EP466: Dr Robert Cialdini - How To Become A Powerful & Sought After Thought Leader

The Thought Leader Revolution Podcast · May 9, 2023 · 1h 4m

"To persuade, speak not to argument. Speak to self-interest." - Ben Franklin

"In terms of thought leadership you have to differentiate yourself from the herd, from what most people are doing in a standard and conventional way. And then you get the chance to be seen as someone who's leading on that topic or in a new direction on that topic." - Dr. Robert Cialdini

Dr. Robert Cialdini was a researcher, academic, scholar, and teacher when he realised that it wasn't enough to live in a world of seemingly artificially constructed studies on human behaviour. So he differentiated himself from the…