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Ashy Bines' Million Dollar Pay Day & The Row Over A Caramel Slice · Outspoken the Podcast

• 0:02
  Speaker 1: Hello and welcome to Outspoken, it's your dose of the
• 0:05
  Speaker 1: hottest influencer and pop culture news twice a week. I'm
• 0:08
  Speaker 1: Kate Torber and coming up on today's show, Sammy Robinson
• 0:12
  Speaker 1: is the latest influencer to secure her dream home and
• 0:16
  Speaker 1: the food talk recipe row. But first, almost a year
• 0:20
  Speaker 1: after the shock closure of her activewear brand, Ashley Bynes
• 0:23
  Speaker 1: has revealed the eye-watering amount she made off her collection's
• 0:26
  Speaker 1: first drop. So if the admission came during a recent
• 0:30
  Speaker 1: podcast episode. This isn't the first time that we are
• 0:32
  Speaker 1: speaking about content from one of Ashley Byrne's podcasts, and
• 0:35
  Speaker 1: I don't think that it's a coincidence at all. I
• 0:38
  Speaker 1: really think that her podcast has taken a new direction
• 0:41
  Speaker 1: since it's changed its name and also co-host. The show
• 0:45
  Speaker 1: is now being produced by Nova, and I wouldn't be
• 0:47
  Speaker 1: surprised if they've seen the success that Listener has had
• 0:51
  Speaker 1: with the kick pod and they've gone, we need to
• 0:53
  Speaker 1: replicate that. Hmm. Because as soon as Steph Glessmith and
• 0:56
  Speaker 1: Laura Henshaw started opening up about their sex lives and
• 0:59
  Speaker 1: their business secrets, their podcasts went flying up the charts.
• 1:03
  Speaker 1: And I think that a lot of those outlandish stories
• 1:06
  Speaker 1: are getting attention because they're then featured on news websites.
• 1:09
  Speaker 1: And that leads to more people discovering the podcast and
• 1:11
  Speaker 1: hitting download. And I think But Ashi and her new
• 1:14
  Speaker 1: co-host Tiana, they thought, let's replicate that. We need to
• 1:18
  Speaker 1: start opening up. And that sort of shock value seems
• 1:21
  Speaker 1: to have been brought into their podcast. And I think
• 1:23
  Speaker 1: it also attracts a lot of hate listening because personally,
• 1:26
  Speaker 1: I'm not that interested in hearing Ashi Bynes talking about
• 1:29
  Speaker 1: manifestation and self-improvement, but I do want to hear the
• 1:33
  Speaker 1: juicy details about how much her business makes. I think
• 1:35
  Speaker 1: a lot of influencers thought that they were the draw
• 1:38
  Speaker 1: cards themselves. So they could just talk about any issue
• 1:42
  Speaker 1: or concept that interests them. So for Ashi, obviously she
• 1:44
  Speaker 1: is interested in a bit of that woo-woo stuff. But
• 1:47
  Speaker 1: then I think they quickly realized, hey, we actually need
• 1:49
  Speaker 1: to divulge a bit about our personal lives. I mean,
• 1:51
  Speaker 1: it turned into influencers just answering people's dilemmas and not
• 1:55
  Speaker 1: really giving any information about themselves. Well, in this episode,
• 1:58
  Speaker 1: they did do what a lot of influencers do and
• 2:00
  Speaker 1: they put up a question box for their audience, but
• 2:03
  Speaker 1: they asked their audience to send in burning questions that
• 2:06
  Speaker 1: they think that Ashi and Tiana would generally avoid answering.
• 2:10
  Speaker 1: And they really didn't waste time getting into it with
• 2:13
  Speaker 1: Ashley starting the show by answering what is the easiest
• 2:16
  Speaker 1: cash she's ever made. Let's have a listen to what
• 2:18
  Speaker 1: she said.
• 2:20
  Speaker 2: Influencer work, for sure. Although when I first launched anything,
• 2:25
  Speaker 2: the first launch is always the biggest. So when I
• 2:27
  Speaker 2: first launched ActiveWare, it was over a million dollars in
• 2:30
  Speaker 2: 24 hours. When I first launched my app, it was
• 2:31
  Speaker 2: the same thing. But I feel influencer work is the
• 2:35
  Speaker 2: easiest work that you could do. Like when influencers say
• 2:37
  Speaker 2: they've got a hard job, I'm like... No, you don't. Like, yes,
• 2:42
  Speaker 2: you've got to be creative and you've got to be on. Like,
• 2:44
  Speaker 2: for sure, it still takes brainpower, but it's very easy
• 2:47
  Speaker 2: to promote a product that you genuinely love.
• 2:49
  Speaker 3: Yeah.
• 2:49
  Speaker 2: So I'd say that would be pretty easy.
• 2:51
  Speaker 1: Alicia's got the self-awareness to say that influencing isn't a
• 2:55
  Speaker 1: difficult job. It's interesting how she phrased it though, saying, oh,
• 2:58
  Speaker 1: when influencers say they've got a hard job as if
• 3:00
  Speaker 1: she isn't in that space herself. Yeah, she seemed to
• 3:03
  Speaker 1: want to distance herself from influencers. She is known as
• 3:06
  Speaker 1: being an OG influencer, but I suppose she's made her
• 3:09
  Speaker 1: career a lot broader because she owns so many different businesses.
• 3:12
  Speaker 1: I think that that's what she was trying to establish.
• 3:15
  Speaker 1: Can you imagine though, making $ 1 million in just one day?
• 3:19
  Speaker 1: It'd be pretty nice. I mean, I've always been so
• 3:22
  Speaker 1: curious to know how much influencers actually make when they
• 3:24
  Speaker 1: launch their own product or even when they launch something
• 3:27
  Speaker 1: through an existing brand. And I feel like a few
• 3:29
  Speaker 1: years ago we'd always see influencers– filming their launch. So
• 3:34
  Speaker 1: you'd see them and you'd see how many people were
• 3:35
  Speaker 1: on the website, but you'd never actually be told how
• 3:39
  Speaker 1: much they'd make. You always just assumed it was a
• 3:41
  Speaker 1: fuck ton. Yeah. I mean, there's always been question marks
• 3:43
  Speaker 1: about how much stock influencers actually released to achieve a sellout.
• 3:47
  Speaker 1: I mean, I remember back in the day when Kylie
• 3:49
  Speaker 1: Jenner used to put her lip kits on sale and
• 3:51
  Speaker 1: it was like sold out within 30 seconds and everyone's like,
• 3:55
  Speaker 1: But how many were there? Well, clearly, Ashi sold a
• 3:58
  Speaker 1: hell of a lot of activewear to make a million
• 4:00
  Speaker 1: dollars in 24 hours. And she backed it up when
• 4:02
  Speaker 1: she also launched her app. So she also made a
• 4:05
  Speaker 1: subsequent $ 1 million in 24 hours, which really shows how
• 4:09
  Speaker 1: huge her influence was at the time. Yeah, it appears
• 4:12
  Speaker 1: that influence has waned, though, considering she shut down her
• 4:15
  Speaker 1: activewear collection. I was curious to see when she actually
• 4:18
  Speaker 1: launched her activewear line and whether it was when she
• 4:20
  Speaker 1: was at the height of her fame. I would have
• 4:22
  Speaker 1: said she was at the height of her fame in 2017.
• 4:25
  Speaker 1: But I was surprised to see she only launched this
• 4:27
  Speaker 1: activewear brand baseline in 2020. The thing is, though, I
• 4:31
  Speaker 1: vividly remember buying a pair of cobalt blue leggings from her.
• 4:36
  Speaker 1: Did you? In 2017. So she must have also just
• 4:39
  Speaker 1: had random activewear on her website and it wasn't through
• 4:43
  Speaker 1: the actual brand baseline. I didn't have you down as
• 4:46
  Speaker 1: an Ashley Bynes fan back in the day. I am
• 4:48
  Speaker 1: not an Ashley Bynes fan. I just happened to follow
• 4:51
  Speaker 1: her and I... Cobalt blue is one of my favorite colors.
• 4:54
  Speaker 1: I feel like it looks really good on blondes. And
• 4:56
  Speaker 1: I'm like, I have to have those leggings. I didn't
• 4:59
  Speaker 1: feel they were the best quality though. I think I
• 5:01
  Speaker 1: wore them once and that was it. It seems like
• 5:03
  Speaker 1: Ashley Barnes is a money-making machine when it comes to
• 5:05
  Speaker 1: social media, because she divulged that the most she's been
• 5:08
  Speaker 1: paid for a single social media post is $ 15, 000. And
• 5:13
  Speaker 1: she said the average she would get would be around
• 5:15
  Speaker 1: 10 grand a post. That is absolutely wild. For some reason,
• 5:18
  Speaker 1: all I can think about in this moment is If
• 5:20
  Speaker 1: she was making so much money, why didn't she invest
• 5:23
  Speaker 1: in a nice Christmas tree? OG listeners will know that
• 5:26
  Speaker 1: I think it was a couple of years ago, she
• 5:28
  Speaker 1: shared this toilet brush looking Christmas tree and it had
• 5:31
  Speaker 1: the saddest looking tinsel I've ever seen. It still haunts
• 5:34
  Speaker 1: me to this day. Well, that's just a Balsam Hill
• 5:36
  Speaker 1: sponsorship deal waiting to happen, isn't it? But why doesn't
• 5:39
  Speaker 1: she just pay for her own? She's making 10K off
• 5:41
  Speaker 1: all these posts. Well, 15K evidently. People have different priorities.
• 5:45
  Speaker 1: But she was also talking about like gifting this tree
• 5:47
  Speaker 1: to someone else. That's just one of the stories of
• 5:50
  Speaker 1: Ashley Bynes that really sticks with me. Well, the confessions
• 5:53
  Speaker 1: didn't stop there for Ashley Bynes because she also revealed
• 5:56
  Speaker 1: on her podcast that when she was 18– She used
• 5:59
  Speaker 1: to make 10 to 20 grand a week working as a, quote,
• 6:02
  Speaker 1: skimpy barmaid. Yeah, this surprised me. She said that she
• 6:05
  Speaker 1: used to carry around a lot of shame about this
• 6:07
  Speaker 1: job and she was embarrassed to open up about it
• 6:10
  Speaker 1: until now. And she said it was during a time
• 6:12
  Speaker 1: in her life when she'd just broken up with her
• 6:14
  Speaker 1: boyfriend and she spent six months in WA making serious bank.
• 6:18
  Speaker 1: Here's some of what she said.
• 6:20
  Speaker 2: The men over there just tip like crazy. I was
• 6:22
  Speaker 2: never a topless waiter or topless bar girl. There was
• 6:25
  Speaker 2: the pub that I worked at and then there was
• 6:27
  Speaker 2: one next to it where the topless girls were. I
• 6:28
  Speaker 2: never did that. I just didn't have the confidence to. But, yeah,
• 6:32
  Speaker 2: it was fun. It was a cool time in my life. Fun, different,
• 6:34
  Speaker 2: be at home and just, yeah.
• 6:36
  Speaker 1: Make bank.
• 6:37
  Speaker 2: Make bank. And lots of holidays. Took my friends on holidays.
• 6:40
  Speaker 2: Paid off some bills.
• 6:41
  Speaker 1: I sense that she wanted to make it really clear
• 6:43
  Speaker 1: that she wasn't actually a topless waiter. I feel like
• 6:47
  Speaker 1: she knew that the media would quickly run with that
• 6:50
  Speaker 1: as a headline. And I think she was trying to
• 6:52
  Speaker 1: separate herself from other women working in the industry, which
• 6:55
  Speaker 1: it almost felt a bit uncomfortable to listen to. Yeah,
• 6:58
  Speaker 1: particularly when she made such a big point that when
• 7:00
  Speaker 1: she was working as a barmaid, she actually wore more
• 7:02
  Speaker 1: clothes than other girls working at nightclubs. Yeah, she referenced
• 7:06
  Speaker 1: bedroom nightclub, which again, I'm not from the Gold Coast.
• 7:08
  Speaker 1: I wonder if some of our listeners have some memories
• 7:10
  Speaker 1: of that nightclub. But she said a lot of the
• 7:12
  Speaker 1: women there would get around in lingerie and just underwear.
• 7:16
  Speaker 1: But again, I felt like it was just weird to
• 7:18
  Speaker 1: be like, no, no, no, but I didn't do that.
• 7:20
  Speaker 1: Like I wasn't doing that. And she would say, oh,
• 7:22
  Speaker 1: and I built a good rapport with the men working there.
• 7:26
  Speaker 1: We were more mates than anything else. I mean, again,
• 7:29
  Speaker 1: I suppose she did reference that she felt shame around
• 7:31
  Speaker 1: the role. So maybe she was carrying that a bit
• 7:33
  Speaker 1: into the segment. Yeah, it does sound like that. Now,
• 7:36
  Speaker 1: Ashley did speak about how dangerous this job was. So
• 7:39
  Speaker 1: she said that she was in a really lucky position
• 7:41
  Speaker 1: because she had male friends who would drop her to
• 7:44
  Speaker 1: and from work. However, her co-workers weren't as lucky. They
• 7:48
  Speaker 1: had to hang out at the bar or walk home alone.
• 7:51
  Speaker 1: That's really scary, isn't it? I love this detail of
• 7:54
  Speaker 1: the story, though, because as she said, as part of
• 7:56
  Speaker 1: her job, she had to go by a different name.
• 7:59
  Speaker 1: So the name she got given was Pam. And she
• 8:01
  Speaker 1: said every now and then when she puts up a
• 8:03
  Speaker 1: Q & A box, someone will come out of the
• 8:06
  Speaker 1: woodwork and say, how are you going, Pam? And she
• 8:09
  Speaker 1: said she just can't hide from it, which is maybe
• 8:11
  Speaker 1: why she's decided to open up about it in her
• 8:14
  Speaker 1: own terms. I wonder if she was worried that someone
• 8:16
  Speaker 1: would go to the media about it. Yeah, it seems
• 8:18
  Speaker 1: like maybe someone was threatening to leak this to the media.
• 8:20
  Speaker 1: Not that it's even a very big deal at all.
• 8:23
  Speaker 1: I was just thinking the whole time, okay, so this
• 8:25
  Speaker 1: is like the only fans of them. I also potentially
• 8:27
  Speaker 1: think that Ashley felt like now was a good time
• 8:30
  Speaker 1: to open up about it because we've really evolved as
• 8:32
  Speaker 1: a society. I don't think that they're would have been
• 8:34
  Speaker 1: nearly as much judgment about this story as there would
• 8:36
  Speaker 1: have been five, ten years ago. Now, it was only
• 8:38
  Speaker 1: a couple of weeks ago, Soph, that we were talking
• 8:40
  Speaker 1: about how Ashley Barnes had launched her fragrances into New
• 8:43
  Speaker 1: Zealand and essentially offended the whole country by saying they smelt.
• 8:48
  Speaker 1: So last week, her brand Hideaway launched a new campaign
• 8:53
  Speaker 1: and this time they released an all-natural coconut lube.
• 8:57
  Speaker 4: Well, we've just launched something new.
• 8:59
  Speaker 2: So what is it exactly you're asking?
• 9:01
  Speaker 5: I'll... It's natural lubricant.
• 9:03
  Speaker 4: Why?
• 9:04
  Speaker 5: Because I could not find any in Australia that was clean,
• 9:07
  Speaker 5: smelled good, actually worked, and didn't cost me an arm
• 9:09
  Speaker 5: and a leg. I was paying over $ 100 to order
• 9:12
  Speaker 5: one from the USA because there was nothing here in Australia.
• 9:15
  Speaker 5: I also heard some absolute horror stories where other lubricants
• 9:17
  Speaker 5: that were not natural and clean caused irritation, reactions.
• 9:22
  Speaker 4: And burning. No thank you.
• 9:24
  Speaker 5: So after quickly realizing I wasn't alone in wanting a
• 9:27
  Speaker 5: nice natural product to use in the bedroom, I said
• 9:29
  Speaker 5: to Steve, Let's create it.
• 9:31
  Speaker 2: And we did.
• 9:32
  Speaker 4: It's 100% natural.
• 9:33
  Speaker 2: It's coconut based.
• 9:34
  Speaker 1: No parabens. No silicon. No nasties.
• 9:38
  Speaker 5: Under $ 40 for.
• 9:39
  Speaker 1: A tube of 150 mils.
• 9:41
  Speaker 4: Cute packaging.
• 9:43
  Speaker 2: Easy to order online. So no more awkward supermarket checkout.
• 9:47
  Speaker 1: Tell me you're an influencer without telling me you're an influencer.
• 9:50
  Speaker 1: $ 100 on a bottle of lube. What is going on?
• 9:52
  Speaker 1: Because you can this cost of living crisis. I mean,
• 9:54
  Speaker 1: have I been living under a rock or is that extreme?
• 9:56
  Speaker 1: Like I've never heard anyone spending $ 100 on lube. I
• 10:00
  Speaker 1: get that she's saying it's all natural and it's fancy,
• 10:03
  Speaker 1: et cetera, but aren't most people just going down to
• 10:06
  Speaker 1: Woolies and buying the $ 10 shit off the aisle? I mean,
• 10:08
  Speaker 1: that's the thing. I suppose it's quite a personal thing
• 10:10
  Speaker 1: that people don't generally talk about.
• 10:12
  Speaker 4: No.
• 10:13
  Speaker 1: This story actually does remind me of a guy that
• 10:15
  Speaker 1: one of our friends was dating and I don't want
• 10:17
  Speaker 1: to give too many details because I don't want to
• 10:20
  Speaker 1: get in trouble, but he definitely wasn't dropping a hundred
• 10:22
  Speaker 1: dollars on Lou because he liked to keep a jar
• 10:26
  Speaker 1: of coconut oil. Next to his bed, so on his
• 10:29
  Speaker 1: bedside table, he was keeping it natural and he would
• 10:33
  Speaker 1: spoon a little bit out and use it instead. Look,
• 10:36
  Speaker 1: I don't know if you should be putting that out
• 10:37
  Speaker 1: there because I don't know if that's particularly a safe method.
• 10:40
  Speaker 1: I'm not suggesting that anyone should be doing this. That
• 10:43
  Speaker 1: story blew my mind. Can you imagine the ick of
• 10:45
  Speaker 1: hearing the jar being unscrewed and the scraping of the spoon?
• 10:49
  Speaker 1: Maybe he should just invest in the $ 100 as she
• 10:52
  Speaker 1: finds lube. I mean, whenever I'm cooking with coconut oil,
• 10:55
  Speaker 1: it's really actually hard to get out of the container.
• 10:57
  Speaker 1: Like sometimes you need a warm spoon or- Well, because
• 10:59
  Speaker 1: it's hard. The coconut oil is usually hard. I remember
• 11:02
  Speaker 1: in my early 20s hearing a story about a guy
• 11:05
  Speaker 1: who used to refuse to buy lube because he didn't
• 11:07
  Speaker 1: want to invest in it. So he would use olive oil.
• 11:10
  Speaker 1: Oh my God, Sophie. You're giving some horror stories away.
• 11:13
  Speaker 1: I feel like this is very lowbrow for a podcast.
• 11:15
  Speaker 1: Maybe this is why there's some good natural products on
• 11:17
  Speaker 1: the market now because there's so many people who had
• 11:20
  Speaker 1: bad experiences with olive oil and coconut oil. But I
• 11:23
  Speaker 1: don't think they're doing it for the natural reasons. It
• 11:25
  Speaker 1: sounds like laziness to me. No, but I'm saying that
• 11:27
  Speaker 1: now there's probably women who are like demanding all natural
• 11:31
  Speaker 1: products because they've, you know, had some negative reaction or
• 11:35
  Speaker 1: irritation to stuff that they shouldn't be using. Maybe Ashley
• 11:38
  Speaker 1: Bynes is doing God's work here.
• 11:41
  Speaker 3: We're outside Brookie's Bakehouse. It is just opening this morning.
• 11:44
  Speaker 3: We've been working on this story today. Regarding the allegations
• 11:48
  Speaker 3: of plagiarism against Brookie made by Nagi from Recipe Tin Eats.
• 11:52
  Speaker 1: Two of Australia's most popular food creators are engaged in
• 11:55
  Speaker 1: a plagiarism row over dessert recipes. Nagi Maharshi has accused
• 12:00
  Speaker 1: Brook Bellamy of plagiarising two of her recipes in her
• 12:03
  Speaker 1: best-selling cookbook, Bake with Brookie. Brook denies the claim, saying
• 12:07
  Speaker 1: all the recipes in her cookbook are her own. Kate,
• 12:10
  Speaker 1: before we get into it, can you get us up
• 12:11
  Speaker 1: to speed with the main players of this story? Yeah,
• 12:14
  Speaker 1: so this story is massive because these two food creators
• 12:17
  Speaker 1: are big deals in the Australian food industry. You've got Nagi,
• 12:21
  Speaker 1: who is one of Australia's most beloved and influential home cooks.
• 12:25
  Speaker 1: She is the founder of highly successful food blog, Recipe
• 12:28
  Speaker 1: Tin Eats. I'm a regular visitor to the blog. Nearly
• 12:31
  Speaker 1: all of my good recipes come from Nagi. And I
• 12:33
  Speaker 1: think what really sets her recipes apart is that they're
• 12:36
  Speaker 1: easy enough to cook on a weeknight, but they taste
• 12:39
  Speaker 1: amazing and they're pretty cost effective. I'm just obsessed with
• 12:41
  Speaker 1: her dog, Dozer. He's a senior golden retriever. He is adorable.
• 12:45
  Speaker 1: He's got the cutest white face. He's had a couple
• 12:47
  Speaker 1: of health problems. And it's really him who's won me over.
• 12:51
  Speaker 1: I just, they're such a sweet duo together. Every one
• 12:54
  Speaker 1: of her Instagram stories that features Doza, I put a
• 12:56
  Speaker 1: little love heart on. Now, her story is a really
• 12:59
  Speaker 1: an inspirational one too, because she gave up her job
• 13:02
  Speaker 1: in corporate finance in 2014 to pursue her passion with food.
• 13:06
  Speaker 1: And since then, her blog has amassed over 500 million views.
• 13:10
  Speaker 1: She's attracted almost 2 million social media followers and released
• 13:14
  Speaker 1: two bestselling cookbooks, To top it off, in 2020, Nagi
• 13:18
  Speaker 1: founded a not-for-profit food bank called Recipe Tin Meals that
• 13:22
  Speaker 1: donates nearly 100,000 meals to vulnerable people in Sydney. So
• 13:25
  Speaker 1: she is an incredible woman.
• 13:27
  Speaker 6: Yeah.
• 13:27
  Speaker 1: As for Brooke Bellamy, she launched Brookie's Bakehouse in Brisbane
• 13:31
  Speaker 1: in 2022, and the bakery was an instant success thanks
• 13:35
  Speaker 1: to her massive presence on TikTok. So she has 2
• 13:39
  Speaker 1: million TikTok followers and 1 million on Instagram. And most days,
• 13:43
  Speaker 1: there is a massive lineup just to get into her bakery.
• 13:47
  Speaker 1: And it got to the point where Brooke began having
• 13:49
  Speaker 1: to ship cookies and cakes Australia-wide and even internationally because
• 13:53
  Speaker 1: the demand was so huge. She's even opened up pop-up
• 13:56
  Speaker 1: stores in Abu Dhabi and also Dubai. And in October
• 14:00
  Speaker 1: last year, she published a cookbook called Bake with Brookie.
• 14:03
  Speaker 1: And it has been incredibly successful. Up until this point,
• 14:07
  Speaker 1: she sold over 92,000 copies. And she has generated a
• 14:10
  Speaker 1: predicted $ 4. 6 million in sales. Now we need to talk
• 14:15
  Speaker 1: about the allegations. So on Tuesday, Nagi announced on her
• 14:18
  Speaker 1: website that she had made copyright infringement allegations against Penguin
• 14:22
  Speaker 1: Random House Australia. She wrote, this is a story about
• 14:26
  Speaker 1: a multi-million dollar cookbook by a social media influencer published
• 14:30
  Speaker 1: by a blue chip publisher featuring numerous recipes that in
• 14:33
  Speaker 1: my opinion are plagiarized. Given the detailed and extensive word
• 14:37
  Speaker 1: for word similarities to mine, and those of other authors.
• 14:41
  Speaker 1: To me, the similarities between the recipes in question are
• 14:43
  Speaker 1: far too specific and detailed to be dismissed as coincidence.
• 14:47
  Speaker 1: Penguin has denied the allegations. I have received no response
• 14:50
  Speaker 1: from Brooke Bellamy, the author. Now, the recipes in question
• 14:54
  Speaker 1: are a caramel slice and a baklava. Nagi went on
• 14:57
  Speaker 1: to share screenshots of the recipes side by side to
• 15:00
  Speaker 1: show the similarities. Now, within hours, Brooke responded to the allegations,
• 15:05
  Speaker 1: denying that she plagiarized any recipes in her cookbook. She
• 15:09
  Speaker 1: claimed that she'd been selling caramel slices commercially since 2016.
• 15:13
  Speaker 1: She wrote on March, 2020 recipe tin eats published a
• 15:17
  Speaker 1: recipe for caramel slice. It uses the same ingredients as
• 15:20
  Speaker 1: my recipe, which I have been making and selling since
• 15:23
  Speaker 1: four years prior. Now as a form of a receipt,
• 15:26
  Speaker 1: she shared a photo of her pastry case in the
• 15:29
  Speaker 1: bakery and circled the caramel slice on a plate. Now
• 15:32
  Speaker 1: I don't quite understand how the photo proves that she
• 15:36
  Speaker 1: used a particular recipe. God, does anyone else feel like
• 15:38
  Speaker 1: caramel slice though? Just like, I feel like I've got
• 15:41
  Speaker 1: to try this recipe out. I mean, Brookie also claimed
• 15:45
  Speaker 1: that she offered to remove both the caramel slice and
• 15:48
  Speaker 1: baklava recipe from future prints of her book to prevent
• 15:51
  Speaker 1: further aggravation. Now, another popular baking identity has come out
• 15:55
  Speaker 1: of the woodwork to also make claims against Brook. So
• 15:58
  Speaker 1: Sally McKenney from Sally's Baking Addiction in the U.S., alleged
• 16:02
  Speaker 1: that Brooke's vanilla cake recipe also closely resembles her own.
• 16:07
  Speaker 1: Nagi also has since accused Brooke of copying the late
• 16:10
  Speaker 1: Bill Granger's Portuguese tart recipe. Again, this segment is making
• 16:14
  Speaker 1: me very hungry, but I want to pose the big
• 16:16
  Speaker 1: question to you because this is what I've been thinking
• 16:18
  Speaker 1: about all week in terms of this story. Is it
• 16:21
  Speaker 1: possible to plagiarize a recipe? Because it's a really interesting discussion.
• 16:26
  Speaker 1: Where is the line between inspiration and plagiarism, particularly when
• 16:30
  Speaker 1: it comes to baking sweet goods? Because there's such a
• 16:33
  Speaker 1: formula you need to follow. It's not like a savoury
• 16:36
  Speaker 1: recipe where you can chuck in a bit of this
• 16:38
  Speaker 1: and a bit of that and it'll work out. Yeah,
• 16:40
  Speaker 1: and I think there was a lot of confusion, particularly
• 16:42
  Speaker 1: because everyone was focused on the caramel slice recipe. And
• 16:46
  Speaker 1: a caramel slice is a very traditional recipe. There's not
• 16:49
  Speaker 1: a lot of different ways you can make it. So
• 16:52
  Speaker 1: a lot of people don't understand it. how a recipe
• 16:55
  Speaker 1: for caramel slice can be copied. Yeah, because it's a
• 16:57
  Speaker 1: very basic recipe, isn't it?
• 16:59
  Speaker 2: Yeah.
• 16:59
  Speaker 1: But the thing is, those people clearly don't follow Nagi
• 17:02
  Speaker 1: on social media because she often shares the long process
• 17:06
  Speaker 1: that she goes to develop a recipe. And yes, a
• 17:08
  Speaker 1: caramel slice recipe doesn't differ much, but you can perfect
• 17:13
  Speaker 1: it and you can test different ratios out. And that's
• 17:15
  Speaker 1: what she does. So she's not saying that she invented
• 17:18
  Speaker 1: the recipe, but she's saying that she's extensively tested different
• 17:21
  Speaker 1: versions until she's come up with one that's worked best
• 17:24
  Speaker 1: for her. It's definitely very complex. And I think unless
• 17:27
  Speaker 1: you're a chef and know what goes into developing a recipe,
• 17:30
  Speaker 1: you probably don't fully understand it. Legal experts have weighed
• 17:34
  Speaker 1: in saying that, yes, it is possible to plagiarize a recipe,
• 17:37
  Speaker 1: but recipe copyright cases are very complex. So you can't
• 17:41
  Speaker 1: copyright the concept of, say, a caramel slice. But once
• 17:45
  Speaker 1: you've written down that recipe... That becomes a copyright literary work?
• 17:49
  Speaker 4: Yeah.
• 17:50
  Speaker 1: So in Australia, copyright law protects the unique expression of
• 17:54
  Speaker 1: a recipe, which means the specific wording, instructions, and presentation. However,
• 17:59
  Speaker 1: the underlying idea, list of ingredients, or general method is
• 18:02
  Speaker 1: not protected by law. Therefore, copying the exact text or
• 18:07
  Speaker 1: unique elements of a recipe without permission is can constitute
• 18:10
  Speaker 1: copyright infringement. We reckon that's why sometimes we see recipes
• 18:14
  Speaker 1: where people have thrown in some really random ingredients. You're like, wow,
• 18:18
  Speaker 1: that doesn't really belong in there, but they've tried to
• 18:20
  Speaker 1: make it different. Well, I think it's also around the
• 18:23
  Speaker 1: way you present the recipe. So a lot of cookbook
• 18:25
  Speaker 1: authors will tell a really special story about how they
• 18:30
  Speaker 1: came to create the recipe or you know, the inspiration
• 18:33
  Speaker 1: behind it. And in Brookie's cookbook, we're not seeing that
• 18:37
  Speaker 1: as a very basic recipe. Oh, here, this is how
• 18:39
  Speaker 1: I made it. The steps are simple. So there's not
• 18:42
  Speaker 1: really that art of storytelling within it as well. It's
• 18:45
  Speaker 1: quite interesting. And I think something that seemed to catch
• 18:48
  Speaker 1: Brook out a little bit was that there was a
• 18:50
  Speaker 1: mistake in Nagi's baklava recipe, which is then mirrored in
• 18:54
  Speaker 1: Brook's recipe, which is a bit awkward. Yeah, I think
• 18:58
  Speaker 1: that was a little bit of a smoking gun for
• 18:59
  Speaker 1: some people. Now, while the whole plagiarism recipe situation is
• 19:04
  Speaker 1: complex from a copyright perspective, when it comes to how
• 19:07
  Speaker 1: the food writing industry views it, it's quite different because
• 19:10
  Speaker 1: from an ethical stance, closely mimicking someone's recipe is considered plagiarism.
• 19:15
  Speaker 1: It's very frowned upon, isn't it? And again, that is
• 19:17
  Speaker 1: from an ethical stance, not so much a legal stance.
• 19:20
  Speaker 6: Yeah.
• 19:20
  Speaker 1: So the best practice is to credit the original source
• 19:23
  Speaker 1: and that's what Nagi wanted. She said that she would
• 19:25
  Speaker 1: have given Brooke her permission and blessing to use the
• 19:28
  Speaker 1: recipe if she'd just asked. I feel like the food
• 19:31
  Speaker 1: community in Australia is probably quite a tight-knit one. It
• 19:33
  Speaker 1: seems like a very wholesome community.
• 19:35
  Speaker 3: Yeah.
• 19:36
  Speaker 1: I feel like, again, if permission was sought, she would
• 19:39
  Speaker 1: have just given it. Yeah, and I think while a
• 19:40
  Speaker 1: lot has been said about this case, one thing that
• 19:44
  Speaker 1: I haven't seen discussed is this hierarchy in the food
• 19:47
  Speaker 1: creator space. And I think a lot of the vitriol
• 19:49
  Speaker 1: aimed at Brooke has to do with the fact that
• 19:51
  Speaker 1: people don't think she's got baking credentials. She had a
• 19:54
  Speaker 1: meteoric rise into the food industry from TikTok. And I
• 19:57
  Speaker 1: remember her content popping up on my TikTok for you
• 19:59
  Speaker 1: page and being absolutely amazed at how she had managed
• 20:02
  Speaker 1: to build this incredible business from just sharing day in
• 20:05
  Speaker 1: the life vlogs. just discovered since the plagiarism scandal broke
• 20:09
  Speaker 1: that Brooke was a highly successful travel blogger before opening
• 20:12
  Speaker 1: her bakery. She was known by her maiden name, Brooke Sarwood,
• 20:16
  Speaker 1: and she started up a travel blog called World of
• 20:18
  Speaker 1: Wanderlust in 2012. This blog was absolutely massive. She had
• 20:21
  Speaker 1: around 6 million readers a year and 1.2 million social
• 20:25
  Speaker 1: media followers from it. It was actually during her travels
• 20:28
  Speaker 1: that she developed her love for food and for baking,
• 20:30
  Speaker 1: which has then inspired her career in food thus far.
• 20:34
  Speaker 4: Yeah.
• 20:34
  Speaker 1: And before Brookie's Bakehouse, she opened her first bakery in
• 20:37
  Speaker 1: Tasmania in 2016 called Charlie's Dessert House. Now it was
• 20:41
  Speaker 1: in 2020 when the pandemic hit that Brooke found herself
• 20:45
  Speaker 1: at this crossroad when international travel was halted. And that's
• 20:48
  Speaker 1: when she turned her attention to baking and eventually opened
• 20:51
  Speaker 1: Brookie's Bakehouse in 2022. It is interesting to consider how
• 20:55
  Speaker 1: many of Brooke's travel audience converted over to her baking
• 20:59
  Speaker 1: content because Her Instagram account is still live, her Wanderlust one,
• 21:03
  Speaker 1: and she actually links to Brookie's Bakehouse over there. I
• 21:07
  Speaker 1: suppose travel and food sort of go hand in hand,
• 21:10
  Speaker 1: don't they? Because a lot of the time travel bloggers
• 21:13
  Speaker 1: will show you a country's cuisine. It's very aspirational content.
• 21:17
  Speaker 1: So I can see how they go quite nicely together. Yeah,
• 21:20
  Speaker 1: it definitely makes sense. And I think it is this
• 21:23
  Speaker 1: influencer status that Brook had before launching Brookie's Bakehouse that
• 21:28
  Speaker 1: has got people questioning how Is she a legitimate baker?
• 21:31
  Speaker 1: Is this just another business venture for her? I feel
• 21:34
  Speaker 1: like those who are questioning it are definitely people in
• 21:36
  Speaker 1: the food industry and who have been working in the
• 21:38
  Speaker 1: food industry for decades. And they feel a little bit
• 21:42
  Speaker 1: insecure about the rise of these TikTok content creators because,
• 21:45
  Speaker 1: I mean, all over my algorithm at the moment, I'm
• 21:48
  Speaker 1: seeing these really quick, fast recipes that are easy to make.
• 21:52
  Speaker 1: And there isn't really a lot of crediting going on.
• 21:55
  Speaker 1: And people are building huge careers off being really creative
• 21:59
  Speaker 1: in the way that they film something, but maybe those
• 22:01
  Speaker 1: people don't actually have the technical skills in building a recipe.
• 22:04
  Speaker 1: But isn't this just how the cooking landscape has progressed?
• 22:07
  Speaker 1: I mean, we originally had cookbook authors. Now we have
• 22:10
  Speaker 1: bloggers and now we have got TikTok creators. There's always
• 22:13
  Speaker 1: been snobbery around the next iteration. Is that just what
• 22:16
  Speaker 1: we're seeing here? It definitely is the way forward. And
• 22:19
  Speaker 1: it's the way that I personally build up recipes for dinner.
• 22:22
  Speaker 1: I'll always save something that looks quick and easy, but
• 22:25
  Speaker 1: I think the frustration is coming from food creators who
• 22:27
  Speaker 1: have worked in the industry for decades and they've tested
• 22:30
  Speaker 1: and trialed these recipes for people to then seemingly steal them.
• 22:34
  Speaker 1: And with creators like Nagi, she's all about building a
• 22:38
  Speaker 1: story and their work is beautiful. Like their works of art,
• 22:42
  Speaker 1: what they create about these particular recipes and the personal
• 22:45
  Speaker 1: stories that they bring into them. And I think that
• 22:47
  Speaker 1: there's some frustration that maybe there's a section of people
• 22:50
  Speaker 1: who just want to be TikTok famous. So they're going
• 22:52
  Speaker 1: to start ripping off people's recipes and they're not really
• 22:55
  Speaker 1: into food themselves.
• 22:56
  Speaker 6: Yeah.
• 22:56
  Speaker 1: And I think there's this skepticism around someone like Brooke,
• 22:59
  Speaker 1: who has had success in the travel industry, being a
• 23:01
  Speaker 1: travel influencer. And then people are probably like, oh, hang on.
• 23:04
  Speaker 1: She just moved into the baking industry because that was
• 23:07
  Speaker 1: the next thing that was popular on TikTok. And there
• 23:10
  Speaker 1: is a flattening of this recipe development on TikTok. People
• 23:14
  Speaker 1: aren't crediting different creators. So yeah, I can see why
• 23:19
  Speaker 1: there is a little bit of a battle between the
• 23:20
  Speaker 1: old school and the new school. Another point of contention
• 23:24
  Speaker 1: has been around Brooke's supposed wealth. So Brooke is married
• 23:28
  Speaker 1: to landscape architect Justice Bellamy and they have a young
• 23:31
  Speaker 1: daughter together called Colette. Wait, wait, so his name is Justice? Yes.
• 23:35
  Speaker 1: Sounds like a judge. Yeah, well, that's his first name.
• 23:38
  Speaker 1: His other brothers and sisters have quite unique names too.
• 23:40
  Speaker 1: I can tell from the name Justice that he is
• 23:42
  Speaker 1: filthy rich. Yeah. Yeah, there's been this chatter online that
• 23:46
  Speaker 1: Justice is a billionaire thanks to his family founding Bellamy Organics.
• 23:50
  Speaker 1: So Bellamy Organics actually started out as a formula company
• 23:53
  Speaker 1: in Tasmania. People are saying he funded Brooks Bakeries and
• 23:56
  Speaker 1: she's had this leg up in the industry. Now, while
• 23:59
  Speaker 1: it is true that Justice's parents originally founded Bellamy Organics,
• 24:02
  Speaker 1: they sold it in 2007 to Tasmania Pure Foods. And
• 24:07
  Speaker 1: at the time, the company wasn't quite breaking even and
• 24:09
  Speaker 1: they had three employees. Since then, the company changed its
• 24:13
  Speaker 1: name to Bellamy Australia and in 2019 was acquired by
• 24:16
  Speaker 1: a Chinese company for $ 1. 5 billion. So I'm sure that
• 24:21
  Speaker 1: Justice's family made good money out of the company in 2007,
• 24:24
  Speaker 1: but nowhere near a billion dollars. I kind of feel
• 24:27
  Speaker 1: like it's irrelevant, even if she did get a leg up.
• 24:30
  Speaker 1: She still built her own successful social media career and
• 24:34
  Speaker 1: that's how she's generated interest in her food yes obviously
• 24:38
  Speaker 1: it helps to be given money to open a bakery
• 24:40
  Speaker 1: but she wouldn't be having lines out the door if
• 24:42
  Speaker 1: it wasn't for her excellent marketing yeah and it seems
• 24:45
  Speaker 1: like since this story has hit the media people are
• 24:47
  Speaker 1: really focusing on the money involved because obviously it's been
• 24:50
  Speaker 1: touted as this 4.6 million dollar cookbook and People are
• 24:55
  Speaker 1: pointing out that Brooke purchased a $ 3. 6 million home off
• 24:58
  Speaker 1: the back of the success of the cookbook. And I
• 25:01
  Speaker 1: think it's also because Nagi is viewed as Australia's sweetheart.
• 25:04
  Speaker 1: So anyone who comes up against her, it's very difficult
• 25:07
  Speaker 1: for them. That's why I was surprised that Nagi actually
• 25:11
  Speaker 1: came out with these allegations because it is very off
• 25:14
  Speaker 1: brand for her. It sounds like this story has been
• 25:17
  Speaker 1: going on behind the scenes for about six months now.
• 25:19
  Speaker 1: So it's not like Brooke was blindsided when Nagi released
• 25:22
  Speaker 1: her statement. It sounds like she did give her some
• 25:25
  Speaker 1: time to come back at her before going public with it.
• 25:29
  Speaker 1: We need to remember that this is a business issue.
• 25:31
  Speaker 1: So Nagi last week urged her followers to stop trolling
• 25:34
  Speaker 1: Brooke and said, you've got to remember, this is my
• 25:36
  Speaker 1: business having an issue with Penguin. It's not an issue
• 25:39
  Speaker 1: directly with Brooke. Yes, she is involved. Let's go to
• 25:42
  Speaker 1: more of what she said.
• 25:44
  Speaker 6: You know, share your opinions, have heated debates, support Brookies,
• 25:49
  Speaker 6: support me, disagree with both of us, think we're pathetic,
• 25:53
  Speaker 6: whatever you want. But just keep it respectful. No trolling,
• 25:59
  Speaker 6: no hateful comments. Fundamentally, at the end of the day,
• 26:03
  Speaker 6: we're talking recipes and this is a business dispute. You know,
• 26:07
  Speaker 6: these are legal allegations that I have made against Penguin,
• 26:12
  Speaker 6: a corporate, Allegations made by my company. So you just
• 26:19
  Speaker 6: got to be respectful about this. You know, it's the
• 26:22
  Speaker 6: recipe tin way.
• 26:24
  Speaker 1: I think this just really shows what an amazing person
• 26:26
  Speaker 1: Nagi is. And people do need to understand that this
• 26:29
  Speaker 1: is a commercial dispute between businesses, not women. The sad
• 26:32
  Speaker 1: thing is, though, whenever women are involved in a conflict
• 26:35
  Speaker 1: like this, the media turn it into a bit of
• 26:37
  Speaker 1: a catfight and say that they're facing off against each other.
• 26:40
  Speaker 1: They don't make it into a business dispute. They tend
• 26:42
  Speaker 1: to make it very personal. I was seeing all over
• 26:45
  Speaker 1: my TikTok on the day that Nagi made her allegations,
• 26:49
  Speaker 1: people sharing these hilarious videos showing their two cookbooks facing
• 26:52
  Speaker 1: off on the bookshelf being like, oh, this is awkward
• 26:54
  Speaker 1: that they're next to each other or Well, Kmart were
• 26:57
  Speaker 1: playing into it the other day when I was there
• 26:59
  Speaker 1: because at the checkout, they had the two cookbooks there.
• 27:02
  Speaker 1: They were obviously like, well, if everyone's talking about these,
• 27:04
  Speaker 1: let's place them front and centre. What makes this even
• 27:07
  Speaker 1: more awkward is that Nagi and Brooke are set to
• 27:10
  Speaker 1: appear this week at an Australian Book Industry Awards in Melbourne.
• 27:14
  Speaker 1: So both of their cookbooks have been shortlisted in the
• 27:16
  Speaker 1: same category. So I wonder if someone is just not
• 27:19
  Speaker 1: going to turn up. Yeah, I think in this instance, Brooke,
• 27:22
  Speaker 1: Maybe a no-show. It's a hard one because then if
• 27:25
  Speaker 1: she doesn't show up, it almost looks like she's saying
• 27:27
  Speaker 1: she has done the wrong thing. Yeah, if I was
• 27:29
  Speaker 1: their PR managers, I'd say, hey, ladies, both turn up
• 27:32
  Speaker 1: and be on the red carpet together showing some form
• 27:35
  Speaker 1: of solidarity and say this is a business dispute. It's
• 27:37
  Speaker 1: not personal. Or, I mean, not even turn up on
• 27:39
  Speaker 1: the red carpet together but just look civil, maybe shake
• 27:42
  Speaker 1: hands or something.
• 27:43
  Speaker 4: I was not expecting it. It all happened within the
• 27:48
  Speaker 4: space of like 48 hours. I sold mine and.
• 27:51
  Speaker 1: Bought another one. Sammy Robinson has made a return to
• 27:54
  Speaker 1: YouTube to announce she's officially a homeowner. The One Mile
• 27:57
  Speaker 1: founder who lives in Sydney revealed she purchased her dream
• 28:00
  Speaker 1: home over the Easter long weekend. Yeah, it's been a
• 28:03
  Speaker 1: bit of a whirlwind for Sammy because she bought her
• 28:05
  Speaker 1: new home just two days after selling her apartment. It
• 28:09
  Speaker 1: all happened so quickly. So Sammy said that while she
• 28:12
  Speaker 1: has been doing her research and looking at property online
• 28:15
  Speaker 1: for about a year, she hadn't actually attended an open inspection.
• 28:19
  Speaker 1: Until she sold her apartment. But that's living life on
• 28:22
  Speaker 1: the edge, isn't it? Yeah. So as soon as the
• 28:24
  Speaker 1: paperwork for her apartment was done, Sammy made a short
• 28:27
  Speaker 1: list of 20 properties that she wanted to check out
• 28:29
  Speaker 1: that weekend. So she went with her mom and looked
• 28:32
  Speaker 1: at as many as they could. And she instantly fell
• 28:35
  Speaker 1: in love with a property. And basically the real estate
• 28:38
  Speaker 1: agent said to her, if you put in an offer today,
• 28:40
  Speaker 1: you'll be in with a really good chance. So this
• 28:42
  Speaker 1: is day one of looking at properties. I think that's
• 28:45
  Speaker 1: what happens though when you're looking for a house. You
• 28:47
  Speaker 1: don't realize how quick you have to be. Yeah. Well,
• 28:50
  Speaker 1: Sammy said that she loved this house so much that
• 28:53
  Speaker 1: she went to her solicitor straight away. She spent four
• 28:56
  Speaker 1: hours there going over the contract and going back and
• 28:58
  Speaker 1: forth with the current owners, and she put in an
• 29:00
  Speaker 1: offer that afternoon. By Sunday night, she got a call
• 29:03
  Speaker 1: saying that the offer had been accepted. Must have been
• 29:05
  Speaker 1: a good offer. It all happened in the space of
• 29:08
  Speaker 1: 48 hours. Here's how she reacted.
• 29:10
  Speaker 4: I can't even explain what's just happened this weekend. Like,
• 29:18
  Speaker 4: I have no words.
• 29:21
  Speaker 1: For another house. We just got accepted.
• 29:28
  Speaker 4: You got a backyard now.
• 29:30
  Speaker 6: Oh my God. You got a backyard.
• 29:32
  Speaker 3: Have you been working hard?
• 29:33
  Speaker 4: Have you been working so hard?
• 29:35
  Speaker 1: That was Sammy telling her dogs that they're going to
• 29:37
  Speaker 1: be getting a backyard, which is a bit of a
• 29:39
  Speaker 1: social media trend at the moment. I've seen people saying
• 29:41
  Speaker 1: that they're only working hard in order to secure their
• 29:44
  Speaker 1: dogs a backyard. She also dropped that her dogs are
• 29:47
  Speaker 1: going to be water babies. So I'm guessing this house
• 29:49
  Speaker 1: is near the water or has a pool. And it
• 29:51
  Speaker 1: must be pretty big because her roommate Holly is going
• 29:55
  Speaker 1: to continue living with her and her sister is going
• 29:57
  Speaker 1: to move in. So... I would be predicting that this
• 30:01
  Speaker 1: would have quite a number of bedrooms. Yeah, well, I mean,
• 30:04
  Speaker 1: she must be doing well with one mile just to
• 30:05
  Speaker 1: be dropping money so quickly on a house. Well, particularly
• 30:08
  Speaker 1: because she has described this as being her dream house.
• 30:11
  Speaker 1: Let's have a listen to what she said.
• 30:13
  Speaker 4: It's like my dream house. It makes me really emotional
• 30:19
  Speaker 4: and I feel like I haven't had a chance to
• 30:20
  Speaker 4: let it digest. It manifested this place specifically. This was
• 30:25
  Speaker 4: everything that was on my list. This place, I will
• 30:29
  Speaker 4: be out for quite a while and I want to
• 30:32
  Speaker 4: make it perfect. And I want to, I'm just after
• 30:35
  Speaker 4: doing my store renos and sort of the fit out
• 30:37
  Speaker 4: and the design and the interior design aspect of that.
• 30:40
  Speaker 4: I feel like I've developed such a newfound passion for
• 30:43
  Speaker 4: that or interest in that.
• 30:45
  Speaker 1: This must be a pretty epic house if she is
• 30:47
  Speaker 1: saying that this is her dream home, because she has
• 30:50
  Speaker 1: lived in some pretty incredible houses with her parents. I mean,
• 30:53
  Speaker 1: her parents' house had a view of of the Sydney
• 30:55
  Speaker 1: Harbour Bridge. She's also had some incredible holiday houses near
• 30:58
  Speaker 1: the water. I always remember when I first started following her,
• 31:03
  Speaker 1: every New Year's she would have this incredible photo of
• 31:05
  Speaker 1: her and her boyfriend Nick at the time making out
• 31:08
  Speaker 1: when the clock struck midnight and the fireworks were going
• 31:11
  Speaker 1: off and you could see the Sydney Harbour Bridge in
• 31:13
  Speaker 1: the background. And I always thought, who is the poor
• 31:15
  Speaker 1: mug to start taking this photo? A perfect influencer backdrop there.
• 31:20
  Speaker 1: One thing that really stood out to me when I
• 31:21
  Speaker 1: was watching this vlog was just how grateful Sammy was
• 31:24
  Speaker 1: to her audience. So she said that she was eternally
• 31:27
  Speaker 1: grateful for her followers and she would never be able
• 31:29
  Speaker 1: to live this life without them. And she's been able
• 31:32
  Speaker 1: to transition from YouTube to a successful business owner because
• 31:35
  Speaker 1: of the support from them. She's a real class act.
• 31:37
  Speaker 1: People will know that she is a favorite of mine,
• 31:39
  Speaker 1: but it just was very genuine. It didn't feel like
• 31:42
  Speaker 1: she was just ticking a box because I do feel
• 31:44
  Speaker 1: like There is a bit of a formula if you're
• 31:46
  Speaker 1: an influencer and you've bought a house. You must show
• 31:48
  Speaker 1: that you were grateful to your audience, even though it's
• 31:51
  Speaker 1: quite clear that Sammy has worked very hard building her business,
• 31:53
  Speaker 1: but she knows without her audience, no one will be
• 31:57
  Speaker 1: buying the products. It's interesting to consider how much she
• 32:00
  Speaker 1: must be making from one mile because we spoke about
• 32:03
  Speaker 1: earlier in the show about Ashley Bynes and how she
• 32:05
  Speaker 1: made a million dollars in the first 24 hours of
• 32:08
  Speaker 1: her active wear drop to think that Sammy has two
• 32:11
  Speaker 1: stores in Sydney, two retail stores. Well, she's just set
• 32:14
  Speaker 1: to open the second one in Paddington.
• 32:16
  Speaker 3: Yeah.
• 32:16
  Speaker 1: Plus obviously her online e-commerce website. She must be doing
• 32:20
  Speaker 1: so well.
• 32:21
  Speaker 4: Yeah.
• 32:21
  Speaker 1: And there's been a lot of talk about her broadening
• 32:24
  Speaker 1: her horizons to the US. She's done a lot of
• 32:27
  Speaker 1: shoots over there. I think they did something with Kendall Jenner.
• 32:29
  Speaker 1: So no, it actually wasn't Kendall Jenner. It was just
• 32:32
  Speaker 1: another model called Kendall. So I think it was off
• 32:35
  Speaker 1: the back of Kendall wearing one of the items of
• 32:37
  Speaker 1: clothing and they really played on it. They were shooting
• 32:39
  Speaker 1: with Kendall. Well, I bought it. Touching on Sammy's store
• 32:42
  Speaker 1: that she set to open in Paddington. I love it
• 32:44
  Speaker 1: because she's talking about having a signature sandwich at the store.
• 32:49
  Speaker 1: I feel like sandwiches are all the rage. Yes, they are.
• 32:51
  Speaker 1: They're all over my TikTok at the moment. And the
• 32:53
  Speaker 1: more ingredients, the better, it seems. Yeah, there is an
• 32:56
  Speaker 1: incredible store in Adelaide called Dante's, which I have to
• 32:59
  Speaker 1: say make the best sandwiches. Yeah, you were raving about
• 33:02
  Speaker 1: them the other day. I need to go there. Apparently
• 33:04
  Speaker 1: it's the, what is it, the tuna melt that's really good. Oh,
• 33:07
  Speaker 1: the tuna melt is incredible. I'm not really a fan
• 33:10
  Speaker 1: of tuna, but this is next level. If you had
• 33:12
  Speaker 1: a signature sandwich, what would be in it? I, being vegetarian,
• 33:17
  Speaker 1: I obviously eat a little bit of fish. Pescatarian. Pescatarian.
• 33:21
  Speaker 1: I would just love a sandwich bursting with salad. So carrot, beetroot, cheese,
• 33:27
  Speaker 1: maybe a bit of feta in there, avocado, capsicum, cucumber,
• 33:32
  Speaker 1: like just any vegetable you can think of. A bit
• 33:35
  Speaker 1: of mayonnaise. I mean, it's not very interesting. Salt and pepper.
• 33:37
  Speaker 1: Salt and pepper, yeah. And on a sourdough. It has
• 33:40
  Speaker 1: to be on a sourdough. That's hard to bite into
• 33:43
  Speaker 1: as a sandwich. A soft sourdough. Okay. Well, on that note,
• 33:46
  Speaker 1: it is lunchtime at Outspoken HQ. You can probably tell
• 33:48
  Speaker 1: that we're absolutely starving. So we will leave things there
• 33:50
  Speaker 1: for today. Thank you so much for joining us for
• 33:53
  Speaker 1: this episode. If you have enjoyed it, could you please
• 33:55
  Speaker 1: make sure you are subscribed on Apple Podcast and also
• 33:58
  Speaker 1: Spotify and leave us a five star review and rating.
• 34:01
  Speaker 1: I also love seeing where you're listening from, whether it's
• 34:05
  Speaker 1: on your hot girl walk or whatever you're doing. This
• 34:08
  Speaker 1: episode was recorded on the traditional land of the Kaurna
• 34:10
  Speaker 1: people of the Adelaide Plains. We pay respect to elders
• 34:13
  Speaker 1: past and present.