EP 54 - How Spellbook Pivoted and 20x'd since Q1 2023 with Kurt Dunphy @ Spellbook
In this episode of Demand, host Jonathan Bland sits down with Kurt Dunphy, the driving force behind Spellbook - the AI-powered legal companion that's revolutionizing how commercial lawyers work. Kurt shares the remarkable story of how Spellbook achieved 20x growth since Q1 2023 through a strategic pivot in their approach to AI and branding.
Discover how Spellbook transformed from a promising legal tech solution into an indispensable AI companion for commercial lawyers worldwide. Kurt candidly discusses the challenges of aligning his team during the pivot, the stress of making bold strategic…
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