Latest / NO FILTER / Joe Rogan Experience _2527 - MrBeast
Transcript
- 0:01Speaker 1: Joe Rogan Podcast. Check it out The Joe Rogan Experience,
- 0:06Shrain by Day, Joe Rogan Podcast, by Night, all day.
- 0:12It must be very easy to get people to.
- 0:15Speaker 2: Do your show, well, I mean yeah, seeing how we
- 0:18give away millions of dollars, it's yeah, usually people are
- 0:21very excited about it. The actual The only hard part
- 0:24for us is, you know, if it's a longer one,
- 0:26just the time off work. So because sometimes when we
- 0:29shoot like Beast games or stuff, you know, it can
- 0:31go for a month. But besides the work stuff.
- 0:33Speaker 1: Of course, does other people that haven't been able to
- 0:36do the show because they couldn't get a month off work?
- 0:38Speaker 2: Oh yeah, tons of course. So we always have like
- 0:40even like the day before. You know, sometimes people get
- 0:43cold feet. So if we're doing something with one hundred people,
- 0:45we'll usually have ten backups just because you know.
- 0:48Speaker 1: I would imagine that the type of person that would
- 0:50do your show would have a job that they could quit.
- 0:54Speaker 2: Well, uh yeah, I mean I guess it depends, right,
- 0:57whether it's the YouTube channel where we're you know, doing
- 1:00you know, one hundred families compete for two hundred fifty
- 1:02thousand dollars, or it's Beest games where they're competing for
- 1:03five million. The five million people are way more excited
- 1:06for some of the you know the YouTube videos. It's
- 1:09not as like grand Yolster like, huh, I don't know
- 1:10if I want to lose my job for a one
- 1:12percent chance of winning two undred fifty k.
- 1:14Speaker 1: So, well, how many people when you do Beast Games?
- 1:16How many people are competing?
- 1:18Speaker 2: So the newest season we just shot, we grabbed one
- 1:20person from every country on Earth, so it was around
- 1:22two Well yeah, which I was actually pretty cool because
- 1:25you would put them in these like crazy games and
- 1:28you'd see how someone from like the Asian, you know,
- 1:30Pacific countries would react versus like someone in South America,
- 1:33and they play and think so differently because they have
- 1:35such different upbringings.
- 1:36Speaker 1: So that's really cool. Did you have to I mean
- 1:39you must have had to thoroughly vet these people, right,
- 1:42make sure they're not insane?
- 1:44Speaker 2: Sure?
- 1:44Speaker 1: Yeah, a serial killer?
- 1:46Speaker 2: We do the psych and background checks of course.
- 1:48Speaker 1: No, how do you get that information if you're going
- 1:51I mean, if you have how many countries are there?
- 1:53First of all? So one hundred and ninety.
- 1:55Speaker 2: We went off of whatever the Olympics do. So it's
- 1:57like one hundred something around two hundred, Yeah, a couple.
- 2:01Speaker 1: So some of them have to have some shitty infrastructure.
- 2:04Speaker 2: Oh, I mean I think one of them has literally
- 2:06forty thousand people living in it. Like it was, uh
- 2:08what is it? Not the uh something Sea Islands, not
- 2:12the Cayman Islands, but some island country And yeah, I
- 2:14was like, wow, like my town, which has one hundred
- 2:17thousand people, is two and a half times the population
- 2:19of your country.
- 2:20Speaker 1: Well.
- 2:20Speaker 2: I was joking with the contestant because I was like,
- 2:22if you win the five million dollars, you could technically
- 2:25give a two hundred dollars dividend to every single person
- 2:27in your country. Is Like, it's that crazy, it's that
- 2:29little people living there.
- 2:30Speaker 1: Wow. Yeah, that's the kind of country. Like I wonder
- 2:33if you could buy that country.
- 2:36Speaker 2: I mean, the GDP is probably you know, a couple
- 2:39hundred million dollars if I.
- 2:40Speaker 1: Were like someone like Elon or something like that, could.
- 2:43Speaker 2: There's probably thousands of people in America that could. I mean,
- 2:45I feel bad people from that country listening. So we
- 2:48didn't say the country okay.
- 2:50Speaker 1: We're good, we're good.
- 2:50Speaker 2: We didn't say it exactly, it's all yours.
- 2:52Speaker 1: They should know what they are. They were they're a
- 2:55country of forty thousand people. That's just what it is.
- 2:57Nothing wrong with that, but it's, uh, it is weird
- 3:01how many countries there are, and if you've got a
- 3:03person from every country, what are the odds you're going
- 3:07to get good data as to whether or not they're
- 3:09a criminal.
- 3:10Speaker 2: Well that's why I mean, if you saw like budgets
- 3:13on what I have to spend on casting those people,
- 3:15it was ridiculous to be able to get them all
- 3:17because basically what we did is we grab multiple options
- 3:20for each country. And what I was worried about is
- 3:22that like the contestant from blank country would suck and
- 3:25then the country would be like, Jimmy, you hate us
- 3:28and you purposely picked this, you know, absolute moron. So
- 3:31we would pick two or three from each country, and
- 3:33then we let people from those countries votes on who
- 3:35should compete. It wasn't even more one. I had to
- 3:38get multiple from each So I think I ended up
- 3:40spending over a million dollars just on you know, aggregating
- 3:42and casting and background checks and everything and then putting
- 3:45it out there so people can vote on it. But
- 3:47that way, you know, whatever, like Georgia in Europe. If
- 3:50that guy's an absolute more on it's on them.
- 3:52Speaker 1: They picked them, right, that's actually very smart. Exactly how
- 3:55did you come up with the concept for the show?
- 3:57Like what? First of all, how the fuck do you
- 3:59have time to do that show as well as do
- 4:03your YouTube show?
- 4:04Speaker 2: Yeah? I just don't sleep much during those because like
- 4:07BA scams basically is thirty days of just you know,
- 4:10eighteen hours a day of filming and so and for
- 4:13people who might not have heard of it, it's essentially
- 4:14the largest cash prize of any show in the world.
- 4:16Season one, we had the most contestants of any show
- 4:18in the world and the largest sets of any show
- 4:20ever to exist. And I was just like, what if
- 4:22you take like a reality show, but you just ramp
- 4:25everything up to the absolute maximum, and like, like season
- 4:28one we gave away twenty two million dollars just a
- 4:30good season, right, and you know, some of the biggest
- 4:32game shows in the world right now give away two
- 4:34hundred and fifty thousand dollars. Like we're giving away two
- 4:36million dollars every episode.
- 4:38Speaker 1: Yeah, like that that's wild. All those that's so crazy.
- 4:41That set's amazing.
- 4:42Speaker 2: And then we build a city, and so alsoly shit,
- 4:46my whole thesis behind it with this is you know
- 4:49when you watch these you know, game shows or reality shows,
- 4:52there's a lot of takeaways and like after the show,
- 4:54they'll put people in a room and they'll be like, hey,
- 4:56talk about what happened here, and it's like intercut. And
- 4:59I was like, well, what if we just have a
- 5:01thousand cameras and we just let people be themselves and
- 5:03we kind of just show it in real time. So
- 5:06we also, like in season one, we broke the world
- 5:08record of most cameras ever used in any production of
- 5:10any movie, show, anything ever. So like this set right here,
- 5:14there's over twelve hundred cameras in there, and the most
- 5:18roof was so big. Yeah, it's bigger than the football field.
- 5:21And so there's a thousand contestants. We have to have
- 5:23an a cam on all of them, so there's like
- 5:25a pole on each other platforms on them. Plus there's
- 5:28hundreds of cameras in the roof and blah blah. Think
- 5:30there's over twelve hundred here, which outside of this, the
- 5:33most ever used for production was four hundred, So like
- 5:35I literally had two And this might seem insane, but
- 5:38This is why I think their show appeals to quite
- 5:40a few people, because normally in a show, they would
- 5:43have a story producer walk up to you, hold a
- 5:45camera and be like, all right, you got three minutes.
- 5:46You're kind of the bad guy, say roughly along these lines,
- 5:49almost basically put words in your mouth, and then they'd
- 5:51go like person to person with like one camera, whereas
- 5:54I go on the microphone, I go say, whatever the
- 5:56hell you want, we're recording here for the next ten hours.
- 5:58I don't care. Right, you all have a dedicated camera
- 6:01on you, So then instead of like putting words in
- 6:03people's mouths, they can just do whatever they want.
- 6:05Speaker 1: So do you have someone who actually has to go
- 6:07back and watch all that footage and edit it and
- 6:09then put it all out as a show.
- 6:11Speaker 2: Yeah, exactly.
- 6:12Speaker 1: Well this is why how many people do you have
- 6:13doing your editing?
- 6:15Speaker 2: That's season Over one hundred and fifty editors worked on it.
- 6:18Speaker 1: Yeah.
- 6:18Speaker 2: Oh yeah, it's crazy, and that's obviously why people don't
- 6:21do it, because it's like, basically, we had to spend
- 6:24millions of dollars in cameras. It was the world record
- 6:26for most cameras that we used, which then we also
- 6:27brought the world record for most camera cables used because
- 6:30it's twenty seven miles of camera cables, brought the world
- 6:32direcord for a large control. Each of these is millions
- 6:34of dollars, and you have to bring in millions of
- 6:36dollars of extra editors. And so next thing, you know,
- 6:38you know to take it from ten cameras where you
- 6:41just essentially put words in people's mouths to unlimited cameras
- 6:44and they can do whatever you want. You can show
- 6:45who they actually are as opposed to what you think
- 6:48they should be. Right with the story producer. It costs
- 6:50a lot of money, it's a lot of effort in time,
- 6:52but it shows through in the final product because now
- 6:54you know, you get more natural, like less scripted things
- 6:57when people are just themselves.
- 6:59Speaker 1: You have are ability to see the big picture and
- 7:04a great ability to put together things regardless of what
- 7:07the budget is, like, regardless of how much money you're
- 7:10gonna make to do the best product. Like I always
- 7:14thought that about you when you were doing when you
- 7:16first started doing your YouTube show. I'm like, the amount
- 7:18of money and time and effort involved in this is
- 7:21like above and beyond what most people are willing to do.
- 7:24And it's way more than a traditional television network whatever do,
- 7:29because a traditional television network would look at the upside,
- 7:33they would look at the money and they would go,
- 7:35we're gonna spend x amount of money to make it
- 7:37this much better. But if we just take it down
- 7:39a couple of notches, we save eighty percent. And they
- 7:43would do that. But you're like, can we make it
- 7:45even cooler? Let's put all the money back into the show,
- 7:49which is very risky, man, because not just very risky,
- 7:54it's just very You have great foresight, like you really
- 7:58see the big picture of it. Obviously the number one
- 8:00show in the world, like you have the most watched
- 8:02show on Earth. You know, your YouTube show is the
- 8:05most watch show on planet Earth. So it's obviously working.
- 8:09But it's like that ability to take to make that
- 8:13set must have been bananas. That is a fucking enormous building.
- 8:18Did you have to build the building? No?
- 8:20Speaker 2: So that that's in Toronto, but it's basically an airport hangar.
- 8:23I mean, we spent months trying to figure out how
- 8:25we could make this. That also is like a thousand
- 8:28trap doors because every single one of those the trap
- 8:31doors open when they get eliminated. So that set alone
- 8:33was like fifteen million dollars. I mean it was crazy,
- 8:36thousands of people's time and stuff like that. It's actually
- 8:40where we film be scams is actually a pretty big
- 8:42deal because it creates so many local jobs for people.
- 8:44Speaker 1: Oh I'm sure.
- 8:45Speaker 2: Yeah, Like there, it was like pretty wild.
- 8:47Speaker 1: Every time can you say were you filming? Or you
- 8:49keep it on the red?
- 8:49Speaker 2: That one was Toronto, Canada?
- 8:51Speaker 1: Oh okay cool?
- 8:52Speaker 2: And every time I'd walk around on set, people were
- 8:54loving it because even though we filmed for thirty days,
- 8:56there's months leading up to it, a month's after. Sure
- 8:58it gives people like systant work for six months, whereas
- 9:01like before they're going project to project every week. But yeah,
- 9:04back on the going above and beyond, that's kind of
- 9:06my whole thing is like why make content that isn't great?
- 9:09And we just ask ourselves how do we make the
- 9:12best content possible as opposed to you know, how do
- 9:14we make the most money possible? And when you just
- 9:17shockingly going with that approach, you just kind of make
- 9:19a lot of money.
- 9:20Speaker 1: Yeah.
- 9:21Speaker 2: And well, and also it's I tell my team all
- 9:24the time too, like a big difference between us and
- 9:25other media companies. Is you know, usually like people at
- 9:28the top will aways shoot down crazy ideas or tell
- 9:30you it's not possible. Like whenever you have like these
- 9:33crazy brainstorming sessions and I tell the team, technically, anything
- 9:36is possible if as humans we really wanted to, we
- 9:38could technically blow up the Moon with enough nukes. Now,
- 9:41we're not going to do it because it's not worth
- 9:42the time and it's not worth spending the money. But
- 9:44you have to have that frame of mind. Everything is,
- 9:46for the most part, possible if you're willing to spend
- 9:48the time and spend the money. So before you do
- 9:50the work and just figure out what time it takes
- 9:52and how much money it costs, you can't say no
- 9:54to something because almost all the time, like we filmed
- 9:57in the Pyramids and I spent one hundred hours living
- 9:59in the pure it's of Egypt. It was fucking awesome.
- 10:02And you know, for years everyone's like they're not going
- 10:04to let you, you know, live in the pyramids for
- 10:07a couple of days, like that's crazy. And I'm like,
- 10:09well why not? Like did you get a no from
- 10:11the you know, the leader of Egypt.
- 10:13Speaker 1: No?
- 10:14Speaker 2: Then I'm like, well, technically as possible, you know. And
- 10:16and after years of talking with them and helping them
- 10:19understand that, you know, it's going to be more of
- 10:20an educational type video and it's not like I'm not
- 10:23going to run up the pyramids and take my shirt
- 10:25off and be like a lunatic. It will be really cool.
- 10:28Eventually they came around to it and they loved the
- 10:29video and it worked real as well. And it's literally
- 10:32like I could go anywhere in the pyramids for one
- 10:34hundred hours. I went all the way up to the
- 10:35top of the middle Pyramid, we went underneath it. It
- 10:37was it was really cool. And I like tell my team,
- 10:40it's like, you know, even some of my most veteran people,
- 10:42when we get these crazier ideas, their default reaction always
- 10:45is to go, I just don't think it's possible, and
- 10:47I go, look it is. Sometimes it's it's just time
- 10:50and money, you know, and is it worth the effort?
- 10:52Speaker 1: The Pyramid one must have been nuts.
- 10:54Speaker 2: Oh, it was crazy. It was one of my favorite videos.
- 10:56Speaker 1: Is that your first time ever being there? Yeah?
- 10:58Speaker 2: Actually was, And so that made it even more so
- 11:00because I was like learning things at the same time
- 11:02as I was just walking around, and I'm gonna be honest,
- 11:06it was like a year and a half ago, and
- 11:07it's like all a little fuzzy because I was like
- 11:09so tired. I was just walking around all night. But
- 11:11it was pretty crazy and surreal. And then going down
- 11:13into what's that tomb cold where you go down the
- 11:16ladder and like a couple hundred feet underneath the pyramid.
- 11:21Speaker 1: Mmm, I don't know, is that a cyruses?
- 11:24Speaker 2: Yeah? Yes, a cyruses Yeah, And then it was like
- 11:26flooded and swimming around under there. It's pretty wild. Yeah,
- 11:31I feel like you should do something like that.
- 11:33Speaker 1: I need to go there. I've been talking about going
- 11:36there for years. I just really it's just the time thing.
- 11:39My time is so many different jobs. It's not like
- 11:42one all consuming job like you have me. It's like
- 11:46commentary for the UFC, doing stand up comedy, doing the podcast,
- 11:49and also married with children, so like, I have a
- 11:52lot of responsibilities, so it's tough to just jet off
- 11:55for a really. Ideally, if you're going to go to Egypt,
- 11:58I feel like you should go for like ten days. Yeah,
- 12:01I feel like at least ten days, do you think the.
- 12:04Speaker 2: Yeah, I feel like they maybe honestly realistic, like five
- 12:08days you could do it. Yeah, And like I'm curious though,
- 12:10if they let you just like do a video where
- 12:12you walk around and go everywhere, because I wonder, Yeah,
- 12:15because I've talked a lot of shit exactly. I'm without
- 12:19saying it, I'm kind of implying I don't even know
- 12:20if they want you there.
- 12:22Speaker 1: Well, I'd never have said anything bad about it, but
- 12:25it I just think that the people that run it
- 12:28have a very narrow minded perspective of how all that
- 12:32stuff was made, and I don't I think I don't
- 12:35think they really know, and I think there's a lot
- 12:38of gatekeeping in terms of, you know, what the official
- 12:41narrative is. It's like how it was all made and
- 12:44who made it and what it's all about. That's why
- 12:46they're really hesitant to accept any alternative perspectives, because they
- 12:52have a timeline and they attribute all this construction and
- 12:56there's a lot of evidence that that timeline doesn't make
- 12:59any sense. Yeah, did you check out the sphinx? Yeah?
- 13:02Speaker 2: And you can, you know, you can go underneath it
- 13:04and go in that little room. Yeah, to do that, Yeah,
- 13:06which that's the stuff. I feel like it would mean
- 13:09even more if you did. You've talked to doctor Zahi, right, yeah,
- 13:13did you have him on the show?
- 13:14Speaker 1: Yeah, yeah, I'm on the show.
- 13:15Speaker 2: Yeah, okay, good. Yeah, and so he's obviously the guy,
- 13:18so you should just call him and see.
- 13:20Speaker 1: Yeah, I'd rather go for somebody else.
- 13:24Speaker 2: I didn't listen to that episode.
- 13:25Speaker 1: I'd rather go hang out with one of the historians that.
- 13:27Speaker 2: I know, Granam Hancock.
- 13:29Speaker 1: Yeah. If Graham Hancock would be the perfect guy to
- 13:31go with. Yeah, you and.
- 13:32Speaker 2: Graham Hancocks walking around. Oh boy, there would be some
- 13:35crazy stuff.
- 13:35Speaker 1: So yeah, well, whatever happened in that part of the
- 13:40world during that time frame, it's pretty spectacular, and it's
- 13:43kind of amazing that no one has ever achieved anything
- 13:46even remotely similar to it since. Yeah, and it's at
- 13:49least forty five hundred years old, and that's just a
- 13:52guess though they really don't know. Yeah, you know, it's
- 13:55it's a crazy place. The fact that you got to
- 13:57film a show there is nuts.
- 13:59Speaker 2: Yeah, you call a show, and to me it's just
- 14:01a YouTube video. But it's just funny.
- 14:03Speaker 1: It's a show.
- 14:04Speaker 2: Yeah, I know, of course. And it makes sense because
- 14:06you do stuff with the UFC and and year old.
- 14:07A lot of it's called shows, but.
- 14:09Speaker 1: I mean, whatever it is is people were watching it.
- 14:10Speaker 2: Yeah, I know, it's just it's just funny to me.
- 14:13I haven't heard it all that in years. But yeah,
- 14:16that one was crazy. And I mean one thing that
- 14:19I'm really proud of that we did for season three
- 14:22Beast Games, which like, in hindsight, I'm not even sure
- 14:25how we this one we pulled off. So I want
- 14:28to see your reaction to this. So basically the finale
- 14:32where we have the five million dollars, we have the
- 14:35final contestants. We filmed it in the Roman Coliseum. Whoa, Yeah,
- 14:40we crowned the winner of season three with the five
- 14:42million dollar cash prize the middle of the Roman Coliseum.
- 14:44Played played the first game there and over a thousand years.
- 14:48Speaker 1: Wow, that's crazy.
- 14:52Speaker 2: I'm so grateful. I like, we just filmed that too,
- 14:55So I'm like coming off the high and I just like,
- 14:57like it almost makes like it gives me tears. Like
- 14:59what we shot was so cool. We had like a
- 15:01live orchestra like the top ring of there too, so
- 15:04like as the game got dramatic, we would have them
- 15:06like play louder music and stuff. It was like so surreal.
- 15:09Like there's multiple because I've done really crazy things in
- 15:12my life, but there's multiple moments during that where I'm
- 15:14just like looking around in the middle of the Colosseum
- 15:16as we're like filming this show, and I'm like, like,
- 15:19this doesn't feel real. It was pretty wild.
- 15:21Speaker 1: It doesn't feel I mean I went just to visit
- 15:24a few years back and it didn't feel real. It's
- 15:26so strange to imagine like what that was like. You know,
- 15:32how many thousand years ago to when what year were
- 15:35they doing the games in the Roman Colosseum.
- 15:39Speaker 2: I would guess nineteen hundred years ago.
- 15:42Speaker 1: So I mean, what the fuck was it like being
- 15:46in there while that was happening.
- 15:47Speaker 2: And imagine what.
- 15:49Speaker 1: It was like? Whoa, I'm crazy, I know. And it's
- 15:53just it's nuts that you could go walk around it
- 15:56and just trying to understand like this used to be
- 15:58a place where people used to go to see people die. Yeah,
- 16:02you see people get hacked to death by swords, to
- 16:05see people get killed by lions, Like what the fuck
- 16:08were was.
- 16:09Speaker 2: Well it's also interesting too because I did a lot
- 16:11of research, you know, before he filmed there, and it's
- 16:13also did a good job of you know, back then
- 16:15they had like the hierarchy and like the nobles people
- 16:18would sit at the bottom and the poor people be
- 16:19at the top. And it also played like a good
- 16:21role of like showcasing unity even though there are all
- 16:24these different people from all these different you know, economic statuses,
- 16:27they would all be in the arena there, but also
- 16:29remind them where they are. And there's like so many
- 16:31political implications of it too. Yeah, and so just everything
- 16:34about it.
- 16:34Speaker 1: Like basketball games, he gets court side tickets.
- 16:37Speaker 2: I didn't even I didn't even think about that.
- 16:39Speaker 1: Yeah, Jack Nicholson. Court side tickets, court side tickets. True. Yeah,
- 16:45I mean it's the same thing. A thing in the
- 16:47coliseum though, that was the most dangerous seats because like
- 16:50there was a couple of incidents I believe, when either
- 16:53a lion or a tiger leapt up and got a
- 16:56hold of some people.
- 16:57Speaker 2: Yeah. Well I didn't hear about that, But when I
- 16:59was walking around, you know, they would have the you
- 17:02know emperor like seat right there, and I was like, man,
- 17:05if I was a warrior, I could throw spear at him,
- 17:07like this is like this is a killer of you.
- 17:09But like, how did no one ever just kill this guy,
- 17:11you know, right, I was like that's all I could
- 17:14think about. It's like this is a little too close
- 17:15to the battlefield.
- 17:16Speaker 1: How close is it?
- 17:17Speaker 2: It was like whatever four rows up. It wasn't like
- 17:20anything too crazy, but like there's like obviously walls when
- 17:24you're walking around, like little walls, so you can't just
- 17:25you know, walk into the stands, so they're like kind
- 17:28of trapped in the arena. But it was definitely within
- 17:30spear throwing distance.
- 17:31Speaker 1: I wonder how long it took to build that place,
- 17:34because when you're walking around like this is an epic
- 17:39piece of real estate, like you guys built like an
- 17:43insane structure and they did it, you know, almost two
- 17:47thousand years ago or whatever it was. Yeah, so it
- 17:51took eight years to build, wow, from eighty seven to
- 17:54two to a d eighty Yeah. Wow. Constructions started under
- 18:01Vespasian between AD seventy and seventy two. It was completed
- 18:06and inaugurated under Emperor Titis around AD seventy nine to eighty,
- 18:11so the main build phase lasted roughly six to eight years.
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- 19:29Speaker 2: Yeah, it's fascinating too, because I like to think of
- 19:32like something equivalent now would be like maybe Sofi Stadium,
- 19:35Like that's such a beautiful, massive stadium. I wonder if
- 19:38like two thousand years from now, would that still be there? Right,
- 19:41Like Roma Colosseum is like relatively still intact.
- 19:44Speaker 1: It's pretty crazy, that's what it's crazy. It's because it's
- 19:47made out of stone. All of our stuff, like cement
- 19:49will rot out. There's no way cement lasts one thousand years.
- 19:52All the glass, all the everything will just get absorbed
- 19:55back into the earth. Dang, do you ever see that show?
- 19:57They had a show, like what was it on the
- 19:59History Channel or something like that where it was After
- 20:02Humans I think it was called, and it essentially showed
- 20:05how long it would take for cities to completely be
- 20:08absorbed back into the earth. It's nothing long. Yeah, it's
- 20:12not that long. No, it's like a few hundred years
- 20:14and there's nothing left. Wow.
- 20:16Speaker 2: Yeah, it actually seems like a good show.
- 20:18Speaker 1: Yeah, it was kind of interesting. You know, it was
- 20:19a while ago, so it was probably like shitty AI,
- 20:22it was a shitty cgi I. They could probably do
- 20:24it really good now. Yeah, but I mean if you
- 20:27go to Detroit, there's houses in Detroit now that have
- 20:30trees growing out of the basement of the house through
- 20:33the roof. Yeah, like they've they've taken over the house
- 20:37and nature is slowly but surely absorbing the building. And
- 20:41then skyscrapers are a bigger endeavor, but they could still
- 20:44Nature could still do it. It just takes one day time.
- 20:47Speaker 2: That makes me where my brain goes through it is
- 20:48it makes me want to do a video where it's
- 20:50like I bet you there's like an abandoned village or
- 20:53city that's been overgrown and like doing a video it's
- 20:55titled like last Human on Earth simulation and then like
- 20:58living there for a month there's so and seeing what
- 21:00it's like. That's kind of cool, kind of like the
- 21:03Will Smith movie back in the day.
- 21:04Speaker 1: Right, Yeah, yeah, yeah.
- 21:06Speaker 2: That'd be so fascinating, like to or maybe do it
- 21:09like with the contestant, like hey, if you spend one
- 21:12month you know in this like isolated civilization, like I'll
- 21:15give you a million dollars or something and then seeing
- 21:17how they like, you know, use you one hundred year
- 21:19old buildings or something. I don't know. It's got my
- 21:21my brain journey.
- 21:22Speaker 1: It was not a bad idea, like an I Am
- 21:23legend type deal.
- 21:24Speaker 2: Yeah, but real unscripted exactly.
- 21:27Speaker 1: Right, real unscripted. But then also hire people to be
- 21:29zombies and people.
- 21:31Speaker 2: Frame goes you know what I mean?
- 21:32Speaker 1: Yeah, Hi, hire people like c GI them up, scare
- 21:36the funk out of people.
- 21:38Speaker 2: I've been wanting to do that for a while, but
- 21:39I always get like hung up on, like, Okay, we
- 21:42I can make some real zombies, but the problem is
- 21:44like how do they kill them?
- 21:45Speaker 1: And then you know, well, the other problem is what
- 21:47happens if you if you're not telling these contestants that
- 21:51zombies are coming, you're just trying to get a reaction
- 21:53out of them. What if this guy thinks it's a
- 21:55real zombie and kills one of the people.
- 21:57Speaker 2: Yeah, well I we would tell if I would have
- 21:58to say a zombie simul and you know, and then
- 22:01I'd have to set rules on here is how you.
- 22:03Speaker 1: Kill a zombie.
- 22:04Speaker 2: You don't use a sword, You use this foam thing
- 22:07and it's lame, which is why we've never gone around
- 22:09to it. But if there ever was a way, I
- 22:11do think that would be cool to like recreate a
- 22:13actual zombie apocalypse and like let someone try to live
- 22:16in for a week, because it'd just be cool because
- 22:19everyone's exposure to this is through scripted shows, right, but
- 22:21to see someone like truly live in an unscripted one
- 22:23where we build run down gas stations and there's like
- 22:26food that like we would say this is set in
- 22:28the year twenty sixty, so I'd have set designers and
- 22:30everything design it where it's like only laughy taffy is
- 22:32still edible and stuff, and it is like our true
- 22:35recreation of it. I've always wanted to do stuff like that.
- 22:38Speaker 1: You could totally do that. There's a bunch of abandoned
- 22:40towns now.
- 22:40Speaker 2: It's just the one thing we can never figure out
- 22:42is how does someone kill a zombie? And it's not lame,
- 22:44right because imagine someone with them nerves sword hidden a zombie.
- 22:47Oh Now, it's like, Okay, this is a fucking lame
- 22:48you know.
- 22:49Speaker 1: Yeah, maybe a paintball type deal.
- 22:53Speaker 2: Yeah, And that's where our head goes because we're we
- 22:56have a different video similar thing. But the problem with
- 22:58paintball and airsoft isn't you have to wear a mask
- 23:00right for people to get shot in the face obviously,
- 23:03and then it kind of kills it.
- 23:05Speaker 1: Oh yeah, unless the zombie masks were what was the protection.
- 23:13Speaker 2: Yeah, we put it over top of the that's yeah,
- 23:16poor poor actors, they're gonna.
- 23:18Speaker 1: Or you just have instead of like a regular paintball mask,
- 23:21have something that's just a hard structure that is like
- 23:25your the shape of your face exactly, so you make
- 23:27it fast to your face and then you know, you
- 23:30give them goggle something clear so their eyes are protected,
- 23:33and then you do all the makeup on top of it.
- 23:35Speaker 2: Yeah, you know what, I should hit you up for
- 23:36these zombie things?
- 23:37Speaker 1: That actually would yes, exactly, yes, perfect, that's an airsoft mask.
- 23:44Speaker 2: That that that would be pretty cool.
- 23:45Speaker 1: I mean, oh dude, that's actually dope. Look at those masks,
- 23:49the half faced zombie ones. Yeah, that's fucking dope. Like
- 23:52you could that would be terrifying coming at you in
- 23:55the middle of the night.
- 23:57Speaker 2: Listening wants to live in an abandoned town for ten
- 24:00days all zombies try.
- 24:01Speaker 1: To kill you. I think we're onto something now now
- 24:03that I saw those masks. I'm like, Okay, I like
- 24:06it because that could be the zombies.
- 24:08Speaker 2: Well where my head goes because the videos are so big, right,
- 24:11this is probably a five ten million dollar project. I
- 24:13probably would build this abandoned city do I'm the last
- 24:17man on the planet, and it's like me there for
- 24:19some time, and then afterwards, like a couple months like film.
- 24:22Then right after film a video where I give someone
- 24:24a million dollars. They live there for ten days, but
- 24:25they have to find off zombies with their friends, and
- 24:27then we, yeah, reuse the set location. Because if I'm
- 24:29gonna completely set deck up basically a whole city, oh
- 24:33my gosh, that's gonna be a monster. But yeah, if
- 24:35I did both those back to back, that I'd actually
- 24:37be pretty pretty gnarly and worth the effort.
- 24:39Speaker 1: I think I like the idea. Now, yeah, now that
- 24:41I see those masks and I think about like paintball
- 24:45or something along those lines.
- 24:47Speaker 2: What I'm picturing too is like, ideally can find a
- 24:49see with the skyscraper because I want like someone with
- 24:52the long lens pointed down of like someone picture them
- 24:54on a street. It's pitch black and they have like
- 24:56a fire and it's them and their three friends and
- 24:58you know, and then they hear noise and zombies and
- 25:00stuff like those shots would be so beautiful like that,
- 25:03I mean that it would probably be one of the
- 25:04most beautiful videos ever. And I'm picturing we put like
- 25:07vines like on all the buildings and stuff too.
- 25:09Speaker 1: So, well, if you wanted no one around, it's gonna
- 25:13be hard because you're gonna have to do in an
- 25:15abandoned place exactly, and you're not gonna get an abandoned skyscraper.
- 25:19Speaker 2: Maybe so less you're in Detroit. Well we also it
- 25:22doesn't have to be in the US. We did a
- 25:23video seven days in an abandoned city where there's like
- 25:26someplace in Europe where there was a city that was
- 25:29like war torn and stuff like that, and it had
- 25:31like hotels and tall buildings and everything. It was pretty
- 25:33pretty wild. So really yeah, and there's no one in
- 25:36it now, no one in it, like tourists go there,
- 25:39but they let us close it off for a week.
- 25:41It was pretty crazy.
- 25:41Speaker 1: Well that's the place, then, Yeah.
- 25:43Speaker 2: I just wonder if they'll you know, it's a little
- 25:45bit of history there, so I doubt they'll let me
- 25:46go in and like set deck everything like crazy.
- 25:48Speaker 1: But and also paintball everything exactly.
- 25:51Speaker 2: Yeah, well with those mass we could do airsoft, which
- 25:53would be maybe even easier. Well, actually no, The problem
- 25:55with the airsoft then is the trust system. You don't
- 25:57know if they got hit. So paintball is probably more that.
- 25:59Speaker 1: Yeah you need paintball. Yeah you need paintball, and it
- 26:02needs to look good when it splotters against them.
- 26:05Speaker 2: I just you know, if someone on my team's watching this,
- 26:08just clip the last ten minutes of this and send
- 26:09it to the creative team. I got you, guys, I
- 26:12believe in you.
- 26:13Speaker 1: Is there another way to kill a zombie other than paintball?
- 26:16That would be wild?
- 26:18Speaker 2: Like?
- 26:18Speaker 1: Is there something else?
- 26:21Speaker 2: Well, one thing we've been working on because I've always
- 26:24wanted to like do hunger games in real life as
- 26:26well as so like these like suits where you could
- 26:28you know, electronic like laser tag where you could just
- 26:31shoot and then it just like lights up.
- 26:33Speaker 1: So what about shotguns with bean bags? You know, because
- 26:38they use those for people to like take out like
- 26:42when the non lethal loads, you know, they have like
- 26:45bean bags they shoot out of a shot.
- 26:47Speaker 2: But the question I wouldn't need is like if I
- 26:49shot you with it like three feet away. Would you
- 26:51still be fine? If I guess you could probably adjust
- 26:53the pressure and stuff where it's not not really okay, Well.
- 26:57Speaker 1: You could, but you couldn't vary it.
- 27:00Speaker 2: This isn't fear factor. This is mister b.
- 27:04Speaker 1: It's a grey line.
- 27:05Speaker 3: You know.
- 27:06Speaker 2: It's so funny. I need to give you a blood
- 27:08and let you just help me cook on this video
- 27:10I can see there.
- 27:12Speaker 1: You just have to figure out an exciting way to
- 27:14kill them where it doesn't actually hurt the stunt people
- 27:17or whoever's wearing the masks, whoever pretends to be a zombie.
- 27:20It would have to be something. I was thinking light
- 27:23them on fire, but that's.
- 27:25Speaker 2: Could you pull up the seven Days Abandoned City video
- 27:28and just skip to some Brandon part I'd love for
- 27:29him to see, like the like how it looks, because
- 27:33that with what you're picturing, and that really would be
- 27:35something you can't find anywhere else. And that's what gets
- 27:38me excited is when it's content you can't find anywhere else.
- 27:41That's typically, you know, a huge indicator that if it's
- 27:43done well, people like it.
- 27:45Speaker 1: Have you seen the show from from I don't think so. No,
- 27:48great great show, but it's about the You look.
- 27:50Speaker 2: At that shat posit right there, like are So that's
- 27:55just one random building. But you can maybe go to
- 27:57the intro or something if you want to just show
- 27:59them like yeah, this whole place, like.
- 28:01Speaker 1: Look at these oh, oh my god, this is perfect.
- 28:03Speaker 2: Yeah, and then like yeah, if you posit there, those
- 28:05are all the buildings in the city.
- 28:07Speaker 1: I mean, oh, dude, this is the spot. Listen. The
- 28:10show starts at sundown every night. Okay, as soon as
- 28:14the sun goes down, that's when the games begin. Nothing
- 28:17happens until it gets dark out. Everything is in the dark.
- 28:21And these people have no idea when it's gonna happen,
- 28:23when they're gonna get hit, and so they try to
- 28:25get their sleep whenever they can. But you keep them
- 28:28awake during the day with tasks. You keep them away.
- 28:31So during the day they have all sorts of materials,
- 28:37they have supplies, they have all sorts of things, and
- 28:40they have to figure out how to protect themselves, how
- 28:42to develop shelter alarm systems for when the zombies are close.
- 28:48They give them, yeah, give them time to like figure
- 28:51out stuff to do to keep the zombies away. And
- 28:54the limited amount of materials that they can work with
- 28:57and just let these people get creative and their ingenuity.
- 29:00But then you keep so that they'll be busy during
- 29:02the day so they're not gonna be able to sleep.
- 29:04So at night time when it gets dark out, then
- 29:07they don't know when it's gonna hit. So you have
- 29:09these people sitting around and it might be seven pm,
- 29:13eight pm, nine pm, and then three in the morning.
- 29:16Speaker 2: Shit, thirty zombies come in and they got to shed
- 29:19them all and they're creeping in.
- 29:21Speaker 1: Yeah, like they're creeping in.
- 29:23Speaker 2: Bro, you're getting me excited. I mean, it would be
- 29:26so fucking cool to like let them build a structure
- 29:29or something and then like an I'm legend where he
- 29:31has to point the lights because they hate lights, but
- 29:32like at night time, like they'll have to We can
- 29:35hide lights throughout the city that they'd have to collect
- 29:37and then set up so they have good vision around
- 29:39their fort and everything. And then they have like you
- 29:41know cycles where they take turns watching and stuff. Yeah,
- 29:44and then we only send the zombies at theoretically at
- 29:46night or whatever the structure would be, so they have
- 29:48chill time or maybe every night forty zombies are leashed
- 29:52and then so they're like, they shot like thirty five
- 29:54of them, but they're like, oh shit, there's five in
- 29:56around the city. So that day while they're walking around,
- 29:58they're like on edge, and the ten and throughout the
- 30:00day would be phenomenal. Yeah, there's so many cool ways
- 30:03to do it.
- 30:03Speaker 1: And you know, you don't have to tell them that
- 30:06the zombies are only going to come out at night. Yeah,
- 30:09just have it that way.
- 30:11Speaker 2: If we need to stop talking about this, because I'm
- 30:13gonna leave and go film it, right and then I'm
- 30:16fighting the urge to go call my team.
- 30:17Speaker 1: This is you. Also with the zombies, they can come
- 30:20out in the daytime. These people don't know because they
- 30:22never do it.
- 30:23Speaker 2: True, like the five days, it's only at night.
- 30:25Speaker 1: Yeah, and then the exactly so some people get snatched
- 30:29up in the middle of their house.
- 30:30Speaker 2: Oh, we use before as gel blaster. It's almost like airsoft,
- 30:36but it doesn't hurt as bad. Oh, it shoots water.
- 30:38And these vests that they have set up our sensors
- 30:42so you can almost like what you're saying. It's like
- 30:44VR laser.
- 30:44Speaker 1: Tag, so it lights up when you hit it.
- 30:47Speaker 2: Yeah, and there's like an old talking system that says
- 30:48like you have this many shots left, you have this much.
- 30:50Speaker 1: To see a video? Yeah? Is this a video?
- 30:53Speaker 2: We did this at night at somebody's house.
- 30:54Speaker 1: Oh you did? Yeah? Yeah? Yeah? When did you do this.
- 30:57Speaker 2: A couple months ago?
- 30:58Speaker 1: Oh? Nice? I don't oh.
- 31:01Speaker 2: Ah wait, actually know that you bout music. But you
- 31:05pointed out I have seen like nerve gel blasters. I
- 31:07actually never thought of that, So that's I mean, you
- 31:10could just redo this out the suits that it makes sense,
- 31:13and then re skin the guns because it was like
- 31:14a little lame. But yeah, that would.
- 31:16Speaker 1: Be I kind of like shotguns.
- 31:19Speaker 2: I think you can easily picture the aesthetic you're looking for.
- 31:23I gotta I have to find the blend between Joe's
- 31:26like recreation of this video and like what I could
- 31:28actually do. But there, I actually am more inspired than ever.
- 31:31I think it's very doable.
- 31:32Speaker 1: It's very doable. You just have to figure out a
- 31:34way to make it exciting but still not hurt anybody exactly.
- 31:37You know that's not hurt the zombies. You'd have to
- 31:40like armorish people up somehow.
- 31:42Speaker 2: I mean, well, the thing too is like you know,
- 31:45one way, one thing that would help is like if
- 31:47the zombies were ex Navy seals or something. Then it's
- 31:49a little different than if they were like typical Hollywood
- 31:51actors and things like that, which so I've learned for
- 31:53like some of these other things, Like it's also who
- 31:55you cast to do it, like you know, the Navy.
- 31:57If it was like Navy seals dressed up as zombies
- 31:59and I paid, well, you know they wouldn't care.
- 32:02Speaker 1: But also it could, well it could be like a
- 32:06zombie army, like an army some some army somewhere got
- 32:14taken over and turned into zombies, and those are the
- 32:17people you're fighting against. So you could you could put
- 32:20them with like plate carriers on, and you know, you
- 32:24could armor them up a little bit so they could
- 32:26take some hits behind it. Yeah, it could. It would
- 32:30make sense too.
- 32:32Speaker 2: I'm broke, I'm sold. I just gotta find an abandoned city.
- 32:36Speaker 1: Give them glowing eyes. And that's the only way. You know, that.
- 32:39Speaker 2: Podcast is gonna be Joe helping me figure out to
- 32:41do zombies.
- 32:42Speaker 1: Dude, it would be terrifying. It would imagine his people
- 32:45that are in like this city there's no lights, there's
- 32:49no electricity, and then at nighttime it goes dark and
- 32:52maybe they have flashlights. But each flashlight only has like
- 32:56one hour of battery life, and so you have to
- 32:59like judiciously use that flashlight throughout the evening. Shut it up,
- 33:03you know, so you give like a little extra tension
- 33:05that the flashlight's gonna die because you only have one
- 33:07hour of flashlight battery. And then you see these red eyes,
- 33:12like you give them like a slightly glowing red eye,
- 33:17and that's how you can find the zombie.
- 33:18Speaker 2: Bro.
- 33:19Speaker 1: That would be cool, yeah, And then you just look
- 33:21out into the woods.
- 33:22Speaker 2: Yeah, I can see the fucking eyes, man, You see
- 33:24the eyes. That would be crazy.
- 33:25Speaker 1: Yeah.
- 33:26Speaker 2: And the other thing too would be because I go to,
- 33:28like how do we execute it? We could do it too,
- 33:30where like there's like every every day, at like a
- 33:32certain period, we pull off all the dead zombies which
- 33:35are humans, and we just swap them with like I
- 33:37can have recreated versions of them there. So there's like
- 33:39actual zombie bodies like piling up right, So as the
- 33:43video progresses, they're like literally stepping over like mannequins that
- 33:46are set decked identically how the people were so when
- 33:49they die, and then they're just like literally stepping on
- 33:52zombies as they go abuilding to building, and that'd be crazy.
- 33:54Speaker 1: That would be crazy, you know.
- 33:55Speaker 2: And actually, because if I put.
- 33:57Speaker 1: It many chalk outlines around the zombies so you can
- 34:00identify the fact that this one's a dead zombie.
- 34:03Speaker 2: Or no, don't you know, let that be the fun part.
- 34:06But then we if we put like a crazy prize
- 34:08on it, we could do you only get the prize,
- 34:10or maybe the prize is split amongst everyone who survives
- 34:12the whole ten days or whatever, and then it's like
- 34:14to really build up like this crescendo at the end.
- 34:17We could have it where the final day there's a
- 34:19massive invasion coming or something. So it's like the whole time,
- 34:22it's what if like every day more and more camps.
- 34:25So day one it was ten, day two is twenty,
- 34:27and then fifty and then I'm like, you know, we're
- 34:29gonna have four hundred zombies come on the final day.
- 34:31So the whole video they're prepping for this like gamer
- 34:33Thrones type invasion.
- 34:35Speaker 1: Not only that, but the people that get killed by
- 34:38the zombie. We think they're out of the game, but
- 34:40they actually become zombies. So when you think you won
- 34:43at the end, now the final game is you're competing
- 34:47against the zombies, the zombies who can't win because they're
- 34:51already dead, but they make you lose.
- 34:53Speaker 2: Yeah, and they know you're four. You don't actually even
- 34:55craziers if instead of well, you know, maybe we have
- 34:58Navy seals as the zombies, but also if the contestants
- 35:01are like x Navy seals too, so they have like strategy.
- 35:03Speaker 1: And would just get the most badass people that you
- 35:07can get for this zombie thing, like survivalists, martial artists, like.
- 35:13Speaker 4: Yeah, crazy dude, Actually that's not bad, like you know,
- 35:18a UFC champion Navy seal like Taekwonda blah blah, and
- 35:23it's like, all.
- 35:23Speaker 2: Right, what happens if you put six experts in different
- 35:26fields together and simulate a real zombie apocalypse. You have
- 35:29fifty acres of this abandoned city sealed off, we set
- 35:32decked it all, and every day a wave of a
- 35:35zombie that gets bigger and bigger until the big Christiando
- 35:37at the end hits. You survive it all, you split
- 35:39a million dollars.
- 35:40Speaker 1: I think the really difficult challenges figuring out a way
- 35:44to kill zombies. It's not lame exactly and doesn't hurt anybody.
- 35:48Actually doesn't kill people.
- 35:49Speaker 2: I don't know that's your your second thought rather of
- 35:52but it has.
- 35:52Speaker 1: To because if you're hitting them even with the jelsof
- 35:55look kind of cool, but it's like pup, pup, pup
- 35:57exactly peep poop. No, it's gotta be but bane.
- 36:00Speaker 2: And I can add those sounds in post. But we're
- 36:02big fans of practical so I'd have my team take
- 36:04apart the guns and see if there's some way that
- 36:05they can make it even though it's shooting the gel
- 36:07like make a bang bang, and then add like the effects,
- 36:10and we'd have to reskin the guns to look like
- 36:12real guns.
- 36:13Speaker 1: And it would have to be some it doesn't have
- 36:15to look like real guns because it could be a
- 36:16gun from the future. Yeah, because that's.
- 36:19Speaker 2: Laying when you think of zombie apocalypse, you think it
- 36:21has to look like a gun that they grab from
- 36:23some dude to say if that they've found in a house, right,
- 36:25that's what a zombie apocalypse is to me.
- 36:27Speaker 1: Yeah, I guess, yeah, yeah, So it would have to
- 36:31look like a real gun. So that's why I like
- 36:33the shotguns with the beanbags and also with a shotgun,
- 36:36like you're only going to get so many shells like
- 36:39you like, as long as you don't have one of
- 36:41those big like Tarran tactical ones that has actually a
- 36:43magazine you can hold like fifteen rounds if you can,
- 36:47I think a regular shot like a Bonelli. What can
- 36:50you put How many shells can you put in one
- 36:51of those? I think six, I think maybe six something
- 36:55like that is good too. You have a limited amount
- 36:57of bullets and reloading is hard. We just got to
- 36:59find out, like maybe if it was like twenty gauge,
- 37:03maybe it was like twenty gauge shotgun like bird shot
- 37:06with with a beam bag, maybe I wouldn't fuck people up,
- 37:10but it would make a big bang. Yeah, and you'd
- 37:12be hitting them. And if you could find a way
- 37:16to light up wherever they got hit, like if you
- 37:20could put them in some sort of a suit where
- 37:23when they get hit there's like gel.
- 37:26Speaker 2: Packs you can the shotguns and people. Yeah, there's just
- 37:29not you're so wrong, But he's living. I haven't seen
- 37:34his eyes light like this in years.
- 37:36Speaker 1: Let him let him no, no, no, no, like a person. Okay, Well,
- 37:40I don't know a lot about shotguns, so let's find out.
- 37:43Speaker 2: Why we're gonna have someone pint a real shotgun totals.
- 37:45Speaker 1: But yeah, you will trust me. We're gonna work this out.
- 37:49Speaker 2: You want to you want to help code direct help. Yeah,
- 37:51you'll actually see him like the back on one shot joke,
- 37:55just like this. He's like, yeah, it's like the Navy
- 37:57seals are finding out the zombie.
- 37:59Speaker 1: Po I want to be one zombie one night.
- 38:01Speaker 2: He's like, everyone's like, who's that bald guy over the shotgun?
- 38:06Damage on a zombie? You have to blow their head off?
- 38:08Speaker 1: Right?
- 38:08Speaker 2: How would you hit damage forever?
- 38:13Speaker 1: But it depends on what kind of zombie. Like Walking
- 38:15Dead zombies is so stupid. You can stab in the
- 38:17head with a pencil and they die. Remember it was
- 38:19just going through the head because they would shoot him
- 38:21with those crossbows and like Crossman wouldn't even kill a person,
- 38:25like with those field tips. They're using field tips. This
- 38:29is basically a pencil going through you. It's not like
- 38:31a broad head. Like if you shot an animal with
- 38:34a with a crossbow, you would use a broad head,
- 38:36which is a big sharp blade that cuts a giant
- 38:39channel through an animal. But those things are using is
- 38:43target points. Like that dude in Walking Dead would drive
- 38:46me nuts because it would shoot him in the head.
- 38:48It would just stick in their head and then they'd be.
- 38:50Speaker 2: Funny because the I watched the same thing and I'm like, oh,
- 38:53that's cool, different audience.
- 38:56Speaker 1: But it's just all it takes is like one arrow
- 38:58to go into your head and you're dead if you're
- 39:00a zombie.
- 39:00Speaker 2: Yeah, totally.
- 39:01Speaker 1: One raw of this is nonsense.
- 39:03Speaker 2: Yeah, right, guys watching it, Yeah, one arrow in the head,
- 39:05you'd be Yeah.
- 39:06Speaker 1: The thing is people have lived. Humans have lived through
- 39:10arrows through the head like that accidentally gotten shot in
- 39:12the head with a bow and arrow with a field
- 39:15tip and lived because it basically just it's like a
- 39:18pencil going through your head. Really well, the way people
- 39:20die from an arrow is hemorrhage. You die from massive hemorrhage,
- 39:24and it's usually because there's a blade, so like this,
- 39:27like this is what the Native Americans used to use,
- 39:30but this is actually yes, that's an actual arrowhead. But
- 39:34the thing about this is when it's attached to a stick,
- 39:37this is cutting, so that's causing hemorrhage inside the body.
- 39:41The little field tip doesn't.
- 39:42Speaker 2: Do that, and the field tip wouldn't puncture enough veins
- 39:44where you just bleed to death.
- 39:45Speaker 1: Maybe, but most likely not. I mean, if it went
- 39:48through your heart, yeah, you'd be dead. But if it
- 39:50just goes through like this side of your lungs and
- 39:52pokes out your back, you'll live. Wow. Yeah, would you
- 39:55want to live? You would be in pain. It would suck,
- 39:58It would certainly suck. But it's not like getting hit
- 40:00with a broad head. My point is I don't remember
- 40:03that point, but if I had a point, it would
- 40:05be just it's gonna be a level of shotgun. That's
- 40:08the what is the lowest powered shotgun available. It's not
- 40:13a I know, twenty gauge is light. I've used those
- 40:17before for like shooting clay pigeons, and I've used twelve gauges.
- 40:23You don't want to get hit with a twelve gauge,
- 40:25even if it's a bean bag.
- 40:30Speaker 2: Uh, smallest gaugegun.
- 40:34Speaker 1: Oh here we go. Now we're talking. That's a bitch
- 40:37ass round. Oh god, let's see what that looks like
- 40:41you're shoot up. Let's see what a four to ten
- 40:46gauge shotgun or sixty seven gage shotgun looks like when.
- 40:49Speaker 2: They shoot dou bullshit gun, I look like it's gonna
- 40:51still hurt.
- 40:51Speaker 1: No, no, no, you'll be fine.
- 40:54Speaker 2: Okay, Can I test it on you?
- 40:55Speaker 1: Yeah? Yeah, just give me a plate carrier and if
- 40:59you're gonna use a bean bag, yeah, because that's what
- 41:01I'm thinking, Like if you have a chest plate, you know,
- 41:03so a plate carrier is bulletproof. Yeah, but what are
- 41:07you going to hit everything? You cover up, you cover
- 41:10up the shoulders in the arms, you give them like
- 41:12military style armor, like body armor, because it's not it's
- 41:16none of this is going to penetrate. So if it's
- 41:18a bean bag round, what it is is just like
- 41:21it's basically a bag. It's gonna like shoot out of
- 41:25the shotgun and blast you, But I don't they're not lethal.
- 41:31Let me see what it looks like. Just go to
- 41:33a video. Just go to a video of lowest powered shotgun.
- 41:38That's weird looking. That's cool. That one looks cool.
- 41:41Speaker 2: Not exactly what.
- 41:43Speaker 1: Yeah, that's dope. I've never seen one of those before. Interesting. Yeah,
- 41:51I think it's smallest in terms of like the size
- 41:53of it, not not the round itself.
- 41:57Speaker 2: This isn't I did ask for lowest powered, but it's
- 41:59that's not what people want to click on videos.
- 42:01Speaker 1: I know.
- 42:02Speaker 2: I feel like most people who buy shotguns. Are looking
- 42:04for shotguns that don't.
- 42:05Speaker 1: Well, how about this. Look up sixty seven gauge shotgun
- 42:09and does it show you a video of that. Okay,
- 42:12let's see what it says. Let me see what it
- 42:14looks like when it's shooting twelve gauge. Oh, that's a.
- 42:20Speaker 2: Big that's what I'm trying to Yeah, so they're like
- 42:23modified twelve gauges.
- 42:25Speaker 1: That's a lot.
- 42:26Speaker 2: I just don't get what the point. The shotgun isn't
- 42:28going to kill a zombie.
- 42:30Speaker 1: Yeah, but it could. In this game, we have to
- 42:33get so close to get a headshot or whatever.
- 42:35Speaker 2: It's more fun to get snipers and guides, and.
- 42:39Speaker 1: I don't know if you have to use head shots.
- 42:43This little kids can shoot a shotgun. So that okay,
- 42:46let me see. Can you give me some volume, let
- 42:49me hear this. Put back that up a little bit. Yeah,
- 42:54that's what we need. We need that kind of shotgun
- 42:57with like a bean bag round or a rock song.
- 43:00Speaker 2: I got it. The team they're listening, they're on it.
- 43:02Speaker 1: Yeah, something where it makes an impact. There's a sound
- 43:08like a gun going off, but you can't really kill
- 43:10anybody with it. Yeah, this is totally possible. Dude, you'd
- 43:13have to have like very strict safety protocols in a
- 43:17set though, because one of the things when I was
- 43:19in when I first moved to LA in like nineteen
- 43:22ninety four, there was a guy that a friend of
- 43:24mine actually knew, who was an actor, who was on
- 43:27a set, who took a gun that had a blank
- 43:31in it and thought it'd be funny to just put
- 43:32the thing to his head and pull the trigger. And
- 43:35he didn't realize that just the actual air coming out
- 43:39of the gun if you put it right to your
- 43:40head is lethal, and he blew his brains out. Yeah,
- 43:43with a blank, he just didn't.
- 43:45Speaker 2: I mean, or like the Alec Baldwin situation, Yeah, that
- 43:48was actually probably negligence because it seems like it seems
- 43:54like there was an error where they were using like
- 43:56real rounds and then they would take the same guns
- 44:00that we use like real rounds on a range and
- 44:02then take the same guns and bring them to set
- 44:04and they didn't clear everything.
- 44:06Speaker 1: So I don't know who's responsible for that. I don't
- 44:09know what ultimately came out of that. But you're never
- 44:12supposed to point a gun, even if it's not loaded.
- 44:14You're never supposed to point it gun to someone ever
- 44:17in movies now, like if you.
- 44:19Speaker 2: Were, I'm like, so HEAs to this whole shotgun thing.
- 44:22Welcome back to reality, Joe.
- 44:24Speaker 1: We're gonna be fun in movies. You're supposed to Like
- 44:27if I was shooting at you in a movie, I'm
- 44:28really supposed to shoot over here. Yeah, And I think
- 44:30that came out of the movie The Crow because Bruce
- 44:35Lee's son died because there was something that was in
- 44:38the gun itself. It wasn't even a bullet that killed him.
- 44:41It was like there was a particle or something that
- 44:44hit him from the blank.
- 44:46Speaker 2: When there's effects in CG and everything's so good now too,
- 44:49like you probably don't even have to put a blank
- 44:51in there. You just overlay the sound effect and I
- 44:53mean put the effect and no one would even be
- 44:55able to tell.
- 44:55Speaker 1: Sometimes too, that's true, but you want something that's scary
- 44:59for the actual people. And yeah, so it's more like
- 45:03a really light shotgun.
- 45:05Speaker 2: And I guess even if you know it's a blank,
- 45:07like having a gun pointed at you as an actor,
- 45:09it makes you, you know, feel more in this situation too.
- 45:11Speaker 1: Probably well just rock salt. If you have a really
- 45:14light shotgun. Even if it's a twenty gauge with rock salt,
- 45:17it would suck, It would sting. But if you've got
- 45:20these guys all protected, and you could find a way
- 45:25where when it hits them, like you have gel packs
- 45:28on them or something. So if you have them all
- 45:30they're in like these like tattered looking white outfits, right,
- 45:36and when you hit them, there's red gel packs underneath
- 45:39and they splatter. Yeah, and you could you know, if
- 45:42you get it.
- 45:43Speaker 2: We did something similar when we recreated Swee games. We
- 45:45put like squibs on them and they got up and
- 45:48so yeah, you'd put like little squibs and then when
- 45:50the sensors went off, it would just and liquid would
- 45:53go across their body.
- 45:54Speaker 1: Yeah, so you could do that. So if you do that,
- 45:58actually you could have black and maybe a laser site exactly.
- 46:04Speaker 2: That's so where we went with the hungergun stuff is
- 46:06laser tag and then it would just trigger squibs if
- 46:09you pointed at them. And then maybe in an impost,
- 46:11like we'd have a track where the trajectory of or
- 46:13the bullets where we could just overlay like the lasers
- 46:16or whatever imposts so you could visually see it. But
- 46:19obviously in the time you were actually filling. Practically, it
- 46:22would just be you know, and as well, you just
- 46:24know if you got hit if your suit lit up.
- 46:26Speaker 1: And it seems like you could sync up a laser
- 46:30tag with an actual blank round so you can make
- 46:35the boom and then the laser actually hits the person
- 46:40at the same time. Okay, right, Yeah, that wouldn't be
- 46:43hard to do because if you have lasers, you have
- 46:46guns to shoot lasers. That's what laser tag is. That's
- 46:48a pretty simple mechanism. All you would do is have
- 46:51like sort of a dual trigger setup where you have
- 46:54as you pull the trigger back, you get the explosion
- 46:57from the round going off and you also get the
- 47:00laser at the same time. Well, so the squibs go off,
- 47:03you say the boom, and then the squibs go off,
- 47:06and you have it all coordinated together, and then it
- 47:08looks wild and so then you have these zombies boom,
- 47:12you shoot them, you see splatter all.
- 47:14Speaker 2: The other thing we have to figure out is where's
- 47:17this going, because if it's going on my YouTube channel,
- 47:19we don't usually show gore, and so we might have
- 47:22to hit up Amazon. Yeah, where we used to put
- 47:25fear factor and stuff, because that that definitely seems like
- 47:27a more It's going from like we're usually family friendly
- 47:30to now this is very rated R.
- 47:31Speaker 1: But it's not family friendly because you're killing zombies.
- 47:35Speaker 2: Well yeah, you know, something's family friendly or not if
- 47:39you say eliminated instead of killing. So if you're eliminating zombies,
- 47:43that's family friendly. If you're killing zombies, no, no, that's
- 47:46rated R.
- 47:47Speaker 1: Well they're already dead, so you're eliminating them. There.
- 47:50Speaker 2: Now we're passion And like you can tell if like
- 47:53a show's like for eighteen plus or like thirteen plus,
- 47:56if like before they shoot the person or whatever, if
- 47:59it cuts away right and like there's all these little things.
- 48:01Not that we even this could be wild. I mean
- 48:04it could be if some streaming platform was like, yo,
- 48:07here's whatever whatever, blank check, just make it happen.
- 48:10Speaker 1: Oh my Amazon should do it. They need people who
- 48:12over there anyway.
- 48:12Speaker 2: Yeah, or I mean really even Netflix is anyone? Yeah,
- 48:15Like it's it's the biggest no brainer in the history
- 48:17I've ever like that. Actually, the fact that no one's
- 48:19recreated this is kind of absurd when you think about it.
- 48:21But it's also like if traditional you know, independent of
- 48:24like the shock and stuff you're talking about, Like a
- 48:26traditional people with traditional world views did this, it'd be
- 48:28so stringent and structured and stuff like that, where was
- 48:31like we if we did it with like the Beast
- 48:33Games mindset, where it's just like there's cameras everywhere, they
- 48:36can truly do whatever the hell they want and it's
- 48:38not like this like guarded thing and it's an actual
- 48:41abandoned city. Oh my gosh, it would go crazy.
- 48:44Speaker 1: Now we need a task, We need a goal that
- 48:47the goal would survival, right, but maybe survival while you're
- 48:52trying to accomplish something.
- 48:53Speaker 2: Okay, Well, then this is like a mechanism that usually
- 48:56would work well is the tasks every day will grow
- 48:59the prize pool. And if it's on a streaming platform,
- 49:01then the prize bool could be crazy.
- 49:03Speaker 1: Right.
- 49:03Speaker 2: It doesn't have to be a million dollars. They could
- 49:04grow to a ten million theore if they weren't being cheap,
- 49:07and so then it could be like every day, if
- 49:09you complete the task, I put a million dollars in
- 49:11the prize pool. Each episode's one whole day, it's ten episodes,
- 49:14ten days, and so they could technically grow the prize
- 49:16bowl to ten million dollars. You put some like you
- 49:18know the UFC people and like you know Navy seals
- 49:21and like these hardcore people, and you tell them like
- 49:22they could potentially share ten million dollars for they would
- 49:25be trying their butts off those ten days. The footage
- 49:27would be crazy. I mean they would probably be like
- 49:29practicing during the day, like their rotations and everything on,
- 49:32like holding off zombies. It would it would be really cool.
- 49:35Speaker 1: Yeah, they would run training routes exactly. You know what's
- 49:38really interesting. We'd have to figure out how the zombies
- 49:40get them because you don't want physical conflict between the
- 49:44stunt people, the zombie people, and the contestants. You don't
- 49:47want to actually fight exactly right, So like yep, would
- 49:50have to have rules as to what.
- 49:52Speaker 2: It would probably be. It might default intuition is if
- 49:55the zombie just purely touches you, then you're just dead.
- 49:58Like we wouldn't be able to take any further than that,
- 50:00you know, but if they.
- 50:01Speaker 1: Like rite like twenty eight days later, zombies all they
- 50:03have to do is like scratch you.
- 50:05Speaker 2: Yeah, or breathe in front of you, yeah, exactly. But
- 50:07in this case, if they touch you, that way, it's
- 50:09not like the Navy seal like pushing and flipping them off,
- 50:11like because if you went to push them or touch them,
- 50:13then you'd be out. So people be keeping their distance.
- 50:15But even then it'd get pretty crazy if they're like
- 50:18cause they're obviously they would run and they'd be chase
- 50:20scenes and stuff. So honestly, like I know some great
- 50:23sunt choreographers like Can and a bunch of other people.
- 50:25I would just call them and be like, Yo, how
- 50:27do I do this? And they'd probably be like, oh,
- 50:29Here's what I would do it or whatever. Do this
- 50:31could be mad, Yeah, this could be a mad To
- 50:34set the stage, it's like abandoned city, dozens of acres
- 50:38sealed off, Like I could literally build like a wall
- 50:41around it, so the seals and whoever the contestants know
- 50:43like this is the edge they're walled in, and then
- 50:46uh yeah, they're walking around. And then we have some
- 50:48of the best set designers in the world come in
- 50:51and like basically we'd pick a time in the future.
- 50:53We'd say this is fifty years in the future, and
- 50:55they would match exactly what all these buildings would look
- 50:58like fifty years from now. They put vines on if
- 51:00there's a gas station, they'd go through and like this
- 51:02is what would happened to Durridos fifty years from now,
- 51:04and they'd literally mirrored identically across you know, one hundred buildings.
- 51:08And then we had dropped, we'd have a helicopter fly
- 51:10in drop them off, and then it's like, you know,
- 51:12every day, like we could have like an eagle flyover
- 51:14and drop their tasks to day and then in the
- 51:16middle of the city's a million Oh, that's what we
- 51:18could do the prize school in the middle of the
- 51:19zombies touch it as well, then they lose the money,
- 51:22so they're not only defending themselves but also the prize spool,
- 51:24so in the middle of the city, so that's why
- 51:25they have to build a fort around it. And then
- 51:27every day, if they complete their crazy task right, which
- 51:30is distracting them from building their fort, then a helicopter
- 51:33will drop another million dollars on their prize pool. So
- 51:36then it's like so episode one, they complete the task
- 51:39before the zombies come at night, and then it's like
- 51:41I come in on a helicopter, we have a rope
- 51:43lower down. A million dollars is massive in ones right,
- 51:46and then it on hooks and now they have two
- 51:48million dollars there, like, good luck, guys. And if there's
- 51:51six of them, then it's like you're now if you survive,
- 51:53are all winning over three hundred thousand dollars. And then
- 51:56you know, but if you grow the prize school to
- 51:57six million dollars without getting eliminated, you're all million in
- 52:00nine days. Probably that would be crazy. And then yeah,
- 52:03the zombies come in. We figure out the practical guns
- 52:06with the right sound effects.
- 52:07Speaker 1: And yeah, practical guns, right sound effects and what what
- 52:11entails you getting killed by a zombie? Yeah? How do they?
- 52:14Speaker 2: And the other thing too to make it fun is
- 52:16if a zombie eliminates one of you, they get one
- 52:18six of the prize for or whatever. So then now
- 52:20the zombies are incentivized right to try to So then
- 52:23it's like if a zombie touches the Navy seal whatever
- 52:25the way is, it's like congrat's now you're a millionaire.
- 52:28If it's later on, so then like as it goes on,
- 52:30things are gonna get really tense on both sides and
- 52:32they'll be really cool, Yeah, dude, because that's how you
- 52:36take it where people don't want to be zombies. So
- 52:38now they're like excited to be zombies. They're like, ooh,
- 52:40I actually sneak up behind them, and I get a.
- 52:43Speaker 1: Million people are gonna want to be zombies anyway.
- 52:45Speaker 2: True, because it's gonna look sick.
- 52:46Speaker 1: It's gonna be sick.
- 52:47Speaker 2: Honestly, I would want to be a zombie that just
- 52:50like imagine walking in a horde and role playing being
- 52:52a zombie. That actually be a pretty cool time.
- 52:53Speaker 1: After it's so sick, you're it's total pitch black, there's
- 52:56no power, no electricity. You just see red eyes in
- 52:59the woods. Oh well, these dudes are sneaking in, and
- 53:02you'd have to have some sort of rules, like how
- 53:04the zombies can move, whether they can run, whether they
- 53:07can you know what I mean, because like we have
- 53:09to decide these twenty eight days later zombies that run
- 53:12at you, or these like walking dead zombies that are
- 53:15like kind of like we'd.
- 53:16Speaker 2: Probably start off that way, but they evolve with time.
- 53:19And I'm a big fan of Like usually when you
- 53:21have like people who are playing some rules, they usually
- 53:24end up going rogue. It's really hard to get hundreds
- 53:26of people to do like certain things, like you know,
- 53:29in an unscripted, sandboxed environment, So we would have to
- 53:32constrict them in a way where like if we didn't
- 53:33want them to move past a certain speed, we'd probably
- 53:35have to figure out some way to put like a
- 53:37chain around their feet or something that physically wouldn't allow
- 53:39them to do it. Or like if you have three
- 53:41hundred zombies going, right, you can't redo it, right, Like
- 53:44if one of those zombies goes rogue and scratch, it's
- 53:46like I can't reshoot the shell, right. That's what's so
- 53:49high stakes about the things we do world, So we'd
- 53:52have to physically make it where they couldn't do things
- 53:55they're not supposed to do in a perfect world. Or
- 53:57when if you have three hundred people, have two percent
- 53:59go rogue, that's still six zombies going rogue, which is brutal.
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- 54:56safety information. This ad and the products being advertised are
- 55:00intended for a United States audience. Yeah, it is brutal,
- 55:04but I think I think with proper planning, if you
- 55:08really sit down and plan out what the what the
- 55:12zombies task is, what it means, and like what these
- 55:16people are doing and what what goals are they trying
- 55:20to achieve while they're there and while they're defending against zombies.
- 55:23You got to give them stuff to do during the
- 55:26day so that they're fully occupied so they can't sleep. Okay,
- 55:30it's really important. Like the more they do during the day,
- 55:34it optimizes the amount of money they can win. Like
- 55:37as they complete tasks. If they stay alive, they have
- 55:40a higher threshold, whereas someone just fucking sleeps all day
- 55:44and doesn't get anything done.
- 55:45Speaker 2: Even if they survive, they can't make any money.
- 55:49Speaker 1: You know what I'm saying.
- 55:49Speaker 2: And that works that these are you know, hardcore like people,
- 55:52so it's good. Like if I have normal contestants, they'd
- 55:55be like, oh, this is horrible.
- 55:56Speaker 1: You want that though you want people to bitch out,
- 55:59You want a few people to because that there's always
- 56:01gonna be people that you.
- 56:02Speaker 2: Are hold to different standards, and that if I did that,
- 56:04there would be maybe ten trillion articles are about how
- 56:08I'm the most evil man on the planet. But if
- 56:10I made it too hard where people couldn't sleep.
- 56:12Speaker 1: For one now, oh listen, you can't read those articles.
- 56:14Fuck those people. You just got to make an awesome show. You.
- 56:17The awesome show is you keep these motherfuckers awake and
- 56:20you make it so that they can choose to sleep
- 56:22if they want. But there are tasks to achieve, and
- 56:26if you can complete these tasks, you have a potential
- 56:29to make a lot of money. But if you don't
- 56:31complete the tasks, you can't make any money even if
- 56:34you survive.
- 56:34Speaker 2: Sold Amazon, Netflix, whoever wants it, let us know, Like.
- 56:38Speaker 1: Right, you got to keep these motherfuckers wake so that
- 56:41nighttime is terrifying. Can you imagine seeing people sitting there
- 56:44with their shotgun and opening their eyes and looking out
- 56:49seeing red.
- 56:49Speaker 2: Eyes we get a tights out of their faces and
- 56:52as they're sleep and then one of the other guys
- 56:54go zombies in your bang bang and then they wake
- 56:56up and they grab their gun.
- 56:57Speaker 1: Well, that's the problem of people randomly shooting wild while
- 57:01there's other people around them. So it kind of would
- 57:04have to be blanks and lasers because now that I'm
- 57:07thinking about it, like people are gonna spaz out and
- 57:09accidentally shoot some of the face. It is where especially
- 57:11if they're tired.
- 57:12Speaker 2: I've done uh, I mean, obviously you did unscripted with
- 57:15but I've done lots of unscripted stuff with lots of people,
- 57:17and exactly when you're talking about the shotgun stuff, I'm like,
- 57:20you know, there's just no shot in hell that you
- 57:22would we'd ever be able to. It would have to
- 57:24be like but I love the jae rounds, and we
- 57:25could do it in a way where we set that
- 57:27the guns where it looks really cool and we can
- 57:29recreate the sound effect. But then jeel rounds like it's
- 57:31essentially like the nerve ones now I'm remembering them like
- 57:33they're like water that explodes on impact. Those would be perfect.
- 57:36Speaker 1: Yeah, but you want blanks because you want the bang. Well,
- 57:40you want the bang for the people, for the psychological effect,
- 57:43the fear. It's in the middle of the night, it's dark,
- 57:46you're making a bang go off, the flash of the
- 57:48bang going off. Yeah, and then maybe to avoid people
- 57:53being able to shoot each other, maybe at nighttime they're
- 57:56completely separated. Maybe at night time.
- 57:59Speaker 2: You want them to get I'm telling you, like if
- 58:01they built a fort around the money. What you want
- 58:03in the shots is you always want to people to
- 58:06be able to tell what they're competing for and like
- 58:08they're why and you usually but you don't want to
- 58:10have to say it, right. You don't want to have
- 58:11to say, oh, I'm competing for this money. But if
- 58:13you have the money in the background the shot, intutally,
- 58:14viewers will be like, that's what they're competing for. So
- 58:16like a fort built around it where they have walls
- 58:19and they're standing on it and you see the money
- 58:20behind them in the shots, like intutally to a view.
- 58:22You're gonna instantly understand the motivation and it's gonna be
- 58:26like I mean, it would just be so crazy the shots.
- 58:28Speaker 1: Maybe it's like a super advanced game of hide and
- 58:31seek at night where the people can't talk. They have
- 58:36to be very quiet because the zombies are have like
- 58:40hyper hearing, Like you give the zombies like walker game ears.
- 58:43You know what those things are. No, it's like do
- 58:45you ever go to a gun range? Yeah, because you
- 58:48know you have those headphones and you can you can
- 58:50hear everything else way louder, but when guns go off,
- 58:54it kills volume above a certain amount of decibels, so
- 58:58they can hear everything. So a few years the zombies, like,
- 59:02we'll be able to key in on it. They'll know
- 59:05where the people are. And these people have to hide
- 59:09from the zombies at night.
- 59:11Speaker 2: True, because I guess the other thing is if they
- 59:13built the fort around it, how would the zombies even
- 59:15get to them?
- 59:16Speaker 1: Right? So instead of that, you have people that are
- 59:19trying to hide. So you got these zombies slowly creeping
- 59:23through these abandoned buildings looking for people.
- 59:26Speaker 2: We'd have to get it to with them where the
- 59:27seals and stuff couldn't like lock doors or anything, right
- 59:30because no locks.
- 59:31Speaker 1: So basically no doors have locks. That's what makes the
- 59:34hide and go seek so good. All the handles or
- 59:36all the doors are removed, there's no locks.
- 59:38Speaker 2: So every every night, maybe we would brainstorm it more.
- 59:41But theoretically they all have to hide in a different
- 59:43building or something. They couldn't be in the same building,
- 59:46and the zombies scatter across the city, and then wherever
- 59:49you are in the building, people have to be able
- 59:51to get to you. The zombies have to be able
- 59:52to get to you unrestricted, right, Yeah, And so maybe
- 59:54before we release the zombies, we'd have a producer just
- 59:57go in and walk a path. All right, there's a
- 59:59factual where you could die to a zombie.
- 1:00:01Speaker 1: This is good.
- 1:00:02Speaker 2: And then we let them lose that make sure there's
- 1:00:04no cheating.
- 1:00:05Speaker 1: There's something this would be wild.
- 1:00:07Speaker 2: This Honestly, this is one of those things where I
- 1:00:10say this to my team credit. It's either gonna be
- 1:00:12like the worst show imaginable that people clown on, or
- 1:00:15it's gonna be like the number one show ever, and
- 1:00:17there's no in between, Like you don't do this like
- 1:00:19kinda a right where people are like I like it. It's
- 1:00:21either like cringe, we failed, this sucks, or it's like
- 1:00:24this is the greatest thing ever. Why did this not
- 1:00:26exist before? Like The Walking Dead or what's the HBO
- 1:00:29show called The One with the Last of Us? Yeah,
- 1:00:31the Last of Us in real life? Like how has
- 1:00:33no one done this?
- 1:00:34Speaker 1: You know what I mean?
- 1:00:34Speaker 2: Like actual, true simulation, and like if we executed it properly,
- 1:00:38I really could see it being like a number one
- 1:00:39show in the world type thing that people would like.
- 1:00:41Because also you have to think, like the world is
- 1:00:43ran by clips these days, and you know, on like
- 1:00:46TikTok feeds, Instagram meals and YouTube shorts and like, it
- 1:00:49is arguably the most clippable thing ever. Like any ten
- 1:00:52second scene of that you could just throw on YouTube
- 1:00:54shorts and go viral because it's freaking zombies getting shot
- 1:00:56at and you.
- 1:00:57Speaker 1: Know how cool they could make those masks look. Yeah,
- 1:01:00a real special effects guy to work on those masks. Yeah,
- 1:01:03like one of those experts.
- 1:01:05Speaker 2: Search up mister B's zombies. We have a video on
- 1:01:07our channel from like I mean, god knows all ago
- 1:01:09seven years ago where we we did like make like
- 1:01:12a mini zombie Horde, but not like in a simulation
- 1:01:14like this just for fun to see how people in
- 1:01:16publicer to react and like the it looks disgusting. The
- 1:01:19things they were able to do, it's pretty crazy.
- 1:01:21Speaker 1: Yeah, special modern special effects and make up artists. They
- 1:01:24could do amazing stuff.
- 1:01:25Speaker 2: Man, go if you can find like a close up
- 1:01:28on my face or like it was like crazy, we
- 1:01:32we just brought in people. Yeah, like like that kind
- 1:01:34of stuff, like look at my face right there, like
- 1:01:36pose it. It's freaking wild, dude.
- 1:01:40Speaker 1: You could totally do something like that on the outside
- 1:01:43of one of those masks.
- 1:01:44Speaker 2: Yeah, exactly, Yeah, that that was really all.
- 1:01:49Speaker 1: That's the look you what yours looks like with like
- 1:01:51the teeth and everything and fucked up flash. That is
- 1:01:54the mask exactly. So you take that hard airsoft mask
- 1:01:58and you put that shit on it.
- 1:01:59Speaker 2: The problem. I want to go work on this now
- 1:02:01we go. So it's funny. I have this thing where
- 1:02:06this might sound like crazy to some people, but when
- 1:02:09you can you know, when you feel your heart ache elevated,
- 1:02:10When I talk about an idea and I can feel
- 1:02:12my heart achet old, I'm usually like that's a good
- 1:02:14indicator that it's like a good idea. Because I'm getting
- 1:02:17like due this is a good idea. Yeah, I know,
- 1:02:18I can literally feel or not anymore, But like a
- 1:02:20couple of minutes ago, I could feel my heart beating
- 1:02:22because I was getting excited. And it's like that usually
- 1:02:25almost always correlates with people, because if I'm getting excited
- 1:02:28talking about it, you have to think, like a lot
- 1:02:30of things right now are because of TikTok and reels
- 1:02:33and stuff. They go viral because of word of mouth,
- 1:02:35and so like if just talking about the idea get
- 1:02:37someone excited, then that usually means like a lot of
- 1:02:40people are just going to talk about it. And if
- 1:02:42a lot of people talking about obviously a lot of
- 1:02:43people watch it. And so that's why I call it
- 1:02:45kind of like the heart rate effect. Like that, that's
- 1:02:47like my number one signal that like, people are going
- 1:02:49to talk about this and freaking love it.
- 1:02:50Speaker 1: If I can see it, I can see scenes, I
- 1:02:54can see darkness starting to settle in on the town,
- 1:02:57and I can see the people like trying to figure
- 1:02:59out where to hie and what to do.
- 1:03:00Speaker 2: And the eyes that that was genius.
- 1:03:02Speaker 1: Yeah, dude, I could see that.
- 1:03:04Speaker 2: It's interesting because it's like combining the vin diagram of us. Right,
- 1:03:07you're kind of representative of the very like, uh, I
- 1:03:10don't know, you're like just ability to really think deeply
- 1:03:14of like what makes it fucking cool and and you're
- 1:03:17really hyper fixating on what makes the zombies cool and
- 1:03:20like the realistic nature of it, and I'm hyper fixating
- 1:03:23on just kind of the overall set design and things.
- 1:03:25There's like a Vin diagram in the middle where we
- 1:03:27combined like the two like obsessions, and it really like
- 1:03:30merges together and makes something beautiful.
- 1:03:32Speaker 1: Yeah. Man, and you could also have like not just zombies,
- 1:03:36you could have like some other things that are out
- 1:03:39there too that can get people.
- 1:03:41Speaker 2: Can get ten days on his schedule, can he do
- 1:03:43one of the Oh well, the actually no, because you wouldn't.
- 1:03:46You don't need the money. But it would be cool
- 1:03:47if you were competing in it, because then that would
- 1:03:50be insane.
- 1:03:51Speaker 1: Yeah, it's too much time, exactly.
- 1:03:53Speaker 2: Just cancel some podcasts.
- 1:03:55Speaker 1: I like the idea of it, though, how about we
- 1:03:57or never mine?
- 1:03:58Speaker 2: You pick them up in the car to take them
- 1:03:59till podcasts they're like, oh, woops, we're in an abandoned city.
- 1:04:03Oh here's your shotgun. You talk about a year ago Joe, Well, anyway,
- 1:04:06zombies are coming tonight. What he's gonna leave and not
- 1:04:08shoot zombies?
- 1:04:09Speaker 1: Come on? Have you ever done Sandbox vru?
- 1:04:14Speaker 2: Is that the one where it's like the You just
- 1:04:16go in and there's random worlds and you can walk
- 1:04:17around on uh huh.
- 1:04:18Speaker 1: It's a warehouse. You go in there and they have
- 1:04:21fans and stuff, so it like simulates like the wind.
- 1:04:24And you go in there and you put on a
- 1:04:26headset and you put on a haptic feedback vest. And
- 1:04:29one of them is called Deadwood Mansion. That's my favorite one. Okay,
- 1:04:32And you go in there and you shoot zombies. You're
- 1:04:34in a mansion. You're in this like abandoned mansion and
- 1:04:37rats come out and zombies and there's guys in the ceiling.
- 1:04:40It's fucking awesome. Yeah, you would love it, but you
- 1:04:42might get some ideas if you do that, because you.
- 1:04:45Speaker 2: Mean, we we're co producing. You're okay, you invest in.
- 1:04:48You just spent thirty four minutes on whatever podcast like
- 1:04:52riven on it.
- 1:04:52Speaker 1: Well there's something to it, man, I just I see
- 1:04:55it in my head. I'm like, that would be an
- 1:04:57amazing show. I just see these people like in the
- 1:05:00like in a parking structure, like setting up, getting ready,
- 1:05:05and the sun's coming down and they're like, look, we
- 1:05:07got it. We have about twenty minutes of daylight left. Yeah,
- 1:05:10and you realize, like, god, I'm so fucking tired.
- 1:05:12Speaker 2: Well, and they're like, there's still two hundred thousand dollars left
- 1:05:15we could earn today. But media start prepping this and
- 1:05:18one guy's just a hell and another guy's like we're
- 1:05:20gonna lose if you do that, and the like infighting
- 1:05:23and stuff as we're getting like dramatic, like you know,
- 1:05:25bu roull of it from like wide shot because everything
- 1:05:28too could be shot really far away, so like it's
- 1:05:31like lenses are punching in and so it's not like
- 1:05:33there's a camera kurwano.
- 1:05:34Speaker 1: And you could have each day when it's tasks, right,
- 1:05:37so you have to accomplish something, and the more you accomplish,
- 1:05:39the more money you could potentially make. Each day is
- 1:05:42an escape room, so every day there's new puzzles to solve,
- 1:05:47and then you're getting fucking tired because.
- 1:05:49Speaker 2: You actually this escape room is a good, a good
- 1:05:52through way to do the task. It's not like some
- 1:05:53goofy stuff like move this rock, from one side to that,
- 1:05:56but like an actual escape room, and maybe the million
- 1:05:58dollars that win each day is inside. I'd like like,
- 1:06:01so it could be like I drop a volt every
- 1:06:03day in the middle and then like you have to
- 1:06:04do a series of things to figure out the combination
- 1:06:06that are hard and then yeah, and you solve it,
- 1:06:09then it goes on the money pot.
- 1:06:10Speaker 1: Have you done many escape rooms?
- 1:06:12Speaker 2: Like I live in Greenville, North Carolina, there's not like
- 1:06:15many there, so.
- 1:06:16Speaker 1: Me and my family would do them everywhere we go.
- 1:06:18They're fucking awesome, and the best ones are in Vegas.
- 1:06:21They have Insane. They have an IT one in Vegas,
- 1:06:23IT one in IT two and it's fucking incredible. It's
- 1:06:28so good, and it's huge. It's like thirty thousand square
- 1:06:30feet this place. And they actually have Pennywise the clown.
- 1:06:33They have an actor who wears the fucking suit and
- 1:06:35looks just like penny Wise and scares the shit out
- 1:06:37of you. It's amazing. But those kind of people, You
- 1:06:41could recruit those kind of people to design puzzles and
- 1:06:44things where people have to do every day, and then
- 1:06:47you're dealing with sleep deprivation and people having to work
- 1:06:50together and now, oh my god, dude, and I.
- 1:06:52Speaker 2: Know the perfect people for it. We did for Salesforce.
- 1:06:56We did their Super Bowl commercial this year, and in
- 1:06:58the commercial, I hit a million in it. Like basically,
- 1:07:01if you watch the commercial just with your computer and
- 1:07:03the commercial, you could win a million dollars. And there's
- 1:07:05like a bunch of random clues and puzzles hidden through
- 1:07:07it and uh over And so the first thing it
- 1:07:10did take took you to a website that just like
- 1:07:12loosely explained it. Over sixty million people visited that site
- 1:07:15and attempted it, but it still took weeks for people
- 1:07:18to find the million dollars. And it's like one of
- 1:07:20the craziest internet like puzzle hunts ever because it would
- 1:07:23like take you to this website, which when then would
- 1:07:25take you to this other one where you'd have to
- 1:07:26call a number and like it's a four hour voicemail,
- 1:07:29but like at the very end, I would like say
- 1:07:31like one, two, three, four eight and blah blah blah,
- 1:07:33and if you weren't recording this, you're gonna have to
- 1:07:34listen to all four hours again. Hang of, and then
- 1:07:36it's just like sending you everywhere, and uh it's basically
- 1:07:39like one hundred of the most complex puzzles on the Internet,
- 1:07:42and like it took this like group of like really
- 1:07:44high level puzzle solvers almost an entire month to solve
- 1:07:47it with a million dollars on the line, and millions
- 1:07:49of people were trying it, and there's a whole subred
- 1:07:51and dedicated to it, and so I just I just
- 1:07:54basically went on red and I got all the like
- 1:07:55the most cracked out like puzzle solvers in the world.
- 1:07:58And I was like, if you had unlimited budget, how
- 1:08:00you make the most insane puzzle ever? And then that's
- 1:08:02what they came up with. And it was like it's
- 1:08:04like hard to even articulate the steps on it. Like
- 1:08:07some of it was, uh, how do even I don't
- 1:08:10even know how to describe it. It was like so complicated.
- 1:08:11Like sometimes there's like a page with like a bunch
- 1:08:14of buttons on it, like a million buttons, but only
- 1:08:16one works and you have to go through and click
- 1:08:17it all. And so some of them were mundane, and
- 1:08:19then other stuff is like you know, paragraphic texts and
- 1:08:21you have to like use some old language like decipher
- 1:08:23the text to figure out what the words were, and
- 1:08:25so like each puzzle required like a different skill set
- 1:08:28to like get through it.
- 1:08:30Speaker 1: Yeah I could. I could think of all sorts of
- 1:08:33different things you could have these people do, like during
- 1:08:36the day, these different tasks, different puzzles that they have
- 1:08:39to solve.
- 1:08:41Speaker 2: Yeah, there's like languages. I didn't even know it exists.
- 1:08:43So like in the commercial, I'm wearing a belt that
- 1:08:45just had different colors on it, but if you put
- 1:08:47the colors in order, it like translates to this thing.
- 1:08:49And like, I mean, I don't even understand what half
- 1:08:51the things were, but people were able to figure it
- 1:08:53out eventually, Like they're they're just showing me, like, oh,
- 1:08:56this represents Braille, these dots, and so we put them
- 1:08:58in this way, and then if you combine it with
- 1:09:00these colors, and it got like pretty insane and at
- 1:09:02least so it all ties back to like the super
- 1:09:04Bowl commercial and like all every little thing in there,
- 1:09:07and like one part of the puzzles you have to
- 1:09:09find locations on a map and like in the commercial,
- 1:09:11I'm hold up a grenade and it's like a one
- 1:09:13plus question mark equals is like whatever, and it ends
- 1:09:18up being like but the text is yellow and like
- 1:09:21it's like a stone was drawing on it and like
- 1:09:23it basically meant yellow stone, and then you put in
- 1:09:26yellowstone in like this location thing on a different website
- 1:09:28and then it unlocks this and you had to draw
- 1:09:30like a circle on a globe. It got like pretty
- 1:09:32crazy and wow, yeah, I know, which is why like
- 1:09:35tens of millions of people attempted it. But it took
- 1:09:37almost a month for someone to win a million dollars
- 1:09:39and like there's a million dollars on line and all
- 1:09:41you needed to win it was your computer. So it
- 1:09:43was like pretty cool to see like communities form and
- 1:09:45like people were doing like daily like podcasts and updates
- 1:09:47on it of like what the next like step of
- 1:09:50the puzzle were. Because what you'll see in these puzzles
- 1:09:52too is like because we also did one years ago.
- 1:09:54I love doing these like online scavenger hunts that with
- 1:09:56just your computer you can win a bunch of money
- 1:09:57and you'll see like when some like one person will
- 1:10:00solve a thing and then hundreds of people will solve
- 1:10:03it right afterwards because they'll go post it on Reddit
- 1:10:05or they're working in groups, and so it will be
- 1:10:07like standstill at like step forty two, you know no
- 1:10:10one's there, and then you'll just see one person goes
- 1:10:12on this website that's step forty two, and then tens
- 1:10:14of thousands of people would go there. But then as
- 1:10:17you get closer to the end, you stop seeing that effect.
- 1:10:19They start being more secretive and quiet about it, and
- 1:10:22so it's pretty cool to see like the psychology of
- 1:10:24how they do it.
- 1:10:24Speaker 1: You could have these people completely unarmed in the beginning,
- 1:10:28and the only way they can get guns is to
- 1:10:30solve puzzles.
- 1:10:31Speaker 2: Yeah, or just find them, right, because if it's a
- 1:10:33big city, we just.
- 1:10:34Speaker 1: Go, well, maybe that's the puzzle. The puzzle is finding guns,
- 1:10:37Like if there's some sort of a some sort of
- 1:10:39a puzzle and if you unlock that, it'll give you
- 1:10:43the location of where guns are.
- 1:10:44Speaker 2: Yeah, yeah, and maybe, uh, you know what. I also
- 1:10:48think of like fun stuff too, Like we could give
- 1:10:50them like there could be a gun safe or armory
- 1:10:52in this city, but it's like they have to like
- 1:10:54break into it, right, and that could just be a
- 1:10:56thing that takes like a ton of time, Like so
- 1:10:59they have to go find you know, maybe one of
- 1:11:01the contestants. We make sure it's like certified and like
- 1:11:04explosives and stuff, and there's they have to like oh no, no,
- 1:11:07shot a stream platform and be okay with this. But
- 1:11:09it would be cool if we let them like there's
- 1:11:11like mixtures and stuff to make a bomb hidden throughout
- 1:11:13the thing, and they have to go find it and
- 1:11:14he makes like a moxy form, puts it on it
- 1:11:16and you know, and then that's how they get in
- 1:11:18the gun safe. But maybe it's more like what's that
- 1:11:21hack sell or whatever, and it's like we make you
- 1:11:23get a safe where if you hack sell it for
- 1:11:25like ten hours, you can like break the lock on
- 1:11:27it and get in. So then someone just has to
- 1:11:28stand there and hold it.
- 1:11:29Speaker 1: Or you give people a stethoscope and a book on
- 1:11:33how to crack safe true, and you have like click
- 1:11:36click and try to figure it out.
- 1:11:38Speaker 2: Yeah, and someone's just like there for like two days straight.
- 1:11:41But then if he gets in, it's just just straight
- 1:11:43loaded with amos. So it's like a risk reward.
- 1:11:45Speaker 1: There are old school safes that you can do that too.
- 1:11:48I don't know if they can do that with the
- 1:11:49new ones. But if you have like an old school safe,
- 1:11:52or you just actually hear the tumblrs turning exactly click.
- 1:11:55Speaker 2: Well, we could also just build the lock, I mean
- 1:11:58the beauty with the team like cars, like it's possible,
- 1:12:01just like get the safe that looks esthetically how you
- 1:12:03want and then just replace the lock, right.
- 1:12:05Speaker 1: Yeah, just make it so that it's fixed, it's solvable, complicated, yeah.
- 1:12:10Speaker 2: Yeah, because then it's like, well, I'm a big fan
- 1:12:13of when they have agency and so it's like, you know,
- 1:12:16it's like we could even lay it out there like
- 1:12:18this will take days to solve, and so you could
- 1:12:20spend days going collecting guns, or days making money to
- 1:12:22grow the prize pool, or you could spend days trying
- 1:12:25to get lucky on this like safe that is doable,
- 1:12:27but there's no guarantee you figured it out, and having
- 1:12:29tons of stuff like that. That's what like makes it interesting
- 1:12:32too for the viewer because you're like, I love in
- 1:12:34these kind of reality shows where a viewer can ask
- 1:12:37what would I do? Right? Yes, And that's why it
- 1:12:39tends to be what like people in families when they
- 1:12:42watch together, they love, like like in beat Skins, when
- 1:12:44I offer someone a million dollars, but you have to
- 1:12:46limit your friends, you know, Sometimes people turn down the
- 1:12:48million dollars. Sometimes people take the million dollars and eliminate their friends,
- 1:12:51and like that's an interesting thing to go. Well, if
- 1:12:53I was in their spot, I don't care, Like it's
- 1:12:55a million dollars. The point is to make money. That's
- 1:12:57why I'm on the show.
- 1:12:58Speaker 1: Take the k.
- 1:12:58Speaker 2: But other people see that and they're like, no, like,
- 1:13:00my integrity is worth you know. I wouldn't take a
- 1:13:02billion dollars over of my integrity, right and for you know,
- 1:13:04and some people, you know, even though it's a game show,
- 1:13:07they're like, no, I care, you know, and so but
- 1:13:10giving them like these kind of dilemmas all throughout it too.
- 1:13:13So then as a viewer I can be like, yeah,
- 1:13:15well I wouldn't do that. I would just go scavenge,
- 1:13:17you know, it'd be cool.
- 1:13:18Speaker 1: Also, you could make it so that Ammo and certain
- 1:13:22supplies are only available at night, so.
- 1:13:26Speaker 2: They're incentivized to move out.
- 1:13:27Speaker 1: You have to go out. You have to decide whether
- 1:13:31or not it's worth getting caught, whether or not you
- 1:13:34can sneak around and grab the AMMO, and then you
- 1:13:37also have to find it. You have to find the AMMO,
- 1:13:39maybe find food, find supplies, like supplies are left in
- 1:13:43duffel bags had night.
- 1:13:45Speaker 2: You know out bro, there's so many ways we could
- 1:13:47take this. Something that would be cool is every night
- 1:13:49we move their pile of money into a random building
- 1:13:52that they don't know, but it's all pre selected so
- 1:13:54it's not worth screwing them. So like we as producers
- 1:13:57know the ten buildings each episode, So then night comes
- 1:14:00come in, lift up the money, and we put like
- 1:14:02a hellcout re, literally lifts it up, puts it on
- 1:14:04top of a different building. So now they have to
- 1:14:06get set up in this building to defend it. But
- 1:14:08they weren't planned on it, so that's why. Because also, yeah,
- 1:14:10that's the other thing you have to make where every
- 1:14:12episode's not the same. So then now every night time
- 1:14:14would be different because they're in a different building and
- 1:14:16they yeah, yeah, that's cool.
- 1:14:21Speaker 1: And finding like having like random Ammo caches. Maybe during
- 1:14:26the day they have to solve the puzzle that lets
- 1:14:30them acquire a map, and then they have to figure
- 1:14:33out where these random Ammo dumps are and supply dumps
- 1:14:37are and food dumps are, so they're already hidden. Actually
- 1:14:41you know what, you have to go out at night
- 1:14:42to find them.
- 1:14:43Speaker 2: It would be really cool is if we can find
- 1:14:44an abandon city that had like miles away, like some
- 1:14:48other little location that we could like. So they find
- 1:14:50a map and it's like, yeah, on the other side
- 1:14:52of those woods, but it's like a ten mile hike,
- 1:14:54you know what I mean? And so could you get there,
- 1:14:55go grab tons of ammo, and then get back before nighttime? Right,
- 1:14:59And so then that that's also like I'm a big
- 1:15:01fan of like seeing diversity and biodiversity, so things don't
- 1:15:03feel repetitive. So then they're going to a different city,
- 1:15:05but they're a million or whatever. The price pool is
- 1:15:07still in the other one, so you have to go
- 1:15:08and then come back to defend it at night. And
- 1:15:10so it's like now you get like you can like
- 1:15:12dual cut because you can have the people in the city,
- 1:15:15you have the people journeying through the woods, and it's
- 1:15:16like interesting to cut back and forth.
- 1:15:18Speaker 1: And then if they go out to that city and
- 1:15:20they make the journey and they realize it's going to
- 1:15:22take us ten hours to solve this. By that time,
- 1:15:25it'll be two in the morning, it's already gonna be dark.
- 1:15:27We should go back now, No fuck it.
- 1:15:29Speaker 2: We're here exactly, and the agency, right, do they stay
- 1:15:32and spend the night there and trust their friends, and
- 1:15:34they have no maybe no walkie talking, so they can't communicate.
- 1:15:37And the friends are like holding down a flour with
- 1:15:39a million dollars on top, and they're like, where the
- 1:15:41heck are they? It's they're like, and we get so
- 1:15:43many cool shots like that.
- 1:15:45Speaker 1: You know, there's so I mean, we've only done this
- 1:15:47in an hour, right an hour or so, there's so
- 1:15:50many different possibilities. If you just sat down and worked,
- 1:15:53it must be so fun to do what you.
- 1:15:54Speaker 2: Do, dude, exactly, Well, this is se What we're doing
- 1:15:58right now is what I would call blue skin. And
- 1:16:00we're not thinking about, for the most part, restrictions. We're
- 1:16:02just thinking about what's great content, and a lot of
- 1:16:04that's lost. Like people in a lot of writer's room
- 1:16:06they did instance of be like you can't do that
- 1:16:08or that's not possible or whatever, and it's like, we're
- 1:16:11right out. We're just figure out what is the best
- 1:16:12show possible, and then I'll just have people go figure
- 1:16:15out what is possible or not. And in reality, everything
- 1:16:18we've said is possible. It's just certain things will require
- 1:16:20a little bit of time, like the safe you know,
- 1:16:22using a modern safe or changing the lot that's possible.
- 1:16:24What does it cost and how long does it take? Right,
- 1:16:26you just go through and you attach all that to everything,
- 1:16:28and you do a very first principles way of going
- 1:16:30about it, and then it's just subjective. It would take
- 1:16:32x amount of time, it would cost as much money,
- 1:16:34and then like you know, and then you just go
- 1:16:36through and figure out what's worth it, what's not as
- 1:16:38opposed to you know, every step of way, people be like, no,
- 1:16:41you can't do that, go ahead and redo it, and
- 1:16:42it's just like a it seems obvious, but I'm not
- 1:16:45really sure if many media companies that approach it like
- 1:16:47we do, which is no.
- 1:16:48Speaker 1: Well, the thing about what you've done is you've built
- 1:16:51it from the ground up with yourself and with your team, right,
- 1:16:55so you've never had a bunch of executives telling you
- 1:16:58what you should be or shouldn't that be doing. And
- 1:17:00that's why it's so great. It's like there's a bunch
- 1:17:02you have creative people and then you have the business people.
- 1:17:05And the business people they think they're creative, but they're
- 1:17:07generally not, and they want to tell the creative people
- 1:17:09what to do so they can say that was my idea.
- 1:17:12And so then you get a bunch of people in
- 1:17:13meetings they give you terrible advice and terrible ideas, and
- 1:17:16then they also want to compare it to shows that
- 1:17:18have already been successful exactly, well we've already done this,
- 1:17:21and why don't we do it this way?
- 1:17:22Speaker 2: And then you don't get the purple coliffact, which everyone
- 1:17:24knows and these were the purple So if you're driving
- 1:17:27down the road and you see a cow who cares,
- 1:17:29you'll never think of it. But if you're driving around
- 1:17:31down the world the road and you see a purple cow,
- 1:17:33you're going to think about it, like why was that
- 1:17:35col purple? And I'll stick in your brain. It's the
- 1:17:36same thing with content. If it's the show you've seen
- 1:17:38multiple times or format that's similar, i won't think twice.
- 1:17:41But if it's a purple cow, but it's something you've never seen,
- 1:17:43then you'll think about it again. And that's what's counterintuitive
- 1:17:45to how you were saying. Most exact thing. They think, well,
- 1:17:48we did this before it did well, repeat it, But
- 1:17:50it's actually the inverse of how you should look at it.
- 1:17:52And thankfully that's why with be Skins, I work with
- 1:17:54Prime Video because they just give us creative control and
- 1:17:56they're like, you know what you're doing, you can do it.
- 1:17:58But it's a lot of everyone sees that creators are
- 1:18:01growing bigger and bigger audiences, and so a lot of
- 1:18:03you know, every platform on Earth, they're trying to work
- 1:18:05with them. And I can't count the amount of times
- 1:18:07like a creator's worked with the extreaming platform and then
- 1:18:10you know, what they have is great, but then the
- 1:18:12execs start giving notes and it starts to lose a
- 1:18:13little bit of the soul, the funny, and then it
- 1:18:15goes from this like amazing thing to like it's all right,
- 1:18:18and it's like, uh, it's just so frustrating because it's
- 1:18:21like you're paying them because they get millions views of
- 1:18:23video because they have a core audience, and then you're
- 1:18:25stripping the thing away that got them that core audience,
- 1:18:27and it's like why are you even working with them
- 1:18:29at that point? And more and more platforms are like
- 1:18:31waking up to it, but it's just like comical how
- 1:18:33slow they are to it, and like they should just
- 1:18:35trust them more.
- 1:18:36Speaker 1: Well, it's hard for them because they have to put
- 1:18:38up so much money and not everybody's mister beast. Yeah,
- 1:18:41you know that's the problem. It's like you have a
- 1:18:42great vision and you're really good at executing, but some
- 1:18:45people aren't. So if you're gonna dump a bunch of
- 1:18:47money into something, you see them making a disaster like
- 1:18:50The Joker Too or something like that. Yeah, like hey, hey, hey, yeah,
- 1:18:54the fuck are you doing?
- 1:18:55Speaker 2: Of course, And that's where it's like, well, what to
- 1:18:57an exec might be a disaster, to like create might
- 1:19:00be a masterpiece. And so that's obviously where but it's
- 1:19:03evolving it, I mean, I think obviously with Obsession, I mean,
- 1:19:06they just grows four hundred million dollars.
- 1:19:07Speaker 1: That's crazy. And I still haven't seen it, but I
- 1:19:09heard it's a most what you would love it. I know.
- 1:19:12I just don't go to movie theaters anymore.
- 1:19:13Speaker 2: I don't either, but like that one, as with how
- 1:19:16well people are talking about I had to see it.
- 1:19:17Speaker 1: It'll be streaming soon. I think it'll be streaming in
- 1:19:20July or something. Yeah.
- 1:19:21Speaker 2: Obsession back Rooms, which made by a creator of Mason
- 1:19:24Digital Circus. They've been crushing it iron like, so it's
- 1:19:26like Hollywood seeing it more and more. But the writing's
- 1:19:28been there for years. But now that I mean, we
- 1:19:31just had essentially four hit films made by creators, back
- 1:19:33to back to back to Well, did.
- 1:19:34Speaker 1: You see talk to Me? No, talk to Me the
- 1:19:37horror movie. No, it was great. These two guys from Australia,
- 1:19:41they were hilarious, these two brothers. They came in and
- 1:19:43they talked to me about it. But they were making
- 1:19:45YouTube videos.
- 1:19:46Speaker 2: Yeah, they made it again.
- 1:19:47Speaker 1: It's called talk to Me right now.
- 1:19:49Speaker 2: What's the creator's names.
- 1:19:51Speaker 1: Jamil Michael, Danny Philipo. Okay, so they're so funny. They
- 1:19:56were on the podcast YouTube channels like a million miles
- 1:19:59an hour.
- 1:20:00Speaker 2: Yeah, I'm well, I can't think of their channel. They're
- 1:20:05the Racer. Yeah, yeah, I've.
- 1:20:08Speaker 1: That movie is great. Have you seen it?
- 1:20:10Speaker 2: You know, I haven't seen enough.
- 1:20:11Speaker 1: It's really good. It's really scary and it's very original.
- 1:20:14Speaker 2: When did you have the Racaca brothers on a couple
- 1:20:16of years ago? Really two years ago? Yeah? They talked
- 1:20:19fast as hell.
- 1:20:20Speaker 1: Dude, They're just I'm like trying to corral them.
- 1:20:23Speaker 2: It's like, hey, they're super cool guys. I last time
- 1:20:26I hung out with them. I weirdly enough, they're really
- 1:20:29into Uno and I whatever. I like competitive games, and
- 1:20:32I played a thousand dollars game of Uno and uh uh.
- 1:20:37So we filmed it for like a little short for
- 1:20:39them and and I lost, and I was like, Okay,
- 1:20:41well at least this will be funny. And then after
- 1:20:43they leave to go back to off show, they're like,
- 1:20:45fuck the SD cards corrupt And I was like, oh,
- 1:20:47but it was just funny because it was like we
- 1:20:52had this like mini set and we were playing like
- 1:20:54a really intense game of Una. We were like slapping.
- 1:20:56Speaker 1: Cards cards corrupt.
- 1:20:58Speaker 2: That's crazy. It was like why the Like we're like
- 1:21:01flipping desk and like going like we were just the
- 1:21:03most bashitt game of you've ever seen. And it's just funny.
- 1:21:06The kids game like like taking over top of Yeah,
- 1:21:08those guys are super cool.
- 1:21:09Speaker 1: Well they made a movie about a hand, and so
- 1:21:12it's like this ancient hand that it looks like a
- 1:21:16sculpture and it's got all this weird cryptic writing on it,
- 1:21:19and if you put your hand on it, you hold
- 1:21:21on to it and you say talk to me, Like,
- 1:21:24all of a sudden, you get possessed by something and
- 1:21:30you're you're supposed to let go within a certain amount
- 1:21:32of seconds, and if you let go within a certain
- 1:21:33amount of seconds, you're okay, but somebody doesn't. Somebody doesn't
- 1:21:37let go, and it's I don't want to say anything more.
- 1:21:39Speaker 2: Okay, it's really is it like scary?
- 1:21:41Speaker 1: Scary? Okay, it's a horror movie, all right, it's fun. Okay,
- 1:21:44it's really good.
- 1:21:45Speaker 2: My fiance loves horror film, so you'll love it.
- 1:21:47Speaker 1: It's really well. And it was like when I saw it,
- 1:21:50I was like, this is crazy. These guys are like
- 1:21:52super young guys, just energetic, enthusiastic, creative guys just figured
- 1:21:56out how to make a horror movie. And it's all
- 1:21:58done in Australia. So it's like everyone's driving on the
- 1:22:01wrong side of the road and they're all Australian people.
- 1:22:04So it's like, he doesn't you don't have to have
- 1:22:05famous actors to make these amazing movies. Yeah, it's like
- 1:22:08it's not really necessary, like the back rooms.
- 1:22:10Speaker 2: I think the director, I think is like twenty years
- 1:22:12old or whatever. I mean, very very young, and I
- 1:22:15think it just crossed one hundred million.
- 1:22:16Speaker 1: And obsession same thing, right, Yeah, yeah, I.
- 1:22:18Speaker 2: Think they're a little older, but yeah, in their twenties
- 1:22:20YouTubers and they make like Curry, like just the silliest
- 1:22:24goofiest like skits on TikTok and Instagram reels and now
- 1:22:27you know, and you watch Obsession, it really is like
- 1:22:29one of the best movies I've seen all while. And
- 1:22:31it's just like hilarious to see, like the jump, But
- 1:22:33when you look backwards, it's kind of like Steve job sets,
- 1:22:35it's hard to connect the dots going forward, but you
- 1:22:37can connect with anly backwards. When you look back at
- 1:22:39his skits, they were very well shot and very you know,
- 1:22:41like beautiful, and you could you can like kind of
- 1:22:44connect and your dots. I can see how this person
- 1:22:46made hundreds one hundreds of these like little scenes on
- 1:22:49TikTok and Instagram, and then that led to, you know,
- 1:22:51to compile a bunch and it was like essentially practiced
- 1:22:53for the movie. And it's just cool to see the
- 1:22:56progression of so many directors going over. And what's interesting though,
- 1:22:59is when you see these things happen, there's obviously a delay,
- 1:23:02right because producing films takes sometimes years, and so like
- 1:23:05now that you see all these hits bang bang bang
- 1:23:07coming out of the creator space over in traditional Hollywood,
- 1:23:10then it's not you're not gonna see the fact six
- 1:23:12months from now, but eighteen months from now, I bet
- 1:23:14I would bet money, you're gonna see dozens of other movies,
- 1:23:17you know, made by creators. And obviously these people are
- 1:23:19gonna get more funding. And because now everyone's eyes are
- 1:23:21being open to like what should have been over a
- 1:23:23while ago, but that this is what people are watching now. Like,
- 1:23:25especially people under the age of thirty, they grow up
- 1:23:28watching YouTube and they're spending you know, two hours a
- 1:23:30day flipping through sub sixty second vertical feeds of TikTok
- 1:23:33reels and it's you know, shorts, and this is this
- 1:23:35is culture for them, this is their world, you know, Like, yeah,
- 1:23:38I don't watch besides Christopher Nolan, Like I'm not really
- 1:23:40going to a movie theater for anything, but when a
- 1:23:42creator drops a movie, I'm like, okay, Like I want
- 1:23:44to see what they did, you know.
- 1:23:45Speaker 1: I always want to see what new innovators are coming
- 1:23:48up with. Like people that are just like thinking outside
- 1:23:51the box, that aren't they're not trapped in that sort
- 1:23:54of a weird world of like how to make a
- 1:23:56successful film. They just they're just they have are a vision.
- 1:24:00They're just trying to follow it out, and people are
- 1:24:03not limited to whatever genre you know them from. Just
- 1:24:05because someone makes like funny TikTok reals doesn't mean they
- 1:24:08can't make a great horror film exactly. But then think
- 1:24:10about like Jordan Peele, right, make Keen Peel made this
- 1:24:14comedy sketch show, and then all of a sudden he
- 1:24:17makes these you know, like get Out, and you're like,
- 1:24:19what the fuck?
- 1:24:20Speaker 2: It seems like comedy sketches is the gateway to great
- 1:24:23horror films. I mean, I'm sure people have connected that
- 1:24:25dots and I'm probably like two years late to saying that,
- 1:24:27but I never even realized that. But yeah, can didn't
- 1:24:29feel Curry Baker a bunch of the other people it's
- 1:24:32so funny.
- 1:24:33Speaker 1: Well, it seems like if you're creative, you can be
- 1:24:35like most people have a variety of things that are
- 1:24:38interesting to them. You know, you like comedy movies like
- 1:24:41horror movies, And just because you make comedies doesn't mean
- 1:24:44you don't have some good ideas about something that's absolutely terrifying.
- 1:24:47Speaker 2: Yeah, and I wonder too, I feel like horror films
- 1:24:49it's a little easier to do on a smaller budget
- 1:24:51because it's like a lot of it is like the
- 1:24:53unknown and you're not necessarily having to show it and
- 1:24:55suspense and stuff where they're like, you know, you don't
- 1:24:57really see, Like I can't really think of like a
- 1:25:00some like a couple of million dollar action film that
- 1:25:03like really crushed because like obviously those are very expensive.
- 1:25:05So it seems like also a good place where you
- 1:25:08can make something like the difference between a hundred million
- 1:25:10dollar horror film and like a ten million dollar horror film,
- 1:25:13I would argue, honestly, really isn't that big, right, because.
- 1:25:16Speaker 1: It depends on what you're doing, right. But it's like what.
- 1:25:19Speaker 2: Makes it good is the premise behind it, right, Like
- 1:25:22the tension and like if the the thing that's scary,
- 1:25:25it like makes you feel that way, but like feelings
- 1:25:28aren't directly correlated to money spent, and like you know,
- 1:25:30you you could have like this monster that doesn't appear
- 1:25:33to the end and you don't need to like see
- 1:25:34gi throughout the whole thing. But if you tell the
- 1:25:36story in the right way and the constant tension, you
- 1:25:38can feel like phenomenal throughout the whole thing.
- 1:25:41Speaker 1: Yeah, and a lot of the older films that didn't
- 1:25:44have the kind of special effects that they have today
- 1:25:46in terms of like CGI, like there was something better
- 1:25:50about not seeing the monster like American WORLF in London.
- 1:25:53It's the best example. You barely see it. You see
- 1:25:56it for like literally half a second a few times
- 1:25:59in the early parts of the movie.
- 1:26:00Speaker 2: I haven't seen the movie, but oh you.
- 1:26:01Speaker 1: Haven't seen it. Oh I got It's amazing.
- 1:26:03Speaker 2: Speaking of not seeing a movie, I did watch X
- 1:26:05Makina after the last podcast. Good yeah, oh it was
- 1:26:08really good. Really, you know, honestly, I was like, uh,
- 1:26:11it's probably silly, but I'll watch it because you know,
- 1:26:13Joe told me years ago I loved it. I didn't
- 1:26:16realize it was that good.
- 1:26:17Speaker 1: It's one of my top ten all time favorite movies.
- 1:26:19It's also because it's coming, that's coming.
- 1:26:21Speaker 2: Oh now, yeah, it's more relevant than ever.
- 1:26:23Speaker 1: Did you see the Computer Electronics show from Vegas this year?
- 1:26:26Computer like with the drum cees so well, they have everything,
- 1:26:30and one of the things they had was an AI companion,
- 1:26:32and this AI companion is a hot Asian lady with
- 1:26:35big boobs and the lips don't sync up with the mouth,
- 1:26:40which is with the way the sound's coming out. But
- 1:26:43it's talking to you in AI. Yeah, so it literally
- 1:26:46can have a back and forth conversation with you, just
- 1:26:48like perplexity.
- 1:26:49Speaker 2: Ken yeah or chat GVT yeah.
- 1:26:51Speaker 1: And it's doing it with a voice, so with a
- 1:26:53hot voice, and it's like that's common dude.
- 1:26:57Speaker 2: Well of course, I mean the the language model is
- 1:26:59already there. You can open up gym Ni right now
- 1:27:01and talk to it like a normal human.
- 1:27:03Speaker 1: Yeah.
- 1:27:03Speaker 2: If you just tell it to respond quick, it will
- 1:27:05talk to you, and it'll.
- 1:27:05Speaker 1: Talk to you with slang. It'll talk to you and
- 1:27:08say that part like we'll say.
- 1:27:10Speaker 2: It'll Well, one thing that's it's funny. I I play
- 1:27:13this board game a lot called Dune whatever, like a
- 1:27:16big nerd. But there's like this.
- 1:27:18Speaker 1: One called Dune Yeah done the movies.
- 1:27:20Speaker 2: Yeah, it's a recreation. What's funny. I didn't even seen
- 1:27:22the movies when I started playing the game. I didn't
- 1:27:24realized there was movies. I didn't even know there's books.
- 1:27:25I just was looking for like fun strategy board games
- 1:27:28that I used to play a lot of Katan. But
- 1:27:30problem is Katan it's like dice roll and you know,
- 1:27:33if you get unlucky, you don't really win. There's like
- 1:27:35games where you know there's a skill ceiling where you
- 1:27:37know the best player always wins, which is chess is
- 1:27:39a perfect example that. But then it gets to the
- 1:27:41point of like, well, if you want to be really
- 1:27:43great at that, it's who spends the most time doing it.
- 1:27:45So I don't want one that's one hundred percent skill,
- 1:27:47but I don't want something that's too much randomness. That's sorry.
- 1:27:49I take board games a little seriously because I love
- 1:27:51strategy games and like because if it's too much dice roll,
- 1:27:55like theoretically Monopoly or Katan, then it's like who cares,
- 1:27:58It's just whether or not you got lucky. So it's
- 1:28:00like I did a lot of research into like finding
- 1:28:02a game where there's like a little bit of randomness
- 1:28:04so it's not just a vote all your life, but
- 1:28:05there like as an infinite skill ceiling. And so that's
- 1:28:08where I kind of landed on this game called Dune,
- 1:28:09and I started playing it, and it also had to
- 1:28:11be a game where enough people played it, where I
- 1:28:12could actually find people play it, and I got really
- 1:28:15hooked into it. But it's ironic because then I saw,
- 1:28:17like the movies are dropping. I was like, oh that,
- 1:28:20and then all the characters started to make sense after
- 1:28:21I watched the movies. After I've been like probably a
- 1:28:23thousand hours into the game, I was totally backwards on
- 1:28:25the IP, but you know, because we were talking about
- 1:28:28talking to one of the top players like makes YouTube
- 1:28:32videos on it, and I was like kind of curious,
- 1:28:34like what he would do if he was like in
- 1:28:36certain move like positions as me. So I just took
- 1:28:39all the transcripts of like a hundred of his YouTube
- 1:28:41videos and I just put it into Jim nig and
- 1:28:44and I was just like, hey, you know, respond to
- 1:28:46me based how this person would and talk to me
- 1:28:49like this person would, and like what would this person
- 1:28:50say in this scenario? And then when I was like
- 1:28:52playing a game, I would just ask some questions like
- 1:28:55the player's name is Dino whatever, but and so I
- 1:28:57called it Dino dot Io and I'd be like, what
- 1:28:59would die dot Io do here? And it was pretty
- 1:29:01funny because it would respond just like him, because I
- 1:29:03had so many like words from all his videos, like
- 1:29:06dozens of hours, and it was uh, and like I
- 1:29:09know one of Dinoh's friends, his name is Shay, and
- 1:29:12I was like, would you take a bullet for Chay
- 1:29:14and Dinah's like a very analytical guy, and like the
- 1:29:16AI was like, well it depends. Is it in the foot?
- 1:29:19Is it in the chest? And it responded exactly how
- 1:29:21like my my friend would like to a t like
- 1:29:23with the same mannerisms and everything. I was like, this
- 1:29:25is crazy, Like this is absolutely insane. And and then
- 1:29:29so I would put it where it was on a
- 1:29:30discord call and like Dino, we would be playing and
- 1:29:33then I'd ask questions and I'd be like, no, actually, Dinah,
- 1:29:36don't say anything, and I'd ask Donald dot Io and
- 1:29:38it would respond exactly how he would respond in most
- 1:29:40of these situations because it had so much like contextual
- 1:29:43relevance from all his live streams on his YouTube channel,
- 1:29:45and it was it was pretty crazy. And yeah, so
- 1:29:48it's uh, it was just so surreal. So talking about
- 1:29:51like the robot thing, I just wondered too. It's like
- 1:29:52if you put like a pend in around someone's neck
- 1:29:55and you just recorded them talking for like a week
- 1:29:56or two, and then you just fed down to an
- 1:29:58LLM and then you were like, hey, talk to me,
- 1:30:00like this person talks like you could have that you know,
- 1:30:03whatever Asian robot you're talking about you can have it
- 1:30:05literally talk to like some other human right, Because it's
- 1:30:08interesting too because I was like, hey, give me a
- 1:30:10breakdown of Dino's speech, and it was like, hey, zero
- 1:30:13point one percent of his words are up around point
- 1:30:16three percent of what he says is like it gave
- 1:30:18me like a full breakdown of like the last one
- 1:30:19hundred thousand words he said, what percentage they are how
- 1:30:22he typically structures his things, Like if you put him
- 1:30:24in a stressful situation, he'll like kind of respond more
- 1:30:26like this, but if it's more chill, he'll use this vocabulary.
- 1:30:29It was like really cool, but also scary because I
- 1:30:32was like, man, I have a lot of me talking
- 1:30:35right like this podcast. Theoretically, people could just take dozens
- 1:30:37of hours of this and just make like a little
- 1:30:39Jimmy dot I. Oh, and it's enough where he can
- 1:30:41pick up on my speech patterns and Howard respond to
- 1:30:43certain situations.
- 1:30:44Speaker 1: One hundred percent. They can do that easily and then
- 1:30:47just put you in a robot and now Jimmy lives.
- 1:30:48Speaker 2: Forever exactly, or you can just have your robot for whoever,
- 1:30:51which is like kind.
- 1:30:53Speaker 1: Of weird, like ill, that would be very weird. You
- 1:30:55living with you. Imagine you have a robot and you
- 1:30:59get the robot to do stuff around your house instead
- 1:31:01of hiring a housekeeper. Yeah, you come home and Jimmy's
- 1:31:05vacuuming more or not.
- 1:31:07Speaker 2: Even cynically, just sad. It's like, you know, if you
- 1:31:09lost the loved one or something.
- 1:31:10Speaker 1: And then I know, but the pet cemetery talk.
- 1:31:13Speaker 2: Yeah, but if someone's like really grieving, they might, you know,
- 1:31:15do it because they want some normalcy back or something.
- 1:31:18Speaker 1: I'll probably feel empty and hollow and even creepier. You
- 1:31:21have a robot that's pretending to be your husband. Yeah, yeah,
- 1:31:25fuck off, that's crazy.
- 1:31:27Speaker 2: I know, but it's just I don't know. These next
- 1:31:29few years are could be crazy, man, everything's developing so rapidly,
- 1:31:31and yeah, it's just yeah, it's uh, twenty thirty six
- 1:31:36is going to be completely different than twenty twenty six.
- 1:31:38Speaker 1: I know. Isn't that There's never been a time where
- 1:31:41the future is so uncertain, where no one can give
- 1:31:44you a really accurate map of what ten years from
- 1:31:46now looks like. The difference between nineteen thirty and nineteen
- 1:31:49forty not much other than world events, you know. Yeah,
- 1:31:54the difference between like sixteen hundred and seventeen hundred, not much,
- 1:31:59not much different, maybe better boats, you know, maybe better muskets. Yeah,
- 1:32:03the difference between twenty twenty six and twenty thirty six
- 1:32:07is gonna be who fucking knows, I know, man full
- 1:32:09on Blade Runner.
- 1:32:11Speaker 2: I mean, it's just like some of the people I
- 1:32:14see working on like you know, augmented reality glasses and
- 1:32:17like we're you know, like there's animes where people get
- 1:32:20trapped in video games and stuff like that, and I
- 1:32:21could really see, like you know, with AI advancing with
- 1:32:24more and more computer where you could just you know,
- 1:32:25put on a headset and live in a video game
- 1:32:27and you you could literally just gender or generate whatever
- 1:32:30the world is you want and literally, like you know,
- 1:32:32ten years from potentially just real time generate the video
- 1:32:35game you want to be in and cater it to
- 1:32:36what you like. And just so many possibilities. And obviously
- 1:32:39with humanoid robots just skyrocketing, I mean it doesn't take
- 1:32:41a genius to see, well, with intelligence, you know, computer
- 1:32:45intelligence getting better and humanoid robots, all these just tens
- 1:32:47of billions dollars pouring into it. They're obviously someone's gonna
- 1:32:50figure out how to merge them together. And yeah, I
- 1:32:52mean ten years from now, we're definitely gonna just there's
- 1:32:54gonna be humanoid robots and so many things that now
- 1:32:56would seem weird as hell, but ten years from now,
- 1:32:58we'd be like, oh, it's normal.
- 1:33:00Speaker 1: Ten years from now, you're gonna have a show where
- 1:33:02people have to figure out whether or not someone's a
- 1:33:05robot or a real person.
- 1:33:06Speaker 2: I would say ten years from now, that would be
- 1:33:09five years from now. Probably ten years from now. I
- 1:33:11feel like that would just be like, you know, is
- 1:33:13this a rocker and iPhone or whatever, Like no one would.
- 1:33:15They're just gonna be normalized too, especially like younger people,
- 1:33:18like younger kids who grow up with chat, GBT and
- 1:33:21AI and stuff like that. It's like it's just intuitive
- 1:33:23to them, you know, to use these things or as
- 1:33:26opposed to other means. And so it's just like as
- 1:33:29that generation, you know, grow, once it become a thing,
- 1:33:31then give it a couple of years for people to
- 1:33:33get used to it and normalized to it, and then
- 1:33:34you know, it's not gonna take that long.
- 1:33:36Speaker 1: Yeah, it's gonna be very very very weird.
- 1:33:38Speaker 2: Yeah it is. It's and it's also like scary because
- 1:33:42you don't know the implications, like whether it'll be negative positive.
- 1:33:45You know, some people will be negative, for other people
- 1:33:48will probably be positive, right, you know, like if you're
- 1:33:51a VFX artist and media, you'll probably be able to
- 1:33:53spend more time doing cool stuff and creative work and
- 1:33:56less time like going frame by frame and like color.
- 1:33:59You know, like no one actually enjoys like rotoscoping someone's hair,
- 1:34:02and like, you know, so you can you know, remove
- 1:34:05a background shot or whatever. So like for certain people
- 1:34:08like that ideally, you know, it allow them to you know,
- 1:34:10instead of you just you know, draw a circle around
- 1:34:13them and then it just collapses on them and AI
- 1:34:14just figures it out, so you're not going you know,
- 1:34:16frame by frame and drawing around their body. And it
- 1:34:18does that and you can spend more time doing actual
- 1:34:20like creative fun work, you know, and hopefully that's where
- 1:34:23it goes and not to the point where you just
- 1:34:25don't even need the person entirely. But it's like anyone's
- 1:34:27guess where like the puck ends up stopping.
- 1:34:29Speaker 1: You know, Yeah, it's gonna be real weird, man, real weird.
- 1:34:33It's gonna be interesting. You know, Hopefully we'll survive.
- 1:34:37Speaker 2: But I mean, I'm an optimist. I think we'll survive.
- 1:34:41Speaker 1: But yeah, I'm an optimist too, but I have a
- 1:34:43feeling that we'll have a different role in society. I
- 1:34:47don't think we'll be the leaders anymore.
- 1:34:49Speaker 2: Oh that far okay, Yeah.
- 1:34:51Speaker 1: I think AI is going to take over most things, yeah,
- 1:34:55including government, including allocation of resources. It's gonna probably restrict
- 1:35:01people's ability to make decisions because we're so destructive.
- 1:35:05Speaker 2: I did. I listened to your podcast with Mark and Dreason,
- 1:35:08and I do like what he said or not like.
- 1:35:10But it's just interesting when you pointed out that like,
- 1:35:12you know, AI is the smartest doctor in the world,
- 1:35:14is the smartest blank in the world, is the smartest
- 1:35:16of everything, right, And typically you know, billionaires like him
- 1:35:19would be only have limited access to these high level
- 1:35:22professionals in each industry. But now it essentially democratize that
- 1:35:24and everyone has access to the smartest person in the
- 1:35:26world in each of these industries. And so it is
- 1:35:28pretty interesting because if it is not omnemptent but all
- 1:35:32knowing and knows all these things, like, it's like scary
- 1:35:35because it's like we don't want as a human I'm like, no,
- 1:35:37I don't want to make those decisions. But if you
- 1:35:39like purely take a motion out of it, logically, it's like, well,
- 1:35:42would you rather a human with flaws that could do
- 1:35:44something fairly bad or this thing that has a lot
- 1:35:46more context and you know, knowledge and experience, right you
- 1:35:49say you want an experience person making a decision, Well,
- 1:35:51technically this has the experience of everyone ever in history
- 1:35:53on the internet, right, So, but it's also I even know, man,
- 1:35:57it's crazy. But hopefully for the most part right now,
- 1:36:01at least, it seems like it's allowing people to do
- 1:36:04less like busy work and less things that they don't enjoy,
- 1:36:06and focus more, at least in media. And I'm seeing
- 1:36:08focus more on things they do enjoy, Like I was saying,
- 1:36:11like the example of not having to roto every single
- 1:36:13frame on a body, or you know, being able to
- 1:36:15pre visualize scenes or whatever. So it's like it seems
- 1:36:20and everything I'm seeing maybe I live in a bubble
- 1:36:22on Twitter. It seems like it's not killing that many
- 1:36:24jobs yet, but.
- 1:36:25Speaker 1: Not yet, but it could. But the idea is that
- 1:36:28it could also provide so much wealth for everybody that
- 1:36:32we no longer have to think about money in terms
- 1:36:35of like you need food, you need shelter, like this
- 1:36:39is universal. High income is Elon's concept. He thinks that
- 1:36:43literally people are not going to have to work anymore.
- 1:36:46But then the problem with that is, like then you
- 1:36:48run into human nature problems, and so we have to
- 1:36:50teach children how to pursue their interests rather than how
- 1:36:54to just worry about having a job to feed themselves.
- 1:36:57And so then you have to give them motivation. So
- 1:36:59you have to explain to them at an early age
- 1:37:01that going after tasks, completing tasks, doing things that are
- 1:37:05difficult and challenging is actually exciting, get fun, and that's
- 1:37:08what you should generate to and then we're gonna have
- 1:37:10to reward people based on that. And it's just to
- 1:37:13figure out like what incentivizes people to do things, because
- 1:37:17if they don't get incentivized, and then we also have
- 1:37:21VR and AR and games that you can play all
- 1:37:24day long that are way more exciting than real life
- 1:37:27that you don't want to just take your government money
- 1:37:29play call of duty all day. Yeah, especially if it
- 1:37:31becomes VR call of duty exactly.
- 1:37:33Speaker 2: That's where it's gonna get hard because I think of
- 1:37:35like how addicted to video games I was when I
- 1:37:38was a kid, I mean still to some degree now,
- 1:37:39but like and if it was in a headset and
- 1:37:42like a completely different world, like oh my gosh, Like
- 1:37:45my poor mom, Like good luck getting me out of that,
- 1:37:47Like she struggled to give me to stop staring at
- 1:37:49a screen and making Call of Duty YouTube videos and
- 1:37:50playing Called Duty when I was younger. And you know,
- 1:37:53but if I was like actually in a headset and
- 1:37:56all my friends are on it, you know, and then
- 1:37:58you take it off and now you have freaking home
- 1:38:00and work and like real life stuff, and like you
- 1:38:02went from the most over stimulating, beautiful, different utopia world
- 1:38:06where everything's amazing and you're with your friends and you're
- 1:38:09having fun, and then you take it off and you're
- 1:38:10back in like real life, which sucks. Like that's like
- 1:38:13a whole different level of addiction than like current video
- 1:38:16games would have. And I mean, I don't know what
- 1:38:18the timeline is on that stuff, but it's clear that
- 1:38:20that's going to happen in our lifetimes.
- 1:38:22Speaker 1: That's the matrix, and that's coming, and there's gonna be
- 1:38:24multiple levels of that. It's also going to exponentially get
- 1:38:27it better and better with each iteration exactly, there's no
- 1:38:30way to stop it. It's gonna happen. And that's Sandbox VR,
- 1:38:33but times a million. If you go to play those games,
- 1:38:36you're in a small room that's like a part of
- 1:38:39a giant warehouse where they have these things set up,
- 1:38:41and your room is you know, like fifty feet by
- 1:38:44fifty feet, and you move around in there and you
- 1:38:46do a bunch of stuff. But if this is an
- 1:38:48actual fucking warehouse, you have physical boundaries that exist, and
- 1:38:52then you're in a virtual space where as you're walking
- 1:38:56it looks like the actual ground that you're walking on. Yeah,
- 1:39:00you're involved. You won't be able to tell what's real
- 1:39:03and what's not.
- 1:39:03Speaker 2: And with those omnidirectional treadmills and stuff, when someone cracks
- 1:39:06the code, it's uh, you've probably never heard of it,
- 1:39:09but there's a popular anime called sort Art Online. It's
- 1:39:11where it's just a guy gets h trapped in a
- 1:39:14video game and he lives his life through there. And
- 1:39:16I remember watching that when I was younger, and uh,
- 1:39:18I remember, like when I was really younger, fresh off
- 1:39:20of watching that anime, I was like, man, I hope
- 1:39:22they figured this out in my lifetime. So I'm like
- 1:39:24eighty years old, I could just put one of those
- 1:39:26on and just live in the video game. And it's
- 1:39:27like at pert he's scared, but then he ends up
- 1:39:29loving it because it's just like everything's great and uh
- 1:39:33and yeah, so I think, uh, yeah, there's just.
- 1:39:36Speaker 1: Well, the problem is like what's real and what's not real?
- 1:39:39You know, is it really important for things to happen
- 1:39:42physically in the real air quotes real world or will
- 1:39:48be just as fulfilling to exist in these virtual worlds? Yeah?
- 1:39:52Speaker 2: I mean there I remember when I was younger, I'd
- 1:39:54play like this game called Wizard one on one. It's
- 1:39:55like World of Warcraft, like an MMO RPG, and like,
- 1:39:58there are definitely times in my my maybe there are
- 1:40:00short periods where, like when I was a young kid,
- 1:40:02like my character in that game definitely mattered like pretty
- 1:40:06similar to like me in real life. Like I was
- 1:40:07really hooked, you know, on that game. Yeah, and so
- 1:40:10like I could see it, like you know, where people
- 1:40:12like look at people who've dedicated their entire lives to
- 1:40:14the world a work app there's you know, probably hundreds
- 1:40:16of thousands or at least tens of thousands and it's like,
- 1:40:18you know, if you could recreate that same effect, people
- 1:40:21feel that same way. Well, if I'm ninety years old
- 1:40:23and I'm betteran like, I don't care, put that headset
- 1:40:26on me, like I'm done, let me just live it out.
- 1:40:28And here, you know, someone come in stretch my limbs
- 1:40:30every couple of days, like you know, put an IV
- 1:40:33in me. I don't even want to take the headset
- 1:40:34off to eat.
- 1:40:35Speaker 1: Well, then there's a question of is that already happening
- 1:40:38right now? So if a simulation exists and it's so
- 1:40:43good that it's impossible to differentiate between the simulation and
- 1:40:47real life, and you know, there's a lot of people
- 1:40:51that are very intelligent people that believe we are inside
- 1:40:53of some sort of a simulation. Currently, Elon's one of them.
- 1:40:56He said, the odds of us not being in a
- 1:40:58simulation are in billions. Yeah, so something akin to a
- 1:41:03simulation he believes is running right now. So maybe maybe
- 1:41:07we are in Beast Games.
- 1:41:10Speaker 2: For me, a thousand years of the future, the.
- 1:41:12Speaker 1: One hundredth version of Beast Games.
- 1:41:14Speaker 2: Yeah yeah, I mean yeah. With compute growing and growing,
- 1:41:17it's if someone figured out how to harvest the energy
- 1:41:20of a single star.
- 1:41:21Speaker 1: Maybe that's what this is about. As we grow older,
- 1:41:23technology becomes crazier and crazier, and it reaches some sort
- 1:41:27of a tipping point while we're alive, and this is
- 1:41:30the end of the game, right, reaches some sort.
- 1:41:33Speaker 2: Of some actual civilization similar to us. But then they
- 1:41:37just wanted to they lost, you know, like how we
- 1:41:39lost a lot of our ancient history. They did too,
- 1:41:40So this is a simulation to see how did we
- 1:41:43come to be with all this stuff? And so yeah,
- 1:41:46I mean, yeah, if you're harvesting the energy of the
- 1:41:48sun and you have all that compute, I mean, look
- 1:41:50at what we're currently able to do with just data
- 1:41:51centers on the planet. Like, it's not far fetched to
- 1:41:54think you could put have someone put a headset on
- 1:41:56or whatever and simulate, you know, trillions of things.
- 1:41:58Speaker 1: So not just that, but then there's the reality of
- 1:42:01the structure of the universe itself, like subatomic particles acting
- 1:42:07differently when they're observing.
- 1:42:09Speaker 2: The double knowledge experiment.
- 1:42:10Speaker 1: Yeah, so it's like, Okay, what effect is consciousness having
- 1:42:14on reality itself? And are we limited in our senses
- 1:42:17and our ability to recognize the impact of it? And
- 1:42:20do we live in a siloed version of reality. That's
- 1:42:24we're imprisoned by our site limited senses of site, smell, touch, exactly,
- 1:42:29Like there could be way more weird shit going on
- 1:42:32around us all the time. We just don't have the ability.
- 1:42:35And that's what the simulation is exactly. It's not as
- 1:42:38simple as like you show up with your lunch pail
- 1:42:41and your goal to work. No, there might be some
- 1:42:43weird shit that's going on all along with consciousness.
- 1:42:47Speaker 2: It's uh, you know, we did a video where we
- 1:42:49helped a thousand you know, blind people or people who
- 1:42:52can see again with cataract surgeries, and I did think
- 1:42:55about that. It's like fascinating because you know, if they
- 1:42:57didn't have other humans around them, they just would have
- 1:43:00never known that site was a thing. Like you know,
- 1:43:02if we as other humans didn't tell him, I mean,
- 1:43:04they just couldn't see. And so it is like, is
- 1:43:07there a sense that we might not be aware.
- 1:43:09Speaker 1: Of that A bunch of them my bad?
- 1:43:11Speaker 2: Yeah yeah, I mean but that that is like an
- 1:43:14interesting thought experiment, and like because like to those people,
- 1:43:17it was you know, actually a random memory. I just
- 1:43:20got to we we also did a video where we
- 1:43:23helped a thousand deaf people here again, and a lot
- 1:43:26of them it was just giving them like really really
- 1:43:27advanced hearing aids and that, you know, and they just
- 1:43:29hadn't heard in years. And there's this one scene we
- 1:43:31did where a guy had a newborn child that was
- 1:43:34like a couple of years old, but it was death
- 1:43:36since the child was born, and had never heard his child,
- 1:43:39and so we we put it in and it like
- 1:43:41really really amplified sound where he could actually hear. He
- 1:43:44hadn't heard sound and god knows how long, and then
- 1:43:46the first thing he heard is we we had his
- 1:43:48child to say daddy, and he like lost it. That
- 1:43:51was the first word he heard in years, and it
- 1:43:53was the first time he ever heard her. And I
- 1:43:55don't even know why that memory popped my head, but yeah,
- 1:43:57that was that was like one of the most special
- 1:43:59things we've ever filmed. It was like that moment right there,
- 1:44:02I was like, Wow, that's crazy.
- 1:44:04Speaker 1: Yeah, we assumed that the senses that we have detect
- 1:44:08everything that's around us, but we know that's really not
- 1:44:11true because they're so limited just in terms of our
- 1:44:14ability to see things. Right, we see more things with
- 1:44:16the microscope than you can with the naked eye exactly,
- 1:44:19and we have no idea what the senses are missing.
- 1:44:22Speaker 2: And all you have to do is ask yourself. If
- 1:44:23you are those people and you didn't have other people
- 1:44:25around you telling you, you wouldn't have known. You would
- 1:44:27have thought that was reality. And it's just h Yeah,
- 1:44:31I don't know if we'll ever know, but.
- 1:44:33Speaker 1: We just think about the sense of smell, where that
- 1:44:35is there's an invisible thing and when someone farts you.
- 1:44:39Speaker 2: Go, oh, exactly, like, yeah, it is kind of great.
- 1:44:42Speaker 1: Have no idea. If you didn't have a sense of smell,
- 1:44:44you would just be existing just like everybody else. And
- 1:44:48then without a sense of smell, life is not that
- 1:44:51much different. You know, it's different, but not that much different.
- 1:44:53Like everything looks exactly the same, but no one could
- 1:44:56smell anything. Yeah, you know, but think of like gases
- 1:44:59and also to like your gas leak in your house
- 1:45:01or weird weird shit these smell skunks, all that stuff.
- 1:45:04You'd be missing out.
- 1:45:05Speaker 2: I guess if you had to get rid of one
- 1:45:07of the five senses, that would be the one. Yeah, exactly,
- 1:45:09like I feel like that's the least necessary to survival.
- 1:45:11Speaker 1: It would suck, food wouldn't taste as good. Yeah, you
- 1:45:14would know if you had bo.
- 1:45:15Speaker 2: Yeah, but for the most part, your your odds of
- 1:45:18living are don't really drop that much, and like your
- 1:45:21overall happiness wouldn't change.
- 1:45:23Speaker 1: Yeah. The only thing that would be a problem is
- 1:45:26impact by chemicals, Like you wouldn't be able to smell
- 1:45:29like horrible chemicals that your body is like rejecting. You know,
- 1:45:32there's certain things you smell. You what the fuck is
- 1:45:35I gotta get away from that because your body is
- 1:45:36letting you know, like this is toxic. Whatever you're breathing
- 1:45:39in is not normal air. You would that you would.
- 1:45:42Environmental poisons would be a problem. But other than that,
- 1:45:45regular life, if you lived in a contained, safe environment
- 1:45:48like most cities, most offices, most places that people work,
- 1:45:52it's not that big of a deal to lose your
- 1:45:54sense of smell.
- 1:45:55Speaker 2: Yeah, you know What's It's funny because on the car
- 1:45:59right over here, it's listening the podcast we did whatever
- 1:46:01four years ago, and it's like, essentially like the entire
- 1:46:04podcast I was way younger back then, was all about
- 1:46:07like YouTube data and analytics. I don't know if you
- 1:46:09remember that, And it's like I do, like one thing
- 1:46:13I've noticed, it's interesting because like I started making videoshen
- 1:46:16I was eleven, So my entire life is on the internet,
- 1:46:19right and like my puberty, every development and stuff. And
- 1:46:22I look at that our old podcast and like it
- 1:46:25is so like brutal, like I have borderline like autism
- 1:46:29on like this one subject. And it's like I was
- 1:46:31so one dimensional back then because I was just young
- 1:46:33and I'd only ever done one thing. It's just so
- 1:46:35interesting because it's like if someone were to theoretically search
- 1:46:39mister b s Joe Rogan and they you know, if
- 1:46:41they clicked on either one of these podcasts, it'd be
- 1:46:43two completely different experiences.
- 1:46:44Speaker 1: Right, But you look differently, Yeah, I mean you look great, man.
- 1:46:50I was saying before the podcast, you look fantastic. You
- 1:46:52lost weight, you look really healthy.
- 1:46:54Speaker 2: Thank you. Yeah, I was telling Jobbo for a podcast.
- 1:46:56I lost fifty pounds between the last one and this one.
- 1:46:59Speaker 1: That's awesome. Yeah.
- 1:47:00Speaker 2: And last time when you would ask me about movies
- 1:47:02or you asked meself all these things every because I
- 1:47:05was listening to an on three x me like car
- 1:47:06right here, every single thing. I was like, I don't know,
- 1:47:09I was like one thing and one thing only I know,
- 1:47:12YouTube and I was like I know nothing else and
- 1:47:14I blocked everything else out of my like my world,
- 1:47:17which is interesting because I actually think that wasn't a positive, right.
- 1:47:20I think if I consume more other medians and culture,
- 1:47:22it would have been better inspiration. I would have been
- 1:47:23a better storyteller. So I actually don't think it was
- 1:47:25a good thing, which is why i've like since then
- 1:47:28opened up and like I let more things into my mind.
- 1:47:30Speaker 1: If I could push back on that, though, I think
- 1:47:32it allowed you to be hyper successful because you were
- 1:47:35so focused on it that I think it really worked
- 1:47:38out to your benefit. Yeah, I don't think it's a
- 1:47:40bad thing.
- 1:47:40Speaker 2: Yeah, No, I think that the hours put in, yes,
- 1:47:42but it's like instead of consuming four hours of YouTube
- 1:47:45to day, allowing like a lot of myself to occasionally
- 1:47:47watch a movie, I think I would have been more
- 1:47:49tapped in and understood how to tell.
- 1:47:50Speaker 1: Someone when you were younger and you that's a part
- 1:47:53of the process. I know.
- 1:47:54Speaker 2: It's just so funny listening to that podcast because I
- 1:47:56even I as myself, I watched that I was on
- 1:47:59the car, I was like, wow, I like seem like borderline,
- 1:48:02like a freak on certain things here, because like you
- 1:48:04were like you would like change the subject on certain things,
- 1:48:07and then I instantly bring it back to the one
- 1:48:08thing I knew, like YouTube data, Like I could like
- 1:48:12tell that I didn't even know, and I would just
- 1:48:13be like, oh yeah, that I think anyways, retention. And
- 1:48:17it was just so funny listening to it. But it's
- 1:48:19just interesting though, because you know, I'm sure you see
- 1:48:22like a lot of your your podcasts, you do, most
- 1:48:24people consume it through clips on social media, right, that's
- 1:48:27like their exposure to it and what.
- 1:48:28Speaker 1: Most people consume most things through clips.
- 1:48:30Speaker 2: Yeah, And what's fascinating though is clips don't have context
- 1:48:33on the time range, right, and like you know, so
- 1:48:35like whatever, a clip from the podcast we did years ago,
- 1:48:38I'll see on my feed or it'll just randomly start
- 1:48:40going viral one of them now, and like and like
- 1:48:44sometimes there'll be things that like, you know, I've grown
- 1:48:46up or I don't like necessarily agree with or or
- 1:48:48whatever I speak differently, But because they're not like timestamped,
- 1:48:51it's like interesting because a clip from something you did
- 1:48:54years ago can randomly go viral now and people won't
- 1:48:56even know that it's like years ago, and it's so
- 1:48:58fascinating because they just like pop off and it's like
- 1:49:01more people are going to listen to this podcast through
- 1:49:03like random clips, probably ten fifteen times folds than like
- 1:49:07actually going on Spotify or wherever you post it item.
- 1:49:09Speaker 1: Yeah, probably, And.
- 1:49:11Speaker 2: It's so interesting because that's like the new form of culture,
- 1:49:14especially for younger people, is sub one minute ish vertical
- 1:49:19content that they swipe through the feed.
- 1:49:22Speaker 1: But it does inspire people to listen to the whole thing,
- 1:49:25and only a certain percentage of them will do that.
- 1:49:28But it's like, uh, that's a thing with sporting clips,
- 1:49:32Like you see the game winning touchdown, you watch that,
- 1:49:36it's like it's watched more than the actual full game.
- 1:49:39Speaker 2: I saw a survey of like fifty six percent of
- 1:49:41people now prefer to watch a sporting event through clips
- 1:49:43as opposed to like the actual thing like that you
- 1:49:45just did on the feed.
- 1:49:46Speaker 1: But I guarantee you that's the case with like the UFC,
- 1:49:48because I know for the UFC, when they analyze the
- 1:49:51performance of a show, like how many people watched it
- 1:49:54on paramount plus versus how many people consumed it on
- 1:49:58TikTok oh god, yeah, it's many manyfold. It's like you know,
- 1:50:04they get hundreds of millions of views on social media,
- 1:50:10a different you know life a while.
- 1:50:13Speaker 2: But like, you know, the The White House one. I
- 1:50:15mean I saw everything on my TikTok feed. I mean
- 1:50:17I probably saw one hundred and fifty clips of it,
- 1:50:19so I have like a relatively good grasp of what
- 1:50:21it looked like, what happened. But yeah, I didn't watch
- 1:50:23it live.
- 1:50:23Speaker 1: You know, if you wanted to watch that one live,
- 1:50:26really you should have been there, Like that was when
- 1:50:28you really absorb how bizarre it was to actually be
- 1:50:31at it was very bizarre. The whole thing was very surreal.
- 1:50:36Like me and Daniel Cormier and John Annik, there were
- 1:50:38so many moments like the day before the event where
- 1:50:41we're rehearsing, so we're standing by the oct and I
- 1:50:43made a video of it where I put it on
- 1:50:45DC's like the White House, Like I'm showing the White House.
- 1:50:50There's the cage and then the White House is right there.
- 1:50:53Speaker 2: And the flyover and everything.
- 1:50:55Speaker 1: Nuhs.
- 1:50:55Speaker 2: But see that's how when I was talking about the
- 1:50:57Roman Colisseum before, that's how I Yeah, but I didn't get.
- 1:50:59Speaker 1: The well, you know, they were gonna do elon Musk
- 1:51:02versus Mark Zockerberg in the Roman Colosseum. But it was
- 1:51:04gonna cost one hundred and fifty million dollars just to
- 1:51:07secure the venue and and set everything up.
- 1:51:09Speaker 2: I mean that I could have hooked him up.
- 1:51:11Speaker 1: Also, it had have been a terrible fight, would have
- 1:51:14been destroyed. It would have just been He's big and
- 1:51:18so that's gonna be enough. But Mark knows how to fight.
- 1:51:21Mark is like really into it. He trains all the time.
- 1:51:25I mean, he's obsessed. He brought this guy that I know,
- 1:51:28Dave Camillo, who's a world class coach who's a Brazilian
- 1:51:32jiu jitsu black belt judo black belt, has been training
- 1:51:34him like he's training.
- 1:51:36Speaker 2: I know, he's more people well because I uh, I
- 1:51:39don't think he'd careful and told the story like the
- 1:51:41first time I talked to him years ago, like uh,
- 1:51:44you know, we're just shooting the ship chatting, and then
- 1:51:46like at the end of it, he's like, yeah, you
- 1:51:47want to come train him a or whatever at my
- 1:51:50my lake And I was like, oh no, but but
- 1:51:56it's just like instantly like that I can tell that's
- 1:51:58like his way of like bonding and friendships and like yeah,
- 1:52:01he just like he was being very serious, like he
- 1:52:03wanted to roll and I've never done that in my life,
- 1:52:05And I was like.
- 1:52:05Speaker 1: Oh yeah, he invited me to go bow hunting with.
- 1:52:07Speaker 2: Him, So it's definitely not fake, Like that was a
- 1:52:10one on one conversation. Oh no, no, no, I know
- 1:52:12you know that. But a lot of people think he's
- 1:52:14just like puts on the facade or stuff. But like,
- 1:52:16oh and ironically, like our first time beating, he's just like, yeah,
- 1:52:18let's hang out, let's do like go roll on some
- 1:52:20mats and stuff, like he was being dead.
- 1:52:22Speaker 1: Well, the way you could tell that it's not fake
- 1:52:23is watching him train, because there's no way he could
- 1:52:27be that good if he's not actually putting in the time,
- 1:52:29because why even his striking, his jiu jitsu all that
- 1:52:32stuff is like it's clear there's many hours been spent
- 1:52:37working on technique to achieve this level of proficiency. I mean,
- 1:52:40he doesn't look like a world champion or anything like that,
- 1:52:42but he looks like a guy who's training a lot. Yeah,
- 1:52:45you know, there's no way you can't be enthusiastic about
- 1:52:48it and be doing that. So he's definitely.
- 1:52:50Speaker 2: Really every time I listened to whenever you have a
- 1:52:53podcast and you talk about the UFC and stuff that
- 1:52:55it always makes me like I feel that masculine urge
- 1:52:58to like go train it and do it. But it's
- 1:53:00like I wish I could, Like I wish I could
- 1:53:03fork my life and have like one where I keep
- 1:53:05going down this path of just grinding eighteen hours a
- 1:53:07day and building all these companies, and then another where
- 1:53:09I could like pursue fun stuff like that and like
- 1:53:11because that would be fun, Like the.
- 1:53:13Speaker 1: How old are you, Jimmy twenty eight? Yeah, you're still
- 1:53:15so young. You could just do this for another ten
- 1:53:18years and a mass so much money that you can
- 1:53:20never spend it, and then ten years from now, you know,
- 1:53:23just slack off a little bit on that and just
- 1:53:26go do a bunch of stuff. And not only that,
- 1:53:28you could create content doing a bunch of stuff like
- 1:53:31mister Beast discovers the world, Like you could. You could
- 1:53:33do anything. Man.
- 1:53:35Speaker 2: Yeah, I think we're so young.
- 1:53:37Speaker 1: I give so much time ahead of you.
- 1:53:38Speaker 2: Yeah, it's hard to even I think you like as
- 1:53:41humans do, like build the patterns and stuff. And I've
- 1:53:43been working so many hours every day for so long
- 1:53:46that it's like like literally like ingrained in me that
- 1:53:49it's hard to ever really imagine the world where like
- 1:53:51it shuts off because you have to think, like I
- 1:53:52start when I was eleven. It's basically now all I
- 1:53:55really do is just you know, work, whether it's building
- 1:53:57the companies are making content, and like another ten years
- 1:53:59from all, I'll be essentially twenty years straight of like
- 1:54:01training my nervous system, of like this is what you
- 1:54:03do all day every day, like constantly being war mode,
- 1:54:06obsessed with it. So it's hard to envisional worl where
- 1:54:08I could ever shut it off.
- 1:54:09Speaker 1: But you know what's interesting, you and I have been
- 1:54:11doing it about the same time, Like we started this
- 1:54:15podcast around seventeen years ago.
- 1:54:18Speaker 2: Holy crap.
- 1:54:19Speaker 1: Yeah, it'll be will be seventeen years in December, I think, so, right,
- 1:54:23I think in this December seventeen years. So it's basically
- 1:54:26the only parallel paths, which is crazy. You know.
- 1:54:29Speaker 2: It would be funny is if like a vision like
- 1:54:31seventeen years ago you had eleven year old city and
- 1:54:34then you were sitting there and like comped it to today.
- 1:54:36Speaker 1: That would be amazing.
- 1:54:38Speaker 2: Yeah, so I do that.
- 1:54:40Speaker 1: So what are you gonna do? You're gonna do a show?
- 1:54:43On YouTube. Uh, where'd you get this idea?
- 1:54:46Speaker 2: You? Did your mom know about this? Did you be
- 1:54:48in school? I'd be like I was such a like.
- 1:54:51Speaker 1: How wait hours a day do you spend week on content? Hey? Man,
- 1:54:54go outside, go talk to a woman.
- 1:54:58Speaker 2: I mean back then too, I was so like introverted
- 1:55:01and self conscious, Like I probably wouldn't have say anything
- 1:55:02that would have been like, you know, because you have
- 1:55:06to kind of be a little It's it's interesting too,
- 1:55:09because it's like very accepted to be a content creator.
- 1:55:12It's like cool, people love it. It's like even parents now,
- 1:55:15like you know, they're like do it and they realize
- 1:55:17that while being a content creator you learn a lot
- 1:55:19of different skill sets and it teaches self agency, et cetera.
- 1:55:21But back then, I mean, it was your batshit crazy,
- 1:55:25very proud upon and like so it's so funny to
- 1:55:27see how that changes because like, you know, it's the
- 1:55:29number one most covenant job in America right now. Like,
- 1:55:32if you were to go serve survey like one hundred
- 1:55:33random teenagers, a lot of them, a good chunk of
- 1:55:36them would say they want to be a content creator.
- 1:55:37Maybe not specifical a YouTuber, but between TikTok Instagram influencer,
- 1:55:41like you know, yeah, and.
- 1:55:43Speaker 1: So it's probably the number one job the kids want.
- 1:55:45Speaker 2: It is, factually, yes and so, but you know, when
- 1:55:48I was coming up, heck no, it's like, what do
- 1:55:51you have? A weirdo? That's not a job, Like YouTubers
- 1:55:53don't even make money. How are you gonna make money?
- 1:55:55You're gonna be homeless. Yeah, So it's so funny to
- 1:55:57see how it changes.
- 1:56:00Speaker 1: The same thing with podcasts. Back then, I would tell
- 1:56:02people that I'm doing a podcast and they would be sad, like, oh,
- 1:56:05poor God, Like what the fuck's wrong with used to
- 1:56:07be on TV?
- 1:56:08Speaker 2: Like, yeah, you've fallen from grace. And it's so interesting
- 1:56:11too to see, like, you know, as like YouTubers and
- 1:56:14stuff first got started getting big, like they all used
- 1:56:16as launch pads to jump to Hollywood, and it's like
- 1:56:18the ones like me who are just like who really cares,
- 1:56:21you know, like just stay over here and focus on
- 1:56:22YouTube are the ones that are the biggest. And I
- 1:56:24just believed in the future.
- 1:56:26Speaker 1: This is the same as podcasts as well, because there's
- 1:56:27a lot of people that started off podcasts and then
- 1:56:29their podcast got a little bit of popularity and they
- 1:56:32went and did a show somewhere. Yeah, and they got
- 1:56:33and it sort of stalled them out in the podcast
- 1:56:36world exactly because now you're working for the man air
- 1:56:39quotes and you're working for some studio or something like.
- 1:56:42Speaker 2: That split time, and you're not as shit. Yes, yeah,
- 1:56:46well it's something I think about too, which is a
- 1:56:49message I feel like a lot of people need to
- 1:56:50hear because a lot of people don't realize that, you know,
- 1:56:55you know, not everyone can make tens of millions of
- 1:56:57dollars or maybe be as successful as like you or
- 1:56:59I can. But I do believe most people, if they,
- 1:57:02you know, find something they like, put in a lot
- 1:57:05of hours, like a ridiculus amount hours, consume you know,
- 1:57:07basically everything's available on the internet. Now, consume all knowledge
- 1:57:10available on how to be good at certain thing, and
- 1:57:12then you know, do a thousand iterations on it. Then
- 1:57:15they can come out the other side and do it
- 1:57:17for a living, you know what I mean. I feel
- 1:57:19like they're but most people aren't exposed to that kind
- 1:57:21of I mean, to be honest rhetoric, like they think
- 1:57:24still you know, their parents went to college gagery. That's
- 1:57:26how you get a job and so a lot of
- 1:57:27people today because obviously your parents educate you and teach
- 1:57:30a lot of these things. And I'm not saying college
- 1:57:31is bad, just think it's the same pathway, and then
- 1:57:33they get in a lot of debt and they don't
- 1:57:34fully realize that, you know, if you just like, there
- 1:57:38are like, you know, certain content creators that might blow
- 1:57:40up in two years, and there are others like me
- 1:57:42that take ten years. And it's just like a distribution
- 1:57:44chart and you know, probably the average somewhere in the middle,
- 1:57:46and you just have to like, there's no like set
- 1:57:48time frame you can give yourself. But if you're surrounded
- 1:57:49with other people obsessed with the certain thing you're obsessed
- 1:57:52over whatever it is, you put in ten thousand hours
- 1:57:54and in those ten thousand hours you do a thousand
- 1:57:56iterations and you consume all knowledge available on it. It's like,
- 1:57:59you know, the better you do it, the further to
- 1:58:01the right, like the two year mark, you being able
- 1:58:03to do it for a career. But you know it's
- 1:58:05sometimes it will take longer and you just have to
- 1:58:07give yourself enough time in it, but eventually you can
- 1:58:09make it happen. And I think that just more young
- 1:58:11people need to hear that, really, because they just don't
- 1:58:14even really the dots don't connect in their mind that
- 1:58:17that's really even an option.
- 1:58:18Speaker 1: Right. Well, it's a completely new career path, right, And
- 1:58:21the only way that people really can get a map
- 1:58:24of the territories from someone like you who's gone through
- 1:58:26the very early days of it, and they could show, hey,
- 1:58:29not only is this guy successful, he's fucking hyper successful.
- 1:58:32Like this is not a dream, like this is a possibility.
- 1:58:36You just have to figure out your version of what
- 1:58:38he did. Yeah, And it's a process, but.
- 1:58:40Speaker 2: I would argue it's not even just for content creation,
- 1:58:42like if you wanted to be an accountant or really anything.
- 1:58:44Really it's like just put in a lot of hours,
- 1:58:46do a lot of iterations, surround yourself with great people,
- 1:58:48and obsess with right, stay focused, consume it, and then
- 1:58:51recognize like you might be like, oh, well this person
- 1:58:53did it in ten months, why is it taking me
- 1:58:55so long? It's just it's average and statistics and just
- 1:58:58give yourself enough timeframe. And it's hard to Again, I'm
- 1:59:01not saying you'll make tens of millions of dollars, but
- 1:59:03if you want to do that thing for a living,
- 1:59:04it's if you follow those those you know, traits like
- 1:59:07it's gonna happen eventually, because.
- 1:59:10Speaker 1: Well, you have to be process oriented, not goal warrented.
- 1:59:12You know, the process is getting better at stuff. The
- 1:59:15goal of being financially secure comes with it eventually. But
- 1:59:19if you think I want X amount of money, well
- 1:59:21that's what you're gonna think about. You're not gonna think
- 1:59:22about the actual thing you're making, so it won't be
- 1:59:24as good, so you probably never get there. You go, yeah,
- 1:59:26and this is you know, one of the cool things
- 1:59:29about owning a comedy club is that we've set up
- 1:59:33the club so there's a real path, Like these people
- 1:59:36understand how you can become professional, because becoming a professional
- 1:59:40when I first started was this very vague, weird thing,
- 1:59:45like you never no one knew how it was done,
- 1:59:47Like you went to open mic nights, you did open mic. Now,
- 1:59:49how do I get paid? How do I ever be
- 1:59:51a professional? Someone has to ask you to go with
- 1:59:53them on the road, and then you wind up getting
- 1:59:55mentored by another comedian, which is nice because they usually
- 1:59:58need opening acts. And that's kind of how we did it.
- 2:00:00But what we set up at the comedy club, we
- 2:00:02have a real creative director. This guy Adam Eagan, who
- 2:00:05is the creative director at the Comedy Store, the Town Coordinator.
- 2:00:07He watches all the open micers and he finds people
- 2:00:11that are good. We have two nights of open mic
- 2:00:13nights and then we have Kill Tony. So we have
- 2:00:15kill Tony the show, which is every Monday where these
- 2:00:17people pull a random name out of a bucket and
- 2:00:20you have a show. The best fucking show ever. Yeah,
- 2:00:25and these people get to do one minute a stand
- 2:00:27up and if it blows up and they do well,
- 2:00:30they get to come back. And if they get to
- 2:00:31come back, then all of a sudden, millions of people
- 2:00:34have seen them do stand up and now they're selling
- 2:00:36out comedy clubs and they have real careers. And some
- 2:00:38of these people were just grinding it out. And you know,
- 2:00:41my friend Dedrick Flynn, he was out in Atlanta doing it,
- 2:00:44and my friend Ari Matty was in Estonia and they
- 2:00:47went to Australia for ten years, just grinding trying to
- 2:00:50make it in comedy. Gets on Kill Tony Boom, Now
- 2:00:53he has a career. It's incredible.
- 2:00:55Speaker 2: And I don't recognize those names, but like as me,
- 2:00:57have a case study right, if they're doing stuff or other,
- 2:01:00I never would to see it, But if they're on
- 2:01:02kill Tony, I'll see it, exactly. There are millions of
- 2:01:04people like me that we're not like we're casual comedy watchers, right,
- 2:01:07I don't you know, maybe I watch Netflix special here
- 2:01:09there and I watch kill Tony and so like, if
- 2:01:11you don't exist in one of those two things, you
- 2:01:13just don't exist in my world. And there's so many
- 2:01:15people like me.
- 2:01:15Speaker 1: There's a lot of people now like that particularly, and
- 2:01:19we wanted to set up a network. We wanted to
- 2:01:22set up like a real pathway where these people can
- 2:01:26you can see hey, other people like like like Cam Patterson,
- 2:01:30he was a dorman at the Comedy Store and now
- 2:01:31he's on Saturday at Live or dorm at the Mothership
- 2:01:34rather and now he's on Saturday at Live. He started
- 2:01:36out at the Mothership. I mean he's working there as
- 2:01:39an employee and he's funny, and yes, because of Kiltny exactly,
- 2:01:44but there's multiple versions of that now that are coming
- 2:01:47out of the club, and so we wanted to set
- 2:01:50it up like that, so you still have to do
- 2:01:52all the work, but we want to like like illuminate
- 2:01:55the pathway exactly. There's a clear path.
- 2:01:57Speaker 2: Well, because it's a different skill sets, Like being able
- 2:02:00to get attention and get in front of people might
- 2:02:03be a different skill set than being funny and being
- 2:02:04able to make him laugh and you know, the things
- 2:02:06that make a great comic. And so it also makes
- 2:02:08it a little straightforward for people who might be just
- 2:02:10world class in and one comics, but they don't know
- 2:02:12how to scrounge up enough money to travel the world
- 2:02:14and do all these things and smart enough to figure
- 2:02:16it out. And so like handling that part because at
- 2:02:18the end of the day, like as a viewer, I
- 2:02:19just want to watch funny people, right.
- 2:02:21Speaker 1: There's also you have to be able to see other
- 2:02:23people who have done it already and how they did it.
- 2:02:25So because of a guy like Cam Patterson goes from
- 2:02:28being a doorman at the Mothership to now being on SNL,
- 2:02:32people see it and they go, oh, it can be done.
- 2:02:34What did he do well? He kept killing every time
- 2:02:36he got on stage. So that's what I gotta do.
- 2:02:38I gotta work on my set, really grind it out.
- 2:02:40And I was with this guy three years ago, and
- 2:02:43now this guy is rich and he's famous, Like this
- 2:02:46is amazing. He was poor, just like me, like literally
- 2:02:48working for you know, I'm sure you pay well, yeah yeah,
- 2:02:53but I mean doing road gigs and doing whatever you can.
- 2:02:56Guys are barely getting by. But that's the key. It's
- 2:02:58like you gotta know that it's possible. And before someone
- 2:03:02like you became, you know, a real content creator. But
- 2:03:06imagine just trying to explain to someone what your YouTube show,
- 2:03:10what your goal was. Imagine this. Imagine fifteen years ago,
- 2:03:16you sitting down with someone when you're thirteen years old
- 2:03:19and trying to explain, I want the show to have
- 2:03:22hundreds of millions of subscribers, I want billions of hours
- 2:03:26consumed worldwide. I wanted to be like one of the
- 2:03:31biggest shows in human history, and I'm gonna do it
- 2:03:34on YouTube. You're out of your fucking mind. Yeah right, yeah.
- 2:03:39Speaker 2: Well and back then, like viral videos back then were
- 2:03:41like two million views, right, and so like if you
- 2:03:43would have said back then, I want to get one
- 2:03:45hundred million views of video, like I mean, people would
- 2:03:47call you the lunatic, like you're just delusional, not even delusional,
- 2:03:51like a certified like lunatic, Like you're not even living
- 2:03:54in reality.
- 2:03:54Speaker 1: But now that you've paid the path and then you've
- 2:03:57shown people that it can be done, now you.
- 2:04:00Speaker 2: See, everyone's just a lot more confidence to rein.
- 2:04:03Speaker 1: It's a real career path. It's a real career path
- 2:04:05if you pursue it the way someone pursues learning how
- 2:04:08to play guitar and being in a band, Like do
- 2:04:10it the right way. I want to be a pilot
- 2:04:12would have to do. I got to go pilot school, work,
- 2:04:15go through the process.
- 2:04:16Speaker 2: Like actually or I mean, I don't know if it's actually,
- 2:04:18but it's like millions of people over the next ten
- 2:04:20years that will, you know, find a job, you know,
- 2:04:23being a creator or working for creators, right, I know, yes,
- 2:04:25I mean dozens of dozens of creators who are hiring
- 2:04:27dozens of people each. I have one hundred and fifty
- 2:04:29open recks in my business. I mean they're you know,
- 2:04:31these creators. Hundreds of thousands people are going to become
- 2:04:33creators themselves full time, and those creators aren to hire
- 2:04:35millions of employees over the next you know, decade or so.
- 2:04:37So even if you which is what I see a
- 2:04:39lot of people who try to become a creator who
- 2:04:41end up feeling. They end up being phenomenal, you know,
- 2:04:43partners or employees for uh other creators, right, and they're
- 2:04:46the space is growing so big, and there's just so
- 2:04:48much demand for it because not everyone who did stuff
- 2:04:50in traditional Hollywood, you know, acclimates as well over here,
- 2:04:53so there's just so much Like everyone I know just
- 2:04:55needs like five or six people. So it's like it's
- 2:04:58a pretty useful thing. And it's like almost like the
- 2:04:59equival of getting a taller sugar. You're right, if you're
- 2:05:01a teenager now and you put in five thousand hours,
- 2:05:03five hundred iterations, you obsess over this thing, blah blah.
- 2:05:06You come out the other end, even if you don't
- 2:05:07make it as a YouTuber. You know, you know how
- 2:05:09to edit now, you know how to tell a story.
- 2:05:11Now you have all these characters traits and yeah, some
- 2:05:13other YouTube will peak you off a heartbeat.
- 2:05:15Speaker 1: Yeah for sure. And it's also it's this is the
- 2:05:17new Hollywood. I mean this is.
- 2:05:19Speaker 2: Really I mean literally now for the biggest films came
- 2:05:23from creators. It's like not even like it is like
- 2:05:26a factual thing. Now some of the biggest new ips
- 2:05:28are coming out of them. Yeah, it's where all the
- 2:05:30viewership is going. I mean when I was on this
- 2:05:32podcast last time, it was probably like whatever one point
- 2:05:35eight billion people use YouTube every month. Now it's over
- 2:05:37three billion, you know. I mean it's growing and it's
- 2:05:39not slowing down. It's growing more and more and more,
- 2:05:42which is what I said would happened, you know last
- 2:05:44time I was on here, and what I still believe,
- 2:05:45Like I don't think these things are peaked. I think
- 2:05:47they're going to keep growing. And you know, it's just
- 2:05:49what younger people use. They they've never watched television, which
- 2:05:52is obvious to me and you but you know, but
- 2:05:54to some older people who still watch you know, news
- 2:05:56and get it through there, it still blows their mind
- 2:05:58that they're like they never used k And it's like
- 2:06:00like a fifteen year old right now outside of like
- 2:06:03you know, watching an NBA game or an NFL game,
- 2:06:05has never used cable television. They've never even seen it.
- 2:06:08Like they don't even really understand. Like they're like like
- 2:06:11sometimes when I'm talking to like a younger person, like
- 2:06:14if I'm like trying to get a gauge of what
- 2:06:16do you think of our new video, Like I'll just ask,
- 2:06:18like have you ever watched cable television to see what
- 2:06:20they say, and like, no, And I'll explain to them
- 2:06:22that there's like two to three minutes of commercial breaks,
- 2:06:24kind of like when you watch NBA, but instead of
- 2:06:26like a sporting event, it's like entertainment. And they'll be like,
- 2:06:29why why would you do that? Why would you like
- 2:06:32why would you put like three minutes of ads every
- 2:06:34four minutes? Like And I'm like, well, that's just how
- 2:06:36things were, And they're like, why.
- 2:06:38Speaker 1: It's so dumb that they still do it that way. Yeah, well,
- 2:06:40it really is so dumb.
- 2:06:41Speaker 2: It makes no sense.
- 2:06:42Speaker 1: It makes no sense. You don't have to do it
- 2:06:44that way. They could probably make as much money through
- 2:06:47product placement and having an ad at the beginning and
- 2:06:51doing it and you probably get more retention, you probably
- 2:06:53get more views, like no one is going to sit
- 2:06:56and watch CBS crazier.
- 2:06:58Speaker 2: You would have to pay money to you'd have to
- 2:07:00pay like fifty dollars a month for cable to then
- 2:07:03have like thirty three percent of what you consume the ads,
- 2:07:05which is a higher ratio than when you watch YouTube,
- 2:07:07which is free.
- 2:07:08Speaker 1: It's like it's kind.
- 2:07:10Speaker 2: Of wow, and then you wonder why people are moving
- 2:07:12in hundreds of millions of droves over to this new form.
- 2:07:14Speaker 1: That's just like yeah, and then there's podcasts, which is like,
- 2:07:18how many podcasts are there now?
- 2:07:21Speaker 2: Millions obviously, but how many? Yeah, obviously there's millions.
- 2:07:24Speaker 1: But but I mean, the barrier to entry is the lowest, Like,
- 2:07:28at least what you're doing is complex. Yeah, you know
- 2:07:31it's I mean, you've created a show, you have game shows,
- 2:07:34you have charity shows, you're giving way stuff, you have
- 2:07:36a bunch of crazy things. You guys, do you have
- 2:07:38tasks you have you have to plan it out. Podcasts
- 2:07:41you're just sitting down, like we talked for five minutes
- 2:07:44before we started this podcast.
- 2:07:45Speaker 2: Yeah, we said, hi, good to see you gave me
- 2:07:49some caffeine to give me cracked down.
- 2:07:51Speaker 1: Let's go, And that's it. Like, so this is zero
- 2:07:53preparation other than you know, the preparation that the host
- 2:07:56does beforehand. But if the difference between that kind of
- 2:08:00preparation the kind of preparation involved in one of your shows,
- 2:08:02it's fucking immense. And so the barrier to entry just
- 2:08:05to be someone who's a content creator like a podcaster,
- 2:08:09is how many podcasts are there? Let's guess, Oh, if
- 2:08:12you how many do you think there are Jamie Active podcasts?
- 2:08:17Speaker 2: How many have been uploaded this week? That's what you
- 2:08:20know active. Yeah, it's still posting on him.
- 2:08:22Speaker 1: Yeah, let's say seven million or something like that. That's crazy. Yeah,
- 2:08:26that's crazy.
- 2:08:28Speaker 2: I would guess to Active probably one one million.
- 2:08:31Speaker 1: Please please put this. This is what I want to know.
- 2:08:34How many podcasts we're active in two thousand and nine. Oh,
- 2:08:40let's guess that. Okay, put that into our AI sponsor perplexity.
- 2:08:45Perplexity probably has the answer to that.
- 2:08:46Speaker 2: What they sponsor you guys. Yeah, that's how you had
- 2:08:49the founder on.
- 2:08:50Speaker 1: Yeah. Well, also because he's cool, I talked to him
- 2:08:52and we started talking about ancient Hindu mythology. I was like, dude,
- 2:08:55it's gotta be a cool guest.
- 2:08:57Speaker 2: I have a download. I haven't listened yet.
- 2:08:58Speaker 1: It is really fascinating. Guy. We were talking about these
- 2:09:02temples in India, and I've been down these multiple rabbit
- 2:09:05holes about these temples that they carved out of a
- 2:09:07single song. Two thousand and nine, there were sixty nine
- 2:09:10thousand podcasts.
- 2:09:12Speaker 2: Holy, but that's active. That just means sixty nine in
- 2:09:15the Apple's directory. So that means roughly seventy thousand people
- 2:09:18had done one at some point. But then, yeah, I
- 2:09:20would wager a small percentage were actually active at the time.
- 2:09:23Speaker 1: Still, that's a lot. So that's when I started.
- 2:09:25Speaker 2: So now what is it now that I'm curious now
- 2:09:28in twenty twenty six? How many podcasts are there? Oh?
- 2:09:32Speaker 1: I bet seven million?
- 2:09:34Speaker 2: Yeah, I'm gonna help my guests. I'm ann up mind
- 2:09:37to ten million worldwide? I'm up in mine to ten
- 2:09:39What is it? Say?
- 2:09:40Speaker 1: So? Since two thousand and nine, there were sixty nine
- 2:09:42thousand versus several million shows today depending on the database
- 2:09:46you look at. Okay, well, what is the number though?
- 2:09:49Four point five to four point seven million podcast shows
- 2:09:52globally as of twenty twenty six.
- 2:09:54Speaker 2: You know what I'd be curious of how many people
- 2:09:57do content creation full time?
- 2:09:58Speaker 1: I'm wondering that's a a question. Okay, let's let's figure
- 2:10:01that out.
- 2:10:01Speaker 2: Yeah, and make a living.
- 2:10:04Speaker 1: Let's guess how many people make a living doing content creation.
- 2:10:07Speaker 2: In two thousand and nine versus now? I'd say two
- 2:10:09thousand and nine, maybe zero, yeah, or a thousand or something.
- 2:10:12You know, I was, I was a little good. I
- 2:10:15was I'll say five thousand.
- 2:10:17Speaker 1: Okay, maybe five. Content creation is like a very online
- 2:10:21content creation. Yeah, but the problem is that's like bloggers
- 2:10:25and yeah.
- 2:10:25Speaker 2: Through social media.
- 2:10:27Speaker 1: Uh yeah, two thousand and nine. Social media is just
- 2:10:29coming out right, You're right, So let's let's just think
- 2:10:33let's just not even think about that. Let's just think
- 2:10:34about today. How many people are professional content creators today?
- 2:10:38Let's guess I say twenty five million.
- 2:10:42Speaker 2: I would say lower probably eight let's see what eight million. Yeah,
- 2:10:46that's probably one of the barrier or entry you're making
- 2:10:49me look up here. It's also tough in the US,
- 2:10:50like taxpayers, people who are like filing. Just like worldwide,
- 2:10:54how many people do content creation full time? Right?
- 2:10:57Speaker 1: Yeah? Just just how many content create How many professional
- 2:11:02content creators are there worldwide? Slept perplexity. Try to figure
- 2:11:05it out.
- 2:11:07Speaker 2: I will, but I'm just like, it's I don't know,
- 2:11:10I know what it's going to do.
- 2:11:11Speaker 1: So it's not what do you think it's going to do.
- 2:11:13Speaker 2: It's going to freak out. It's going to say there's
- 2:11:15a lot.
- 2:11:17Speaker 1: See what it says though, that's.
- 2:11:19Speaker 2: Going to say the same sort of thing. What does
- 2:11:20professional mean?
- 2:11:21Speaker 1: Okay? People that make a living, they pay their bills
- 2:11:25off of content creation. It's not a I know it's
- 2:11:29not a great question, but let's just see what it says,
- 2:11:31just out of curiosity. It might have an answer. How
- 2:11:34would it know, Really, it could guess because it guests
- 2:11:39there four million.
- 2:11:42Speaker 2: It's probably just going to look for any database online.
- 2:11:44Speaker 1: Eight to twelve million professional content creators worldwide, depending upon
- 2:11:49how professional is defined, roughly two hundred three hundred million
- 2:11:53people identify as content creators globally in twenty twenty six.
- 2:11:56Holy shit, man, holy shit?
- 2:12:00Speaker 2: Are they making money or are they right? Yeah, this
- 2:12:02seems relatively like it got to just though.
- 2:12:04Speaker 1: Yeah, it got it. It wasn't a problem, Jamie, you
- 2:12:06were pessimistic.
- 2:12:07Speaker 2: Wait, we don't have an answer.
- 2:12:10Speaker 1: It's given us three hundred million rough data. The rough
- 2:12:13data is eight to twelve million professional content creators. Two
- 2:12:17hundred and three hundred million people identify as content creators.
- 2:12:20So out of those, which kind of makes sense that,
- 2:12:22you know, a small percentage of them are going to
- 2:12:24be able to figure out how to make a living
- 2:12:26entirely off of it. One analyst estimates that about four
- 2:12:29percent of creators are professional, meaning they treat content creation
- 2:12:34as their main job. And earn a full time living.
- 2:12:37So that that's that makes sense. Yeah, that seems about right,
- 2:12:41And that's about right with kind of a lot of things.
- 2:12:45There's a bunch of people try it, and a small
- 2:12:47amount of people actually, Like if you think about how
- 2:12:49many people if you go to an open mic night
- 2:12:53in stand up comedy, and how many people are actively
- 2:12:57participating in open mic nights where they visit one or
- 2:13:00two open mics a week, and how many will eventually
- 2:13:04become professional stand up comedians and make a living off
- 2:13:06of it, You're probably in the same range of like
- 2:13:08four percent or something like that, probably less.
- 2:13:11Speaker 2: Yeah, it makes sense. But the interesting part is that
- 2:13:13number is going to keep skyrocketing year over year. I
- 2:13:15don't see any signs that any of this stuff is
- 2:13:17slowing down, and.
- 2:13:18Speaker 1: So especially if people see that this is a real path,
- 2:13:22this isn't a pie in the sky dream. There's a
- 2:13:25lot of I.
- 2:13:26Speaker 2: Mean, at this point, if they don't see it, then
- 2:13:28I mean, I don't know what to tell you. I mean,
- 2:13:29I'm literally spending hundreds of millions of dollars a year
- 2:13:31or investing hundreds of millions of dollars a year into content,
- 2:13:33and so I mean, it shows what the ever bounds
- 2:13:35look like.
- 2:13:36Speaker 1: Well, you're really wise in that regard is that you
- 2:13:39spend so much money dumping it back into the business,
- 2:13:44and by doing that, your content is just so much
- 2:13:47more advanced than anybody else's. And that's such a big
- 2:13:50risk because a lot of people would say, I'm making
- 2:13:52all this money, who knows when this is going to end.
- 2:13:54Let me squirrel this away and make sure that I've
- 2:13:57got money saved up forever. You just like, fuck it, let's.
- 2:13:59Speaker 2: Just to go hard. Well, it's what I used to
- 2:14:02call the creators would back in the day reach like
- 2:14:05five million subscribers, and then it was a real inflection
- 2:14:08point that I would notice where they'd either keep growing
- 2:14:11or that's where they'd start to teeter off, because it's
- 2:14:12around the time where they'd start to make good money
- 2:14:14and it's either like Okay, now they have a house,
- 2:14:16they have a car paid off, and like the ones
- 2:14:18that were really money motivated, they kind of got that
- 2:14:21security and so that that burning fire that was pushing
- 2:14:23them to do crazy things like kind of yeah, start
- 2:14:25to die off, and like it's like the Fermi paradox.
- 2:14:28Like for quite a few people, it's around that range
- 2:14:30is where you see like your favorite creators start to
- 2:14:32get lazy, upload less, not put as much effort, and
- 2:14:34not care as much and so but yeah, I never
- 2:14:37really had any of that. I just like, you know,
- 2:14:39I mean, like I probably talked about last time we're
- 2:14:40on here, I used to live in an apartment that
- 2:14:42I would share that was seven hundred and twenty dollars
- 2:14:44a month, so like three six of your rent. And
- 2:14:46I drove a two thousand and six Dodged dur Ango
- 2:14:48that cost a couple thousand bucks, and I just didn't
- 2:14:50have any liabilities, so I was just like, screw it.
- 2:14:52I'll just keep my lifestyle cheap so I can just
- 2:14:53reinvest it all.
- 2:14:55Speaker 1: And you know, that's so wise. Most people don't do that,
- 2:14:57and most people don't have the discipline to work as
- 2:14:59much as you do.
- 2:15:00Speaker 2: Well, and yeah, and the harder part too, is when
- 2:15:02you have the pressure of your parents and stuff. And
- 2:15:04I don't know, I'm weird. Like when my mom would
- 2:15:06I mean as sad as it sounds like, she would
- 2:15:08literally cry sometimes and be like, I'm just so worried
- 2:15:10you're gonna lose everything, Like what if these video stop
- 2:15:12getting views? And I don't know what would come over me,
- 2:15:15but I'd be like, it'll be fine, mom, don't worry,
- 2:15:17and I just like, very commonly just say it to her.
- 2:15:19I wouldn't argue with her. I'd be like, just just
- 2:15:20have faith.
- 2:15:21Speaker 1: Well, you were right.
- 2:15:23Speaker 2: I know it weren't great now, but it's up to parents.
- 2:15:25Speaker 1: Parents always worry about their.
- 2:15:26Speaker 2: Kids exactly, So I don't think it's like she was
- 2:15:28doing anything wrong, but all purposes like she was doing
- 2:15:30the right thing. It's just she also have to overcome
- 2:15:33that pressure as well, because there's so many forces around
- 2:15:35you where even if you believe in yourself, all it
- 2:15:36takes is one person like saying something like that puts
- 2:15:39self doubt in you, and then you're like, you know,
- 2:15:42but that's where I'm a big believer. If you really
- 2:15:44want it, just keep your liabilities low, like live below
- 2:15:46your means and that way, it's like, you know, it's
- 2:15:48a little easier to be riskier if you aren't, you know,
- 2:15:51have all these things you got ufford, because what really
- 2:15:53changes if you fail.
- 2:15:54Speaker 1: That's definitely smart, but there's something happens also to people
- 2:15:58where just the con instant grind of work it diminishes
- 2:16:02their enthusiasm and they lose their perspective. They lose this
- 2:16:06perspective of God, you're so fortunate to be able to
- 2:16:08do this, You're so fortunate exactly, and people just get
- 2:16:13really complacent. It's it's so easy for people to just
- 2:16:18forget how fortunate they are to be able to do
- 2:16:20what they're doing.
- 2:16:21Speaker 2: Yeah, and they admitted sometimes I get hit with that
- 2:16:24where you know, it'll be a late day of shooting
- 2:16:26and I'm in an airport and you know, a bunch
- 2:16:28of people are following me around and filming me, and
- 2:16:29I'm like, ah, you know, and you get those thoughts
- 2:16:31in your head where it's like, this is really the
- 2:16:33life I wanted, and you like start to like be like, ah,
- 2:16:36you kind of regret your decisions. But then you got
- 2:16:38to like snap out and you're like, Okay, Like the
- 2:16:40small subset of time, yeah, it might be brutal, but
- 2:16:42for the most part, I'm doing dope stuff like I'm
- 2:16:44in the Pyramids, I'm in the Roman Coliseum. I'm doing
- 2:16:46like beautiful, amazing things, and I get to entertain and
- 2:16:49help people, and it's like and you just have to
- 2:16:51I think it's very important you're around people who like you.
- 2:16:54If you have a group of people around you who
- 2:16:56when you get in those nag up thought loops, encourage
- 2:16:57it and help you spiral thing is bad. But people
- 2:17:00who are which you know, not everyone in my spots
- 2:17:03position has like people who are you know, willing to
- 2:17:05tell them how it is right, who are just like bro,
- 2:17:07grow up, like it's fine, you know, this will be
- 2:17:09done in twenty minutes, and then you know your life's
- 2:17:11pretty good. Like you know, it's it's like a it's
- 2:17:13a weird thing, like you really because like I've had
- 2:17:15some of those conversations with people where I give them
- 2:17:17the perspective and I can tell like they haven't had
- 2:17:19that perspective fed to them in a very long time,
- 2:17:21and you can see it in their eyes of be
- 2:17:22like yeah, you're right, And it's like, yeah, you really
- 2:17:24need some like better people around you because you feel
- 2:17:27like you're you're like spiraling in these like really weird thoughts.
- 2:17:29But like if you look at it objectively, it's not
- 2:17:31as bad as you think.
- 2:17:32Speaker 1: That's the really difficult resource resource to acquire is being
- 2:17:36around positive people, powerful people, people that really get things
- 2:17:40done and people that are motivating and people that are
- 2:17:42really exciting. That's because so many people have fast things,
- 2:17:46so many people do just enough, just barely enough. You're
- 2:17:50supposed to go all the way, you go three quarters
- 2:17:52of the way. You know, so many people, so many
- 2:17:55people just they don't they And but if you're around
- 2:17:58someone who really gets out it really is enthusiastic and
- 2:18:02really is powerful and very positive, then it's contagious.
- 2:18:06Speaker 2: It literally is. It's infectious, and it makes something mundane
- 2:18:09honestly fun too, and especially if you respect each other,
- 2:18:11and then it just like it really compounds. And so
- 2:18:14it's so important, like even at this stage, like I say,
- 2:18:16for newer, younger entrepreneurs or people trying to be content
- 2:18:18creators or friend groups everything, even at the stage I'm at,
- 2:18:21it really is because you are like you think, speak, talk,
- 2:18:23act like the people you're around, and like they say,
- 2:18:26show me the five people around the most, I'll show
- 2:18:27you what your future is. And it applies at every level,
- 2:18:30you know.
- 2:18:30Speaker 1: Yeah, And so my friend Brian Simpson has a great saying.
- 2:18:33He says, you can't be your own boss and be
- 2:18:35a shitty employee.
- 2:18:38Speaker 2: Wait elaborate on that.
- 2:18:39Speaker 1: So if you work for yourself, if like you're the
- 2:18:41one who's out there doing it. You like, so you
- 2:18:44don't work for anybody, but you also can't be a
- 2:18:46fucking lazy, half ass employee. It's like, you can't be
- 2:18:49both things. He goes, if you're going to be your
- 2:18:51own boss, you better be a great employee. And I
- 2:18:53was like, oh shit, Like you can't be your own
- 2:18:56boss and a shitty employee. Yeah, Like, if you are
- 2:18:59gonna work for yourself, you got to get some shit done,
- 2:19:02because that's a very rare position to be a person
- 2:19:05that works for themselves, do the thing you actually love
- 2:19:07to do. And I think one of the things that's
- 2:19:10really powerful about this time, as opposed to any other
- 2:19:12time in history, is that there's so many conversations like
- 2:19:16this where you get to hear from a guy like
- 2:19:18you who is doing that. So people, young people who
- 2:19:21are listening to this right now, they listen to you like,
- 2:19:24the fucking mister beast is just getting after it, man,
- 2:19:27I want to do that instead of like hanging out
- 2:19:30with your friend and just get stoned a place called
- 2:19:32duty all day and is always complaining about everything in
- 2:19:35his life, but meanwhile he doesn't do anything. They're like,
- 2:19:38that's not how I want to think and behave, but
- 2:19:40that guy is. And so you get examples outside of
- 2:19:43your own personal social circle because maybe they don't know
- 2:19:46a mister Beast, maybe they don't know someone who's out
- 2:19:49there doing whatever they want to do with their life,
- 2:19:51but they get examples of it online and they can
- 2:19:54listen to these people talk and then get inspired exactly.
- 2:19:57Speaker 2: And I would assume you have a lot of parents
- 2:19:59who watch these that you know have kids, and I
- 2:20:01would encourage the parents to, like the last three minutes
- 2:20:04of what he just said there, like maybe play that
- 2:20:06for your kids. And I can like go on top
- 2:20:08of it to say, because I agree, I don't think
- 2:20:10enough young people get exposure to this kind of mindset
- 2:20:12that you know, you it really is time friend group,
- 2:20:16you know, iterations on certain thing and consuming all knowledge available.
- 2:20:19It's those four things and do those four things and
- 2:20:21like you'll make it further than you can imagine. And like,
- 2:20:24you know, there's outliers like you. This is what like
- 2:20:26skews a lot of people's perceptions. They'll find an outlier
- 2:20:29of like, well, this person became very hyper successful in
- 2:20:32this thing, but they didn't do those four things. And
- 2:20:33there's there's outliers everywhere. But if you look at statistically
- 2:20:36the average, right the person listened to that, you're not
- 2:20:38gonna be this one in a million freak outlier statistically.
- 2:20:42You know, if you want to make a good income
- 2:20:43doing something you're not currently doing and you're not currently
- 2:20:45very knowledgeable in it or have much experience, it's just
- 2:20:47those four things find those people put in the time do.
- 2:20:50But it's like, if you just listen to every Joe
- 2:20:52Rogan podcast, you're not gonna be a great podcaster. So
- 2:20:54it's time plus iterations, right, you would have to go
- 2:20:56do An example of that would be do five hundred
- 2:20:58mark podcasts while also consuming all of Joe Rogan's podcasts. Right,
- 2:21:01So you're doing both while also consuming all knowledge available
- 2:21:04about podcasts. Will also surrounding yourself with other people who
- 2:21:06want to be podcasts and then yes, this podcast might
- 2:21:08have blown up in a year, but statistically that's not
- 2:21:11going to happen. Right. You have to give yourself like
- 2:21:13the average might be four or five years, and some
- 2:21:15people like me take ten years, and you just have
- 2:21:16to be so in love with the journey that you're
- 2:21:18cool with it. You're just like, I'm just going to
- 2:21:20do it till it works out, and you know it
- 2:21:22could be as soon as this one. The likely you'll
- 2:21:24be here, but there's a chance it could be there.
- 2:21:26And if that freaks you out and then scares you,
- 2:21:28then you probably don't love it enough. But if you're like, well,
- 2:21:31i'll have fun while i'm doing it, then yeah, do
- 2:21:33those four things over the long horizon. And you know, again,
- 2:21:36you probably won't make a hundred million dollars, but if
- 2:21:38you want to make one hundred thousand dollars a year
- 2:21:40or whatever, it's not out of the realm of possibility.
- 2:21:42And just those sentences alone, for a young person they
- 2:21:45hear it, it opens like a third eye in their
- 2:21:47mind where they've just been told their whole life, go
- 2:21:48to college, get a job. This doesn't even exist to them.
- 2:21:52Speaker 1: You know. Yeah, again, it's like you have to be
- 2:21:54concerned about the process and doing the thing that you
- 2:21:57love to do and trying to get better at it.
- 2:21:59And you know it's like if you say, let's say
- 2:22:02you want a million dollars, well, you could win the lottery.
- 2:22:07You might win the lottery, but the odds are very low,
- 2:22:09or you could find a bunch of people that work
- 2:22:11really hard and what do they do well? They just
- 2:22:12kept working hard and they figured out what it is
- 2:22:14they do and they made money. Like, yeah, that's probably
- 2:22:17more likely. So just going the general direction, and who knows.
- 2:22:21Along the way, you might hit it quick, something might
- 2:22:24happen really quick, or you might figure something out and
- 2:22:26you might be an outlier. But the point is the
- 2:22:28process is available, and the process is available to anybody.
- 2:22:31You just keep doing something, you'll get better at it.
- 2:22:34Be objective, be self analytical, like recognize what you're doing
- 2:22:38wrong and what you're doing right, and get better at
- 2:22:40it and constantly try to improve. And just because something
- 2:22:43doesn't exist as what is your occupation you know in
- 2:22:49a form from two thousand and one, doesn't mean it's
- 2:22:53not a real job. You know, just because you can't
- 2:22:55tell people, you know, if I told people at a
- 2:22:57cocktail party in two thousand and nine that are, uh oh,
- 2:23:00I'm a podcaster, like that means zero. You tell them
- 2:23:03today they go, oh, amazing, how long you've been doing that?
- 2:23:06You like, it's a job now, right, So how did
- 2:23:07it become a job? A job? Because people figured out
- 2:23:09how to make it a job and they did it
- 2:23:11and it worked, and so there's a process. So that
- 2:23:13process exists with virtually anything you want to do that
- 2:23:16somebody does for a living. I don't care if it's
- 2:23:19rock and roll star, stand up comedian, novelist. There's a
- 2:23:22thing out there that you want to do that someone
- 2:23:24is making a living. But meanwhile, there's going to be
- 2:23:26people who's like, all the odds you're making it and
- 2:23:28not like, okay, is that what we're doing. We're just
- 2:23:31walking playing odds, but the odds you're dying are one
- 2:23:34hundred percent.
- 2:23:35Speaker 2: So once you adopt this mindset, though, then the naysayers
- 2:23:39go from being brutal to actually being good, because now
- 2:23:44the naysayers are what stop other people from doing the
- 2:23:47thing you're doing, which actually increases your odds. Right, So,
- 2:23:49once you get over the hump where you know, you
- 2:23:52reach a certain point where you know someone as you're
- 2:23:54going on the client like where someone going this is stupid,
- 2:23:56this is unrealistic, or whatever, where you just like it
- 2:23:58starts to feel like it goes from like something that
- 2:24:01makes you nervous and keep you up at night to
- 2:24:02like you don't even really care anymore because you've just
- 2:24:04heard it so many times and then it's like, but
- 2:24:06there are people who hear it and they quit, and
- 2:24:08so it's technically a benefit for you. So I like
- 2:24:10to always not always, but I know a lot of things.
- 2:24:11I like to try to spin it as like a
- 2:24:13positive too, Like this thing that's annoying, Well, what's the
- 2:24:16positive side of it? And the positive is technically it
- 2:24:18will make less people do the thing you're doing, which
- 2:24:20makes it easier for you.
- 2:24:21Speaker 1: But I guess it does, But I don't ever think
- 2:24:23that way. I just think if someone can do it,
- 2:24:26you can do it. And the problem is you have
- 2:24:29to make sure that you're not spending too much time
- 2:24:31doing it the wrong way. And so that's where it
- 2:24:35helps that someone's already paved the path.
- 2:24:36Speaker 2: Oh yeah, I mean if you could get a mentor.
- 2:24:38Speaker 1: Here's the real question. So two thousand and nine content creators,
- 2:24:41there's fucking very few of them, right, What are we missing? Like,
- 2:24:46is what is going to be a job that no
- 2:24:49one sees coming that's going to be like a content
- 2:24:52creator or a YouTube creator ten fifteen years from now,
- 2:24:55you know.
- 2:24:56Speaker 2: Oh gosh, I mean it would have to be something
- 2:24:58with AI that H haven't even see.
- 2:25:00Speaker 1: So what could it even be like, what would it
- 2:25:02be that people are missing that other people are gonna.
- 2:25:07Speaker 2: It's changing so quick, like my brain can't even comprehend it.
- 2:25:10Speaker 1: Like nobody even thought only fans would be a possibility
- 2:25:14that there'd be a large amount of girls that just
- 2:25:16show their naked body for a living. Yeah, I mean,
- 2:25:20and not even for a living, like most of them
- 2:25:22don't even get paid very much. But a lot of
- 2:25:24them have only fans pages something some crazy number. It's
- 2:25:27like ten percent of girls eighteen to whatever have only fans.
- 2:25:31Speaker 2: Is that in the US?
- 2:25:32Speaker 1: Yeah, Wow, it's a nutty number.
- 2:25:34Speaker 2: It's crazy.
- 2:25:35Speaker 1: Yeah, And an enormous number of people subscribe. Yeah. I
- 2:25:39think it's like literally half of American males have at
- 2:25:44one point in time subscribe to only fans.
- 2:25:46Speaker 2: That can't be real.
- 2:25:47Speaker 1: That's I think it's like one hundred and fifty million.
- 2:25:49Speaker 2: Holy crap.
- 2:25:50Speaker 1: Yeah, I think it's crazy. I think the numbers are
- 2:25:53crazy high.
- 2:25:54Speaker 2: I mean, I mean, where my head's going. If we're
- 2:25:57trying to predict the future, maybe it would be like
- 2:25:59AI filmmaker or like something like that, but I don't even.
- 2:26:02Speaker 1: Put I mean, what are you doing there? You're doing
- 2:26:04just recreating the pomps and making things like yeah, lame,
- 2:26:08but what are we missing because the YouTube thing, nobody
- 2:26:10saw that coming. Yea podcast thing, nobody saw that coming either.
- 2:26:15Speaker 2: New though, it's just range the money, yeah, just the
- 2:26:18money from a normal a boy.
- 2:26:20Speaker 1: What also centralized it in the like where Playboy was
- 2:26:25always a thing where you had to get picked by Playboy,
- 2:26:28you know. Now all you have to do is just
- 2:26:29take a photo of your box and there's always the
- 2:26:33local Yeah, I mean, but it's not centralized like only
- 2:26:38fans is where you go there and there's like thousands
- 2:26:41and I don't know how many more than that content creators,
- 2:26:44you know, I don't know. Time will tell, Yeah, time
- 2:26:48will tell. But uh, it's just such a fascinating world
- 2:26:52that we live in where the number one most watched
- 2:26:56show in the world is yours. Like you have the
- 2:27:00number one why, well, if it's on YouTube, then it's
- 2:27:02the number one most watched show period. Yeah, it's in
- 2:27:05the known universe. Well, right now, you're the most watched
- 2:27:07person in the known universe.
- 2:27:09Speaker 2: I opened it up on the way because I figured
- 2:27:11we'd talked about the size of the show in the
- 2:27:13last ninety days on just just our main channel, it's
- 2:27:15like around eight hundred fifty million unique people have watched
- 2:27:18a video in the last quarter.
- 2:27:19Speaker 1: That's so crazy.
- 2:27:21Speaker 2: Yes, we're doing around four billion views.
- 2:27:23Speaker 1: Oh, eight hundred and fifty million people is so crazy.
- 2:27:27Speaker 2: Uniques too, because we do We did around twelve billion
- 2:27:30views in the last ninety days on just the main channel.
- 2:27:32And of those twelve billion views, like whatever, eight percent
- 2:27:35of them are different humans, so it's like factually like
- 2:27:38eight hundred and fifty million. Like when I say that,
- 2:27:39people are like, oh, that's eight hundred and fifty million views,
- 2:27:41so like you know, eighty million, but no, it's twelve
- 2:27:44billion views, eight hundred and fifty millionnique. So it's just
- 2:27:46like it's crazy, man. And it's like what's fascinating is
- 2:27:50you like ten years ago, like even with cable or whatever,
- 2:27:52twenty years ago, eight hundred and fifty million people didn't
- 2:27:55use the same platform, right, It's like you wouldn't have
- 2:27:57even been able to reach that many people, even if
- 2:27:59you're the biggest in It's like a very interesting time
- 2:28:02where essentially, as internet usage grows worldwide outside of China,
- 2:28:06so does YouTube usage. Because if you google something, YouTube
- 2:28:09pops up or you know, now if you're gymnaying something,
- 2:28:11you know they'll eventually have youtubere if you buy an
- 2:28:13Android phone, which most phones have their operating system, YouTube's there.
- 2:28:16So like everyone, just as you use the Internet, you
- 2:28:19end up on YouTube. And so that's why, you know,
- 2:28:20even though it's whatever theoretically three point two billion monthly
- 2:28:23active users, I would be shocked if they didn't hit
- 2:28:26four billion in a couple of years and keep growing
- 2:28:27like it shows no signs of stopping as the Internet's growing.
- 2:28:30And so it's like to be number one on this
- 2:28:32platform that is basically mirrored to the Internet is like,
- 2:28:35it's it's like, it's crazy, it's it's it's a really
- 2:28:39wild opportunity.
- 2:28:41Speaker 1: And because it's a platform where anyone can upload, the
- 2:28:45variety of content is extraordinary because there's no gatekeepers, like
- 2:28:50a lot of it's trash and nonsense. But there's so
- 2:28:54many interesting shows. Yeah, there's so many interesting shows on science,
- 2:28:59on cosmology, on history, on fill in the blank. There's
- 2:29:03so many people that just have a passion for a
- 2:29:06certain thing and they made a channel, and now that
- 2:29:08channel all of a sudden, as our.
- 2:29:10Speaker 2: Million ages are very similar to probably I have so
- 2:29:12many like old history videos or it's like some old
- 2:29:14guy that's just breaking down over to battle scenes or whatever. Agreed,
- 2:29:18and like they go as niche as possible down to
- 2:29:20like this is like the most you know, the largest
- 2:29:23fights in history, and like a ranking of like ten
- 2:29:25you know, Deadly's fights or yeah, like I would say,
- 2:29:28like a third of my homepages, like just history videos
- 2:29:31was here.
- 2:29:33Speaker 1: YouTube uploads users upload roughly five hundred hours of video
- 2:29:38every minute.
- 2:29:39Speaker 2: Okay, not to be that guy, that's that's a very
- 2:29:42outdated I believe, but maybe or or actually no, no, sorry,
- 2:29:46So people watch a billion hours a day on YouTube
- 2:29:49I believe, so this is upload never mind, this might
- 2:29:51be accurate.
- 2:29:52Speaker 1: So five hundred hours of video every minute, three thirty
- 2:29:56thousand hours per hour uploaded, Seven hundred and twenty thousand
- 2:30:00and hours are uploaded per day. Watching just one day's
- 2:30:04new uploads would take over eighty two years day.
- 2:30:09Speaker 2: Whoat YouTube, Well, this is the twenty million videos upload
- 2:30:15a day. That's quoting that was probably before shorts. I
- 2:30:18bet you now that so many people are posting, you know, shorts,
- 2:30:21it's probably like way high er.
- 2:30:22Speaker 1: Now that's nuts, But I mean, what's what we're talking about,
- 2:30:29like having a platform like that where anybody can upload anything.
- 2:30:33It just makes the variety so intense. Yeah, Like there's
- 2:30:37anything you want to watch, any video you want to
- 2:30:40watch on Nature, any video you want to watch on
- 2:30:43you have a question about science, just put it in there.
- 2:30:46And there's some guy who's got a fucking one and
- 2:30:47a half hour lecture on.
- 2:30:48Speaker 2: Exactly it's nuts. And that's the beauty to tie everything
- 2:30:52together as like a bo That's why you can learn
- 2:30:55anything and you can do anything you want for a
- 2:30:56living for the most part, if you allocate the tide.
- 2:30:58Because it's all there. There's literally YouTube Harvard classes that
- 2:31:01are recorded the same thing you would go into crippling
- 2:31:04debt to walk like, to attend is literally there for free, right,
- 2:31:07It's all there. All knowledge is available there and if
- 2:31:09you you know it's it's not easy, right, No one's
- 2:31:12laying out like like how you're doing with the Mothership.
- 2:31:14Here's a to z on how you could become a
- 2:31:16cam Patterson. It's not necessarily there, which is why it's hard,
- 2:31:19but you can. All the ingredients are there, you just
- 2:31:20have to go collect and put them together and put
- 2:31:22in the work and to get a disease being you know,
- 2:31:24the career you want to do, it's because all the
- 2:31:27knowledge is there. Ever, Like even I've literally gone on
- 2:31:29podcasts countless times and said everything I know about YouTube
- 2:31:33with no gatekeeping whatsoever. I've literally had people where was that.
- 2:31:37I was in some gym this I think it was
- 2:31:39in La or whatever, in between shoots, just working out,
- 2:31:41and a guy literally came up to me and I
- 2:31:44no idea who he is, but he's like, I have
- 2:31:45three million subscribers on YouTube. I started like eighteen months ago,
- 2:31:49and like, I just listened to one of your podcasts
- 2:31:51and I just did like exactly what you said, and
- 2:31:53I got a friend group. I started obsessing over it,
- 2:31:55and you know, and I did like these analytical things
- 2:31:58and I just like quit my job a couple of
- 2:31:59months ago, and I was like, no, shot, this is
- 2:32:01like a coincident. You were like, you're like tracking me
- 2:32:03or anything. He's like no, and he's in Jim close sweat.
- 2:32:05He's like, I was just running on the treadmill and
- 2:32:07I just wanted to tell you that, Like, I literally
- 2:32:09just quit my job and I'm making more money because
- 2:32:11I just listened to one of your podcasts and I
- 2:32:12was like, whoa, and it was it was crazy. But
- 2:32:15I've had experiences like that countless times where like these
- 2:32:18these things, which why I'm so passionate about sharing it
- 2:32:20like opens people's minds. And He's like, yeah, I just
- 2:32:22I didn't realize that was a possibility in life.
- 2:32:24Speaker 1: You know. Well that's you're you're coming from life with
- 2:32:28a with a perspective of feast not famine. And that's
- 2:32:33the good thing about it that there's there's enough opportunity
- 2:32:36for everybody.
- 2:32:37Speaker 2: And I have a country in view on that because
- 2:32:39a lot of creators do see other creators as competitors.
- 2:32:41But I've always been like, like, if someone's doing well,
- 2:32:45I don't get threatened. I'm like, yo, let's just film
- 2:32:47together like collaborators. Is not competitors. Like what, there's literally
- 2:32:50trillions of views going on. If you think this person
- 2:32:53getting an extra even if they crush it billion views
- 2:32:55a year, has any impact on me, Like, you're crazy,
- 2:32:58It has no impact, right, I mean there's I mean
- 2:33:00people are sometimes spending four five hours you know, a
- 2:33:03day consuming content, right, they watched their little twenty minute
- 2:33:06video you know that they upload every two weeks. No
- 2:33:08impact whatsoever? And so I think it. I was really
- 2:33:11the first person to kind of adopt that mindset, and
- 2:33:13more people are doing it now. But yeah, that's why
- 2:33:16I go and share everything, like literally to a t
- 2:33:17and like I'll help people make you know, some people
- 2:33:20end up making millions of dollars that I've helped mentored,
- 2:33:22and I'm just like, yeah, it's just fun, you know.
- 2:33:24Because they always ask me like why are you doing it?
- 2:33:25I'm like, why not? You know what, I mean, what's
- 2:33:26what's there?
- 2:33:27Speaker 1: It's only positive. It's an abundance mindset and that I
- 2:33:30think the Internet encourages that, fortunately, because television is the
- 2:33:35opposite of that. So television the problem was there's only
- 2:33:38a certain amount of slots. So if the Mister b
- 2:33:39Show was on NBC and then there was another guy
- 2:33:42who was on CBS, he might also be at eight
- 2:33:44pm on Wednesdays, You're like, fuck that guy.
- 2:33:46Speaker 2: Yeah, true, and no I'm going to give him a
- 2:33:47c Yes.
- 2:33:48Speaker 1: You would never. But because the fact that YouTube is
- 2:33:51available literally to anybody, and the amount of people that
- 2:33:53are viewing it is so immense, it's an abundance and
- 2:33:56you treat it like that and it actually just makes
- 2:33:58you grow it's awesome.
- 2:34:00Speaker 2: Because also if you share with people, they'll share with you,
- 2:34:02and there's no one who will at this point in
- 2:34:04my career, you know, be able to go tell me
- 2:34:06something that will make me ten percent better. But there
- 2:34:08are infinite amounts of people that can make me a
- 2:34:09better storyteller or better you know at like you know, leader,
- 2:34:13a better communicators, better at set design. And it's like
- 2:34:15it's more about grabbing those point one percents here and
- 2:34:17there and like adding them together, and so like, you know,
- 2:34:20sometimes I'll give someone something that you know might fundamentally
- 2:34:23change everything for them, but then they'll teach me something
- 2:34:25very small, and I'm like, oh, that's actually very useful,
- 2:34:27and if I retain it, I can see how, you know,
- 2:34:29that'd be really cool, like on the set design, on
- 2:34:32how we could do a background, or like hey, after
- 2:34:34x amount of feet, you don't need as much detail,
- 2:34:36so now we can put more time into like the
- 2:34:38detailed stuff up front. But you know, and sometimes it's
- 2:34:40being too particular and things really far, like it's all
- 2:34:42these little things that you just accumulate over being around
- 2:34:44different people at different expertise, and you just have to like, yeah,
- 2:34:47you just have to, like some people don't see the
- 2:34:49value and that kind of stuff, But there you can
- 2:34:52learn anything or you can learn something from almost anyone.
- 2:34:54And I do believe that because everyone has like different
- 2:34:57things and different experiences and stuff like that. As a
- 2:35:00content creator, because you're also making content for millions of people.
- 2:35:03So even just learning you know, what a normal person
- 2:35:05is going through or what their life is like, is
- 2:35:07helpful for being able to relate with them and through
- 2:35:09the content or make something that is interesting to them.
- 2:35:11So if you approach people like that where it's like
- 2:35:13I can learn something from you no matter who it is,
- 2:35:15it's also I feel like not many people take that
- 2:35:18approach either.
- 2:35:19Speaker 1: Fuck yah, dude, I think your approach is very valuable
- 2:35:24for a lot of people to hear, very valuable for
- 2:35:26young people to hear, because if they just follow those
- 2:35:30principles and just follow your passion and really be disciplined
- 2:35:34and focused, you could do a lot of things in
- 2:35:35this life.
- 2:35:36Speaker 2: Exactly. You'd be like Jimmy, you could probably not statistically not,
- 2:35:39but logistically not to be a person with a couple
- 2:35:42less zeros and all the numbers.
- 2:35:43Speaker 1: Of course, yeah, and also just be enjoying your life
- 2:35:46because you're doing something you want. You're actually creating something, yeah,
- 2:35:49and something you'd be proud of and something that people
- 2:35:51enjoy and that makes you feel good that people are
- 2:35:53enjoying your work.
- 2:35:54Speaker 2: Yeah, and speaking of something you're proud of. So, since
- 2:35:57the last time I was on here, a big thing
- 2:35:59I've been working on is are you aware of how
- 2:36:01many kids are like working illegal child labor on cack
- 2:36:04cal farms. I think last time I was on here,
- 2:36:05we talked that about how I sell chocolate. Yes, yeah,
- 2:36:08Do you know that there's over a million kids that
- 2:36:10work in illegal child labor on kick cal farms?
- 2:36:12Speaker 1: Wow? Yeah?
- 2:36:13Speaker 2: Where in West Africa, Sokotovar and Ghana, which is where
- 2:36:16like the majority of the world's CaCO comes from. That's uh,
- 2:36:19there's rampant childliver. You can ask Perplexity. I'd love for
- 2:36:21you to pull up data so we can see it
- 2:36:23that I'm not just making it up. And when I
- 2:36:25think when I last came on here was right after
- 2:36:27I started a chocolate company, and I had no idea
- 2:36:29like how bad it was. And the last few years
- 2:36:31I've been trying to figure out how we can build
- 2:36:33our own supply chain where we can actually get kids
- 2:36:35out of illegal child labor, and there's it's like really
- 2:36:38I don't know if you're interested in it, but there's
- 2:36:39like a lot of stuff I'd love to share on that.
- 2:36:41Speaker 1: No, that's very cool. Yeah.
- 2:36:42Speaker 2: So basically, if it just asked perplexity, how many kids
- 2:36:46work in child labor in West Africa and kick cal
- 2:36:48farms and uh, right here one point five to one
- 2:36:52point eight million people or wow children. Yeah, it's uh,
- 2:36:56it's pretty wild and I had no idea, and like
- 2:36:59it's like been like this for decades and so it's
- 2:37:01so normalized in the chocolate industry that you know, when
- 2:37:04I would talk to other people who work at child
- 2:37:06companies or execs, they're just like, yeah, just kind of
- 2:37:08is what it is. That's how it works, and.
- 2:37:09Speaker 1: That's just how they get their chocolate. Period. Yeah.
- 2:37:12Speaker 2: I mean it's not all the labor. It's around whatever
- 2:37:13forty six percent of the labor.
- 2:37:15Speaker 1: You know.
- 2:37:15Speaker 2: So if you were to work with how it works
- 2:37:18is like there's well over a million farms in those areas,
- 2:37:20and you don't buy from farms because they have no leverage,
- 2:37:23so farms form cooperatives. So like these hundred farms will
- 2:37:26gather aggregate their beings so they have a little leverage
- 2:37:28and they'll sell it to you. So you buy from
- 2:37:29a cooperative and statistically, you know, forty six percent of
- 2:37:32those farms will have child labors, some won't, some will,
- 2:37:34and so you're you're buying at a cooperative level. And
- 2:37:37so when I went to all the biggest distributors and
- 2:37:39everyone you know that does all the sourcing for CAU
- 2:37:42and I was like, so, is there any way I
- 2:37:43can pay a premium and not have little kids work
- 2:37:46on my farms? And it literally didn't exist. And I
- 2:37:49was just so mind blown. And it really was frustrating
- 2:37:52because they're it's just like it's not even did it
- 2:37:54not exist, Like no one really seemed to like even
- 2:37:57think it needed to exist. I was like, you guys,
- 2:37:59like these are kids, Like you have no issue making
- 2:38:02billions of dollars in profit on little kids working on
- 2:38:04the farms. It was like a very weird thing.
- 2:38:06Speaker 1: So crazy.
- 2:38:08Speaker 2: So that's most chocolate, well majority of the world's cacla,
- 2:38:11as you saw, comes from West Africa, So I mean,
- 2:38:13holy shit, man, yeah I know. And so that's what
- 2:38:16I mean. I'm thousands of hours deep into this, and
- 2:38:18so I met a different company called Tony Shocaloni, who
- 2:38:21is like a reporter who you know, started talking about
- 2:38:24this and.
- 2:38:25Speaker 1: Wait a minute, his name is Chocoalone.
- 2:38:26Speaker 2: Tony, but the chocolate brand is Tony Shocaloni. Oh, they
- 2:38:29did ethical sourcing, and I spent a lot of time
- 2:38:31learning from them, and like, I've just been on this
- 2:38:33journey with featables, is how can we ethically source you know, feastables,
- 2:38:36cacao And so we actually, this is a fun thing
- 2:38:39I've never said publicly. So we we started doing working
- 2:38:43with certain farms. But then I started around seven months
- 2:38:46ago a big case study where we went to five
- 2:38:48villages that the average child labor there was like forty
- 2:38:51five percent, So forty five percent of the labor on
- 2:38:53the farms in these villages was a legal child labor.
- 2:38:56And we we went on the doors and we collected
- 2:38:57every single data point. We knocked in every door we got.
- 2:39:00There's around ten thousand people that live in those five communities.
- 2:39:02We knew everything from the child labor rates to school
- 2:39:04attendants to everything. And then we've throughout the last few
- 2:39:07years we've just been collecting tons of data on why
- 2:39:09kids work in child labor. How you get kids out
- 2:39:11of child labor, which most of it comes back to poverty.
- 2:39:13Big Chocolate pays farmers so little that they just can't
- 2:39:16afford to not use children. So part of it is
- 2:39:19there's this thing called a living income reference price, which
- 2:39:21looks at the cost to actually live there, and you
- 2:39:24just guarantee your So we guarantee hundred percent of our
- 2:39:26farmers that will pay a living income reference price. And
- 2:39:28then we work with fair Trade, which the cooperatives I
- 2:39:31was explaining to you. Sometimes they're not democratically elected, right,
- 2:39:33so you can pay more money. But if the cooperative
- 2:39:35is like someone's skimming off money or taking it, it doesn't
- 2:39:38flow through to the farmers. So we go through we
- 2:39:41make sure it's complicated. It's like I thought this would
- 2:39:43be an easier problem to solve. This is a multi
- 2:39:44year journey for me. But we go to the cooperatives,
- 2:39:46which again is just a collection of farms that pool
- 2:39:49their cacals so they have more leverage so you can't
- 2:39:50take advantage of them. And we make sure through fair
- 2:39:53Trade that they're democratically elected cooperatives, so the farmers actually
- 2:39:56get the money. We pay a living income reference price
- 2:39:58and in exchange for doing the those things, they have
- 2:40:00to let us audit and remediate the child labor on
- 2:40:02the farms. And so in this five village case today
- 2:40:06that we did, there's around ten thousand people living in there,
- 2:40:08and about seven months ago there's around five hundred and
- 2:40:12fifty kids that were in illegal child labor in those communities.
- 2:40:15And so then we started taking over sourcing from there.
- 2:40:18So we started doing our sourcing principles and paying the
- 2:40:20farmers living in and refprience prize, Fair Trade came in,
- 2:40:22come in, started paying the premium, and now seven months
- 2:40:25later we just got the initial results after we did
- 2:40:29our check ins and some of the communities we were
- 2:40:31getting so many kids out of child laver. There literally
- 2:40:33wasn't a school because kids just worked on the farm.
- 2:40:35So like some of these, we literally built a school
- 2:40:37so they could go to school. Because the goal isn't
- 2:40:38just to get the kids out of child labor, it's
- 2:40:40also to get them an education so they're not you know,
- 2:40:42because if you grow up only working on a cacal farm,
- 2:40:45you have no education, so then you're basically doomed to
- 2:40:47working on it your whole life, you know, because you
- 2:40:49don't know anything else, right, And so we just did
- 2:40:53our recent wave of a check ins where we knocked
- 2:40:54on all the doors, check school attendance and everything. And
- 2:40:57so seven months ago was five hundred and fifty kids
- 2:40:59ish roughly in illegal child labor. What do you think
- 2:41:01it was now? Basically six seven months later we were
- 2:41:05able to get a ninety percent reduction and get it
- 2:41:07to where there's only like around fifty still on child
- 2:41:10labor with our first check in. And now we constitute
- 2:41:13a kid remediate out of child labor with two check ins.
- 2:41:15So that was just the first one. So technically, buy
- 2:41:17our books, they wouldn't be fully remediated because you know,
- 2:41:20there might have been an accident or whatever, so we
- 2:41:21like to double check it to make sure things are accurate.
- 2:41:23So we'll do another check in the future. So not
- 2:41:25technically officially remediated, but it just shows that like it's
- 2:41:28possible to reduce the child labor in these areas like dramatically, right,
- 2:41:32Like if you were to apply the things we did there,
- 2:41:34but macroly across the whole country. I mean you're talking
- 2:41:36you could get swerves of hundreds of thousands of kids
- 2:41:38out of legal child labor. And so the big way
- 2:41:41I've been doing or been on is like step one
- 2:41:44is apt to prove its possible so then we can start.
- 2:41:47You know, I like most people like you, they just
- 2:41:49have no idea that there's this much rampid child labor
- 2:41:51in chocolate. I had no idea until you brought it up,
- 2:41:53I know, which is like crazy, and it's like it honestly,
- 2:41:56it really frustrates me because no one has any idea
- 2:41:58and like everyone's just kind of cool. And I think
- 2:42:00part of the problem too is if you were to
- 2:42:01google it, they use like confusing language or they're like, yeah,
- 2:42:04this is our ethical sourcing strategy. But at the end
- 2:42:06of the day, obviously most cows going to Big Chocolate,
- 2:42:10and you know, they can say they're doing all these things,
- 2:42:11but factually there's all these kids in illegal child labor.
- 2:42:14So it's like, I mean, no.
- 2:42:15Speaker 1: One's put in the effort that you're doing what you
- 2:42:17just said that, yeah, and so that's amazing man.
- 2:42:20Speaker 2: Yeah, And well that's what I'm really excited about. And
- 2:42:22I just wanted to mention it a because obviously your
- 2:42:24biggest podcast in the world, and I just want to
- 2:42:25educate people on it. That it's fucking crazy when you're
- 2:42:28buying chocolate. And yeah, I'm really excited though with what
- 2:42:31we're doing because I were essentially with Feastables, building one
- 2:42:34of the most effective like systems for getting kids out
- 2:42:37of illegal childlab in the world. Right by the more
- 2:42:39cacoal we're sourcing, the more we're able to pay a
- 2:42:41living income reference price and then audit the farms and
- 2:42:43then get the kids into schools. And it's like, it's
- 2:42:45pretty interesting. Like with that village you know right now,
- 2:42:48you know it went, there was a ninety percent reduction
- 2:42:50when from over five hundred kids in illegal childliver down
- 2:42:52to fifty. And obviously we're not done. We're going to
- 2:42:53keep over time trying to get those fifty out of
- 2:42:55child labor. But now imagine that if we can keep
- 2:42:57sourcing more cacals, we keep growing, and we could keep
- 2:42:59getting more and more kids out of legal child laver
- 2:43:01and then eventually, because you know, I have over a
- 2:43:03billion followers across all my platforms, you know, I can
- 2:43:05show these case studies and then just like you know,
- 2:43:08Great Big Chocolate into switching over because they make billions
- 2:43:11of dollars a year in profit, they don't have to
- 2:43:12use child labor, and then you know, and I think
- 2:43:14step one is showing that it's actually possible to not
- 2:43:16use it, because right now, technically there's not really a
- 2:43:19way you could, like, you know, I.
- 2:43:20Speaker 1: Think what's really important is getting people to understand that
- 2:43:23that's happening exactly, and you talking about it right now.
- 2:43:26Now people will be aware of it, because I think
- 2:43:28the vast majority of people me included were not aware.
- 2:43:31I know, so then they hear the wait, hold on,
- 2:43:34what about this company that I'm buying chocolate from? Are
- 2:43:36they using child labor?
- 2:43:38Speaker 2: And then you know, and technically I can never like
- 2:43:41tea stables, I can't say child liver free because you know,
- 2:43:43it's not like I have security cameras on the farm.
- 2:43:45A kid could just walk on it and then you know,
- 2:43:47well he lied, right, So I'll you'll be able to
- 2:43:49making We're doing everything we can to make it as
- 2:43:52ethically sourced as possible. And that's why I'm doing these
- 2:43:54case studies where I can literally factually show like people
- 2:43:56n I can on the doors show like without a
- 2:43:58because obviously I know, as I start to talk about
- 2:44:00this more, there's no doubt in my mind. They're going
- 2:44:02to assume me because obviously Big Chocolate doesn't like the
- 2:44:04idea that people are learning that there's so many kids
- 2:44:06in illegal child labor. And because my megaphone's so big,
- 2:44:09they're gonna want me to be quiet. But in a
- 2:44:11perfect world, they'd hear these messages and they would have
- 2:44:14a soul and be like, you're right, we shouldn't make
- 2:44:16billions of dollars in profit off the back of the
- 2:44:18little kids. Let's just put a little bit of the
- 2:44:20money towards getting the kids into school and putting people
- 2:44:23that you know, aren't kids on the farms. And so
- 2:44:25ideally that's what comes of it. We'll see in the
- 2:44:28long run. But right now I'm just really focused on
- 2:44:29building these case studies and really showing like in depth
- 2:44:32exactly how they could do it. So then hopefully they
- 2:44:35just come around to, you know, give them the avenue
- 2:44:37to go, oh, we just didn't know this is cool, cool,
- 2:44:39we'll start doing it. I mean, becausethetically, there isn't really
- 2:44:43like all these chocolate companies are so old, like technically
- 2:44:45the people who built and grew it, like the founders,
- 2:44:49they're dead, right, This is third fourth generation people like,
- 2:44:51some of these people have never built a business from
- 2:44:53ground up, So maybe you could give them a little
- 2:44:55slack and be like, they just don't know any better,
- 2:44:57and it's a problem they don't know how to solve.
- 2:44:58Speaker 1: Fuck them they know, I mean they know they have
- 2:45:01trying to go over.
- 2:45:02Speaker 2: It because the world. If we can get them all
- 2:45:03to switch, I mean.
- 2:45:05Speaker 1: I don't maybe force their hand. I mean maybe just
- 2:45:08making people aware of it will help force their hand.
- 2:45:10Speaker 2: If I was in the biggest, biggest YouTuber in the world,
- 2:45:12if I were, here's a crazy sentence that I do
- 2:45:15believe to be true. If I stopped caring about this
- 2:45:17issue and did nothing, then the one point five million
- 2:45:19kids in illegal child labor, I guarantee it wouldn't change
- 2:45:21it all. Like it wouldn't change it all in the
- 2:45:23next five ten years. Like who else it's been. Look like,
- 2:45:26look at how many kids are in illegal child labor
- 2:45:28in West Africa on cacao farms. Oh yeah, we're we're
- 2:45:30big chocolate scent in an attack.
- 2:45:32Speaker 1: We've had this issue. But listen, man, it's just another
- 2:45:35example of that you're an awesome guy and the fact
- 2:45:39that you don't just care about money and you really
- 2:45:41care about doing the right thing that you've decided to do.
- 2:45:43This is this is another example of why you're great.
- 2:45:46Speaker 2: Thank you well, And I want to educate people on that.
- 2:45:48And another thing i'd also I think is a thing
- 2:45:51that people should hear is especially in America. Do you
- 2:45:54know that. I mean, it's probably not gonna surprise you,
- 2:45:56but forty percent of food that's produced in America ends
- 2:45:58up getting thrown away. I have, yeah, it's and so
- 2:46:02a lot of what we've been doing is working with
- 2:46:04is like working with nonprofits and setting up essentially, like
- 2:46:07you know, so many stores and restaurants just throw away
- 2:46:09perfectly good food or like they'll have things like if
- 2:46:11something's like within a week of being expired, they just
- 2:46:14toss it out because whatever. But it's like it's perfectly edible,
- 2:46:17there's literally nothing wrong with the food. And we've been
- 2:46:19just setting up like many there's a five on one
- 2:46:21see nonprofit called Sharing Access who crushes at this. And
- 2:46:24we've been funding and building like these small logistics hubs,
- 2:46:27like one in New York, you know, and we've been
- 2:46:30through them, and then also our food banks. We've been
- 2:46:32able to distribute over forty million meals to people in
- 2:46:35need across America and instead of like buying food and
- 2:46:38taking in story and distributed, just taking food that would
- 2:46:41have been thrown away but it's perfectly fine and perfectly healthy,
- 2:46:43and just do you know, figuring out how in a
- 2:46:44couple of days to just get it to food drives
- 2:46:46or people in need. And that's another thing too, illegal
- 2:46:49child labor and cacal in that are like two things
- 2:46:51that I feel like people should just be aware of
- 2:46:53because it's a very solvable thing, you know what I mean.
- 2:46:55Like if you work at a retailer, I'm sure a
- 2:46:57lot of people here do that throws away perfectly good
- 2:46:59food because they're like, you know, you never they never
- 2:47:02want to run a risk of something being bad on
- 2:47:03the shelf, so they'll premptively throw it away. Just call
- 2:47:05a local nonprofit and be like, hey, we're this every week.
- 2:47:08We tend to throw away food around this time. Come
- 2:47:10pick it up, like little tweaks. Like that is like
- 2:47:12so simple, but would feed so many people need and
- 2:47:15save us so much money, you know, And I feel
- 2:47:17like it's kind of a no brainer. And I've literally
- 2:47:19seen it in effect, like we're opening up another facility
- 2:47:22that you know, over the next twelve months, should be
- 2:47:23able to distribute around ten million pounds of food, so
- 2:47:25whatever that is maybe like seven million meals. And it's
- 2:47:28like just taking food that would have been thrown away.
- 2:47:30And it's kind of like mind blowing that in America,
- 2:47:32like more people aren't aware of that because it's a
- 2:47:34very solvable thing.
- 2:47:36Speaker 1: To be honest, I think there's so many people that
- 2:47:39are only concentrating on what's going to make them money.
- 2:47:42And of course, you know, it's very rare that someone
- 2:47:45like you thinks about greater good and actually but in.
- 2:47:50Speaker 2: This case it doesn't even that one doesn't even cost
- 2:47:52you money. We're just talking about it instead of just
- 2:47:55the air. Put it in a truck the AFT ye
- 2:47:57to well, maybe one of you, if you're a Walmart
- 2:48:00or I don't even know, with some random store that
- 2:48:02are listening to this, just consider it. Don't throw the
- 2:48:04food away.
- 2:48:05Speaker 1: You're an awesome guy, Jimmy, thank you, Thank you for
- 2:48:07being here. Man, it was really fun. I really appreciate it.
- 2:48:09Speaker 2: Yeah, gradually we got an the Zombie show.
- 2:48:11Speaker 1: We'll do it.
- 2:48:12Speaker 2: We're doing it. Yeah, I think we should handle all
- 2:48:14the work and stuff. You got to think about it.
- 2:48:15Speaker 1: Some more too. Yeah, I'm gonna I'm gonna bounce this
- 2:48:18around because I got excited. I think there's something to it.
- 2:48:21Speaker 2: Next time, next time you see me and Joe together,
- 2:48:23it's gonna be fighting off some zombies.
- 2:48:24Speaker 1: All right, sounds good. Thank you, thank you for having
- 2:48:27my pleasure, and thank you bye everybody,