Latest / Top Ranked | Podcast Business & Marketing Strategies for Women Entrepreneurs
#162: Choosing the Perfect Topic (and Framework!) for Your Online Offer (Podcast Workshop Day 3)
5 Days to Create a High Converting Digital Offer - Day #3
How the heck do you pick a topic for your digital course or membership?
This is an important step in the creation process, because the topic you choose will be the foundation of your entire marketing and sales strategy. But with so many options out there, it can be overwhelming to decide what to focus on.
That's why I'm going to bring you back the basics of a successful offer and help you make the decision based on your "Foundational 5." Your problem, person, solution, benefits and special sauce.
I'm going to be a little controversial…
The skinny
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