Latest / Coffee People Podcast / Roast! - Breanna Briggs, Leap Coffee
Transcript
- 0:11Hey everyone, welcome back to the roast West Coast podcast
- 0:14before we get started. Today.
- 0:15I want to shout out. Ironsmith coffee company in
- 0:18Encinitas, California. They're one of the great
- 0:20sponsors of this show and you can check out all of their
- 0:22coffee subscription options at ironsmith coffee.com.
- 0:26All right, hang on. I need to pour myself a cup of
- 0:28coffee today. It is the middle of December and
- 0:35the mornings are cold even here in Southern California.
- 0:38And we're in the middle of this huge surge in the pandemic.
- 0:41Drinking coffee in the mornings. As one of the few things that
- 0:43feels normal to me like the old normal.
- 0:47Not pandemic, normal, just normal.
- 0:50So I've been taking time to savor this cup of Costa Rica
- 0:54made with beans roasted by my featured guest on today's show
- 0:57Bree Briggs. Bree is the head roaster.
- 1:00And essentially, the all coffee everything at leap coffee and
- 1:03Carlsbad California in our conversation.
- 1:06We discussed the role of women in the coffee industry and how
- 1:09important it is to be represented.
- 1:10We also chat about how leap coffee came to be and how
- 1:13they've adapted to the impacts of the coronavirus.
- 1:15If you're in Southern California, you are.
- 1:18Well, aware that we are in the middle of another long-term.
- 1:21Stay-at-home closure order that has restricted.
- 1:24The ability of coffee shops, like leap and most Hospitality
- 1:27businesses to Open for anything, except for take out.
- 1:31The New Order is part of an effort to limit interactions and
- 1:34by extension slow, the spread of covid-19 as the beds in our
- 1:37hospital. I see use fill up in Brandeis
- 1:39conversation. She talks a little bit about
- 1:41being open for their customers to come into the shop, which has
- 1:44been a welcome change, their a small Cafe, and having those
- 1:47relationships with their guests is a key component of the
- 1:50services that they offer. But know that this chat was
- 1:52recorded before the most recent closure order and leap, like so
- 1:56many others have been restricted to take away order.
- 1:58Azure delivery from online sales.
- 2:00The pandemic is hit the service industry incredibly hard.
- 2:03If you're out there and you're thinking about holiday gifts
- 2:05this year. I strongly encourage you to
- 2:07think about what small businesses, what coffee shops,
- 2:10what cafes make your neighborhood, feel like home.
- 2:13And if you're in a position where you're giving out holiday
- 2:15gifts this year, consider sharing the efforts of those
- 2:17local spots that enhance your neighborhoods with those you
- 2:20love. No one wants to be closed but by
- 2:23sacrificing their livelihood these businesses are truly
- 2:26putting the safety and health of their communities of Of their
- 2:29business and that is true Hospitality.
- 2:31So swap, the candy canes in the stocking for a gift card, to
- 2:34your favorite coffee shop, or ship a bag of beans, to a
- 2:37friend, a favorite on a sister. Someone you may not get to see
- 2:40this year and then drink it together over a video chat.
- 2:43I for one love a gift, I can drink in a coffee mug, but also
- 2:47consider giving branded store merchandise or a subscription
- 2:50for coffee. It'll be the gift that keeps on
- 2:52giving if you want to support today's guest Breeze, Roastery,
- 2:55head to www.leadpages.net coffee.
- 2:58Bye. And today is the day to order
- 3:00because for this week, only each bag of coffee purchased at leap,
- 3:03dot coffee. Customers will be entered into a
- 3:05drawing to win a free V60 pour over set and a bag of their
- 3:09sugar and spice holiday blend which is only available for a
- 3:12limited time. You can order coffee for pickup
- 3:14or delivery online at www.ppsd.com Coffee.
- 3:19They'll announce the winner on Monday.
- 3:20December 21st. This show is coming out on a
- 3:23Tuesday, which is also great for you because every Tuesday leap
- 3:26runs a BOGO offer, you can use the promo.
- 3:28Code Tuesday, that's all capital letters and you'll get 25% off
- 3:33your second bag of bleep Coffee. Plus.
- 3:34They're offering free shipping on orders over $25, and now it's
- 3:39time to pour myself. Another cup of coffee and the
- 3:41show, Welcome Brianna to the roast West Coast podcast.
- 3:47It's great to meet you this morning.
- 3:49Great to ears on Ryan. Thank you so much for having me
- 3:52on. I see you have a cup of coffee.
- 3:54What are you drinking today? This is leaps Ethiopia.
- 3:58We Mo. It's been organic natural, super
- 4:02sweet and fruity up some like citrus acidity in there.
- 4:06It's one of my favorites right now.
- 4:10I'm at work right now, obviously, so it's you drink.
- 4:12What we have on hand. I actually saw that you guys
- 4:15have a house blend called, cheers, which I didn't know.
- 4:19But I also host a cheers North County podcast, right?
- 4:22Here's column. So I feel like I'm going to have
- 4:25to negotiate with you, to get my face on the bag or something.
- 4:29We might have to work on that or at very least send you a
- 4:32complimentary, but that's alright.
- 4:35I'm happy to pay for coffee these days.
- 4:37I think it's a good use of my finances.
- 4:40I wanted to get started with your the director of coffee at
- 4:43leap. Yes.
- 4:44What does that mean? Exactly.
- 4:46And what is kind of the chain of events that brought you to LEAP,
- 4:49so, director of coffees, kind of the fancy title of it.
- 4:52It technically think my official title is roaster, but I do, I do
- 4:58everything copy related. So I scout out new samples.
- 5:02I get samples from a lot of the green or importers that we work
- 5:05with. I do all the sample, roasting
- 5:06the tasting, I decide we want to buy, then once it comes in, then
- 5:12I do all the roasting and the testing and finalizing a flavor
- 5:15notes. And then also all of the
- 5:17production roasting falls into my hands to.
- 5:19So pretty much anything back of house, coffee related.
- 5:23My hands are always in it and then, you know, makes you making
- 5:26sure, the Baristas get dialed in on how to tell people about the
- 5:30coffee, how to describe it. Make sure they can sell it.
- 5:32Well, make sure they can dial it in on the bar and serve it to
- 5:36our taste profiles accordingly every time.
- 5:38So yeah, basically, everything caffeine is mine, Barb manager
- 5:44likes to affectionately. Call me the coffee whisperer.
- 5:47That's it's a lot of moving Parts.
- 5:49It is definitely. One thing.
- 5:50I've been just so surprised at having these.
- 5:52Conversations with coffee roasters is how much education
- 5:55goes into the job as a general manager myself.
- 5:59I understand that. But I guess I just didn't apply
- 6:01it to that kind of role as coffee roaster.
- 6:03But it's really so much more about educating not only your
- 6:05staff, who is serving it that I understand.
- 6:08But also, the customers who are are getting it, so they know
- 6:10what they're drinking and how to make it at home.
- 6:13Since you give up, kind of a little bit of control at the end
- 6:15of that process. Yeah, definitely.
- 6:17What about leap? Like?
- 6:18How did leap start? What's kind of your origin
- 6:21story? I was actually looking on.
- 6:22Mine and other than, like, your reviews, which are great.
- 6:25I didn't really find a lot of information, scuse me a lot of
- 6:28information on the background. So leave. 2016.
- 6:34So we're four and a half years old about our owner, Brandi,
- 6:39Brandi cut. First her husband James.
- 6:41If this was his Grand idea, they were both in commercial real
- 6:45estate back in the day and he just had a real fondness and
- 6:49love and passion for coffee and coffee shops, and the way coffee
- 6:53brings people together. So this was when it gets its
- 6:56name because he took a complete leap of faith and jumped out of
- 7:00what he knew or into something completely unknown.
- 7:03Just because he loved it and wanted to share it with other
- 7:05people. So he gets the unfortunately
- 7:07passed away a couple years ago after we opened, but Brandi has
- 7:11carried on his vision. So very well and I think
- 7:14everyone who's a part of the league team shares that same
- 7:17passion for coffee and people and sharing it with the world.
- 7:21And, you know, so much of coffee while there is an incredibly
- 7:25growing specialty, Coffee Culture and community.
- 7:27That is amazing. I think there's still so much,
- 7:30that's corporate. You know, most people just go to
- 7:32Bucks or peace or whatever, the big change places are, and the
- 7:36Art of coffee itself. I think is lost in a lot of
- 7:39that, commercialization. And so, that's what we aim for
- 7:42here is to bring It All Back to Basics.
- 7:44Just enjoy a really good cup of coffee, shared by people that
- 7:49love it in order to encourage more, love property itself and
- 7:53then the relationships that it builds with people.
- 7:56So we're all very, very fond of coffee here.
- 8:00There's, there's not, we're not necessarily all My previous copy
- 8:03background. We have some Reese's who had
- 8:05never done coffee before when they came here, but I think they
- 8:08all embrace it really well. And that's kind of kind of how
- 8:12we started. Kind of, we're very small that
- 8:16we're doing, what we can to grow.
- 8:17And obviously, mostly just stay afloat during this weird crazy
- 8:20season right now, but we are so appreciative of all of the
- 8:25regulars that we've still seen during this whole covid time.
- 8:29And not work. And I'm just very Thankful to be
- 8:33here, you mentioned Starbucks. So I have to ask this because of
- 8:39Starbucks D. Is it required by your customers
- 8:42to sell some sort of pumpkin spice during the holiday season?
- 8:45Yes, we do have pumpkins. Okay, but we've actually worked
- 8:49very hard on our recipe over the last couple of years, to dial
- 8:52it, and make it as much pumpkin and spice, and not like sweet
- 8:57and sticky and all that, that you expect from some of those
- 9:00other places, but that's kind of how That's how all of our
- 9:03flavors. Go.
- 9:04Obviously, the number one thing for us is copy and we just want
- 9:08everything else to compliment it.
- 9:09So we use really simple ingredients in all of our
- 9:12house-made, stirrups for everything, observe all the
- 9:14time. But like with those really fun
- 9:17seasonal. Things like pumpkin spice or
- 9:19like your peppermint mocha during the holidays, Frank keep
- 9:22it simple and make sure it complements and goes with it and
- 9:24still shares the copy aspect itself and not just that like
- 9:29sweeter on thing, you know. Yeah, you want the essence of
- 9:32coffee, still. Only come through and you had
- 9:33mentioned Back to Basics which is in big bold letters on your
- 9:36website. How does that kind of that
- 9:38theory or that mission statement applied to the beans themselves
- 9:42and kind of what you're doing? When you're sourcing your beans.
- 9:44I mean, have you been able to take those sort of origin trips
- 9:47or how do you apply that kind of theory to what you're doing in
- 9:51the Roasterie itself? Yeah, partially we on the one.
- 9:55Do keep a copy line up, pretty simple.
- 9:58We usually only have about eight different copies that we offer
- 10:01at a time, do a couple Blends. So we have our espresso, which
- 10:05is our sweet cheeks, probably one of our more popular copies
- 10:08and our tears and then we have a cold brew blend right now as
- 10:11well. And then I usually have at least
- 10:13three to four rotating single origin offerings, but not much
- 10:18more than that. I know some places have tons and
- 10:20tons and tons of options and for property nerds like me, that's
- 10:23awesome because it gives me a chance to try.
- 10:25Bye. But I think for other customers
- 10:28like more to the ones that we're appealing to, I think people get
- 10:31a little bit more basic and simple and just having a few
- 10:33things for them to choose from is a little easier for them.
- 10:36We also do all of our roaster medium roast, nothing.
- 10:40Super super dark because we like to highlight the original flavor
- 10:45characteristics of the beans that we buy.
- 10:47So, for example, like the OPI, I'm drinking they tend to be
- 10:50super fruity. There's some like strawberry
- 10:53notes in here that if I roast it, too dark, I Notice sometimes
- 10:57it one roast I do. And slightly hotter than the one
- 11:00previous, and I taste them next to each other.
- 11:02It doesn't have quite as much fruit as it did in the previous
- 11:04grossed. So trying to aim, for those same
- 11:08consistent notes. Every time to is really
- 11:10important. Well, you mentioned our
- 11:12strawberry just now and I think that's something that people are
- 11:15always surprised by is just the color wheel of flavors.
- 11:18So to speak. I mean, there's that flavor
- 11:20wheel and I was showing that to my wife and just you start
- 11:22getting into some of those specifics, whether they're
- 11:24fruity or Or C or nutty. And then breaking them down even
- 11:27further. And I think if you grow up, just
- 11:29like getting a cup of coffee at the diner, or at a Starbucks.
- 11:32You might not realize how much is really there for you to
- 11:36appreciate in your cup of coffee.
- 11:37And so, when you say, you're roasting them all medium.
- 11:40So you can taste that. I think that's a way for people
- 11:43to start learning more about what they're drinking.
- 11:45I guess. Absolutely.
- 11:47Absolutely. I mean, that's that's why I And
- 11:50the coffee is in the first place.
- 11:51I actually started working at Starbucks while I was in
- 11:54college. And, you know, obviously, most
- 11:57of what I did was just the quick-paced production on the
- 12:00bar, but my manager was really good about making sure that her
- 12:04stack was educated on every single copy that we had, so that
- 12:08we could tell customers about the flavor notes.
- 12:11And with most of them, obviously.
- 12:12It's they're really dark. It's a little hard to tell, but
- 12:15it got me fascinated in how coffee could be so much more
- 12:19than just that. That quick thing that you need
- 12:21in the morning to get through the day.
- 12:22So that's kind of eventually why I sought out bleep because I
- 12:26wanted more of that knowledge and education about coffee
- 12:30itself and being Origins and how to share that with other people
- 12:35and not, you know, keep it as just that simple.
- 12:38So if morning caffeine thing, I mean it's easy to make fun of
- 12:41Starbucks because they're like the Yankees of coffee.
- 12:44Like they've been around forever.
- 12:45They obviously like have like a skill set that they do and a
- 12:49market that they Appeal to but they are also act as kind of a
- 12:52feeder program for people like you who gets to get their start
- 12:55there and learn a lot and then move on into a more craft based
- 12:58system. Yeah, so I can't fault them for
- 13:00that. This next question is it's got a
- 13:03big. So I want to warn you.
- 13:04It's got a lot of moving Parts. Okay, that's kind of something.
- 13:06We emailed a little bit about, but when people think of, like
- 13:10stereotypically of who a coffee roaster is, I think they
- 13:12generally conjure up. Probably someone who looks a
- 13:14little bit like me, like, in a flannel shirt with a beard, you
- 13:17know, maybe if they're like in a fancy place.
- 13:19Or wearing a leather apron or something.
- 13:22But, at least I think you mentioned, you have an all-woman
- 13:24team and I'm wondering how does that affect kind of the the
- 13:28business as a whole? Does it matter that it's an
- 13:31all-women team and then kind of a little bit about what you
- 13:33feel, the growing role of women in the industry is.
- 13:36And if you feel that women are represented well in the coffee
- 13:39industry. Yeah, I think that's a really
- 13:41great question. So, Lee is currently, all female
- 13:44staff. Obviously, green is the owner
- 13:47Maddie is our manager. I'm The Roaster and And everyone
- 13:50else, underneath us. Our Pet Shop is a woman.
- 13:53We did not intentionally end up this way necessarily.
- 13:56We've had quite a few guys that have worked here at least,
- 13:59definitely in the time that I've been here, but none of them have
- 14:02quite most of them have been amazing but there's just always
- 14:05been like a season that then they decided to leave or
- 14:07sometimes. They weren't a good fit.
- 14:09Those just kind of naturally. This is just happened and we
- 14:13joke that now we didn't mean to hire all women, but when the
- 14:15women are the only ones that show up for their interviews, of
- 14:18course, we're only gone. So, we really appreciate the way
- 14:25that it transformed our company culture.
- 14:27I think it on our customer service side of things.
- 14:30It brings a lot of warmth. We like affectionately call our
- 14:34space, some somewhat cozy, it's very homey.
- 14:37And I think having a woman team that's, you know, kind of
- 14:41naturally more nurturing in a lot of ways.
- 14:43I think that helps to encourage that atmosphere and we love that
- 14:47and then for me as a Women in the Roasterie.
- 14:51I feel pretty unusual. I mean, I do know several other
- 14:54female Roasters, but it certainly seems like a lot of
- 14:58the top dogs that many other coffee shops that I know of,
- 15:01most of them are men. So that's pretty exciting for me
- 15:06to kind of feel like I'm in a not necessarily groundbreaking
- 15:10position, but it's cool to increase the representation in
- 15:14that way. And I don't really think there's
- 15:16anything about this world that needs to be.
- 15:19Now, I will say that, especially for me as a relatively smaller
- 15:23woman, sometimes moving, the coffee bags as well difficult.
- 15:27And I need some help because most of them were a like a
- 15:29hundred and fifty pounds. So they're like the same size as
- 15:33me or more. So, that's a little challenging.
- 15:37But otherwise, I love it. It's really cool to get
- 15:41connected with women in my position at other shops and to
- 15:44build relationships between them to kind of encourage increased.
- 15:49Plantation, it makes me more excited as I continue to grow in
- 15:53my career to and have more opportunities to be educated and
- 15:57trained in more professional aspect.
- 16:00I think that's also really cool. And it is amazing that there is
- 16:03still that opportunity. Is there like a group of like
- 16:06women coffee professionals. Like the in beer?
- 16:09There's the pink boots society, which get together and
- 16:11collaborate and provide support for each other.
- 16:13Is there something like that in coffee?
- 16:15There? Is it's called.
- 16:17She's The Roaster and it's somewhat.
- 16:19What Instagram hashtag and want to follow along with that.
- 16:23But there are usually I feel like, at different, coffee
- 16:27events, like Expo or some of the competition's think they will
- 16:32often gather together, you know, I have conversations and support
- 16:37each other in that respect to. So there's they're definitely
- 16:41there. I will say, I'm not incredibly
- 16:44well-connected too much outside of our local bubble, but that's,
- 16:48that's a goal. This show will be right back
- 16:52with the rest of my conversation with Bree Briggs of leap coffee.
- 16:56But first, a quick word from our sponsor.
- 16:58Ironsmith coffee. One of North County San Diego's
- 17:01Premier Coffee Roasters on their recently revamped website.
- 17:04Ironsmith coffee.com. You can explore their roast
- 17:07collections by style or even Brew method order.
- 17:10Just once or start a subscription and get discounted
- 17:13pricing, ironsmith coffee, always consistent, always great,
- 17:17always free shipping, all of the details on ironsmith coffee,
- 17:20too. And since you're already online
- 17:23buying coffee, be sure to subscribe to the roast West
- 17:26Coast newsletter. Enter your e-mail at roast
- 17:28westcoast.com for the free content where I provide show
- 17:31updates Recaps and a lot more for every paid subscriber to the
- 17:34newsletter this month. I'll be buying coffee for local
- 17:37health care workers, who are putting in the work day after
- 17:39day to keep us safe from covid-19.
- 17:41And now, back to the show. Well, it sounds like from
- 17:46earlier on, you have a lot on your plate right now just on a
- 17:50daily basis. Yeah, it kind of.
- 17:55I died. When I was the assistant
- 17:56roaster. I don't honestly think I knew
- 17:59that this was all that was part of the job, like my training
- 18:03under, my predecessor was wonderful, but he ended up
- 18:09leaving unexpectedly and it was before I knew it was going to
- 18:13happen. So I just a bunch of it kind of
- 18:15got thrown onto my plate, and I was like, well, I'll figure this
- 18:17all out as I go and that's obviously been challenging, but
- 18:21also exciting and I don't think I've ever had.
- 18:24I've never had a job that I have loved as much as what I have
- 18:28right now. That's always great to hear.
- 18:29I think you never really prepared for all the things.
- 18:33You know, I think it's something and hospitality and particular
- 18:36That's Unique. Where, if you're in the role
- 18:39that you're in, or in a management role, there's so much
- 18:41more that you're responsible for than just your job description.
- 18:45And you're also a role model for the people that you work with.
- 18:48And and so there's just I think customers in general, don't
- 18:51realize that maybe someday is the manager is cleaning
- 18:53bathrooms. Or maybe someday there will
- 18:55think coffee or they're fixing something that broke.
- 18:59I know I've certainly had enough days where people were trying to
- 19:02find me and I was on the roof like fixing an air conditioning
- 19:04unit or something. Wow, especially with what you do
- 19:07because there's a manufacturing component, you know, to roasting
- 19:10where you're working with machinery.
- 19:12And so there's probably a lot a little tinkering things that I
- 19:14would imagine you have to do. Yeah.
- 19:16Definitely. We haven't touched on it yet
- 19:19really but it's impacted. Everybody.
- 19:21Obviously is this freaking coronavirus, which is we're
- 19:24going away. Excuse my language.
- 19:28That's how my mother would say. That's not how I say it.
- 19:31How did the initial wave of covid impact you guys?
- 19:34I mean and how have you adapted and changed over the last six
- 19:37months or so, you know, we're there any things that you didn't
- 19:40expect or that were surprising about the way customers reacted
- 19:44or you guys did in the business. Yeah.
- 19:46It was certainly a lot more. Initially, you know, those first
- 19:51couple of weeks. Once it happened our foot
- 19:53traffic went down incredibly low, and we still over the last
- 19:58six months. We still have not quite gotten
- 20:00back to our normal numbers. And I think that's just, that's
- 20:03to be expected. But we did.
- 20:05We closed our doors for about three weeks at the beginning,
- 20:08just so you could kind of regroup and figure out what's
- 20:11the best way to do this. How many people can we afford to
- 20:14keep? How many hours can we afford to
- 20:16stay open? And Through all that.
- 20:18I mean, I've been roasting coffee with the entire time.
- 20:21We have definitely seen our online sales increase
- 20:25significantly. We I think I used to send coffee
- 20:30that someone had order online, maybe twice a week.
- 20:34If I was lucky and there have been a nice wife sent like 50
- 20:38bags because so many more people have ordered coffee and that's
- 20:42really really cool. We've seen some of that drop
- 20:45since our Cafe traffic has picked up.
- 20:48Naturally that makes sense because a lot of those people
- 20:50who weren't coming in or not coming back in, but the online
- 20:54sales are still much higher than they were, which is really cool
- 20:56for us. As far as half a traffic, a
- 21:00down. Like I said, still low or lower,
- 21:04but the facts that we cannot have dine in.
- 21:06Again has certainly helped a ton because we get a lot of
- 21:10customers who come in, and they work from home here and so they
- 21:15can still do that. And I think once that dining
- 21:18Restriction was lifted a little bit.
- 21:19That's helped increase our numbers and down a lot.
- 21:22Are you worried about those restrictions being put back in
- 21:26place over the winter? Yes.
- 21:28Definitely. We certainly worried about how
- 21:31that will continue to impact how business goes.
- 21:35I do think that there are enough people who will still come in,
- 21:40even if they can't stay because we do have a really, really
- 21:44faithful group of customers that we see just about every day and
- 21:48For at least several times a week and that has made this
- 21:51whole thing worthwhile, you know, to see those familiar
- 21:54faces and get to joke about. You know, how we can only sort
- 21:57of see that because they had masks on Earth stuff like that.
- 21:59But I think it makes it easier to keep going to have some, some
- 22:05of that stability. Yeah.
- 22:06There's a real Community around coffee that makes it hard to
- 22:10give up. I think that's the thing I
- 22:11missed most about this whole period isn't so much.
- 22:15I love the coffee and I love, you know, the be beer or food if
- 22:19I'm out but you get to know customers or employees as a
- 22:23customer and you get to know other customers to, you know,
- 22:25you get because you might have the same schedule when you start
- 22:28running into the same people over and over, and coffee shops,
- 22:31are really, kind of a, there's still a community place where
- 22:34it's less odd to say, hello to somebody.
- 22:36You don't know. I think exactly where, like, if
- 22:39I were in the library, I would never go and just randomly say
- 22:42hello to somebody. But at a coffee shop, I might,
- 22:43if I see their reading a book, I like your something.
- 22:46Yeah. Definitely, we have Number of
- 22:48community tables that has Wheel of that Community aspect, that
- 22:53we've always encouraged people to sit next to their neighbor
- 22:57and talk to someone. They don't know.
- 22:58And it's kind of been tough not to really have that option
- 23:02available right now with the distancing between seating, but
- 23:06it is definitely still cool to see that some of those
- 23:08relationships still exist is to work around and still
- 23:13communicates despite the distance.
- 23:15We have too few so I don't want to start.
- 23:18Any drama, but do you know that there's also a leap coffee and
- 23:21Oklahoma City is yeah, one of the coffee importers that we
- 23:27worked with. As several times accidentally
- 23:29sent their samples that I don't know if ever talk to them.
- 23:34I haven't have you. I've been there, I didn't want
- 23:39to, I didn't know if there was some sort of like under, you
- 23:41know, under ground, coffee rumbling going on between the
- 23:44two of you are. No, I don't think he's not that.
- 23:46I maybe like a Nation where people.
- 23:49Like, if you go to both leap coffees, you get something like
- 23:52a t-shirt or something like in the old days, you know, if you
- 23:55ate a 72-ounce steak or something, you get a t-shirt.
- 24:00Yeah, we're entering the holiday seasons.
- 24:03Do you guys have anything planned for that?
- 24:05Coming up? I saw that you're offering
- 24:07subscriptions, but are there any sort of special things you're
- 24:10doing for the holidays or ways that people can buy coffee for
- 24:13themselves is a gifts, you know, gift cards, anything like that
- 24:17that people might be able to do. Yeah, we sell gift cards in the
- 24:21cafe. So we definitely encourage
- 24:23people to come in and buy gift cards for families or friends.
- 24:27Whatever. We also do offer the option for
- 24:30them to even call over the phone and purchase it that way, if
- 24:34that's easier and always male gift cards.
- 24:36We are online coffee stores, open 24/7.
- 24:40And we always offer the option to purchase it for yourself and
- 24:44ship it to someone else. And I love seeing when people do
- 24:47that. Really cool subscriptions are a
- 24:50great way. You know, what do you want to
- 24:52gift a subscription to someone or just add it to your own
- 24:55stocking for the holidays? And we will, of course have all
- 24:59of our, you know, new festive drinks like our gingerbread
- 25:02latte and peppermint mocha. So, that makes the cafe
- 25:04experience more fun. And then we're always offering,
- 25:08you know, whether it's 25% off or 50% off like a buy one.
- 25:12Get one option to encourage people to buy more bags of
- 25:16property. Sure.
- 25:18Anything else that we didn't cover about bleep coffee that?
- 25:21People that listeners should know.
- 25:24You can say no if we covered everything but just in case
- 25:27there's anything else you want to get one.
- 25:30Yeah, I guess I think we covered everything.
- 25:32You know, we're a very small little place.
- 25:35We're kind of tucked away by Prager Brothers in Carlsbad and
- 25:38a lot of people don't know that we're here but we are here are
- 25:41here and ready to start all the time.
- 25:43I'm gonna end with a real simple question.
- 25:46On days, you know, in the past when you I just wonder about
- 25:49freely like a normal human being and you're not at work and you
- 25:53stop at someone else's coffee shop.
- 25:55What is it that you're ordering? It really depends on the day.
- 26:01Most of the time, I will order pour over just because I like
- 26:05being able to try different single Origins and I think the
- 26:09poor over method because of the meticulous individual slope, or
- 26:14I think it extract flavors much better than just a standard.
- 26:18Drip coffee, so that's always my favorite, but if I'm in a
- 26:23sweeter mood, I usually get a nice double latte with like are
- 26:26accepted or something like that. It sounds great.
- 26:29Thank you Brianna for Brianna, Brianna.
- 26:32Oh my goodness. I've been saying it wrong.
- 26:34It's Breanna on to either or Brie.
- 26:37Most people. Just call me Bree Bree.
- 26:39Okay. Thank you for joining me on the
- 26:41roast West Coast podcast. I really appreciate your time
- 26:43and just joining us and for continuing just to make coffee.
- 26:46Thank you. Yeah.
- 26:47Thank you for having me. Thanks for listening to this
- 26:50episode of roast West Coast. While listening to Bri talk
- 26:53about her job. I could hear the pride.
- 26:55She takes in her work in. Roasting coffee, beans, and
- 26:58crafting, coffee flavor profiles.
- 27:00Providing education for staff and sharing leap coffee with
- 27:03their customers. It was clear to me how much she
- 27:06appreciates it. When we as the coffee drinkers,
- 27:08choose her coffee for our morning cup.
- 27:10If you're craving some coffee right now, or you just want to
- 27:13support a small business head over to www.leadpages.net offi.
- 27:18I'll vouch for the cheers blend, which has a regular spot in the
- 27:20rotation at my house. And I'll for sure be picking up
- 27:23some of their sugar and spice blend which is a holiday
- 27:26combination of washed, Costa Rica and wash Guatemala beans.
- 27:30If you listen to last week's coffee smarter episode, you know
- 27:34what? That means.
- 27:34The tasting notes include warming molasses and Fig Newton
- 27:38if you order right away today, be sure to use the promo code
- 27:41Tuesday in all capital letters to get 25% off on your second
- 27:45bag. It's a promo which is only good
- 27:47on. You guessed it Tuesday's.
- 27:50That's it. For today's show on Friday.
- 27:52Chris. O'Brien of coffee cycle, will be
- 27:54back to talk to me about the differences between light
- 27:56medium, and dark roasts and address the importance of coffee
- 28:00freshness, with tips on how to make sure your coffee, tastes as
- 28:04good as it possibly can. Next Tuesday.
- 28:06I'll chat with the husband and wife team behind Manzanita
- 28:08roasting based in Rancho Bernardo, California.
- 28:11They just opened a second location.
- 28:12In nearby Escondidos. Well, they built their business
- 28:15as a team and they both Rock the interview as a team.
- 28:18Mmmmm, which was pretty entertaining for me and I'm sure
- 28:20will be for you to you. If you want to share this show
- 28:23with a coffee loving friend. Just let them know that they can
- 28:25search for roast West Coast. On any major pod casting
- 28:29platform including Apple Spotify.
- 28:32IHeartRadio, Amazon, Stitcher tuning radio, YouTube and
- 28:35basically everywhere you can stream it on incurred FM or on
- 28:39the coast news.com a sincere. Thank you for listening to this
- 28:42episode of the roast West Coast podcast.
- 28:45Don't forget to sign up for the newsletter at roast
- 28:47westcoast.com. Because Rose giveaways to
- 28:49subscribers have begun this week and you can find all of the
- 28:52promos for discounts on or even free coffee.
- 28:55From some of the great North County San Diego Coffee,
- 28:58Roasters featured on this show. This episode was sponsored by
- 29:02ironsmith Coffee Roasters. Found in the heart of Encinitas.
- 29:05Be sure to check out the previous interview with their
- 29:07founder. Matt, Delarosa and head to
- 29:09ironsmith Coffee.com. You really can't buy coffee from
- 29:13too many local roaster. He's this year.
- 29:15Those dollars will go a long way.
- 29:17This episode of the roast West Coast podcast was produced and
- 29:20recorded by me Ryan wolt. Thank you for listening,
- 29:23subscribe to the bonus content at roast westcoast.com.
- 29:27And as always be sure to drink. Good coffee.