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How Figma Conquered Design Collaboration
In this episode, Lucas and Luna unpack how Figma turned browser-based design into a $20 billion acquisition by Adobe—and why the deal eventually fell apart. They trace Figma's origin from Dylan Field's college thesis to its viral multi-player editing feature that killed Sketch overnight. Along the way, they discuss the strategic bet on WebGL instead of native apps, the freemium model that hooked 4 million designers, and what the failed Adobe merger reveals about antitrust in the tech industry. If you've ever wondered how a startup can topple an incumbent by changing the format…
The skinny
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