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Latest / The Local Marketing Podcast with Fexingo: Small Business, Google Maps, and Local SEO

How a Pet Store Won Local Maps With Video Reviews

Lucas and Luna dive into how a small pet store in Portland used video reviews on Google Business Profile to jump from page three to the local finder. They break down the specific strategy: asking customers for 15-second clips, uploading them as Google Posts, and the surprising impact on click-through rates. The episode explains why Google's algorithm appears to favor visual user-generated content and how any local business can replicate this without a big budget. Listeners learn the exact steps and the data behind a 40 percent increase in direction requests over three months…

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