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What is Your Elevator Pitch - Ep 26-345
Can you give me an elevator pitch about yourself?
That is one of the first things they teach you in sales: the elevator pitch.
Imagine that you step into an elevator with the one prospect who can change your business. The doors close. You have fifteen seconds before the ding, the doors open, and your future walks out.
What do you say?
Most salespeople panic and begin reciting the corporate brochure.
“We are a vertically integrated, customer-centric provider of scalable, best-in-class solutions...”
By the third buzzword, the prospect is trying to pry open the elevator doors between floors.
You…
The skinny
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