Ep. 72 - JP Levesque - The systems every BJJ Academy needs for growth.

The Business of Jiu Jitsu · May 28, 2025 · 21m

In this episode, I go over the core framework every academy needs to grow: Invite, Enroll, Deliver, Retain, Grow

If you’re not putting time into these five buckets, your business is probably stuck.

I also talk about the actual time commitment it takes to see progress. While putting in MORE hours would be great the truth is, you just need to carve out SOME hours to work on the business side if you actually want to grow. I give various numbers during the episode but the one I keep coming back to is 4 hours per week to work ON your business is essential.

I walk through what each piece looks like…