Creating Daily Encouragement with Cindy Waddle and Willie Merrell | #22

Real STRength with Sarah Draper · Sep 17, 2026 · 45m · transcript

In this episode of Future Walk, Sarah Draper talks with Cindy Waddle and Willie Merrell of Desire to Inspire, an inspirational card company built around daily encouragement, connection, kindness, and the power of words.

Cindy shares how the idea began through her work as a hospice volunteer. After meeting a mother near the end of her life, Cindy thought about the woman’s two young daughters and thegrief they would soon carry. Having lost her own mother in her 20s, Cindy understood that pain

personally. She went home and wrote 365 cards of wisdom, memories, love, and encouragement for each…