Latest / The Coaching Hub Podcast
Ep 169: Do You Really Need to Niche? How Your Origin Story Helps
Is niching worthwhile? Ruth explores how reflecting on your origin story can be a powerful tool to uncover your target audience and establish deeper connections with clients. She also shares her own journey from hearing about coaching in a university management lecture in the 1990s to building a successful coaching practice. Emphasising the importance of using personal experiences and transitions to resonate with your ideal audience and craft a unique coaching niche. Tune in and learn how to harness the power of your story to create meaningful and impactful client relationships.
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