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Our Favorite Marketing Books | Ep. #215
In Episode #215, Eric and Neil discuss their favorite marketing books. They give you a quick synopsis of the value offered by each book and how these principles can help your marketing strategy. Whether you’re starting out or are an experienced marketer, there’s always more you can learn to up your marketing game.
Time Stamped Show Notes:
00:27 – Today’s topic: Our Favorite Marketing Books
00:35 – Breakthrough Advertising
00:45 – Talks about people’s desires
01:09 – Explains the concepts of good copywriting
01:25 – Don’t Make Me Think
01:28 – This book includes design concepts
01:44 – Most…
The skinny
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