Latest / The Demographics Podcast with Fexingo: Aging Populations, Birth Rates, and Economic Impact
How Falling Birth Rates Reshape the Pet Industry
In this episode, Lucas and Luna explore how declining birth rates are transforming the pet industry. With fewer children being born, households are increasingly channeling their nurturing instincts and disposable income into pets. Lucas breaks down the numbers: U.S. pet spending has grown from $50 billion in 2010 to over $130 billion in 2025, outpacing GDP growth nearly threefold. He cites the shift toward premium pet food, high-tech pet care, and even pet insurance. Luna examines the social drivers—younger couples delaying parenthood, empty nesters adopting more animals—and questions whether…
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