The Trust Problem: Why Financial Advice Runs on 'Trust Me' — and Why That Era Is Ending
Thesis: the financial advisory industry has reinvented its pricing three times — stockbroker commissions, asset-based fees, free trading — without ever fixing its central defect: there is no reliable way for an investor to know whether an advisor is any good. Key points: most advisors keep no compliant performance composites, so advice is sold on social trust — relationships won on golf courses, portfolios built on yellow pads, and the asset mix, the single biggest determinant of the client experience, decided by instinct instead of institutional process. The capacity trap then degrades even…
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