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#254 Burn and Learn w/Tyler Glenn
In this episode of the Scott Townsend Show, Tyler Glenn shares his journey from a casual cook to the founder of Red Dirt Rubs, a seasoning company rooted in Oklahoma culture. He discusses his passion for cooking, the challenges of developing unique flavor profiles, and the importance of community engagement in building his brand. Tyler emphasizes the art of barbecue, the significance of fire control, and the leap of faith it took to transition from sharing his seasonings with friends and family to selling them commercially. He also highlights the marketing strategies that have helped him…
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