Latest / The Local Marketing Podcast with Fexingo: Small Business, Google Maps, and Local SEO
How a Local Pizza Place Uses Google Maps for Catering Growth
Lucas and Luna dive into how a single-location pizzeria in Portland, Oregon—Tony's Neapolitan—used Google Maps features like menu links, Q&A posts, and localized ads to grow its catering business from $2,000 to $18,000 per month. They break down the specific tactics: optimizing the Maps listing for 'catering near me' queries, posting real-time menu updates, and turning Q&A answers into ad copy. Luna shares a surprising stat about how 60% of catering orders came from new customers who found the place via Maps. The episode includes a candid moment about listener support keeping…
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