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Latest / Business Class: The Global Tourism Leadership Conversation

Rebranding Destinations & the Heart of Tourism with See Monterey's Rob O'Keefe

In this episode of the Tourism Academy podcast, join your host, Stephen Ekstrom, CEO and co-founder of Tourism Academy, as he sits down with Rob O'Keefe, the driving force behind See Monterey's remarkable rebranding journey. Rob, the mastermind behind "Find Your Way Here," shares insights into his inspiring career and the pivotal moments that brought him to where he is today.

Rob reflects on his journey and emphasizes continuously evolving and aiming high. As a proud father of three, he hopes to instill curiosity and imagination in his children, knowing that these skills can open doors…

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