Custom Gifting Innovation: Scaling a Brand Through Personalization with Hannah Redmond

The Growth Class with Phil Masiello · Jul 3, 2026 · 36m · transcript

In this episode of The Growth Class, host Phil Masiello interviews Hannah Redmond, Co-Founder and Chief Strategy Officer of Happy Box.

Hannah shares the remarkable journey of turning a thoughtful care package for her sister into one of America’s fastest-growing custom gifting companies. The conversation explores how Happy Box evolved from an Etsy side hustle into a thriving consumer and corporate gifting platform, the bold marketing decisions that fueled explosive growth during the pandemic, and the difficult lessons learned about scaling, profitability, and operational resilience.

Phil and…