
EP 17: Without This You're Costing Yourself Money with Cheyenne Martinez
In this value-packed episode, Zoey B chats with Cheyenne Martinez, founder of STRBKeep, a bookkeeping firm built specifically for short-term rental hosts and real estate investors. As both a bookkeeper and an STR owner herself, Cheyenne understands firsthand the challenges of keeping finances organized while growing a rental business.
Together, they unpack the behind-the-scenes systems that keep your portfolio running smoothly, from setting up your books the right way to preparing for cost segregation studies and tax season.
You’ll learn:
🧾 What a bookkeeper actually does (and how it differs…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.