Latest / Imagine If with Doone Roisin | Health, Wealth & Wisdom for Women (formerly Female Startup Club Podcast) / 6 Quick Questions with Nicole Centeno, founder of Splendid Spoon (part 2)
Transcript
- 0:00Welcome back. Here are the six quick questions. So question number one is, what's your why? Why are you doing this every single day? I love nourishing people. And I really need to be in service of something bigger than myself every day. So this is bigger than me. And
- 0:29It allows me like nourishment is my creative path. Question number two is what's been your favorite marketing moment so far? When I got my book deal. That was really cool. Oh my gosh. Plug your book. Tell us now, where can we get it? So it's called Soup Cleanse Cookbook and you can get it on Amazon. And it was one of the earliest, just like one of the earliest marketing wins and inflection points for the business. And there's loads of recipes that I'm super proud of in there.
- 1:00Ooh, sounds amazing. I'm going to order it after this. Yeah. Question number three, what's your go-to business resource? Where do you go to learn? What is your book or your podcast or your newsletter that's like, oh, I tune into this all the time. This is gold. First Round Capital has an amazing blog. Anytime I'm like, I need to create a new system or have a marketing question, I just go there and type it in the search form.
- 1:27I also love, there are two books that I love that seem very different, but have been really powerful for me. One is called The Hard Thing About Hard Things by Ben Horowitz, who is just an amazing entrepreneur and pioneer in the VC space. And then the other is called The Artist's Way, which is about reconnecting with your creative self. And it's like a whole seven-week program that you do that's really, really fun. I love it.
- 1:54Oh, cool. I didn't actually know that. People have recommended that on the show before, but I didn't know it was like a seven week program. It's so fun. Like what though? What's an example of what you do? So it's, it's all about like becoming like deeply connected with your creative self and all of us are creatives. And when you get blocked, like having these little tools to come back to. So
- 2:18It builds toward like writing pages. They call them like pages every day. So three pages in a journal, like free form. It doesn't matter what it is. Zero judgment, like writing. There's another one that you can't read for an entire week. And the whole point is like,
- 2:37I think it's really powerful today with like screens and digital media. Right. That would be so hard. It's really hard. Like when you reach for a newspaper or a book or a or your phone, right? Like you're just you're like actually disconnecting from your ability to create like instead of.
- 2:56seeking from elsewhere, like, create from within. And so it's not you're not supposed to do it all the time. It's like a one week exercise. But it does create that little signal to yourself, like, when you're feeling challenged, or when you want to escape, like what would happen if you created instead of looking externally for more knowledge?
- 3:17Gosh, that is so fascinating. I can't wait to check that out. Cool. Thanks. Great one. That's a really good one. Great resources. Question number four is how do you win the day? What are your AM or PM routines and rituals that keep you feeling happy and motivated and successful? Meditation. Like meditation on repeat is always going to be my answer. Having that as a daily ritual, a daily ritual that you like anchor yourself in and
- 3:46is so powerful. So that's mine is definitely meditation. I need to get better at meditation. I say this all the time on the show. I really need to get better at it. I'm up and down and I'm trying. It's about trying. I mean, that is the whole practice though. Like, you know, whether it's the meditation itself, coming back to whatever you're focusing on, a mantra or your breath,
- 4:06Or more macro, like your life. Like, okay, I didn't do it in three days. I'm going to come back to it. And it does eventually, like, you start to get more and more disciplined about it. And it's powerful. And it's about grace with yourself, too, you know? Like... Mm-hmm. Yeah. Having grace with yourself. Very important. Question number five is, what's been your worst money mistake and how much did it cost you? Um...
- 4:35You know, that example that I gave earlier of saying yes to a wholesale account, I think is a good one. Time is money, you know, and like, I think the opportunity cost there, I don't know exactly what it was. But actually, what ended up happening was that the delivery like totally failed, and I had to remake an entire batch. And so the $4,000, I think was like the margin, ultimately, on that project was like, nil. So...
- 5:04Yeah. And, you know, like what else could have come of working on the system that I did truly believe in and having the patience to say, like, no, I'm not doing that. I'm just going to focus on this. Yeah. Opportunity cost is a big one. And question number six, last question. What's just a crazy story in the business, good or bad, that you can share from this journey? I had to write this one down. Let me see.
- 5:34Oh, you know, I feel like you like a crazy story. I'm like, I can't think of like a crazy, crazy story. But having people, one, having like originally having celebrities reach out and wanting the product definitely felt crazy to me. And today, like just yesterday, I went to the I had like a checkup and my doctor was like, oh, I know splendid spoon that.
- 6:00every time it happens still feels crazy. That's profound. Like that is really wild to me that someone I do not know, strangers, someone sitting next to me in an airplane, like has heard of Splendid Spoon. That is totally wild to me.
- 6:17I mean, 100%. I totally agree. I had someone the other day write an article on inc.com and it was, you know, about one of my episodes and they literally talk about Female Startup Club and like hyperlink us. And I was like, this is a stranger on the internet that's written about my podcast without me having to like...
- 6:38having reached out and like said anything like that is crazy to me it's amazing it's a really profound feeling love that for you love that that you got that from the doctor yeah this was so cool thank you so much nicole for coming on the show and sharing all of your juicy bits of the story i've loved chatting with you and i wish that you were going to be operating in australia i could really deal with it maybe someday my husband's kiwi so oh fingers crossed thank you
- 7:11Hey, it's June here. Thanks for listening to this amazing episode of the Female Startup Club podcast. If you're a fan of the show and want even more of the good stuff, I'd recommend checking out femalestartupclub.com where you can subscribe to our free newsletter. We send it out weekly covering female founder business news, insights and learnings in D2C, and interesting business resources.
- 7:36And if you're a founder building an e-commerce brand, you can join our private network of entrepreneurs called Hype Club at femalestartupclub.com forward slash Hype Club. We have guests from the show joining us for intimate Ask Me Anythings, expert workshops, and a group of totally amazing, like-minded women building the future of D2C brands.
- 7:58As always, please do subscribe, rate and review the show and post your favorite episodes to Instagram stories. I am beyond grateful when you do that.
- 8:15Hey, it's June here. Thanks for listening to this amazing episode of the Female Startup Club podcast. If you're a fan of the show and want even more of the good stuff, I'd recommend checking out femalestartupclub.com where you can subscribe to our free newsletter. We send it out weekly covering female founder business news, insights and learnings in D2C, and interesting business resources.
- 8:39And if you're a founder building an e-commerce brand, you can join our private network of entrepreneurs called Hype Club at femalestartupclub.com forward slash Hype Club. We have guests from the show joining us for intimate Ask Me Anythings, expert workshops, and a group of totally amazing, like-minded women building the future of D2C brands.
- 9:02As always, please do subscribe, rate and review the show, and post your favorite episodes to Instagram stories. I am beyond grateful when you do that.