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Pod Crashing One On One Episode 458 A Wall Of Spikes Creates Podcast Change · Arroe Collins Like It's Live

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  Speaker 1: Have you check it out yet ero dot net, A
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  Speaker 1: r r oe dot net. It's more than just a podcast,
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  Speaker 1: it is twenty different podcasts. One of the hottest features
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  Speaker 1: YA authors unplugged. Yeah I said, why A It doesn't
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  Speaker 1: matter what your age is. YA authors are making a
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  Speaker 1: big impact, especially when it comes to graphic novels. Check
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  Speaker 1: it out Ya Authors Unplugged on Ero dot net, A
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  Speaker 1: r r oe dot net. Enjoy your exploration. Hey, What's
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  Speaker 1: going on? My name is Arrow, host of the weekly
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  Speaker 1: podcast Podcrashing and Podcrashing one on one. These episodes connect
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  Speaker 1: listeners to podcast specialists around the world. The goal has
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  Speaker 1: always been to inform our podcast community with subjects that
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  Speaker 1: deal with everything and beyond. Podcast hosts are usually very
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  Speaker 1: open and always filled with a spirit that spreads their
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  Speaker 1: skills as journalists, medical specialists, true crime solvers, gamblers, motivators, spiritualist, actors,
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  Speaker 1: and even their children. In fact, there is a pot
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  Speaker 1: podcast for every subject. Pod Crashing one on one has
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  Speaker 1: been around since March of twenty nineteen. The original goal
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  Speaker 1: was to put focus on helping up and coming podcasters
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  Speaker 1: to have the right information about hosting as well as
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  Speaker 1: surviving inside the podcast world. That idea went fifty four
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  Speaker 1: episodes before I finally realized, Wait a second, you're talking
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  Speaker 1: to all of these podcasters around the world. Let them
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  Speaker 1: share their personal experiences. The purpose of pod crashing one
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  Speaker 1: on one is to help you build your own platform,
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  Speaker 1: to promote it, and even earn some money. This is
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  Speaker 1: Podcrashing one on one, episode number four hundred fifty eight.
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  Speaker 1: Addicted to reading analytics. You been there, you experiencing it,
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  Speaker 1: you know, constantly making decisions based on the numbers. Oh yeah,
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  Speaker 1: the majority of all podcasters are deeply dedicated and addicted
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  Speaker 1: to the analytics, the daily hourly report words connected to
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  Speaker 1: downloads and likes. Now, when this happens, those associated with
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  Speaker 1: the podcast quietly shift from being information to validation that
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  Speaker 1: has the strength to change decision making. I am guilty
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  Speaker 1: as charged and had to force myself onto a platform
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  Speaker 1: of procedures that must be met before any changes are
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  Speaker 1: decided upon in the future. Coming from the world of
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  Speaker 1: terrestrial radio. I rely a lot on focus groups, you know,
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  Speaker 1: sitting with real people, not just podcast listeners, not just
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  Speaker 1: those who check in every day, but to put focus
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  Speaker 1: on how those numbers or analytics physically create a slide
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  Speaker 1: in the origin of the outreach. Analytics, stop measuring and
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  Speaker 1: start steering. Ooh, that's a tough one to chew on. Analytics,
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  Speaker 1: Stop measuring and start steering. Nothing irritates a podcaster more
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  Speaker 1: than spikes in their numbers. I mean, what does this
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  Speaker 1: even mean? How do I make it go even higher?
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  Speaker 1: Or stick around a little bit longer? Titles are exaggerated, topics, drift,
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  Speaker 1: guests are chosen with intent, episodes are rushed, and then
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  Speaker 1: we start chasing trends coming up next, facing that wall
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  Speaker 1: of short term spikes. Hey, welcome back to podcrashing one
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  Speaker 1: on one facing that wall of short term spikes, especially
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  Speaker 1: when it can poison your long term trust. Being addicted
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  Speaker 1: to your podcast, analytics rewards your immediate feedback. Now, this
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  Speaker 1: influences podcasters to chase viral moments. The creative sickness is
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  Speaker 1: to feed that need to get more spikes. This is
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  Speaker 1: when we start building episodes that no longer fit the
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  Speaker 1: true purpose of your original podcast idea. Here's the cold
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  Speaker 1: hard facts. When you make tweaks to your podcast, you're
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  Speaker 1: actually interrupting the flow of your quiet listeners. Yeah, we're
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  Speaker 1: going for the numbers, all right, while shrinking your foundation
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  Speaker 1: the identity of the podcast episode. This leads to being
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  Speaker 1: reactive instead of being intentional. Analytics aren't evil, Analytics obsessions
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  Speaker 1: are our listeners? Even finishing your podcast episodes, is the
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  Speaker 1: format clear? What about new people? Are they locating the podcast?
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  Speaker 1: And the worst question to ask is are we going
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  Speaker 1: to get the podcast attention that I need and get
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  Speaker 1: them back? The winning equation is simple values first, then
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  Speaker 1: your audience, followed by your numbers. Value audience, numbers awareness
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  Speaker 1: will always help you keep ambition away from becoming addicted
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  Speaker 1: to the false gods of podcasting your analytics. I'm aeryon
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  Speaker 1: and that's podcrashing one on one