U.S. MedTech Marketing: Navigating FDA & FTC Rules

Medical Device Global Market Access · Jun 21, 2025 · 3m

This episode delves into the essential U.S. regulations governing medical device marketing and advertising. We explore the roles of the FDA and FTC, key requirements for truthful and substantiated claims, the prohibition of off-label promotion, and how device classification impacts oversight. Learn about navigating online advertising, social media compliance, and the potential consequences of non-adherence, ensuring your promotional activities are both effective and lawful. Key Questions: • What are the primary goals of U.S. medical device marketing regulations? • How do the roles of the FDA…