The Price Whisperer Per Sjofors On How To Catapult Profits And Success (#234)

The Deep Wealth Podcast - Unlock Your Deep Wealth In Business and Life · May 31, 2023 · 44m

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“You can never have too much education.” - Per Sjofers

Per Sjofors, aka “The Price Whisperer”, is the Founder of Sjofors & Partners.

Pricing has always been an interest area for Per. As a serial entrepreneur, running companies in Europe and the US, he did pricing experiences. Some of these worked spectacularly well, some did not work at all. As a result, Per founded his company out of his frustration that what business schools teach about pricing is too abstract, and too academic for a business executive to act on. Likewise with books about pricing. Consequently, he set out…