Latest / The Learning Corner by Precursor / Episode #32: Is AI Coming For Your Job?, Myths About AI Native Startups, Specialist vs. Generalist Investing
Transcript
- 0:00My older brother is an artist.
- 0:01He's a glassblower in the middle of Vermont.
- 0:03My sister works at a massive tech company, and I work in Venture.
- 0:06My brother's job is probably the most protected job right now with AI.
- 0:10It's the week of May 12.
- 0:12Welcome to the Learning Corner, a Precursor Ventures podcast.
- 0:20Welcome to The Learning Corner by Precursor.
- 0:22I'm Mia Farnam, and I'm joined by our GP and managing partner, Charles Hudson, where we will
- 0:27be talking through the articles and Goodreads that caught our team's attention over the past
- 0:31week.
- 0:32For our first topic in a candid LinkedIn post, Fiverr CEO, Misha Kaufman, acknowledges what
- 0:38many in the freelance economy have been quietly fearing.
- 0:41AI is already displacing large portions of creative and digital gig work.
- 0:45Misha highlighted that services like copywriting, image editing, and translation are
- 0:49increasingly being handled by generative AI at lower cost and faster turnaround.
- 0:54Rather than resisting the shift, Fiverr claims to be leaning into it, launching AI assisted
- 0:59tools, creating categories specifically for AI enhanced services, and really rethink what
- 1:04creative work means.
- 1:06He frames this moment as a critical turning point that will require platforms and workers
- 1:11to adapt.
- 1:11I think it really impressed the sentiment that, quote, AI is coming for your end, my job.
- 1:17So investors and CEOs have all been avoidant of the topic of AI displacing knowledge workers.
- 1:21It was refreshing to hear Meshep speak about it so candidly, maybe because it has had an
- 1:26outsized effect on Fiverr's core business.
- 1:28Yeah.
- 1:29Do you think, Charles, that we'll see more CEOs begin to share their real thoughts?
- 1:33Or was this kind of a one off?
- 1:34Before that came out, I had been wrestling with the same issue.
- 1:38And I had written something on Substack about, like, why won't anybody say the thing?
- 1:42And everybody wants to talk around it and nobody wants to say that this is gonna come for
- 1:48knowledge workers and probably sooner than we think.
- 1:51And as soon as I published that, bunch of people were like, oh, you should read this
- 1:54Fiverr CEO's.
- 1:55Mhmm.
- 1:55I was like, oh, wow.
- 1:56He gets credit for saying the quiet part out loud.
- 1:58I think he's right.
- 1:59The evolution of Fiverr's business, a lot of what they were able to do was find people in
- 2:03low cost countries who had high skill, who could do things like copywriting and image
- 2:08editing that could be done across distance and time.
- 2:10They were able to build a marketplace around that and they were super successful.
- 2:13In the same way, other people did the same thing for coding, and I'm waiting for someone
- 2:17who runs like a BPO or coding shop to talk about what windsurf and cursor maybe mean for
- 2:22the sort of offshore low cost coding world.
- 2:25I could cut that one both ways, but I think he's right.
- 2:27I do think society will probably employ fewer humans doing image editing, copywriting, those
- 2:33type tasks, and I wonder what will replace that work.
- 2:37Know, the the optimist says, oh, well, like, we will find some new high value task.
- 2:42AI will create new jobs for these people that we didn't know of before.
- 2:45You know, like, my friend said, hey.
- 2:47You know, electric vehicles, yeah, it's not as great for mechanics, but now you have all these
- 2:50jobs around charging station management.
- 2:52I'm from Michigan.
- 2:53And the auto industry went through its own big upheaval.
- 2:55And, yes, some jobs left for other countries, but also some jobs were just replaced by robots
- 3:00and automation.
- 3:00And no human does that job anywhere in the world.
- 3:03It wasn't like it was shipped somewhere else.
- 3:04So I I appreciate the candor, and I appreciate him not trying to tell people, don't look over
- 3:09here.
- 3:09Pay no attention.
- 3:10The Shopify memo, the Duolingo memo, Fiverr's also a public company too.
- 3:15Yep.
- 3:15So I do again appreciate the candor of it, but then you also have to weave it of it's another
- 3:20company that also has to push a narrative that they are building an AI capabilities within the
- 3:23platform.
- 3:24I've used Fiverr, like, all my life, and I've found it to be the quickest, low cost way to
- 3:29get a good value output.
- 3:31If you put it on, like, a plane, there's Fiverr, which I'm asking somebody to turn
- 3:36something around quickly for myself.
- 3:37And then the other side of it is I'm just doing it by myself with one tool.
- 3:40I've tried that.
- 3:41It's not there yet.
- 3:43The middle, always think about, which is things that I already use that have better
- 3:46distribution with AI tools.
- 3:48So I think about it with a podcast studio today, like video editing that exists in, like,
- 3:52Riverside and Descript, Podcast AI, all of that.
- 3:55That's where I kind of wonder where the value is going to transfer.
- 3:58But I feel like even if you have these AI tools, I don't think it makes bad video
- 4:03creators top tier.
- 4:05You miss some of that creative flair that you would get from somebody who actually is strong.
- 4:10Last week, our team conversation internally touched on how AI gives generalists a
- 4:14meaningful edge.
- 4:15In Nisha's post, he encourages people to use AI to further specialize in their respective
- 4:21field.
- 4:21So from your POV, what are the limitations to this and realistic gains?
- 4:25I just think the problem is AI just gets better.
- 4:28And so if you're a specialist, every year, the AI video editing tools are gonna get better and
- 4:33better.
- 4:34Ironically, probably because they're gonna be trained on your work.
- 4:36And so I think there's diminishing returns.
- 4:39Then some people say, maybe the new job is managing all of these AI tools that do work.
- 4:43I'm like, oh, managing agents.
- 4:45They're like, yes.
- 4:46I'm like, well, at some point, someone's gonna build a manager agent whose whole job it is to
- 4:49manage.
- 4:49The problem I have is, like, if you take this all to the extreme, there will be very little
- 4:54repetitive work that isn't done by AI or machines.
- 4:58And most work is repetitive work, which kind of only leaves creative work for now.
- 5:02And of course, we will have AI, things that are creative and generate brand new novel things.
- 5:07But I kind of feel like maybe we'll all be artists.
- 5:09I don't know.
- 5:09I know.
- 5:10But I I think the danger in specializing is like you're running against a machine that can
- 5:14learn from the internet, never sleeps, never gets sick, never has a bad day.
- 5:19It's like Waymo is the world's most experienced driver.
- 5:21Yeah.
- 5:22No.
- 5:22It's true.
- 5:23It's funny.
- 5:23My older brother is an artist.
- 5:25He's a glassblower in the middle of Vermont.
- 5:26My sister works at a massive tech company, and I work in Venture.
- 5:29My brother's job is probably the most protected job right now with AI.
- 5:33Turns out he has the most security when everyone told him he would never have it.
- 5:37This is a good bridge actually into our next topic, which I'm excited to break down.
- 5:42Casey Newton wrote a larger piece titled The Myth of the AI Native Startup, critiquing
- 5:46companies that aim to run on minimal staff through AI.
- 5:49Despite the hype and from what we've seen, real examples typically disappoint with companies
- 5:54either not using AI in a meaningful way or facing reliability issues.
- 5:58For example, Klarna's attempt to replace workers with AI fell a bit short in a large
- 6:03way, forcing them to rehire humans after a large round of layoffs.
- 6:07We're seeing that large companies' AI initiatives often stem from a fear of missing
- 6:12out rather than striving for success.
- 6:14Recent IBM survey of over 2,000 global CEOs noted that only 25% of initiatives meet ROI
- 6:22expectations.
- 6:23Trust remains the key challenge as AI tools like customer support bots still make pretty
- 6:28costly mistakes.
- 6:29And so while one person AI startup, that dream still exists, the reality is more like SaaS
- 6:35businesses with experimental AI features.
- 6:38And so I have so many thoughts here and felt like Casey was surfacing data to back up some
- 6:43of the hypotheses we've had here on this podcast and just within our own team.
- 6:47Internally, I know you shared this article, and it confirmed a lot of things that you thought
- 6:51would play out with AI adoption and usage.
- 6:53Yeah.
- 6:53First of all, everyone should subscribe to Platformer.
- 6:56And I read this article, was like, finally, someone has connected all the dots.
- 6:59Because I remember when the Klarna thing came out, and they said, we're just going all in on
- 7:02AI, we're getting rid of people.
- 7:03And I was like, well, then it should show up somewhere eventually.
- 7:06Part of me said, is this related to their desire to go public?
- 7:09And is this like a marketing narrative that they want in the ecosystem as they look to go
- 7:14public?
- 7:14Is this an attention grabbing marketing story independent of going public that positions the
- 7:19leadership at the forefront and gets attention?
- 7:21Because the difference between saying we're not gonna hire anybody and we're going all in on AI
- 7:25versus we're gonna slow down hiring and integrate AI.
- 7:28You don't write a story about a company slowing down hiring.
- 7:30Right.
- 7:30Someone who says like, we're not gonna hire anybody and we're gonna fire all of our SaaS
- 7:34vendors, that's how you get in the press.
- 7:35So I won't impute any motives.
- 7:37I don't actually know what motivated them to do that.
- 7:40I will assume they did it because they thought it was the best thing for the business.
- 7:42And then when the financials came out, was like, well, where where is it?
- 7:45Shouldn't it show up in savings somewhere?
- 7:47It didn't feel like it had really moved the needle, I was like, well, maybe it will just
- 7:50take time to peter out and filter through the financials.
- 7:53Or maybe it's not really what's happening.
- 7:55And it sounds like, you know, it's not what's happening.
- 7:58And the two things I've believed strongly since all of this AI stuff really got momentum, CEO
- 8:03wants to go to their board and say, we're not doing everything we can.
- 8:07I went to a dinner in LA, and Robert Smith rattled off just a ton of statistics about how
- 8:12hard he's pushing all of the Vista CEOs to integrate AI into their organization.
- 8:18And I have to assume every private equity and every growth equity venture firm is pounding
- 8:23the table about AI, so CEOs got the memo.
- 8:26Which means you have to spend money.
- 8:27But spending money and getting results are actually not the same thing.
- 8:30And I weirdly think this is the best thing that could happen to AI.
- 8:35Is for the pressure to simply spend money on stuff that you're not sure works, to check the
- 8:41box or to not be perceived as a Luddite.
- 8:44As that pressure abates, people will actually find the stuff that works.
- 8:48They will actually spend money on things that make their business better, and we'll all be
- 8:51better off.
- 8:52To that point, from that IBM survey, sixty four percent of CEOs from that report claimed that
- 8:57basically this fear of missing out drove their decisions to invest in the tech before they had
- 9:01a clear understanding of what that ROI looks like.
- 9:04And so clearly, even though there's data to support that there hasn't been clear mountains
- 9:08worth of value extracted from these changes, people are still pounding the table to make
- 9:12that change.
- 9:12The article even goes in further to share that a large portion of business leaders plan to
- 9:17double their near term AI investment.
- 9:19Perhaps this sentiment is fueled by watching once strong companies, so think Chegg, get
- 9:24absolutely destroyed by the emergence of these tools.
- 9:27And at the c suite level, I just wonder what balance do you think these folks are trying to
- 9:33strike?
- 9:34I think also, if you just think about it, how much would you pay for meteorite insurance if
- 9:39you were a dinosaur?
- 9:40It's actually a low probability event that you're gonna get hit by a meteor if you're a
- 9:43dinosaur.
- 9:44But if that meteor happens to hit Earth, boy, would you wish you had, like, a plan.
- 9:48Sure.
- 9:49And I think about, like, the amount of money these companies are spending relative to the
- 9:52scale of their business, it's actually not that much money.
- 9:55Yep.
- 9:55So if I were running a SaaS company, and if you told me for a few million dollars a year of
- 10:00spend, you can get some sense of how disruptable your business is by AI, and what
- 10:06are your internal processes you can make more efficient.
- 10:09It isn't okay to have this experimental recurring revenue or this exploratory budget.
- 10:13Like, that's exactly what you should be doing.
- 10:15You should be trying to figure out what works, and I don't think we're used to the scale of
- 10:19investment to find out what works.
- 10:20This is good hygiene as much as I'm cynical about the top down pecking or as a leader in a
- 10:24vendor, you should wanna understand what this technology means for your business.
- 10:28And in the grand scheme of things, getting a ChatGPT pro license for everybody in your
- 10:32company isn't actually that much money to find out.
- 10:35The last thing I will say is, like, on the other side of the coin, I think the Financial
- 10:38Times released a piece that said the insurer, Lloyds of London, released a product to cover
- 10:42companies for the losses caused by malfunctioning AI tools.
- 10:45Really, there's enough issues that people are kind of asking, how do I protect myself?
- 10:49So you kind of shared, like, the meteorite.
- 10:51What if, I don't know, you overpaid for that protection in the long run, and then now you're
- 10:55kind of hemorrhaging out?
- 10:56IVR has short memory.
- 10:58I think for the companies that overinvest in AI and maybe go too crazy, they'll just say it was
- 11:03transformative tech.
- 11:04It was the thing of the moment.
- 11:05We were totally comfortable being excessive, but we weren't willing to underinvest.
- 11:10Right.
- 11:11Like, no price too high if it really does pay off in the way, which is how venture
- 11:15capitalists think about their best investments that maybe they overpaid for.
- 11:18For our last topic, in a recent LinkedIn post, Nick Moran from New Stack Ventures reflects on
- 11:23a conversation with an institutional LP who shared her observation.
- 11:27It's that specialist VC funds tend to outperform in fund one, but then see their
- 11:31returns fall off in subsequent vintages.
- 11:33The insight highlights a common pattern in venture that we've touched on before.
- 11:37Specialist funds often begin with strong thematic clarity and tight conviction, which
- 11:42helps them win competitive early deals and deliver breakout returns.
- 11:45But as they grow, many struggle to maintain discipline, drifting into broader mandates that
- 11:50dilute their original edge.
- 11:52So the LP's advice was a reminder that what makes fund one great, your focus, your hunger,
- 11:57and a clear thesis, is often exactly what get compromised as firm scales.
- 12:02Wanted to get your perspective on it.
- 12:04We talked a little bit about this as a team.
- 12:06It's funny.
- 12:06The longer I do the business, the better I'd like to think I understand why LPs make the
- 12:10decisions they make.
- 12:11And I think what Nick outlined is true.
- 12:14I think oftentimes there are specialist managers who understand something about a
- 12:18problem space or a category that others do not.
- 12:21The founders who are building in those categories tend to wanna seek out people who
- 12:25understand their industry problem set.
- 12:29And so if you think about it fifteen years ago, not that many people were doing Fin It was
- 12:33regulated.
- 12:33People were like, it's too hard to sell the banks, and people didn't say, well, what if you
- 12:37don't sell the banks?
- 12:37There wasn't a deep expertise of fintech in the ecosystem.
- 12:41So if you were a founder building a fintech company, there weren't that many people.
- 12:45I know Mark Goranbrough.
- 12:46A handful of people I know who had real expertise in that world.
- 12:50And so I think that's why the early people in fintech were able to get access to many of the
- 12:54best deals because the knowledge of fintech, regulatory, technology stack, problems was
- 13:00concentrated in the hands of a few people.
- 13:03I'd say the same is true for Forerunner when they really lean hard on CPG.
- 13:07I could name a bunch of other like, I think about Basiset and Zetta being relatively early.
- 13:11I think the problem is Venture is now such a big business that any unique insight you have
- 13:16that is scalable, every big multistage firm will stand up a practice to go after it.
- 13:22And suddenly, the ability to find an expert person in your category is more distributed.
- 13:27You don't have to go to one of the specialist firms to get that access.
- 13:30Also, the other thing is these insights get diffused over time because those CEOs go up on
- 13:34stage and they go to CEO dinners and tell people stuff.
- 13:38Right.
- 13:38And people figure out how the business works.
- 13:40The downside is I still think the firm that I think really got this right was Emergence.
- 13:45They figured out SaaS way before everybody else.
- 13:49And because Venture back then was slow in the sense that information didn't travel at the
- 13:53same speed, and because SaaS was like really disruptive, they had a pretty long window where
- 13:59they knew more about SaaS than just about an and now there's not a single big standalone
- 14:03firm where SaaS isn't like the main event.
- 14:06I'd argue crypto had some of the same elements in that it was really disruptive.
- 14:10It was a different way to wire your brain, and if you wanted to be really good at that, you
- 14:14had to not be good at other stuff.
- 14:15And I talked to LPs, and he would say, well, then why would an LP continue to back
- 14:19specialist managers if we know this is true?
- 14:21I'd be like, well, the optimal strategy is you back a bunch of specialists in fund one and
- 14:24maybe fund two, and that's it.
- 14:26And every LP I talk to is like, you know, just like a fund manager has a portfolio
- 14:29construction, we have a strategy at precursor.
- 14:31They're trying to pick funds, and I talk to LPs who are like, well, we like specialist
- 14:34managers.
- 14:35And I'm like, me too, but only for the first couple funds.
- 14:38Because if those people are gonna graduate, they have to find a way to rebrand or
- 14:42reposition themselves in one of two ways.
- 14:44They either have to become kind of a multistage, vertically integrated fund in their
- 14:48category, kinda like a VMG, or you have to say, our original thesis was just that, the original
- 14:53thesis.
- 14:54Now we do everything.
- 14:55Yeah.
- 14:56So you end up a generalist anyway.
- 14:58The SaaS example, I feel like is directly related to how I feel about AI right now.
- 15:02I think specialist funds that came up maybe after SAS emerged who are maybe health care
- 15:06focused fintech
- 15:07Yep.
- 15:08Now for the past five years are like, oh, we do SAS for health care.
- 15:11We'll do SAS for fintech.
- 15:12Now I feel like the hype cycles are almost a good way of dressing up maybe like an overdone
- 15:18thesis.
- 15:19So AI right now is that.
- 15:21Again, I'm picking on health care because just that's my background.
- 15:22If you were a health care only fund for the past x amount of years and you're seeing
- 15:26returns plummet on your digital health investments or tech enabled services, AI right
- 15:31now opens up this whole new window for you to suddenly get re excited about this industry
- 15:35that you've been in for so long.
- 15:37But to your point, does that make you still a good specialist, or are you just kind of
- 15:43jumping in on the hype cycles?
- 15:44And how long will it take for us to figure out who's good at this or not?
- 15:47I think a lot about the other problem you have when you start a fund is you have to market
- 15:52that fund to limited partners.
- 15:53And as someone who's run a generalist fund for ten plus years, it is a lot harder to go into a
- 15:58room and say, you should pick me as a generalist because I am good at this job versus
- 16:03I am a specialist who has specialized knowledge about a market or an industry that isn't well
- 16:08understood.
- 16:08You're all my advisors and great xenos that I know in these spaces.
- 16:13The advisory council and Right.
- 16:14All the things.
- 16:16And I think that's, I always ask myself what goes in the memo.
- 16:18Eventually, the person you're sitting across the table from is gonna have to write up, why
- 16:22do I wanna give money to this person?
- 16:23And I think the specialist memos are easier to write.
- 16:26Yeah.
- 16:26This person has deep domain expertise in this category.
- 16:29The category is not well understood.
- 16:30We think they could build the franchise fund here, etcetera, etcetera, etcetera.
- 16:34The generalist is basically like, I think this person is an exceptional picker.
- 16:36That's a hard memo to write.
- 16:37Well, we are all out of time today.
- 16:39Thank you, Charles, for calling in from Bentonville, and thank you to our listeners who
- 16:43are joining in.
- 16:44Please like and subscribe, and we will talk with you all next week.
- 16:47Thank you.
- 16:47Bye.