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Ep. 107 Scaling Startups and the Rise of Go-to-Market Engineers with Evolve AI
Show Notes:
In this episode of Business Growth Spotlight, host Heidi Schalk sits down with Megan Wells, VP of Marketing at Evolve AI, to explore the future of marketing leadership in an AI-driven world. Megan shares her perspective on the rise of go-to-market engineers, the growing role of automation and prompt engineering, and what it takes to scale effectively within a fast-paced startup environment.
She also dives into the evolving expectations for marketing leaders, emphasizing the need for clear communication, sharp prioritization, and alignment across teams. With a forward-looking lens…
The skinny
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