Latest / Executive Careers with Fexingo: VP, C-Suite, and Senior Leadership Career Strategy

How Senior Leaders Use Personal Branding to Control Their Career Narrative
Episode 86 of Executive Careers with Fexingo explores how senior leaders strategically build and manage their personal brand—not as self-promotion, but as a career steering tool. Lucas and Luna break down the difference between a LinkedIn profile and a deliberate brand strategy, using the example of a former Fortune 500 CFO who repositioned herself from financial operator to transformation leader through a targeted speaking and writing campaign. They discuss the 'brand audit' exercise, the risk of letting your brand be defined by your current employer, and how to align your external…
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