Latest / Indie Film Hustle® - A Filmmaking Podcast / IFH 850: Why Most Creators Never Finish Their Film (Hard Truth) with James Altucher
Transcript
- 0:03Speaker 1: You are listening to the ifh podcast Network. For more
- 0:07Speaker 1: amazing filmmaking and screenwriting podcasts, just go to ifhpodcastnetwork dot com.
- 0:12Speaker 2: Welcome to the Indie Film Muscle Podcast, Episode number eight
- 0:15Speaker 2: fifty Cinema should make You forget. You're sitting in a theater,
- 0:19Speaker 2: Roman Polanski.
- 0:21Speaker 1: Broadcasting from the back alley in Hollywood. It's the Indie
- 0:25Speaker 1: Film Hustle Podcast, where we showed you how to survive
- 0:28Speaker 1: and thrive as an indie filmmaker in the jungles of
- 0:31Speaker 1: the film biz.
- 0:32Speaker 3: And here's your host, Alex Ferrari.
- 0:35Speaker 2: Welcome, Welcome to another episode of the Indie Film Huscle Podcast.
- 0:38Speaker 3: I am your humble.
- 0:39Speaker 2: Host, Alex Ferrari. Today's show is sponsored by Rise of
- 0:42Speaker 2: the Film Entrepreneur How to turn your independent film into
- 0:45Speaker 2: a profitable business. It's harder today than ever before for
- 0:49Speaker 2: independent filmmakers to make money with their films from predatory
- 0:52Speaker 2: film distributors ripping them off to huckster film aggregators who
- 0:55Speaker 2: prey upon them. The odds are stacked against the indie filmmaker.
- 0:59Speaker 2: The old distribution model of making money with your film
- 1:02Speaker 2: is broken, and there needs to be a change. The
- 1:05Speaker 2: future of independent filmmaking is the entrepreneurial filmmaker or the
- 1:09Speaker 2: film entrepreneur. In Rise of the Film Entrepreneur, I break
- 1:13Speaker 2: down how to actually make money with your film projects
- 1:16Speaker 2: and show you how to turn your indie film into
- 1:18Speaker 2: a profitable business. With case studies examining successes and failures.
- 1:23Speaker 2: This book shows you the step by step method to
- 1:25Speaker 2: turn your passion into a profitable career. If you're making
- 1:29Speaker 2: a feature film, series, or any other kind of video content,
- 1:33Speaker 2: the Film Entrepreneur method will set you up for success.
- 1:36Speaker 2: The book is available in paperback, ebook, and of course audiobook.
- 1:41Speaker 2: If you want to order it, just head over to
- 1:43Speaker 2: www dot filmbizbook dot com. That's film bizbook dot com.
- 1:49Speaker 2: Enjoy today's episode with guest host Dave Bullis.
- 1:54Speaker 3: My Next Guest is a multi number one Amazon bestseller
- 1:58Speaker 3: and hosts one of the top podcast in the world
- 2:02Speaker 3: with guest James Altacer. Hey, James, thanks a lot for
- 2:06Speaker 3: coming on the show.
- 2:07Speaker 4: Dave, thank you so much for asking me to come
- 2:10Speaker 4: on the show. I'm really grateful.
- 2:12Speaker 3: You know, James, You've been a mentor of mine for
- 2:15Speaker 3: years now. Ever since I've heard of you, like in
- 2:16Speaker 3: around twenty ten, I think I heard of you around
- 2:19Speaker 3: then for your article about how much of a scam
- 2:22Speaker 3: college is. And by the way, when I read it,
- 2:25Speaker 3: I was like, this guy's one hundred percent right, and
- 2:28Speaker 3: you know from there, everything that you published, everything that
- 2:31Speaker 3: you know, I have all of your books everything, so
- 2:34Speaker 3: and also basically you've been an indirect mentor for me
- 2:37Speaker 3: this whole time.
- 2:38Speaker 4: Well thanks very much, David. Yeah, that that college article.
- 2:41Speaker 4: I got a lot of backlash on and even lost
- 2:44Speaker 4: friends over it, but but I still believe it, like
- 2:47Speaker 4: you know, and now we're seeing the outcomes, which is
- 2:50Speaker 4: that you know, most people are graduating and taking jobs
- 2:54Speaker 4: that don't even require a college degree. And you have
- 2:57Speaker 4: people even like Google saying they're no longer looking at
- 3:00Speaker 4: whether or not someone has a college degree. So I
- 3:01Speaker 4: think gradually what used to be controversial is not being
- 3:05Speaker 4: a legitimate discussion. So so I'm glad that's happening.
- 3:09Speaker 3: Yeah, because I actually knew a guy who was a
- 3:11Speaker 3: headhunter for Google, and he said what they were doing
- 3:13Speaker 3: now was they were looking at kids in high school
- 3:17Speaker 3: because with the you know, we're in the information age,
- 3:19Speaker 3: so we said, by the time they're in high school,
- 3:21Speaker 3: they're most likely nine times out of ten or maybe
- 3:24Speaker 3: even ten times out of ten, they're already online learning
- 3:26Speaker 3: this stuff, and they already know what they're going to do.
- 3:29Speaker 3: And some of these kids are geniuses and artificial intelligence
- 3:32Speaker 3: the other these other kids are geniuses, are coding, and
- 3:34Speaker 3: they don't need college because they already know what that age.
- 3:37Speaker 3: They already know more than most teachers do.
- 3:39Speaker 4: Well, the thing is, too college is teaching, and this
- 3:42Speaker 4: is not always the case. So I'm not going like
- 3:44Speaker 4: a thousand colleges into one basket, but college is teaching
- 3:48Speaker 4: kind of slightly older knowledge, like something that's already been
- 3:53Speaker 4: put into a textbook. Now. Normally that might be a
- 3:56Speaker 4: good thing because it's knowledge that's been studied and curated
- 3:59Speaker 4: and thought about in the next fair amounted on and
- 4:00Speaker 4: so on. But technology is changing so fast right now,
- 4:04Speaker 4: and opportunities and innovations happening so fast. Like I just
- 4:07Speaker 4: saw a help wanted ad the other day for a
- 4:11Speaker 4: self driving car engineer, in other words, an engineer who
- 4:14Speaker 4: specializes in self driving cars. Well, there's no debrie in
- 4:18Speaker 4: college that teaches that, because self driving cars on the
- 4:21Speaker 4: road didn't even exist a year ago. So things are
- 4:24Speaker 4: just happening too fast, and what you need now is
- 4:28Speaker 4: to develop skills and not necessarily a paper certificate. And
- 4:32Speaker 4: there are many many ways to develop skills, college being one,
- 4:36Speaker 4: and maybe not even the best of them.
- 4:38Speaker 3: Yeah, which is another reason why I started this podcast.
- 4:41Speaker 3: Was one I was inspired by you, and two because
- 4:45Speaker 3: this is basically like a film school. You know, each week.
- 4:47Speaker 3: You know, the way I always tell people to think
- 4:49Speaker 3: of this podcast is each week it's like having a
- 4:52Speaker 3: different instructor come in, and you know, I'm always the same,
- 4:56Speaker 3: but you know, I'm always talking to a new person
- 4:58Speaker 3: who's actually out there doing stuff, who's you know, like yourself,
- 5:01Speaker 3: who's worked at HBO. Uh, Like other people who've cosed
- 5:04Speaker 3: come in and they've they've done their own indie films
- 5:06Speaker 3: or other people who've cosed come in and like they
- 5:08Speaker 3: I had Alex dannelaris on here, who who wrote Bergman.
- 5:11Speaker 3: He won an Academy Award.
- 5:13Speaker 4: So it's like, yeah, that's a great get. Uh.
- 5:16Speaker 3: I actually reached out to him through Facebook and we
- 5:20Speaker 3: had a couple of mutual friends and I said, trust me,
- 5:22Speaker 3: I'm not I'm not crazy or anything, and uh he he,
- 5:26Speaker 3: you know, we got to talking and he said, yeah,
- 5:28Speaker 3: and uh, I've had. You know, I've had the writer
- 5:29Speaker 3: of John Wick on here. I've had I've had so
- 5:32Speaker 3: many great guests on here, James, I've been so very fortunate.
- 5:36Speaker 3: But that that that I want this to be like
- 5:38Speaker 3: a offshoot, free film school for people, that is so great.
- 5:42Speaker 4: Are you I don't even know. Are you heavily involved
- 5:45Speaker 4: in film?
- 5:46Speaker 3: Like?
- 5:46Speaker 4: Is that a passion of yours? Oh?
- 5:48Speaker 3: Yes, I am. I I love writing and uh so
- 5:50Speaker 3: I'm real big into screenwriting and then I also like
- 5:53Speaker 3: doing filmmaking as well.
- 5:54Speaker 4: Have you worked in any uh screenplays? Oh? Yes, I
- 5:59Speaker 4: have actually like screenplays that like that were produced. Or
- 6:03Speaker 4: are you working on one and trying to get it bought?
- 6:06Speaker 4: Or what's your what's your goal?
- 6:08Speaker 3: Well, I've actually done both, so those first screenplay is
- 6:10Speaker 3: getting produced. I've produced everything that anything that I wanted
- 6:14Speaker 3: to do I sort of produced. For instance, in twenty ten,
- 6:17Speaker 3: actually I actually wrote and directed and produced my own
- 6:21Speaker 3: TV pilot. I got to I was the first person
- 6:24Speaker 3: to shoot at this brand new sound stage here in Philly.
- 6:28Speaker 3: Right after me. The production that came in was After
- 6:31Speaker 3: Earth with Will Smith and m Knight Shyamalan. So I
- 6:34Speaker 3: took this TV pilot. We got to I pitched it
- 6:36Speaker 3: to NBC, and then I pitched it to G four
- 6:38Speaker 3: right before they closed, and the guys at G four
- 6:41Speaker 3: were like, this is amazing. This is exactly what we
- 6:43Speaker 3: would have bought and had on this had on this network.
- 6:45Speaker 3: But we're where we're going out of business, so unfortunately
- 6:48Speaker 3: we can't buy anything.
- 6:50Speaker 4: But still, you know, that's great because you keep doing
- 6:53Speaker 4: stuff like that, and persistence wins. Persistence plus love equals
- 6:57Speaker 4: accomplishment is what I always feel.
- 7:00Speaker 3: Yeah, and against I always read your blogs and you know,
- 7:03Speaker 3: especially about writing and creativity. But you know, actually, James,
- 7:06Speaker 3: I wanted to ask a lot about your background, and
- 7:08Speaker 3: you know, again I touched on up briefly about HBO.
- 7:11Speaker 3: But you know, how did you find you know, as
- 7:13Speaker 3: you were of you got out of college.
- 7:15Speaker 4: I think you went to Yale, I think, and I
- 7:17Speaker 4: went to Cornell.
- 7:18Speaker 3: Oh Cornell, I'm sorry. And so if you get out
- 7:21Speaker 3: of college, you landed a job at HBO in their
- 7:23Speaker 3: IT department. So how did you land a job there?
- 7:27Speaker 4: Well, I was thrown out of school. Actually, I was
- 7:32Speaker 4: studying artificial intelligence, and even back then in the early nineties,
- 7:38Speaker 4: I was studying virtual reality and I pitched HBO on
- 7:45Speaker 4: this idea that I wanted them to fund about about
- 7:51Speaker 4: kind of virtual reality and storytelling and virtual reality. And
- 7:54Speaker 4: they said, no, it's a little not advanced enough for us,
- 7:57Speaker 4: because back then, you know, VR was was not like
- 7:59Speaker 4: it is today. But they said, anytime you want come
- 8:06Speaker 4: to come work for us, you know, leave the academic
- 8:09Speaker 4: world and come work for us. And so I didn't
- 8:12Speaker 4: think I was qualified enough. I felt like, oh, I
- 8:15Speaker 4: need to like write a novel or something before I'm
- 8:18Speaker 4: cool enough to work at HBO. Like I loved HBO.
- 8:20Speaker 4: I loved all the shows on HBO everything. And it
- 8:23Speaker 4: took two years before I, so to speak, chose myself
- 8:28Speaker 4: and said, you know what, I don't need to write
- 8:30Speaker 4: a novel. I'm good enough to work at HBO. They
- 8:33Speaker 4: already asked me two years ago. And so I started
- 8:35Speaker 4: working there about two years later.
- 8:38Speaker 3: And you, so, where did you actually pitch them the
- 8:41Speaker 3: idea for your TV show? Which I think is brilliant
- 8:43Speaker 3: by the way, Three Am the TV show is called
- 8:46Speaker 3: three Am for those of you who don't know. And
- 8:48Speaker 3: James basically would go round outside and talk to people
- 8:51Speaker 3: at three am in the morning. So, James, how did
- 8:53Speaker 3: you actually end up pitching that show to them.
- 8:55Speaker 4: Well, what happened was I started. First off, they didn't
- 9:01Speaker 4: realize they needed a website. Like this was back in
- 9:04Speaker 4: nineteen ninety four, nineteen ninety five. Nobody knew. No corporations
- 9:07Speaker 4: realized at that time that they actually needed a website
- 9:10Speaker 4: because the web was relatively young and not that many
- 9:13Speaker 4: people were on it. And I convinced them they needed
- 9:16Speaker 4: a website. And that's a whole story because at first
- 9:18Speaker 4: they really resisted, and then I was in charge of
- 9:21Speaker 4: creating their website. So I went up to the CEO
- 9:24Speaker 4: who's now the CEO of Time Warner, and I said, look,
- 9:28Speaker 4: HBO is really great at original TV programming. This is
- 9:32Speaker 4: how HBO was making their brand. And you know, HBO
- 9:36Speaker 4: was the first to do this. Now everybody's doing this
- 9:38Speaker 4: now even you know, Amazon, Apple, Netflix, you know Hulu,
- 9:42Speaker 4: they're all doing original TV programming. But at the time,
- 9:46Speaker 4: HBO was the only company in the world doing original
- 9:49Speaker 4: programming other than the kind of the broadcast stations like
- 9:52Speaker 4: ABCNBC and CBS.
- 9:55Speaker 3: We'll be right.
- 9:56Speaker 2: Back after a word from our sponsor, and now back
- 10:02Speaker 2: to the show.
- 10:04Speaker 4: So I said, you're so good at original TV programming,
- 10:07Speaker 4: Why don't we do original web programming because the web
- 10:10Speaker 4: might end up being a bigger medium than television, which is,
- 10:15Speaker 4: of course is what ended up happening. And so they said, sure,
- 10:19Speaker 4: just do whatever you want. We don't even care. And
- 10:22Speaker 4: so I started doing this original web series called three Am,
- 10:26Speaker 4: which was I was always curious, what are people up
- 10:28Speaker 4: to at three in the morning in New York City?
- 10:30Speaker 4: What are you know? And of course they're up to
- 10:32Speaker 4: nothing good. Particularly I'm like, not like on a Saturday
- 10:35Speaker 4: night where everybody's sort of out going to a party
- 10:37Speaker 4: or whatever, but like on a Wednesday night, if you're
- 10:40Speaker 4: out at three in the morning, you're up to something
- 10:43Speaker 4: and it's probably not good. So I would go out
- 10:45Speaker 4: this like this for three years, I would go out
- 10:48Speaker 4: and just interview essentially prostitutes, drug dealers, homeless people, criminals,
- 10:54Speaker 4: anybody I could find at three in the morning on
- 10:56Speaker 4: a Wednesday night, and then I would transcribe the interviews,
- 11:02Speaker 4: design around them and put up four interviews a week
- 11:05Speaker 4: that I did from like nineteen ninety six through nineteen
- 11:07Speaker 4: ninety eight. And then eventually during this I pitched Sheila Evans,
- 11:12Speaker 4: who was the head of documentaries and family programming for HBO.
- 11:17Speaker 4: I pitched her on the idea of doing it as
- 11:18Speaker 4: a TV show. She said, sure, let's do it. She
- 11:22Speaker 4: gave me money to shoot a pilot. I shot a pilot.
- 11:25Speaker 4: It was about forty five minutes, and then ultimately she
- 11:28Speaker 4: didn't She didn't air it, even though I was still
- 11:31Speaker 4: doing the web series for HBO and I continue doing it.
- 11:34Speaker 4: She didn't air the pilot because she said, and you know,
- 11:38Speaker 4: mind you, this is the head of HBO's family programming department.
- 11:42Speaker 4: She said, you know, for a show like this, we
- 11:45Speaker 4: either need to see you catching footage of someone fucking
- 11:50Speaker 4: their mother, or we need to see your neighbors fucking
- 11:53Speaker 4: And so it didn't air, but it was fun doing it,
- 11:59Speaker 4: and you know, I pitched other shows to HBO as well,
- 12:02Speaker 4: And as you know, you have to pitch like lots
- 12:05Speaker 4: of shows to get one going, and everyone is all
- 12:07Speaker 4: happy and loves you for a long time, and then
- 12:10Speaker 4: you realize they're just saying that and you have to
- 12:12Speaker 4: keep going and its persistence. But ultimately, rather than continuing
- 12:17Speaker 4: pitching TV shows, I ended up starting a business creating
- 12:22Speaker 4: websites for entertainment companies, which was kind of more my
- 12:25Speaker 4: skill set.
- 12:28Speaker 3: So you know, James, it's funny because you know, with
- 12:30Speaker 3: TV the way it is right now, I think a
- 12:33Speaker 3: show like three AM would be a hit. I really do,
- 12:36Speaker 3: because you know, everybody, every network now, every time I
- 12:40Speaker 3: talk to an agent, a manager, etc. They're all looking
- 12:43Speaker 3: for TV pilots over everything else.
- 12:46Speaker 4: Yeah. I think there's so much opportunity out there in
- 12:49Speaker 4: TV right now that it's almost like it's crazy, Like
- 12:54Speaker 4: there's so much original programming and then there's so many
- 12:56Speaker 4: reality shows and there's so many channels for reality shows.
- 13:00Speaker 4: It's I think we're in a whole new world now
- 13:03Speaker 4: for quality TV.
- 13:06Speaker 3: Oh, absolutely, you know. I mean Game of Thrones is amazing.
- 13:09Speaker 3: Again another HBO show. Everyone tells me to watch Westworld.
- 13:12Speaker 3: I haven't watched that yet.
- 13:14Speaker 4: But west World's a great example. A. It's an HBO show,
- 13:17Speaker 4: and not to go on about HBO, but B I
- 13:21Speaker 4: just noticed that. You know, Charles hu who's a great
- 13:26Speaker 4: science fiction author, is a story editor on Westworld. And
- 13:31Speaker 4: Ed Brubaker, who has been one of my favorite Colic
- 13:34Speaker 4: book writers for twenty years. He actually wrote an episode
- 13:37Speaker 4: of West World. So what kind of shows you that
- 13:39Speaker 4: all the talent all the best talent in the world
- 13:42Speaker 4: from other media are moving towards TV. It's why you see,
- 13:46Speaker 4: like you know, Kevin Spacey stars in Westworld, or Woody
- 13:51Speaker 4: Allen does an Amazon sorry starts in the House of Cards,
- 13:54Speaker 4: or Woody Allen does an Amazon show. Or Brian Koppleman,
- 13:57Speaker 4: who wrote Rounders and Oceans thirty, he's doing the TV
- 14:01Speaker 4: show Billions. So all the all this great TV talent
- 14:04Speaker 4: is also moving into the movie space, like Stranger Things
- 14:08Speaker 4: has went on a writer and Matthew Modin two movie
- 14:11Speaker 4: stars being a star on a you know, ten episode
- 14:15Speaker 4: TV show on Netflix.
- 14:17Speaker 3: Yeah, and Netflix also, I mean that's another opportunity, you know,
- 14:20Speaker 3: as we talk about opportunities, you know, you know, anytime
- 14:24Speaker 3: I talk about my TV pilot, people always say, well,
- 14:26Speaker 3: have you tried Netflix? Have you tried Hulu? Have you
- 14:28Speaker 3: tried Amazon? And I always say, I haven't tried those
- 14:31Speaker 3: those avenues yet because I want to have even more
- 14:34Speaker 3: stuff to pitch, because like you, like you just said, James,
- 14:37Speaker 3: you have to have a ton of ideas to pitch
- 14:39Speaker 3: and they'll probably take one at you know, at most.
- 14:43Speaker 4: Yeah, and you know, Netflix is a company that's committed
- 14:47Speaker 4: uh six and a half billion dollars to buy original
- 14:51Speaker 4: programming that dwarfs every other company, like including HBO. One
- 14:56Speaker 4: thing I want to add, but one more or last
- 14:59Speaker 4: thing about HBO that's very interesting is that if you
- 15:02Speaker 4: look at all these companies that are doing original programming,
- 15:05Speaker 4: starting from the very first one after HBO Showtime, but
- 15:09Speaker 4: then moving to you know, Bravo and now Netflix, Amazon
- 15:14Speaker 4: and so on, there's always someone from HBO who who
- 15:20Speaker 4: originally worked at HBO, who is involved in the original
- 15:23Speaker 4: program and had all these other networks and websites and
- 15:26Speaker 4: channels and everything. I think. You know, you have these
- 15:29Speaker 4: like hotbeds of people, say you're the average of the
- 15:33Speaker 4: people you spend your most time with, and you have
- 15:35Speaker 4: these hotbeds of talent, and they they create, you know,
- 15:40Speaker 4: essentially the people in the talent that gets spread out
- 15:42Speaker 4: to create entire industries. That's why you see things like
- 15:47Speaker 4: the Homebrew Club of the nineteen seventies, who came out
- 15:51Speaker 4: of that, Bill Gates, Steve Wozniak, Steve Jobs, the founder
- 15:55Speaker 4: of you know, Osborne Computer Compact, like all these like
- 15:58Speaker 4: founders of the original comput companies came out of this
- 16:01Speaker 4: one little kind of nerdy club in San Francisco that
- 16:06Speaker 4: spawned all this talent. So whatever it is that you're
- 16:09Speaker 4: interested in and passionate about, you kind of have to find,
- 16:13Speaker 4: you know, where that that homebrew club is and basically
- 16:17Speaker 4: spend time with those people and you'll rise up with them.
- 16:20Speaker 4: I was talking to a guy yesterday who is an astronaut.
- 16:25Speaker 4: He flew in the Space Shuttle twice, and he was
- 16:28Speaker 4: talking about how twenty years earlier, you know, there were
- 16:32Speaker 4: ten people in his lab at MIT he was a
- 16:35Speaker 4: student there. Three of them became astronauts. And so again
- 16:39Speaker 4: if he was just hanging out at some random bar,
- 16:40Speaker 4: you could never say three of these people at this
- 16:42Speaker 4: bar became you know, flew in outer space. But he
- 16:46Speaker 4: found the place where he wanted to be an astronaut.
- 16:49Speaker 4: He found a place where these were, where all the
- 16:52Speaker 4: future astronauts were.
- 16:54Speaker 3: Yeah, you know, we talk about spending you know, your
- 16:57Speaker 3: the average all the people you spend time with. You know,
- 16:59Speaker 3: that's why also about podcasting, you know, you get to
- 17:01Speaker 3: spend time with all these you know, different people because
- 17:04Speaker 3: you know, again you spend a lot of time with
- 17:06Speaker 3: Brian Koppleman and every time, you know, I was actually
- 17:09Speaker 3: just listening to the interview you did with him, and
- 17:12Speaker 3: you know, you two together are amazing because it's always
- 17:14Speaker 3: about creativity and writing and it's always you know, about
- 17:18Speaker 3: you know, discovering new things, always pushing boundaries with yourself,
- 17:21Speaker 3: you know, and again I think that's just amazing. That's
- 17:23Speaker 3: another sort of avenue of the podcast actually helps people
- 17:26Speaker 3: with is just sort of discovering those new ideas and
- 17:29Speaker 3: finding out, you know, maybe I should you know, spend
- 17:31Speaker 3: time with people who like this instead of the one
- 17:34Speaker 3: I am right now.
- 17:37Speaker 4: Yeah, you know, it's it's so important, like all you know,
- 17:43Speaker 4: this is where like it's so important to say no
- 17:45Speaker 4: to all the things that aren't good for you like
- 17:47Speaker 4: to to to really, you know, each person has to
- 17:51Speaker 4: blaze their own path, and that path is kind of
- 17:53Speaker 4: carved out with your yeses. But if you say too
- 17:57Speaker 4: many yes is, if you don't say the right yes,
- 18:00Speaker 4: then you won't find the people you need, you won't
- 18:03Speaker 4: find the places you need. You don't you won't find
- 18:05Speaker 4: the knowledge you need. And it's very unique to you
- 18:08Speaker 4: to choose to I hate to say the phrase choose
- 18:11Speaker 4: yourself over it over here, so very you need to
- 18:12Speaker 4: you to basically choose the right things that are good
- 18:15Speaker 4: for you when so many other people need other things
- 18:18Speaker 4: from you, like Dave do this, Dave do that, Dave,
- 18:20Speaker 4: why are you wasting your time doing this. Everyone's got
- 18:23Speaker 4: their opinion on what Dave should do, but you've got
- 18:25Speaker 4: a carve out what Dave should do.
- 18:28Speaker 3: Yeah, yeah, yeah, absolutely right. And you know, I want
- 18:31Speaker 3: to talk about choose Yourself too. I again, that is
- 18:33Speaker 3: a phenomenal name for a book. And on episode ninety
- 18:37Speaker 3: nine of this podcast, I had on Morgan j Freeman.
- 18:41Speaker 3: Morgan has an amazing story, absolutely amazing and basically, to
- 18:47Speaker 3: give you a concise sort of version of it, James,
- 18:50Speaker 3: he basically he won Sundance. He was an award winning
- 18:53Speaker 3: sun Dance director and he parted it all away and
- 18:56Speaker 3: he ends up now now he's working for MTV. He's
- 18:59Speaker 3: been very very you know, open about it. But he
- 19:01Speaker 3: had a phrase called green light yourself and he said,
- 19:04Speaker 3: if you have a film project that you want to do,
- 19:07Speaker 3: and he said, no matter what it is, he goes,
- 19:08Speaker 3: don't ask anybody for permission, green light yourself and just
- 19:12Speaker 3: go do the thing. And it reminds me a lot
- 19:14Speaker 3: of choose yourself, you know, give yourself permission to succeed,
- 19:17Speaker 3: give yourself permission to do these things.
- 19:19Speaker 4: Well, I get. I'll give you two examples. One time,
- 19:22Speaker 4: a friend of mine who was very familiar with YouTube.
- 19:26Speaker 4: He worked for a YouTube advertising network, so he literally
- 19:28Speaker 4: was behind the making of millions for many YouTubers. He
- 19:32Speaker 4: was telling me he wants to create his own YouTube
- 19:34Speaker 4: channel and I said, well, and he had all these
- 19:37Speaker 4: great ideas and he said, well, what's stopping you? And
- 19:39Speaker 4: he said, well, I don't have the camera equipment yet.
- 19:42Speaker 4: And he said, I'm saving up for it. And I
- 19:45Speaker 4: picked up his iPhone and I said, what are you
- 19:47Speaker 4: talking about this? The video camera in his iPhone is
- 19:51Speaker 4: much better than cameras from fifteen twenty years ago the
- 19:54Speaker 4: entire movies were shot on. So you know, that's just
- 19:58Speaker 4: an excuse.
- 20:00Speaker 2: We'll be right back after a word from our sponsor,
- 20:07Speaker 2: and now back to the show.
- 20:09Speaker 4: Like just use this camera like you take Michelle von
- 20:13Speaker 4: who now has a thirty million dollar you know, cosmetics company,
- 20:17Speaker 4: she started making YouTube videos. Her first sixty four videos
- 20:20Speaker 4: were horrible, and then she did one video that went
- 20:23Speaker 4: viral and using the ads off that, she finally bought
- 20:27Speaker 4: some decent camera equipment and has now built an empire.
- 20:31Speaker 4: You kind of just have to go out and do,
- 20:33Speaker 4: Like our comfort zone is papered, but completely papered, layer
- 20:38Speaker 4: six layers deep by our excuses, and you kind of
- 20:40Speaker 4: have to just punch through that and just start doing,
- 20:43Speaker 4: you know. The The other example I have is a
- 20:47Speaker 4: well known one, Robert Rodriguez with l Mariah Chi. I'm
- 20:53Speaker 4: sure you know the movie. He shot it with just
- 20:55Speaker 4: eight and eight thousand dollars budget, and what he did
- 20:58Speaker 4: was he made a list of uh and it's like
- 21:01Speaker 4: famously called now the Robert Rodriguez List. He made a
- 21:05Speaker 4: list of just all the things he had access to,
- 21:08Speaker 4: like his brother, his cousin's brother's trailer, his fire hose
- 21:14Speaker 4: is whatever, and you know, just with all he said,
- 21:17Speaker 4: I'm gonna make a movie using all of these things.
- 21:19Speaker 4: And he made a movie on a tiny budget, and
- 21:21Speaker 4: then it became it made him millions of dollars and
- 21:23Speaker 4: it became this huge hit and one prizes at Sundance
- 21:26Speaker 4: and everything, and now he's like a well known director
- 21:30Speaker 4: and writer.
- 21:31Speaker 3: Yeah, when I was making my own student film because
- 21:33Speaker 3: I didn't go to college for a film. I went
- 21:35Speaker 3: for business, and so I'll you know, while I was
- 21:38Speaker 3: making going to college for business, I was, you know,
- 21:40Speaker 3: making movies and stuff. And I made a movie and
- 21:44Speaker 3: the one thing that I made I made it with
- 21:45Speaker 3: one a ninety nine dollars digital camcorder that at the
- 21:49Speaker 3: time was like amazing. And this was back in around
- 21:52Speaker 3: two thousand and eight, I believe, or too yeah to
- 21:55Speaker 3: his name, and I had the book Rebel Without a
- 21:57Speaker 3: Crew by Robert Riguez cause he talks about kil Mariachi
- 22:01Speaker 3: and yah, yeah, it's absolutely phenomenal book, absolutely phenomenal because
- 22:06Speaker 3: you can't beat that empirical, you know, discussion, because you know,
- 22:09Speaker 3: it's all nothing, no theory whatsoever. There's no theory. It's
- 22:13Speaker 3: all about this is exactly what I did. This is
- 22:14Speaker 3: the nuts and bolts. And the other book was Make
- 22:16Speaker 3: your Own damn Movie by Lloyd Kaufman, and it was
- 22:19Speaker 3: just those two books together taught me more than I
- 22:24Speaker 3: I mean, I couldn't imagine a better film school than
- 22:26Speaker 3: those two books. But hopefully this podcast is a good
- 22:29Speaker 3: film school as well. But but you know, but yeah,
- 22:32Speaker 3: I agree, man, agreed, James. It's just going out there
- 22:36Speaker 3: and making something for even like like the Duplas brothers
- 22:40Speaker 3: even say, you know, make a movie for a hundred
- 22:42Speaker 3: bucks this weekend, a short film for ae hundred bucks.
- 22:45Speaker 3: You're not wasting a ton of money. And it teaches
- 22:47Speaker 3: you how to actually make a film before you start
- 22:49Speaker 3: getting those bigger budgets and so you don't make all
- 22:52Speaker 3: these expensive mistakes.
- 22:54Speaker 4: That's amazing. I didn't know that about the Duplas brothers.
- 22:56Speaker 4: They're kind of intriguing me more and more because I mean,
- 22:59Speaker 4: I forget the name of which brother, but I see
- 23:02Speaker 4: him in TV shows all the time, and he's just
- 23:04Speaker 4: he's just really funny and brilliant. But but then I
- 23:07Speaker 4: realized they were they were actually making shows and movies.
- 23:11Speaker 4: What what were some What's some stuff that they've made
- 23:13Speaker 4: recently that that I've liked?
- 23:15Speaker 3: I forget, Well, the one I think you're referring to,
- 23:19Speaker 3: I think was Jay he's been on.
- 23:20Speaker 4: The League, you know the League, and and and Mindy.
- 23:24Speaker 3: Yes, and uh, they actually have I think they have
- 23:28Speaker 3: a deal with Netflix. I might be mistaken, but there's
- 23:31Speaker 3: actually two movies that they've made for Netflix. One is
- 23:35Speaker 3: kind of like a time travel movie. Basically, they they
- 23:39Speaker 3: sort of go to this like cottage and then there's
- 23:42Speaker 3: a guest house in the back. They and whenever they
- 23:45Speaker 3: go into this guest house, they they get the optimal
- 23:49Speaker 3: idea of their of their spouse. So it's so it's
- 23:51Speaker 3: it's I think it's Jay or Mark is the is
- 23:55Speaker 3: the is the husband, and I forget who his wife is.
- 23:57Speaker 3: But whenever they go into this guest house by themselves,
- 23:59Speaker 3: they the optimal version of their of their spouse. So
- 24:02Speaker 3: there now it kind of plays out with which one
- 24:04Speaker 3: do you want more? And there was another one I
- 24:07Speaker 3: forget the name of it, but but they play a
- 24:09Speaker 3: version of of a psychopath who lures people, you know,
- 24:13Speaker 3: off the internet and then they sort of, you know, uh,
- 24:15Speaker 3: he sort of tells them, you know, make stuff up
- 24:18Speaker 3: and then you know, this person is trying to sort
- 24:19Speaker 3: of figure out, you know, what's true and what's not.
- 24:21Speaker 3: It's really good. But but yeah, yeah, they are absolutely
- 24:23Speaker 3: phenomenal and if you could ever give them from the podcast, James,
- 24:25Speaker 3: I'm sure they would be phenomenal guests.
- 24:28Speaker 4: Oh yeah, and they did Togetherness on HBO, which I
- 24:31Speaker 4: really liked.
- 24:33Speaker 3: Oh yeah, Togetherness, that's right. I forgot all about that show.
- 24:37Speaker 3: I actually haven't seen that.
- 24:38Speaker 4: That was a great show. I loved it.
- 24:40Speaker 3: Yeah, I haven't seen that yet. It's again, it's all
- 24:41Speaker 3: my list of things to watch because I I when
- 24:44Speaker 3: I when it got canceled, everyone said how great it was,
- 24:47Speaker 3: and I was like, we know what, I'll add to
- 24:48Speaker 3: the list of things to.
- 24:49Speaker 4: Watch, you know, but that's such an interesting thing that so, yeah,
- 24:54Speaker 4: it got canceled. And by the way it got it
- 24:56Speaker 4: had Amanda Pete, it had had some guys. He was
- 25:00Speaker 4: a famous actor, I forget his name. They had the
- 25:02Speaker 4: duplus brothers who have been so successful, and yet it's
- 25:07Speaker 4: still still network executives cancel things. So it's almost like
- 25:12Speaker 4: it's like a case study and how you can't be disappointed.
- 25:16Speaker 4: You have to do what you can. You have to
- 25:17Speaker 4: keep pushing forward, can't give up. Louis A. Kay is
- 25:20Speaker 4: a great example. He had Lucky Louis on HBO. He
- 25:23Speaker 4: had other sitcoms, you know, that was canceled. He had
- 25:26Speaker 4: other sitcoms canceled, and then finally he has this little
- 25:29Speaker 4: tiny TV show on FX which becomes this huge, huge
- 25:34Speaker 4: hit for him. No one would have guessed. They didn't
- 25:37Speaker 4: even they barely wanted him to do the show. They
- 25:38Speaker 4: gave him the lowest budget Possible came this huge hit
- 25:42Speaker 4: after so many cancelations, after so many disappointments. I mean,
- 25:45Speaker 4: he made a movie that was just the worst movie
- 25:47Speaker 4: in history according to the reviewers, and he never gave up.
- 25:51Speaker 4: And now, I mean I just watched them live in
- 25:53Speaker 4: Madison Square Guarden. He sold out Madison Square Garden five
- 25:56Speaker 4: times this year, and just a phenomenal exhibition of what
- 26:03Speaker 4: persistence can do.
- 26:05Speaker 3: And so, you know, James, as we you know, we
- 26:07Speaker 3: talk about persistence. You know, there was an interview you
- 26:10Speaker 3: did for your podcast, The James Altager Show, and you
- 26:13Speaker 3: head on a guest and I think it was I
- 26:16Speaker 3: forget his name, but you were talking about tight feedback
- 26:19Speaker 3: loops and you were talking about, you know, this is
- 26:21Speaker 3: how you get better. Was basically, you know, a mentor
- 26:24Speaker 3: would help you out with this, but because they're already
- 26:27Speaker 3: doing that tight feedback loop and you know exactly where
- 26:30Speaker 3: you're going wrong, you know exactly where you're going right,
- 26:33Speaker 3: and you can sort of, you know, break this out
- 26:36Speaker 3: sort of like a big puzzle, like you know, Okay,
- 26:38Speaker 3: I'm terrible at this, so I should get better and
- 26:40Speaker 3: I slowly build it up. There was a there's a
- 26:42Speaker 3: book I forget the guy by John Waitson I think
- 26:46Speaker 3: his name is, but yeah, yeah, yeah, And he had
- 26:50Speaker 3: a really great analogy because again you're a big chess guy,
- 26:53Speaker 3: where he would start off with just a king and
- 26:56Speaker 3: then he had to you know, then then his his
- 26:58Speaker 3: mentor would say, Okay, now you're gonna He was a
- 27:00Speaker 3: king and a bishop and then a king and a
- 27:02Speaker 3: rook in et cetera, et cetera, so he could focus
- 27:04Speaker 3: and not get lost in the chaos. So what I'm
- 27:07Speaker 3: trying to say with all this is, do you think
- 27:09Speaker 3: that you know, Louis c. K and all these people
- 27:11Speaker 3: like Brian Koppleman Two, do you think that they always
- 27:13Speaker 3: had that tight feedback loop and they always were just
- 27:16Speaker 3: sort of not just trying to work harder, but they
- 27:19Speaker 3: were also trying to work smarter too, if you know
- 27:21Speaker 3: what I mean.
- 27:22Speaker 4: Absolutely. So, so let me go down two different angles
- 27:26Speaker 4: with this. So one is and I write about this,
- 27:28Speaker 4: and so I write about all these people in my
- 27:30Speaker 4: book Reinvent Yourself, which is coming out January, that about
- 27:34Speaker 4: essentially how we're all in a constant state of reinvention
- 27:37Speaker 4: and you know, we all need we're all trying to
- 27:39Speaker 4: get to the next level of creativity. We're all trying
- 27:42Speaker 4: to kind of move forwards and figure out what does
- 27:44Speaker 4: it mean for our lives to have meaning and so on. So,
- 27:47Speaker 4: but I talk about this concept of a plus equal minus,
- 27:52Speaker 4: So you want to find a plus which is both
- 27:54Speaker 4: a real and virtual mentor. So like in Josh Waitson's case,
- 27:57Speaker 4: he mentions how he had a mentor, he had a
- 28:00Speaker 4: chess professional teaching him. Then you want to find your equals,
- 28:04Speaker 4: so people you could play who are roughly your level,
- 28:06Speaker 4: or people who could challenge you, whether no matter what
- 28:09Speaker 4: your career is, who are roughly your level, who challenge
- 28:12Speaker 4: you back and forward. And that's how you get feedback
- 28:14Speaker 4: as you get you know, challenged by your equals, and
- 28:18Speaker 4: then your mentor can kind of analyze how you responded
- 28:20Speaker 4: to it. And then a minus so someone you can
- 28:23Speaker 4: teach and because that solidifies learning, and also the people
- 28:26Speaker 4: you're teaching will challenge you too the last few questions
- 28:28Speaker 4: that you don't necessarily know the right answer to. So
- 28:32Speaker 4: plus minus equal and you know, in in chess is
- 28:37Speaker 4: a great example, or tennis or any sport like let's
- 28:40Speaker 4: just take tennis, you know you're playing against an equal
- 28:45Speaker 4: and let's say you're served it doesn't go well for
- 28:47Speaker 4: five servers in a row. Well, your mentor can tell
- 28:49Speaker 4: you what you're doing wrong. And then of course when
- 28:51Speaker 4: you're teaching a serve, you'll understand much better the mechanics
- 28:55Speaker 4: of what a serve is as you're teaching. And so
- 28:57Speaker 4: that's a great example where plus minus eql will make
- 28:59Speaker 4: you a bet a better tennis player.
- 29:02Speaker 3: Yeah, and it's one of another thing that I found
- 29:04Speaker 3: out too, is, uh, there was a book I was
- 29:06Speaker 3: reading where they were talking about the discussion the uh,
- 29:09Speaker 3: the point of of the psychology of small wins. So
- 29:13Speaker 3: you build up momentum and confidence because what you're doing
- 29:17Speaker 3: is even these tiny little victories, you sort of string
- 29:20Speaker 3: them together and now suddenly you feel you're feeling better
- 29:23Speaker 3: and your confidence and your skill is doing a lot
- 29:26Speaker 3: more than say, if you just try to tackle this
- 29:28Speaker 3: problem all at once. You know you, so when you
- 29:30Speaker 3: break it down and you're winning those little mini battles,
- 29:34Speaker 3: it does a lot more for your confidence.
- 29:37Speaker 4: Yeah, I mean, I think the book you're referring to
- 29:39Speaker 4: is Little Bets by Peter Simms, and in there he
- 29:42Speaker 4: discusses chrit. The very first chapter is Chris Rock will
- 29:48Speaker 4: build up a new act. You know, he'll spend like
- 29:50Speaker 4: a year creating an act that he'll then you know,
- 29:53Speaker 4: eventually be an HBO special.
- 29:56Speaker 2: We'll be right back after a word from our sponsor
- 30:02Speaker 2: and now back to the show.
- 30:05Speaker 4: But he doesn't just sort of like write that act
- 30:06Speaker 4: and then you know, risk everything in one HBO special.
- 30:10Speaker 4: He'll go to the laugh Factory in New Brunswick and
- 30:13Speaker 4: he'll have just like notes on a napkin. He'll read
- 30:16Speaker 4: straight off the napkin. He won't even do his whole
- 30:18Speaker 4: kind of Chris Rock thing. He'll just sort of read
- 30:20Speaker 4: straight off his napkin and if it gets a few chuckles,
- 30:23Speaker 4: if he'll note the one the jokes that got some chuckles,
- 30:26Speaker 4: and he'll start working on them and crafting an act
- 30:28Speaker 4: around them. He'll really kind of test stuff out with
- 30:31Speaker 4: these little bets, these little experiments.
- 30:34Speaker 3: Yeah, And I think that's what you know again when
- 30:36Speaker 3: we're talking about reinventing ourselves and also with writing. So
- 30:39Speaker 3: I want to talk to you about, you know, your writing,
- 30:41Speaker 3: and you know that's something that we we sort of
- 30:44Speaker 3: these little, these little changes, you know what I mean,
- 30:46Speaker 3: Like these little these little things that can make you
- 30:48Speaker 3: have more confidence and make you and sort of let
- 30:51Speaker 3: you also propel you forward with that momentum, because you know,
- 30:54Speaker 3: sometimes when people are outlining something or staring at that
- 30:58Speaker 3: blank page, they to freeze up or they or they
- 31:01Speaker 3: start writing. And I mean we've all been there, James.
- 31:03Speaker 3: You start writing and you go, oh god, this is
- 31:05Speaker 3: this is just terrible, this sucks. Who the hell is
- 31:07Speaker 3: gonna want to read this stuff? And then you just
- 31:09Speaker 3: sort of throw it away and you keep starting this
- 31:11Speaker 3: process over and over again. But I think if you,
- 31:13Speaker 3: you know, our perception of how we write is also
- 31:17Speaker 3: a big, a big factor in this, which again comes
- 31:19Speaker 3: from changing our perceptions, so we're allowed to actually, you know,
- 31:23Speaker 3: have these small wins.
- 31:26Speaker 4: Yeah, no, I agree, And look, writing writing is a
- 31:29Speaker 4: very good way for me to find these small wins.
- 31:32Speaker 4: I write every single day. I've been writing every single
- 31:35Speaker 4: day for twenty five years, and much of that time
- 31:38Speaker 4: I've been publishing every single day. And look, when you
- 31:43Speaker 4: not every not every writer does that, by the way,
- 31:45Speaker 4: but I do. And when you publish every single day,
- 31:49Speaker 4: you have a chance to see, oh do people like this?
- 31:50Speaker 4: Do people not like that? And that doesn't necessarily make
- 31:54Speaker 4: you a better writer. Like it's not always like you're
- 31:56Speaker 4: catering to public opinion, but you know, you just use
- 32:00Speaker 4: it as one component among many. On the feedback you're
- 32:03Speaker 4: getting to your writing.
- 32:05Speaker 3: So as we talk about you know you're writing, James,
- 32:07Speaker 3: So what does you have the same routine every morning? Mean,
- 32:10Speaker 3: like you get up at a certain time, then you
- 32:11Speaker 3: sort of you know you're gonna have a cup of
- 32:13Speaker 3: coffee and start writing. Or is every day sort of
- 32:15Speaker 3: different for you?
- 32:17Speaker 4: I think I think most days, or let's say more
- 32:21Speaker 4: than fifty percent of the days, are I wake up,
- 32:24Speaker 4: I have coffee, I read, I write. I always read
- 32:27Speaker 4: before I write. But you know, some days are different.
- 32:31Speaker 4: And I don't like to have any one routine because
- 32:34Speaker 4: it's important to mix things up so that you know,
- 32:37Speaker 4: basically a soup with just hot water and it is
- 32:41Speaker 4: kind of boring. You have to have lots of different ingredients.
- 32:43Speaker 4: So I like to have lots of different ingredients in
- 32:46Speaker 4: my day. And if you just eat the same ingredients
- 32:49Speaker 4: every day, you'll get bored so and you'll even forget
- 32:51Speaker 4: that you're eating. Your taste buds won't congratulate you anymore.
- 32:55Speaker 4: So you want to have different ingredients make up every
- 32:59Speaker 4: each day so that you know your your creativity is
- 33:02Speaker 4: at its heights. Now. Other people do the exact same
- 33:05Speaker 4: thing every single morning in order to keep doing things,
- 33:08Speaker 4: but I don't like to do that. It's sort of
- 33:10Speaker 4: like if you drive the same route every day, sometimes
- 33:14Speaker 4: you get to the destination and you can't even remember
- 33:17Speaker 4: how you got there. You can't even remember driving because
- 33:19Speaker 4: you were sort of daydreaming the whole way. If you
- 33:22Speaker 4: do something different, if you don't commoditize kind of your
- 33:26Speaker 4: your habits that you do you or your routine, then
- 33:30Speaker 4: you'll you'll be much more aware of everything that's happening
- 33:33Speaker 4: around you. And I think that's very important.
- 33:36Speaker 3: So, James, what is your writing you know method look like?
- 33:40Speaker 3: I mean, do you do you sort of outline exactly
- 33:42Speaker 3: every article? I mean, I imagine you have to outline
- 33:44Speaker 3: every book. But I mean when you're writing sort of
- 33:46Speaker 3: you know, articles, do you outline what exactly it's going
- 33:49Speaker 3: to be? And do you just sort of try to
- 33:51Speaker 3: get it out as fast as you can.
- 33:53Speaker 4: No, I don't necessarily outline. I mean sometimes there's a
- 33:56Speaker 4: rough outline, like let's say I interview Barack Obama or whoever,
- 34:01Speaker 4: and I'll say ten things Barack Obama told me, so
- 34:03Speaker 4: that's kind of makes up a rough sketch of things.
- 34:07Speaker 4: But then storytelling, I don't really outline so much, like
- 34:10Speaker 4: I just let that kind of come out, Like I'll
- 34:14Speaker 4: kind of just start with a first line, like you know,
- 34:16Speaker 4: and then this was the time I stole money from
- 34:20Speaker 4: my mother, and and I'll just like the start story
- 34:23Speaker 4: kind of unravel itself from there. Yeah.
- 34:26Speaker 3: You know, one thing I've learned is that if you
- 34:29Speaker 3: do think too much, and you do you know, outline
- 34:32Speaker 3: too much, it's a way of you think you're doing something,
- 34:35Speaker 3: but it's just a way of it, but it really
- 34:37Speaker 3: just keeping you busy and you're not actually getting anywhere,
- 34:40Speaker 3: you know what I mean, And you just sort of
- 34:42Speaker 3: keep you know, outlining, going back revising the outline, and
- 34:44Speaker 3: then you're on a third version of the outline, but
- 34:47Speaker 3: you're never actually doing anything. It's so important I've realized
- 34:51Speaker 3: just even this year, how important to actually just just
- 34:54Speaker 3: thrusting yourself into the work, you know, if it's a screenplay,
- 34:56Speaker 3: open up final draft or fade in and just start
- 34:59Speaker 3: writing it and sort of letting it fall as it may.
- 35:02Speaker 4: If you know what I mean, James, Yeah, you have
- 35:05Speaker 4: to just keep doing That's the important thing.
- 35:08Speaker 3: Yeah, it's you know, I was reading Ryan Holliday's book
- 35:12Speaker 3: about the Obstacle is the Way, and you know, one
- 35:15Speaker 3: of one of some of the things that he was
- 35:16Speaker 3: saying in there were just really amazing about how the
- 35:18Speaker 3: obstacle is really the way. Your perception of the obstacle
- 35:22Speaker 3: is very key because if you view it as a
- 35:26Speaker 3: way to gain a further advantage, it doesn't look like
- 35:29Speaker 3: an obstacle anymore, and the impediment to action leads to
- 35:33Speaker 3: more action itself, like Marcus Reli has said, and again,
- 35:37Speaker 3: just changing that small perception has such a huge advantage
- 35:41Speaker 3: as you're trying to sort of do do your work,
- 35:43Speaker 3: whether it be writing or solving it an IT problem
- 35:45Speaker 3: or you know, building a website or what have you.
- 35:47Speaker 3: I mean, you need to see how that sort of
- 35:49Speaker 3: ties in through everyday life.
- 35:51Speaker 4: Yeah. Absolutely, I mean, look, I had all of us
- 35:56Speaker 4: have obstacles all the time and what we want to do.
- 35:59Speaker 4: So so you know, one that I spoke about earlier was,
- 36:01Speaker 4: you know, HBO rejected a couple of TV show ideas
- 36:05Speaker 4: I had, even when they had expressed interests. Okay, no problem.
- 36:08Speaker 4: That's when I sort of said, you know, you always
- 36:11Speaker 4: have to say, well, in what way will this work
- 36:14Speaker 4: out the best for me? And what I ended up
- 36:16Speaker 4: doing was starting a company rather than doing a TV show.
- 36:20Speaker 4: You know another thing, you know, sometimes you have arguments
- 36:23Speaker 4: with partners and you could you can, like, if a
- 36:26Speaker 4: partner turns out to be not so good for you,
- 36:29Speaker 4: there's no point in like explaining to him how he
- 36:32Speaker 4: or she is wrong or no good for you anymore.
- 36:36Speaker 4: What you do is you end up finding another partner
- 36:38Speaker 4: to buy out the old partner, or you end up
- 36:40Speaker 4: starting a new business. Like the what I tend to
- 36:42Speaker 4: do is I tend to lean into the problem and say, Okay,
- 36:45Speaker 4: this is a problem or an obstacle, how can this work?
- 36:49Speaker 4: Rather than trying to fight the obstacle, how can this
- 36:52Speaker 4: work out the best for me in some other alternative way.
- 36:56Speaker 3: And you know, this sort of ties in also because
- 36:58Speaker 3: you know and choose yourself. As we sort of go
- 37:01Speaker 3: back to that book which I'm gonna link to in
- 37:03Speaker 3: the show notes everybody, because that book is absolutely phenomenal.
- 37:06Speaker 3: You know, you talk about making an idealist and that
- 37:09Speaker 3: really pushes the boundaries of your creativity so whatever, you know,
- 37:12Speaker 3: your your idealist, the subject is going to be. You know,
- 37:15Speaker 3: making these ten ideas makes you sort of broaden your horizon,
- 37:20Speaker 3: broaden your perspective. So you know, in fact, James, do
- 37:23Speaker 3: you want to, you know, maybe just talk about idealists
- 37:25Speaker 3: just for those of you, for those out there who
- 37:27Speaker 3: who've never maybe not read Shoose yourself. You know, I
- 37:30Speaker 3: think it's you know, I don't want to. I don't
- 37:32Speaker 3: want to say it because but I mean, you're you're
- 37:34Speaker 3: the man who created this, and I just want to
- 37:37Speaker 3: ask you, do you want to talk about idealists for
- 37:38Speaker 3: a little bit?
- 37:39Speaker 4: Yeah? I mean it kind of came out of a
- 37:41Speaker 4: time when I was just had no ideas and no creativity,
- 37:45Speaker 4: and I was dead broke, and I needed to I
- 37:48Speaker 4: had two kids, and I needed to make something of
- 37:51Speaker 4: my life, or at least make sure I didn't go
- 37:53Speaker 4: broke and die. Like I was kind of suicidal. Like
- 37:56Speaker 4: I was spending tons of money and I had already
- 38:01Speaker 4: had sold a company, but then like blew all the
- 38:03Speaker 4: money and gone broke, and I just needed to try things.
- 38:09Speaker 4: But everything I was trying was just failing, and it's
- 38:13Speaker 4: because I wasn't having any good ideas, and I realized,
- 38:15Speaker 4: you know what, my creativity right now is pretty weak,
- 38:18Speaker 4: like I'm not doing anything to improve my creativity. And
- 38:22Speaker 4: the creativity muscle or the idea muscle is just like
- 38:26Speaker 4: any other muscle, really, like if you don't walk for
- 38:29Speaker 4: two or three weeks, like let's say you were in
- 38:31Speaker 4: a coma for some reason and you were in bed
- 38:33Speaker 4: for two weeks, you actually need physical therapy to walk
- 38:36Speaker 4: again because your leg muscle is atrophy so quickly. So
- 38:39Speaker 4: it's the same thing with the idea muscle, and so
- 38:41Speaker 4: what I do to exercise the idea muscle is all
- 38:45Speaker 4: right down ten ideas a day and doesn't have to
- 38:50Speaker 4: be good ideas. In fact, you can't. They can't be
- 38:53Speaker 4: good ideas. Most of your ideas are really bad. You
- 38:55Speaker 4: can't come up with three thousand, six or fifty good
- 38:57Speaker 4: ideas a year. And so I'll come up with all
- 39:00Speaker 4: sorts of ideas, like I don't know, ideas of where
- 39:04Speaker 4: I'm going to take my kids over on Christmas vacation
- 39:07Speaker 4: that they've never been before, or ideas for businesses I
- 39:10Speaker 4: could start, or ideas for virtual realities i'd create, or
- 39:14Speaker 4: ideas for Airbnb to be a better company, or ideas
- 39:19Speaker 4: for Uber to be a better company. And I'll just
- 39:21Speaker 4: come up with ideas for other people, ideas for Dave
- 39:24Speaker 4: Bulla's guess I could introduce him to for his podcast.
- 39:29Speaker 4: You know, I'll just come up with ideas for anything.
- 39:31Speaker 4: And then gradually what happens is and I noticed this
- 39:35Speaker 4: very quickly, between three and six months, you'll start to
- 39:38Speaker 4: really feel like an idea machine, and it just keeps
- 39:42Speaker 4: getting better and better, until your creativity is at an
- 39:45Speaker 4: enormous height compared to where you were before and maybe
- 39:48Speaker 4: even compared to other people, and it just really works.
- 39:51Speaker 4: It works for anything, like if I want to meet somebody,
- 39:54Speaker 4: I'll come up with ten ideas for them.
- 39:59Speaker 2: We'll be right back after a word from our sponsor
- 40:05Speaker 2: and now back to the show.
- 40:08Speaker 4: And invariably there might be if I do enough research
- 40:11Speaker 4: and work, there'll be one at least one good idea
- 40:13Speaker 4: for that person, and eventually I'll be able to arrange
- 40:17Speaker 4: a meeting. Or you know, I run a business, so
- 40:20Speaker 4: if I'm coming up with ten ideas for my business,
- 40:22Speaker 4: invariably there's a good idea in there that will make
- 40:25Speaker 4: my business more money. And so, you know, this is
- 40:28Speaker 4: a very important topic to improve creativity, improve your ideability,
- 40:33Speaker 4: and improve your ability to make money, improve your ability
- 40:36Speaker 4: to network and help other people make money, and so on.
- 40:40Speaker 3: You know, one thing I did with the idealist James
- 40:43Speaker 3: was I would share it on my Instagram particularly, And
- 40:46Speaker 3: what I started doing was for a whole week, I
- 40:48Speaker 3: was coming up with ten different movie concepts angela, well,
- 40:52Speaker 3: thank you, James, and I tagged you a couple of times,
- 40:55Speaker 3: and some of them I stopped because I was like, James,
- 40:57Speaker 3: gonna be pissed off. You're like, thank you bullets tagging men.
- 41:00Speaker 4: So what I did was I fist off about that.
- 41:05Speaker 3: I uh so, like people were responding to it. They
- 41:07Speaker 3: were like, hey, where are you you know, why are
- 41:09Speaker 3: you doing this? Where did you get this from? I?
- 41:11Speaker 3: And I would always say, you know, by choose yourself.
- 41:14Speaker 3: It's ninety nine cents on Amazon, uh you know, and
- 41:17Speaker 3: I would say, you know, for the kindle version, and
- 41:19Speaker 3: I would just say, you know, the you know, these
- 41:21Speaker 3: are concepts that I would any of the best ones
- 41:23Speaker 3: I would actually turn into a log line, and then
- 41:25Speaker 3: from the log lines, the best log lines see what
- 41:28Speaker 3: I would do in terms of actually making a screenplay
- 41:31Speaker 3: where there was one I came up with that I
- 41:32Speaker 3: actually really really liked, and I ended up turning that
- 41:35Speaker 3: into a screenplay and I'm going to go back and
- 41:38Speaker 3: it definitely needs a couple more drafts, but I was
- 41:40Speaker 3: blown away that it just came out of almost almost
- 41:44Speaker 3: nowhere because I was just writing, writing, writing, trying to
- 41:47Speaker 3: be you know, keep my brain out of it as
- 41:49Speaker 3: much as possible and just focus on the subconscious and
- 41:52Speaker 3: let that flow, you know, that flow state that the
- 41:54Speaker 3: writers always talk about, and just getting there and making
- 41:57Speaker 3: it seem that, you know, where you can actually just
- 41:59Speaker 3: keep writing without actually thinking. It's kind of like what
- 42:02Speaker 3: Ray Bradbury says, don't think why you're writing, feel while
- 42:05Speaker 3: you're writing.
- 42:06Speaker 4: So, so what's the screenplay about? Uh?
- 42:09Speaker 3: It's a story about five kids who are trapped in
- 42:12Speaker 3: a treehouse, uh and with a monster down at the
- 42:16Speaker 3: base of the sort of this treehouse, so they can't
- 42:18Speaker 3: get out and they're basically stuck during the snowstorm in
- 42:21Speaker 3: this treehouse with this sort of unseen monster creature force
- 42:26Speaker 3: down there that's sort of stalking this treehouse.
- 42:29Speaker 4: That's neat and what what are you going to do
- 42:31Speaker 4: with it?
- 42:32Speaker 3: Well, once I polish up the drafts. I'm actually gonna
- 42:35Speaker 3: send it out to a few contests, and if if
- 42:38Speaker 3: it never goes anywhere, then I would probably end up
- 42:40Speaker 3: shooting it myself.
- 42:42Speaker 4: Cool. That sounds great, And you know, I.
- 42:44Speaker 3: Actually want to ask you too, James. You always we
- 42:46Speaker 3: talk about, you know, you know, creativity and writing. Is
- 42:49Speaker 3: there any sort of you know, film ideas or TV
- 42:51Speaker 3: ideas that you have right now that you're that you
- 42:54Speaker 3: wanted to, you know, either talk about or even just
- 42:57Speaker 3: that you maybe are going to pitch at some point,
- 42:59Speaker 3: or maybe there's just like he is floating in your
- 43:00Speaker 3: head for different movies and shows.
- 43:03Speaker 4: You know. It's funny. There was a reason article about
- 43:05Speaker 4: me in the New York Times and it kind of
- 43:08Speaker 4: went into what I about my minimalism philosophy, And afterwards
- 43:14Speaker 4: a couple of television companies called me, some really big,
- 43:17Speaker 4: well known ones that you would know of and asked
- 43:21Speaker 4: me for ideas. But I'm not sure I really want
- 43:24Speaker 4: to put in the hard work for a TV show.
- 43:26Speaker 4: Like right now, my podcast has a very big audience,
- 43:30Speaker 4: and so I almost say it's like my podcast audience
- 43:33Speaker 4: is the same as like a bad cable TV show
- 43:36Speaker 4: audience in the sense that in terms of the numbers,
- 43:39Speaker 4: and which is good. It's growing, you know, I feel
- 43:42Speaker 4: that podcast audience is growing, so it's only going to
- 43:45Speaker 4: continue to grow. And I've really decided I'm gonna double
- 43:49Speaker 4: down on the podcast and focus on making that as
- 43:52Speaker 4: good as it could possibly be, although I am working
- 43:55Speaker 4: on fiction right now.
- 43:57Speaker 3: You know, what if you here's just an idea, what
- 44:00Speaker 3: if you actually started like a podcast sort of series,
- 44:02Speaker 3: almost like Cereal was where they had sort of like
- 44:05Speaker 3: a pot it's almost like an old timy radio show
- 44:08Speaker 3: and basically, you know, it's a radio play, you know,
- 44:11Speaker 3: And I've I thought this thought of this myself. You know,
- 44:14Speaker 3: if you ever have an idea that's more like an
- 44:16Speaker 3: like like that's more suited towards audio, you know, podcasting
- 44:19Speaker 3: is a great way to release it because again, no,
- 44:21Speaker 3: there's no more gatekeepers or virus to entry.
- 44:24Speaker 4: Yeah. No, I've been thinking of exactly that. Like, So,
- 44:27Speaker 4: in addition to doing the interview show, which I always
- 44:30Speaker 4: do and I always and I won't stop, and I
- 44:32Speaker 4: love interviewing you know, people and everything, doing kind of
- 44:36Speaker 4: like mini series alongside of it within the same show,
- 44:42Speaker 4: within the context of the James Altasher Show.
- 44:45Speaker 3: Yeah, and your podcast numbers by the way, I mean
- 44:48Speaker 3: you probably get you know, a hundred times what I get.
- 44:50Speaker 3: But I mean your podcast is one of the best
- 44:53Speaker 3: podcasts out there because the questions you ask and the
- 44:58Speaker 3: guests that you get. I mean that that it's important
- 45:00Speaker 3: because it's not just about the guests you get, it's
- 45:02Speaker 3: also the questions and what you're talking about. I've always
- 45:04Speaker 3: learned something every episode of your of your podcast.
- 45:07Speaker 4: Well you know, and as you know, it's really not
- 45:10Speaker 4: I mean, look, guests are having kind of guests that
- 45:13Speaker 4: people recognize is part of it because then you know
- 45:16Speaker 4: that that helps with downloads. But ultimately you have to
- 45:19Speaker 4: bring the job home with with the questions and the preparation,
- 45:23Speaker 4: as you know, and and everything, and that's what really
- 45:27Speaker 4: drives the podcast.
- 45:29Speaker 3: Yes, absolutely, And James, I don't want to take up
- 45:32Speaker 3: too much of your time. I know you're extremely busy.
- 45:34Speaker 3: I had some Twitter.
- 45:35Speaker 4: Question enjoying this. Thank you so much David for having
- 45:39Speaker 4: me on.
- 45:40Speaker 3: Oh you know, I appreciate you coming on, James, I
- 45:43Speaker 3: really do. And I you know, I had some Twitter
- 45:45Speaker 3: questions come in. Do you mind answer a few questions?
- 45:48Speaker 4: Sure?
- 45:49Speaker 3: So the first question comes from Martin Tiller, and Martin
- 45:52Speaker 3: wants to know how long have you been doing the
- 45:54Speaker 3: ten Ideas.
- 45:55Speaker 4: A day since two thousand and two?
- 46:00Speaker 3: And this kind of ties on what we were just
- 46:01Speaker 3: talking about. It's Martin again. He wants the question is
- 46:04Speaker 3: how much time do you put into researching your guests
- 46:07Speaker 3: for the podcast?
- 46:09Speaker 4: Oh my god, I put in so much time, Like
- 46:13Speaker 4: you know, So last week was Stephen Pressfield was on
- 46:17Speaker 4: my podcast. I probably read I read ten or no,
- 46:21Speaker 4: maybe eleven books by him, eleven and took notes on
- 46:25Speaker 4: each one, came up with questions about each one. Watched
- 46:29Speaker 4: two interviews he did, one with Oprah and one with
- 46:32Speaker 4: the Marie Folio. I tried to find other interviews he did,
- 46:37Speaker 4: but he doesn't really do many interviews, not in the
- 46:38Speaker 4: past like five years. And you know, I watched the
- 46:43Speaker 4: movie The Legend of Backer Vance, which he wasn't as
- 46:46Speaker 4: involved in, but I still wanted to watch it. I've
- 46:49Speaker 4: done I've read more about the history of you know,
- 46:53Speaker 4: the three hundred, which he writes about in the novel
- 46:56Speaker 4: Gates a Fire. I mean I probably prepared maybe be
- 47:00Speaker 4: forty or fifty or hours for that for you know,
- 47:03Speaker 4: a one or two hour interview, and I flew to
- 47:07Speaker 4: I live in New York City, but I flew to
- 47:09Speaker 4: LA and drove to Malibu to interview him, and because
- 47:14Speaker 4: I wanted to do it in person, because I admire
- 47:17Speaker 4: so much as his books. And but that's like an
- 47:20Speaker 4: example of what of what I do. I'm preparing an
- 47:23Speaker 4: interview right now with somebody who's an expert in nutrition
- 47:29Speaker 4: that I really admire, and you know, he lives in
- 47:33Speaker 4: a southwestern state and I'm planning on flying to visit him.
- 47:37Speaker 4: I'm doing a ton of research, and I just I
- 47:39Speaker 4: put my all into into these things.
- 47:42Speaker 3: Yeah, I know what you mean about Stephen Pressfield not
- 47:45Speaker 3: wanting to do or doesn't do a lot of interviews.
- 47:47Speaker 3: I've actually tried to get him a lot to come
- 47:50Speaker 3: on this podcast, and each time he politely declines. But
- 47:55Speaker 3: like you know, The War of Art is an absolute
- 47:57Speaker 3: essential read. If you're going to be an artist, no
- 47:59Speaker 3: matter if you're gonna write, paint, make movies, whatever, the
- 48:03Speaker 3: Art of War is required reading.
- 48:06Speaker 4: Yeah. No, War of Art and its companion piece, Turning
- 48:10Speaker 4: pro are just brilliant, Like they're they're very good. And
- 48:14Speaker 4: you know, his novel Legend of Backer Vance is very good.
- 48:17Speaker 4: Gates spires very good. And then he has a new
- 48:19Speaker 4: novel which is kind of almost a fictional version of
- 48:22Speaker 4: the War of Art, which is called The Knowledge, which
- 48:24Speaker 4: is about what he was going through to battle his
- 48:27Speaker 4: own resistance in the nineteen seventies. And it's a great book. So,
- 48:33Speaker 4: you know, he's very interesting, he's very a big inspiration
- 48:35Speaker 4: for writers and creatives.
- 48:38Speaker 3: Yeah. Absolutely. I actually had his editor on, Sean Coin,
- 48:42Speaker 3: And it's funny because I actually won. Do you know
- 48:45Speaker 3: who Robert McKee.
- 48:46Speaker 4: Is, Yeah, yeah, of course he wrote Dialogue and story story.
- 48:51Speaker 3: Yeah, so I actually won first place in his writing
- 48:55Speaker 3: competition that he had, and I got to and one
- 48:58Speaker 3: of my my prize was to go to New York
- 48:59Speaker 3: to take his his four or three day seminar story
- 49:03Speaker 3: and it's basically the whole book. And it's funny because
- 49:06Speaker 3: Sean Coin is also his editor. So when I went
- 49:10Speaker 3: up afterwards as the seminar ended, I said, you know, hi, Bob,
- 49:13Speaker 3: you know we have a mutual friend, Seawan Coin, and
- 49:16Speaker 3: and he goes, oh, well how about that? You know,
- 49:18Speaker 3: And but I wanted to bring McKee up because I
- 49:20Speaker 3: think he'd be a great guest in your podcast, James.
- 49:23Speaker 4: Yeah, I think he would be awesome, Like, you know,
- 49:26Speaker 4: I'm interested in him. He's he's a fascinating guy.
- 49:30Speaker 3: Yeah, absolutely fascinating. The story semino was actually really good.
- 49:34Speaker 3: I actually when I learned, I learned about the principles
- 49:40Speaker 3: of story. And again, you know what I did was
- 49:46Speaker 3: I made a deal with myself. You know, I realized
- 49:48Speaker 3: you have to sort of make deals with yourself sometimes.
- 49:51Speaker 3: And my whole thing was, I bought a whole pack
- 49:53Speaker 3: of pens, brand new, my favorite pen in the world,
- 49:55Speaker 3: the pilot V seven's, and I just everything he said,
- 49:59Speaker 3: I wrote, I would not stop writing for anything.
- 50:03Speaker 2: We'll be right back after a word from our sponsor,
- 50:09Speaker 2: and now back to the show.
- 50:12Speaker 3: So even if I already knew it, it doesn't matter.
- 50:15Speaker 3: You just keep writing. And by the end, I had
- 50:17Speaker 3: so many notes that I could now go back and
- 50:20Speaker 3: dissect story and I could also I found subple merria notes.
- 50:23Speaker 3: Even before I went to the did the seminar in
- 50:25Speaker 3: New York, James, I actually listened to every podcast, every
- 50:29Speaker 3: video interview he did, found any crib notes I could
- 50:33Speaker 3: of the actual seminar, and I put them all together
- 50:35Speaker 3: in this sort of like big binder slash file that way.
- 50:39Speaker 3: I was so prepared for this that you know, I
- 50:41Speaker 3: was hoping to come out and just be, you know,
- 50:43Speaker 3: an absolute genius of story by the end of it.
- 50:46Speaker 4: And were you.
- 50:49Speaker 3: Yeah, I actually I would say that I definitely had
- 50:53Speaker 3: more confidence in myself going out.
- 50:56Speaker 4: What would like help me out, like what would be
- 50:58Speaker 4: like the main thing that you learn, like what makes
- 51:02Speaker 4: a great story?
- 51:04Speaker 3: Telling the truth?
- 51:06Speaker 4: What does that mean? Be specific?
- 51:08Speaker 3: So telling the truth, it doesn't mean the facts of
- 51:11Speaker 3: what happened. It's the why of why they happened. And
- 51:15Speaker 3: when you get down even deeper than that, there's two
- 51:18Speaker 3: things that you have to focus on. The philosophers of
- 51:21Speaker 3: the world either thought that you were being or becoming,
- 51:23Speaker 3: So basically they thought that everything is in constant flux,
- 51:27Speaker 3: or everything is not in flux. It's just always the same.
- 51:30Speaker 3: It just appears that it's in flux. And he talked
- 51:32Speaker 3: about all the philosophers throughout time whether what side they
- 51:36Speaker 3: stood on either being or becoming, Being or becoming, And
- 51:39Speaker 3: he said, as you write your story, you have to
- 51:42Speaker 3: make a decision about which one you think it is,
- 51:46Speaker 3: and the principles of that will guide your story throughout.
- 51:49Speaker 3: So if you think that everything is in flux. Well,
- 51:52Speaker 3: then you know, then nothing ever stays the same. You can't.
- 51:55Speaker 3: You know, it's kind of like what Hera Kleitis said,
- 51:57Speaker 3: you can never step into the same river even once
- 51:59Speaker 3: because it's doesn't exist at all, or you're on the
- 52:02Speaker 3: other side where you think that it's always being it's
- 52:05Speaker 3: always the same and these principles are going to stay throughout.
- 52:09Speaker 3: So it's kind of like you have to make that
- 52:11Speaker 3: decision and that guy's your story throughout.
- 52:14Speaker 4: Okay, I like that, that's interesting. I'm gonna I have
- 52:17Speaker 4: to read Story. I know that it's like the key
- 52:20Speaker 4: book for uh, for screenwriting, so I want to read it.
- 52:24Speaker 3: Yeah, there's always like there's three books that everyone talks
- 52:26Speaker 3: about for screenwriting. Story by McKee, uh, Screenplay by by Sidfield,
- 52:32Speaker 3: and obviously say The Cap by Blake Snyder. Those are
- 52:35Speaker 3: like the if you could read even just one of
- 52:37Speaker 3: three of those books, most screenwriters and most you know,
- 52:40Speaker 3: Hollywood producers, they sort of go back to those three books.
- 52:43Speaker 3: There's actually no, there's actually another.
- 52:45Speaker 4: I'm sorry, go ahead, no, no, keep recommending.
- 52:48Speaker 3: There's gonna be another screenwriting book that I recommend that
- 52:50Speaker 3: I think is the best one out there. It's called
- 52:52Speaker 3: The ninety Days Screenplay by aut Want. That is that
- 52:55Speaker 3: is the best book of screen screenwriting I've ever seen,
- 52:59Speaker 3: I never read.
- 53:00Speaker 4: So here's here's an idea I had for like a
- 53:02Speaker 4: fun little sitcom type TV series. So it's called Guru's
- 53:06Speaker 4: Gun Wild, and it's instead of Girls Gun Wild, Guru's
- 53:11Speaker 4: Gone Wild, and it's basically, you know, I know a
- 53:14Speaker 4: lot of people in kind of the self help and
- 53:15Speaker 4: personal improvement industry, and of course all of us have
- 53:19Speaker 4: our own share of problems, but many of these people
- 53:22Speaker 4: kind of put forward this public space that's like perfect
- 53:25Speaker 4: in order to kind of attract their you know whatever,
- 53:28Speaker 4: their their people for their seminars or whatever. And I
- 53:33Speaker 4: was thinking it would just it would be like almost
- 53:34Speaker 4: like this Seinfeld type thing where you know, the character
- 53:39Speaker 4: based on me would meet with like the character based
- 53:41Speaker 4: on whatever well known person, and then they would just
- 53:44Speaker 4: be complaining about relationships the whole time, and stories would
- 53:47Speaker 4: kind of like veer off from there. And I just
- 53:50Speaker 4: thought it would be like a funny idea and kind
- 53:53Speaker 4: of like the Larry Sanders show meets Seinfeld type of thing,
- 53:57Speaker 4: but with like the self help industry.
- 54:00Speaker 3: And the self help self help industry is huge. And
- 54:04Speaker 3: by the way, I'm glad you mentioned the Larry Sanders show.
- 54:06Speaker 3: I love that show, and you know, he passed away
- 54:09Speaker 3: earlier this year, and I hope more people actually find
- 54:13Speaker 3: that show because I think it's a it's a gem.
- 54:15Speaker 4: James, well, well, think about the hotbed of talent. You know,
- 54:18Speaker 4: we talked earlier about places you could go where a
- 54:21Speaker 4: very small group becomes this amazing, amazingly talented group of
- 54:26Speaker 4: people later on. So of course Gary Shamling already was
- 54:29Speaker 4: amazingly talented, but look who came from there. Bob Odenkirk
- 54:32Speaker 4: was on the show, and of course he's you know,
- 54:35Speaker 4: well known for Breaking Bad and Better Call Saw. Judd
- 54:40Speaker 4: Apatow was a writer for the show, and of course
- 54:42Speaker 4: he's made the funniest movies of all time ever since then.
- 54:47Speaker 4: Jeffrey Tambor was on the show, and then of course
- 54:49Speaker 4: he did Arrested Development and now he does Transparent for
- 54:51Speaker 4: for Amazon. Gosh, I was just reading about. Oh. John
- 54:56Speaker 4: Stewart was on the show and went on to do
- 55:00Speaker 4: The Daily Show. So it's just a NonStop the talent.
- 55:03Speaker 4: Janine Garoppolo was on the show. It's just NonStop the
- 55:06Speaker 4: talent that was on that show almost almost every week,
- 55:09Speaker 4: and the writers of the show and everything.
- 55:11Speaker 3: Yeah, it's absolutely phenomenal. And you know, when you can
- 55:14Speaker 3: get those sort of hotbed of talent, uh, you know,
- 55:17Speaker 3: then it becomes almost the opposite problem, which is how
- 55:20Speaker 3: do you keep all that talent? Because you know, at
- 55:22Speaker 3: some point, you know, when somebody comes so talented in
- 55:25Speaker 3: those those writer writings, writers' rooms or or something else,
- 55:29Speaker 3: you know, they end up getting offers to leave. I
- 55:31Speaker 3: mean it happens a lot on late night. I have
- 55:33Speaker 3: a friend of mine he actually writes for Jimmy Kimmel
- 55:36Speaker 3: and he actually talked about the same thing. You know,
- 55:38Speaker 3: it's a lot of the times you get a lot
- 55:39Speaker 3: of offers. There are a lot of really cool things
- 55:41Speaker 3: because when you're when you're doing good work, constantly people
- 55:45Speaker 3: come up to you to make you more opportunities.
- 55:48Speaker 4: Well, you know, John Stewart had a philosophy about this.
- 55:50Speaker 4: I mean, The Daily Show is a great, uh kind
- 55:54Speaker 4: of management study because he created all this, He created
- 55:59Speaker 4: this environment with all this amazing talent. Also like Steve Carrel,
- 56:02Speaker 4: Stephen Colbert at Helms and all of those guys left
- 56:06Speaker 4: and John Stewart encouraged them to leave. I mean, John
- 56:08Speaker 4: Stewart even helped develop Stephen Colbert's show, The Colbert Show.
- 56:13Speaker 4: And why did he do that well because he knew that,
- 56:17Speaker 4: you know, talent needs to be needs to flourish, it
- 56:20Speaker 4: needs to grow, it needs to go onto their own thing.
- 56:22Speaker 4: But because of the high standard set by that talent,
- 56:26Speaker 4: knew good talent will come in and take over. And
- 56:29Speaker 4: that's what's happened. That's what happened. I mean, the Dallas
- 56:32Speaker 4: Show probably never had a year over year where it
- 56:36Speaker 4: was worse one year in the year before.
- 56:38Speaker 3: Yeah, and you know, again, you know, as we talked
- 56:41Speaker 3: about a lot of talent, you know that that's always
- 56:43Speaker 3: that idea too, is having that farm system always being
- 56:46Speaker 3: able to pull and recognize talent. It's kind of you
- 56:49Speaker 3: know what like a professional sports team does the same thing, right,
- 56:52Speaker 3: They always are on the lookout, having scouts, making sure
- 56:54Speaker 3: that they get the top guys over somebody else. And
- 56:58Speaker 3: but by the way, I do like that grew idea. Yeah,
- 57:00Speaker 3: you know, you know, as I'm thinking about it as
- 57:02Speaker 3: I talk, that would actually be a funny show because again,
- 57:05Speaker 3: the self help industry, James is so huge I mean
- 57:08Speaker 3: I used to go into borders back when they existed
- 57:10Speaker 3: and now Bourns and Nobles, and there'd be a just
- 57:13Speaker 3: a huge wall of self help books. Also, you know,
- 57:16Speaker 3: it's it's kind of that family guy joke. Brian wrote
- 57:18Speaker 3: a book called like thinke it, do it want it?
- 57:21Speaker 3: Or something like that, and it was, you know, most
- 57:23Speaker 3: of it was blank pages so you could fill it
- 57:25Speaker 3: out yourself.
- 57:30Speaker 4: I'm sorry, James, that's great, but that's a funny idea.
- 57:33Speaker 3: Yeah, it's just because you know, then he was on
- 57:35Speaker 3: Bill Maher Brian the Dog was and he was like,
- 57:38Speaker 3: you know, Brian isn't wanting it and wishing it the
- 57:40Speaker 3: same thing? And why are most of the pages blank?
- 57:43Speaker 3: He's like, this is that lazy as hell? But yeah,
- 57:46Speaker 3: I think that a grew idea. It would be awesome, James,
- 57:48Speaker 3: especially now, I think I think the self help industry,
- 57:52Speaker 3: I think it maybe started off in the right direction,
- 57:55Speaker 3: but then you know, as other people sort of get
- 57:57Speaker 3: into it, it's sort of this is a lot of
- 58:00Speaker 3: I guess, I don't know, I guess maybe a lot
- 58:03Speaker 3: of it sort of comes watered down, if you will.
- 58:05Speaker 4: I mean, you can imagine like two I mean, look
- 58:07Speaker 4: there's all these look, getting real help requires hard work.
- 58:12Speaker 4: It's not like I'm going to read an Instagram quote
- 58:14Speaker 4: and suddenly be helped. But you could imagine these two
- 58:19Speaker 4: guys who have like, you know, tons of followers or
- 58:22Speaker 4: whatever on Instagram or Facebook or wherever they're meeting, and
- 58:25Speaker 4: like one of them sad because his latest quote or
- 58:28Speaker 4: post didn't get as many likes. Another person might be
- 58:31Speaker 4: like upset about like a girlfriend, and you know, it
- 58:34Speaker 4: just kind of you know, you kind of kind of
- 58:37Speaker 4: see the real thing. But meanwhile, the you know, some
- 58:40Speaker 4: side stories might be problems at seminar or you know,
- 58:44Speaker 4: the you know, how they overcome their problems with the
- 58:47Speaker 4: girlfriend or whatever. Like, you know, there could be many
- 58:51Speaker 4: different substories in there. I probably should write like, well,
- 58:54Speaker 4: how you know, it's like a page a minute, right
- 58:56Speaker 4: for a script. So if you're read a twenty two
- 58:57Speaker 4: minute show, it's twenty two pages and you need what
- 59:00Speaker 4: do you mean? You need like three storylines intersecting and
- 59:03Speaker 4: kind of a beginning, middle, and end for each one.
- 59:07Speaker 4: I'm asking you, I'm learning from you.
- 59:09Speaker 3: So so TV shows, depending upon which like what kind
- 59:13Speaker 3: of show, it's going to be the way that the
- 59:15Speaker 3: format works changes a little bit. So if you're writing
- 59:18Speaker 3: something like Seinfeld, it's a lot different than something like,
- 59:23Speaker 3: let's say The Walking Dead, because if you're worrying a
- 59:26Speaker 3: one hour show, you write it like a movie. If
- 59:28Speaker 3: you're writing a half hour sitcom, it's everything becomes like
- 59:31Speaker 3: double space and it looks almost more like a stage play.
- 59:34Speaker 3: How that's laid out. So if you're gonna do like
- 59:37Speaker 3: something like you know, Seinfeld, everyone loves Raymond, it would
- 59:40Speaker 3: actually be double what you think because each page is
- 59:42Speaker 3: at now thirty seconds instead of a minute, so it
- 59:45Speaker 3: would be for a twenty minute show, it becomes like
- 59:47Speaker 3: forty to fifty pages, and et cetera, et cetera. So
- 59:51Speaker 3: that so if you whatever software, like if you use
- 59:54Speaker 3: final drafts, fade in writer's duet, there's so many out there.
- 59:57Speaker 2: Now will be right back after a word from our
- 1:00:01Speaker 2: sponsor and now back to the show.
- 1:00:08Speaker 3: You know, it does all the heavy lifting for you
- 1:00:11Speaker 3: so you can focus on writing, and that that's key.
- 1:00:14Speaker 4: What so other than just the spacing and stuff, what
- 1:00:16Speaker 4: are the what are the beats of a sitcom?
- 1:00:19Speaker 3: So again you know there's uh so again, like if
- 1:00:21Speaker 3: we use siginfld as an example, Seinfeld was revolutionary because
- 1:00:24Speaker 3: all four main characters always had their own storyline. So
- 1:00:27Speaker 3: Jerry had a Kramer, BB, George, c Elaine d and
- 1:00:32Speaker 3: you know, all of them would end up intersecting at
- 1:00:34Speaker 3: some point or another throughout the show. And and what
- 1:00:36Speaker 3: I love about Seinfeld was everything is different. No, no
- 1:00:40Speaker 3: two episodes are ever the same. And I think that
- 1:00:43Speaker 3: was the genius of Larry David because you know, I
- 1:00:46Speaker 3: actually knew a guy who wrote a couple of screenplays
- 1:00:48Speaker 3: for Seinfeld, and it was Fred Stolers's name, and.
- 1:00:52Speaker 4: Actually I'm Facebook friends with Fred Stoller. He's a good guy.
- 1:00:55Speaker 3: Yeah, I've tried to get him on the podcast, but
- 1:00:56Speaker 3: we can't make our schedules sort of coincide. I'm gonna
- 1:00:59Speaker 3: keep trying. And you know, he would say, whenever he
- 1:01:01Speaker 3: would hand in a script Larry David had, we always
- 1:01:04Speaker 3: go through it and he would add the final touches
- 1:01:07Speaker 3: to it, and sometimes he would change a few things
- 1:01:08Speaker 3: up here and there. But basically, you know what exactly
- 1:01:12Speaker 3: you have a beginning, middle, and end, and you know
- 1:01:14Speaker 3: the beginning and the end or twenty five percent each,
- 1:01:17Speaker 3: and that middle part is fifty percent, So that would
- 1:01:19Speaker 3: you know at the end of one hundred percent, and
- 1:01:21Speaker 3: you know, you sort of have these storylines they can
- 1:01:24Speaker 3: sort of intersect as they are, depending upon how you're
- 1:01:27Speaker 3: gonna write the story. So with Seinfeld, like I was
- 1:01:29Speaker 3: just saying, it's a lot, you know, each episode was different,
- 1:01:31Speaker 3: and then sometimes at the end everything would sort of
- 1:01:34Speaker 3: all intersect with each other. All four storylines would intersect,
- 1:01:37Speaker 3: you know, and then sometimes there would be only two
- 1:01:39Speaker 3: storylines that would actually intersect, or sometimes it will be
- 1:01:42Speaker 3: two storylines period. So that was a brilliance of Seinfeld.
- 1:01:44Speaker 3: You never knew what how actually the story was going
- 1:01:46Speaker 3: to play out, and that's why I think Seinfeld is
- 1:01:49Speaker 3: still one of the best TV shows ever, if not
- 1:01:51Speaker 3: the best TV show ever.
- 1:01:53Speaker 4: Yeah, that's really interesting. It's probably a good model to follow.
- 1:01:56Speaker 4: And I'm sure you're you're referring to. He had a
- 1:01:58Speaker 4: e wo an excellent book, My Seinfeld Year where he
- 1:02:01Speaker 4: writes about this stuff.
- 1:02:02Speaker 3: Oh yeah, absolutely, I think you know. I actually bought
- 1:02:05Speaker 3: the Kennel version. And that's actually where I started saying
- 1:02:08Speaker 3: that to Fred. I said, you should come on this
- 1:02:10Speaker 3: podcast and we can, you know, dig in a little
- 1:02:12Speaker 3: deeper talk about TV writing and how it's changed, if
- 1:02:14Speaker 3: it even has changed, and you know all that good stuff.
- 1:02:17Speaker 3: But but yeah, My Seinfeld Year is a fantastic e book.
- 1:02:22Speaker 4: Yeah, no, I I'm a fan of that one. Yeah,
- 1:02:26Speaker 4: I didn't. I just got Seinfeldia, which is kind of
- 1:02:29Speaker 4: a history of the Seinfeld Show and it's it looks interesting.
- 1:02:33Speaker 3: Really, I haven't heard of that. So basically, is it
- 1:02:35Speaker 3: like all about how it got developed and stuff?
- 1:02:37Speaker 4: Yeah?
- 1:02:38Speaker 3: See that? Yeah, I love stuff like that. It's very interesting.
- 1:02:40Speaker 3: I actually have a book about Lost, the TV show Lost,
- 1:02:43Speaker 3: and I was the only one that Damon Lineloff actually
- 1:02:45Speaker 3: signed off on, and I think he wrote the foreword
- 1:02:48Speaker 3: for it as well. But it's basically goes into the
- 1:02:50Speaker 3: whole mythology of Lost.
- 1:02:52Speaker 4: Oh wow, what's the name of the book? You know?
- 1:02:55Speaker 3: I'm I don't have it right handy. It's actually buried
- 1:02:59Speaker 3: in among my library of books. I'm gonna I'll tell
- 1:03:01Speaker 3: you what I will. I will message the title to you.
- 1:03:04Speaker 4: Yeah. Yeah, Because I just finished rewatching Loss for probably
- 1:03:07Speaker 4: the third time. I watched it with my fourteen year
- 1:03:10Speaker 4: old sod did she like it? Oh? She loved it. Yeah,
- 1:03:13Speaker 4: it's a great show. I mean a lot of people
- 1:03:15Speaker 4: hate the ending but I love it mine. I have
- 1:03:17Speaker 4: no problem with it. I thought it was a great show.
- 1:03:20Speaker 3: Yeah, I think it was a phenomenal show. I spent
- 1:03:23Speaker 3: season one. I literally was always like, what the hell
- 1:03:26Speaker 3: is going on? You know, it's been in a good way,
- 1:03:28Speaker 3: not like, you know, in a bad way. And he
- 1:03:30Speaker 3: would always be guessing about, you know, what the hell
- 1:03:33Speaker 3: would are these things and how how this actually is
- 1:03:35Speaker 3: and you know, and then they actually started doing a
- 1:03:37Speaker 3: podcast about it. I mean, this is you know, a
- 1:03:39Speaker 3: couple of years ago, when the show was still in
- 1:03:41Speaker 3: the air, they would actually do podcasts about the episode
- 1:03:44Speaker 3: and you know, answer some fan questions. It was actually
- 1:03:45Speaker 3: really interesting way they did that. I think it actually
- 1:03:47Speaker 3: helped out you know, interaction and also helped out you know,
- 1:03:51Speaker 3: the fan base to make them, you know, to make
- 1:03:53Speaker 3: them much more inclusive.
- 1:03:56Speaker 4: Yeah. No, I I loved every aspect of it. So
- 1:03:59Speaker 4: but you're right, the first season was great, but I
- 1:04:01Speaker 4: love I loved the last season too. I liked the
- 1:04:03Speaker 4: whole story of you know, Jacob and the Man of
- 1:04:05Speaker 4: and Black and so on.
- 1:04:07Speaker 3: Yeah, it was phenomenal. And you know, I know a
- 1:04:11Speaker 3: couple people who wrote a couple episodes of Loss and
- 1:04:13Speaker 3: I want to have them on the show too, because
- 1:04:14Speaker 3: they would explain to me how they actually wrote the episodes.
- 1:04:17Speaker 3: And basically what they would do is you said, you know,
- 1:04:19Speaker 3: either JJ or Damon who would come in and they
- 1:04:22Speaker 3: would say, Okay, this is what has to happen in
- 1:04:24Speaker 3: this episode, and now okay, this is your episode. Now
- 1:04:27Speaker 3: episode two, this is what has to happen, So this
- 1:04:29Speaker 3: is your episode. So that's why a lot of times
- 1:04:31Speaker 3: you would see things that would never actually explained because
- 1:04:34Speaker 3: writers were just encouraged the user creativity and come up
- 1:04:37Speaker 3: with this stuff, but they didn't necessarily have to tie
- 1:04:40Speaker 3: in with anything.
- 1:04:41Speaker 4: Well, and I'm fine with it, Like everybody wanted like
- 1:04:44Speaker 4: very nice explanations for everything. By the end, I'm okay
- 1:04:47Speaker 4: if you know, not everything in the world needs to
- 1:04:50Speaker 4: be explained, like, it's okay that not that you can
- 1:04:53Speaker 4: still use your imagination to understand what's happening.
- 1:04:57Speaker 3: Oh yeah, absolutely, I agree, James. And you know that's
- 1:05:00Speaker 3: why in the first episode there was all these you know,
- 1:05:03Speaker 3: strange things going on, and I was again, I was
- 1:05:06Speaker 3: cool with them not explaining a lot of stuff. Yeah,
- 1:05:09Speaker 3: so you know, James, again, I don't want to take
- 1:05:10Speaker 3: up too much of your time. I know you're a
- 1:05:12Speaker 3: busy guy.
- 1:05:13Speaker 4: So I just want to really appreciate this though.
- 1:05:15Speaker 3: Oh yeah again, James. I one of the reasons I
- 1:05:18Speaker 3: started the podcast was because of you, and it's amazing
- 1:05:21Speaker 3: that we're you know, you're you're going to be episode
- 1:05:23Speaker 3: like one one, I think. But I just wanted to ask,
- 1:05:27Speaker 3: you know, James, just you know, in closing, is there
- 1:05:30Speaker 3: anything that we didn't discuss and maybe you wanted to
- 1:05:32Speaker 3: talk about or anything you wanted to say this sort
- 1:05:34Speaker 3: of put a period the end of this whole conversation.
- 1:05:36Speaker 4: No, I mean, I'm really uh. It was a good
- 1:05:40Speaker 4: conversation for me. I learned more about screenwriting, which is
- 1:05:43Speaker 4: something I'm always interested in. I just want to mention
- 1:05:46Speaker 4: if I'm gonna be promotional at all, which I which
- 1:05:49Speaker 4: I don't like doing, but I'll do it anyway. I
- 1:05:52Speaker 4: do have this book that I'm really happy with called
- 1:05:55Speaker 4: Choose Your called Reinvent Yourself, which is coming out January fifth,
- 1:05:59Speaker 4: twenty seventeen, and I'm super excited about it. And you know,
- 1:06:03Speaker 4: if people want to learn more about it and the
- 1:06:06Speaker 4: stories that kind of inspired it, then then I would
- 1:06:11Speaker 4: I would get it and.
- 1:06:13Speaker 3: Everyone I'm gonna link to that in the show notes
- 1:06:15Speaker 3: as well on Amazon, and James, you can count on
- 1:06:19Speaker 3: me buy a copy on day one. I'm gonna buy
- 1:06:21Speaker 3: it the minute it comes out. And you know, because
- 1:06:25Speaker 3: again I have every single one of your books and
- 1:06:27Speaker 3: I think they're all phenomenal.
- 1:06:29Speaker 4: Oh well, thanks so much, so I appreciate that.
- 1:06:32Speaker 3: And James, where can people find you out online?
- 1:06:37Speaker 4: People can find me at James Altatra dot com or
- 1:06:43Speaker 4: at They could find me on Amazon, or they can
- 1:06:52Speaker 4: I don't know. I mean Twitter, at Jay Altacher, Instagram
- 1:06:56Speaker 4: at Alta. Sure, there's all sorts of places. I'm every everywhere.
- 1:07:02Speaker 3: Again, I want to say thank you so much. This
- 1:07:05Speaker 3: has been an absolute pleasure, and again if you ever
- 1:07:08Speaker 3: want to come back on please the door is always
- 1:07:10Speaker 3: open and I wish you the best luck with everything.
- 1:07:12Speaker 4: Excellent, Dave, thanks so much and good luck with everything.
- 1:07:14Speaker 3: Thank you very much. James, thank you very much. Yeah
- 1:07:18Speaker 3: again again, it was great talking to you, and I
- 1:07:20Speaker 3: wish again let's talk soon. James. Okay, hey here, buddy,
- 1:07:23Speaker 3: Bye bye.
- 1:07:25Speaker 2: I want to thank Dave so much for doing such
- 1:07:27Speaker 2: a great job on this episode. If you want to
- 1:07:28Speaker 2: get links to anything we spoke about in this episode,
- 1:07:30Speaker 2: head over to the show notes at Indie film huscle
- 1:07:33Speaker 2: dot com Forward slash eight fifty and if you have
- 1:07:35Speaker 2: it already, please head over to filmmaking podcast dot com.
- 1:07:39Speaker 2: Subscribe and leave a good review for the show. It
- 1:07:43Speaker 2: really helps us out a lot, guys.
- 1:07:44Speaker 4: Thank you again so much for listening.
- 1:07:46Speaker 2: Guys, as always, keep that hustle going, keep that dream alive,
- 1:07:49Speaker 2: Stay safe out there, and I'll talk to you soon.
- 1:07:53Speaker 1: Thanks for listening to the Indie Film Hustle podcast at
- 1:07:56Speaker 1: Indie film Hustle dot com. That's I N D I
- 1:07:59Speaker 1: E I L M h U S T l E
- 1:08:02Speaker 1: dot com.