Howard Megdal on his Caitlin Clark book, Clark's popularity, WNBA growth, and more

Awful Announcing Podcast · Jul 17, 2025 · 48m

Host Brandon Contes interviews founder of The IX newsletter, The Next, and author of "Becoming Caitlin Clark," Howard Megdal. With the WNBA All-Star Game coming up, Brandon and Howard discuss his new book along with a wide range of topics including Caitlin Clark's talent and her rise in popularity, how the media covers Clark, the WNBA's role and its responsibility in Clark's popularity with the rise of women's basketball, and more.

NOTE: We recorded before Clark re-aggravated her groin injury on July 15.

-1:51: Focusing on women’s sports coverage

-6:10: “Becoming Caitlin Clark” book

-12:44…