Reframing how search ranking works, Google Doubles Down on Income, Voice Search Redux? w/ Cindy Krum
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SEOs need to reframe how search ranking works - click thru data being the most important factor:
Click data is a cornerstone of Google’s ranking algorithm, as highlighted by recent DOJ findings. Google uses its heavy reliance on click data to grasp new trends swiftly as well as to “understand” page quality.
Traditional SEO elements like title tags, meta descriptions, scheme, great photos and content provide enduring value but with a new twist. These elements are tools to drive clicks and engagement and thus ultimately drive higher rankings.
Google Doubles Down on Tried & True…
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