The Difference Between Marketing and Advertising

Kanawha Valley Hustlers · Apr 7, 2026 · 9m

In this episode of the Kanawha Valley Hustlers podcast, I break down a mistake I see all the time. People treat advertising and marketing like they are the same thing, and they are not. Advertising has one job. It gets attention. That is it. If people notice it, the ad worked. But that does not mean the business will win.

I use the Bud Light and Dylan Mulvaney example to make the point. That ad got a huge amount of attention. By that measure, it worked. The problem was not the ad getting seen. The problem was that the message did not line up with the brand Bud Light had built over time. The…