Xavier Mufraggi of Generator on Affordable Lifestyle Hospitality, Keeping the Host in Hospitality, and Building the Future of City Travel
Xavier Mufraggi spent twelve years at Club Med, ran YPO - the world's largest CEO peer network - and then took the top job at Generator, the affordable lifestyle hospitality brand backed by Brookfield with ambitions to double its European footprint by 2030. His reasoning was simple: the generation that wants to travel more than any before it has less money to do it with, and nobody had built the right product for them at scale.
In this episode of Brand Insiders, Mufraggi sits down with Adam Mogelonsky to explain what Generator actually is and why affordable and design-led are not…
The skinny
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