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Latest / Carl Gould #70secondCEO

Carl-Gould-#70secondCEO-Stop Selling Positives—Solve Problems Instead

Stop Selling Positives—Solve Problems Instead Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Now, I know the biggest mistake you kick your way, I want to know what the biggest mistake you are making in your business is, so we can go and fix that problem. Here's the biggest mistake. Talking about the positives of your business too much, or giving it too much airtime, right. That's not what it is in a current client working. In the season of business that we're in cold winter, people defer to experts, right…

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