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How to make EVs the easy choice for consumers

With changes to the energy price cap, helping consumers make the right choice when it comes to owning and charging an EV is now an expected part of the car buying process. However, when we speak to retailers it's an area that needs to feel easier and simpler to explain.

Charlie Cook founded @rightcharge and was the second employee at @octopus EV so what he doesn't know isn't worth knowing.

This brand-new series is designed to help automotive professionals understand technology and how to harness its full potential to drive efficiency and create a more connected customer experience.

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