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H&M’s Retail Pivot Under Pressure
H&M is slashing its physical footprint with over 600 store closures since 2022, folding Monki into Weekday to streamline youth offerings, as it battles ultra-fast, ultra-cheap online rivals like Shein and Temu. While H&M upgrades its digital game and tries localized in-store experiences, online competitors’ speed and low prices are reshaping consumer habits—making cheap clothes feel disposable. Online sales haven’t fully made up for store losses, leaving H&M’s multi-channel strategy in flux as it pivots from battling Zara to surviving the digital retail tsunami. Support the show:Get a…
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