Latest / The Indie Hacker Podcast with Fexingo: Solo Developers, SaaS Side Projects, and Independent Tech
How a Solo Dev Hit 10K MRR With a Referral Program
In this episode, Lucas and Luna break down how a solo developer named Mia Chen built a $10K MRR SaaS by engineering a referral program right into her product. They walk through the specific mechanics: a two-sided incentive with a free month for the referrer and 20% off for the referred friend, the viral loop triggered by a shared dashboard feature, and the surprising data point that 40% of her new signups came from referrals within 90 days. They also discuss why referral programs often fail for solo devs—hint: it's usually the timing of the ask—and how Mia avoided that trap by waiting until…
The skinny
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