker: there
51:39
Speaker: was
51:39
Speaker: a
51:40
Speaker: flag
51:41
Speaker: that
51:41
Speaker: I
51:41
Speaker: would
51:41
Speaker: carry
51:42
Speaker: around,
51:42
Speaker: it
51:42
Speaker: would
51:42
Speaker: just
51:42
Speaker: say,
51:43
Speaker: don't
51:43
Speaker: grow
51:43
Speaker: it
51:43
Speaker: alone.
51:44
Speaker: Small
51:44
Speaker: business
51:44
Speaker: owners
51:44
Speaker: community,
51:45
Speaker: don't
51:45
Speaker: grow
51:45
Speaker: it
51:45
Speaker: alone.
51:46
Speaker: It
51:46
Speaker: has
51:46
Speaker: been
51:47
Speaker: the
51:47
Speaker: rallying
51:48
Speaker: cry
51:49
Speaker: for
51:49
Speaker: everything
51:49
Speaker: that
51:50
Speaker: we
51:50
Speaker: do.
51:51
Speaker: So
51:51
Speaker: we
51:52
Speaker: get
51:52
Speaker: this
51:52
Speaker: awesome
51:53
Speaker: domain
51:53
Speaker: name
51:53
Speaker: or
51:54
Speaker: name,
51:55
Speaker: and
51:56
Speaker: I
51:56
Speaker: go
51:56
Speaker: to
51:56
Speaker: register
51:56
Speaker: it
51:57
Speaker: with
51:57
Speaker: the
51:57
Speaker: U-S-P-T-O,
51:58
Speaker: and
51:58
Speaker: we
51:58
Speaker: actually
51:59
Speaker: get
51:59
Speaker: the
51:59
Speaker: federal
51:59
Speaker: trademark.
52:00
Speaker: Don't
52:00
Speaker: grow
52:00
Speaker: it
52:00
Speaker: alone.
52:01
Speaker: Yes.
52:02
Speaker: So
52:03
Speaker: what's
52:03
Speaker: the
52:03
Speaker: next
52:03
Speaker: thing
52:03
Speaker: you
52:03
Speaker: do?
52:05
Speaker: I'm
52:05
Speaker: gonna
52:05
Speaker: go
52:05
Speaker: get
52:05
Speaker: the
52:05
Speaker: domain
52:06
Speaker: name.
52:08
Speaker: Don't
52:08
Speaker: grow
52:09
Speaker: it
52:09
Speaker: alone.
52:09
Speaker: Dot
52:09
Speaker: com
52:10
Speaker: was
52:10
Speaker: gone.
52:12
Speaker: So
52:13
Speaker: since
52:13
Speaker: 2021,
52:16
Speaker: I've
52:16
Speaker: had
52:16
Speaker: in
52:16
Speaker: my
52:16
Speaker: to-do
52:17
Speaker: list
52:17
Speaker: every
52:18
Speaker: year
52:18
Speaker: at
52:19
Speaker: the
52:19
Speaker: expiration
52:20
Speaker: date.
52:21
Speaker: Check
52:21
Speaker: on
52:22
Speaker: the
52:22
Speaker: domain.
52:22
Speaker: Check
52:22
Speaker: on
52:22
Speaker: the
52:23
Speaker: domain,
52:23
Speaker: check
52:23
Speaker: on
52:23
Speaker: the
52:23
Speaker: domain.
52:24
Speaker: Every
52:25
Speaker: year,
52:25
Speaker: whoever
52:25
Speaker: had
52:26
Speaker: it
52:26
Speaker: kept
52:26
Speaker: on
52:26
Speaker: renewing
52:26
Speaker: it,
52:30
Speaker: it
52:30
Speaker: came
52:31
Speaker: up
52:31
Speaker: yesterday,
52:31
Speaker: Hey,
52:32
Speaker: check
52:32
Speaker: on
52:32
Speaker: the
52:32
Speaker: domain,
52:33
Speaker: ding,
52:33
Speaker: ding,
52:33
Speaker: ding.
52:36
Speaker: Let
52:36
Speaker: show
52:36
Speaker: off
52:37
Speaker: the
52:37
Speaker: guns.
52:37
Speaker: Don't
52:38
Speaker: grow
52:38
Speaker: it
52:38
Speaker: alone.
52:39
Speaker: Dot
52:39
Speaker: com.
52:40
Speaker: Yeah,
52:41
Speaker: and
52:42
Speaker: I
52:42
Speaker: share
52:42
Speaker: that
52:42
Speaker: only
52:42
Speaker: because
52:43
Speaker: I'm
52:43
Speaker: excited.
52:44
Speaker: I,
52:44
Speaker: I
52:45
Speaker: just,
52:45
Speaker: I
52:45
Speaker: love
52:45
Speaker: that
52:45
Speaker: phrase,
52:46
Speaker: obviously
52:47
Speaker: I've
52:47
Speaker: always
52:47
Speaker: wanted
52:47
Speaker: that
52:47
Speaker: domain.
52:48
Speaker: I
52:48
Speaker: don't
52:48
Speaker: even
52:48
Speaker: know
52:48
Speaker: what
52:49
Speaker: I'm
52:49
Speaker: gonna
52:49
Speaker: do
52:49
Speaker: with
52:49
Speaker: it.
52:49
Speaker: I
52:49
Speaker: just
52:50
Speaker: have
52:50
Speaker: it
52:50
Speaker: and
52:50
Speaker: now
52:50
Speaker: it's
52:50
Speaker: mine.
52:51
Speaker: And
52:51
Speaker: I
52:51
Speaker: just
52:51
Speaker: feel,
52:52
Speaker: I
52:52
Speaker: feel
52:53
Speaker: all
52:53
Speaker: wholesome
52:53
Speaker: and
52:54
Speaker: full.
52:55
Speaker: Don't
52:55
Speaker: grow
52:55
Speaker: to
52:55
Speaker: alone.com.
52:56
Speaker: We're
52:56
Speaker: gonna
52:56
Speaker: do
52:56
Speaker: something
52:57
Speaker: fun
52:57
Speaker: with
52:57
Speaker: that
52:57
Speaker: soon,
52:58
Speaker: but
52:59
Speaker: that's
52:59
Speaker: really
52:59
Speaker: exciting.
53:00
Speaker: And
53:00
Speaker: then
53:00
Speaker: the
53:01
Speaker: email
53:01
Speaker: that
53:01
Speaker: I
53:01
Speaker: got,
53:02
Speaker: this
53:02
Speaker: is
53:03
Speaker: also
53:03
Speaker: cool
53:04
Speaker: on
53:04
Speaker: my
53:05
Speaker: landing
53:05
Speaker: page
53:06
Speaker: is
53:06
Speaker: a
53:06
Speaker: contact
53:07
Speaker: us
53:07
Speaker: form
53:08
Speaker: and
53:08
Speaker: 99
53:09
Speaker: times
53:09
Speaker: out
53:09
Speaker: of
53:09
Speaker: a
53:09
Speaker: hundred
53:10
Speaker: when
53:10
Speaker: I
53:10
Speaker: get
53:10
Speaker: an
53:10
Speaker: email
53:11
Speaker: from
53:11
Speaker: the
53:11
Speaker: contact
53:11
Speaker: us
53:12
Speaker: form,
53:12
Speaker: it's,
53:13
Speaker: do
53:13
Speaker: you
53:13
Speaker: need
53:13
Speaker: a
53:14
Speaker: va?
53:14
Speaker: We're
53:14
Speaker: a
53:14
Speaker: VA
53:15
Speaker: company.
53:15
Speaker: Would
53:16
Speaker: you
53:16
Speaker: like,
53:16
Speaker: like
53:16
Speaker: it's
53:16
Speaker: always
53:17
Speaker: trash.
53:18
Speaker: Today
53:19
Speaker: I
53:19
Speaker: got
53:19
Speaker: an
53:19
Speaker: email
53:19
Speaker: saying,
53:20
Speaker: I
53:20
Speaker: love
53:21
Speaker: what
53:21
Speaker: you're
53:21
Speaker: doing.
53:22
Speaker: We
53:22
Speaker: don't
53:22
Speaker: have
53:22
Speaker: a
53:23
Speaker: chapter
53:23
Speaker: in
53:23
Speaker: Sacramento.
53:24
Speaker: How
53:25
Speaker: about
53:25
Speaker: we
53:25
Speaker: start
53:25
Speaker: a
53:25
Speaker: Sacramento
53:26
Speaker: California
53:27
Speaker: chapter
53:31
Speaker: Now?
53:31
Speaker: That's
53:32
Speaker: cool.
53:33
Speaker: That's
53:33
Speaker: cool.
53:34
Speaker: I
53:34
Speaker: would
53:34
Speaker: love
53:34
Speaker: to
53:34
Speaker: do
53:34
Speaker: that.
53:35
Speaker: Michael
53:36
Speaker: says,
53:36
Speaker: what
53:36
Speaker: about
53:36
Speaker: the
53:36
Speaker: URL?
53:37
Speaker: See,
53:38
Speaker: don't
53:38
Speaker: grow
53:39
Speaker: it
53:39
Speaker: alone.
53:39
Speaker: Dot
53:39
Speaker: com.
53:40
Speaker: Thank
53:40
Speaker: you
53:40
Speaker: very
53:40
Speaker: much.
53:41
Speaker: Love
53:42
Speaker: it.
53:43
Speaker: Okay.
53:43
Speaker: This
53:43
Speaker: was
53:43
Speaker: a
53:43
Speaker: really
53:44
Speaker: fun
53:44
Speaker: show
53:44
Speaker: everybody.
53:45
Speaker: Thank
53:45
Speaker: you
53:46
Speaker: for
53:46
Speaker: coming
53:46
Speaker: on
53:46
Speaker: and
53:46
Speaker: collaborating
53:47
Speaker: with
53:47
Speaker: us,
53:48
Speaker: Rebecca
53:48
Speaker: and
53:48
Speaker: Theresa,
53:49
Speaker: thanks
53:49
Speaker: for
53:49
Speaker: volunteering,
53:50
Speaker: Paul,
53:50
Speaker: of
53:51
Speaker: course.
53:51
Speaker: Such
53:51
Speaker: a
53:51
Speaker: good
53:51
Speaker: dude
53:52
Speaker: for
53:52
Speaker: coming
53:52
Speaker: on
53:52
Speaker: the
53:52
Speaker: air
53:53
Speaker: and
53:53
Speaker: this
53:53
Speaker: is
53:53
Speaker: your
53:53
Speaker: opportunity
53:54
Speaker: to
53:54
Speaker: come
53:54
Speaker: on
53:54
Speaker: and
53:54
Speaker: play
53:55
Speaker: as
53:55
Speaker: well.
53:56
Speaker: And
53:56
Speaker: just
53:56
Speaker: while
53:56
Speaker: we're
53:57
Speaker: talking
53:57
Speaker: about
53:57
Speaker: like
53:59
Speaker: this
53:59
Speaker: show
54:00
Speaker: and
54:00
Speaker: I'm
54:00
Speaker: like
54:01
Speaker: telling
54:01
Speaker: you
54:01
Speaker: all
54:01
Speaker: excited
54:01
Speaker: I,
54:02
Speaker: 'cause
54:02
Speaker: I
54:02
Speaker: got
54:02
Speaker: a
54:02
Speaker: stupid
54:02
Speaker: domain
54:03
Speaker: name.
54:04
Speaker: What
54:04
Speaker: we
54:05
Speaker: just
54:05
Speaker: did
54:05
Speaker: with
54:05
Speaker: Paul
54:07
Speaker: is
54:07
Speaker: kind
54:07
Speaker: of
54:07
Speaker: what
54:07
Speaker: I
54:07
Speaker: wanna
54:07
Speaker: do.
54:08
Speaker: I
54:08
Speaker: have
54:09
Speaker: this
54:09
Speaker: vision
54:09
Speaker: of
54:10
Speaker: being
54:10
Speaker: able
54:10
Speaker: to
54:10
Speaker: do
54:10
Speaker: that
54:10
Speaker: for
54:11
Speaker: people
54:11
Speaker: that
54:11
Speaker: need
54:12
Speaker: a
54:12
Speaker: second
54:12
Speaker: opinion,
54:13
Speaker: that
54:13
Speaker: need
54:13
Speaker: a
54:13
Speaker: collaborative
54:14
Speaker: group
54:14
Speaker: like
54:14
Speaker: you
54:15
Speaker: to
54:15
Speaker: help
54:16
Speaker: me.
54:16
Speaker: How
54:16
Speaker: much
54:17
Speaker: fun
54:17
Speaker: would
54:17
Speaker: it
54:17
Speaker: be
54:18
Speaker: to
54:18
Speaker: be
54:18
Speaker: able
54:18
Speaker: to
54:18
Speaker: do
54:18
Speaker: that?
54:19
Speaker: That's
54:20
Speaker: the
54:20
Speaker: dream,
54:20
Speaker: that's
54:21
Speaker: the
54:21
Speaker: vision
54:21
Speaker: for
54:22
Speaker: this
54:22
Speaker: show.
54:24
Speaker: So
54:24
Speaker: together,
54:25
Speaker: hopefully
54:25
Speaker: we
54:25
Speaker: can
54:25
Speaker: make
54:25
Speaker: it
54:25
Speaker: come
54:26
Speaker: true.
54:26
Speaker: That's
54:27
Speaker: why
54:27
Speaker: I'm
54:27
Speaker: doing
54:27
Speaker: it
54:27
Speaker: every
54:27
Speaker: day,
54:28
Speaker: because
54:29
Speaker: like
54:29
Speaker: the
54:29
Speaker: domain
54:29
Speaker: name
54:30
Speaker: says,
54:31
Speaker: if
54:31
Speaker: you're
54:31
Speaker: watching
54:31
Speaker: this
54:31
Speaker: show,
54:32
Speaker: you'd
54:32
Speaker: probably
54:32
Speaker: just
54:32
Speaker: be
54:33
Speaker: talking
54:33
Speaker: to
54:33
Speaker: your
54:33
Speaker: cat
54:34
Speaker: otherwise.
54:35
Speaker: But
54:35
Speaker: you
54:36
Speaker: had
54:36
Speaker: the
54:36
Speaker: chance
54:36
Speaker: to
54:36
Speaker: come
54:36
Speaker: on
54:37
Speaker: and
54:37
Speaker: collaborate
54:37
Speaker: with
54:37
Speaker: me
54:38
Speaker: and
54:38
Speaker: collaborate
54:39
Speaker: with
54:39
Speaker: Paul
54:40
Speaker: and
54:40
Speaker: hopefully
54:40
Speaker: have
54:40
Speaker: some
54:40
Speaker: fun.
54:41
Speaker: That's
54:41
Speaker: why
54:41
Speaker: we're
54:41
Speaker: doing
54:42
Speaker: it.
54:43
Speaker: So
54:43
Speaker: thanks
54:43
Speaker: for
54:43
Speaker: Businessing
54:43
Speaker: with
54:44
Speaker: me
54:44
Speaker: today,
54:45
Speaker: sponsored
54:45
Speaker: by
54:45
Speaker: Gen
54:46
Speaker: Head
54:46
Speaker: and
54:46
Speaker: ng,
54:46
Speaker: produced
54:47
Speaker: by
54:47
Speaker: Gen
54:47
Speaker: Head.
54:48
Speaker: I'm
54:48
Speaker: Pat
54:48
Speaker: Miller,
54:48
Speaker: the
54:48
Speaker: Fridays
54:49
Speaker: off
54:49
Speaker: guy.
54:49
Speaker: Thanks
54:50
Speaker: for
54:50
Speaker: tuning
54:50
Speaker: in
54:50
Speaker: and
54:51
Speaker: I'll
54:51
Speaker: see
54:51
Speaker: you
54:51
Speaker: right
54:51
Speaker: here
54:52
Speaker: tomorrow
54:53
Speaker: at
54:53
Speaker: 11
54:53
Speaker: o'clock
54:54
Speaker: for
54:54
Speaker: Businessing
54:54
Speaker: with
54:54
Speaker: Pat
54:55
Speaker: Miller.
54:55
Speaker: Take
54:55
Speaker: care.