Latest / Chatting with The Experts with Paula Okonneh / Inspiring Young Minds: Careers in Sports and Social Impact
Transcript
- 0:03Well, hello and welcome to another episode of Chatting with the Experts,
- 0:07the TV show in which I, Paula Okonneh, the host speak with women from Africa,
- 0:13from the Caribbean, and in the diaspora.
- 0:17These women are professionals and successful entrepreneurs, and they
- 0:22share my mission, which is to educate, to inspire and empower women globally.
- 0:30On a few episodes we've had men, but most of the time I'm speaking with women.
- 0:37So, today's episode is called Purpose Perseverance Passion- Preparing
- 0:43Youth for Careers in Sports.
- 0:47And Purpose Perseverance Passion is a subtitle of a newly released
- 0:53book by Champs for Change.
- 0:55In collaboration with We Will Lead Africa.
- 1:00So in today's episode, we will use this release as a starting point
- 1:05to discuss pathways to experiences in careers and careers in sports.
- 1:13So with me to do that will be Dr. Memuna Williams, who is
- 1:17an award-winning executive and thought leader dedicated to driving
- 1:22sustainable change through education, leadership, and entrepreneurship.
- 1:30She's had over 30 years of global experience spanning nonprofits
- 1:35and social ventures, and she's led impactful teams and projects across
- 1:40Africa, North America, and beyond.
- 1:45I. I'm always so impressed with my guest bio, but I can
- 1:49never say enough about them.
- 1:51So with that, why don't I welcome Memuna to Chatting with the Experts
- 1:56where she can expand more on anything I may have left out in her bio.
- 2:01So welcome to the show, Memuna.
- 2:05Thank you for having me, Paula.
- 2:07It's really nice to be here.
- 2:09It's such a pleasure to have you here.
- 2:13Wow.
- 2:13Wow.
- 2:13Wow.
- 2:14So first and foremost, I wanna congratulate you on co-authoring,
- 2:19or is it co-editing the book Purpose Per, no, I can't speak today.
- 2:24Purpose Perseverance Passion- Preparing Youth for Careers in Sports.
- 2:28Yeah, absolutely.
- 2:29Yeah.
- 2:29So I'm the lead editor.
- 2:32Okay.
- 2:32And, my co-editors are Clarisse Machanguana and Randy Soumahoro.
- 2:39And, we're really thankful to the team at We Will Lead Africa who have dedicated
- 2:46five volumes before this collaboration.
- 2:51With us on a sports volume to telling leadership stories about people in
- 2:58Africa and in the African diaspora.
- 3:01They've had focuses purely on leadership, focuses on women, focuses on community,
- 3:07and so we're really privileged to have been able to leverage their
- 3:11platform and their voice to bring out this volume of stories as well.
- 3:19But one thing that I love doing is collecting the books of my guests.
- 3:24Any book that my guests have authored, I try and get a copy of it.
- 3:28So wonderful.
- 3:29Trust me, I'm gonna get the copy of this to have...
- 3:32Great!
- 3:33To add to my collection.
- 3:35Yeah.
- 3:35Well, thank you.
- 3:37And it'll be money well spent because I found that I've enjoyed
- 3:43reading all of the stories in it.
- 3:45We ended up collecting 40 stories from people who adults in Africa, professionals
- 3:52in Africa who are currently in careers and sports entrepreneurs, very senior
- 3:59executives, former athletes, and the sentiment I had as the stories were
- 4:06coming in and then as I was reading the manuscript afterwards, was that each story
- 4:12was so unique and such a delight to read.
- 4:15And then the first external validation that I had was when we
- 4:19sent the book, the manuscript for final professional proofreading.
- 4:25And the proofreader final note was this was a fun read and
- 4:30congratulations with your project.
- 4:32So I think that you and others will definitely enjoy it.
- 4:37Well, I'm celebrating you for your contribution to that.
- 4:41Even though I haven't read it by the time, yeah, probably next meet
- 4:45I would've read it and I would congratulate you even more.' I mean I'm
- 4:48always so thrilled when I get to meet authors, authors, you know, who have
- 4:54written books for whatever purpose, but knowing that it's gonna impact
- 4:59certain segments of people are sometimes gonna impact the world, and so...
- 5:03Mm-hmm.
- 5:04That's why we are here.
- 5:05And oh my gosh, I'm so excited about it.
- 5:08Yeah.
- 5:09No, no, absolutely.
- 5:10And it was written with a specific impact, intent in mind.
- 5:15So I said that it's about professionals who are currently in careers and sports.
- 5:21And so what we intend is for this book to be a resource for young people who
- 5:28are interested in careers and sports so that they can see themselves in the
- 5:33stories and kind of see what it took for people to get into those careers today.
- 5:39And maybe find a faster way forward into getting into their own careers in
- 5:45sports, which seemed to be starting to be a little bit more accepted today as,
- 5:51you know, a place to go for a career.
- 5:54For a lot of the people in, this book and a lot of them tell the stories, they
- 5:59grew up at a time when parents frowned on young people going into careers in sports.
- 6:06And now we are starting to see families, parents being more accepting of those
- 6:12careers but also careers in adjacent areas such as the arts and other
- 6:17creative endeavors and stuff like that.
- 6:20So, we really hope that young people will take this up and read the stories.
- 6:26Again, they're really enjoyable read.
- 6:29We've got people like Clare Akamanzi, who is the current CEO of NBA
- 6:35Africa, who contributed a story.
- 6:38My husband, who's actually the former CEO of NBA Africa also contributed a story.
- 6:44We've got a number of former athletes who have played professionally in the
- 6:48NBA, but we also got stories about how a Polo League started in South
- 6:53Africa and the Pickleball League started in Cape Town and, you know,
- 6:59a social enterprise in Mozambique.
- 7:01So it's quite a variety of stories, people in the media, some amazing
- 7:07media personalities from the diaspora working in, you know, the
- 7:11Olympics channel, so Benny Bonsu.
- 7:14So just yeah, are some amazing people who I think young people can look up to and
- 7:20hopefully will also enjoy their stories.
- 7:24Exciting.
- 7:25Notice how I'm leaning forward.
- 7:27I'm leaning, it's almost like, can you tell me more?
- 7:30Oh my God.
- 7:31Right?
- 7:32Yeah, yeah, sure.
- 7:34So I think one of the things that I would love to share is about my co-editor,
- 7:39Clarisse Machanguana, who maybe those who follow basketball closely would recognize.
- 7:47But the thing I love about Clarisse is that she's at one at
- 7:51and the same time, very humble, but also very sure of herself.
- 7:56So, she's almost humbled to the point of being self-effacing, but you also
- 8:02see her describe herself as the most successful Mozambican basketball player.
- 8:10And I think that that's not hyperbole.
- 8:12Even though she's a woman, you know, she played, I believe it was
- 8:1734 years in professional leagues.
- 8:20Around the world, including 22 years in the WNBA.
- 8:25And she played in major markets like New York and Los Angeles, and
- 8:30actually Charlotte, where you and I first met many, many years ago.
- 8:34So yeah she's a phenomenal person.
- 8:38You know, yeah.
- 8:39I started to get to know her when my husband was at NBA Africa, and I would
- 8:45be fortunate to be seated with her at dinner, and she would tell me about
- 8:50how she wakes up at four o'clock in the morning every day in retirement now.
- 8:55And like goes for long walks, you know, to maintain her physical fitness.
- 9:01And so it's just been a joy to get to know her.
- 9:04And I was just lucky to have co mentored during a program that
- 9:10NBA Africa has called BAL for her.
- 9:14Where on the sidelines of the BAL tournament and NBA Africa there's
- 9:19a full day mentoring workshops that are done where young women who are
- 9:23interested in careers in sports come to be mentored in different verticals.
- 9:28And Clarissa and I ended up twice in a social entrepreneur's vertical.
- 9:34Because when she retired from basketball, she started a very, very successful social
- 9:40enterprise where she focuses on health, education and sports for young people.
- 9:46And we came away from those co-mentoring sessions, feeling like young people, the
- 9:52young women there seemed to want more.
- 9:55We could have talked to them beyond the day that we had with them,
- 9:59and it might not have been enough.
- 10:00And so that's how we came around to starting to think about doing
- 10:05an initiative that would deliver.
- 10:08More sustainable interventions for all young people interested in
- 10:13sports, and the book is intended as our first permanent resource into
- 10:19the hands of those young people.
- 10:23Absolutely love it.
- 10:26Mm-hmm.
- 10:26We absolutely love it for what both of you are doing in collaboration with
- 10:31so many because, you know, we can't be what we can't see or what we don't see.
- 10:36It's important for young people to see themselves in whatever, you
- 10:40know, it's sphere of life that they are aspiring to be in, you know?
- 10:45Mm-hmm.
- 10:47When we have examples that are tangible, we hear about them.
- 10:51Some of us can even feel them or have been around there.
- 10:54It's like, so if they can do it, so can I.
- 10:58Yeah.
- 10:59Yeah.
- 10:59And that's definitely the story that our third editor, Randy says he's
- 11:03quite a bit younger than Clarisse and I, and he happens also to be a young
- 11:08man and he's one of the contributors.
- 11:11And he tells the story about how he came to be inspired to want to be in a
- 11:16sports career, but also in a marketing career especially by another of the
- 11:21contributors, Christopher Williams, who's an executive that has worked at Nike and
- 11:27Adidas and some of these major brands.
- 11:30And also was an executive at in residence at African Leadership
- 11:35University for a time, which is where he and Randy met, and Randy describes,
- 11:40you know, being inspired by him.
- 11:42So I just imagine that meeting on campus between Randy and Christopher
- 11:47you know, that's a special in-person experience, but I think that
- 11:51through these stories as well.
- 11:53One of the things that we're proud of is the diversity we have you
- 11:57know, African-American males, African males African women maybe only
- 12:04African-American women not represented, but I'm technically African American
- 12:09as I'm also an American citizen.
- 12:12And you know, we have Caucasian women, we have everybody across the
- 12:16spectrum represented in the book.
- 12:18So hopefully everybody will find somebody that they can see
- 12:21themselves in these stories.
- 12:25Yes.
- 12:26So, you know, you mentioned a lot about storytelling and that, you know,
- 12:29that's almost like the foundation of this book and in the business world,
- 12:34we hear a lot about storytelling.
- 12:36But tell me why storytelling matters in particular with this book.
- 12:42Yeah, no, absolutely.
- 12:43That's such a good question.
- 12:45And we actually just officially launched this book last week Thursday at an event.
- 12:52You know, where we brought together speakers and one of our panels was
- 12:56on the importance of storytelling.
- 13:00And one of our panelists made the point that, you know, you can have
- 13:06like bullet points or make the point, you know, in a succinct way.
- 13:11But that almost doesn't land as much as when you elaborate through the story.
- 13:18And it can be, you know, prose or it can be poetry, but when you bring in, you
- 13:24know, when you color in those lines with a story, it brings it to life and makes it
- 13:30more accessible and makes it more lasting.
- 13:33And that's why one of the reasons that it's important.
- 13:37And of course as, you know, people of color we're talking to people in the
- 13:42diaspora, people in Africa our stories are not often told, you know, there's not
- 13:48a lot of ownership around what stories are told when it comes to people like us.
- 13:54So, that's the reason for being, for example, for our
- 13:58partners at We Will Lead Africa.
- 14:00They want us to own our stories and tell our stories.
- 14:04You know, just own that and put that out into the world so that can be used.
- 14:10Yeah.
- 14:11Absolutely.
- 14:12So really and truly in some ways it's a first.
- 14:15Is it?
- 14:15Well, let me not assume 'cause I was about to say it's a first of a kind dialogue
- 14:20that is showcasing sports professionals as well as who are also positioning
- 14:26themselves as social innovators and leaders is, am I assuming correctly
- 14:31or am I actually speaking a fact?
- 14:36Yeah, no, I think that there's something to that.
- 14:39I mean, one would have to go out and look and make sure that there
- 14:42isn't anything else, but I think it's fairly unique in that way.
- 14:47And you really see this thread through the stories of especially the former athletes.
- 14:55They've been fortunate in many cases to have sports be something that catalyzes
- 15:03them into a different kind of life.
- 15:05They feel lucky, they feel responsible, and they almost all invariably seem
- 15:12to want to come back and give back to the communities that they're from.
- 15:16And so, Clarissa's story, which is one of the stories that is captured here, is
- 15:21a quintessential story just like that.
- 15:24And that is, you know, I know her story very well now, and I can tell
- 15:27it without rereading the story.
- 15:30But it's fundamentally about feeling so lucky that she got to do the things
- 15:34that she got to do through basketball.
- 15:37The part of the reason that she does the foundation now is that it's her way of
- 15:41giving back and their stories from all across the continent like that in the
- 15:46book, you know, from Benin to Dakar, to you know, to Mozambique and beyond.
- 15:57I'm not speechless, I'm just musing what you have said.
- 16:01But maybe I'm speechless because it thrills me to see that, you know, we
- 16:05are now in positions where we can, you know, haven't gone through or haven't had
- 16:09experiences that we can now be comfortable enough in whichever way, whether
- 16:13emotionally happy, whether financially and many times it's financially,
- 16:18where we can now go back to our roots and say, Hey, been there, done this.
- 16:23Here's how I can help you do the same thing.
- 16:26And even elevate that, you know, make better.
- 16:30Yeah.
- 16:31Yeah,
- 16:31Yeah.
- 16:31Absolutely.
- 16:32And like everybody's doing it a little bit differently, right.
- 16:35Clarissa and I are some level of social enterprise.
- 16:40That's how we met.
- 16:42But there are several stories.
- 16:43And here I mentioned Benin.
- 16:46We have a story from Ian Manhimi who used to play in the NBA and he's
- 16:52giving back through entrepreneurship.
- 16:53I think he lists at least three entrepreneurial ventures that he
- 16:57has through which he's creating employment, demonstrating, you
- 17:01know, how these things can be done.
- 17:04I think he's a franchise owner of something according
- 17:07to the story that he shared.
- 17:09So lots of different examples of how it can be done and how one can give
- 17:14back to the community and how one can model you know, that are captured
- 17:20through these particular stories.
- 17:21But I think more importantly, are happening in a range of
- 17:25different ways in Africa today.
- 17:30Yeah.
- 17:31Yeah.
- 17:31Mm-hmm.
- 17:32So, still hammering on the paths of stories.
- 17:34Yeah.
- 17:35Can you gimme an example of like a community?
- 17:38Mm-hmm.
- 17:39That is going through these pathways and experiences of all the individuals or some
- 17:45of the individuals that you've outlined?
- 17:50Yeah.
- 17:51Yeah, I mean, I think I'm hesitating a little bit because I've talked
- 17:54so much about about Clarisse.
- 17:57But maybe I'll talk about Benny.
- 17:59So she's in the diaspora and before she joined the Olympic Channel doing
- 18:05Olympic news she was an educator.
- 18:08And if you Google her and look at what she's been doing in the communities
- 18:13that she came from in the UK.
- 18:16She is beloved by her former students and they look up to her
- 18:21you know, they want to emulate her.
- 18:24And I think that even though I might not fully know Benny's stories, whenever
- 18:28I see snippets of that either that she shows on her social media or that I pick
- 18:34up somewhere along the way, I think that those people who are being inspired by
- 18:39her, it's making a huge difference in their communities and in their lives.
- 18:44Yeah, so that's just one story.
- 18:47And of course, Clarisse's.
- 18:49She tells the story of kind of starting the Clarisse Machanguana Foundation at
- 18:55a time when HIV AIDS was really out of control in Mozambique and the campaign
- 19:04that they did to bring awareness to HIV AIDS and to take away the stigma
- 19:10from people who had it and just how successful that campaign was and how
- 19:16much of a difference it made in the lives of young people in Mozambique to
- 19:22the point where she was named a 13th point of light for the Commonwealth.
- 19:27So continuing to black brag on Clarisse, but that's like a huge community impact.
- 19:34Tens of thousands of young people impacted and potentially life saved.
- 19:40So, yeah, so there's like stories about individuals.
- 19:45What they were able to do, how they were able to get themselves outta communities.
- 19:50My heritage is Sierra Leonian.
- 19:52So many of the stories I have some, a few other Sierra Leonians in the book
- 19:57have the privilege of having been able to go beyond their circumstances through
- 20:02sports and through these stories.
- 20:04So yes, there's no shortage of of good news stories in the book.
- 20:13I'm definitely getting the book.
- 20:15I mean, it's, yeah.
- 20:18Yes, yes.
- 20:19I love to hear such things.
- 20:21I mean, as I say, it's not just for my generation.
- 20:24It's not even for my generation.
- 20:26I mean, the whole purpose is for the upcoming generation
- 20:28and, you know, just knowing how impactful that would be, that is.
- 20:35That...
- 20:35Yeah.
- 20:35Used to be.
- 20:37Gives me nothing but joy.
- 20:40Yeah.
- 20:40Absolute joy.
- 20:41Yeah.
- 20:41Yeah.
- 20:42I think, I mean, it has the potential Paula to be a gift that keeps on giving.
- 20:48We'll have another conversation about me as a doctoral practitioner.
- 20:53But one of the things that I am able to have the patience to do is to
- 20:59analyze the stories and see what the thread is across you know, the stories.
- 21:05And so, kind of what I see is, you know, almost like, here's how it
- 21:11used to be with you know, parents not wanting kids to play sports 'cause
- 21:17they thought that it interfered with their schooling and their academics.
- 21:21And today it's about actually sports can inspire and if you do both your
- 21:27sports and your academics and you do them well that can actually catapult
- 21:33you you know, further than if you were just doing one or the other.
- 21:37Because it gives you this strength of attributes, you know, you know,
- 21:41people don't always like this word anymore, but resilience, ability to
- 21:46do teamwork you know, all of these kinds of things which then sets you
- 21:51up well for either your first part of your career or your early education.
- 21:57You know, because you have that grit to keep on going back.
- 22:01You know, and then you are able to get a fairly good job, you know,
- 22:04leveraging your education and what you learned through sports.
- 22:08And because you have a specialty skill, whether it's finance
- 22:12or something else, then.
- 22:14And if you might be a sports fan and or somehow you are curious about, you know,
- 22:20an opportunity that comes on in sports, well then the people who are hiring
- 22:25in those sports jobs, they want you.
- 22:28Because they know that you know what it takes because you've not only
- 22:32been there as an athlete somewhere along your path, but you've also done
- 22:37well and you've shown that you can you know, do work in another career.
- 22:42So that's something else that I'm doing and looking at thinking about how
- 22:47can we potentially use some of these stories as, you know, case studies
- 22:53as we go forward with the work of kind of supporting young people who
- 23:00want to go into careers in sports.
- 23:02Because it's not just about the book, it's about the start of an
- 23:05initiative to support young people who want to go into careers in sports.
- 23:10And this really gives us a starting idea of how to go about this beyond,
- 23:16you know, whatever else people are doing out there, and ideas that we might have
- 23:21about how we might wanna go about it.
- 23:24Yes.
- 23:24Because these stories are not just powerful, but they're relatable.
- 23:29And they're uplifting and you know...
- 23:32Absolutely.
- 23:33Yeah.
- 23:34Ooh, this book, so Purpose Perseverance Passion.
- 23:38Yes.
- 23:39So yeah, this is what it looks like.
- 23:41Yes.
- 23:41I'm just about to say what does it look like?
- 23:44There we go.
- 23:45Yeah.
- 23:46And it's available today on Kindle.
- 23:49This is a hardcover even if I say so myself.
- 23:52It's a very pretty book.
- 23:53It's, you know, printed in color on the inside.
- 23:56So it's, you know, something that's nice to have and feel and touch.
- 24:01But if you somehow just wanted to access it quickly you could
- 24:05also access it on Kindle.
- 24:07So it's available currently in two two types of formats.
- 24:11That's the Kindle and hard copy?
- 24:14That's correct, yeah.
- 24:16Okay.
- 24:17Okay.
- 24:17I'll be getting the hard copy.
- 24:21Lovely book.
- 24:22You know, when you have a hardcover book or a book, you know, you
- 24:28can keep on going back and paging through it and stuff like that.
- 24:31So, you know, I would definitely recommend it.
- 24:34And it, you know, it's got the pictures of the authors.
- 24:39Yes.
- 24:39You know, consistent with how We will Lead Africa has done its books historically.
- 24:43We maintain their format and so you can actually see who the
- 24:46people are and get to know them.
- 24:49There's a woman who I didn't know very well Maureen Ojung and when I finished
- 24:54reading her story, and this is when, you know, before we finalized the manuscript.
- 24:59It was a full picture of her from a distance and you
- 25:03couldn't really see her face.
- 25:04Mm-hmm.
- 25:05And I said if I want to see her face as the editor when I finish reading her
- 25:11story, because now I've gotten to know her and I think that she's so phenomenal.
- 25:16I want everybody to be able to see her face.
- 25:18So I chased her for a closer up picture and I love the picture
- 25:23that's ended up in the book of her.
- 25:25Oh, I won't put you on the spot because I was gonna say, can you show
- 25:28us a picture in the book, Maureen?
- 25:31I'll flip through and see if I can find it.
- 25:33But I like the picture.
- 25:34Wow.
- 25:35Thank God for technology that enables us to get things at our
- 25:40fingertips almost immediately.
- 25:42Yeah.
- 25:43Yeah, I'll be ordering this.
- 25:47So why you look for it.
- 25:48Don't worry about that.
- 25:48Why we look for it.
- 25:50Yeah.
- 25:51I would love you to tell people where they can find you online.
- 25:55Oh, you found the picture?
- 25:57Oh yeah.
- 25:57Can you see that?
- 25:59Yeah.
- 26:00And she's so pretty.
- 26:02Isn't she?
- 26:03Yeah.
- 26:03I love what she's wearing too.
- 26:05Yeah.
- 26:06Yeah.
- 26:07So, yeah.
- 26:09So yeah, I can be found.
- 26:11So Chance of Change has its own website, so that's the first place
- 26:14that we can be found so that you can see what's going on with that project.
- 26:19And for my own work I have a website called sustainable-change.org.
- 26:24I'm on LinkedIn.
- 26:26I'm on Instagram.
- 26:27Those are my kind of public facing personas so people can
- 26:30find me in all of those places.
- 26:33Are you on Facebook?
- 26:34And the only reason I say that, 'cause I'm still getting
- 26:37more acquainted with Facebook.
- 26:39Yeah, I am.
- 26:40I'm on Facebook.
- 26:41I'm on Threads.
- 26:42Yeah, so Threads is also public facing, so I should have said that.
- 26:46Yeah.
- 26:46I'm maybe a little bit old fashioned with social media, so I tend to have Facebook
- 26:51as a personal place for my family and friends, but I am on Facebook if people
- 26:55wanted to look for me there as well.
- 26:58Okay.
- 26:59Okay.
- 27:00Wow.
- 27:01Thank you so much, Muna.
- 27:02And for those of you who are watching this after it's been recorded, I
- 27:07want to say that Memuna and other remarkable inspiring women become guests
- 27:16on my shows by reaching out to me.
- 27:19So if you'd like to be a a guest on Chatting with the Experts, please
- 27:23reach out to me on my website, which is called chattingwiththeexperts.com.
- 27:27I'm also on LinkedIn as Paula Okonneh.
- 27:30I have a business page there now . I'm on Instagram.
- 27:34And my handle there is at chat_experts_podcast.
- 27:40I'm on Facebook getting there and I also have a YouTube channel.
- 27:45So they have so many different ways of reaching me, if you'd like to be
- 27:50a guest on Chatting with the Experts.
- 27:53And wow, Memuna.
- 27:55This is just, I mean, I'm still leaning forward because it's been such an
- 28:01interesting conversation about the change that is coming about through all these
- 28:06phenomenal people who are wonderful.
- 28:10Giving back.
- 28:12Giving back.
- 28:13So for those of you who are in the audience, I'd like you to
- 28:16stay back and have a one-on-one question and answer time with Memuna
- 28:21because I can't ask every question.
- 28:24There's so many other questions that you know you may have that I haven't asked.
- 28:28So this is an opportunity to do just that.
- 28:31So thank you again, Memuna, for saying yes to being Chatting with the Experts,
- 28:36and I am going to order this book today.
- 28:40Wonderful.
- 28:41Wonderful.