
Why You Should Be Selling Business Printers w/Epson’s Sam Patel & Koji Nawata
Print is far from dead, and while we live in a very digital world, there is still a need for tangible, physical printing. Epson wants VARs to tap those opportunities by bringing its line of business inkjet printers into the channel. This week, Sandeep "Sam" Patel and Koji Nawata join the pod to pitch business printing for your portfolio. Why enterprise printers over consumer-grade? What verticals need these solutions? How should you approach existing and new customers? It's the episode that's ready to battle Mewtwo!
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