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61% of Holiday Let Owners Are Already Using AI — Are You Getting Left Behind?
61% of Sykes' holiday let owners are already using AI — but how, and what does it actually mean for your listing, your guests, and your future?
In this episode of Holiday Let Insider, James Varley sits down with Laura McKellar, Head of Digital Transformation & Optimisation at Sykes Holiday Cottages, to unpack the findings from their latest AI survey and what it means for hosts in 2026.
They cover:
✅ How holiday let owners are actually using AI right now
✅ Whether AI kills the personal touch — or enhances it
✅ Where to start if you're AI-curious but haven't taken the plunge
✅ What Sykes is…
The skinny
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