Latest / Tigs Bits Podcast / 30A Founder Reflects on Travel, Business, and Big Adventures
Transcript
- 0:00Joining us from the other side of the earth over in, in, in
- 0:03good old Bangkok, we have the founder of 30 A When I talk
- 0:07about 38, I'm talking this brand right here, 30, a brand from
- 0:12years ago. He is an explorer, he's an
- 0:14entrepreneur. He, he, he does it all.
- 0:17I mean, he is kind of a reason why some people say pimpin's
- 0:20pimpin ain't dead. That's because of this guy right
- 0:22here. Mr. Mike Ragsdale, welcome into
- 0:33TIGS Bits. Thanks for joining us today.
- 0:35Thank you for having me. I'm still.
- 0:37Here. Yeah, man, Yeah.
- 0:39This was so cool. When I connected with you, I was
- 0:40like, I can't wait because we've been doing so.
- 0:42So, Mike, I'll tell you, we've been doing the show.
- 0:45Like I said, there's three of us.
- 0:47One of them, Tigs, who started the show by himself, and he told
- 0:50me he was going to start a show. It's called Tigs Bits.
- 0:53And Tigs is his nickname and he wanted to do little small
- 0:56segments and so he did it really, I think this cup even
- 0:59has it still on here kind of pixelated.
- 1:01That was the whole idea, right? Little bits and segments and do
- 1:04little 12 minute pieces and, you know, talking about maybe
- 1:06cooking or talking about food or vacationing, whatever.
- 1:10And he asked me to come on and I was like, sure, I'll come on.
- 1:13And it was fun. We had a blast.
- 1:15And about two weeks later he needed a guest again.
- 1:17He was like, hey man, I don't have any guest.
- 1:20You might coming on again. And I was like, sure, why not?
- 1:22That was fun. So it grew and evolved where I
- 1:24started joining him on the show and then our third Co host who
- 1:28I'm still hoping might be able to join us here, he's now he is
- 1:31everywhere. And look at there, right on cue,
- 1:33right? On Sorry, gentlemen.
- 1:35Our third you're fine on right on cue, our third Co host there
- 1:39he is is Mr. none other than Jr. the handler.
- 1:43He is a worldwide he's kind of like yourself.
- 1:46He's more nationwide, I should say, but he yeah, he is he.
- 1:50So he's a tour manager in the in the country music industry.
- 1:52He's worked for all kind of people at John party currently
- 1:55with Justin Moore. So he travels a lot.
- 1:57He's always in and out. You know, we make get him flying
- 1:59and landing come coming in. Maybe he's on a tour bus.
- 2:02So we've started doing this together and we just like to
- 2:04find cool, interesting people like yourself, man, to bring him
- 2:07in and talk and just pick their brains and there's really no
- 2:09rules or rights And and and and and just have a good time.
- 2:13So welcome in. Yeah.
- 2:15This is my buddy JRJR. This is Mike Bronsdale.
- 2:19I'm very good, Sir. Nice to meet you.
- 2:21Thank you for taking some time to talk with us today.
- 2:24Absolutely. I'm honored.
- 2:25I hear you're coming to us from the other side of this blue blue
- 2:29round sphere we all live on. I, I tell people that I don't
- 2:33know where you guys are right now, but if you're in central
- 2:35time zone, we're exactly 12 hours ahead.
- 2:37And so, you know, I'm literally, I can't get any further away
- 2:41without getting closer. You know, if I go another hour,
- 2:44I'm on my way back. So, you know, it's not
- 2:47intentional. It's just happens to be where
- 2:49we've settled. And I try to tell my kids, it's
- 2:51not like I'm trying to get literally as far away as
- 2:54possible. But for me to get further away,
- 2:56Elon really needs to get this Mars thing going.
- 2:58That's the only way I'm going to get any further away than.
- 3:00I love it. Yeah, my brother, actually.
- 3:03I've never been that far away from the US, but my brother was
- 3:07there several years ago and his intent was to in fact go as far
- 3:11away from his house in Clearwater Beach, FL and he was,
- 3:15it was Thailand. So that's where he ended up over
- 3:17there. We we, we, we really love it
- 3:19here and we're just having a great time and it's, you know, I
- 3:22don't nothing is forever, as they say.
- 3:25I didn't know how long we would when we moved to the beach.
- 3:28I'm kind of one of those guys that periodically I just, yeah,
- 3:31change everything, you know, and I, and I don't know whether
- 3:34that's beyond, I don't know what it is, but periodically I just
- 3:38do something radically different.
- 3:40And I think that post number one, this has always been part
- 3:44of our plan. You know, we have four children.
- 3:46They're finally out of the nest. And we always said when we were
- 3:50Angel and I started our family as youngsters.
- 3:53And so ironically, our fourth child was the only planned
- 3:57child. Angel was like, you know, if we
- 3:59want anymore, I, I want to be done by 30 so that by the time
- 4:03we're 50, you know, we can, we never had an opportunity to
- 4:06quote UN quote date and, and just we were instant family from
- 4:10day one. So now that we're empty nesters
- 4:13and all of our children have found their own path, we just
- 4:16decided to pick up and go and see what it's like.
- 4:19And here we are, you know, so and we're, and we're enjoying
- 4:23every minute of it. Honest.
- 4:24That's awesome. We've got about 45 minutes with
- 4:26him today. And so I mean, we could talk as
- 4:29you keep digging into you like the dive just goes deeper and
- 4:32deeper and deeper. And I'm like, you know what, we
- 4:33need 45 hours if we want to cover this.
- 4:36So unfortunately, we're going to have to kind of hit on some
- 4:38highlights of this and allow and then tell people how to get in
- 4:41there so they can do the deep dive and really dive in to see
- 4:44what's going on because there's so much here, so much to unpack.
- 4:47But the first thing that I want to talk about and then we'll
- 4:50get, I'm going to get into the World Travel stuff, which is
- 4:52absolutely amazing. But is the fact that you are the
- 4:55founder of, you know, and we talked about earlier the, the 30
- 4:58a brand. I mean, to, to me, this is, I
- 5:01mean, this is synonymous with this area and which is South
- 5:05Walton County and and Florida and along the beaches, one of
- 5:09the most beautiful areas that there is.
- 5:11Listeners out there have never been here.
- 5:12There's I think it's what a nine mile stretch that runs along the
- 5:15coast off of 98. You have this County Road,
- 5:18Highway 30A, and there's so many different cool communities
- 5:22through there that are all connected with beautiful beaches
- 5:24and, you know, great restaurants and different parks.
- 5:27And you've got, you know, land that's that's preserved and
- 5:31you've got these coastal dune lakes.
- 5:33You've got this beautiful water. And then we're and don't forget
- 5:36world class accommodations and beach houses and condominiums.
- 5:40And resorts and absolutely. And it is.
- 5:43And chefs and food and music. It's the whole culture of this
- 5:47whole area, which is so cool and so laid back and so fun.
- 5:49And this right here, it's like this is synonymous with the NFL.
- 5:52When you see the NFL logo or you see, you know, anything else,
- 5:56you know, with with Nike and the swish, to me, this really
- 5:59represents I'm just saying that because you're on the show.
- 6:01But you know that Mike, that's kind of what you created here.
- 6:04So talking about that, how did this actually like where did
- 6:08this start? Like where was the idea?
- 6:10You know, what, what was the inception?
- 6:12And then how did you get from here to let me create a sticker?
- 6:14Let me get it out there. You know, it's funny, it was
- 6:16exactly another moment like this where we were living in
- 6:19Birmingham, AL and I had had a very successful early business
- 6:24in my career. I mean, not right out of the
- 6:27gate, but you know, seven years of building it and sold it a
- 6:31good time and then got literally into businesses.
- 6:34I had no business being in, you know, did all the dumb things,
- 6:37bought the restaurant, started some fitness.
- 6:39I mean, I just might as well flushing my money down the
- 6:42toilet, you know, And so took some hard lessons as an
- 6:45entrepreneur, you know, because my first company was kind of
- 6:48like hitting a home run at your first at bat.
- 6:50And it was like, wow, that was easy.
- 6:52Let's just keep doing that. And then you know, it, it makes
- 6:56you humble when all of a sudden you're like, oh, I'm not so
- 6:59smart. You know, it brings you back
- 7:00down to, you know, brings you back down to reality.
- 7:02And I and I tell people that all the time.
- 7:04And I'm not a huge sports guy necessarily, but you know, if
- 7:08you're hitting 300, you're crushing it, you know, and that
- 7:11still means you're striking out a lot.
- 7:12And so at all of your, you're at bats, if you Jack one out of the
- 7:18park on the first hit, you know it, it sends you the wrong
- 7:21message. And then you've got to, you got
- 7:23to have a lot of strikeouts before you get back to that
- 7:25moment. So I had my share of strikeouts.
- 7:27And honestly, I just reached a point where I was burned out.
- 7:32I was tired of losing. I was tired of failing and my
- 7:36wife and I just kind of said, you know, why don't we just pick
- 7:38up and go somewhere? And so we started looking at the
- 7:41world and we really intended we we would have loved to have
- 7:45moved outside the country. You know, that was always
- 7:48something we talked about. But with four different children
- 7:52at four different age groups at that point, we literally had
- 7:55primary school, middle school, high school and one about to go
- 7:57to college at that time. So we couldn't wrap our heads
- 8:01around moving everybody. And I mean, virtual learning
- 8:05wasn't really a thing yet, you know, So we that just wasn't in
- 8:09the cards. But we knew we didn't want to
- 8:11get colder. So latitudinally we just said,
- 8:13OK, we're not going north of where we are, we're going to go
- 8:15South. And we've always dreamed of of
- 8:18living at the beach as well. So we looked, you know, if you
- 8:21latitudinally, it's like, OK, Southern California, too many
- 8:24social issues. You know, you've got the the
- 8:26beaches of of Texas or Louisiana or Mississippi.
- 8:29And, you know, we actually started looking at Savannah.
- 8:31You know, we really like the European vibe.
- 8:34We like that it had a coastal vibe and, and we started
- 8:38gravitating toward that. When someone heard that we were
- 8:41moving, we're thinking about it. And he said, you know, I've got
- 8:44a house down on the Bay and this little area.
- 8:47And we had been there before to the area or grew up going to
- 8:51Destin or Panama City, specifically that area as much,
- 8:55but we were familiar enough with it.
- 8:57And so we, we just within about 60 days of making the decision,
- 9:02we were living down at the beach and started literally just kind
- 9:06of like this just started brand new.
- 9:09I didn't know what I was going to do to pay the bills.
- 9:11I had some savings, but I started doing consulting and I
- 9:16was consulting for at the time of a brand new town called Alice
- 9:19Beach. I was doing some public
- 9:20relations and marketing consulting for them.
- 9:22They'd just broken ground. And I was also doing some
- 9:26consulting for a couple of other clients.
- 9:28But that's when I thought, you know, people now call the area
- 9:3330A, but no one called it 30 A back then.
- 9:36The road was there, but it was most people called it Destin,
- 9:39even though Destin is in the next county, or they called it
- 9:43by Seaside or Watercolor, whatever community they were
- 9:46staying in. I just looked at the road and I
- 9:49thought, you know, I thought I wanted to be a writer as my next
- 9:52career, whether it was a novel or a screenplay or whatever it
- 9:56was going to be. And I thought, you know, in
- 9:57order to Polish those creative skills, I need to start.
- 10:01I didn't know what blogging really was, but I'm like, I need
- 10:04to start writing. So I bought the URL again.
- 10:07It wasn't difficult to get because nobody really referred
- 10:10to the area as that. And I just started writing about
- 10:13our life and our move to the beach and our family's
- 10:15experiences with the dolphins swimming by outside the window
- 10:18every day. And what year is this, Mike?
- 10:20What year is the 90s? Somewhere in the 90s, right?
- 10:23No, no, 2005, 2006, you know, back when we moved, it's about
- 10:2620 years ago, almost, well, 18 years ago.
- 10:29And so I just started a vlog, or not vlog, A blog about our
- 10:36family moving to the beach and our favorite places to go, our
- 10:39favorite places to watch the sunset, our favorite, you know,
- 10:42beach bars. And people just gradually
- 10:45started following it. And that's I kept pouring.
- 10:48It was just a hobby. It was a passion project.
- 10:51It was never intended to be a business.
- 10:53I hired someone to design the logo and obviously they crushed
- 10:57it and I knew they were good. And then I just kept building.
- 11:01And then after about three years of doing it as a hobby, I lost
- 11:06all my consulting gigs and rapid fire succession.
- 11:09So I was penniless, no income coming in.
- 11:12And I just thought, you know, this thing seems to be getting
- 11:15some traction, so I'm going to double down on it.
- 11:17And so I ran it as a solo preneur for, you know, maybe
- 11:22seven years and then in 2015 or so brought in a couple partners
- 11:27and, you know, they helped grow the e-commerce side of the
- 11:31business and some of the retail side, which is not my calling.
- 11:35I'm more of a community building and branding type person.
- 11:39So really that was that was how it started.
- 11:42And it turned into a, you know, a pretty, pretty interesting
- 11:45lifestyle brand after that. And I'm still, I'm still
- 11:50involved, but not on a daily basis.
- 11:52I now serve in a board and advisory capacity and we have a
- 11:55new CEO while we're doing our travels.
- 11:57So he's the CEO and partner running the operation along with
- 12:02my other partners and, and team members.
- 12:04And so I'm really kind of hands off at this point and letting
- 12:07them, letting them run the ship. No, that's, that's, that's
- 12:10awesome. And, and what's cool is to watch
- 12:12this thing evolve over the years where there's so many strategic
- 12:15partnerships that you have as well in place where you know,
- 12:18whether it be with, you know, the 38 blonde, you know, which
- 12:20has become just the staple beer as well down here.
- 12:23If you go to any restaurant, everybody that comes in from out
- 12:26of town, I'd listen to everybody's give me a 30, give
- 12:28me the 38 blonde, you know, and it's so cool to like to see that
- 12:31brand and what and, and what's associated with and, and even
- 12:36with community functions in this area, you know, like every time
- 12:38there's something going on, the community, you don't have to
- 12:41look very far and you're going to see this logo somewhere
- 12:43involved in that. So it's, it's so cool, man.
- 12:45It's, it's, it's been fun to fun to watch that whole evolution as
- 12:49it, as it's kind of taking place.
- 12:50And I know Jr., even being over there, you, you've seen this,
- 12:53you know, it's been. Everywhere.
- 12:54And you know, actually I think the first time I ever saw a 38
- 12:56sticker was in Nashville when I was still living in Nashville
- 12:59around that time. You know around though that that
- 13:02era and because like, like you said, Mike, before that we
- 13:06called it going to Grayton or a lot of times it was just South
- 13:10of South of Destin, between Destin and Panama City.
- 13:12You didn't, you know, you, you unless you knew somebody from
- 13:15there, there weren't hotels necessarily.
- 13:18Most people knew it from our age because Chad and I went to Troy
- 13:21State University together in the 90s, early 2000s four, I was on
- 13:26my way out. You just knew it as where the
- 13:28red bar is. Basically that was that was a
- 13:30big that way you you go down that road to get the red bar,
- 13:33but everybody. Knew and the red bar went even
- 13:34there until 95 and growing up as a kid in high school had.
- 13:37A buddy of mine had a house in Seagrove Beach and the only
- 13:39thing there was the wheelhouse restaurant.
- 13:41We'd get up in the morning to go eat the wheelhouse.
- 13:43Other than. That and and I can and I know
- 13:45even in probably well, when whatever age, whatever year
- 13:49would have been Chad, you'll know this Gabe Taylor would have
- 13:52been as he would have been coming through as a as a new guy
- 13:55in college. He his grandparents had a place
- 13:58down there and it had to be all 3 1/2 acres on the water.
- 14:01Big Bay. We I mean, you could walk out on
- 14:03the big sandbar out there. It was beautiful.
- 14:06And that was right before the explosion out there.
- 14:08You know, with with every with it going like it.
- 14:10It has. But I remember even then you
- 14:13just knew it as Grayton, you know, or the community.
- 14:16But now it was officially 38 and you hear that in in from
- 14:20television, movies, magazines, you know, like Chad said, I
- 14:24travel around the country a good bit and it's certainly a
- 14:26southern thing all over the South.
- 14:29I'm in Gulf Shores now and I half the people here think we're
- 14:33part of 30 A so that because you see the stickers, it's local
- 14:37with the AL or, or it's 30 or Bama sticker, you know, but it's
- 14:42definitely a great thing to to put all them together and shine
- 14:46the light on it And what it's become is is fantastic And, and
- 14:49it's just really interesting on how that all went down.
- 14:52It's it's a. Heck of a story.
- 14:54Well, you know, I've, I followed the great beach Master.
- 14:57I, I looked at Margaritaville and I, I found it really
- 15:00interesting what Jimmy Buffett did, you know, he created this
- 15:02ecosystem around his music. And you know, he doesn't, I
- 15:08mean, obviously he's no longer with us, but he didn't own
- 15:11casinos or burger joints or anything.
- 15:13All that's licensing. And so I really, our company's
- 15:15kind of two sides. There's the media side, which is
- 15:18where I worked, which is more of the community building and the
- 15:21mobile apps and the radio station and the, the, the
- 15:24videos. And then there's the licensing
- 15:27side, which is the Beach Happy Cafe and the, the 38 beach
- 15:31Blonde Ale and all of the different partnerships.
- 15:33And so we really kind of looked at that model and it made a lot
- 15:36of sense, you know, to kind of build passion around a brand,
- 15:41find your audience and then partner with people who make
- 15:44amazing products and lend your logo to that.
- 15:47And that basically becomes their marketing budget.
- 15:49You know, So yes, they may have to pay royalties, but they don't
- 15:52have to market as hard because when people see that iconic blue
- 15:56dot, they know that that's been, you know, kind of sanctioned by
- 16:00the tribe. It's.
- 16:01Like the blue check mark? This is maybe the coolest thing
- 16:04ever. I'd just gotten a new license
- 16:07plate and I've always got just a standard operating license
- 16:09plate, right? And I walked in and I was like,
- 16:11you know what? I saw that Don't tread on me.
- 16:13I was like, I want to get the don't tread on me and I got it.
- 16:15It is a good one. It's great.
- 16:17And I've got it on my car and everything.
- 16:18Literally within a week later, I'm pulling out of Publix and
- 16:21there's this car in front of me and I see this license plate and
- 16:25I'm like, dude, they just took a 38 sticker and stuck it on their
- 16:28license plate. I was like, they're going to get
- 16:30in trouble. Like I was sitting there looking
- 16:31at like, you can't do that. No, they didn't do that.
- 16:35Like in Florida right now, you can get, I mean, there it is.
- 16:39That is the sample license plate.
- 16:41You can get a 30 a license plate which actually supports, you
- 16:45know, Scenic Walton. How pimp is that official?
- 16:48I don't know any other private company on earth that has their
- 16:52logo on a on a on a license plate.
- 16:55It took almost 10 years to pull that off.
- 16:57And you know, 100% of the proceeds go to Scenic Walton,
- 17:01which is the organization that works on beautification projects
- 17:04and improvements for like bike paths and undergrounding
- 17:08utilities. So they keep 100% of the money.
- 17:11So essentially it's one of those things where it's kind of a win
- 17:13for everybody because our, our company who really sponsored it
- 17:17and got behind it and promoted it, we get of course, the
- 17:21branding, they get 100% of the money and the money goes to the
- 17:26community, which improves the community.
- 17:28So it's kind of what I love win, win, win type situations where
- 17:32if you find something where everybody gets something, you
- 17:34know, it's it's, it's, it's a nice, it was a nice partnership
- 17:38and continues to be. And critical to critical to
- 17:40keeping what what made it makes it so special to be down here on
- 17:43the Gulf Coast. It's still there for generations
- 17:46to come, you know. Well, that's that's right.
- 17:50And that's that's I get too much credit.
- 17:53I appreciate it. But the reality is the wave of
- 17:56development was coming. I mean, you don't have it's not
- 17:59like they were going to get to the Walton County state line and
- 18:02just say, well, I guess we can't go any further.
- 18:04But Destin in Panama City, it was coming and Walton County was
- 18:08just the last developed. You know, I think we get
- 18:13credited or blamed with the explosion of of of development,
- 18:18but that was already happening. I mean, Alice Beach was there,
- 18:20Rosemary Beach was there, Watercolor was there, Sand
- 18:22Dustin was there, Seaside was there.
- 18:24All of those communities were there, all of the lots were
- 18:28being built on, etcetera. We just arrived at a point in
- 18:31time where there was no brand for the area.
- 18:33It was inevitable that it was going to become overdeveloped or
- 18:38developed. What I'd like to think we did is
- 18:41we tried to be the voice for how our community wanted to be
- 18:46perceived. And so instead of, you know,
- 18:49Porsches and Lamborghinis, a South Beach type vibe, we wanted
- 18:52like old Broncos and, you know, cut the top off your beach
- 18:56truck. We wanted it to be about
- 18:57bicycling. We wanted it to be about nature
- 19:00trails and kayaking and paddle boarding, not about bungee
- 19:03jumping and banana boat rides. And you know, the, there's
- 19:06nothing wrong with that, but the other communities offer that.
- 19:09So we wanted to position 30 a the.
- 19:11Jam band. The jam band of the outfit, you
- 19:15know what I mean? Exactly, exactly.
- 19:18And return to nature and a return to to, you know, hanging
- 19:23out on the beach and finding a cool beach bar and eating great
- 19:25food, but not in a pretentious way.
- 19:28You know, we wanted to be a place where you could pretty
- 19:30much eat great food, but you could do it in flip flops and
- 19:33shorts and A and AT shirt. And I think that's what we
- 19:36wanted to be was the the voice to say, Hey, this is the 30 a
- 19:40vibe. This is what's accepted here and
- 19:42what's not. And I don't mean legally, but I
- 19:44just mean at some point you became you felt like it.
- 19:50It seemed inappropriate to drive a Maserati or something along
- 19:5338. You know it's much better to
- 19:55have a beat up old Jeep. Well, like you said.
- 19:57You knew that. You knew they were coming, so
- 19:59you wanted to set the Preston. You want to set the dress code
- 20:01at the door? You're like, this is how we're
- 20:04rolling around here. Come on, get with it.
- 20:05You can do whatever you want. But just a heads up, this is how
- 20:08we're going to roll. And everybody followed suit
- 20:10because everybody that goes down there, it seems like as soon as
- 20:13they crossed the the county line, they go to jam band mode.
- 20:16You know what I mean? The shoes come off, the, you
- 20:18know, the the shades are on. It's relax.
- 20:20Relax. Yeah, that's awesome.
- 20:23That's a great. That's a great way to look at it
- 20:25too. I've never really thought about
- 20:26it until till this conversation, but that's a beautiful way to
- 20:28look at it. And, you know, like you said,
- 20:30it's coming either way. It just needed, it's better to
- 20:33caress and form it as it's coming than just let it hit you
- 20:36right in the face, you know, and I've seen that down here and
- 20:38I've said that for years. I live in, I lived in Nashville,
- 20:42left there about the time it was started its explosion then in
- 20:46Gulf Shores have seen exponential growth in the past
- 20:49decade and being in Gulf Shores. So.
- 20:51But you know, it's coming. I mean, I knew that in Nashville
- 20:54all those years when I lived there.
- 20:55I was thinking, man, yeah, it's a great place.
- 20:57It's like Atlanta, but no traffic.
- 20:59And it's in these hills that are green and there's land you could
- 21:03buy a house for normal price. And then same when I got out of
- 21:06there to come here, it was. But you knew it's coming because
- 21:09it's it's just inevitable. It's just it's going to happen.
- 21:12And there's only so much water and only so much coastline and
- 21:14people are going to continue to flock to those areas, wherever
- 21:17that is, you know, so and, and, and from an infrastructure
- 21:20standpoint, what Walton County did a long time ago, which was
- 21:23fantastic, is that height restriction.
- 21:24And that helped actually to drive what you were trying to
- 21:27drive and the initiative to like to set the certain field because
- 21:30it starts with we don't have giant.
- 21:33There are two two big things that really differentiate the
- 21:35area. 1 is that, you know you cannot build over 50 feet or 40
- 21:39feet, so basically four stories tall, as high as you can build
- 21:42in the county. So you're not going to have
- 21:44those high rises just block the water.
- 21:48The second though, is that 40 oh man, yeah, absolutely.
- 21:52We owe a lot to the people who were The Pioneers and, and also
- 21:5640% of the land between Choctahatchee Bay and the Gulf
- 21:59is protected, preserved. So we've got 5 state parks and
- 22:02we've got point Washington State forest.
- 22:04So all of that land is undevelopable.
- 22:07And so you between the height restrictions and the 40% of land
- 22:12being forested and it's it, that's what's going to help
- 22:16ensure it maintains its integrity even though there's
- 22:19going to be development that's going to really do a lot to keep
- 22:22the personality of the area indeed.
- 22:24And it'll and it'll keep that vibe there.
- 22:26You know, we have, we have, we don't have that here,
- 22:28unfortunately. Gulf Shores in Orange Beach have
- 22:30have mega condos now. I still feel like it's under
- 22:34control for the moment. We'll see how it goes in another
- 22:36decade, But but the, the being able to manage both and have the
- 22:43other, like here we have Gulf State Park, same thing.
- 22:46And it's, it's a huge piece of, of land there that'll never be
- 22:48developed. So having that is, is crucial.
- 22:51Having the 40%, the same deal, that's amazing.
- 22:54Mike, I'm going to close out on this and I want to move over
- 22:56just for a few minutes. I got to get into some of these
- 22:59like stories I've read on your World Travel.
- 23:01But before we do that, I want to poke fun at myself a little bit
- 23:05and talk about how much you've knocked it out of the park and
- 23:07how I hit a big miss. So Jay Brindley, Jay who you?
- 23:11I think you grew up with Jay, right?
- 23:13Yeah, high school and grade school.
- 23:14Yeah, Jay, he's an amazing. Guy, absolutely and he's my
- 23:18former brother-in-law and still a good friend to this day but we
- 23:21started a company in 1999. We looked at VRBO as they were
- 23:26just coming out. We said, you know what, I think
- 23:27there's a niche within this. We're going to start beach
- 23:29rentalcompany.com and we're just going to focus on coastal
- 23:32properties only. And we went and spent all this
- 23:34money. We developed a website, we
- 23:35created a cool logo. We I mean, we, we were getting
- 23:40businesses. They were, I mean, different,
- 23:42you know, people who had properties to advertise with us.
- 23:45We were advertising and then suddenly thatwhole.com implosion
- 23:50happened and I don't know why I like shook in that moment, but
- 23:55we both thought like, oh, it's this is this is going to just
- 23:58die away and never be again. So we kind of lost our focus on
- 24:01what we should be doing, which is just kept hedging forward,
- 24:03which was foolish. And so we end up selling that
- 24:06thing off and moving on and like what a big, what a big miss,
- 24:10what a big mistake, you know, So that was my connection to doing
- 24:14something early on and it and it didn't happen.
- 24:16It's I remember, I think Steve Jobs, you know, said that he
- 24:20thought the difference between success and failure like that
- 24:2490% of its persistence or something to that effect.
- 24:28And and I think he's right. You know, there, there are just
- 24:30some thick headed people who just no matter how many times
- 24:34they take one to the head, you know, they keep going.
- 24:36And that doesn't mean you should risk everything.
- 24:39And, and sometimes we all look back and think, oh, I wish I'd
- 24:41bought property or I wish I'd done this.
- 24:43And that's inevitable. But at the end of the day, you
- 24:46do find that people who are just so thick headed, they don't
- 24:49they're not smart enough to stop, you know, that actually,
- 24:52they end up like trudging through, you know, and, and
- 24:55another one of my favorite quotes.
- 24:58I don't know whether it was one of the the conquerors, you know,
- 25:02the Europeans who came to Central and South America and
- 25:06dominate everything. I think he's famous for
- 25:09essentially when they landed, they burned the boats.
- 25:13You know, he ordered all the ships be burned and he and he
- 25:16said it's amazing what you can accomplish when going back isn't
- 25:18an option. And so there are, you know, it's
- 25:21like once your sailors see that you burn the ships, guys, we got
- 25:24to make this work now, you know, we, we we're we're here.
- 25:28So I think that once going back isn't an option, that's also,
- 25:32you know, a fuel and fodder for success is It's an interesting
- 25:39life lesson, no doubt. What I did take from that was
- 25:42the fact that I became more the hedgehog after that.
- 25:44You know, it's like I'm not going to be so easily shaking
- 25:47and moving by all these little things that happen around me.
- 25:51I'm just, I'm going to, you know, keep the ship heading
- 25:53forward. So everything's worked out
- 25:55pretty decent. But like that, that was a little
- 25:57bit of a big miss, unlike your giant home run.
- 26:00So but now I do want to get into your World Travel stuff, man.
- 26:03So this is like, honestly, this is the most amazing thing we can
- 26:06do. A whole Hey, Blasey, before you,
- 26:07before you go there, Mike, I got to know where where did you grow
- 26:09up, Mike? What area did you grow up in?
- 26:10I grew up in Cullman, AL with the Birmingham about Yeah.
- 26:14And, and actually my brother, you mentioned Orange Beach.
- 26:17My brother just moved to Orange Beach full time about a year ago
- 26:21and is loving it. But we grew up in Cullman.
- 26:24My mother's still there and Jay Brindley is.
- 26:27That's where we went to school and then went to Auburn and
- 26:30Alabama, so I can play either. Side move, move.
- 26:33Good move. If you got to be shaking hands
- 26:35with with everybody, you know what I mean.
- 26:38Went the boat and then lived in Tuscaloosa where I met my wife
- 26:42Angela and then we moved to Birmingham.
- 26:45That's amazing. That's amazing.
- 26:47Yeah. I love the Coleman area.
- 26:48My my assistant tour manager that I travel and work with on
- 26:51the road. It's it lives in Coleman.
- 26:54He's he's been in Coleman his whole life.
- 26:55I love that area. It's a great little town, really
- 26:59is a great little. Town.
- 27:00We'll make sure. We'll have to make sure after
- 27:01the show. Blasey, make sure he's got my
- 27:03number. Get it to your brother, if he
- 27:04ever needs anything while he's down here, let me know anything.
- 27:08I'd love to meet him at some point, but interesting just
- 27:10won't. Just was wondering that because
- 27:12we were talking about how far you're as far away as you go
- 27:15from central time zone in America right now.
- 27:17Had to know where this whole journey started.
- 27:19So OK, I've got a better understanding now.
- 27:21Cullman, AL is exactly where it started.
- 27:23Yeah, I. Was 22 before I ever stepped
- 27:26foot on a plane. You know, our family, our
- 27:28vacations were essentially a three hour if we had vacations.
- 27:32But I mean, you know, you were going to Guntersville to fish or
- 27:34you were going to Lookout Mountain or you were going to
- 27:37maybe chat with Choo Choo or something, you know.
- 27:40But that was the, I don't think I didn't see the beach until I
- 27:43was maybe 8th grade, you know, so it the late bloomer when it
- 27:48came to travel. But then something when I just
- 27:50took that first big trip, I mean, just something clicked.
- 27:52And then after that, I've just been wanting.
- 27:54To go nonsense yeah, I get it I'm I'm the same I you know
- 27:58growing up in a small town and moving around you know I get it
- 28:02totally and because I'm from eclectic AL I grew up on Lake
- 28:05Martin so I grew up there same thing I went to my grandmother's
- 28:08in Mississippi. I went to my we went to we did
- 28:10go to the beach some because Destin and and Panama City were
- 28:13three hours South so so we never came to Gulf Shores, Orange
- 28:16Beach much until I was in my teens.
- 28:19But then to Troy, then to Tuscaloosa, then to Nashville,
- 28:22then to Houma, LA where my wifes from then back here about five
- 28:27years ago. So I totally get it.
- 28:29Getting once I finally did get to get out, I made a little
- 28:32loop. You know, I didn't go very far,
- 28:34but I made a little loop work. Work gets me all over the
- 28:37states. I've done all 50 in Canada and
- 28:39Japan and I mean Mexico. Never done any international
- 28:42travel, but I get enough airline time in so I'm I'm good for a
- 28:46minute. They we were going to do a show
- 28:48this coming year, or was it this past year in Australia and it
- 28:52didn't work out. And I was looking at the travel
- 28:54and I was thinking to my guys who normally a long flight for
- 28:57us is four or five hours Max, you know, going to Alaska or
- 29:00Hawaii or something. And I was going to tell him,
- 29:02y'all, it's going to be 18 hours.
- 29:03I mean it's, it's going to be a long ways.
- 29:05It's. A commitment.
- 29:08It's a commitment to get here. Anyway, all right, well, so you
- 29:10made it there. You've made it from Cullman, AL
- 29:13to across the world and, and I mean, you got the bug obviously
- 29:17you said because you were pin up.
- 29:19Where was the 1st place that you went to and thought, man, this
- 29:22is really cool. I'm doing this.
- 29:23So the first trip I really took as a young person outside of the
- 29:28USI worked in Yellowstone after I graduated for a little bit.
- 29:33So we did kind of a bunch of cross country Rd. trips, you
- 29:35know, backpacking type stuff. But then a friend of mine who's
- 29:40still my best friend, he went to teach English in Czechoslovakia
- 29:44right after college. And so he, you know, talk about
- 29:49a brave guy, like basically moving behind the wall.
- 29:52I mean, now the wall had come down, but only a couple years
- 29:55before that. And this was in say 90 or so
- 29:589192. And we went to visit him and
- 30:02Bratislava, Czech Republic, Slovakia, actually
- 30:05Czechoslovakia split the two countries that year.
- 30:08And so a friend and I, you know, for also from Coleman, you know,
- 30:11picked up and, and flew over there and met him and we just
- 30:15had the most amazing, you know, we're, we're in Budapest and
- 30:19Prague and all these place we're staying in $5 a night, you know,
- 30:22apartments in Prague in this there's the snow is 6 feet deep
- 30:25on the ground. And it was just surreal.
- 30:28And it was one of the things that that really just opened my
- 30:30eyes to how much of the world was out there and, and that it's
- 30:34not a scary place. And, you know, once you get
- 30:37there, everybody's the same. We all want the same things.
- 30:40We all want to to be happy and for our children to be happy and
- 30:44to live good lives. And the sketchy places often end
- 30:48up being my favorite because they dispel myths that, you
- 30:52know, our media tells us and, you know, people talk about
- 30:55Thailand. They're like, oh, you're,
- 30:56they're going to take your, you know, you're going to wake up in
- 30:58a tub of ice when missing a kidney or you're going to do
- 31:01that, you know, or whatever. You know, people say, oh, don't
- 31:04wear your wedding rings, don't wear jewelry.
- 31:06And it's like, you get over here.
- 31:07And there's more wealth and affluence here than we ever
- 31:09thought about having. There's more Lamborghinis
- 31:11driving by my front door or any morning here than I ever saw in
- 31:15the United States. And the wealth here is on a
- 31:19different level. I mean, 50% of the world's
- 31:21billionaires live in in Asia. And so there's a lot of amazing
- 31:29things here, but you can also get the old stuff.
- 31:32So I, I tell people all the time, Bangkok is one of those
- 31:35places where if you turn left, you go 80 years in the past.
- 31:38If you turn right, you go 10 years in the future.
- 31:41And it really is like that, that you're, you, you feel like
- 31:44you're an avatar when you go to some of these places, the
- 31:46technology and the, I mean, you go to restaurants and they're
- 31:49robots bringing your order instead of people, you know, I
- 31:52mean, like there, it's just, there's crazy stuff.
- 31:54But you can also go out and eat lunch, you know, for $2.00 at a
- 31:58street food place or $1.50 or a dollar and get an amazing lunch
- 32:04or breakfast. We eat street food every morning
- 32:06for breakfast. We've got our dog here with us.
- 32:07We flew here with our dog and our dog is a celebrity.
- 32:10We walk down the streets and every, every local knows him and
- 32:14has to stop and talk to him. They have no idea who we are,
- 32:17but they stop talking to our dog every morning.
- 32:19And it's just, it's really a different way of life and it's
- 32:22just fun to feel. You feel like you're on an
- 32:24adventure every day. You know when you wake up.
- 32:26I bet so. I mean, that's it's just
- 32:29amazing. I mean, like we we talked
- 32:30earlier Jr. before you hopped in.
- 32:32I mean, I think you visit at least what minimum over 60
- 32:35countries around the world that you've been to like, even like
- 32:38you said with your kids to begin with.
- 32:40And then even now posts, you guys still travel from Bangkok.
- 32:43It's kind of your hub. I mean, what's what's like
- 32:46probably the craziest adventure? Like, I don't know, you got a
- 32:50bunch of them probably right. But like what?
- 32:52What comes to the top of your mind of like one of the craziest
- 32:54adventures you've ever had, you know?
- 32:57While traveling, you know, there's, there's like Myanmar
- 33:00was amazing. We've been there a couple times,
- 33:02right? We went there with our kids in
- 33:042010. And Myanmar has been controlled
- 33:07by the military for, you know, 100 years, 80 years.
- 33:11And, and when we were there in 2010, no diplomat, no American
- 33:17had been there as a, an official capacity in 80 years, you know,
- 33:20so it was very close society. But when we got there, we went
- 33:24through a lot of culture shock right at first, but we were
- 33:27there with our two youngest children and we did it and we
- 33:31powered through and, and it just was one of the most rewarding
- 33:34things we've ever done because, you know, we're in this country
- 33:37where, you know, you're, you feel like you're being followed
- 33:41sometimes and it, you probably are.
- 33:44And it's definitely kind of, but the people are just so
- 33:46unbelievably friendly. And it was one of the best
- 33:49experience of our life. We were there for about 3 weeks
- 33:52and just had so many amazing stories.
- 33:56I mean, even transferring money, you kind of had to do it on the
- 33:58black market, you know. And so the largest denomination
- 34:01they had was worth at the time 90 American cents.
- 34:04So and you couldn't, there were no ATMs, there were no credit
- 34:08cards, you couldn't do any of that.
- 34:09So you're bringing 100% cash. So I had about $2000 I brought
- 34:14with me to pay for that three weeks and the the bills had to
- 34:18be pristine, $100 bills. They couldn't have a, a stray
- 34:22mark, they couldn't be bent, they couldn't have a tear,
- 34:24nothing, or they would be rejected.
- 34:27But I remember exchanging the money on the black market.
- 34:31I had someone come to the room and they were taking this $2000
- 34:36in cash, which is the entire salary of an average person in
- 34:42Myanmar for a year. And wow, they brought back that
- 34:47night about 11:00 at night, they bring back a Hefty bag and it
- 34:50was just full of rolls of cash. And so I had to empty my
- 34:53backpack and everybody else had to carry my stuff because my
- 34:55backpack had nothing but rolls of cash, you know, you know, so
- 35:01that that those types of stories are memorable.
- 35:04One time we were in Bali living, We lived there for about 3
- 35:07months and there was, we didn't know it.
- 35:10They, they in the Airbnb, it said there was a jail next door.
- 35:13We didn't think anything about it, but it was actually
- 35:15Kurobicon prison, which is one of the most infamous prisons in
- 35:18the world, which we didn't know at the time.
- 35:20But while we were there, while we were there one night Angel
- 35:24and I had been out and the kids were at home by themselves.
- 35:27I mean, we had a security guard, but he was about 87 and
- 35:30barefoot. So I don't know what kind of
- 35:32security he was really offering, but we were out with friends and
- 35:36we came back. And Long story short,
- 35:40essentially there was a riot in the prison.
- 35:42And we come around the corner at 1:00 in the morning to get to
- 35:45our home and all the streets are blocked and there's hundreds of
- 35:49deployed troops all around, you know, including our street,
- 35:53which was a cul-de-sac along the prison wall.
- 35:56So I had to put on a motorcycle helmet because they were
- 35:58throwing Molotov cocktails and rocks and stuff over the prison
- 36:01wall and I had to run down the street in my flip flops and a
- 36:05motorcycle helmet, you know, And then when I got to my house,
- 36:08there were people standing out in front of it and some guy had
- 36:10blood on his face and I'm like, what the heck is going on?
- 36:12You know, because I we were freaking out, of course, because
- 36:14of our kids. See, they were at home by.
- 36:16The. And we got in.
- 36:21I mean, we're running along the street, Angel's in the cocktail
- 36:24dress and, and high heels and I'm, I'm running like I'm
- 36:28thinking there's, well, I mean, the, the towers are on fire and
- 36:30there's people yelling from the prison wall and stuff, you know,
- 36:33and they're yelling, negotiating back and forth.
- 36:35You're just like I got to get to my.
- 36:37Kids, you know, I was, I was like Angel, get down, get down,
- 36:40you know, like, like there could be snipers.
- 36:42I mean, they're all pointing, they're in riot gear and
- 36:44pointing guns and they're telling us to get off the street
- 36:46and get down. And Angel's like, Mike, you can
- 36:48stay here if you want, but I'm going to go get the kids.
- 36:50I mean, you talk about feeling emasculated when your wife dress
- 36:54starts running down the street. And I'm, like, hiding behind a
- 36:57telephone pole worried about getting sniped.
- 37:00And. But anyway, it it ended up being
- 37:02fine, of course. And I got to the house and the
- 37:04kids were oblivious. They were playing their Halo and
- 37:07video games and whatever else they're playing.
- 37:08Oblivious. But yeah, so we had to wait
- 37:11there a night until the military evacuated us the next day.
- 37:14But it was that that that's one of the more heroin.
- 37:18But for the most part, it's not as exciting as that, you know,
- 37:22generally speaking. What about?
- 37:23Wow, wow. I mean, that's that's something
- 37:25though, you know what I mean? That is that's insane.
- 37:27That's something most of us don't ever experience.
- 37:29Thank God, you know, like that's, that's what I'm saying.
- 37:33There's also, we were in Laos a couple weeks ago and you know,
- 37:37Angela didn't tell me. I'm not a, I'm not a, we're not
- 37:40extreme sports people. I'm not like a bungee jump off a
- 37:43bridge type guy. That's not my thing.
- 37:45Now, you know, in Laos, they had this hot air balloon company and
- 37:50I didn't even know, you know, we've been in a hot air balloon
- 37:53once before in Myanmar, but this time we're in Laos.
- 37:55And I have to say, it was a little sketchy.
- 37:58You know, we're it's it's you're out there in the middle of
- 38:00nowhere. And the first time they even
- 38:02talked to us, we were already in the air, you know, so they were
- 38:05like the safety briefings on the one we had.
- 38:07Myanmar was pretty thorough. And you had all these like,
- 38:10here's here's what to do in this situation.
- 38:12I mean, first time anybody even talked to us in this one, we're
- 38:15already in the air, you know, and he's kind of saying don't
- 38:17jump out of the basket, don't drop your phone.
- 38:19I mean like. Important.
- 38:21We should have discussed this before we got up.
- 38:24I'm glad you said that because I was about to hop out, you know,
- 38:29Yeah. So it was a little sketchy.
- 38:31But but for the most part, we don't, we're not doing, we're
- 38:34not taking huge risks. Generally speaking, we're we're
- 38:38not extreme sports people. We're going to Nepal in a couple
- 38:41of weeks and we'll do some hiking, but we're not ascending
- 38:45to base camp or anything like that.
- 38:46We're going to do some hiking around the base of the base.
- 38:49We're not. We're not doing anything where
- 38:50we're you're not going to see my dead body sliding down the
- 38:54mouth, I've said. That before too.
- 38:56I hope anyway. Knock on, knock on wood, that's.
- 38:58You got to manage these risks. I've.
- 39:00Said that same thing. Is it some extreme, something I
- 39:03did not plan? I did not say yes to doing that
- 39:05because I'm not. I'm no, I don't even snow
- 39:07skiing. I don't know, I'm more of AI
- 39:10want to go see things, but so I'm not, I don't want to put
- 39:14myself in unnecessary race, but I but I, but I, I do love that
- 39:19there's a group of people in the world called the explorers Club
- 39:23and it's essentially a Country Club for people who go to the
- 39:26moon. Literally all the astronauts are
- 39:28members of it, people who, you know, explore certain remote
- 39:32regions of the Amazon jungle or the Gobi desert.
- 39:35And so it's a Country Club and they have, they have one in New
- 39:37York, they have one in Hong Kong.
- 39:39So once you're a member of this club.
- 39:40Answer, answer A quick question. Mike, are you a member?
- 39:44I've been invited, but I'm not. I just knew you were.
- 39:47Involved so I had to ask that well.
- 39:49But a friend of mine is involved and he invited me and I just
- 39:53haven't done it yet. But that said, they have their
- 39:56slogan is their their their mission is to clear Dragons off
- 40:00the map. And I love that because in old
- 40:03maps, if you didn't know what. There was it was scary.
- 40:07You know, you put a dragon basically out to the side that
- 40:09says like, this is a danger, this is an unknown danger.
- 40:13And their mission is to kind of clear Dragons off the map and
- 40:16say, oh, you don't have to worry about that.
- 40:18That's actually an amazing place.
- 40:19You shouldn't be afraid of that. And I and I love doing that.
- 40:21I love going to places like Myanmar, Bhutan or Mongolia and
- 40:26just saying, you know, there's nothing like, it's the opposite
- 40:29of what you think. You, you're scared to go there
- 40:31because you're worried you're going to wake up in a nice bath
- 40:33missing a kidney. It's actually the opposite.
- 40:36It's the most incredible, amazing, friendly place.
- 40:39You could walk. Angela could walk by herself
- 40:41down any dark alley at 1:00 AM. We've never had any issue.
- 40:47I mean, crazy can happen anywhere, but we've never Even
- 40:49so much has gotten a stink eye from anybody here.
- 40:51You know, it's like just the opposite.
- 40:53It's so friendly, so inviting, so safe.
- 40:57Say I could name at least five cities within driving distance
- 41:00of my house that I would not encourage anyone to walk down a
- 41:02dark alley at 1:00 AM. I'll tell you, I've often told
- 41:07people that this is no joke. If gun to my head, somebody said
- 41:11you can send your 15 year old daughter, if you had a 15 year
- 41:15old daughter or you have a choice, any major American city
- 41:18for one night, 24 hours with no money or Thailand for a month
- 41:23with no money, which do you pick?
- 41:26She's going to Thailand, Not even a quake.
- 41:28Like, I mean, like before I would send her to New Orleans or
- 41:31Atlanta or Baltimore, Detroit or Nashville or anywhere.
- 41:34I would send them to Thailand for a month without even
- 41:37thinking about that because they're going to be in a much
- 41:40better position than being without money in New Orleans for
- 41:44a night. I mean, you know it.
- 41:47It's it's a profound difference. That's a that, yeah, that,
- 41:50that's a big, that's a big statement there.
- 41:52Cuz I, cuz I can't even attest to it cuz I've never been there.
- 41:55And I'm talking to people who've been there.
- 41:57And I, there was a guy I used to know in Fort Walton Beach.
- 42:01His name is Richard. I think he owned Bangkok
- 42:02Cleaners. And I used to go talk to
- 42:03Richard. He used to go over there, spend
- 42:05a lot of time there, Man, He was a cool guy.
- 42:06He would tell me all these stories, and I just felt like I
- 42:09was talking to somebody, like traveling to a different planet,
- 42:12you know? It's like, wow, everything he
- 42:14describes is just so different than here, you know, like, so
- 42:17I've heard all about it. Sounds great, are you
- 42:19multilingual? There, I'll play.
- 42:21I'll play Georgia, you know? I'm in, I'm in we.
- 42:26Took we took language lessons, but Thai language is very
- 42:31difficult and that I'm lazy. But also like, so a word has
- 42:38five different meanings depending on how the inflection.
- 42:41So a single word, if it goes up or down or mid tone or down, up
- 42:47or up, down, the same word has five radically different
- 42:50meanings. So it's kind of like meat and
- 42:52meat has two different meanings even though it sounds the same
- 42:56to us. But every single word has five
- 42:58different meanings and it's all about inflection.
- 43:01And that's very difficult for my brain to work with.
- 43:05So fortunately, most people here speak English.
- 43:09It's it's in really in a lot of the world, you're in pretty good
- 43:12shape if you speak English, quite frankly.
- 43:14But here in Thailand, most people speak English and it's
- 43:17not a challenging these days with the technology, with Google
- 43:20Translate, everything else we can, if we go into a restaurant
- 43:23and the menu is just all Thai, we can use Google Translate,
- 43:26take a picture of it. Cell service all over the world.
- 43:29Pretty good. That's it.
- 43:32It's better here than it is in the states, better here than it
- 43:35is on 30 AI mean I've got my Internet.
- 43:37My phone plan is 5G unlimited everything for $10 a month.
- 43:42OK, not bad compared to the $100 a month that was spending back
- 43:45home for her phone. And the Internet plan is my
- 43:48Internet is 800 gigabytes up, down, you know, for 20 bucks a
- 43:53month, you know, it's just. Beautiful Well, you, you you
- 43:57meant that is being the founder of 30 eights.
- 44:00We automatically assume and and should know that the number one
- 44:04most beautiful beaches in the world are right there on 38.
- 44:07Well, who's number? Who's number two and three?
- 44:11It's interesting you you should say that because I remember
- 44:13before we went to Bali, my friend Jeff Archer, who founded
- 44:16the Yolo board brand. He, he told me he lived in Bali
- 44:22for a number of years and actually his buddy from LSU is
- 44:25still lives there and they were business partners.
- 44:28So they would import teak furniture to the 30 a area from
- 44:31Bali and basically it would go into a lot of these high end
- 44:34homes. And he told me, you know, go
- 44:37ahead and get it out of your head that the beaches are going
- 44:39to be amazing because he said you already live on the best
- 44:42beach in the world on 30A. And but he said you're going to
- 44:48love Bali. Just get it out of your head
- 44:50that the beaches are going to be dramatically better.
- 44:53And he was right. I mean, you can find in the
- 44:56Caribbean or other places, you can find pockets of paradise
- 44:59where there truly is an epic beach, but it's difficult to
- 45:03find one that's livable. You know, I mean, you can find
- 45:06one that you can be ferried out to and spend a few hours.
- 45:09But in terms of finding a place where you are on that sugar
- 45:13white sand in the crystal Clearwater like you have in
- 45:16Orange Beach and Gulf Shores as well, it's really difficult to
- 45:19find that. Now I will say that we recently
- 45:23Chad mentioned that we took a trip down to the islands here in
- 45:26Thailand and there are some amazing places.
- 45:28But we did find a place called Comac.
- 45:31And Comac is an island that's pretty small.
- 45:34We also went to the neighboring island called Kokud.
- 45:36And I will tell you that in all of our travels, it's as close to
- 45:41the tropical paradise as we've ever found, you know, in terms
- 45:45of true, you know, like you've got everything.
- 45:49You've got the palm trees, you've got the beach bars,
- 45:51you've got the laid back vibe, you know, you're in the jungle.
- 45:54It's it's, it just, it's, it feels like that tropical
- 45:59paradise that you've always thought existed but haven't
- 46:01found. And when you do find what was a
- 46:03tropical paradise, it's overrun with tourism and it's over, over
- 46:08touristed. This is the opposite.
- 46:09So if you're, if you're looking for that paradise, when you come
- 46:12here, there's a place called Comac or Cocud.
- 46:15It's an hour flight away and it's it's as close as we've ever
- 46:19found in all of our travels to that picture postcard perfect
- 46:23beach. And our room was beachfront NSA
- 46:26room. It's a bungalow.
- 46:27So it's a stand alone building, 2 stories.
- 46:29I mean it's got a upstairs deck, beachfront, like 20 steps to the
- 46:35water, perfectly calm water and all in including tax and
- 46:40breakfast was about $108.00 a night.
- 46:43Are you kidding me? No.
- 46:44And that includes your paddle boards and your kayaks.
- 46:46And that includes if you want a scooter, a motorbike for the day
- 46:51at $3 a day, 24 hours, you know, so you just rent a scooter and
- 46:55drive all through the jungle and the mountains and it's.
- 46:59And how far is that is a from a? So did you drive there?
- 47:03Was you fly there? How'd you get there so.
- 47:05You can. It's about a probably a four
- 47:08hour, 5 hour drive, but then you take a one hour ferry.
- 47:11But we flew, so it's a 45 minute flight and then we took the
- 47:15ferry that's again a little bit less than an hour to the island.
- 47:18And once you're on the island, the island is very small.
- 47:20You can cross the whole thing in 20 minutes on a motorbike, you
- 47:23know, So it's not a huge island, but the beaches are just.
- 47:27We were the only people there. I mean, it just felt like it's
- 47:30offseason because it's the rainy season here.
- 47:33But there was just nobody there. There were a couple other guests
- 47:35that we saw, but we pretty much had the whole resort to
- 47:38ourselves and. Wow, wow.
- 47:41So you know in. Mexico, Mexico at one point was
- 47:46that way. You know, it's just like you
- 47:47said, it's the the the corruption and, and the things
- 47:50that going on in their country. And you know, there's some
- 47:53pockets like that. Man, that's good.
- 47:55That's encouraging to all. I'm sure everyone watching or
- 47:57listening that there are some pockets out there of the real
- 48:01paradise that haven't been overpopulated and over touristed
- 48:05yet. So that'd be that's interesting
- 48:07to know. Yeah, you got to go check it
- 48:10out. Hey, Mike, I've got to ask you
- 48:12about this. I was reading some extra stuff
- 48:14on you because I've known you for years and what you've done
- 48:16and everything. But I was digging in a little
- 48:18bit more and I learned so much more.
- 48:20There's one thing that really jumped off the page, and I've
- 48:22got to bring this up. I mean, looks like you and Hugh
- 48:25Hefner used to hang out a little bit.
- 48:27Like, can you give me a little luck?
- 48:29And I know we're up against it. We're actually probably over,
- 48:31but I got, I mean, I got to fit this in.
- 48:33Somehow I got nowhere to be an all day to get there so.
- 48:36Sounds good. So in when I graduated college,
- 48:40I couldn't get a job. I mean, I was floating resume.
- 48:42I graduated with a master's degree in advertising, and the
- 48:46only reason I got my master's degree is because I couldn't get
- 48:48a job with my undergraduate degree.
- 48:49So I was floating resumes, I was doing interviews and nobody
- 48:53would hire me. So I really became an
- 48:55entrepreneur out of necessity. I started doing consulting work
- 48:58for a professor who was more of an entrepreneur than a
- 49:01professor. He always had side hustles going
- 49:03on. So I just started doing survey
- 49:06tabulation, anything you needed done, you know, basic graphic
- 49:09design. And then I started doing more
- 49:10and more jobs like that. Well, one of the things I did
- 49:14was took out a small business loan to buy a computer because I
- 49:17didn't, I'd never owned a computer.
- 49:19And I needed one to kind of do some of these consulting things.
- 49:23And it came with this little thing called an AOL disk.
- 49:26And an AOL disk for our listeners or viewers who don't
- 49:29remember it was basically the, the embryonic stages of the
- 49:32Internet. And this is before the web
- 49:33existed, but I plugged this thing in and you got 10 free
- 49:37hours. And you guys remember, think
- 49:38about for anybody who's who's younger than this, you know, you
- 49:41would pay 395 an hour to be on the Internet.
- 49:44And the Internet was so slow that it might take you 10
- 49:47minutes to download a single photo, you know, much less there
- 49:51was no videos or anything like that.
- 49:53So I started using this thing called the Internet and was
- 49:57really mesmerized by it and blown away by it.
- 49:59And I pitched AOL on an idea. And much to my surprise, two
- 50:03months later, I got a call from somebody saying, Hey, we, we
- 50:07want you to come up to DC and tell us a little bit about what
- 50:09you're thinking. So a couple of friends and I
- 50:13drove up on a whim. I mean, we had no money.
- 50:15We, we drove straight through. I mean, it was about a 20 hour
- 50:19drive and we stayed together in a Comfort Inn room near their
- 50:23offices. And we went in and our JC Penney
- 50:26finest Sunday suits and basically look like a bunch of
- 50:29idiots. I mean, we bombed.
- 50:31I mean, totally, totally, totally did not impress them.
- 50:33The idea impressed them. But the three rednecks, you
- 50:36know, showing up in, in trying to pretend that we were
- 50:40businessmen was not impressive to them.
- 50:43And. We.
- 50:45But we knew the idea was great. In fact, we found a quote in the
- 50:49Washington Post or Washington Times, I don't know which one,
- 50:52but where one of the top guys at AOL was bragging about our idea,
- 50:56you know, before we'd even. So we knew that they loved the
- 51:00idea. They just didn't have confidence
- 51:01that we were sad enough to deliver.
- 51:05And one of my friends was in law school at Chapel Hill at the
- 51:07time, so he was going to have to quit law school.
- 51:09There were all sorts of complications.
- 51:11But Long story short, we pitched them again.
- 51:14We came back about a month later and this time we came in like
- 51:17rock stars with blue jeans and T-shirts and just more of an
- 51:21attitude, which is what they were looking for.
- 51:23They were looking for people to shake up the industry.
- 51:25So we came in and we launched the world's first humor site on
- 51:30AOL. This again before the web.
- 51:32We launched one of the world's largest.
- 51:35It became the number one humor site on the Internet.
- 51:38Then we launched a video game site, so we were.
- 51:41The only 395 type stuff, right? This was in 95, yeah, 95 was
- 51:45when we really launched and the web came out in 96, but it was
- 51:50still took a few years for the web to become anything usable.
- 51:53It was just very sketchy at the time.
- 51:56But somebody, you know, I wish I could say that we were really
- 51:59smart and we wanted to get in the video game space.
- 52:01It was the opposite. Somebody at AOL mentioned, you
- 52:03know, yeah, if you guys reviewed video games, people would send
- 52:05you video games all the time. We're like, really?
- 52:07And so we went and started a video game site and sure enough,
- 52:09next thing you know, we got 10 games a day coming in for Sega
- 52:12Genesis or Nintendo or whatever. So our, our day was making South
- 52:17Park like humor and Monty Python like humor and also playing and
- 52:21reviewing video games, you know, so we ended up creating this
- 52:24dream Gen. X fantasy for 25 year old kids.
- 52:29And we built the company to about 70 employees.
- 52:33And you know, we were a content studio in, in Tuscaloosa, AL of
- 52:37all places, but then moved to Birmingham at some point to be
- 52:40closer to the airport. And we were doing a lot of
- 52:41traveling. And at some point we got
- 52:45approached by somebody at Playboy who knew of our
- 52:47reputation at AOL. We had become the number one
- 52:50content studio on AOL and they were trying to become, they were
- 52:56trying to become more than just what Playboy is known for
- 52:59historically in terms of the the the nude stuff, but they were
- 53:03trying to become the brand for men who sports scores, video
- 53:07games, stocks, whatever it was that men were interested in.
- 53:10They wanted to become a hub for that.
- 53:12So they hired us to provide humor content, video game
- 53:16content, sci-fi, you know, fantasy content, all the geeky
- 53:19guy stuff. And so, you know, one thing led
- 53:23to another. Next thing you know, we're we're
- 53:25at doing Playboy Mansion parties and we're doing, you know, we're
- 53:28covering things and we had like they threw a party for our
- 53:31company there one time that was catering to the video game
- 53:34industry. So we had all these studio
- 53:37executives from video game companies.
- 53:39They're just kind of schmoozing them.
- 53:41So we hung out at the mansion a few times over the years and
- 53:44and, you know, got to Christy. Christy was running the company,
- 53:50his daughter was running the company at the time and, you
- 53:52know, got to know her well and, you know, had a few meetings and
- 53:56dinners here and there with some some big wigs.
- 53:58So it was, it was a very unique period of time, that's for sure.
- 54:01That was the late 90s. One of those things.
- 54:03Wow. As as that is probably a.
- 54:05Teenager. You never, you're never what,
- 54:07even a dream of yours to one day hang out there and think that
- 54:10would ever be anything. It might have been a dream, but
- 54:15it was not right. But you know, it, it, it really
- 54:20was, it was cool to be able to. I knew that when he died, that
- 54:26was the end of an era, you know? And it was cool because
- 54:30Playboy's kind of had, it's like all brands, they all go through
- 54:33peaks and valleys and they had had their heyday, but then they
- 54:36had really gone into hibernation.
- 54:39And it wasn't until the Girls Next Door or whatever that TV
- 54:43show that came out that there was a resurged interest in the
- 54:47brand. And all of a sudden it was less
- 54:49about the pinups and it was more about the, the, the reality TV
- 54:54stuff. And, you know, we were kind of
- 54:58in that era where the the brand had been resuscitated, had been
- 55:03brought back to life and was actually kind of on top of its
- 55:06game again. And I think it slipped away
- 55:08again, you know, after his passing, of course.
- 55:10But in in general, it was just a very magical time because it was
- 55:15the golden era of the I mean, this was when you we were making
- 55:19the rules. Nobody knew what the Internet
- 55:21was. And so, you know, when we came
- 55:22along all on AOL, companies only updated their content once a
- 55:26month, you know, so the new Time magazine came out, they posted
- 55:30the new Time articles. But why would you pay 395 an
- 55:34hour to sit there and read an article that doesn't even have
- 55:36photos or videos? So we were actually the first
- 55:39people to come along and do not just daily content, but hourly
- 55:42content, you know, and we always had something we, we felt of our
- 55:46brands more of as a place than as a magazine, right?
- 55:50I mean, it's more of like a place to hang out and play games
- 55:52and chat and and joke around and so you.
- 55:56Know really so far in front of everything y'all we're so far in
- 55:59front of everything with this like we were what you're saying
- 56:02is something today, but but but you did that that was even like
- 56:05almost pre Internet. It was pre Internet and the
- 56:07Internet came along, the World Wide Web came along and like you
- 56:10guys were already had these ideas.
- 56:12That's amazing like. But also got to catch.
- 56:15The chapter and the old it really as well.
- 56:17In that era, you know you got to catch the.
- 56:19Yes, that's right. Well, in fact, it's great.
- 56:22We, we there's a great, I don't remember which magazine it was.
- 56:26It was either Wired or New York Times or something.
- 56:28But the after we had made the partnership with AOL, we had the
- 56:33most successful launch in AO LS history up to that time.
- 56:37And I remember him speaking to the media Time Time Warner,
- 56:43which ended up getting acquired by AOL.
- 56:45Ironically, at some point Time Warner got upset with AOL
- 56:49because of us. And they specifically mentioned
- 56:51us and they said, you know, we're tired of companies like
- 56:55Hecklers, which was the name of our company Hecklers getting
- 56:58more attention. And, and Ted Lee owns this, who
- 57:00is the head of AOL at the time. He basically said, why would I
- 57:04pay Time Warner $10 million a year, you know, to be on our
- 57:08service when I can give the hecklers $100,000 and they
- 57:11quadruple your traffic, you know, their first week.
- 57:14So the point is, is, you know, we really were a disruptor.
- 57:19We were just a bunch of idiot kids who really didn't know what
- 57:22we were doing, but we were successful.
- 57:25Because we didn't. Know the rules, right?
- 57:27They all ought 2 dimensionally. And we were thinking about it
- 57:31just we were making stuff up. We didn't know how any of it
- 57:34worked, but basically they left and went to CompuServe.
- 57:38They took all their content off AOL because of us.
- 57:41They went to CompuServe, which ended up getting devoured, and
- 57:43then AOL ended up acquiring Time Warner at some point or they
- 57:46merged and AOL. So it was kind of ironic that,
- 57:50you know, again, we were in this a bunch of bunch of good old
- 57:53boys from Alabama. We're in.
- 57:55That's a success. Story if I've ever heard.
- 57:57It we had our logo on the door out in just a catchy little
- 58:03office in the downtown area. Back then there was nobody
- 58:05downtown and somebody knocked on our door 1 morning came in our
- 58:10office and they're like, is this like a is this like a satellite
- 58:13office or like a white? I'm like, no, this is it.
- 58:15But they knew our brand and somehow we're walking along the
- 58:18street in Tuscaloosa and saw like, but they didn't realize
- 58:21everything that was being done online was being done in this
- 58:24dingy little office in Tuscaloosa, AL.
- 58:27But that was the beauty of the Internet.
- 58:28It was. There was no brick and mortar.
- 58:30That brick and mortar was gone. That's right.
- 58:32That's right. Everything changed man, man
- 58:36that's I tell you what we could keep going and going and I could
- 58:39keep going and going, but like I I do want to actually let you go
- 58:42because I want to bring you back on at some point and like
- 58:45there's there's so much more to dig into here at some point.
- 58:47So I mean, Mike, I super appreciate you coming on and
- 58:51join us tonight. This is this is this has been
- 58:52great. Like I could have gone like I
- 58:54said, we could keep going. There's so many more rabbit
- 58:56holes to dive off into and all the things that you've seen and
- 58:59done, the people you've hung out with.
- 59:00We didn't get to Richard Branson yet.
- 59:02You know what I mean? Like that's a so we'll save that
- 59:04for the next episode, right? So and.
- 59:08We do have a, we don't really, you know, we're not trying to
- 59:12start a new business or brand or anything, but if you go to, on
- 59:15YouTube to around the world we go or if you go to
- 59:18aroundtheworldwego.com, we do post videos from our travels and
- 59:23we've got Laos episodes coming up and we've got Nepal coming
- 59:27up. But we've, we, it's not
- 59:29something we've done over the decades.
- 59:31It's just something we started a couple years ago.
- 59:33So it, you know, I missed a lot of great stories along the way,
- 59:36but we are trying to do it and it really has nothing to do with
- 59:38starting another brand. It has to do with, frankly, I
- 59:41enjoy watching these things as I get older and go, man, I forgot,
- 59:45I forgot we did that. Like, how cool is that?
- 59:48And there's so many memories that have been lost to time now
- 59:51that I didn't document as well and say 2005 or 2014.
- 59:57We are trying to make a conscious effort really for our
- 59:59own family. But that said, people do enjoy
- 1:00:03the video. So if you go to
- 1:00:04aroundtheworldwego.com, it'll take you to our YouTube page
- 1:00:07where we do post some of our travels.
- 1:00:10Absolutely. And we'll definitely do that.
- 1:00:12And and guys out there in Tigsbits land, don't forget go
- 1:00:15to tigsbits.com. We've got new merchandise, we've
- 1:00:17got new hats. Here they are the handlers got a
- 1:00:20hat on. I got a hat on.
- 1:00:22Maybe I need to send you one over there if you'll.
- 1:00:24You're going to have to personally deliver it, guys.
- 1:00:26That's the only way I accept. You know, you have to you have
- 1:00:28to bring it in your your carry on.
- 1:00:30I. Hold you to.
- 1:00:31That it. Warms.
- 1:00:32It warms my heart. You know, a good old boy from
- 1:00:34Cullman, AL has been rocking and accomplished.
- 1:00:37And as an inspiration, you've inspired me today in this last
- 1:00:40hour, we've had to talk to you. Been a pleasure to meet you.
- 1:00:43Like I said, I hope make sure to get my number from Blasey.
- 1:00:46So pastor, your brother, I'd love to meet him as well.
- 1:00:49Thank you for your time. It was wonderful conversation.
- 1:00:51I really do hope we have you back in the future.
- 1:00:53And I know all of our listeners and watchers are going to really
- 1:00:55enjoy this episode because I, I, I sincerely, it's one of the
- 1:00:58best ones I've ever done and, and I've thoroughly enjoyed
- 1:01:01hearing you talk today for sure. You're generous to say that and
- 1:01:06it's an honor to be here, so thank you guys.