Latest / Up Next with Gabriella Mirabelli
UN 367 - James Nord. Fohr & Influencer Marketing.
Influencer marketing isn't just a trend, it's becoming the main event. In this episode, Fohr CEO James Nord explains why brands must stop treating it as a bolt-on and start building around it. From authenticity myths to smarter metrics, Nord outlines the mindset shift needed to win in the new marketing era.
The skinny
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