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Latest / Shane Hewitt and The Nightshift

ICYMI - The AI Debate Your Industry Is Having Isn't the Right One

AI and film jobs in Canada are the conversation happening in your industry whether the industry is ready to have it or not. You might expect the threat to look like a robot replacing a director. But a $600 million deal built around making production cheaper is harder to see and harder to fight. By the time it's visible, the shift has already moved.

At some point in the last few years, the AI debate stopped being about the future and started being about now. In Canada, that means something specific: an industry built on service work, on being the place where the crews are, where the sound…

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