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How to Integrate Chatbots into Your Marketing | Ep. #246

In Episode #246, Eric and Neil discuss how to integrate chatbots into your marketing. Tune in to learn what chatbot is, its limitations and strengths in regards to its function, and whether or not it is essential for your marketing strategy. They also discuss the BEST way to optimize a chatbot’s utility—partner it with a human.

Time Stamped Show Notes:

00:27 – Today’s topic: How to Integrate Chatbots into Your Marketing

00:34 – There’s been a chatbot craze since 2016

00:49 – Eric explains what a chatbot is

01:15 – Chatbots can understand the basic level of support

01:22 – Eric shares how…

The skinny

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