How Philadelphia Passed a Breeding Moratorium 15-0: A Framework for Animal Advocates

The Animal Advocate · Feb 24, 2026 · 17m

Philadelphia's City Council just voted 15 to 0 to pass a 3-year moratorium on unlicensed dog breeding and puppy sales — a bill that Penny Ellison helped draft and testified in favor of in council hearings. In this episode, she walks through exactly how it happened and what advocates everywhere can learn from it.

Using Philadelphia's moratorium as a case study, Penny breaks down her Four Cs framework — Common Sense, Collaboration, Communication, and Compromise — and shows how each one played out in real time, from the first draft to the unanimous roll call vote.

In this episode, you'll learn…