What the FinTech? | S.6 Episode 23 | How behavioural science shapes financial decisions
In the latest episode of the What the FinTech? podcast, we're joined by two of BeHive Consulting's co-founders, CEO Rachel Altmann and Chief Behavioural Scientist Noemi Molnar, to delve into how behavioural science influences financial decision-making. The conversation explores how the growing trend of digital transformation is reshaping our psychological relationship with money and the key psychological principles fintechs should consider when designing new products. Altmann and Molnar, speaking with FinTech Futures reporter Cameron Emanuel-Burns, also examine gender differences in…
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