Latest / No Followers Podcast: for Inventors, Builders, Entrepreneurs
Customer Journey aka Cookies and a Bidet
In This Episode: * Do you dunk cookies in coffee? * What cookie are you buying? * A rainbow cookie or a heaven dream? * I have never dipped a cookie in coffee. * Customer journey at the idea stage. * Changing habits is very hard. * Talk with potential customers to learn their language and how they buy. * The biggest mistake early on is talking to potential customers and not listening to them. * An idea inventor has to jump into their potential customer's world. * Start by talking with 5 people and not your friends or family. * I have an idea; now where do I start? * Customer intel validates…
The skinny
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